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Journal articles on the topic 'Indigenous church administration – Zimbabwe'

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1

Crafford, D. "Uitdagings vir die Ned Geref Kerk in Suidelike Afrika met Malawi en Zambië as illustrasiegebiede." Verbum et Ecclesia 11, no. 1 (July 18, 1990): 17–32. http://dx.doi.org/10.4102/ve.v11i1.1009.

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Challenges for the Dutch Reformed Church in Southern Africa with Malawi and Zambia as illustration areas What will be the challenges for the Dutch Reformed Church in South Africa if in the coming decades its isolation from Africa could be ended because of political developments in a post-apartheid era? The Dutch Reformed Church planted indigenous churches in many African Countries like Botswana, Malawi, Zimbabwe, Zambia, Mozambique and Namibia. The role of the church in Africa will be determined by its relations with these younger churches. The challenges in the fields of evangelism, church ministry, the youth and in the socioeconomic and political areas are illustrated specifically in the cases of Malawi and Zambia.
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2

Matikiti, Robert. "Moratorium to Preserve Cultures: A Challenge to the Apostolic Faith Mission Church in Zimbabwe?" Studia Historiae Ecclesiasticae 43, no. 1 (July 13, 2017): 138–48. http://dx.doi.org/10.25159/2412-4265/1900.

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This historical study will demonstrate that each age constructs an image of Jesus out of the cultural hopes, aspirations, biblical and doctrinal interfaces that make Christ accessible and relevant. From the earliest times, the missionaries and the church were of the opinion that Africans had no religion and culture. Any religious practice which they came across among the Africans was regarded as heathen practice which had to be eradicated. While references to other Pentecostal denominations will be made, this paper will focus on the first Pentecostal church in Zimbabwe, namely the Apostolic Faith Mission (AFM). Scholars are not agreed on the origins of Pentecostalism. However, there is a general consensus among scholars that the movement originated around 1906 and was first given national and international impetus at Azusa Street in North America. William J. Seymour’s Azusa Street revival formed the most prominent and significant centre of Pentecostalism, which was predominantly black and had its leadership rooted in the African culture of the nineteenth century. Despite this cultural link, when Pentecostalism arrived in Zimbabwe from 1915 onwards, it disregarded African culture. It must be noted that in preaching the gospel message, missionaries have not been entirely without fault. This has resulted in many charging missionaries with destroying indigenous cultures and helping to exploit native populations for the benefit of the West. The main challenge is not that missionaries are changing cultures, but that they are failing to adapt the Christocentric gospel to different cultures. Often the gospel has been transported garbed in the paraphernalia of Western culture. This paper will argue that there is a need for Pentecostal churches to embrace good cultural practices in Zimbabwe.
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3

Sibanda, Fortune, and Tompson Makahamadze. "'Melodies to God': The Place of Music, Instruments and Dance in the Seventh Day Adventist Church in Masvingo Province, Zimbabwe." Exchange 37, no. 3 (2008): 290–309. http://dx.doi.org/10.1163/157254308x311992.

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AbstractThis paper examines the type of music played in the Seventh Day Adventist churches in Masvingo Province, Zimbabwe. Although the Seventh Day Adventist Church in general allows the use of instruments and dance in worship, the Seventh day Adventist churches in Masvingo condemns such practices. Their music is essentially a capella. The paper contends that such a stance perpetuates the early missionary attitude that tended to denigrate African cultural elements in worship. It is argued in this paper that instrumental music and dance enriches African spirituality and that the Seventh Day Adventist Churches in Masvingo should incorporate African instruments and dance to a certain extent if they are to make significant impact on the indigenous people. It advocates mission by translation as opposed to mission by diffusion.
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4

Machingura, Francis. "The Significance of Glossolalia in the Apostolic Faith Mission, Zimbabwe." Studies in World Christianity 17, no. 1 (April 2011): 12–29. http://dx.doi.org/10.3366/swc.2011.0003.

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This study seeks to look at the meaning and significance of Glossolalia 1 in the Apostolic Faith Mission in Zimbabwe. 2 This paper has also been influenced by debates surrounding speaking in tongues in most of the Pentecostal churches in general and the Apostolic Faith Mission in Zimbabwe in particular. It was the Apostolic Faith Mission (AFM) that brought Pentecostalism to Zimbabwe. 3 The paper situates the phenomenon of glossolalia in the Zimbabwean socio-economic, spiritual, and cultural understanding. The Pentecostal teachings on the meaning and significance of speaking in tongues have caused a stir in psychological, linguistics, sociological, anthropological, ethnographical, philological, cultural, and philosophical debates. Yet those in the Apostolic Faith Mission in Zimbabwe argue that their concept of glossolalia is biblically rooted. Surprisingly non-glossolalist Christians also use the Bible to dismiss the pneumatic claims by Pentecostals. The emphasis on speaking in tongues in the AFM has rendered Zimbabwean ‘mainline’ churches like Anglicans, Catholics and Methodists as meaningless. This is the same with African Indigenous Churches which have also been painted with ‘fault-lines’, giving an upper hand to AFM in adding up to its ballooning number of followers. This is as a result of their restorationist perspective influenced by the history of the Pentecostal Churches that views all non-Pentecostal churches as having fallen from God's intentions through compromise and sin. The AFM just like other Pentecostal churches in Zimbabwe exhibit an aggressive assault and intolerance toward certain aspects of the African culture, which they label as tradition, 4 for example, traditional customs, like paying homage to ancestral spirits (Kurova Guva or bringing back the spirit of the dead ceremony), and marriage customs (polygamy, kusungira or sanctification of the first born ritual). The movement has managed to rid itself of the dominance of the male adults and the floodgates were opened to young men and women, who are the victims of traditional patriarchy. Besides glossolalia being one of the pillars of AFM doctrines, the following also bear some importance: personal testimonies, tithing, church weddings, signs/miracles, evangelism and prosperity theology.
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5

Valdez-Bubnov, Ivan. "Crown, trade, church and indigenous societies: The functioning of the Spanish shipbuilding industry in the Philippines, 1571–1816." International Journal of Maritime History 31, no. 3 (August 2019): 559–73. http://dx.doi.org/10.1177/0843871419860698.

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The purpose of this study is to understand the political, social, economic and military factors that shaped the evolution of Spanish shipbuilding for the Acapulco-Manila trade route under the Habsburg and Bourbon dynasties (1571–1815). It focuses on the main variables that affected the size of the trans-Pacific galleons, on the objectives of the Spanish crown’s shipbuilding legislation, and on the methods used by Spanish colonial administrators to mobilize human and material resources in the Philippines. It discusses the role of the religious orders in the functioning of this industry, particularly in opposing the negative social consequences of shipbuilding. It also details the administrative reforms that shaped the development of this industry during the eighteenth century, which sought to limit the exploitation of the local workforce by transferring executive powers from local government officials and encomenderos to the friars. Finally, it also discusses the measures implemented by the Bourbon regime to increase its control over the functioning of the shipyards, particularly during the late eighteenth century. Although this article focuses on the construction of the largest ships launched from the Philippine shipyards, its conclusions can be extended to other types of vessels built by the Spanish administration in the archipelago during this period.
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6

Paterson, Lachy. "Te Karere o Poneke: Creating an Indigenous Discursive Space?" Itinerario 44, no. 2 (August 2020): 365–90. http://dx.doi.org/10.1017/s0165115320000170.

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AbstractOver sixteen months in 1857 and 1858, Walter Buller produced a weekly newspaper for Māori of the Wellington region in their own language. Although he was the son of a Wesleyan missionary and an official interpreter, the niupepa was neither a church nor a government publication, although it promoted discourses favoured by both. A number of niupepa had preceded Buller's Te Karere o Poneke, the first appearing in 1842, but his paper was distinctive in the sizable platform he provided for correspondence. Over half of the items printed comprised letters from Māori, many of them commenting on, and occasionally critiquing the colonial milieu.The concept of “public sphere” is heavily theorized, often postulated in acultural terms (although suspiciously European in form) and it is debatable if Te Karere o Poneke's readership and their engagement with the textual discourse meet the theory's required criteria of constituting a public sphere. New Zealand was annexed to the British Empire in 1840, meaning that by 1857 colonization was still a relatively new phenomenon, but with substantial immigration and a developing infrastructure, change was both extensive and dynamic. According to the theory, it may be difficult to apply the concept of “public sphere” to Māori anytime during the changing contexts of nineteenth-century colonialism, and indeed other colonised cultures for whom the advent of literacy, Christianity, market economy and colonial administration had been sudden and unexpected. Of course this does not mean that Māori lacked a voice, at times critical. Using Te Karere o Poneke as a case study, this essay argues that Wellington Māori of 1857 do not readily fit the Western model of the “public sphere”, but they nevertheless utilized the discursive spaces available to them to discuss and evaluate the world they now encountered.
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7

Dixon-Fyle, Mac. "The Saro in the political life of early Port Harcourt, 1913–49." Journal of African History 30, no. 1 (March 1989): 125–38. http://dx.doi.org/10.1017/s0021853700030917.

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The western-educated Krio population of Sierra Leone participated in British imperial activity along the West African coast in the nineteenth century. Facing a far more complex ethnic configuration than their counterparts in Yorubaland, the Sierra Leoneans (Saro) in Port Harcourt, Nigeria, acquired much influence through the manipulation of class and ethnic relations. Though most Saro here had a modest education and were working-class, a few came to form the cream of the petty-bourgeoisie and were active in economic life and city administration. Potts-Johnson, arguably their most famous member, developed a flair for operating in his middle-class world, and also in the cultural orbit of the local and immigrant working-class. I. B. Johnson, another prominent Saro, lacked this quality. Though presenting a homogenous ethnic front, celebrated in the Sierra Leone Union and in church activity, Saro society was sharply polarized on class lines, a weakness not to be lost on the numerically superior and ambitious indigenous population. Faced with a choice, the indigenes opted for the avuncular Potts-Johnson, for whom they felt a greater social affinity than for the more distant I. B. Johnson. After Potts-Johnson, however, no Saro was to be allowed scope to develop a similar appeal.
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8

Gonzales, Michael J. "Imagining Mexico in 1921: Visions of the Revolutionary State and Society in the Centennial Celebration in Mexico City." Mexican Studies/Estudios Mexicanos 25, no. 2 (2009): 247–70. http://dx.doi.org/10.1525/msem.2009.25.2.247.

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In September of 1921, the government of Alvaro Obregóón organized a lavish commemoration of the centennial of Agustíín de Iturbide's ouster of Spanish authority and the creation of Mexico. The occasion gave the administration the opportunity to present its image of the revolutionary state and society within the context of historical memory and public policy. The official program promoted economic and social programs rooted in nineteenth-century liberalism, as well as a new cultural vision that portrayed contemporary indigenous culture as integral to Mexican national identity. The occasion also gave conservatives the opportunity to present a counternarrative of Mexican history in newspaper articles and editorials that championed Iturbide, the Catholic Church, and Mexico's Spanish heritage. The organization of cultural and sporting events also showcased traditional and popular culture. En Septiembre de 1921, el gobierno de Alvaro Obregóón organizóó una celebracióón para conmemorar el centenario de la expulsióón de la monarquíía españñola por parte de Agustíín de Iturbide y del nacimiento del Estado mexicano. La ocasióón permitióó al réégimen presentar su imagen como Estado revolucionario dentro del contexto de la memoria históórica y políítica púública. La agenda oficial promovíía programas econóómicos y sociales basados en el liberalismo del siglo diecinueve, y en una políítica nueva que presentaba a las culturas indíígenas contemporááneas como parte integral de la identidad mexicana. La celebracióón tambiéén dio a los conservadores la oportunidad de presentar una interpretacióón de la historia mexicana que iba en contra de la oficial. ÉÉsta fue presentada en artíículos y editoriales de perióódicos que celebraban a Iturbide, la iglesia catóólica y la herencia españñola en Mééxico. La organizacióón de eventos culturales y deportivos tambiéén revelóó aspectos centrales de la cultura tradicional y popular.
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9

Blyzniak, Mykola B. "The Regulation of Economic Activities of the Jewish Community in Volyn in the 18th century (the Case of 1759 from Liubarʼs Parish Register)." Universum Historiae et Archeologiae 2, no. 1 (January 1, 2020): 70. http://dx.doi.org/10.15421/26190106.

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The article aims to determine the role and importance of the regulation of economic activities of the Jewish communities in Volynʼs towns using the case of a private magnate town Liubar. The article uses the following scientific methods: historical and comparative methods, analogy, analysis and synthesis, induction and deduction. Findings: the article discusses the issue of the regulation of economic activities of the Jewish communities, which are one of the largest non-indigenous enterprising minorities in Volyn. By the mid-18th century, Volyn had been recovering from the crisis. Ukrainians in towns and cities worked largely in agriculture. Most settlements in Volyn province were private towns and cities, and only few had royal or church ownership. Though these urban centers were cultural hubs and furthered major aspects of civilizationʼs development, the owners (dukes, magnates, nobles) viewed them first of all as the means to enrich themselves (rent, fairs, auctions, propination). Owned by Franciszek Ferdynand Lubomirski, Liubar was one of such cities. Since it was subject to inheritance and had urban centers, special consideration and appropriate “policy” regarding the citizens and their participation in the cityʼs economy had to take place. Thus, Liubarʼs Jews received a regulatory order. The aristocratʼs status did not allow working in trade directly. In these conditions, Jews took a leading role; they were one of the numerous communities, the demographic figures of which showed growth throughout the entire studied period. According to the 18th century sources, Liubarʼs administration gave the Jews all economic spheres: trade, usury, various crafts and trades. The clear regulation of taxes for particular activities became one of the most important regulatory elements of the city life of the Jews in Kremenets district. Using the excuse of fiscal aspects, the magnate tried to control everyday life of Jews as well (family ties, education, etc.). The 1759 Tax Register of Liubar tells about the important structural elements of commodity-money relations and their correlation. Merchants, furriers, and beekeepers who collected wax paid the highest taxes. Similar regulation in the form of a “register” was tested in Mezhyrich (Korets), which was another Volyn city that belonged to Lubomirski family. The attempt of the Jewish community in Liubar to solve its economic problems by leaving the regulation framework was met with harsh opposition from Lubomirski. Thus, all economic development in Volyn cities was under control of the administration. Practical value: the published findings of the research have regional value but can also complement certain economic aspects of the history of the cities in Right-bank Ukraine, including taxation as well as city life problems in Volyn and legal relations between a magnate and Jewish community. The uniqueness of the article is in the comparison of particular examples and in the analysis of figures representing the amounts of taxes paid by the Jewish community of Liubar. Scientific novelty: the interpretation and publication of a regulatory document as a source was made for the first time. It described the urban centers in Volyn in the mid-18th century from regulatory perspective, which would allow better understanding and complementing of the financial conditions and opportunities of the Jews in the region and the owners of the cities. Type of article: descriptive.
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10

Chitando, Ezra, and Nisbert T. Taringa. "The Churches, Gukurahundi, and Forgiveness in Zimbabwe." International Bulletin of Mission Research, October 13, 2020, 239693932095155. http://dx.doi.org/10.1177/2396939320951559.

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Gukurahundi, the mass killing of predominantly isiNdebele-speaking citizens in the Matabeleland and Midlands Provinces in Zimbabwe by predominantly chiShona-speaking military personnel, remains a challenging issue in Zimbabwe. Despite calls by the post-Mugabe administration for individuals and institutions to address Gukurahundi with courage and openness, progress has been slow. This article explores some of the key themes that have emerged from the churches’ engagement with Gukurahundi in Zimbabwe in the context of reflecting on forgiveness. These include silence, feelings of deep anger and pain, calls for an apology, and appeals to indigenous concepts and practices.
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11

Musoni, Phillip. "Contestation of ‘the holy places in the Zimbabwean Religious Landscape’: A study of the Johane Masowe Chishanu yeNyenyedzi Church’s sacred places." HTS Teologiese Studies / Theological Studies 72, no. 1 (February 4, 2016). http://dx.doi.org/10.4102/hts.v72i1.3269.

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Places that are regarded as holy are highly esteemed in most religious institutions. Such places are revered because they denote the converging points of human beings and the divine. The fundamental questions addressed in this study are: what makes a place holy? Do Christians share sacred places with other religious groups? The study theorises that the Johane Masowe Chishanu yeNyenyedzi Church has forcefully appropriated most of the African indigenous scared places such as hills, shades and dams for all-night prayers and water baptisms. The researcher has selected two indigenous religious shrines; Chivavarira hill and Gonawapotera pool of Chirumhanzu located in the Midlands Province of Zimbabwe. The two shrines are regarded by the indigenes as renowned and sacred. This study analyses and thereto seeks to decode deeper on what makes the Johane Masowe Chishanu yeNyenyedzi Church to enthusiastically appropriate most of the African indigenous shrines and, to some extent, turn them to be their shrines. It is this insight which makes the two shrines to be contested places, especially as perceived from both the indigenes and Christian perspectives. Therefore, this study is a contemporary issue that constitutes the focus of the present concerns. Accordingly, in order to archive the intended goal, this research study relies heavily on participant observation and interviews for data collection, since there is hardly documentation readily available about the Masowe yeNyenyedzi Church in Zimbabwe.
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Musoni, Phillip, Francis Machingura, and Attwell Mamvuto. "Religious Artefacts, Practices and Symbols in the Johane Masowe Chishanu yeNyenyedzi Church in Zimbabwe: Interpreting the Visual Narratives." Studia Historiae Ecclesiasticae 46, no. 1 (May 25, 2020). http://dx.doi.org/10.25159/2412-4265/6588.

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This study was carried out at a time when most African Indigenous Churches (AICs) in southern Africa were busy rebranding their spirituality and theology. This rebranding was as a result of serious competition in an environment where a new church was emerging every day. Thus, we argue that, due to this religious contestation, the Johane Masowe Chishanu yeNyenyedzi (JMCN) Church has inculcated/borrowed certain religious artefacts, symbols and practices which had never been part of African Christianity in Africa. As a result, this religious movement has inculcated certain African/Islamic religious objects of faith in a bid to demonstrate inclusivism and religious tolerance. In this paper, we discuss the JMCN Church’s religious artefacts, symbols and practices such as clay pots (mbiya), big clay pots (makate), the wooden staff, decorated religious flags, congregating on Fridays and the use of crescent and star as its religious symbols. Artefacts, symbols and practices are borrowed from both African Traditional Religions (ATRs) and Islam. However, what remains critical in this study, is whether the JMCN Church, after its inculcation of such African traditional religious and Islamic religious elements of faith retains the tag, “a Christian church,” in the rightful sense of the traditional taxonomy of the term, “Christian church,” even though the movement itself claims to be a Christian church in Zimbabwe.
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13

Oluseyi, Afolabi. "YOUTH INVOLVEMENT IN PARAMILITARY BODIES: A CASE STUDY OF THE ROYAL SHEPHERDS OF CHRIST APOSTOLIC CHURCH IN NIGERIA, 2002-2021." International Journal of Advanced Academic Research, May 27, 2021, 28–35. http://dx.doi.org/10.46654/ij.24889849.s7597.

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Christ Apostolic Church is a foremost African Indigenous Church which has proliferated and shown phenomenal growth particularly in Nigeria. One of the factors responsible for the growth and expansion of the church in Nigeria was the activities of its youth organisations among which is the Royal Shepherds. This article focuses on the Royal Shepherds which is the paramilitary outfit of Christ Apostolic Church in Nigeria. The research highlights the history of the organisation, its aims and objectives and its administration. It also features the programmes and activities of the organisation and gives detailed attention to the specific contributions of the organisation to the growth of Christ Apostolic Church in Nigeria. Data were gathered through the use of structured oral interview, archival materials and bibliographical search. Useful suggestions were offered to improve the operations of the organisation.
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Afolabi Samuel Oluseyi Ph.D. "THE CONTRIBUTIONS OF CHRIST APOSTOLIC CHURCH STUDENTS’ ASSOCIATION (CACSA) TO THE GROWTH AND EXPANSION OF CHRIST APOSTOLIC CHURCH NIGERIA, 1971-2015." EPRA International Journal of Multidisciplinary Research (IJMR), September 4, 2020, 579–84. http://dx.doi.org/10.36713/epra5053.

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Christ Apostolic Church was the foremost African Indigenous Church in Nigeria and its history dates back to 1918. The growth and expansion of the church in Nigeria was aided by the activities of its youth organisations, prominent among which is the Christ Apostolic Church Students’ Association. This article examines the origin of the Association, its vision, administration and programmes. The article also highlights the various contributions of the society to the growth and expansion of the church via evangelism and church planting, music ministry, establishment of Campus Fellowship Centres, promotion of Christian/formal education, career development and leadership development. The study adopted Matthew Seebach’s theory which is based on active forms of participation of youths in which the involvement of young people results in an impact on a process, influences a decision, or produces an outcome. Data were gathered through the use of structured oral interview, questionnaire, archival materials and bibliographical search. KEYWORDS: Christ Apostolic Church, Association, Youths, Growth and Expansion.
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Afolabi Samuel Oluseyi Ph.D. "YOUTH CONTRIBUTIONS TO CHURCH GROWTH: A CASE STUDY OF THE LIGHT OF THE WORLD SOCIETY (LOWS) OF CHRIST APOSTOLIC CHURCH, NIGERIA, 1966 - 1992." EPRA International Journal of Multidisciplinary Research (IJMR), September 29, 2020, 319–22. http://dx.doi.org/10.36713/epra5210.

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Christ Apostolic Church was the foremost African Indigenous Church in Nigeria and its history dates back to 1918. The growth and expansion of the church in Nigeria was aided by the activities of its youth organisations, foremost among which was the Light of the World Society. This article examines the origin of the society, its objectives, administration and programmes. The article also highlights the various contributions of the society to the growth and expansion of the church via evangelism and church planting, promotion of Christian education and leadership development. The study adopted George Ehusani’s concept which states that the youths should not be seen as mere objects or targets of the Church’s programmes and projects, rather they should be seen as active agents of evangelization. Data were gathered through the use of structured oral interview, questionnaire, archival materials and bibliographical search. KEYWORDS: Christ Apostolic Church, Light of the World, Youths, Growth and Expansion
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McNair, Brian. "Vote!" M/C Journal 11, no. 1 (April 1, 2008). http://dx.doi.org/10.5204/mcj.21.

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The twentieth was, from one perspective, the democratic century — a span of one hundred years which began with no fully functioning democracies in existence anywhere on the planet (if one defines democracy as a political system in which there is both universal suffrage and competitive elections), and ended with 120 countries out of 192 classified by the Freedom House think tank as ‘democratic’. There are of course still many societies where democracy is denied or effectively neutered — the remaining outposts of state socialism, such as China, Cuba, and North Korea; most if not all of the Islamic countries; exceptional states such as Singapore, unapologetically capitalist in its economic system but resolutely authoritarian in its political culture. Many self-proclaimed democracies, including those of the UK, Australia and the US, are procedurally or conceptually flawed. Countries emerging out of authoritarian systems and now in a state of democratic transition, such as Russia and the former Soviet republics, are immersed in constant, sometimes violent struggle between reformers and reactionaries. Russia’s recent parliamentary elections were accompanied by the intimidation of parties and politicians who opposed Vladimir Putin’s increasingly populist and authoritarian approach to leadership. The same Freedom House report which describes the rise of democracy in the twentieth century acknowledges that many self-styled democracies are, at best, only ‘partly free’ in their political cultures (for detailed figures on the rise of global democracy, see the Freedom House website Democracy’s Century). Let’s not for a moment downplay these important qualifications to what can nonetheless be fairly characterised as a century-long expansion and globalisation of democracy, and the acceptance of popular sovereignty, expressed through voting for the party or candidate of one’s choice, as a universally recognised human right. That such a process has occurred, and continues in these early years of the twenty-first century, is irrefutable. In the Gaza strip, Hamas appeals to the legitimacy of a democratic election victory in its campaign to be recognised as the voice of the Palestinian people. However one judges the messianic tendencies and Islamist ideology of Mahmoud Ahmadinejad, it must be acknowledged that the Iranian people elected him, and that they have the power to throw him out of government next time they vote. That was never true of the Shah. The democratic resurgence in Latin America, taking in Venezuela, Peru and Bolivia among others has been a much-noted feature of international politics in recent times (Alves), presenting a welcome contrast to the dictatorships and death squads of the 1980s, even as it creates some uncomfortable dilemmas for the Bush administration (which must champion democratic government at the same time as it resents some of the choices people may make when they have the opportunity to vote). Since 9/11 a kind of democracy has expanded even to Afghanistan and Iraq, albeit at the point of a gun, and with no guarantees of survival beyond the end of military occupation by the US and its coalition allies. As this essay was being written, Pakistan’s state of emergency was ending and democratic elections scheduled, albeit in the shadow cast by the assassination of Benazir Bhutto in December 2007. Democracy, then — imperfect and limited as it can be; grudgingly delivered though it is by political elites in many countries, and subject to attack and roll back at any time — has become a global universal to which all claim allegiance, or at least pay lip service. The scale of this transformation, which has occurred in little more than one quarter of the time elapsed since the Putney debates of 1647 and the English revolution first established the principle of the sovereignty of parliament, is truly remarkable. (Tristram Hunt quotes lawyer Geoffrey Robertson in the Guardian to the effect that the Putney debates, staged in St Mary’s church in south-west London towards the end of the English civil war, launched “the idea that government requires the consent of freely and fairly elected representatives of all adult citizens irrespective of class or caste or status or wealth” – “A Jewel of Democracy”, Guardian, 26 Oct. 2007) Can it be true that less than one hundred years ago, in even the most advanced capitalist societies, 50 per cent of the people — women — did not have the right to vote? Or that black populations, indigenous or migrant, in countries such as the United States and Australia were deprived of basic citizenship rights until the 1960s and even later? Will future generations wonder how on earth it could have been that the vast majority of the people of South Africa were unable to vote until 1994, and that they were routinely imprisoned, tortured and killed when they demanded basic democratic rights? Or will they shrug and take it for granted, as so many of us who live in settled democracies already do? (In so far as ‘we’ includes the community of media and cultural studies scholars, I would argue that where there is reluctance to concede the scale and significance of democratic change, this arises out of continuing ambivalence about what ‘democracy’ means, a continuing suspicion of globalisation (in particular the globalisation of democratic political culture, still associated in some quarters with ‘the west’), and of the notion of ‘progress’ with which democracy is routinely associated. The intellectual roots of that ambivalence were various. Marxist-leninist inspired authoritarianism gripped much of the world until the fall of the Berlin Wall and the end of the cold war. Until that moment, it was still possible for many marxians in the scholarly community to view the idea of democracy with disdain — if not quite a dirty word, then a deeply flawed, highly loaded concept which masked and preserved underlying social inequalities more than it helped resolve them. Until 1989 or thereabouts, it was possible for ‘bourgeois democracy’ to be regarded as just one kind of democratic polity by the liberal and anti-capitalist left, which often regarded the ‘proletarian’ or ‘people’s’ democracy prevailing in the Soviet Union, China, Cuba or Vietnam as legitimate alternatives to the emerging capitalist norm of one person, one vote, for constituent assemblies which had real power and accountability. In terms not very different from those used by Marx and Engels in The German Ideology, belief in the value of democracy was conceived by this materialist school as a kind of false consciousness. It still is, by Noam Chomsky and others who continue to view democracy as a ‘necessary illusion’ (1989) without which capitalism could not be reproduced. From these perspectives voting gave, and gives us merely the illusion of agency and power in societies where capital rules as it always did. For democracy read ‘the manufacture of consent’; its expansion read not as progressive social evolution, but the universalisation of the myth of popular sovereignty, mobilised and utilised by the media-industrial-military complex to maintain its grip.) There are those who dispute this reading of events. In the 1960s, Habermas’s hugely influential Structural Transformation of the Public Sphere critiqued the manner in which democracy, and the public sphere underpinning it, had been degraded by public relations, advertising, and the power of private interests. In the period since, critical scholarly research and writing on political culture has been dominated by the Habermasian discourse of democratic decline, and the pervasive pessimism of those who see democracy, and the media culture which supports it, as fatally flawed, corrupted by commercialisation and under constant threat. Those, myself included, who challenged that view with a more positive reading of the trends (McNair, Journalism and Democracy; Cultural Chaos) have been denounced as naïve optimists, panglossian, utopian and even, in my own case, a ‘neo-liberal apologist’. (See an unpublished paper by David Miller, “System Failure: It’s Not Just the Media, It’s the Whole Bloody System”, delivered at Goldsmith’s College in 2003.) Engaging as they have been, I venture to suggest that these are the discourses and debates of an era now passing into history. Not only is it increasingly obvious that democracy is expanding globally into places where it never previously reached; it is also extending inwards, within nation states, driven by demands for greater local autonomy. In the United Kingdom, for example, the citizen is now able to vote not just in Westminster parliamentary elections (which determine the political direction of the UK government), but for European elections, local elections, and elections for devolved assemblies in Scotland, Wales and Northern Ireland. The people of London can vote for their mayor. There would by now have been devolved assemblies in the regions of England, too, had the people of the North East not voted against it in a November 2004 referendum. Notwithstanding that result, which surprised many in the New Labour government who held it as axiomatic that the more democracy there was, the better for all of us, the importance of enhancing and expanding democratic institutions, of allowing people to vote more often (and also in more efficient ways — many of these expansions of democracy have been tied to the introduction of systems of proportional representation) has become consensual, from the Mid West of America to the Middle East. The Democratic Paradox And yet, as the wave of democratic transformation has rolled on through the late twentieth and into the early twenty first century it is notable that, in many of the oldest liberal democracies at least, fewer people have been voting. In the UK, for example, in the period between 1945 and 2001, turnout at general elections never fell below 70 per cent. In 1992, the last general election won by the Conservatives before the rise of Tony Blair and New Labour, turnout was 78 per cent, roughly where it had been in the 1950s. In 2001, however, as Blair’s government sought re-election, turnout fell to an historic low for the UK of 59.4 per cent, and rose only marginally to 61.4 per cent in the most recent general election of 2005. In the US presidential elections of 1996 and 2000 turnouts were at historic lows of 47.2 and 49.3 per cent respectively, rising just above 50 per cent again in 2004 (figures by International Institute for Democracy and Electoral Assistance). At local level things are even worse. In only the second election for a devolved parliament in Scotland (2003) turnout was a mere 48.5 per cent, rising to 50.5 in 2007. These trends are not universal. In countries with compulsory voting, they mean very little — in Australia, where voting in parliamentary elections is compulsory, turnout averages in the 90s per cent. In France, while turnouts for parliamentary elections show a similar downward trend to the UK and the UK, presidential contests achieve turnouts of 80-plus per cent. In the UK and US, as noted, the most recent elections show modest growth in turnout from those historic lows of the late 1990s and early Noughties. There has grown, nonetheless, the perception, commonplace amongst academic commentators as well as journalists and politicians themselves, that we are living through a ‘crisis’ of democratic participation, a dangerous decline in the tendency to vote in elections which undermines the legitimacy of democracy itself. In communication scholarship a significant body of research and publication has developed around this theme, from Blumler and Gurevitch’s Crisis of Public Communication (1996), through Barnett and Gaber’s Westminster Tales (2000), to more recent studies such as Lewis et al.’s Citizens or Consumers (2005). All presume a problem of some kind with the practice of democracy and the “old fashioned ritual” of voting, as Lewis et al. describe it (2). Most link alleged inadequacies in the performance of the political media to what is interpreted as popular apathy (or antipathy) towards democracy. The media are blamed for the lack of public engagement with democratic politics which declining turnouts are argued to signal. Political journalists are said to be too aggressive and hyper-adversarial (Lloyd), behaving like the “feral beast” spoken of by Tony Blair in his 2007 farewell speech to the British people as prime minister. They are corrosively cynical and a “disaster for democracy”, as Steven Barnett and others argued in the first years of the twenty first century. They are not aggressive or adversarial enough, as the propaganda modellists allege, citing what they interpret as supine media coverage of Coalition policy in Iraq. The media put people off, rather than turn them on to democracy by being, variously, too nice or too nasty to politicians. What then, is the solution to the apparent paradox represented by the fact that there is more democracy, but less voting in elections than ever before; and that after centuries of popular struggle democratic assemblies proliferate, but in some countries barely half of the eligible voters can be bothered to participate? And what role have the media played in this unexpected phenomenon? If the scholarly community has been largely critical on this question, and pessimistic in its analyses of the role of the media, it has become increasingly clear that the one arena where people do vote more than ever before is that presented by the media, and entertainment media in particular. There has been, since the appearance of Big Brother and the subsequent explosion of competitive reality TV formats across the world, evidence of a huge popular appetite for voting on such matters as which amateur contestant on Pop Idol, or X Factor, or Fame Academy, or Operatunity goes on to have a chance of a professional career, a shot at the big time. Millions of viewers of the most popular reality TV strands queue up to register their votes on premium phone lines, the revenue from which makes up a substantial and growing proportion of the income of commercial TV companies. This explosion of voting behaviour has been made possible by the technology-driven emergence of new forms of participatory, interactive, digitised media channels which allow millions to believe that they can have an impact on the outcome of what are, at essence, game and talent shows. At the height of anxiety around the ‘crisis of democratic participation’ in the UK, observers noted that nearly 6.5 million people had voted in the Big Brother UK final in 2004. More than eight million voted during the 2004 run of the BBC’s Fame Academy series. While these numbers do not, contrary to popular belief, exceed the numbers of British citizens who vote in a general election (27.2 million in 2005), they do indicate an enthusiasm for voting which seems to contradict declining rates of democratic participation. People who will never get out and vote for their local councillor often appear more than willing to pick up the telephone or the laptop and cast a vote for their favoured reality TV contestant, even if it costs them money. It would be absurd to suggest that voting for a contestant on Big Brother is directly comparable to the act of choosing a government or a president. The latter is recognised as an expression of citizenship, with potentially significant consequences for the lives of individuals within their society. Voting on Big Brother, on the other hand, is unmistakeably entertainment, game-playing, a relatively risk-free exercise of choice — a bit of harmless fun, fuelled by office chat and relentless tabloid coverage of the contestants’ strengths and weaknesses. There is no evidence that readiness to participate in a telephone or online vote for entertainment TV translates into active citizenship, where ‘active’ means casting a vote in an election. The lesson delivered by the success of participatory media in recent years, however — first reality TV, and latterly a proliferation of online formats which encourage user participation and voting for one thing or another — is that people will vote, when they are able and motivated to do so. Voting is popular, in short, and never more so, irrespective of the level of popular participation recorded in recent elections. And if they will vote in their millions for a contestant on X Factor, or participate in competitions to determine the best movies or books on Facebook, they can presumably be persuaded to do so when an election for parliament comes around. This fact has been recognised by both media producers and politicians, and reflected in attempts to adapt the evermore sophisticated and efficient tools of participatory media to the democratic process, to engage media audiences as citizens by offering the kinds of voting opportunities in political debates, including election processes, which entertainment media have now made routinely available. ITV’s Vote for Me strand, broadcast in the run-up to the UK general election of 2005, used reality TV techniques to select a candidate who would actually take part in the forthcoming poll. The programme was broadcast in a late night, low audience slot, and failed to generate much interest, but it signalled a desire by media producers to harness the appeal of participatory media in a way which could directly impact on levels of democratic engagement. The honourable failure of Vote for Me (produced by the same team which made the much more successful live debate shows featuring prime minister Tony Blair — Ask Tony Blair, Ask the Prime Minister) might be viewed as evidence that readiness to vote in the context of a TV game show does not translate directly into voting for parties and politicians, and that the problem in this respect — the crisis of democratic participation, such that it exists — is located elsewhere. People can vote in democratic elections, but choose not to, perhaps because they feel that the act is meaningless (because parties are ideologically too similar), or ineffectual (because they see no impact of voting in their daily lives or in the state of the country), or irrelevant to their personal priorities and life styles. Voting rates have increased in the US and the UK since September 11 2001, suggesting perhaps that when the political stakes are raised, and the question of who is in government seems to matter more than it did, people act accordingly. Meantime, media producers continue to make money by developing formats and channels on the assumption that audiences wish to participate, to interact, and to vote. Whether this form of participatory media consumption for the purposes of play can be translated into enhanced levels of active citizenship, and whether the media can play a significant contributory role in that process, remains to be seen. References Alves, R.C. “From Lapdog to Watchdog: The Role of the Press in Latin America’s Democratisation.” In H. de Burgh, ed., Making Journalists. London: Routledge, 2005. 181-202. Anderson, P.J., and G. Ward (eds.). The Future of Journalism in the Advanced Democracies. Aldershot: Ashgate Publishing, 2007. Barnett, S. “The Age of Contempt.” Guardian 28 October 2002. < http://politics.guardian.co.uk/media/comment/0,12123,820577,00.html >. Barnett, S., and I. Gaber. Westminster Tales. London: Continuum, 2001. Blumler, J., and M. Gurevitch. The Crisis of Public Communication. London: Routledge, 1996. Habermas, J. The Structural Transformation of the Public Sphere. Cambridge: Polity Press, 1989. Lewis, J., S. Inthorn, and K. Wahl-Jorgensen. Citizens or Consumers? What the Media Tell Us about Political Participation. Milton Keynes: Open University Press, 2005. Lloyd, John. What the Media Are Doing to Our Politics. London: Constable, 2004. McNair, B. Journalism and Democracy: A Qualitative Evaluation of the Political Public Sphere. London: Routledge, 2000. ———. Cultural Chaos: News, Journalism and Power in a Globalised World. London: Routledge, 2006.
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17

McNair, Brian. "Vote!" M/C Journal 10, no. 6 (April 1, 2008). http://dx.doi.org/10.5204/mcj.2714.

Full text
Abstract:
The twentieth was, from one perspective, the democratic century — a span of one hundred years which began with no fully functioning democracies in existence anywhere on the planet (if one defines democracy as a political system in which there is both universal suffrage and competitive elections), and ended with 120 countries out of 192 classified by the Freedom House think tank as ‘democratic’. There are of course still many societies where democracy is denied or effectively neutered — the remaining outposts of state socialism, such as China, Cuba, and North Korea; most if not all of the Islamic countries; exceptional states such as Singapore, unapologetically capitalist in its economic system but resolutely authoritarian in its political culture. Many self-proclaimed democracies, including those of the UK, Australia and the US, are procedurally or conceptually flawed. Countries emerging out of authoritarian systems and now in a state of democratic transition, such as Russia and the former Soviet republics, are immersed in constant, sometimes violent struggle between reformers and reactionaries. Russia’s recent parliamentary elections were accompanied by the intimidation of parties and politicians who opposed Vladimir Putin’s increasingly populist and authoritarian approach to leadership. The same Freedom House report which describes the rise of democracy in the twentieth century acknowledges that many self-styled democracies are, at best, only ‘partly free’ in their political cultures (for detailed figures on the rise of global democracy, see the Freedom House website Democracy’s Century). Let’s not for a moment downplay these important qualifications to what can nonetheless be fairly characterised as a century-long expansion and globalisation of democracy, and the acceptance of popular sovereignty, expressed through voting for the party or candidate of one’s choice, as a universally recognised human right. That such a process has occurred, and continues in these early years of the twenty-first century, is irrefutable. In the Gaza strip, Hamas appeals to the legitimacy of a democratic election victory in its campaign to be recognised as the voice of the Palestinian people. However one judges the messianic tendencies and Islamist ideology of Mahmoud Ahmadinejad, it must be acknowledged that the Iranian people elected him, and that they have the power to throw him out of government next time they vote. That was never true of the Shah. The democratic resurgence in Latin America, taking in Venezuela, Peru and Bolivia among others has been a much-noted feature of international politics in recent times (Alves), presenting a welcome contrast to the dictatorships and death squads of the 1980s, even as it creates some uncomfortable dilemmas for the Bush administration (which must champion democratic government at the same time as it resents some of the choices people may make when they have the opportunity to vote). Since 9/11 a kind of democracy has expanded even to Afghanistan and Iraq, albeit at the point of a gun, and with no guarantees of survival beyond the end of military occupation by the US and its coalition allies. As this essay was being written, Pakistan’s state of emergency was ending and democratic elections scheduled, albeit in the shadow cast by the assassination of Benazir Bhutto in December 2007. Democracy, then — imperfect and limited as it can be; grudgingly delivered though it is by political elites in many countries, and subject to attack and roll back at any time — has become a global universal to which all claim allegiance, or at least pay lip service. The scale of this transformation, which has occurred in little more than one quarter of the time elapsed since the Putney debates of 1647 and the English revolution first established the principle of the sovereignty of parliament, is truly remarkable. (Tristram Hunt quotes lawyer Geoffrey Robertson in the Guardian to the effect that the Putney debates, staged in St Mary’s church in south-west London towards the end of the English civil war, launched “the idea that government requires the consent of freely and fairly elected representatives of all adult citizens irrespective of class or caste or status or wealth” – “A Jewel of Democracy”, Guardian, 26 Oct. 2007) Can it be true that less than one hundred years ago, in even the most advanced capitalist societies, 50 per cent of the people — women — did not have the right to vote? Or that black populations, indigenous or migrant, in countries such as the United States and Australia were deprived of basic citizenship rights until the 1960s and even later? Will future generations wonder how on earth it could have been that the vast majority of the people of South Africa were unable to vote until 1994, and that they were routinely imprisoned, tortured and killed when they demanded basic democratic rights? Or will they shrug and take it for granted, as so many of us who live in settled democracies already do? (In so far as ‘we’ includes the community of media and cultural studies scholars, I would argue that where there is reluctance to concede the scale and significance of democratic change, this arises out of continuing ambivalence about what ‘democracy’ means, a continuing suspicion of globalisation (in particular the globalisation of democratic political culture, still associated in some quarters with ‘the west’), and of the notion of ‘progress’ with which democracy is routinely associated. The intellectual roots of that ambivalence were various. Marxist-leninist inspired authoritarianism gripped much of the world until the fall of the Berlin Wall and the end of the cold war. Until that moment, it was still possible for many marxians in the scholarly community to view the idea of democracy with disdain — if not quite a dirty word, then a deeply flawed, highly loaded concept which masked and preserved underlying social inequalities more than it helped resolve them. Until 1989 or thereabouts, it was possible for ‘bourgeois democracy’ to be regarded as just one kind of democratic polity by the liberal and anti-capitalist left, which often regarded the ‘proletarian’ or ‘people’s’ democracy prevailing in the Soviet Union, China, Cuba or Vietnam as legitimate alternatives to the emerging capitalist norm of one person, one vote, for constituent assemblies which had real power and accountability. In terms not very different from those used by Marx and Engels in The German Ideology, belief in the value of democracy was conceived by this materialist school as a kind of false consciousness. It still is, by Noam Chomsky and others who continue to view democracy as a ‘necessary illusion’ (1989) without which capitalism could not be reproduced. From these perspectives voting gave, and gives us merely the illusion of agency and power in societies where capital rules as it always did. For democracy read ‘the manufacture of consent’; its expansion read not as progressive social evolution, but the universalisation of the myth of popular sovereignty, mobilised and utilised by the media-industrial-military complex to maintain its grip.) There are those who dispute this reading of events. In the 1960s, Habermas’s hugely influential Structural Transformation of the Public Sphere critiqued the manner in which democracy, and the public sphere underpinning it, had been degraded by public relations, advertising, and the power of private interests. In the period since, critical scholarly research and writing on political culture has been dominated by the Habermasian discourse of democratic decline, and the pervasive pessimism of those who see democracy, and the media culture which supports it, as fatally flawed, corrupted by commercialisation and under constant threat. Those, myself included, who challenged that view with a more positive reading of the trends (McNair, Journalism and Democracy; Cultural Chaos) have been denounced as naïve optimists, panglossian, utopian and even, in my own case, a ‘neo-liberal apologist’. (See an unpublished paper by David Miller, “System Failure: It’s Not Just the Media, It’s the Whole Bloody System”, delivered at Goldsmith’s College in 2003.) Engaging as they have been, I venture to suggest that these are the discourses and debates of an era now passing into history. Not only is it increasingly obvious that democracy is expanding globally into places where it never previously reached; it is also extending inwards, within nation states, driven by demands for greater local autonomy. In the United Kingdom, for example, the citizen is now able to vote not just in Westminster parliamentary elections (which determine the political direction of the UK government), but for European elections, local elections, and elections for devolved assemblies in Scotland, Wales and Northern Ireland. The people of London can vote for their mayor. There would by now have been devolved assemblies in the regions of England, too, had the people of the North East not voted against it in a November 2004 referendum. Notwithstanding that result, which surprised many in the New Labour government who held it as axiomatic that the more democracy there was, the better for all of us, the importance of enhancing and expanding democratic institutions, of allowing people to vote more often (and also in more efficient ways — many of these expansions of democracy have been tied to the introduction of systems of proportional representation) has become consensual, from the Mid West of America to the Middle East. The Democratic Paradox And yet, as the wave of democratic transformation has rolled on through the late twentieth and into the early twenty first century it is notable that, in many of the oldest liberal democracies at least, fewer people have been voting. In the UK, for example, in the period between 1945 and 2001, turnout at general elections never fell below 70 per cent. In 1992, the last general election won by the Conservatives before the rise of Tony Blair and New Labour, turnout was 78 per cent, roughly where it had been in the 1950s. In 2001, however, as Blair’s government sought re-election, turnout fell to an historic low for the UK of 59.4 per cent, and rose only marginally to 61.4 per cent in the most recent general election of 2005. In the US presidential elections of 1996 and 2000 turnouts were at historic lows of 47.2 and 49.3 per cent respectively, rising just above 50 per cent again in 2004 (figures by International Institute for Democracy and Electoral Assistance). At local level things are even worse. In only the second election for a devolved parliament in Scotland (2003) turnout was a mere 48.5 per cent, rising to 50.5 in 2007. These trends are not universal. In countries with compulsory voting, they mean very little — in Australia, where voting in parliamentary elections is compulsory, turnout averages in the 90s per cent. In France, while turnouts for parliamentary elections show a similar downward trend to the UK and the UK, presidential contests achieve turnouts of 80-plus per cent. In the UK and US, as noted, the most recent elections show modest growth in turnout from those historic lows of the late 1990s and early Noughties. There has grown, nonetheless, the perception, commonplace amongst academic commentators as well as journalists and politicians themselves, that we are living through a ‘crisis’ of democratic participation, a dangerous decline in the tendency to vote in elections which undermines the legitimacy of democracy itself. In communication scholarship a significant body of research and publication has developed around this theme, from Blumler and Gurevitch’s Crisis of Public Communication (1996), through Barnett and Gaber’s Westminster Tales (2000), to more recent studies such as Lewis et al.’s Citizens or Consumers (2005). All presume a problem of some kind with the practice of democracy and the “old fashioned ritual” of voting, as Lewis et al. describe it (2). Most link alleged inadequacies in the performance of the political media to what is interpreted as popular apathy (or antipathy) towards democracy. The media are blamed for the lack of public engagement with democratic politics which declining turnouts are argued to signal. Political journalists are said to be too aggressive and hyper-adversarial (Lloyd), behaving like the “feral beast” spoken of by Tony Blair in his 2007 farewell speech to the British people as prime minister. They are corrosively cynical and a “disaster for democracy”, as Steven Barnett and others argued in the first years of the twenty first century. They are not aggressive or adversarial enough, as the propaganda modellists allege, citing what they interpret as supine media coverage of Coalition policy in Iraq. The media put people off, rather than turn them on to democracy by being, variously, too nice or too nasty to politicians. What then, is the solution to the apparent paradox represented by the fact that there is more democracy, but less voting in elections than ever before; and that after centuries of popular struggle democratic assemblies proliferate, but in some countries barely half of the eligible voters can be bothered to participate? And what role have the media played in this unexpected phenomenon? If the scholarly community has been largely critical on this question, and pessimistic in its analyses of the role of the media, it has become increasingly clear that the one arena where people do vote more than ever before is that presented by the media, and entertainment media in particular. There has been, since the appearance of Big Brother and the subsequent explosion of competitive reality TV formats across the world, evidence of a huge popular appetite for voting on such matters as which amateur contestant on Pop Idol, or X Factor, or Fame Academy, or Operatunity goes on to have a chance of a professional career, a shot at the big time. Millions of viewers of the most popular reality TV strands queue up to register their votes on premium phone lines, the revenue from which makes up a substantial and growing proportion of the income of commercial TV companies. This explosion of voting behaviour has been made possible by the technology-driven emergence of new forms of participatory, interactive, digitised media channels which allow millions to believe that they can have an impact on the outcome of what are, at essence, game and talent shows. At the height of anxiety around the ‘crisis of democratic participation’ in the UK, observers noted that nearly 6.5 million people had voted in the Big Brother UK final in 2004. More than eight million voted during the 2004 run of the BBC’s Fame Academy series. While these numbers do not, contrary to popular belief, exceed the numbers of British citizens who vote in a general election (27.2 million in 2005), they do indicate an enthusiasm for voting which seems to contradict declining rates of democratic participation. People who will never get out and vote for their local councillor often appear more than willing to pick up the telephone or the laptop and cast a vote for their favoured reality TV contestant, even if it costs them money. It would be absurd to suggest that voting for a contestant on Big Brother is directly comparable to the act of choosing a government or a president. The latter is recognised as an expression of citizenship, with potentially significant consequences for the lives of individuals within their society. Voting on Big Brother, on the other hand, is unmistakeably entertainment, game-playing, a relatively risk-free exercise of choice — a bit of harmless fun, fuelled by office chat and relentless tabloid coverage of the contestants’ strengths and weaknesses. There is no evidence that readiness to participate in a telephone or online vote for entertainment TV translates into active citizenship, where ‘active’ means casting a vote in an election. The lesson delivered by the success of participatory media in recent years, however — first reality TV, and latterly a proliferation of online formats which encourage user participation and voting for one thing or another — is that people will vote, when they are able and motivated to do so. Voting is popular, in short, and never more so, irrespective of the level of popular participation recorded in recent elections. And if they will vote in their millions for a contestant on X Factor, or participate in competitions to determine the best movies or books on Facebook, they can presumably be persuaded to do so when an election for parliament comes around. This fact has been recognised by both media producers and politicians, and reflected in attempts to adapt the evermore sophisticated and efficient tools of participatory media to the democratic process, to engage media audiences as citizens by offering the kinds of voting opportunities in political debates, including election processes, which entertainment media have now made routinely available. ITV’s Vote for Me strand, broadcast in the run-up to the UK general election of 2005, used reality TV techniques to select a candidate who would actually take part in the forthcoming poll. The programme was broadcast in a late night, low audience slot, and failed to generate much interest, but it signalled a desire by media producers to harness the appeal of participatory media in a way which could directly impact on levels of democratic engagement. The honourable failure of Vote for Me (produced by the same team which made the much more successful live debate shows featuring prime minister Tony Blair — Ask Tony Blair, Ask the Prime Minister) might be viewed as evidence that readiness to vote in the context of a TV game show does not translate directly into voting for parties and politicians, and that the problem in this respect — the crisis of democratic participation, such that it exists — is located elsewhere. People can vote in democratic elections, but choose not to, perhaps because they feel that the act is meaningless (because parties are ideologically too similar), or ineffectual (because they see no impact of voting in their daily lives or in the state of the country), or irrelevant to their personal priorities and life styles. Voting rates have increased in the US and the UK since September 11 2001, suggesting perhaps that when the political stakes are raised, and the question of who is in government seems to matter more than it did, people act accordingly. Meantime, media producers continue to make money by developing formats and channels on the assumption that audiences wish to participate, to interact, and to vote. Whether this form of participatory media consumption for the purposes of play can be translated into enhanced levels of active citizenship, and whether the media can play a significant contributory role in that process, remains to be seen. References Alves, R.C. “From Lapdog to Watchdog: The Role of the Press in Latin America’s Democratisation.” In H. de Burgh, ed., Making Journalists. London: Routledge, 2005. 181-202. Anderson, P.J., and G. Ward (eds.). The Future of Journalism in the Advanced Democracies. Aldershot: Ashgate Publishing, 2007. Barnett, S. “The Age of Contempt.” Guardian 28 October 2002. http://politics.guardian.co.uk/media/comment/0,12123,820577,00.html>. Barnett, S., and I. Gaber. Westminster Tales. London: Continuum, 2001. Blumler, J., and M. Gurevitch. The Crisis of Public Communication. London: Routledge, 1996. Habermas, J. The Structural Transformation of the Public Sphere. Cambridge: Polity Press, 1989. Lewis, J., S. Inthorn, and K. Wahl-Jorgensen. Citizens or Consumers? What the Media Tell Us about Political Participation. Milton Keynes: Open University Press, 2005. Lloyd, John. What the Media Are Doing to Our Politics. London: Constable, 2004. McNair, B. Journalism and Democracy: A Qualitative Evaluation of the Political Public Sphere. London: Routledge, 2000. ———. Cultural Chaos: News, Journalism and Power in a Globalised World. London: Routledge, 2006. Citation reference for this article MLA Style McNair, Brian. "Vote!." M/C Journal 10.6/11.1 (2008). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0804/01-mcnair.php>. APA Style McNair, B. (Apr. 2008) "Vote!," M/C Journal, 10(6)/11(1). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0804/01-mcnair.php>.
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