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Journal articles on the topic 'Image communications'

Author: Grafiati

Published: 5 June 2025

Last updated: 2 August 2025

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1

Murano, Kazuo. "Future Image Communication. Communication Services. Multimedia Communications Services." Journal of the Institute of Television Engineers of Japan 47, no. 3 (1993): 290–92. http://dx.doi.org/10.3169/itej1978.47.290.

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2

Morris, H. M., and R. H. Orth. "Image system communications." IBM Systems Journal 29, no. 3 (1990): 371–83. http://dx.doi.org/10.1147/sj.293.0371.

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3

Diuzheva, Kateryna. "IMAGE FORMATION IN THE SOCIAL COMMUNICATIONS' SYSTEM." Society. Document. Communication Historical science, no. 5 (2018): 192–201. https://doi.org/10.5281/zenodo.1244695.

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the image formation as a process and phenomenon, which, under certain conditions and for a specific purpose, arises in the system of social communications. Particular attention is paid to two facets and types of image: personal (individual) and corporate (the example of higher education institutions). The purpose of the research is to prove the thesis that the formation of an individual image of a person is closely related to the formation of a positive or negative image of an educational institution. The article consists of the following parts: the analysis, the concept of the image and purpo

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Harashima, Hiroshi. "Next generation visual communications. Intelligent image coding and communication." Journal of the Institute of Television Engineers of Japan 42, no. 6 (1988): 519–25. http://dx.doi.org/10.3169/itej1978.42.519.

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5

Rosalina, Indah Fajar. "The THE INFLUENCE OF PERSONAL BRANDING ON THE BRAND IMAGE OF SECONDATE BEAUTY." Communications 5, no. 2 (2023): 536–55. http://dx.doi.org/10.21009/communications.5.2.6.

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This study examines the influence of the concept of Personal Branding on Brand Image Secondary Beauty. Secondate Beauty is a cosmetics company owned by Titan Tyra, a beauty influencer who is quite well-known among cosmetic fans in Indonesia. Secondate Beauty is here and has a place in the Indonesian cosmetic industry which is quite successful even though it is relatively young. Relying on the delivery of promotional materials from Titan Tyra made the brand, which was only three years old, sold out in just seven minutes at the launch of its first product, so this is the reason for researchers t

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Selvi, J. Helen Arokia, and T. Rajendran. "DNA Encoding and Chaos based Image Encryption Technique for Cloud Storage and Communications." Indian Journal Of Science And Technology 18, no. 9 (2025): 734–44. https://doi.org/10.17485/ijst/v18i9.3557.

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Objectives: To suggest an image encryption system that uses DNA encoding and chaotic maps with SHA -512 secret key to provide a secure, efficient, and deterministic mechanism for protecting digital RGB images from unwanted access, manipulation during transmission and cloud storage. Methods: This strategy uses the distinctive features of DNA encoding and chaotic systems to improve image encryption performance. The hybrid technique in the present study uses DNA Encoding with 4 rules and a chaotic mechanism with SHA-512 secret key for image encryption. This technique is compared with Advanced Enc

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Al-Shably, Zainab Hdeib, and Ghadeer I. Maki. "DWT-OFDM forCompressed Image Transmission." Al-Furat Journal of Innovations in Electronics and Computer Engineering 3, no. 2 (2024): 56–64. http://dx.doi.org/10.46649/fjiece.v3.2.5a.14.5.2024.

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All existing communications systems require high-speed data transmission rates, as all services today demand high transmission speeds and data transmission dependability, and communications are an essential aspect of daily life. One of the most important modulation techniques used in both wired and wireless communication networks is Orthogonal Frequency Division Multiplexing (OFDM). It is a cutting-edge technology for achieving high-speed digital communication. In this work, compression Images by Discrete Wavelet Transform and transmission over DWT-OFDM, and used different baseband modulation

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Semenova, L. "Instruments of Image Communication in the Industrial Sphere of Russia." Scientific Research and Development. Modern Communication Studies 13, no. 5 (2024): 56–63. http://dx.doi.org/10.12737/2587-9103-2024-13-5-56-63.

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Introduction. Currently, purposefully constructed image communication, including in the industrial sphere and professionally selected communication tools, is becoming increasingly relevant. The company's image and reputation, stakeholder loyalty, brand development and financial well-being depend on this. The purpose of the article is to analyze the tools of image communication of Russian industrial enterprises and determine their effectiveness in modern times. Methodology and methods. The theoretical and methodological basis of the study were three approaches at the general scientific, specifi

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Hardyansyah, Robby, Inggrid Selviana, and Radhitya Budiputranto. "Faktor-Faktor yang Berpengaruh terhadap Brand Image ditinjau dari Komunikasi Pemasaran." Jurnal Ilmiah Universitas Batanghari Jambi 24, no. 3 (2024): 2681. http://dx.doi.org/10.33087/jiubj.v24i3.3359.

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This research aims to describe each influence of the marketing mix starting from public relations advertising, personal selling, public relations and direct marketing on a company's brand image. This research uses literature review techniques with a descriptive qualitative approach. Search for literature using the Google search engine and Google Scholar with the keywords "marketing communications", "brand image awareness", "factors influencing brand image awareness", "brand image and marketing communications". The literature sought is journals, books, conference proceedings, and so on to be an

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10

Chen, Cheng‐Hu. "Visual communications and image processing." Optical Engineering 35, no. 1 (1996): 102. http://dx.doi.org/10.1117/1.600941.

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11

Hsing, T. Russell. "Visual Communications and Image Processing." Optical Engineering 26, no. 7 (1987): 267561. http://dx.doi.org/10.1117/12.7974118.

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12

Venkata, Padma Kumar Vemuri. "Solutions for Integrating Charts into Email Communications." INTERNATIONAL JOURNAL OF INNOVATIVE RESEARCH AND CREATIVE TECHNOLOGY 8, no. 1 (2022): 1–6. https://doi.org/10.5281/zenodo.15087550.

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The integration of visual charts within email communications provides significant advantages in capturing recipient attention, simplifying complex datasets, and enhancing the clarity and memorability of key messages. This research report explores various reliable techniques for incorporating charts into emails, highlighting embedding static images as the most universally compatible method. Utilizing HTML image tags ensures broad compatibility across email platforms, while leveraging online chart generation APIs, such as QuickChart.io and Image-Charts, simplifies the creation and embedding proc

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Todorović, A. "APPLICATION THE PERSONAL COMPUTERS IN RADIOLOGY." Praxis medica 37, no. 2 (2009): 149–52. http://dx.doi.org/10.70949/pramed200902313t.

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&lt;p&gt;In this paper the role of personal computers (PC) in radiology was emphasised. PC have important role in medial image generation, in digital RTG, ultrasonography, endoscopy, tomography (CT, MR, PET). We emphasised the importance of PC in DICOM (Digital Imaging and Communications in Medicine) and image postprocessing, control and managing of radiology systems and PACS-a (Picture Archiving and Communication System) based on PC for transfer and archiving of medical images.&lt;/p&gt;

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Muntaha, Abdulzahra Hatem, Abdulzahra Hatem Muntaha, and Nasir Hasoon Jamal. "Lightweight digital imaging and communications in medicine image encryption for IoT system." TELKOMNIKA 21, no. 04 (2023): 771–83. https://doi.org/10.12928/telkomnika.v21i4.24766.

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Diagnosis in healthcare systems relies heavily on the use of medical images. Images such as X-rays, ultrasounds, computed tomography (CT) scans, magnetic resonance imaging (MRIs), and other scans of the brain and other internal organs of patients include private and personal information. However, these images are vulnerable to unauthorized users who unlawfully use them for non-diagnostic reasons due to the lack of security in communication routes and the gaps in the storage systems of hospitals or medical centers. Image encryption is a prominent technique used to protect medical images from un

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Duong, Hien-Thuan, Ca V. Phan, Quoc-Tuan Vien, and Tuan T. Nguyen. "A Secure Cooperative Transmission of Image Super-Resolution in Wireless Relay Networks." Electronics 12, no. 18 (2023): 3764. http://dx.doi.org/10.3390/electronics12183764.

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The image transmission over wireless media experiences not only unavailable performance loss caused by the environment and hardware issues, but also information leakage to eavesdroppers who can overhear and attempt to recover the images. This paper proposes a secure cooperative relaying (SCR) protocol for the image communications in wireless relay networks (WRNs) where Alice sends high-resolution (HR) images to Bob with the assistance of a relaying user named Relay, and in the presence of an eavesdropper named Eve. In order to enhance the security of the image communications, random linear net

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Chang, Chin-Chen, and Ren-Junn Hwang. "A NEW SCHEME TO PROTECT CONFIDENTIAL IMAGES." Journal of Interconnection Networks 05, no. 03 (2004): 221–32. http://dx.doi.org/10.1142/s0219265904001131.

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A new and efficient scheme to protect confidential images is proposed in this paper. The proposed scheme does not use a secret key to protect confidential images as conventional encryption schemes do, and nor are there cipher images corresponding to the confidential images. A confidential image can be reconstructed easily by the cooperation of all the participants in a special group. Each participant of the special group holds a virtual image which can show any picture, and she/he uses this virtual image to cooperate with the other legal participants to reconstruct the confidential image. Thes

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Yoshikura, Mai, Takahiro Minami, Tomotaka Fukuoka, Makoto Fujiu, and Jyunichi Takayama. "Remote Bridge Inspection and Actual Bridge Verification Based on 4G/5G Communication Environments." Electronics 12, no. 14 (2023): 3203. http://dx.doi.org/10.3390/electronics12143203.

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The close-up visual inspection of bridges faces several problems, including a lack of financial resources and human personnel. Hence, there has been increasing use of artificial intelligence (AI) and information and communications technology (ICT) to solve them. We previously investigated remote inspection—in which skilled engineers provided on-site support from a remote location—with the aim of reducing the labor required for on-site work and addressing the lack of personnel through the use of AI and ICT. Sharing images of bridges from inspection sites to remote locations via the Internet ena

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18

Lestari, Resanti, Yuyun Ratna, and Vina Anggilia. "Building Corporate Image Through Integrated Marketing Communication and Service Quality on Islamic Bank in Bandung." EKSISBANK: Ekonomi Syariah dan Bisnis Perbankan 3, no. 1 (2019): 1–10. http://dx.doi.org/10.37726/ee.v3i1.60.

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Purposes. Aim of this research is to examines the effect of integrated marketing communications and Service Quality to the company 's image in Islamic banks in Bandung.Design/methodology/approach.This study is conducted in Bandung city and using Quantitative research design.The purpose of this study is to understand the perception of respondents towards their experience about corporate image in Islamic banking. this study were obtained by distributing survey questionnaire to a sample of 50 Owner Bank Syariahiness Enterprise in Bandung. Study assigned with purposive sampling which is particuar

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19

Heckel, Frank, Jan Schlamelcher, Hanna Rotermund, Max Rockstroh, Stephan Zidowitz, and Thomas Neumuth. "A service for monitoring the quality of intraoperative cone beam CT images." Current Directions in Biomedical Engineering 2, no. 1 (2016): 373–77. http://dx.doi.org/10.1515/cdbme-2016-0161.

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AbstractIn recent years, operating rooms (ORs) have transformed into integrated operating rooms, where devices are able to communicate, exchange data, or even steer and control each other. However, image data processing is commonly done by dedicated workstations for specific clinical use-cases. In this paper, we propose a concept for a dynamic service component for image data processing on the example of automatic image quality assessment (AQUA) of intraoperative cone beam computed tomography (CBCT) images. The service is build using the Open Surgical Communication Protocol (OSCP) and the stan

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20

J, Helen Arokia Selvi, and Rajendran T. "DNA Encoding and Chaos based Image Encryption Technique for Cloud Storage and Communications." Indian Journal of Science and Technology 18, no. 9 (2025): 734–44. https://doi.org/10.17485/IJST/v18i9.3557.

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<strong>Objectives:</strong> To suggest an image encryption system that uses DNA encoding and chaotic maps with SHA -512 secret key to provide a secure, efficient, and deterministic mechanism for protecting digital RGB images from unwanted access, manipulation during transmission and cloud storage. <strong>Methods:</strong> This strategy uses the distinctive features of DNA encoding and chaotic systems to improve image encryption performance. The hybrid technique in the present study uses DNA Encoding with 4 rules and a chaotic mechanism with SHA-512 secret key for image encrypt

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21

Atya Baidaa A Ibrahim. "Image Compression Using Improved Method." Journal of Electrical Systems 20, no. 6s (2024): 1007–15. http://dx.doi.org/10.52783/jes.2812.

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Effective use of digital images requires certain techniques to lower the number of bits needed to represent them. The goal of compression is to reduce the size of an image while maintaining its information and originality. This research aims to achieve this target by developing a fuzzy logic and histogram-based image compression type detection approach. The main goal is to provide an approach that employs fuzzy logic and graphs for detecting the type of image compression. In order to decide the compression technique depending on the number of color levels in the image which was recovered with

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22

Selaković, Marko, and Nikolina Ljepava. "ONLINE-IGNITED CRISES AND POST-CRISIS IMAGE RESTORATION: EXAMPLE OF FLIGHT 3411 INCIDENT." International Journal of Management Trends: Key Concepts and Research 2, no. 1 (2023): 15–40. http://dx.doi.org/10.58898/ijmt.v2i1.15-40.

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The aim of this paper is to examine the flow and evolution of the communication crises in a digital space, how different crisis response approaches contributed to the escalation and suppression of the crisis, and how communicating of post-crisis organizational and policy changes contributed to the image restoration. The crisis evolution and flow have been investigated through the document analysis, based on the publicly available sources related to the exemplary critical situation – Flight 3411 incident. The textual analysis, which is the prevalent and primary method of analysis in image repai

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Jung, Cheolkon, Licheng Jiao, Bing Liu, Hongtao Qi, and Tian Sun. "Toward high-quality image communications: inverse problems in image processing." Optical Engineering 51, no. 10 (2012): 100901–1. http://dx.doi.org/10.1117/1.oe.51.10.100901.

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Bi, Xinliang, Xiaoyuan Yang, Chao Wang, and Jia Liu. "High-Capacity Image Steganography Algorithm Based on Image Style Transfer." Security and Communication Networks 2021 (September 28, 2021): 1–14. http://dx.doi.org/10.1155/2021/4179340.

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Steganography is a technique for publicly transmitting secret information through a cover. Most of the existing steganography algorithms are based on modifying the cover image, generating a stego image that is very similar to the cover image but has different pixel values, or establishing a mapping relationship between the stego image and the secret message. Attackers will discover the existence of secret communications from these modifications or differences. In order to solve this problem, we propose a steganography algorithm ISTNet based on image style transfer, which can convert a cover im

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25

Ciubotariu, Marius, Marian Socoliuc, Svetlana Mihaila, and Dmytro Savchuk. "Companies Image: Marketing and Financial Communications." Marketing and Management of Innovations, no. 3 (2019): 223–41. http://dx.doi.org/10.21272/mmi.2019.3-17.

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The main purpose of the study is to evaluate the quality of the economic and financial data from the point of view of satisfying the shareholders’ demands as well as of the influences that the structure of the shareholding can have on a company’s economic and financial informational system. The bases for the theoretical background were a systematic overview and a critical analysis of the literature from the study field. According to the findings from the literature study, links were developed between the study areas and a hypothesis of the relationship between the state’s status as a stakehold

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26

Yamazato, Takaya. "V2X communications with an image sensor." Journal of Communications and Information Networks 2, no. 4 (2017): 65–74. http://dx.doi.org/10.1007/s41650-017-0044-4.

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27

Mun, S. K., M. Freedman, and R. Kapur. "Image management and communications for radiology." IEEE Engineering in Medicine and Biology Magazine 12, no. 1 (1993): 70–80. http://dx.doi.org/10.1109/51.195943.

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28

Hayashi, K., and C. Motegi. "Personal computer image communications using facsimile." IEEE Journal on Selected Areas in Communications 7, no. 2 (1989): 276–82. http://dx.doi.org/10.1109/49.17698.

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Tovar, Nathaniel, Sean (Seok-Chul) Kwon, and Jinseong Jeong. "Image Upscaling with Deep Machine Learning for Energy-Efficient Data Communications." Electronics 12, no. 3 (2023): 689. http://dx.doi.org/10.3390/electronics12030689.

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Advanced algorithms of image quality enhancement have been attracting substantial attention recently due to the successful business model of video streaming services. The extremely high image quality in video streaming demands a significant increase in the transmit data rate. In turn, the required ultrahigh data rate causes the saturation of the video streaming service network if there is no remedy for this situation. Compression algorithms have contributed to the energy-efficient transmission of data; however, they have almost reached the upper bound. The demand for ultrahigh image quality by

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Tran, Mai An, Bang Nguyen, T. C. Melewar, and Jim Bodoh. "Exploring the corporate image formation process." Qualitative Market Research: An International Journal 18, no. 1 (2015): 86–114. http://dx.doi.org/10.1108/qmr-05-2014-0046.

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Purpose – This paper aims to demonstrate the need to explore the image formation process to develop a more holistic definition of corporate image. Diminishing trust in managers has created increasingly negative perceptions toward corporations. Stakeholders are constantly evaluating and scrutinizing corporations to determine their trustworthiness and authenticity. To develop their perceptions toward these corporations, stakeholders rely on the key role of corporate image. In the present study, the complex relationships between corporate image, corporate reputation, corporate communication and c

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Aridoss, Manimaran, Chandramohan Dhasarathan, Ankur Dumka, and Jayakumar Loganathan. "DUICM Deep Underwater Image Classification Mobdel using Convolutional Neural Networks." International Journal of Grid and High Performance Computing 12, no. 3 (2020): 88–100. http://dx.doi.org/10.4018/ijghpc.2020070106.

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Classification of underwater images is a challenging task due to wavelength-dependent light propagation, absorption, and dispersion distort the visibility of images, which produces low contrast and degraded images in difficult operating environments. Deep learning algorithms are suitable to classify the turbid images, for that softmax activation function used for classification and minimize cross-entropy loss. The proposed deep underwater image classification model (DUICM) uses a convolutional neural network (CNN), a machine learning algorithm, for automatic underwater image classification. It

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Uswatun Hasanah, Dewi Ilma Agustin, Ani Gusliyani, Resa Rahmawati, and Sisca Dwi Aprilia. "Membangun Citra Perusahaan melalui Corporate Communication : Studi Kasus Klinik Pelangi Bunda Medika." TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora 3, no. 1 (2025): 132–43. https://doi.org/10.47861/tuturan.v3i1.1524.

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This research aims to analyze how Pelangi Bunda Medika Clinic builds a positive corporate image through effective corporate communication strategies. A strong corporate image is very important, especially in the health sector, to increase patient confidence in the services provided. In this context, Pelangi Bunda Medika Clinic uses a planned communication approach through various channels, such as social media, website and customer service, to create a professional, safe and friendly impression in the eyes of the public. Through the implementation of integrated corporate communications, this c

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Han, Xian-Hua, Yinqiang Zheng, and Yen-Wei Chen. "Hyperspectral Image Reconstruction Using Multi-scale Fusion Learning." ACM Transactions on Multimedia Computing, Communications, and Applications 18, no. 1 (2022): 1–21. http://dx.doi.org/10.1145/3477396.

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Hyperspectral imaging is a promising imaging modality that simultaneously captures several images for the same scene on narrow spectral bands, and it has made considerable progress in different fields, such as agriculture, astronomy, and surveillance. However, the existing hyperspectral (HS) cameras sacrifice the spatial resolution for providing the detail spectral distribution of the imaged scene, which leads to low-resolution (LR) HS images compared with the common red-green-blue (RGB) images. Generating a high-resolution HS (HR-HS) image via fusing an observed LR-HS image with the correspon

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Kliukovska, Anna. "Toolbox of imageology in the context of strategic communications (based on the image of modern politics)." Dialog: media studios, no. 27 (December 30, 2021): 83–97. http://dx.doi.org/10.18524/2308-3255.2021.27.251397.

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Working with the image of a politician, it is necessary to pay attention to its smallest details and components, because the image is a kind of asset that stays with you for a long time, but the slightest inconsistency or careless expression can easily destroy it. Building and maintaining a positive image is a long and painstaking work that requires strategic thinking. The article examines the tools of imageology, which is useful in shaping and promoting the image of modern Ukrainian politics. It is found out why it is important to consider the image today in the context of strategic communica

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Semenova, L. "The Specificity of Building a Brand Image of Ski Resorts in Russia and Austria." Scientific Research and Development. Modern Communication Studies 12, no. 4 (2023): 106–12. http://dx.doi.org/10.12737/2587-9103-2023-12-4-106-112.

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Introduction. The article is devoted to identifying the features of the formation of brand communications and brand image of ski resorts in Russia and Austria. Aim. After analyzing current trends in the formation of brand communications and the brand image of ski resorts in Russia and Austria, to identify features and problems in their construction, development drivers. Methodology and methods. Theoretical and methodological basis of the study was chosen marketing, integrative and image-based approaches. The research methods were an analytical review of literature sources and the content

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Zhong, Suhua, Yuhong Zhu, Xuefen Chi, Hanyang Shi, Hongliang Sun, and Shuang Wang. "Optical Lensless-Camera Communications Aided by Neural Network." Applied Sciences 9, no. 16 (2019): 3238. http://dx.doi.org/10.3390/app9163238.

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Currently, the optical components of a camera embedded in the device constrain its overall thickness. Moreover, if the camera is strongly shaken, the lens and sensor may be misaligned, resulting in a defocusing effect. In this paper, we propose a novel lensless-camera communication model, which removes the lens of camera, therefore decreasing the overall thickness of the device without affecting communications. To decode the images captured by the lensless camera, a decoding algorithm aided by back propagation (BP) neural network was designed, which recognizes the blurred image patterns effici

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Sknarev, Dmitry S., and Elizaveta V. Muzykant. "Creating an image in real estate advertising texts." RUDN Journal of Studies in Literature and Journalism 25, no. 2 (2020): 367–73. http://dx.doi.org/10.22363/2312-9220-2020-25-2-367-373.

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This article presents some results obtained in the study of the advertising image characteristics in marketing communications (on the example of Russian residential real estate advertising). The study materials present print media advertising and online advertising, as well as construction companies and residential areas websites. To achieve the goal, a survey, analytical, theoretical, systemic, pragmatic methods, as well as methods of continuous sampling of linguistic means, techniques and units from marketing communications texts that create an image of a product, and of semantic interpretat

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Valentini, Chiara, Stefania Romenti, Grazia Murtarelli, and Marta Pizzetti. "Digital visual engagement: influencing purchase intentions on Instagram." Journal of Communication Management 22, no. 4 (2018): 362–81. http://dx.doi.org/10.1108/jcom-01-2018-0005.

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PurposeThe purpose of this paper is to investigate the effects of visual communications on Instagram users’ propensity to engage with image-based content through online behaviors such as liking, sharing, commenting and following, and their intention to purchase the product depicted in the visual communications.Design/methodology/approachAn experimental design was used to measure the effect of branded Instagram images on a sample of active Instagram users. Two features of Instagram images (subject’s gaze: direct vs indirect; product salience: low vs high) were manipulated and their interactive

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Hu, Haoqi, Sheng Li, Zhenxing Qian, and Xinpeng Zhang. "Domain Transferred Image Recognition via Generative Adversarial Network." Security and Communication Networks 2022 (April 26, 2022): 1–11. http://dx.doi.org/10.1155/2022/4466426.

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Recent studies have demonstrated that neural networks exhibit excellent performance in information hiding and image domain transfer. Considering the tremendous progress that deep learning has made in image recognition, we explore whether neural networks can recognize the imperceptible image in the transferred domain. Our target is to transfer natural images into images that belong to a different domain, while at the same time, the attribute of natural images can be recognized on domain transferred images directly. To address this issue, we proposed domain transferred image recognition to achie

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Чупир, О. М. "THE ROLE OF BUSINESS COMMUNICATIONS IN SHAPING COMPETITIVE ADVANTAGES AND CREATING A POSITIVE IMAGE OF THE ENTERPRISE." Вісник економіки транспорту і промисловості, no. 89 (March 31, 2025): 165–73. https://doi.org/10.18664/btie.89.330668.

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The modern business world views effective business communications as an advantage and a necessity for the successful development of business relationships. Communicating effectively is an essential and valuable skill that can significantly affect business growth. The article is devoted to studying the role of business communications in forming competitive advantages and creating an enterprise's positive image, making this topic relevant in the current economic environment, where information and image play a key role. The author examines the key aspects of business communications, the impact of

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Daniel Clemes, Michael, Xin Shu, and Christopher Gan. "Mobile communications: a comprehensive hierarchical modelling approach." Asia Pacific Journal of Marketing and Logistics 26, no. 1 (2014): 114–46. http://dx.doi.org/10.1108/apjml-04-2013-0040.

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Purpose – Global mobile communication is one of the most dynamic and important service markets. Several researchers suggest using a theoretical approach to develop a much deeper insight into key marketing constructs such as service quality, customer perceived value, customer satisfaction, perceived switching costs, corporate image, and customer loyalty is of vital importance to the mobile communications market. This study aims to develop and test a comprehensive hierarchical model of these six important constructs. The model also incorporates the retailing function of a major mobile communicat

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Zaripova, Liliya Renatovna, Iskander Zinnurovich Rauzeev, Andrei Mikhailovich Siluyanichev, and Imash Adyshirin Gadzhiev. "Development of visual communications in graphic design." Laplage em Revista 6, Extra-B (2020): 112–16. http://dx.doi.org/10.24115/s2446-622020206extra-b600p.106-110.

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The role of the existence of graphic design as one of the most important ways of conveyance of visual communication in modern society is determined. Visual communications are considered as a process of the need to study the totality of problems, especially those connected with the interaction of the “person – environment” system, meant for conveying visual information. The paper supports the statement that visual communications should be considered as a visual language, by using, it is possible to significantly diversify communicated information in society. The article identifies three types o

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Zaripova, Liliya Renatovna, Iskander Zinnurovich Rauzeev, Andrei Mikhailovich Siluyanichev, and Imash Adyshirin Gadzhiev. "Development of visual communications in graphic design." Laplage em Revista 6, Extra-B (2020): 112–16. http://dx.doi.org/10.24115/s2446-622020206extra-b600p.112-116.

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The role of the existence of graphic design as one of the most important ways of conveyance of visual communication in modern society is determined. Visual communications are considered as a process of the need to study the totality of problems, especially those connected with the interaction of the “person – environment” system, meant for conveying visual information. The paper supports the statement that visual communications should be considered as a visual language, by using, it is possible to significantly diversify communicated information in society. The article identifies three types o

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Kompantseva, Larysa. "A Communicative Image of Social Network Audience: Psycholinguistic Perpective." East European Journal of Psycholinguistics 1, no. 1 (2014): 107–13. https://doi.org/10.5281/zenodo.45790.

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<strong>Abstract.</strong> In the paper, anthropocentrism is proved to be the basis of psycholinguistic research of Internet social communities; net-centricity is viewed as a cognitive basis of network communications; as exemplified by social networks VKontakte, YouTube, Odnoklassniki, and Facebook communicative portraits of audiences in psycholinguistic dimension are proposed. It was determined, that social network communities are becoming a platform for interpersonal communications, producing Web-waves, mobilizing communities for actions in reality. Social network communities have the f

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Hamidah, Giva, and Kussusanti. "PENGARUH KAMPANYE PUBLIC RELATIONS “WASTE DOWN BEAUTY UP” TERHADAP KESETIAAN PELANGGAN SOCIOLLA DENGAN MEDIASI CORPORATE IMAGE." Communications 6, no. 1 (2024): 63–87. http://dx.doi.org/10.21009/communications.6.1.4.

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Terbentuknya kebiasaan belanja berlebih atau over buying akibat meningikuti trend kecantikan berdampak buruk bagi lingkungan, karena meningkatknya limbah sampah kemasan produk kecantikan. Menurut data Waste4Change mencapai 6.8 juta ton sampah yang berasal dari industri kecantikan. Berdasarkan hal tersebut, Sociolla berinisiatif melakukan kampanye program waste down beauty up upaya membantu mengurangi limbah industri kecantikan. Dengan merubah kemasan bubble wrap guna mengurangi penggunaan plastik perusahaan mencapai 250 ribu meter kubik per tahunnya serta Sociolla mengajak untuk menerapkan bij

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Lingling, Wu, and Chen Fuli. "Role of AI Technology in Brend Building of Chinese Higher Education Institution – Thought Based on Integrated Marketing Communicanion." Marketing and Digital Technologies 5, no. 2 (2021): 7–13. http://dx.doi.org/10.15276/mdt.5.2.2021.1.

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As the competitions among higher education institutions (HEIs) intensify, brand building has gradually become an important means for HEIs to build their images and enhance their competitiveness. For HEIs, the significance of integrated marketing communication lies in the integration of brand image communication content, communication channel and communication process. At present, the influence of traditional communication channels declines, the influence of self-established media is limited, and the negative information is not monitored well. Under such circumstances, AI technology can provide

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Alencar, Ancilon Leuch, Marcelo Dornbusch Lopes, Anita Maria da Rocha Fernandes, Julio Cesar Santos dos Anjos, Juan Francisco De Paz Santana, and Valderi Reis Quietinho Leithardt. "Detection of Forged Images Using a Combination of Passive Methods Based on Neural Networks." Future Internet 16, no. 3 (2024): 97. http://dx.doi.org/10.3390/fi16030097.

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In the current era of social media, the proliferation of images sourced from unreliable origins underscores the pressing need for robust methods to detect forged content, particularly amidst the rapid evolution of image manipulation technologies. Existing literature delineates two primary approaches to image manipulation detection: active and passive. Active techniques intervene preemptively, embedding structures into images to facilitate subsequent authenticity verification, whereas passive methods analyze image content for traces of manipulation. This study presents a novel solution to image

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Yatsyna, Viktoriia, Svitlana Klymova, and Nino Gubanova. "MANAGEMENT OF PUBLIC COMMUNICATIONS IN BUSINESS." Bulletin of the National Technical University "Kharkiv Polytechnic Institute" (economic sciences), no. 3 (June 2, 2024): 52–56. https://doi.org/10.20998/2519-4461.2024.3.52.

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The article is devoted to substantiating the relevance of trends in the management of business public communications. The necessity of using modern methodological tools for creating and implementing communication strategies in business activities has been proved. Modern communication strategies, based on innovations in technology, enable effective real-time interaction and collaboration, regardless of geographical and cultural differences, which stimulates the development of international cooperation, promotes cultural exchange, and strengthens social ties. The article provides a contemporary

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Nadezhkina, E. S., and N. V. Kirillina. "The Northern Neighbor: memes about people and power as a tool for shaping the image of Russia in Chinese digital space." Communicology 8, no. 2 (2020): 181–92. http://dx.doi.org/10.21453/2311-3065-2020-8-2-182-193.

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The phenomenon of Internet meme is not often discussed in academic discourse, despite its active use in applied communication, e.g. public relations, marketing and political communications, and branding. The Internet has made the distribution of memes a daily practice, and this term (a) has become an integral part of a publicly accessible network language; (b) an element of modern network culture with a high potential for the formation of sustainable images and stereotypes. In this paper, based on an analysis of two common memes about Russia in the Chinese segment of the Internet, we attempt (

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Huliyev, Arif, and Veronika Chekalyuk Chekalyuk. "Corporate culture and etiquette." Naukovyy Visnyk Dnipropetrovs'kogo Derzhavnogo Universytetu Vnutrishnikh Sprav 3, no. 3 (2021): 23–30. http://dx.doi.org/10.31733/2078-3566-2021-3-23-30.

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The topic of etiquette is given the main place in diplomacy and in the formation of corporate culture, interpersonal communications. We are talking about verbal and nonverbal ways, etiquette of business communication. This paper presents the research results and experience of practicing scientists, conclusions on diplomacy, corporate culture, the art of effective communication. Despite global changes in the communications system, etiquette remains a key component of the universal communication culture. The authors emphasize the relevance of the topic of the article, focus on a set of knowledge

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