Relevant bibliographies by topics / IMPACT OF SALES PROMOTION

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'IMPACT OF SALES PROMOTION'

Author: Grafiati
Published: 11 September 2023

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Journal articles on the topic "IMPACT OF SALES PROMOTION"

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Meo, Adeel, Muhammad Daniyal Abbas, Muhammad Nadeem Sajjad, Muhammad Rizwan, Sayed shahbaz hussain Bukhari, and Muhammad Saad Hameed. "The Impact of Promotional Tools on Sales Promotion." Journal of Public Administration and Governance 4, no. 2 (2014): 202. http://dx.doi.org/10.5296/jpag.v4i2.5845.

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The main reason of conducting this research was to explore the influence of social surrounding, discount level and buying behavior on sales promotion. The research results found that there was no significant relationship of social surrounding, discount level with sales promotion. But on the other hand buying behavior, free sample, price reduction has a significant relationship with sales promotion. The results of this research paper will help the marketers to understand best promotional techniques to increase significantly in their sales as well as revenues. This research paper also plays a vi
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Memon, Dr Sharif. "Impact of Sales Promotion on Sales figures of Select International FMCG Brands." Indian Journal of Applied Research 1, no. 9 (2011): 190–93. http://dx.doi.org/10.15373/2249555x/jun2012/68.

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Sinha, Somesh Kumar, and Priyanka Verma. "Impact of Sales Promotion’s Benefits on Brand Equity: An Empirical Investigation." Global Business Review 19, no. 6 (2018): 1663–80. http://dx.doi.org/10.1177/0972150918794977.

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Sales promotion is known for providing additional benefits to the consumers and these benefits may have an impact on the development of consumer-based brand equity. Although previous studies have reported a positive influence of sales promotion on brand equity, but the impact of sales promotion’s benefits (i.e., hedonic and utilitarian benefits) on brand equity is less understood. This study examined the possible influence of sales promotion’s hedonic and utilitarian benefits on four components of brand equity (i.e., brand awareness, brand association, perceived quality and brand loyalty). A m
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Huynh, Kim T. "Sales Promotion Effectiveness: The Impact of Culture on Demographic Level." International Business Research 9, no. 4 (2016): 123. http://dx.doi.org/10.5539/ibr.v9n4p123.

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<p>Sales promotion is an essential tool which leads to real increase in sales and profit. According to previous studies, sales promotions are effective at a cross cultural level when they provide benefits that go hand in hand with those of the promoted product. However, there is no literature state about the different sales promotion consumer benefits influences on its effectiveness at the demographic level (urban verses rural). To address this concern, this paper seeks to explore the congruence framework by analyzing how culture at a demographic group level impacts sales promotion. The
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Akhter, Sameen, Muhammad Rizwan, Shufa Shujaat, and Zarmina Durrani. "The impact of retail shoes sales promotional activities on ladies’ purchase intentions." Journal of Public Administration and Governance 4, no. 2 (2014): 166. http://dx.doi.org/10.5296/jpag.v4i2.5843.

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In this study we examine how different variables impact sales promotions that ultimately influence purchase intentions of customer. The main purpose of this study is to examine how attitude towards discount affects sales promotional activities to influence customers’ purchase intention along with the impact of customer loyalty and in store displays on them. To collect information, the survey method was conducted through questionnaires to take response from the customers of Stylo shoes in Bahawalpur. For this purpose, a sample of 164 customers was selected through the simple random sampling tec
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Caciulan, Larisa Ruxandra, Laura Anca Mihart, Denisa Florena Vagner, Miruna Georgiana Vodislav, Larisa Ivascu, and Matei Tamasila. ""Evaluating the Impact of Promotional Activity on Marketing"." Scientific Bulletin of the Politehnica University of Timişoara Transactions on Engineering and Management 3, no. 1 (2023): 7–13. http://dx.doi.org/10.59168/brkq4924.

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Promoting is part of the marketing mix. The promotional activity communicates the benefits of the products or actions of potential and current customers. The tools used in the promotional mix are advertising, direct marketing, sales promotion, public relations, personal sale and sponsorship. This study carries out a marketing analysis to promote products with promoters. The study is based on questionnaire research and literature research. At the end of this article is developed a conceptual framework for intercourse with the client in promoting direct communication strategies by exploiting the
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Adeniran, James A., Thomas K. Egwuonwu, and Clara O. K. Egwuonwu. "The Impact of Sales Promotions on Sales Turnover in Airlines Industry in Nigeria." International Journal of Marketing Studies 8, no. 3 (2016): 99. http://dx.doi.org/10.5539/ijms.v8n3p99.

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<p>This study seeks to determine the impact of sales promotions on sales turnover in the airlines industry in Nigeria. Ex post facto and survey research design were adopted. Secondary data on average monthly passenger turnover covering a period of 25 years (1991-2015) were collected from the records of airport authority. A questionnaire was also administered to 450 air travellers to ascertain the extent to which sales promotions incentives stimulate them to travel by air within Nigeria. Frequency analysis, regression and t-Test methods of analysis were applied. The results show that sale
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Samyuktha, S., T. Sreethulasi, Andrea Evangelin, Dr D. Divya Prabha, and Dr V. B. Mathipurani. "The Impact of Personal Selling on Consumer Buying." International Academic Journal of Business Management 9, no. 1 (2022): 22–28. http://dx.doi.org/10.9756/iajbm/v9i1/iajbm0903.

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Every firm requires sales staff to help them advertise their products and services to customers through its sales representatives. In todays industry, sales promotion and distribution are critical components of success. As a result, it is critical to understand how far these marketing strategies are succeeding in raising brand awareness in the minds of customers and impacting them to purchase products and services. It is also necessary to improve the quality, creativity, and use of technology in the distribution and sales promotion processes. Main goal of the study is to examine the advertisin
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Bhutto, Sanam, Hina Marvi, and Raj Kumar. "Excessive Sales Promotions Impact on Clothing Brand Equity." Global Economics Review VII, no. II (2022): 171–79. http://dx.doi.org/10.31703/ger.2022(vii-ii).15.

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This study identifies how consumer wants and needs are always shifting, which has a significant effect on businesses' sales and public perception. Study It is clear from a brand or product image analysis that businesses make an effort to create a distinctive perception of their brands. Different facets and characteristics of a brand can draw people in and aid them in forming opinions about the products. The purpose of this study is to examine and assess how excessive sale promotion affects brand equity. To gather accurate and appropriate data for the study, a survey method was used. The use of
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Ashraf, M. Ghafran, Muhammad Rizwan, Aamir Iqbal, and M. Arslan Khan. "The promotional tools and situational factors’ impact on consumer buying behaviour and sales promotion." Journal of Public Administration and Governance 4, no. 2 (2014): 179. http://dx.doi.org/10.5296/jpag.v4i2.5844.

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We can see that companies spend a large portion of their budgets for sale promotion. The goal is to offer the merchandise more attractive and valuable. These ideas allow us to conclude that the institutions seek to manipulate the buying activities of consumers, and so begin a strong promotional campaigns or changes in pricing policies, with other measures. The purpose of this research is to study closely the taste of the customers in the various promotional tools. But in this study, we will discuss the impact of a free sample, price reduction, social surroundings and physical surroundings on c
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Dissertations / Theses on the topic "IMPACT OF SALES PROMOTION"

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Persson, Per-Göran. "Modeling the impact of sales promotion on store profits." Doctoral thesis, Handelshögskolan i Stockholm, Centrum för Konsumentmarknadsföring (CCM), 1995. http://urn.kb.se/resolve?urn=urn:nbn:se:hhs:diva-883.

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Millions of dollars are spent each year on sales promotion in grocery retailing. Despite this, no one really knows wheter promotions for individual items have positive, neutral, or negative effects on the store’s total profits. In this dissertation, an attempt is made to build a framework model that can be used to predict and evaluate how specific promotions affect item-level, category-level, and store-level profits. One major contribution is that the proposed model specifically incorporates store-traffic and cannibalization effects. The book consists of four parts: the first part is a review
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Persson, Per-Göran. "Modeling the impact of sales promotion on store profits /." Stockholm : Foundation for Distribution Research, Economic Research Institute, Stockholm School of Economics [Fonden för handels- och distributionsforskning, Ekonomiska forskningsinstitutet vid Handelshögsk.], 1995. http://www.hhs.se/efi/summary/396.htm.

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BOZIC, Maja. "Impact of the retail environment drivers on sales and demand forecasting." Doctoral thesis, Università degli studi di Cassino, 2021. http://hdl.handle.net/11580/84146.

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The Ph.D. dissertation, Impact of the retail environment drivers on sales and demand forecasting, aims to explore and study the influence of the retail environment patterns on sales and demand forecasting. The uncertainty of the retail environment influenced by the complexity of the supply chain and demand management put out the range of drivers that can influence the dynamics of demand and sales and the tendency to develop more functional tools to capture them. In the first chapter, The concept of the environment and external impact on the forecasting in retailing, it is outlined the main
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Sogoni, Vuyo Monwabisi Vula. "The impact of the marketing communications mix on the purchase decisions for pharmaceuticals in South African Public Health Sector." Thesis, Nelson Mandela Metropolitan University, 2014. http://hdl.handle.net/10948/d1021030.

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A significant amount of pharmaceutical marketing literature is available. Most of this marketing has doctors, physicians and specialists as main target audience due to the fact that, historically, these medical professionals were the main pharmaceutical purchase decision makers. Pharmaceutical marketing literature has, historically, also been biased towards the private health sector for obvious reasons as the private health sector constitutes the minority of the pharmaceutical market but with a significantly enormous purchasing power than the public healthcare market, constituting the biggest
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Westberg, Kathleen J., and n/a. "The Impact of Cause-Related Marketing on Consumer Attitude to the Brand and Purchase Intention: A Comparison with Sponsorship and Sales Promotion." Griffith University. School of Marketing, 2004. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20050211.124210.

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Cause-related marketing is an emerging area within the marketing discipline, originating in the United States in the 1980s. This thesis defines the term cause-related marketing as a marketing strategy whereby the firm makes a contribution, financial or otherwise, to a nonprofit organisation(s) contingent upon the customer engaging in a revenue providing exchange that satisfies business and individual objectives. This strategy may include additional elements such as sponsorship, sales promotion, co-branding and employee involvement. -- In examining the literature relating to cause-related mar
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Westberg, Kathleen J. "The Impact of Cause-Related Marketing on Consumer Attitude to the Brand and Purchase Intention: A Comparison with Sponsorship and Sales Promotion." Thesis, Griffith University, 2004. http://hdl.handle.net/10072/366195.

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Cause-related marketing is an emerging area within the marketing discipline, originating in the United States in the 1980s. This thesis defines the term cause-related marketing as a marketing strategy whereby the firm makes a contribution, financial or otherwise, to a nonprofit organisation(s) contingent upon the customer engaging in a revenue providing exchange that satisfies business and individual objectives. This strategy may include additional elements such as sponsorship, sales promotion, co-branding and employee involvement. -- In examining the literature relating to cause-related mar
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Hlela, Sinegugu. "The impact of brand equity on consumer buying behaviour among bottom of the pyramid consumers in South Africa: A case study of Parmalat yoghurt." Master's thesis, Faculty of Commerce, 2019. http://hdl.handle.net/11427/31580.

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There has been significant research done on the impact of branding on consumer buying behaviour over the years, however, consumers at the bottom of the pyramid (BoP) have been ignored and very little research has been done in the South African market. This study examines the impact of brand equity on purchase intention of Parmalat yoghurt in the South African BoP market using socio-economic status, price sensitivity and sales promotion as mediating variables. Data was collected from 289 South African BoP consumers residing in Soweto. The study tested six hypotheses using PLS- SEM. Data was ana
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Baughman, Katherine C. "Can A Celebrity Make A Retail Company? The Impact of Video Endorsements on Nike and Under Armour’s Profits and Stock Performances (2010-2017)." Scholarship @ Claremont, 2018. http://scholarship.claremont.edu/scripps_theses/1118.

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What role do celebrity endorsements play in determining the success of a sports apparel company brand, such as Nike, Inc. (Nike) and Under Armour? Each year, Nike and Under Armour spend hundreds of millions of dollars marketing their athletic apparel, footwear, accessories and gear using paid celebrities and professional athletes. Can marketing videos prominently featuring inspirational athletes increase a company’s profitability and stock price value, and lead to stronger brand recognition that could not only convince its current customers to buy products, but also reach new consumers and exp
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Linnik, Y. N. "Sales promotion rules." Thesis, Вид-во СумДУ, 2005. http://essuir.sumdu.edu.ua/handle/123456789/19899.

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Conte, Carolina <1988&gt. "Sales promotion effectiveness." Master's Degree Thesis, Università Ca' Foscari Venezia, 2012. http://hdl.handle.net/10579/1581.

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Books on the topic "IMPACT OF SALES PROMOTION"

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Gupta, Sunil. Impact of sales promotions on when, what, and how much to buy. Marketing Science Institute, 1988.

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Gupta, Sunil. Impact of sales promotions on when, what, and how much to buy. Marketing Science Institute, 1988.

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John, Moon, ed. Pitch perfect: Feel the impact of a winning sales approach. Capstone, 2003.

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Zenor, Michael J. The impact of marketing policy on promotional price elasticities and baseline sales. Marketing Science Institute, 1998.

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Wolosz, Joe. Hotel and motel sales, marketing, and promotion: Strategies to impact revenue and increase occupancy. Infinite Corridor Pub., 1997.

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Antonacci, Lori. The impact of business publication advertising on sales and profits: A joint project of the Advertising Research Foundation and the Association of Business Publishers. ARF, 1987.

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Keel, Joseph J. High impact, low budget marketing: A hands on guide for increasing the sales and profits of your home based business. Duet Publications, 1993.

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Zenor, Michael J. The impact of marketing policy on promotional price elasticities and baseline sales. Marketing Science Institute, 1998.

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McAlister, Leigh. The impact of price promotions on a brand's market share, sales pattern and profitability. Marketing Science Institute, 1986.

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McAlister, Leigh. The impact of price promotions on a brand's market share, sales pattern and profitability. Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1985.

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Book chapters on the topic "IMPACT OF SALES PROMOTION"

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Zeybek, Ömer, and Burç Ülengin. "Sales Promotion Effectiveness: The Impact of Category – Brand Level Price Promotions on Sales Performance of a Large Retailer." In Intelligent and Fuzzy Techniques for Emerging Conditions and Digital Transformation. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-85626-7_107.

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Rassam, Awsan R., Kamal Tammim, Hussein Mohammed Esmail Abualrejal, Fathey Mohammed, Nabil Hasan Al-kumaim, and Yousef Fazea. "The Impact of Sales Promotion on Consumer of GSM in Yemen: MTN-Yemen." In Proceedings of International Conference on Emerging Technologies and Intelligent Systems. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-82616-1_52.

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Khanfar, Iyad, Iyad Dalbah, Zakria Azzam, Ahmad Shajrawi, and Weam Tusni. "Impact of Online Consumer Sales Promotion Tools on Customer Satisfaction: Evidence from Jordan." In Artificial Intelligence (AI) and Finance. Springer Nature Switzerland, 2023. http://dx.doi.org/10.1007/978-3-031-39158-3_88.

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Zoellner, Felix, and Tobias Schaefers. "The Impact of Price Promotion Types on Sales and Brand Perception of Premium Products." In Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10951-0_190.

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Zeybek, Ömer, Tolga Kaya, Burç Ülengin, and Işıl Öztürk. "Decomposing the Impact of Sales Promotions on a Large Scale Retailer’s Business Performance." In Intelligent and Fuzzy Techniques in Big Data Analytics and Decision Making. Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-23756-1_58.

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Baker, Michael J. "Sales Promotion." In Marketing. Macmillan Education UK, 1991. http://dx.doi.org/10.1007/978-1-349-21395-5_17.

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Corke, Alison. "Sales promotion." In Effective Advertising and PR. Macmillan Education UK, 1985. http://dx.doi.org/10.1007/978-1-349-10559-5_5.

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Baker, Michael J. "Sales Promotion." In Marketing: An Introductory Text. Macmillan Education UK, 1996. http://dx.doi.org/10.1007/978-1-349-25139-1_17.

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Gedenk, Karen, Scott A. Neslin, and Kusum L. Ailawadi. "Sales Promotion." In Retailing in the 21st Century. Springer Berlin Heidelberg, 2009. http://dx.doi.org/10.1007/978-3-540-72003-4_24.

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Meldrum, Mike, and Malcolm McDonald. "Sales Promotion." In Key Marketing Concepts. Macmillan Education UK, 1995. http://dx.doi.org/10.1007/978-1-349-13877-7_37.

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Conference papers on the topic "IMPACT OF SALES PROMOTION"

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Zhang, Li-xin, and Shou-lian Tang. "An Empirical Study on Impact of Sales Promotion on Brand Loyalty of Service Enterprise." In 2010 International Conference on Management and Service Science (MASS 2010). IEEE, 2010. http://dx.doi.org/10.1109/icmss.2010.5577472.

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Ye, Li, Zhang Haohong, and Zhou Fei. "The Impact of Sales Promotion on the C2C Online Purchasing Behavior: An Empirical Study." In 2010 International Conference on E-Business and E-Government (ICEE). IEEE, 2010. http://dx.doi.org/10.1109/icee.2010.571.

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Chemsripong, Sujinda. "IMPACT OF COVID-19 PANDEMIC UPON JEWELRY AND GEMS BUSINESS: MARKETING MIXED PERSPECTIVE." In 12th International Scientific Conference „Business and Management 2022“. Vilnius Gediminas Technical University, 2022. http://dx.doi.org/10.3846/bm.2022.895.

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The objective of this study was to determine the impact of the COVID-19 pandemic by examining the mar-keting mix strategy for Thai gem and jewelry businesses to find ways for business by exploring the marketing mix com-position of 369 jewelry and gems businesses in Thailand. Marketing mix difference was tested by using Paired Samples t-test during pre-and post-COVID and tested the hypothesis using multiple regression analysis. Results found that COVID-19 epidemic has affected almost every marketing mix component (price, distribution, sales promotion, and product) with a statistically significa
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Radavičienė, Indrė, Vytautas Dikčius, and Veranika Slavuta. "Impact of different price discount frames and levels on customer perception and behavioural intention." In Contemporary Issues in Business, Management and Economics Engineering. Vilnius Gediminas Technical University, 2019. http://dx.doi.org/10.3846/cibmee.2019.002.

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Purpose – this paper aims to examine the effect of framing price promotion on consumers’ purchase intentions. The main purpose of this paper is to analyse the impact of percentage and monetary price discount frames, discount levels of 20%, 40%, 60% and 80% on customer behavioural intention and perception within a high-end hospitality industry context. Research methodology – this study considers 8 manipulated sample scenarios that have been developed. In summary, the experiment consisted of 2×4 designs of the high-end hospitality industry. Two independent variables were included in the experime
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Van, Nguyen Thi Hong, and Bui Nguyen Huong Ly. "The impact of online sales promotion on consumers' online impulsive buying decisions, suggestion for AI recommendation systems." In The International Conference on Research in Management & Technovation. PTI, 2022. http://dx.doi.org/10.15439/2022m8020.

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Gómez-Rios, Mónica-Daniela, Daniel Humberto Caicedo Estacio, Miguel-Angel Quiroz-Martinez, and Maikel-Yelandi Leyva-Vazquez. "Augmented Reality and Digital Marketing - Impact on Advertising Campaigns and Promotion." In Human Systems Engineering and Design (IHSED 2021) Future Trends and Applications. AHFE International, 2021. http://dx.doi.org/10.54941/ahfe1001163.

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Technological advance allows the virtual fusion of objects that are beyond our reach. Augmented reality makes it easier to have objects from the virtual world to the real world. This allows many of the commercial activities that use old or conventional methods to be improved in a more innovative way. Information is a crucial factor in all aspects and even more so in sales activities where the evaluation of the product from different perspectives is a strong indicator in decision-making, which is why the way in which this information is exposed is important. seen from the consumer's point of vi
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Cvjetković, Milena, Milovan Cvjetković, and Saša Stepanov. "The Role of Integrated Marketing Communications in Building a Brand and Improving Business Performance." In Seventh International Scientific-Business Conference LIMEN Leadership, Innovation, Management and Economics: Integrated Politics of Research. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2021. http://dx.doi.org/10.31410/limen.s.p.2021.77.

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Organizations through various forms of marketing communica­tions strive to increase brand awareness and create a brand image in the market. Through these communications, relationships between consumers and companies are developed, to build customer loyalty. Correlation re­lations showed that there is a great dependence between the variables of marketing communication and the variables of brand building and business performance. The regression model found that marketing communications have the greatest impact on brand recognition in the market, highlighting the impact of public relations and di
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"TURNING ARTIFICIAL NEURAL NETWORKS INTO A MARKETING SCIENCE TOOL - Modelling and Forecasting the Impact of Sales Promotions." In 3rd International Conference on Agents and Artificial Intelligence. SciTePress - Science and and Technology Publications, 2011. http://dx.doi.org/10.5220/0003292306980702.

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Muska, Aina, and Gunita Mazure. "Impact of Latvian wood construction cluster on the economic efficiency of its members." In 21st International Scientific Conference "Economic Science for Rural Development 2020". Latvia University of Life Sciences and Technologies. Faculty of Economics and Social Development, 2020. http://dx.doi.org/10.22616/esrd.2020.53.002.

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The operation in the cluster allows merchants increase their operational efficiency, productivity, exportability and gain other benefits. The establishment of Latvian Wood Construction Cluster at the beginning of 2012 was targeted at promotion of the cooperation within the industry by developing the potential of production and export markets. The research aim is to study the changes in the economic efficiency of the merchants belonging to Latvian Wood Construction Cluster. Six Cluster members, whose economic efficiency was measured consistent with the methodology developed by the research auth
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Prabowo, Agung, Yenni Sri Utami, and Oliver Samuel Simanjuntak. "Revitalization Of Batik Tulis Giriloyo Small Business After The Covid-19 Pandemic Through The Storytelling Approach." In LPPM UPN "VETERAN" Yogyakarta International Conference Series 2020. RSF Press & RESEARCH SYNERGY FOUNDATION, 2020. http://dx.doi.org/10.31098/pss.v1i1.188.

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Batik Giriloyo is the oldest written batik center in Yogyakarta. The Batik Giriloyo tradition has a strong emotional connection with the Kraton Yogyakarta tradition due to the development of the courtiers who guarded the tombs of the kings in Imogiri. This historical background makes the Batik Giriloyo motifs have a strong market in a storytelling marketing platform. So far, sales of Batik Giriloyo have relied on direct sales. However, the Covid-19 outbreak caused sales to decline. Changes in consumer behavior will have a permanent impact on sales not anticipated. Changes in consumer social be
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Reports on the topic "IMPACT OF SALES PROMOTION"

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Lee, Yoojung, and Hyunjoo Im. BOGO or 50% Off?: The Impact of Sales Promotions and Shopping Channels on Apparel Shopping Behaviors. Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-1766.

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Azoulay, Pierre, J. Michael Wahlen, and Ezra W. Zuckerman Sivan. Death of the Salesman, But Not the Sales Force: How Interested Promotion Skews Scientific Valuation. National Bureau of Economic Research, 2018. http://dx.doi.org/10.3386/w24591.

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Islam Molla, Md Tahmidul, and Jung E. Ha-Brookshire. The Impact of Weather on U.S. Apparel Retail Sales. Iowa State University, Digital Repository, 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1442.

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Farrelly, Matthew, Terry Pechacek, and Frank Chaloupka. The Impact of Tobacco Control Program Expenditures on Aggregate Cigarette Sales: 1981-1998. National Bureau of Economic Research, 2001. http://dx.doi.org/10.3386/w8691.

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Pretari, Alexia, and Andrew Anguko. Livelihoods in South Sudan: Impact Evaluation of the South Sudan Peace and Prosperity Promotion project. Oxfam GB, 2019. http://dx.doi.org/10.21201/2019.5037.

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Chavis, Larry, and Phillip Leslie. Consumer Boycotts: The Impact of the Iraq War on French Wine Sales in the U.S. National Bureau of Economic Research, 2006. http://dx.doi.org/10.3386/w11981.

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Comans, Tracy, Kim-Huong Nguyen, Paul Gardiner, Miia Rahja, and Nicole Moretto. Community Based Health Promotion for Older Adults. The Sax Institute, 2019. http://dx.doi.org/10.57022/kftt5133.

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This review aimed to identify community-based programs for over 60s that combine physical activity with other activities addressing key health risk factors, and which are effective in improving health behaviours and outcomes in this age group. It also considered applicable to NSW, identifying characteristics relevant to the NSW setting. The majority of the 26 included studies (examining 23 programs) found some evidence that combined interventions showed positive differences in physical and cognitive performance outcomes in the short-term. However, evidence for long-term impact is limited. Resu
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8

Mehay, Stephen, and Elda Pema. The Impact of the Navy's Tuition Assistance Program on the Retention and Promotion of First-term Sailors. Defense Technical Information Center, 2008. http://dx.doi.org/10.21236/ada494361.

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9

Fishback, Price, William Horrace, and Shawn Kantor. The Impact of New Deal Expenditures on Local Economic Activity: An Examination of Retail Sales, 1929-1939. National Bureau of Economic Research, 2001. http://dx.doi.org/10.3386/w8108.

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Band, Jonathan. Justice Breyer, Copyright, and Libraries. Association of Research Libraries, 2022. http://dx.doi.org/10.29242/breyercopyright2022.

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On the occasion of Associate Justice Stephen Breyer retiring at the end of this US Supreme Court term, Jonathan Band, who represents and advises the Association of Research Libraries (ARL) on copyright issues, wrote a reflection on Breyer’s impact on the application of copyright law to libraries. In this brief paper, Band reviews Breyer’s majority opinion in Kirtsaeng v. Wiley (2013), which clarified that the first-sale doctrine applied to copies manufactured abroad, and the dissenting opinion Breyer wrote in Golan v. Holder (2012), in which the associate justice drew heavily on amicus briefs
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