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Journal articles on the topic 'IE Matrix; IFE; EFE'

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Published: 4 June 2021
Last updated: 1 February 2022

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1

Agung Widarman, Rohim, and Haris Sandi Yudha. "ANALISIS SDM GUNA MENINGKATKAN KINERJA KARYAWAN DENGAN METODE SWOT DAN QUANTITATIVE STRATEGIC PLANNING MATRIX (QSPM) DI PT. INDO SADANG FABRIKATOR." Jurnal Teknologika 10, no. 2 (November 26, 2020): 93–96. http://dx.doi.org/10.51132/teknologika.v10i2.91.

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Tujuan penelitian ini yaitu untuk mengetahui strategi untuk meningkatkan kinerja karyawan, untuk mengetahui hasil analisis SWOT terhadap strategi peningkatan kinerja karyawan dan untuk mengetahui hasil analisis QSPM terhadap strategi peningkatan kinerja karyawan. Alat analisis yang digunakan dalam menganalisis penelitian ini adalak matriks IFE, matriks EFE, matriks IE , Analisis SWOT dan QSPM. Setelah mengetahui kondisi internal dan eksternal perusahaan, maka dapat diperoleh hasil matriks IFE dan EFE melalui kuesioner yang telah disebarkan kepada responden yang sudah dipilih. Matriks IFE menghasilkan total skor 3,529 dan matriks EFE menghasilkan total skor sebesar 3,185. Mengacu pada hasil matriks IFE dan EFE, maka disusunlah matriks IE untuk menentukan posisi perusahaan, maka posisi perusahaan saat ini berada di kuadran I (grow and built). Berdasarkan analisis matriks SWOT dan matriks IE, dihasilkan 3 alternative yaitu Program peningkatan kompetensi karyawan, Program pelatihan leader dan karyawan untuk posisi strategis, dan Membangun kedisplinan dengan punishment and reward yang ketat. Hasil dari perhitungan menggunakan analisis matriks QSPM didapatkan alternatif strategi utama yang memiliki nilai TAS tertinggi yaitu Program peningkatan kompetensi karyawan dengan nilai TAS 6,248.
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2

Nathasya, Hana. "Strategi Manajemen pada Street Food Yolkee di Pusat Kuliner Pasar Lama Tangerang." Jurnal Manajemen Bisnis dan Kewirausahaan 4, no. 1 (January 10, 2020): 30. http://dx.doi.org/10.24912/jmbk.v4i1.6794.

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The purpose of this research is to analyze IFE, EFE, IE Matrix on Yolkee, and to find the strengths and weaknesses using SWOT analysis, and to know the right management strategy that can applied by Yolkee using QSPM. The type of research used in this study is qualitative descriptive approach. The data used in this research is primary data. The collection of data obtained from the field reaserch and study of literature. Results of this study showed the IFE, EFE, IE Matrix, SWOT analysis of Yolkee, and the management strategies that can applied by Yolkee by using QSPM.
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Sutrisno, Sutrisno. "FAKTOR-FAKTOR LINGKUNGAN YANG MEMPENGARUHI PENGEMBANGAN BUDIDAYA BAWANG MERAH (Allium ascalonicum, sp) DI KABUPATEN PATI." Jurnal Litbang: Media Informasi Penelitian, Pengembangan dan IPTEK 11, no. 2 (December 26, 2015): 93–102. http://dx.doi.org/10.33658/jl.v11i2.65.

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ENGLISHOnion is one of the featured vegetable commodities that have long been cultivated by farmers intensively. This study aims to analyze the factors internal and external environment (IE) in the development of onion cultivation in Pati regency. Research used descriptive method with data sources derived from primary and secondary data. Analysis of data using the strategy formulation consisting of (1) Matrix Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE), (2) Matrix Internal External (IE). The results showed the total value of the average score of 2.67 on a matrix IFE located on the cell II (on average), while the total score of the matrix EFE gained an average of 2.80 lies in cell IV (moderate). These results position the development of onion cultivation in Pati regency in cell II and IV, called a strategy to grow and build. INDONESIABawang merah merupakan salah satu komoditas sayuran unggulan yang sejak lama telah diusahakan oleh petani secara intensif. Penelitian ini bertujuan untuk menganalisis faktor-faktor lingkungan internal dan eksternal (IE) dalam pengembangan budidaya bawang merah di Kabupaten Pati. penelitian menggunakan metode deskriptif dengan sumber data berasal dari data primer dan sekunder. Analisis data menggunakan formulasi strategi terdiri dari (1) Matriks Internal Factor Evaluation (IFE) dan External Factor Evaluation (EFE), (2) Matriks Internal External (IE). Hasil penelitian menunjukkan nilai total skor rata-rata pada matriks IFE sebesar 2,67 terletak pada sel II (rata-rata), sedangkan matriks EFE memperoleh total skor rata-rata sebesar 2,80 terletak pada sel IV (sedang). Hasil tersebut menempatkan posisi pengembangan budidaya bawang merah di Kabupaten Pati pada sel II dan IV, disebut strategi tumbuh dan membangun.
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Firdaus, Firdaus. "Identifikasi Strategi Bersaing PT. Adira Dinamika Multifinance, Tbk cabang Baturaja." Jurnal Mandiri : Ilmu Pengetahuan, Seni, dan Teknologi 3, no. 2 (December 3, 2019): 207–20. http://dx.doi.org/10.33753/mandiri.v3i2.81.

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The study was conducted at Adira Finance Baturaja Branch. Types of data used are primary and secondary data that are through interviews and questioners to Chairman Branch, business partners and the respondents as many as 100 people. The method of analysis used through three stages; the first stages, the input stage, using matrix analysis EFE and IFE matrix analysis with total score of each were 3,25% and 3,00%; the second stage, the matching stage, using SWOT analysis and IE Matrix Internal External where Adira was on quadrant I that position to grow and built with the selection of alternative strategy is an intensive strategy; the third stage, decision stage, using analysis QSPM with priority strategy is market penetration. Abstrak Penelitian ini bertujuan untuk mengetahui kondisi internal dan eksternal serta strategi bisnis yang sesuai dan cocok pada PT. Adira Finance, Tbk Cabang Baturaja kedepan sehingga mampu bersaing dan maju berkembang untuk masa yang akan datang. Penelitian dilakukan pada Adira Finance Cabang Baturaja. Jenis data yang digunakan adalah data primer dan sekunder melalui wawancara dan kuesioner kepada Pimpinan Cabangperusahaan, mitra bisnis dan responden sebanyak 100 orang. Metode analisis yang digunakan melalui tiga tahapan; tahapan pertama disebut dengan penginputan data menggunakan analisis matrik EFE dan analisis matrik IFE dengan total skor masing-masing 3,25% dan 3,00%; tahapan kedua mencocokkan data menggunakan analisis SWOT dan IE Matrik Internal Eksternal dimana adira berada pada kuadran I yaitu posisi tumbuh dan membangun (growth and built) dengan pemilihan strategi alternatif (strategi yang intensif); dan tahap ketiga tahap keputusan menggunakan analisis QSPM dengan prioritas strategi (penetrasi pasar). Kata Kunci : Matriks EFE, Matrik IFE, SWOT, Matrik IE, dan QSPM
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5

Rachman, Nadya Megawati. "Analisis Strategi Pusat Pendidikan dan Pelatihan Perdagangan Menuju Corporate University." Cendekia Niaga 3, no. 2 (November 29, 2019): 12–28. http://dx.doi.org/10.52391/jcn.v3i2.484.

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In order to increase the capacity and quality of human resources at the Ministry of Trade, the Center for Trade and Education has an important role in supporting the achievement of the vision and mission and the application of organizational cultural values of the Ministry of Trade. Innovations in the learning process must be implemented in the face of the demands of globalization and the times. The purpose of this study is to analyze the Strategic Center of Trade Training and Education towards Corporate University. The analytical method used in this study is to use IFE-EFE matrix analysis, IE matrix, SWOT analysis and Qualitative Strategic Planning (QSP) matrix. Based on the results of the analysis conducted by the Trade Training Center, it is expected to implement the S-O strategy, namely strengthening the implementation of learning organizations with the Visionary Leadership approach as the main priority strategy generated from the QSP matrix analysis. Keywords : Corporate University, IFE-EFE matrix, IE matrix, SWOT, QSPM
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Widyastuti, Endang, and Hafidhah ,. "STRATEGI PENGEMBANGAN PASAR (STUDI KOMPARATIF SENTRA BATIK TULIS AL-BAROKAH DAN SENTRA BATIK TULIS MELATI DI PAKANDANGAN BARAT KABUPATEN SUMENEP." PERFORMANCE " Jurnal Bisnis & Akuntansi" 5, no. 2 (November 21, 2015): 26. http://dx.doi.org/10.24929/feb.v6i1.256.

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Batik merupakan salah satu hasil karya budaya bangsa Indonesia yang berkembang secara turun temurun dan telah mendapat pengakuan secara internasional. Adanya peningkatan permintaan yang belum diimbangi dengan kondisi internal dan eksternal perusahaan menuntut Sentra Batik Al-Barokah dan Sentra Batik Tulis Melati untuk memiliki strategi pengembangan pasar yang tepat agar usaha yang dijalankan dapat terus berkembang.Tujuan dari penelitian ini adalah menganalisis faktor eksternal perusahaan yang menjadi peluang dan ancaman serta faktor internal perusahaan yang menjadi kekuatan dan kelemahan di Sentra Batik Tulis Al-Barokah dan Sentra Batik Tulis Melati dan merumuskan alternatif strategi.Metode yang digunakan dalam penelitian ini adalah analisis deskriptif kualitatif dan analisis lingkungan dengan alat analisis Internal Factor Evaluation (IFE) matrix, Eksternal Factor Evaluation (EFE) Matrix dan Internal – Eksternal (IE) Matrix.Hasil penelitian adalah dengan IFE matrix dapat diketahui bahwa Sentra Batik Tulis Melati dengan total nilai IFE sebesar 3,20 menunjukkan bahwa posisi internal yang dimiliki oleh Sentra Batik Tulis Melati adalah di atas rata-rata. Sedangkan pada Sentra Batik Tulis Al-Barokah memiliki total nilai IFE sebesar 2,38 menunjukkan bahwa posisi Sentra Batik Tulis Al-Barokah adalah di bawah rata-rata. Dari hasil EFE matrix dapat diketahui bahwa Sentra Batik Tulis Melati dengan total nilai EFE sebesar 2,26 dan Sentra Batik Tulis Al-Barokah dengan total nilai EFE sebesar 2,44 menunjukkan bahwa Sentra Batik Tulis Melati dan Sentra Batik Tulis Al-Barokah harus bisa mengatasi ancaman dengan peluang yang dimiliki. Dengan IE dapat diketahui strategi alternatif yaitu penetrasi pasar, pengembangan pasar dan pengembangan produk.Kata kunci: strategi pengembangan pasar
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Agustim, Warter, and Moch Nurhidayat. "ANALISIS MATRIK IE PADA UMKM BERBASIS PRODUK PERTANIAN KELOMPOK WANITA PELAKU USAHA TANAMAN HIAS DI DESA SIDOMULYO KOTA BATU." Referensi : Jurnal Ilmu Manajemen dan Akuntansi 8, no. 1 (June 30, 2020): 73. http://dx.doi.org/10.33366/ref.v8i1.1760.

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This study aims to determine the right strategies to describe, analyze, and interpret the factors related to the empowerment of women's business groups so that they can improve the level of the family economy and become an independent and economically prosperous family. Strategy determination is implemented through three steps, namely the input stage (using the Internal Factor Evaluation Matrix (IFE) and External Factor Evaluation Matrix (EFE)) method, the matching stage, and the decision stage. Researchers used qualitative research methods with a participatory approach that did not do hypothesis testing only describing the state of social protection in accordance with the facts found at the study site. Data collection techniques namely using questionnaires, interviews, observation took several elements and then each element was investigated in depth. To obtain information about the profile of Ornamental Plant Business Women in Sidomulyo Village, Batu City by using accidental sampling technique. A score of 284 was obtained from the IFE matrix, while a score of 334 was obtained from the matrix. Scores on the IFE matrix and the EFE Matrix show that the Group of Ornamental Plant Business Women are in cell II, with strategies that can be used namely developing and developing, so that they are in a strong position.
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Lestari, Indah Puji, Nur Fadjrih Asyik, and Titik Mildawati. "Strategic Plan Development for the Implementation of Balanced Scorecard as a Performance Measuring Instrument at Gotong Royong Hospital Surabaya." Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences 4, no. 1 (February 22, 2021): 1313–27. http://dx.doi.org/10.33258/birci.v4i1.1758.

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This study aims to determine the development of a strategic plan from the evaluation results of implementing the balanced scorecard as a performance measurement tool at the Gotong Royong Hospital, Surabaya. This type of research uses descriptive qualitative. This data collection technique is carried out through (1) Interview (2) Documentation. The data source of this research from primary data. The analysis of the application of the balanced scorecard is to find out how the company is performing, then identify the internal and external environment to determine the key factors. After obtaining the key factors, they are evaluated using the EFE Matrix, IFE Matrix, TOWS Matrix, and IE Matrix, which is then obtained the recommended alternative strategies. The results of the recommended priority strategy alternatives are assessed using QSPM Matrix. The results Analysis using the EFE Matrix, IFE Matrix, TOWS Matrix, IE Matrix and QSPM then obtained the chosen strategy, namely product development and market penetration strategies. Based on the TOWS analysis, the reserachers provide recommendations that can be used to strengthen the strengths and opportunities as well as control weaknesses and threats by developing 13 strategies chosen.
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Pertiwi, Bela, Rr Tutik Sri Hariyati, and Siti Anisah. "SWOT Analysis of Nursing Clinic Professional Career Ladder System (SJKP2K) in Military Hospital Jakarta." International Journal of Nursing and Health Services (IJNHS) 1, no. 1 (October 27, 2018): 60–67. http://dx.doi.org/10.35654/ijnhs.v1i1.11.

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Nursing managers must have a strong directing function towards the Professional Clinic Nurse Career Ladder System (SJKP2K). This is to improve the quality of nursing care that will be provided by nurses to patients. The military hospital in Jakarta already has the standard of planning, guidelines and SOP regarding the SJKP2K, but based on the authors' observations for two weeks in one of the rooms in the hospital, the results show that the SJKP2K implementation is not optimal. This problem then analyzed using the SWOT Analysis followed by scoring and weighting through an Internal Factors Evaluation (IFE) and External Factors Evaluation (EFE) matrix analysis. The sum of the scores of each matrix ​​then poured into the IE (Internal and External) matrix to determine the position of the SJKP2K strengths. The calculation result between IFE and EFE in IE matrix shows that SJKP2K is in area V, which means that SJKP2K is in hold and maintain stage so that market penetration and product development strategies are needed so that SJKP2K requires development both in quality and quantity.
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Kuncoro, Engkos Achmad. "Analisis Perumusan Strategi Bisnis pada PT Samudera Nusantara Logistindo." Binus Business Review 1, no. 1 (May 30, 2010): 169. http://dx.doi.org/10.21512/bbr.v1i1.1065.

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PT Samudra Nusantara Logistindo (PT SNL) is a company engaged in international cargo transportation services (international freight forwarder). Purpose of this study is to analyze the internal and external conditions and formulating business strategy and in order to gain competitive advantage for companies. The research method used in this research is a qualitative descriptive method research types such as of case studies. We have used Data Collection Techniques using interviews, surveys and questionnaires provided by the relevant parties in the company. These obtained data has been analyzed using a matrix IFE, EFE, CPM, TOWS, IE, SPACE, Grand Strategy and QSPM. The results of the IFE Matrix 2.885 and EFE Matrix are 2.623. The Result of the following Matrixes TOWS, SPACE, IE, Grand Strategy alternatives that can be applied in the company will be market penetration and product development strategy. The final results of this study concluded that the recommendation or proposal of an appropriate business strategy for the company based on the results obtained through a matrix of data processing is QSPM Market development strategy are then followed by the product development.
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Athoillah, Ahmad Saifi, Muhammad Firdaus, and Bunasor Sanim. "Strategi Bersaing Perusahaan Taksi Dalam Menghadapi Perubahan Lingkungan." Capital: Jurnal Ekonomi dan Manajemen 3, no. 1 (September 5, 2019): 1. http://dx.doi.org/10.25273/capital.v3i1.5060.

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<p>This study aimed to analyze the satisfaction of taxi passengers, analyze the internal and external factors in PT A and formulate the competitive strategy with conventional taxi competitor and online taxi companies. The scope og this research is specifically focused on the competitive staretgy at strategic business unit level. This study is uses quantitative and quantitative descriptive approach. Data analysis techniques used are porter five score model, IFE, EFE, IE and QSPM. The results of this study on the analysis of IFE, PT A shows that the highest strength is on a strong, strategic distribution network of taxi in big cities. Meanwhile, the highest threat is standardization of tariff, number of taxi, and minimum identify of online taxi. Furthermore, IE matrix analysis shows that PT A is in quadrant I (grow and build strategy). The decision making stage with QSPM matrix has the order of strategic prority as follows: forward integration, backward integration, horizontal integration, product development, market penetration, and market development.<br />Keywords: EFE, IFE, IPA, QSPM, competitive strategy</p>
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Septiawan, Hendras, Rusdarti Rusdarti, and Titik Haryati. "Marketing Strategies of Wawasan Newspaper in Maintaining Market Share in Semarang." Journal of Economic Education 9, no. 1 (June 3, 2020): 55–63. http://dx.doi.org/10.15294/jeec.v9i1.37603.

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This research aims to determine the internal and external conditions of Wawasan Newspaper based on SWOT analysis in maintaining market share in Semarang. This uses descriptive research type with quantitative approach through three stages of strategy formulation, namely: the input stage, the matching stage, and the decision-making stage. In the first stage, IFE (Internal Factor Evaluation) and EFE (External Factor Evaluation) matrices are used. In the second stage, the IE Matrix (internal-External) and the SWOT Matrix (Strengths, Weaknesses, Opportunities, and Threats) are used. In stage three, QSPM (Quantitative Strategic Planning Matrix) is used. The results of this study are: In the first stage, the results of the IFE (Internal Factor Evaluation) matrix obtained a weighted score of 2.356, while the results of the EFE (External Factor Evaluation) matrix resulted in a weighted score of 2.18. In the matching stage, IE (Internal-External) Matrix of the company is in a stable position. Marketing strategies that are feasible to use are market penetration and product development. In the decision-making stage, an alternative strategy that can be implemented in Wawasan Newspaper namely market penetration with a TAS of 4.406 is obtained.
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Muchransyah, Muhammad H. Q., Ma'mun Sarma, and Mukhamad Najib. "Analisis Internal dan Eksternal Kentang Indonesia dalam Menghadapi Masyarakat Ekonomi ASEAN (MEA)." Jurnal Manajemen dan Organisasi 9, no. 2 (May 16, 2019): 115–21. http://dx.doi.org/10.29244/jmo.v9i2.26095.

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By virtue of international agreements, Association of South East Asia Nation (ASEAN) member countries are currently in an economic cooperation within the ASEAN community. Potatoes are a leading commodity in Indonesia's agricultural sector, due to high production but only succeeded in exporting to two ASEAN countries and still inferior to Malaysia and Singapore. This study aims to identify competitiveness of the potato as a commodity, using Internal Factor Evaluation (IFE), using External factor evaluation (EFE) matrix and analyze the position of Indonesian potatoes using the Internal-External (IE) matrix. The analytical tools used in this study are EFE matrix, IFE matrix, and IE matrix. The sampling technique was purposive sampling, using the assessment of experts or experts who mastered the agricultural field, especially increasing the competitiveness of potato commodities, which knew potato farming from upstream to downstream. The results of this study indicate that internally and externally Indonesia is strong enough in facing the ASEAN Economic Community (AEC), currently in a condition of hold and maintain, a strategy that can be done to strengthen the Indonesian potatoes internally and externally is to market penetration and product development.
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Sitanggang, Miranda Romaully Br, Arief Hidayatullah, and Murliani Murliani. "Prospek dan Strategi Pemasaran Kerupuk Itik “Mama Ami” di Desa Kota Raden Kecamatan Amuntai Tengah Kabupaten Hulu Sungai Utara." RAWA SAINS : JURNAL SAINS STIPER AMUNTAI 3, no. 1 (June 15, 2013): 143–51. http://dx.doi.org/10.36589/rs.v3i1.24.

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This research aimed to selling forecast duck chip for five year later and know what is the matter with “Mama Ami’s” duck chip business in Kota Raden village with analysis the strengths, weaknesess, opportunities and threats. This is Research use case study method. The Instrument what to use research is SPSS software for forecase marketing, to make a marketing strategy researcher use IFE matric,EFE matric, IE matric. Based on the result forecast selling duck chip refer to selling increase continou. IFE matric result total score 3,134 and 2,521 for score EFE Matric. The score to those disposition IV sel on IE matric, that is grow and build. This disposition just up to intensive strategy dan integration strategy.
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Maharani, Diyah, Kusnandar Kusnandar, and Susi Wuri Ani. "ANALISIS USAHA DAN STRATEGI PENGEMBANGAN INDUSTRI RUMAH TANGGA TEMPE KEDELAI DI KABUPATEN KARANGANYAR." SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis 15, no. 2 (August 6, 2019): 136. http://dx.doi.org/10.20961/sepa.v15i2.27294.

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<p><em>This study aims to analyze the cost, revenue, profits, profitability, analyze internal and external factors, alternative strategies and prioritize strategies for developing the home industry of soybean tempeh in Karanganyar Regency. The data analysis methods used are 1) business analysis to find out the cost, revenue, profit, profitability; 2) IFE Matrix; 3) EFE Matrix; 4) IE Matrix; 5) SWOT Matrix; 6) QSPM Matrix. The results showed that the average cost of the soybean tempeh home industry business in Karanganyar Regency was IDR14,058,002.96 and the average revenue was IDR15,675,000.00 with an average profit of IDR1,616,997.04 and profitability of 11,50 %. Analysis of the matrix of IFE home industry in soybean tempeh in Karanganyar is strong with value of 2,877. The results of the EFE matrix also show it is classified as strong with a value of 2,680. The position is in cell 5, namely in the division guarding and maintaining through market penetration strategies and product development strategies. Based on the SWOT matrix, there were eight alternative strategies which were then selected by the four appropriate strategies based on consideration of the IE matrix results, to assess their attractiveness in the QSPM matrix. The highest value of attraction (TAS) of 5,522 is forming institutions or organizations to facilitate access to market, capital, raw material and technology information. </em></p><p><em><br /></em></p><p><strong>Abstrak</strong><em>: Penelitian ini bertujuan untuk menganalisis besarnya biaya, penerimaan, keuntungan, profitabilitas, menganalisis faktor internal dan eksternal, alternatif strategi serta prioritas strategi pegembangan industri rumah tangga tempe kedelai di Kabupaten Karanganyar. Metode analisis data yang digunakan adalah (1) analisis usaha untuk mengetahui besarnya biaya, penerimaan, keuntungan, profitabilitas (2) Matriks IFE (3) Matriks EFE (4) Matriks IE (5) Matriks SWOT (6) Matriks QSPM. Hasil penelitian menunjukkan bahwa rata-rata biaya selama sebulan pada usaha industri rumah tangga tempe kedelai di Kabupaten Karanganyar sebesar Rp14.058.002,96 dan rata-rata penerimaan Rp15.675.000,00 dengan rata-rata keuntungan adalah Rp1.616.997,04 serta profitabilitas 11,50%. Analisis matriks IFE industri rumah tangga tempe kedelai di Kabupaten Karanganyar tergolong kuat dengan nilai 2,877. Hasil dari matriks EFE juga menunjukan bahwa industri tersebut tergolong kuat dengan nilai 2,680. Posisi industri tersebut berada pada sel 5 yaitu pada divisi menjaga dan mempertahankan melalui strategi penetrasi pasar dan strategi pengembangan produk. Berdasarkan hasil matriks SWOT diperoleh delapan alternatif strategi yang selanjutnya terpilih empat strategi yang sesuai berdasarkan pertimbangan hasil matriks IE, untuk dinilai daya tariknya pada matriks QSPM. Nilai daya tarik (TAS) tertinggi sebesar 5,522 yaitu membentuk lembaga atau organisasi untuk mempermudah akses informasi pasar, permodalan, bahan baku dan teknologi. </em></p>
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Diany, Eliza, Suryahadi, and Tjahja Muhandri. "Strategi Pemasaran Semen Beku Sapi Potong di BIB Lembang." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 11, no. 1 (August 10, 2016): 61–71. http://dx.doi.org/10.29244/mikm.11.1.61-71.

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Artificial Insemination Agency (AIA) Lembang is one of frozen semen producer in Indonesia. AIA Lembang as the first received mandate from Government of Indonesia to produce frozen semen of beef cattle and dairy cattle in order to fulfill the of Artificial Insemination (AI) in Indonesia hopefully that Indonesia doesn’t always depend on imported frozen semen. The purposes of these research are (1) to identify and analysis external and internal factors that influence marketing of frozen semen of beef cattle from AIA Lembang, (2) to compile and formulate marketing strategy of frozen semen of beef cattle regarding product, price, promotion and distribution. In this research, identifying internal and external factors that influence marketing of frozen semen of beef cattle were done at AIA Lembang. Based on internal factors (strengths and weakness) and owned by AIA Lembang and external factors (opportunities and threats) facing by AIA Lembang, marketing strategy of frozen semen of beef cattle were formulated by using IFE and EFE matrixs. IFE score for AIA Lembang is 2,944 and EFE score is 2,316. Total score in EFE matrix is describing and identifying that company is in stable position in responding to external situation. Total score for IFE matrix is 2,944, shows that the strength owned by AIA Lembang can over come it weakness fairly enough. Total score EFE matrix is 2,316, shows that AIA Lembang good enough in responding to opportunity and minimize threat. The combination of IFE and EFE scoring in IE matrix shows that AIA Lembang position is in quadrant V namely stability and growth cell. It means that AIA Lembang is stable condition. The good strategies for this region are market penetration and product development. Using SWOT analysis (Strengths, Weakness, Opportunities, and Threats) produce 7 alternative strategy formula. Based on calculation in QSP matrix, the most interesting strategy produced is increase socialization and supervision to farmers on maintainance, feeding and reproduction management as well as animal health management.
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Isabela, Tamara, Sri Mulyani, and I. Ketut Satriawan. "STRATEGI PENGEMBANGAN USAHA PRODUK TEH CELUP ROSELA (Hibiscus sabdariffa L.) UD. BALI GENDIS, KLUNGKUNG." JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI 6, no. 1 (February 6, 2018): 33. http://dx.doi.org/10.24843/jrma.2018.v06.i01.p04.

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This study aims to identify the internal and external factors, analyzing alternative strategy, and recommends priority strategy. This research using matrix IFE, EFE, SWOT, IE and TOPSIS (Technique for Order of Preference by Similarity to Ideal Solution). The results show that the company has 5 strengths, 6 weaknesses, 4 opportunities and 4 threats in this business. The results showed that the value of internal factor evaluation (IFE) was 3,350 and external factor evaluation (EFE) was 3,063. This value indicated a strong position. In the matrix Internal-External (IE) strategy that must be done was to grow and develop a strategy, which consists an intensive strategies (market penetration, market development and product development) and integrative strategies (backward integration, forward integration, and horizontal integration. Based on SWOT analysis there are 7 alternative strategies that can be recommended to develop UD. Bali Gendis. The result of strategy ranking analysis is promoting periodically and socializing the benefits of rosela tea actively to introduce more products to the public. Keywords:industrial development strategy, UD. Bali gendis , rosela tea, SWOT, TOPSIS
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Wirawan, Nur Zaenab Mentari, Agung Suryawan Wiranatha, and Amna Hartiati. "STRATEGI PENGEMBANGAN USAHA PRODUKSI TEMPURA IKAN PADA SKALA USAHA RUMAH TANGGA (STUDI KASUS TEMPURA IKAN X KOTA DENPASAR, BALI)." JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI 6, no. 1 (February 7, 2018): 57. http://dx.doi.org/10.24843/jrma.2018.v06.i01.p06.

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The objectives of this study were to analyze the internal and external conditions, formulate the strategy and determine the priority strategy for business development of Tempura Fish X. Analysis of business development strategies was using a matrix SWOT (Strengths, Weakneses, Oppurtunities, and Threats), Quantitative analysis using EFE, IFE and IE matrix, and strategy priority analysis was using TOPSIS (Technique for Order of Preference by Similarity to Ideal Solution. The results show that there are 5 strengths, 5 weaknesses, 4 opportunities and 2 threats. The IFE matrix analysis value (Internal Factor Evaluation) is 2.96 and the EFE (External Factor Evaluation) matrix is ??3,006. The value indicates a moderate position on the IE matrix (Internal External). The strategy proposed are to develop a strategy consisting of intensive strategy (market penetration, market development, and product development), and integrative strategies (backward integration, forward integration and horizontal integration). Based on SWOT analysis there are 8 alternative strategies that can be recommended to development Tempura fish X business. TOPSIS analysis results with the value of the proximity of each alternative to the ideal solution is 1,00 namely expand the market by selling products to small restaurants, school cafeteria, and also food stalls. Keywords: Business development strategy, tempura fish, SWOT, TOPSIS
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Khairul Ashari Nasution. "Supply Chain Strategy Analysis Of Lettuce In CV Tirta Fertindo Pratama Semarang." Agrifarm : Jurnal Ilmu Pertanian 10, no. 1 (July 1, 2021): 13–21. http://dx.doi.org/10.24903/ajip.v10i1.1387.

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Supply chain is a way that provides information system support to management in terms of procurement of goods as well as managing networks among partners to maintain the level of product availability required by consumers. This research was aimed to analyze supply chain strategies and formulate the best strategy for the supply chain of lettuce CV. Tirta Fertindo Pratama. The research method used is case study. Respondents used in this study are manager, 5 employees, 3 wholesalers and 5 consumers selected by snowball sampling. Research methods used in this research is Internal Factor Evaluation (IFE) matrix, External Factor Evaluation (EFE) matrix, Internal-External (IE) matrix, SWOT matrix, and Quantitative Strategic Planing Matrix (QSPM). The result showed that supply chain activities consist three chains namely companies, wholesalers dan consumers. IFE matrix analysis shows that the greatest strength possessed by the company is location that close to the market with score 0.502 and the greatest weakness is poor business management with score 0.274. EFE matrix analysis shows that the biggest opportunity of the company is low and stable price with score 0.471 and the biggest threats is a high level of competition with score 0.218. IE matrix analysis shows that the company is in cell IV which means the company is in a position to grow and build. QSP matrix analysis shows that priority strategy of the company is to penetrate the market.
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Tricahyani, Ida Ayu Komang, Luh Putu Wrasiati, and I. Wayan Gede Sedana Yoga. "STRATEGI PENINGKATAN PEMASARAN PRODUK BODY SCRUB DI PT. ARJUNA YOGA SAKTI DENPASAR." JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI 7, no. 2 (May 29, 2019): 321. http://dx.doi.org/10.24843/jrma.2019.v07.i02.p15.

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This study aims to: 1) analysing internal factor (strengths and weakness) and external factor (opportunity and threats) in the marketing of body scrub product by PT. Arjuna Yoga Sakti; 2) formulating alternative strategy which can be used on body scrub by PT. Arjuna Yoga Sakti; 3) establish a priority strategy for increasing the marketing for body scrub product by PT. Arjuna Yoga Sakti. Business development strategy is determind by using SWOT (Strenght, Weakness, Opportunities and Threats) matrix analysis, supported by quantitative analysis was using matrix EFE, IFE, IE and QSPM. The result showed that the weight value for matrix Internal Factor Evaluation (IFE) was 3,23 (strong position) and External Factor Evaluation (EFE) was 2,53 (relatively moderate). In the Matrix Internal External (IE) strategy that must be done was to grow and establish strategies (growth and build), which consist of an intensive strategy (market penetration, market development and product development) or integrative strategies (backward integration, forward integration and integration horizontal). The priority strategy that can be applied for body scrub by PT. Arjuna Yoga Sakti is to feature the product advantages against other products and to create a social media platform as well as website about body scrub. Keywords: Body scrub, SWOT, QSPM and PT. Arjuna Yoga Sakti
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Satiawarman, Anugerah, Tanti Sutandra, and Ningky Sasanti Munir. "BUSINESS STRATEGY FORMULATION OF DAYA MINYAK, Ltd." Eksis: Jurnal Riset Ekonomi dan Bisnis 16, no. 1 (April 13, 2021): 1–16. http://dx.doi.org/10.26533/eksis.v16i1.769.

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The weakening of crude oil price had caused the performance of Daya Minyak, Ltd decline. The efforts to improve had succeeded in improving performance, but it was still below the industry average. Therefore, in 2020 a research was carried out aimed at systematically formulating Daya Minyak, Ltd business strategy for the years 2021-2024. This applied research was conducted qualitatively, using the business strategy formulation model from David and David (2016) where external strategic issues were compiled in the External Factor Evaluation (EFE) matrix and internal strategic issues in the International Factor Evaluation (IFE) matrix. The weighted value of the EFE matrix is 2.93 and the weighted value of the IFE matrix is 2.97, which meant that the future business strategy is to hold and maintain. Two alternative strategies, market penetration, and product development were developed using the Internal-External (IE) matrix and the TOWS matrix. Two priority strategies, namely a strategy to increase market penetration through integrated services at low costs and a product development strategy through increasing local content with international standards are determined by the Quantitative Strategic Planning Matrix (QSPM).
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Oktaviani, Devi, Akhmad Riyadi Wastra, and Eny Dwiningsih. "STRATEGI PENGEMBANGAN BISNIS PRODUK OLAHAN DAGING DI PT. SUMBER PANGAN JAYA CIKARANG – JAWA BARAT." AGRIBUSINESS JOURNAL 12, no. 1 (July 15, 2019): 27–31. http://dx.doi.org/10.15408/aj.v12i1.11848.

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Identification of internal and external factors was conducted to determine the factors that influence the business development of PT. Sumber Pangan Jaya by using analytical tools IFE matrix (Internal Factor Evaluation Matrix) and EFE matrix (External Factor Evaluation Matrix). Processing data using IFE matrix produced the factors that become a major strength in the business development of PT. Sumber Pangan Jaya, the variety of products offered with a total score of 0.350, and the factor that becomes weakness is the consumers not entirely from upper class society with a total score of 0.093. EFE matrix processing produce factors that are major opportunities in business development PT. Sumber Pangan Jaya, namely the continuity of raw materials from supplier with a total score of 0.300, and a factor that is the main threat, the rise in raw material prices with a total score of 0.106. IE matrix processing results illustrate the position PT. Sumber Pangan Jaya are in the division IV, which means a strategy aimed at Growth and Build. The result of the SWOT matrix obtained 9 alternative strategies developed by the company's position on the matrix IE, in this case the strategy might be implemented is intensive strategy (market penetration, market development, and product development) and integration strategy (forward integration, horizontal integration and backward integration). Based on the results of data processing with the matrix QSPM, there are nine strategic priorities that can be executed by PT. Sumber Pangan Jaya.
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Ary, Maxsi, and Rangga Sanjaya. "STRATEGI PERENCANAAN DAN PENGEMBANGAN PROGRAM STUDI MENGGUNAKAN ANALISIS SWOT (STUDI KASUS PROGRAM STUDI SISTEM INFORMASI ARS UNIVERSITY)." Jurnal Tekno Insentif 14, no. 1 (April 1, 2020): 1–8. http://dx.doi.org/10.36787/jti.v14i1.198.

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Abstrak – Dalam upaya melakukan perbaikan secara berkelanjutan serta membangun budaya mutu di perguruan tinggi, khususnya dalam penyelenggaraan dan pengembangan program studi, setiap perguruan tinggi perlu untuk menyusun strategi perencanaan dan pengembangan program studi. Strategi perencanaan dan pengembangan program studi merupakan salah satu unsur penting dalam penilaian akreditasi program studi untuk menentukan kelayakan program studi yang sesuai dengan Standar Nasional Pendidikan Tinggi. Metode yang digunakan dalam penelitian ini yaitu analisis situasi dengan menggunakan analisis SWOT berdasarkan pada indikator kinerja Unit Pengelola Program Studi (UPPS) dan program studi. Analisis data disajikan dalam matriks Evaluasi Faktor Internal (IFE) dan Evaluasi Faktor Eksternal (EFE). Tujuan dari penelitian ini adalah untuk mengukur posisi keberadaan program studi pada matriks Internal Eksternal (IE), sehingga dapat dijadikan landasan dalam merumuskan strategi pengembangan program studi. Hasil pengukuran matriks IE menunjukkan bahwa program studi sistem informasi ARS University berada pada posisi growth (sel I), dengan hasil IFE sebesar 3.2 dan matriks EFE sebesar 3.045. Strategi perencanaan dan pengembangan program studi sistem informasi ARS University berdasarkan hasil analisis berfokus pada 4 (empat) aktivitas yaitu pengembangan program studi, penetrasi program studi, integrasi, dan pengembangan produk. Abstract - In an effort to make continuous improvements and build a quality culture in institutions of higher education, particularly in organizing and developing study programs, each institution of higher education needs to develop a planning and development study program strategy. The strategy of planning and developing study programs is one of the important elements in assessing the accreditation of study programs to determine the feasibility of study programs in accordance with the National Standards of Higher Education. The method used in this research is situation analysis using SWOT analysis based on the performance indicators of the Study Program Management Unit (UPPS) and study program. Data analysis is presented in the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices. The purpose of this study is to measure the position of the study program's existence on the Internal External Matrix (IE), so that it can be used as a basis in formulating study program development strategies. IE matrix measurement results show that ARS University's information system study program is in a growth position (cell I), with an IFE result of 3.2 and an EFE matrix of 3,045. The strategy of planning and developing ARS University's information system study program based on the results of the analysis focuses on 4 (four) activities, namely the development of study programs, study program penetration, integration, and product development.
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Hindarwati, Enny Noegraheni, and Sanndy Bella Arifin. "PENERAPAN STRATEGI BISNIS PADA PERUSAHAAN KONTRAK TOR TIANG PANCANG DI INDONESIA." Jurnal Manajemen Indonesia 15, no. 3 (April 17, 2017): 243. http://dx.doi.org/10.25124/jmi.v15i3.721.

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PT Wahana Cipta Concrencindo is company engaged in the field of piling contractor. The purpose of this study was to determine the business strategy that can be applied to enable companies to achieve a competitive advantage. The method used in this research is descriptive method. The research was conducted through surveys and interviews. In analyzing the data, the first will be done through the input stage to perform some of the matrix, such as matrix-IFE EFE and CPM. Then proceed wuth phase matching, ie SWOT matrix, IE, SPACE and Great Strategy. And finally resolved with the decision stage is QSPM matrix. The conclusion of this study is the most suitable market development strategy to be implemented by the company
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Syahputra, Ilham, Elly Susanti, and Lukman Hakim. "Strategi Rantai Pasok Udang Vaname Pada PT. Aryazzka Indoputra Kabupaten Aceh Besar." Jurnal Ilmiah Mahasiswa Pertanian 3, no. 4 (November 1, 2018): 342–54. http://dx.doi.org/10.17969/jimfp.v3i4.9492.

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Abstrak Tujuan penelitian ini yaitu untuk mengidentifikasi rantai pasok pada PT. Aryazzka Indoputra serta merumuskan strategi alternatif untuk perkembangan PT.Aryazzka Indoputra. Berdasarkan metode analisis deskriptif kualitatif menggunakan kerangka kerja yang di modofikasi oleh Vorst, hasil penelitian menujukkan bahwa kondisi manajemen ratai pasok pada PT. Aryazzka Indoputra dalam tahapan perkembangan. Hasil analisis FSCM menggambarkan struktur jaringan, manajemen rantai, proses bisnis, dan kinerja rantai pasok, dalam tahapan berkembang dan berjalan dengan baik, akan tetapi kondisi sumberdaya manusia, sumberdaya fisik, sumberdaya teknologi, dan sumberdaya modal yang dimiliki oleh PT. Aryazzka Indoputra masih perlu dibenahi dengan baik. Berdasarkan hasil matrik IFE dengan total nilai sebesar 3,079 dan pada matrik EFE memilki total nilai sebesar 3,528 diperoleh gambaran posisi rantai pasok saat ini dalam pemetaan kuadran matrik IE menetapi posisi dalam bagian sel I. Hal ini menggambarkan bahwa rantai pasok udang vaname berada pada posisi Growth, yang merupakan strategi memfokuskan perusahaan dalam suatu lini yang telah menjadi pilihan perusahaan untuk dikembangkan. Perumusan strategi rantai pasok untuk PT. Aryazzka Indoputra berdasarkan analisis IFE, EFE, IE, dan SWOT, dan QSPM, mendapatkan beberapa strategi yang menarik, strategi yang sangat menarik merupakan strategi (W dan T), yaitu : Mempererat hubungan kerjasama antara perusahaan dengan SDM yang ada, dan mempererat hubungan kerjasama anatara setiap anggota rantai pasok yang terlibat. Guna menyatukan seluruh anggota rantai pasok sehingga produk yang dihasilkan dan didistribusikan dengan waktu yang tepat, jumlah yang tepat sehingga dapat meminimalisir harga dan dapat memenuhi kebutuhan konsumen lokal dan luar negeri.Supply Chain Strategy Vanname Shrimp Study Cases in PT. Aryazzka Indoputra Kabupaten Aceh BesarAbstract The purpose of this study is to identify supply chain at PT. Aryazzka Indoputra and formulate alternative strategies for the development of PT.Aryazzka Indoputra. Based on qualitative descriptive analytical method using framework modified by Vorst, the result of research shows that the condition of management of supply at PT. Aryazzka Indoputra in the development stage. FSCM analysis results describe the network structure, chain management, business process, and supply chain performance, in the stage of developing and running well, but the condition of human resources, physical resources, technological resources, and capital resources owned by PT. Aryazzka Indoputra still needs to be improved. Based on the IFE matrix results with a total value of 3,079 and in the EFE matrix having a total value of 3.528 the current supply chain position description in the IE quadrant matrix mapping resides in the cell position I. This illustrates that the vanname shrimp supply chain is in the Growth position, which is a strategy of focusing the company in a line that has become the company's choice to be developed. The formulation of supply chain strategy for PT. Aryazzka Indopura based on the analysis of IFE, EFE, IE, and SWOT, and QSPM, get some interesting strategy, a strategy that is very interesting is the strategy (W and T), namely: Strengthening partnerships between companies with existing HUMAN RESOURCES, and strengthening of relations of cooperation between all members of the supply chain involved. In order to unite all members of the supply chain so that products that are produced and distributed in a timely manner, the right amount so as to minimize the price and can meet the needs of local and overseas consumers.
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Athoillah, Ahmad Saifi, Muhammad Firdaus, and Bunasor Sanim. "Competititve strategy of taxi company in facing environmental changes." BISMA (Bisnis dan Manajemen) 12, no. 1 (October 18, 2019): 66. http://dx.doi.org/10.26740/bisma.v12n1.p66-87.

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This study aims to analyze the satisfaction of taxi passengers, the internal and external factors in PT XYZ and formulate the competitive strategy with conventional taxi competitor and online taxi companies. The scope of this research is specifically focused on the competitive strategy in strategic business unit level. This study uses quantitative descriptive approach. The data analysis techniques used are IFE, EFE, IE, and QSPM. The result of this study on the analysis of EFE, PT XYZ shows that the highest strength is on a strategic distribution network of taxi in big cities. Meanwhile, the highest threats are standardization of tariff, number of taxi, and minimum identity of online taxi. Furthermore, IE matrix analysis shows that PT XYZ is in quadrant I (grow and build strategy). The decision making stage based on QSPM matrix has the order of strategic priority as follows: forward integration, backward integration, horizontal integration, product development, market penetration, and market development.
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Khoirunnisa, Ninin, and A. Yusuf Kholil. "STRATEGI BAURAN PEMASARAN DESA WISATA KAMPUNG EKOLOGI TEMAS DI KOTA BATU." BUANA SAINS 18, no. 2 (February 2, 2019): 161. http://dx.doi.org/10.33366/bs.v18i2.1189.

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Marketing strategy is a plan that is done to be able to capture the market, using the 7 P Marketing Mix strategy. This study aims to 1) analyze internal and external factors in the development of the Kampung Ekologi Batu (KEB). 2) Analyzing the development strategy that must be implemented by the Kampung Ekologi Batu (KEB) in increasing tourist visits. 3) Analyzing the development strategy is the most effective way to increase tourist visits of the Kampung Ekologi Batu (KEB). The sample used in this study is divided into 2, namely: Purposive Sampling and Accidental Sampling. Pursposive Sampling consists of: Tourism Marketing Department at the Tourism Office, Head of Community Empowerment and Development of Temas Village, General Chair of Kampung Ekologi Batu (KEB), Chair of KEB Development, and Chair of Rw 06. Accidental Sampling taken by 30 visitors. The analysis used in this study used SWOT Analysis, IFE Matrix and EFE Matrix to produce IE Matrix strategies. The results of this study indicate that the Kampung Ekologi Batu (KEB) has used 7 P Marketing Mix (Product, price, place, promotion, People, Process and Physical Evidence) on the Internal KEB. The results of the IE Matrix obtained based on the weight and rating obtained from IFE and EFE indicate the position of the IE KEB Matrix in the Growing and Building area, which means that the business KEB is developing and has excellent potential to be able to increase tourism, and Analysis Results The most effective SWOT in the research is on the S-O strategy, namely: Improving service quality, package quality or products offered and maintaining the beauty and cleanliness of the Ecology Village and the beautiful environment.
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Bayu Putra, Ramdani, Rio Andhika Putra, and Hasmaynelis Fitri. "ANALISIS PERUMUSAN STRATEGI BISNIS TOSERBA 165 UNIVERSITAS PUTRA INDONESIA YPTK PADANG." Jurnal Ekonomi Manajemen Sistem Informasi 1, no. 5 (May 5, 2020): 490–501. http://dx.doi.org/10.31933/jemsi.v1i5.214.

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Eksistensi organisasi bisnis dimasa mendatang ditentukan oleh strategi bisnis yang andal. Penelitian ini bertujuan untuk menentukan dan merumuskan strategi bisnis yang tepat untuk Toserba 165 Universitas Putra Indonesia. Objek penelitian ini adalah Toserba 165 yang merupakan unit Usaha dari Universitas Putra Indonesia YPTK Padang. Jenis penelitian ini adalah metode deskriptif dengan teknik pengumpulan data melalui wawancara dan kuesioner kepada pihak pengelola. Teknik Analisis data mengunakan analisis SWOT meliputi IFE, EFE, CPM, TOWS, IE, SPACE, Grand Strategy dan QSPM. Hasil penelitian menemukan Matrik IFE dan EFE bahwa Toserba 165 telah memiliki kekuatan internal yang baik yang mampu meminimalkan kelemahan dan mampu memanfaakan peluang untuk mengurangi acaman. Hasil analisis Matriks TOWS, SPACE, IE, Grand Strategy sebagai hasil akhir, merekomendasi kepada Toserba 165 untuk menerapkan strategi bisnis strategi pengembangan pasar yang diikuti oleh pengembangan produk.
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Thana, Dwi Prasetyawati, Gidion Aryo Nugraha Pongdatu, Agustinus Mantong, and Hariadi Hariadi. "Identifikasi Faktor – Faktor Yang Memengaruhi Keberhasilan Usaha Kopi Jantan Toraja (Studi Kasus Pada UMKM Kopi 1000 Nurhidayah)." Forum Agribisnis 11, no. 1 (March 23, 2021): 13–25. http://dx.doi.org/10.29244/fagb.11.1.13-25.

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A source of income for farmers would be 'Kopi Jantan Toraja' (Peaberry coffee). The growing demand due to changes in the lifestyles of people makes today's coffee more popular. 'Kopi Jantan Toraja' is one of the interesting business options to be produced to boost the farmers' economy. This study aims to define and evaluate the internal and external factors of the "Kopi Jantan Toraja" company in the hope that the internal conditions examined can enable farmers to explore the strengths and weaknesses as well as the opportunities or challenges and threats to be addressed in the company. Internal and external environmental analysis is the type of data collection and analysis used in this study. IFE and EFE in the early phases (Internal and External Factor Evaluation). In the next step, the status of the "Kopi Jantan Toraja" company was calculated by the IE Matrix analysis method. 19 (nineteen) internal factors (8 strengths and 11 weaknesses) and 14 (fourteen) external factors were seen in the IFE and EFE study (8 opportunities and 6 threats). Based on the IE matrix, UMKM Kopi 1000 Nurhidayah's "Kopi Jantan Toraja" company is in a position to keep and sustain, suggesting that a viable approach used by UMKM Kopi 1000 Nurhidayah is market penetration and product growth strategy.
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Kusumayana, Purna, and Ahmad Syarif. "Strategi Pengembangan Kerajinan Rotan di Desa Sungai Limas Kecamatan Haur Gading Kabupaten Hulu Sungai Utara." RAWA SAINS : JURNAL SAINS STIPER AMUNTAI 5, no. 1 (June 15, 2015): 306–10. http://dx.doi.org/10.36589/rs.v5i1.43.

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This study aims to determine the strengths, weaknesses, opportunities and threats in the development of handicrafts in the Sungai Limas village of Hulu Sungai Utara, and alternative development strategies in the Sungai Limas village of Hulu Sungai Utara. Based on the results obtained from the analysis of IFE matrix total score of 2.767 and EFE matrices obtained a total score of 2.939 where the matrix V IE placed on the strategic quadrant keep and maintain (hold and maintain). Strategies that can be applied to this position is a strategic market penetration and product development
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Imron, Tubagus, Rizal Syarief Sjaiful Nazli, and Sapta Raharja. "Strategi Pengembangan Pemasaran Batu Andesit (Studi Kasus pada PT Duta Keluarga Imfaco, Bogor Jawa Barat)." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 13, no. 2 (January 3, 2019): 127. http://dx.doi.org/10.29244/mikm.13.2.127-136.

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<p>Andesite stone mining activities in Bogor area is now growing, one of the andesite stone processing business is PT Duta Keluarga Imfaco located in Bogor Regency, West Java. The economically valuable andesit stone is expected to be the mainstay of the income of the surrounding community, characterized by the increasing market demand and the growing interest of the community towards andesite stone. The purpose of this study are (1) to identify internal and external factors of PT Imfaco Family Ambassador; (2) Developing appropriate market development strategies; and (3) Develop alternative strategies of andesite stone marketing development. The study used descriptive and analytic methods that are case studies. Determination of respondents with purposive sampling method, with consideration that mastered the problems to be asked. Data analysis with IFE and EFE matrix to identify internal and external factor of company, then mapping with IE matrix, to see company position. Preparation of strategy with SWOT matrix, yield several alternative strategies that can be implemented. The final stage with the QSP matrix, to determine the priority of the most appropriate strategy to be implemented. Based on the results of IFE and EFE matrix analysis, indicates the company is in a stable position in responding to external situations. The result of analysis with IE matrix, company is in quadrant V, that is growth and stability, where strategy that can be done is market penetration and business development. Results of analysis with SWOT matrix obtained alternative strategies that can be implemented and with the QSP matrix obtained the most appropriate strategy to be implemented in order to develop the company's marketing strategy is to expand the marketing network.</p>
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Kholil, A. Yusuf, and Ninin Khoirunnisa. "STRATEGI PENGEMBANGAN DESA WISATA GUBUGKLAKAH." OPTIMA 2, no. 1 (April 25, 2018): 27. http://dx.doi.org/10.33366/opt.v2i1.899.

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Tujuan pertama dalam penelitian ini adalah mengidentifikasi dan menganalisis potensi daerah Desa Gubugklakah. Tujuan kedua adalah mengidentifikasi dan menganalisis lingkungan internal dan eksternal Desa Gubugklakah yang menjadi kekuatan, kelemahan, peluang dan ancaman. Tujuan terkahir dalam penelitian ini adalah menentukan strategi yang tepat untuk diterapkan dalam pengembangan Desa Wisata Gubugklakah sebagai desa wisata. Metode analisis data yang digunakan yaitu analisis deskriptif dan analisis kualitatif. Analisis deskriptif digunakan untuk menganalisis potensi Desa Gubugklakah dan mengidentifikasi faktor utama pada faktor internal (IFE) dan eksternal (EFE) sedangkan dalam analisis kualitatif menggunakan analisis SWOT yang berupa matriks IE dan matriks SWOT. Untuk menganalisis strategi pengembangan Desa Gubugklakah menggunakan analisis QSPM. Kata kunci: evaluasi faktor internal , evaluasi faktor eksternal, matriks SWOT, matriks QSPM. The first objective of this research is to identify and analyze potential areas Gubugklakah Village. The second objective is to identify and analyze the internal and external environment Gubugklakah Village of the strengths, weaknesses, opportunities and threats. The last destination of this research is to determine the right strategy to be applied in the development of tourism Gubugklakah Village as a tourist village. Data analysis method used is descriptive analysis and qualitative analysis. Descriptive analysis was used to analyze the potential of the Gubugklakah Village and identify the main factors on internal factors (IFE) and external (EFE) whereas in qualitative analysis using SWOT analysis in the form of a matrix IE and SWOT matrix. To analyze the development strategy of the Gubugklakah Village use QSPM analysis. Keywords: internal factors evaluation, external factors evaluation, SWOT matrix, QSPM matrix.
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Elpawati, E,, Muhammad Herlambang, and Ahmad Mahbubi. "STRATEGI PENGEMBANGAN BISNIS PUPUK RUMAH KOMPOS UIN JAKARTA." AGRIBUSINESS JOURNAL 7, no. 1 (June 1, 2013): 105–28. http://dx.doi.org/10.15408/aj.v7i1.5173.

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Tujuan dari dilakukanya penelitian ini adalah: Mengetahui Faktor-faktor Internal dan Eksternal yang menjadi Kekuatan, Kelemahan, Peluang dan Ancaman bagi Rumah Kompos UIN Jakarta. Mengetahui posisi Rumah Kompos UIN Jakarta berdasarkan Matrik IE dan sembilan sel strategi. Merumuskan Alternatif Strategi Pengembangan bisnis yang tepat untuk diterapkan pada Rumah Kompos UIN Jakarta. Metode dan analisis yang digunakan dalam penelitian ini dibagi menjadi tiga tahapan, yaitu: Tahapan masukkan (Input Stage) yang terdiri dari Matrik EFE (External Factor Evaluation) dan Matrik IFE (Internal Factor Evaluation). Tahap pencocokan (Matching Stage) yang menggabungkan faktor eksternal dan internal perusahaan, yang terdiri dari Matriks SWOT (Strengths, Weaknesses, Opportunities, Threats) dan Matrik IE (Internal, External). Tahapan penentuan prioritas strategi perusahaan (Decision Stage) berdasarkan jumlah alternative strategi dengan menggunakan metode QSPM (Quantitative Strategic Planing Matrix). Berdasarkan hasil perhitungan matriks IFE Kekuatan utamanya adalah visi-misi dan lokasi perusahaan yang dimiliki Rumah Kompos, total nilai 0.40. Sedangkan hasil perhitungan matriks EFE Peluang sangat berpengaruh terhadap pengembangan Rumah Kompos adalah kebijakan pemerintah program Go Organik 2010 dengan total nilai 0.30. Ancaman yang berpengaruh pada rumah kompos adalah perubahan cuaca dan iklim dengan total nilai 0.44. Hasil Matriks QSPM Prioritas utama yang dapat dijalankan Rumah Kompos adalah: (1) Peningkatan Kualitas Dan Kapasitas Produksi dengan total skor 6.986 (2) Pengembangan Pasar dengan skor 6.913 (3) Kerjasama Dengan Mitra Dan Pemasok dengan skor 6.020 (4) Merekrut Tenaga Kerja Baru dengan skor 5.293 (5) Memperbaiki Sistem Manajemen Guna Menahan Persaingan Luar dengan skor 4.893 (6) Menata Ulang Struktur Organisasi, Pembagian Tugas Sesuai Dengan Sop dengan skor 4.740.
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Munica, Risa Dewi, Millatul Ulya, and Muhammad Fakhry. "ANALISIS STRATEGI PENGEMBANGAN INDUSTRI JAMU TRADISIONAL DI KABUPATEN BANGKALAN - MADURA." AGROINTEK 11, no. 2 (September 21, 2017): 84. http://dx.doi.org/10.21107/agrointek.v11i2.3057.

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<em>Data of Disperindag Bangkalan Regency (2015), shows that Bangkalan Regency has 20 herbal medicine industries. After doing research survey there are some herbal medicine industries that have been inactive, so that this research is conducted to find out alternative strategy that can be used as an effort to develop herbal medicine industry in Bangkalan Regency. This research used analysis of internal environment (IFE) and external (EFE), External-internal matrix (IE), SWOT and QSPM matrix (Quantitative Strategic Planning Matrix). There are 16 internal factors and 11 external factors. As for alternative strategy there are 5 alternatives obtained from SWOT matrix and IE matrix. In the QSPM matrix, the priority of strategy is 1. Maintain and improve product quality, 2. Increase promotional activities and expand the marketing area,3. Improving relationships with government and other agencies, 4. Maintain company image, and 5. Develop cooperation with other industries outside the region</em>
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Maria, Maria. "STRATEGI PENGEMBANGAN BUDAYA KULINER TRADISIONAL PADA BAKPIA DAN WINGKO BABAT XYZ." Gorga : Jurnal Seni Rupa 10, no. 1 (June 18, 2021): 194. http://dx.doi.org/10.24114/gr.v10i1.25018.

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This research examines the development of traditional culinary culture, Bakpia and Wingko Babat XYZ with the aim of preserving the local culinary heritage located in Bantul. Bakpia and Wingko Babat XYZ is a special traditional business place that sells traditional Yogyakarta food in the Bantul area which still uses traditional methods. This business has been around for a long time since 1997. Lack of the right strategy is the cause when local and foreign visitors do not know much information about the culinary business of Bakpia and Wingko Babat XYZ. Based on this, this study aims to identify and analyze the marketing process carried out by Bakpia and Wingko Babat XYZ, to determine the potential of traditional culinary culture and to explore strategy formulations in Bakpia and Wingko Babat XYZ. The research method in this study is a qualitative research method, by conducting direct and in-depth interviews with key persons, observation, and literature study. The qualitative method used is descriptive qualitative which will describe how the right strategy is based on the results of the analysis. The interview data were analyzed by several stages, namely the SWOT stage in the internal and external environment, the weight and ranking calculation stage, the IFE-EFE and IE matrix analysis stage, and the conclusion stage. In the research analysis, the IFE and EFE matrix values were obtained, where the IFE value was 2.774 and the EFE value was 2.842. This condition shows that Bakpia and Wingko Babat XYZ is in the V quadrant position, which means Hold and Maintain, in this position the right strategy is market penetration and product development, and in the SWOT quadrant in quadrant II Cobination supports the Diversification strategy, this is requires making alternative strategies that can be used to increase existing strengths so that they can overcome threats.Keywords: culinary culture, SWOT, IE.AbstrakPenelitian ini meneliti tentang budaya kuliner tradisional yaitu Bakpia dan Wingko Babat XYZ dengan tujuan untuk menjaga warisan budaya kuliner lokal yang terletak di Bantul. Bakpia dan Wingko Babat XYZ merupakan tempat usaha tradisional khusus yang menjualkan makanan tradisional khas Yogyakarta di daerah bantul yang masih menggunakan cara-cara tradisional. Usaha ini sudah lama berdiri sejak 1997. Kurangnya strategi yang tepat menjadi penyebab ketika pengunjung lokal maupun mancanegara tidak mengetahui banyak informasi mengenai usaha kuliner Bakpia dan Wingko Babat XYZ. Berdasarkan hal tersebut, penelitian ini bertujuan untuk mengidentifikasi dan menganalisa proses pemasaran yang dilakukan Bakpia dan Wingko Babat XYZ, untuk mengetahui potensi budaya kuliner tradisional dan mengeksplorasi formulasi strategi di Bakpia dan Wingko Babat XYZ. Metode penelitian pada penelitian ini adalah metode penelitian kualitatif, dimana dengan melakukan wawancara kepada key person secara langsung dan mendalam, observasi, dan studi pustaka. Metode kualitatif yang digunakan yaitu kualitatif deskriptif yang akan mendeskripsikan bagaimana strategi yang tepat berdasarkan hasil analisis. Data wawancara dianalisis dengan beberapa tahap-tahapan yaitu tahap SWOT pada lingkungan internal dan eksternal, tahap perhitungan bobot dan peringkat, dan tahap analisis matriks IFE-EFE dan IE, serta tahap kesimpulan. Pada analisis penelitian diperoleh nilai matriks IFE dan EFE, dimana nilai IFE sebesar 2,774 dan nilai EFE sebesar 2,842. Kondisi ini menunjukkan bahwa Bakpia dan Wingko Babat XYZ berada pada posisi kuadran V yaitu berarti Hold and Maintain, pada posisi ini strategi yang tepat adalah penetrasi pasar dan pengembangan produk, serta pada kuadran SWOT pada kuadran II Cobination mendukung stategi Diversifikasi, hal ini mengharuskan membuat alternative strategi yang dapat digunakan untuk meningkatkan Kekuatan yang ada sehingga dapat mengatasi ancaman.Kata Kunci: budaya kuliner, SWOT, IE. Author:Maria : Institut Seni Indonesia Yogyakarta References: Agustim, W., & Nurhidayat, M. (2020). Analisis Matrik IE pada UMKM Berbasis Produk Pertanian Kelompok Wanita Pelaku Usaha Tanaman Hias di Desa Sidomulyo Kota Batu. Referensi: Jurnal Ilmu Manajemen dan Akuntansi, 8(1), 73-78. https://doi.org/10.33366/ref.v8i1.1760.David, Fred R. 2016, Manajemen Strategis, Edisi 15. Jakarta: Salemba Empat.Evelyn, E. (2018). Analisis Manajemen Strategi Bersaing Dengan Matriks Ie, Matriks Swot Dan Matriks Qspm Pada Pt. Xyz. Jurnal Manajemen Bisnis dan Kewirausahaan, 2(4), 99-105. http://dx.doi.org/10.24912/jmbk.v2i4.4869.Rangkuti, Freddy. (2015). Analisis SWOT : Teknik Membedah Kasus Bisnis (Cara Perhitungan Bobot, Rating dan OCAI). Jakarta: PT Gramedia Pustaka Utama.Retnawati, L. (2018). Perencanaan Strategis Si/Ti dengan Metode Analisa Swot dan BSC untuk Meningkatkan Daya Saing di Universitas XYZ. JISKA (Jurnal Informatika Sunan Kalijaga), 2(3), 135-142. https://doi.org/10.14421/jiska.2018.23-02.Sugiyono. (2016). Metode Penelitian: Kuantitatif, Kualitatif dan R&D. Bandung: Alfabeta.Tyas, S. K., & Chriswahyudi, C. (2017). Perencanaan Strategi Pemasaran dengan Pendekatan Matrik IE, SWOT dan AHP untuk Mendapatkan Alternatif Strategi Prioritas. Prosiding Semnastek. https://jurnal.umj.ac.id/index.php/semnastek/article/view/1989/1632.
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Suriyana, Nofsri. "STRATEGI PENGEMBANGAN SMAN 1 SITIUNG." JURNAL MANAJEMEN PENDIDIKAN DAN ILMU SOSIAL 1, no. 1 (May 8, 2020): 33–45. http://dx.doi.org/10.38035/jmpis.v1i1.218.

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Sekolah Menengah Atas Negeri (SMAN) 1 Sitiung adalah sekolah yang berumur cukup tua dan besar. Tujuan dari penelitian ini adalah untuk menganalisis kondisi internal dan eksternal sekolah dan menyusun formulasi strategi cerdas guna memperoleh keunggulan bersaing dengan sekolah lainnya. Metode penelitian yang digunakan dalam penelitian ini adalah metode deskriptif kualitatif dengan jenis penelitian studi kasus. Teknik pengumpulan data menggunakan wawancara, survey dan kuesioner yang dilakukan terhadap pihak-pihak terkait di dalam sekolah, dan luar sekolah. Data-data yang telah diperoleh tersebut dianalisis menggunakan Matriks IFE, EFE, CPM, TOWS, IE, SPACE, Grand Strategy dan QSPM. Hasil dari Matriks IFE sebesar 3,13 dan Matriks EFE sebesar 2,68. Hasil analisis Matriks TOWS, SPACE, IE, Grand Strategy menunjukkan alternatif yang dapat diterapkan sekolah adalah starategi peningkatan mutu lulusan dan kuantitas jumlah melanjutkan ke perguruan tinggi, sedangkan berdasarkan analisis Internal dan Eksternal matrik diperoleh alternative strategi peningkatan sarana dan prasarana, peningkatan mutu guru dan karyawan, dan strategi kerja sama dengan pemerintah, dan perguruan tinggi .
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Pramono, Titus, Suryahadi, and Wini Trilaksani. "Strategi Pengembangan Usaha dan Pemasaran Benih Ikan Patin Siam (Pangasianodon hypopthalmus) Dengan Sistem Jejaring pada Cabang Dinas Kelautan dan Perikanan Wilayah Utara Provinsi Jawa Barat." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 14, no. 1 (September 9, 2019): 15–23. http://dx.doi.org/10.29244/mikm.14.1.15-23.

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The production of Siam-catfish (Pangasianodon hypopthalmus) seeds in Subang, West Java can not meet the market demand yet. The production of Siam-catfish seeds need to be improved especially by the main supplier namely the North Branch of Marine and fisheries service of West Java province (CDKPWU) with a partnership pattern between core and plasma. The purposes of this study were to identify internal and external factors that influence the marketing of Siam-catfish seeds with a network system between CDKPWU and partners, to identify advantages and disadvantages in the network process that occurs between CDKPWU and the partners, and trying to develop the most effective business and marketing srategy of Siam-catfish seeds in order to reach maximum output and outcome. The methods used in this study were as follows: (1) Valuable, Rare, Imitate to Cost and Organized Analysis (VRIO), (2) Political-Legal, Economic, Social, Technology Analysis (PEST), (3) Internal Factor Evaluation Matrix (IFE), (4) External Factor Evaluation Matrix (EFE), (5) Internal External (IE) Matrix, (6) Analysis of Strengths, Weaknesses, Opportunities, and Threats (SWOT) and (7) Quantitative Strategic Planning Matrix (QSPM) Analysis. The result of IFE and EFE matrix indicated that the company's position was stable in response to external situation. The total score of IFE matrix was 3.38, indicating that the strength of CDKPWU can overcome weaknesses very well. The total score of EFE matrix was 2.59, describing that CDKPWU was good enough in responding to opportunities and minimizing threats. The results of the SWOT analysis show nine alternative strategy formulations in which three alternative formulation priorities were (1) Expanding the production partnership network to increase production and increase community income, (2) Maintaining good seed quality and production process technology, (3) Utilizing partnerships to establish good relationship and communication with relevant agencies. Based on the QSPM matrix analysis, the priority strategies are obtained to be implemented, namely expanding the production partnership network to increase production and increase community income
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Nur Fauzi, Suswadi, and K. Prasetyowati. "ANALISA SWOT PADA PENGUATAN KELOMPOK TANI SAYUR ORGANIK." JURNAL ILMIAH AGRINECA 20, no. 2 (July 31, 2020): 112–24. http://dx.doi.org/10.36728/afp.v20i2.1081.

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Nur Fauzi, B0216023. 2020. Argoayuningtani Farmer Group Development Strategy in Organic Tomato (Lycopersicon esculentum) Farming in Senden Village, Selo District, Boyolali Regency. Skripsi.Supervisor I Ir. Sutarno, M.Si, Supervisor II Ir. Suswadi, M.Si., Agribusiness Study Program, Bachelor, Tunas Pembangunan University of Surakarta. An organization must have a careful planning and strategy. Strategy is very influential on organizational development. This study aims to determine the internal and external factors that influence the development of Argoayuningtani farmer groups in organic tomato farming. Method research that is used is the analysis of SWOT to identify factors internal and external are then analyzed using matrix IFE, EFE, SWOT, IE, and QSP.The results of the study based on the analysis of the IFE matrix get the main strengths that are according to SOP/ GAP/ GHP and good quality Human Resources of members with a score of 0.268,while the main weakness is having a planting plan but not yet implementing it with a score of 0.118 and obtaining a total score of 2.941 means that the Argoayuningtani farmer group has a strong internal position. Based on the EFE matrix analysis, the main opportunity is the active role of the instructor with a weight score of 0.352 while the main threat is land adjacent to conventional land with a score of 0.252 and a total score of 3.021 means that the external position of the farmer group is above average. In IE matrix analysis Argoayuningtani farmer group is in cell II which means that Argoyuningtani farmer group is in a position of growing and developing. Whereas based on QSP matrix analysis, it is found that the priority of development strategies that can be applied in the Argoayuningtani farmer group is to improve human resource skills to realize the goals with the highest STAS value of 6.20.
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Kiloes, Adhitya Marendra, NFN Hardiyanto, Anna Sulsityaningrum, and Muhamad Jawal Anwarudin Syah. "Strategi Pengembangan Agribisnis Bawang Merah di Kabupaten Solok (Shallot Agribusiness Development Strategy in Solok Regency)." Jurnal Hortikultura 28, no. 2 (May 17, 2019): 269. http://dx.doi.org/10.21082/jhort.v28n2.2018.p269-280.

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<p>Kabupaten Solok dicanangkan sebagai salah satu sentra produksi bawang merah untuk mengimbangi sentra produksi utama di Pulau Jawa yang produksinya selalu berfluktuasi. Beberapa kelebihan dan kekurangan dimiliki oleh Kabupaten Solok dalam mengembangkan potensinya sebagai sentra bawang merah nasional. Penelitian bertujuan untuk merumuskan strategi pengembangan Kabupaten Solok sebagai sentra bawang merah nasional. Penelitian dilakukan dari bulan Agustus hingga Desember 2017 bertempat di Kabupaten Solok. Data primer berupa atribut-atribut faktor internal kekuatan dan kelemahan serta faktor-faktor eksternal peluang dan ancaman diidentifikasi melalui Focussed Group Discussion (FGD) yang dilakukan dengan peserta para pemangku kepentingan di Kabupaten Solok sekaligus untuk melakukan kuantifikasi dari atribut-atribut yang telah teridentifikasi. Analisis dilakukan dengan pendekatan SWOT, yaitu menggunakan perhitungan IFE, EFE, matriks IE, matriks SPACE, dan matriks SWOT. Terdapat enam atribut kekuatan, delapan atribut kelemahan, enam atribut peluang, dan lima atribut ancaman. Perhitungan IFE dan EFE memperlihatkan bahwa faktor internal merupakan faktor yang paling dominan, dengan faktor kekuatan merupakan faktor yang paling dominan dibandingkan kelemahan. Posisi Kabupaten Solok dalam matriks IE dan matriks SPACE masing-masing berada dalam posisi jaga dan pertahankan serta mendukung strategi agresif. Strategi yang perlu diterapkan adalah strategi memaksimalkan kekuatan untuk menangkap peluang yang tersedia (S-O) di antaranya pengembangan teknologi PTT bawang merah spesifik lokasi, pengembangan teknologi pascapanen bawang merah, membuka pasar baru selain yang sudah ada, dan membina penangkar bawang merah. Beberapa dukungan teknologi dan inovasi Badan Penelitian dan Pengembangan Pertanian sebagai peluang yang tersedia juga perlu diterapkan untuk memaksimalkan kekuatan yang dimiliki Kabupaten Solok untuk berkembang sebagai sentra produksi bawang merah nasional.</p><p><strong>Keywords</strong></p><p>Kabupaten Solok; Bawang merah; Strategi; SWOT</p><p><strong>Abstract</strong></p><p>Solok Regency is planned as one of the production centers of shallot to complement the main production centers on Java Island which production always fluctuating. Some advantages and disadvantages are owned by Solok in developing its potential. This study aims to formulating strategy to develop Solok Regency as a national shallot production center. The research was conducted from August till December 2017 at Solok District. Primary data such as internal factor attributes like strengths and weaknesses as well as external factors like opportunity and threat are identified through Focus Group Discussion (FGD) which conducted with participants of stakeholders in Solok to quantify the attributes that have been identified. The analysis then conducted with the SWOT approaches using IFE, EFE, IE matrix, SPACE matrix, and SWOT matrix. There are six attributes of strength, eight attributes of weakness, six attributes of opportunity, and five attributes of threat. The calculation of IFE and EFE shows that internal factor is the most dominant factor, with strength is the most dominant internal factor. The position of Solok Regency in IE is in a position to guard and defend while in the SPACE matrix the position of Solok Regency is to support an aggressive strategy. The strategies that needs to be implemented is strategy to maximize the power to capture the available opportunities (S-O) such as the development of location-specific shallot integrated crop management technology, the development of shallot post-harvest technology, create new markets other than existing ones, and develop shalot breeder. Some IAARD’s technology and innovation support as available opportunities also need to be applied to maximize the power of Solok to grow as a national production center for shallot.</p>
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Dewi, Wiwi Kania, Musa Hubeis, and Fransiska R. Zakaria. "Kajian Pengembangan Unit Usaha Klinik Hemodialisa Skala Usaha Kecil Menengah Berbasis Badan Penyelenggara Jaminan Sosial Kesehatan." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 12, no. 2 (February 8, 2018): 117. http://dx.doi.org/10.29244/mikm.12.2.117-126.

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Indonesia is one country with the kidney failure is quite high, according to the Indonesian Society of Nephrology (PERNEFRI) in the 5th Report of Indonesian Renal Registry, in 2012 there were 16.040 patients with kidney failure but reportedly only 9161 patients were active in hemodialysis in 2012. The purpose of research is (a) identifying the internal and external factors potential business unit clinic hemodialysis-based BPJS Health, (b) develop appropriate strategies with a SWOT analysis of the business unit clinic hemodialysis-based BPJS and (c) to analyze the satisfaction of patients who use the clinic hemodialysis-based BPJS Health. Data processing and analysis using the analysis: (a) analysis matrix EFE (External Factor Evaluation) and IFE (Internal Factor Evaluation), (b) matrix Internal External (IE); (c) a SWOT analysis (Strengths, Weaknesses, Opportunities and Threats); (d) Importance Performance Analysis (IPA), and Customer Satisfaction Index (CSI). EFE value (2.73) and IFE (2.61) obtained IE matrix that shows the position of growth/stable. SWOT analysis produce six alternative development strategies that can be implemented in the development of the business unit. From the study of IPA to attribute asked to patients, it was found that the performance of the business unit is considered good, where there are nearly half of the attributes that were examined are in the second quadrant. This shows the importance of the assessment of the attributes considered important by patients and in its implementation is considered to be very good. CSI score of 0.920, indicating the level of customer satisfaction index is at 0.81 to 1.00, or interpreted the customer was very satisfied with the business unit of the hemodialysis clinics SME scale.
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Samodro, Galih Seno, and Yuliawati Yuliawati. "Strategi Pengembangan Usahatani Sayuran Organik Kelompok Tani Cepoko Mulyo Kabupaten Boyolali." Caraka Tani: Journal of Sustainable Agriculture 33, no. 2 (October 1, 2018): 169. http://dx.doi.org/10.20961/carakatani.v33i2.22874.

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<p>This research aims to: 1) analyze internal and external factors into strengths, weaknesses and threats and opportunities of farmers group Cepoko Mulyo in the development of organic vegetable farming, 2) Analyze and establish the main strategies that can be applied in the development of organic vegetable farming. The research was conducted on February to April 2018 in farmer group Cepoko Mulyo in Pandansari, Wonodoyo Village, Cepogo district, Boyolali regency of Central Java Province. The type of research used is descriptive research and the method used the survey method. Analysis of qualitative and quantitative descriptive data with IFE, EFE, IE, SWOT, and QSPM matrices. The result of the analysis shows that based on the IFE matrix the main strengths are vegetables with varying sizes of 0.287. The main weakness is the management of information systems that have not been good with a score of 0.172, while based on the EFE matrix the main opportunity is the association of organic farming with a score of 0.239 and the main threat is high competition level with other farms with a score of 0.234. Based on the QSPM analysis the suggested strategy is to cooperate with both central and local government in product marketing.</p>
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Pratama, Leonardi, Aida Vitayala S. Hubeis, and Nora H. Pandjaitan. "Analisis Tingkat Kepuasan Anggota dan Strategi Pengembangan Koperasi (Studi Kasus Koperasi Kredit Sehati Jakarta)." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 12, no. 1 (February 25, 2017): 104. http://dx.doi.org/10.29244/mikm.12.1.104-115.

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Improving member satisfaction is very important to be taken by credit unions because the cooperative benefit taken from the provision of credit to members. The purpose of this research is (1) determine the level of interest and the level of performance Kopdit Sehati, (2) determine member satisfaction Kopdit Sehati, (3) develop alternative strategies Kopdit pegembangan Sehati. The method used in this study is descriptive analysis, Importance Performance Analysis (IPA), Customer Satisfaction Index (CSI) Internal Factors Evaluation (IFE), External Factor Evaluation (EFE) Analysis Internal External (IE) and the Strengths, Weaknesses, Opportunities and Threats (SWOT). The number of respondents in this studies as many as 100 members of the cooperative. The analysis showed that the overall level of performance Kopdit Sehati (3.98) still does not meet the expected level of interest by members of (4.14). Based on the attributes of IPA obtained priority for repair that Kopdit services using information technology media, availability of information brochures, Kopdit have professional managers, innovation of products offered, the education for members and establish communication with members as well. Based on the calculation of CSI, the service level of 79.78 percent Kopdit Sehati. This means that the level of satisfaction index Sehati Kopdit member located between the range of 0.66 to 0.80, which means members are satisfied with the performance of services Kopdit Sehati. After weighting and scoring through IFE matrix (2.64) and matris EFE (2.86). IE matrix shows that the position Kopdit Sehati is in cell V, can be managed with a strategy to maintain and sustain namely by using market penetration strategies and product development could be the most appropriate for Kopdit Sehati. The development strategy Kopdit Sehati generated from SWOT Matrix and QSPM obtained five priorities suggested strategies are: (1) Development of branch offices and place of service members, (2) Innovation product savings and loans (3) Increase the dissemination of cooperatives to the community, (4) Increases number of employees, and (5) Increase the effective promotion activities.
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Katuruni, Innas Rovino, Arief Daryanto, and Agus Maulana. "Renstra Bisnis Spare Parts Otomotif Berbahan Karet di CV Regina Eka Pratiwi." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 10, no. 2 (October 29, 2015): 131–42. http://dx.doi.org/10.29244/mikm.10.2.131-142.

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Automotive industry is one of the rapidly-growing industry in Indonesia. According to statistical data, sold vehicles per annum are growing more. The increasing demand of vehicles can be able to influence the demand of spare parts. One of the operating company that produces made of rubber-spare parts is CV Regina Eka Pratiwi. The growth of automotive environment in Indonesia doesn’t support the growth of company organization of CV Regina. It is shown by the company performance that can be said as unsatisfactory. This research aimed at analyzing the business condition of CV Regina Eka Pratiwi, formulating the business strategic of CV Regina Eka Pratiwi, recommending the strategic policy and action plan on the strategic business of CV Regina Eka Pratiwi. This research was conducted at CV Regina Eka Pratiwi on April and May 2015. The sample on this research used purposive sampling on the managerial board that is supposed to understand the company condition using support of questionnaire and descriptive-qualitative approach. The step and method used namely to analyze the main cause of company problem, to do Internal Factor evaluation (IFE) and External Factor Evaluation (EFE) analysis, Internal External (IE) matrix and Strengths, Weakneses, opportunities, dan Threats (SWOT) analysis, to formulate priority strategy of the company through Quantitative Strategic Planning Matrix (QSPM) method, and to evaluate the company strategies. By the analysis output, it is obtained that the company still has many weaknesses. The high opportunity causes the company still able to operate with the existing power. The obtained score in IFE is greater than the strength, the opportunity score in EFE is greater than the threat. Obtained strategy is defense and attack characteristic and the strategy on IE matrix that is harvest and divest strategy. QSPM is used to gain priority strategy that will firstly appplied bu CV Regina
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Warliyanti, Yani. "Strategi Pemasaran Produk Kerajinan Eceng Gondok Di Desa Banyu Hirang Kecamatan Amuntai Selatan Kabupaten Hulu Sungai Utara (Studi Kasus Kelompok Usaha Bersama (KUB) “ Kembang Ilung”)." RAWA SAINS : JURNAL SAINS STIPER AMUNTAI 2, no. 2 (December 15, 2012): 91–96. http://dx.doi.org/10.36589/rs.v2i2.16.

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This study aims (i) to know the strength, weaknesses, threats and opportunities, and (ii) to find out how the marketing strategy of the "Kembang Ilung" Joint Business Group (KUB) in Banyu Hirang Village, Hulu Sungai Utara Regency. The case method is used in this study, there are two parties who are respondents, namely the internal party is the manager of the KUB and the member is the water hyacinth craftsman, while the external party is Disparindagkop. Hulu Sungai Utara Regency. The results showed that the IFE matrix was 2.592 and the EFE matrix was 2.674 where the IE matrix placed the Kembang Ilung in the V quadrant, namely the Hold and Maintain strategy (keep and maintain). The strategy that can be applied to this position is the strategy of market penetration and product development.
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Islamiyah, Syahmidarni Al. "Analisis faktor Potensi Pengembangan Industri Pengolahan Gula Merah Lontar di Kabupaten Jeneponto." Journal Of Agritech Science (JASc) 4, no. 1 (May 22, 2020): 1–12. http://dx.doi.org/10.30869/jasc.v4i1.555.

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Industri pengolahan gula merah lontar di Kabupaten Jeneponto adalah usaha pengolahan pangan yang dikelolah oleh masyarakat. Data dari Dinas Perindustrian dan Perdagangan Kabupaten Jeneponto pada tahun 2014 produk gula merah lontar berkisar Rp. 14.442.831 atau mencapai 16,437 ton. Usaha ini menjadi sumber pendapatan daerah dan Jeneponto menjadi penyuplai gula merah di Sulawesi Selatan. Potensi ini merupakan salah satu faktor kunci pengembangan agroindustri. Pengembangan suatu agroindustri dipengaruhi beberapa faktor. Penelitian ini dilakukan untuk mengidentifikasi dan menganalisis faktor potensi yang mempengaruhi pengembangan industri gula merah lontar di Kabupaten Jeneponto. Metode yang digunakan dalam penelitian ini adalah Metode IFE (Internal Factor Evaluation), EFE (Eksternal Factor Evaluation), dan Matrik IE (Internal Eksternal). Berdasarkan hasil analisis IFE, kekuatan terbesar adalah ketersediaan bahan baku (0,688) dan kelemahan terkecil adalah teknologi pengolahan yang masih sederhana (0,077). Hasil analisis EFE menunjukkan peluang terbesarnya adalah dukungan pemerintah (0,423) dan ancaman utamanya adalah masih adanya produksi nira menjadi tuak (0,123). Hasil evaluasi matrik IE menunjukkan posisi industri berada di koordinat positif (+2,407 ; +0,1090). Hal ini menggambarkan kondisi lingkungan industri didominasi oleh faktor internal. Titik koordinat positif ini berada pada kuadran I menandakan bahwa situasi industri pengolahan gula merah lontar sangat menguntungkan untuk digunakan dalam pengembangan ke depan. Kata Kunci : gula merah lontar, Jeneponto, analisis faktor potensi
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Resti, Okfi. "A The Strategy of Syariah Cooperative Development in Padang Panjang City." AL-FALAH : Journal of Islamic Economics 5, no. 1 (June 9, 2020): 130. http://dx.doi.org/10.29240/alfalah.v5i1.1643.

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Purpose:. The objective of the research are; 1) identifying the aspect of cooperative in the Padang Panjang in order to developthe syariah cooperative 2) identifying the external factor (opportunity and treat) and internal factor (strength and weakness) in developing the Syariah Cooperative in Padang Panjang 3) arrange theprecisealternative strategy in developingSyariah cooperative in Padang Panjang.Design/Method/Approach : The method of primer and secondary data collection were library studies, field observation, questionnaire, and interview. Technique and the tabulation of the data used descriptive analysis, both normatively (according to Syariah rules and state rules), qualitative (describe the profile, explain the EFE, IFE, IE, TOWS, QSPM matrixes) and quantitative (doing the tabulation of calculation on the weighting calculation on EFE, IFE, and IE).Findings: After grouping of strategy by using the I-E matrix, the result of Syariah cooperative developmenton Padang Panjang is gotten which is on the position of Growth strategy, the strategy which is arranged to reach thecondition of capital asset growing, assets, and distribution of cooperative financing. From the matrixes of TOWS and QSP are gotten strategy which are suggested; open the business unit, office to every cooperative, increasing the services quality, supervision and optimize theknowledge enrichment to all of members and management in the Syariah cooperative field.Originality/Values: Syariah cooperative has important roles in increasing the society welfare. However the number and existence of syariah cooperative is still limited.The strategy which will be used to develop the syariah cooperative is necessary.
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47

Andhika Putra, Rio, Ramdani Bayu Putra, and Hasmaynelis Fitri. "ANALISIS SWOT DALAM PENENTUAN STRATEGI BISNIS KAFE 165 UNIVERSITAS PUTRA INDONESIA YPTK PADANG." Jurnal Ilmu Manajemen Terapan 1, no. 5 (May 4, 2020): 464–76. http://dx.doi.org/10.31933/jimt.v1i5.206.

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Strategi bisnis adalah bagian penting yang harus dimiliki setiap pelaku usaha. Penelitian ini memcoba untuk menentukan strategi yang ideal melalui analisis SWOT. Objek penelitian ini adalah Kafe 165 yang merupakan unit Usaha dari Universitas Putra Indonesia YPTK Padang. Metode penelitian yang digunakan adalah metode deskriptif dengan teknik pengumpulan data melalui wawancara dan kuesioner kepada pihak-pihak atau stakeholder. Teknik Analisis SWOT meliputi IFE, EFE, CPM, TOWS, IE, SPACE, Grand Strategy dan QSPM. Temuan Matrik IFE dan matrik menunjukkan bahwa Kafe 165 memiliki ciri organisasi yang kuat secara internal dengan strategi yang dapat memanfaatkan faktor kekuatan yang mampu meminimalkan kelemahan dan mampu memanfaakan peluang dari acaman yang dihadapi. Hasil analisis Matriks TOWS, SPACE, IE, Grand Strategy sebagai hasil akhir penelitian ini merekomendasi strategi bisnis yang tepat bagi Kafe 165 adalah menerapkan strategi pengembangan pasar (market development) yang diikuti oleh pengembangan produk (product development) melalui inovasi yang berkelanjutan.
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48

Mujiastuti, Rully, Retnani Latifah, and Hendra Hendra. "Penentuan Jenis Strategi Pemasaran Menggunakan Metode SWOT dan QSPM Pada UMKM Fashion di Kelurahan Penggilingan Berbasis Teknologi." Jurnal Ilmiah FIFO 11, no. 1 (June 18, 2019): 52. http://dx.doi.org/10.22441/fifo.2019.v10i1.006.

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In this study an analysis of the actual conditions of MSMEs in the Pengilingan Village was carried out. Business people do not know what marketing strategies to do to overcome various emerging problems such as resources, business competition, purchasing power and are dominated by the limitations of technological innovation and the ability to use technology to gain a wider market share. This study uses data processing methods in the form of Strengths, Weaknesses, Opportunities and Threats (SWOT) and Quantitative Strategic Planning Matrix (QSPM). SWOT is used to measure internal conditions, in the form of strengths and weaknesses made in the IFE matrix and external conditions in the form of opportunities and threats made in the EFE matrix. The processing method consists of three stages, namely the input stage, the matching stage and the decision stage. The first stage is given the weight, rating and calculation of the weighted value of the IFE and EFE matrix, the second stage is through the formulation of marketing strategies with the Internal External (IE) and SWOT matrix, and the last stage is the decision stage to choose the existing strategy using the QSPM method. Tests were conducted on 38 data through validity and reliability tests to determine whether the questionnaire instruments used were valid and reliable using Cronbach Alpha correlation. The results obtained are that the reliability of the questionnaire is 0.795 which indicates that the sample has a high scaling consistency. Because the value of Cronbach Alpha is more than 0.6, it can be said that all the questionnaire items tested are reliable. The results obtained are then seen by the correlation with inbound marketing. Obtained the correlation reached 0.942 with a significance level of 1%. From these results it can be concluded that there is a very strong connection between the use of technology and an increase in the number of consumersKey words : Technology, Strategic Planning, Inbound Marketing, UMKM Abstrak Pada penelitian ini dilakukan analisis kondisi aktual UMKM Fashion di Kelurahan Penggilingan. Para pelaku usaha belum mengetahui strategi pemasaran apa yang harus dilakukan untuk mengatasi berbagai permasalahan yang muncul seperti sumber daya, persaingan usaha, daya beli dan didominasi oleh keterbatasan inovasi teknologi dan kemampuan menggunakan teknologi untuk memperoleh pangsa pasar yang lebih luas. Penelitian ini menggunakan metode pengolahan data berupa Strengths, Weaknesses, Opportunities dan Threats (SWOT) dan Quantitative Strategic Planning Matrix (QSPM). SWOT digunakan untuk mengukur kondisi internal, berupa kekuatan dan kelemahan yang dibuat dalam matriks IFE dan kondisi eksternal berupa peluang dan ancaman yang dibuat dalam matriks EFE. Metode pengolahannya terdiri dari tiga tahap, yaitu tahap pemasukan (input stage), tahap pencocokan (the matching stage) dan tahap keputusan (decision stage). Pada tahap pertama diberikan bobot, rating dan perhitungan nilai tertimbang dari matriks IFE dan EFE, tahap kedua melalui perumusan strategi pemasaran dengan matriks Internal Eksternal (IE) dan SWOT, dan tahap terakhir adalah tahap keputusan memilih alternatif strategi yang ada menggunakan metode QSPM. Pengujian dilakukan terhadap 38 data melalui uji validitas dan reliabilitas untuk mengetahui apakah instrument kuesioner yang digunakan sudah valid dan reliable dengan menggunakan korelasi Cronbach Alpha. Diperoleh hasil bahwa reliabilitas dari kuesioner adalah 0.795 yang menunjukkan bahwa sampel memiliki konsistensi penskalaan yang tinggi. Karena nilai Cronbach Alpha lebih dari 0,6 maka dapat dikatakan bahwa semua item kuesioner yang diuji adalah reliable. Hasil yang diperoleh kemudian dilihat dengan korelasinya dengan inbound marketing. Didapat hasil korelasinya mencapai 0.942 dengan taraf keberartian 1%. Dari hasil tersebut dapat disimpulkan bahwa ada keterhubungan yang sangat kuat antara penggunaan teknologi dengan peningkatan jumlah konsumen. Kata Kunci: Teknologi, Strategi pemasaran, Inbound marketing, UMKM
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Pramana, Ida Bagus Made Adi Dharma Yuda, I. Gusti Ngurah Apriadi Aviantara, and I. Nyoman Sucipta. "Strategi Pengembangan Agrowisata di Soewan Garden dengan menggunakan Analisis SWOT (Strength, Weakness, Opportunities, Threads)." Jurnal BETA (Biosistem dan Teknik Pertanian) 9, no. 2 (September 29, 2021): 234. http://dx.doi.org/10.24843/jbeta.2021.v09.i02.p10.

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ABSTRAK Penelitian ini dilakukan dengan kajian analisis SWOT karena, mempermudah suatu perusahaan untuk mengkombinasikan strategi yang tepat dikembangkan untuk menjalankan perusahaannya. Penelitian ini bertujuan untuk menganalisis kondisi internal dan eksternal serta menyusun dan merekomendasikan strategi pengembangan agrowisata di Soewan Garden Desa Pancasari. Penelitian ini mengambil data dari penyebaran kuisioner yang dibagi menjadi 2, yaitu kuisioner internal ( pemilik dan pengunjung agrowisata), dan kuisioner eksternal (Pakar dan usaha sejenis yang sudah berkembang). Hasil penelitian menunjukan bahwa terdapat 3 kekuatan, 6 kelemahan, 4 peluang, dan 3 ancaman. Hasil pembobotan dan rating menunjukan bahwa nilai terbobot untuk matriks Internal Factor Evaluation (IFE) adalah 3,02 dan matriks Eksternal Factor Evaluation (EFE) adalah 2.65. Nilai ini menunjukan posisi yang kuat pada matriks Internal Eksternal (IE) dengan strategi yang harus dilakukan adalah strategi intensif dan integratif. Sedangkan berdasarkan Analisis matriks SWOT terdapat 8 alternatif strategi yang dapat disusun untuk mengembangkan usaha agrowisata Soewan Garden. ABSTRACT This research was conducted with a SWOT analysis study for a decision-maker in a company to combine the right strategies to run the company. This study aims to analyze internal and external conditions and recommend development strategies in the agrotourism Soewan Garden at Pancasari village. This study took data from the distribution of questionnaires which were divided into 2, namely internal commissioners (agro-tourism owners and visitors) and external commissioners (experts and similar businesses that have developed). The results showed that there were 3 strengths, 6 weaknesses, 4 opportunities, and 3 threats. The weighting and assessment results show that the weighted value for the Internal Factor Evaluation matrix (IFE) is 3,02 and the External Factor Evaluation matrix (EFE) is 2,65. This value indicates a strong position in the Internal External Matrix (IE) with a strategy that must be done is an intensive and integrative strategy. Meanwhile, based on the SWOT matrix analysis there are 8 alternative strategies that can be developed to develop Soewan Gardenagro-tourism.
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Wati, Ranti Heri Risma, Tanti Kustiari, and Ujang Suryadi. "STRATEGI PENGEMBANGAN BISNIS BIOINSEKTISIDA CV THARA NERO TAMA-JEMBER." Jurnal Agribisnis 20, no. 1 (July 24, 2018): 21–34. http://dx.doi.org/10.31849/agr.v20i1.1494.

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Bioinsecticide has known for much farmers to substitute chemical pesticide. In periodically, hope that can reduce negative impact from chemical pesticide. One of company that starts their business with fertiliser and biology pesticide is CV Thara Nero Tama. This company was make business from made by order system, but now company wants to build their business more. The research aimed to priority of strategy from their internal and external factor. This research used Quantitative Strategic Planning Matrix (QSPM) method with determine alternative strategies, than decide priority strategy. For the method stages are input stage with IFE and EFE matrix, continued with matching stage, IE matrix. The last stage is decision stage with QSPM method. Based on the result, the alternative strategies that can applied is seven strategies with highest TAS (Total Attractive Score) was the improving market segmentation.
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