Academic literature on the topic 'Innovative metaphors'

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Journal articles on the topic "Innovative metaphors"

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Velasco Sacristán, Marisol. "Overtness-covertness in advertising gender metaphors." Journal of English Studies 7 (May 29, 2009): 111. http://dx.doi.org/10.18172/jes.145.

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This paper aims at demonstrating that weak communication (overt and covert) can have an important influence on the choice, specification and interpretation of ideological metaphors in advertising. We focus here on a concrete type of ideological metaphor, advertising gender metaphor. We present a description of advertising gender metaphors, subtypes (cases of metaphorical gender, universal gender metaphors and cultural gender metaphors) and crosscategorisation in a case study of 1142 adverts published in British Cosmopolitan (years 1999 and 2000). We next assess “overtness-covertness” in the advertising gender metaphors in our sample. In considering this we also look at the conventional-innovative scale of these metaphors, and examine their discrimination against men and women. The intended value of this paper lies in its examination of both weak overt and covert types of communication in relation both to cognitive and pragmatic theorising of metaphor, and, more generally, to theorising advertising communication.
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Stickles, Elise, Oana David, Ellen K. Dodge, and Jisup Hong. "Formalizing contemporary conceptual metaphor theory." Constructions and Frames 8, no. 2 (2016): 166–213. http://dx.doi.org/10.1075/cf.8.2.03sti.

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This paper describes an innovative formalization of Conceptual Metaphor Theory and its implementation in a structured metaphor repository. Central to metaphor analysis is the development of an internal structure of frames and relations between frames, based on an Embodied Construction Grammar framework, which then informs the structure of metaphors and relationships between metaphors. The hierarchical nature of metaphors and frames is made explicit, such that inferential information originating in embodied conceptual primitives is inherited throughout the network. The present analysis takes a data-driven approach, where lexical differences in linguistic expressions attested in naturally-occurring discourse lead to a continued refinement and expansion of our analyses.
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Demmen, Jane, Elena Semino, Zsófia Demjén, et al. "A computer-assisted study of the use of Violence metaphors for cancer and end of life by patients, family carers and health professionals." International Journal of Corpus Linguistics 20, no. 2 (2015): 205–31. http://dx.doi.org/10.1075/ijcl.20.2.03dem.

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This study combines quantitative semi-automated corpus methods with manual qualitative analysis to investigate the use of Violence metaphors for cancer and end of life in a 1,500,000-word corpus of data from three stakeholder groups in healthcare: patients, family carers and healthcare professionals. Violence metaphors in general, especially military metaphors, are conventionally used to talk about illness, particularly cancer. However, they have also been criticized for their potentially negative implications. The use of innovative methodology enables us to undertake a more rigorous and systematic investigation of Violence metaphors than has previously been possible. Our findings show that patients, carers and professionals use a much wider set of Violence-related metaphors than noted in previous studies, and that metaphor use varies between interview and online forum genres and amongst different stakeholder groups. Our study has implications for the computer-assisted study of metaphor, metaphor theory and analysis more generally, and communication in healthcare settings.
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Bosenius, Bärbel. "Die paulinische Rede von den κεκοιµηµένοι – eine tote oder eine lebendige Metapher?" Biblische Zeitschrift 65, № 1 (2021): 46–61. http://dx.doi.org/10.30965/25890468-06501003.

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Abstract The participles κεκοιµηµένοι, κοιµηθέντες and κοιµωµένοι, used by Paul in 1 Thess and 1 Cor as metaphors for dead persons, are often merely taken as a euphemism, simply chosen for stylistic reasons. From the perspective of critical cognitive linguistics you can come up with a more differentiated picture if you discern within these Pauline utterances between lexicalized and innovative metaphors. By using the metaphor “to sleep” for “being dead” in 1 Thess 4,14 Paul can express his emotional sensitivity towards the Thessalonians (1 Thess 4,13), in 1 Thess 4,14–15 he can allude to the Christian belief in resurrection, and his talking of κοιµᾶσθαι ἐν Χριστῷ (1 Cor 15,18.20) might be understood as an innovative metaphor for the so called intermediate state („Zwischenzustand“).
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Rohrer, Tim. "Metaphors, Visual Blends and the Ideology of Information Technology." HERMES - Journal of Language and Communication in Business 13, no. 24 (2017): 131. http://dx.doi.org/10.7146/hjlcb.v13i24.25572.

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In this article I argue from linguistic and visual evidence that the information highway metaphor is having tremendous ideological effects in shaping U.S. politics over technology. I apply Lakoff and Johnson’s theory of conceptual metaphor to the linguistic and visual evidence, but then argue that Fauconnier and Turner’s theory of conceptual blending is useful to explain the visual and linguistic evidence in its full complexity. I conclude by summarizing the ways in which current ideological uses of conceptual metaphors and conceptual blends are assimilating the older innovative software design metaphors for operating systems.
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Cortazzi, Martin, and Lixian Jin. "Metaphorical Conceptualizations of Language: Networks of Meanings and Meta-functions." International Journal of Education and Literacy Studies 9, no. 1 (2021): 2. http://dx.doi.org/10.7575/aiac.ijels.v.9n.1p.2.

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This paper employs the innovative method of Elicited Metaphor Analysis to present original research in Malaysia into students’ metaphors for ‘language’. We summarize reasons why language and first/ second language learning are centrally important in education, and show patterned features of language metaphors in proverbs and in teacher talk about literacy. These may be one strand of student socialization into language-literacy conceptions. We then report our study of 408 university students in Malaysia who gave 977 metaphors for ‘language’. Using a socio-cultural extension of conceptual metaphor theory from cognitive linguistics, we analyse these data into thematic clusters and metaphor networks of meanings. In student voices, this presents a surprisingly rich picture of language and shows evidence of linguistic meta-functions: student metaphors for language can be seen not only cognitively with affective and socio-cultural meta-functions, but also with moral-spiritual and aesthetic functions. These meta-functions accord with some educational theories. To show wider insider metaphor perspectives we cite our research with ‘teacher’ and ‘learning’ metaphors in Malaysia, and ‘language’ findings from China, Iran, Lebanon and the UK. The metaphor meanings and meta-functions broaden our conception of language as a medium of learning with strong implications for the teaching of languages and literacy.
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Elmore, Kristen C., and Myra Luna-Lucero. "Light Bulbs or Seeds? How Metaphors for Ideas Influence Judgments About Genius." Social Psychological and Personality Science 8, no. 2 (2016): 200–208. http://dx.doi.org/10.1177/1948550616667611.

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Ideas are commonly described using metaphors; a bright idea appears like a “light bulb” or the “seed” of an idea takes root. However, little is known about how these metaphors may shape beliefs about ideas or the role of effort versus genius in their creation, an important omission given the known motivational consequences of such beliefs. We explore whether the light bulb metaphor, although widespread and intuitively appealing, may foster the belief that innovative ideas are exceptional occurrences that appear suddenly and effortlessly—inferences that may be particularly compatible with gendered stereotypes of genius as male. Across three experiments, we find evidence that these metaphors influence judgments of idea quality and perceptions of an inventor’s genius. Moreover, these effects varied by the inventor’s gender and reflected prevailing gender stereotypes: Whereas the seed (vs. light bulb) metaphor increased the perceived genius of female inventors, the opposite pattern emerged for male inventors.
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Offstein, Evan H., and Christopher P. Neck. "From "Acing the Test" to "Touching Base": The Sports Metaphor in the Classroom." Business Communication Quarterly 66, no. 4 (2003): 23–35. http://dx.doi.org/10.1177/108056990306600403.

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The use of sports metaphors to convey business lessons both within and outside the classroom is a common phenomenon. The sports metaphor, however, is prone to misuse and can often inadvertently exclude large segments of the student popula tion. To address these issues, we put forth an innovative and novel pedagogical approach that attempts to capitalize better on the shared meanings between athlet ics and certain business practices. Using the sports of tennis and basketball, we demonstrate how sports metaphors can he responsibly used to aid in the under standing of business lessons, such as managerial decision making.
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Chistolini, Sandra. "Metaphors of Nature in Education." Vierteljahrsschrift für wissenschaftliche Pädagogik 95, no. 4 (2019): 497–516. http://dx.doi.org/10.30965/25890581-09501045.

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Abstract Naturmetaphern in Erziehung und Pädagogik Schon seit der Antike bilden naturalistische Metaphern einen festen Bestandteil des Redens über Erziehung.1 Auch in den großen Religionen stellen sie die Verbindung von Naturzustand und sittlicher Unterweisung her. Dabei eröffnen Metaphern als elementare Formen der Kommunikation unmittelbare Zugänge zum Verständnis von tieferen Zusammenhängen. Metaphern eröffnen dabei auch ein unverstelltes Verständnis von Person und Erziehung. Auf dem Weg über die Metapher erfolgt ein erster Schritt in Richtung auf ein epistemologisches Verständnis von Erziehung und Pädagogik. Dieser Text folgt den Spuren jener, welche die Metapher zu etwas Dunklem innerhalb des erzieherischen Diskurses gemacht haben, versteckt hinter einem Gesträuch aus Analogien. Den Aussagegehalt von Metaphern aufzuschließen kann aber auch als Beitrag angesehen werden, die Ziele der Erziehung in einem anderen Licht zu sehen und Erkenntniswege zu erschließen – vergessene oder auch innovative.
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Tychinina, Alyona. "In Search of the Meaning of Umberto Eco’s Narrative Metaphor “To Catch a Orange Dove”." Pitannâ lìteraturoznavstva, no. 101 (July 9, 2020): 256–77. http://dx.doi.org/10.31861/pytlit2020.101.256.

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The narrative specifics of Umberto Eco’s novel “The Island of the Day Before is regarded through a basic idea of the narrative metaphor “The Orange Dove”. The methodological basis of the study is a summary concept of the relationship between narrative and metaphor. These are O. Freidenberg’s hypothesis of metaphor as a future narrative form of plots and genres; F. Ankersmit’s narrative logic of metaphor’s transformation into a plot through a “point of view”; P. Recoeur’s “common innovative nucleus” in narrative and metaphor designed for productive imagination; G. Genette’s “narrative modality” and regulation of narrative information through metalepsis; R. Barthes’ dichotomy of “functions and indices” as an analogy of metonymic and metaphorical relations. In the article under discussion, we consider metaphor as a narrative principle that ensures its own presentation, generates its rhythm, creates personosphere, and involves a reader in an intellectual game. Such a way of metaphor formation marks U. Eco’s literary style. In his novel “The Island of the day Before”, the following distinctive range of metaphors play a very constructive role: metaphor of sleep, metaphor of love as a source of creative activities, metaphor of duality, metaphor of hatred. Above all, it is worth pointing out author’s epistemological metaphor, which is closely related to the search of truth: in the latter sense, the “Orange Dove” is associated with a post-modernist analogue of the “Blue Rose”, borrowed from the epoch of Romanticism. Due to the technique of metalepsis (“the figure of speech denoting author’s intrusion”), offered by G. Genette, the narrator demonstrates his metaphoric intentions through the discourse of a character-narrator. In conclusion, narrative metaphor of the novel directs the narrative strategy to a variety of its numerous versions, which may be implemented owing to reader’s competence.
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Dissertations / Theses on the topic "Innovative metaphors"

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Tscharn, Robert [Verfasser], and Jörn [Gutachter] Hurtienne. "Innovative And Age-Inclusive Interaction Design with Image-Schematic Metaphors / Robert Tscharn ; Gutachter: Jörn Hurtienne." Würzburg : Universität Würzburg, 2019. http://d-nb.info/1179695887/34.

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Burman, Anna-Karin. "An Idea Is a Life Form : An attempt to find evidence of the Conceptual MetaphorTheory by studying the Old English poem Beowulf." Thesis, Högskolan i Halmstad, Sektionen för humaniora (HUM), 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-24265.

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This small study concerns occurrences of metaphor, metonymy and conceptual metaphor in the Old English poem Beowulf. The first 224 lines of Beowulf were searched for non-literal passages. Thefound passages were sorted into the groups conventionalized metaphor, metonymy and innovativemetaphor. The conceptual metaphors were in turn sorted into target domains and source domains and grouped within the domains. These were then compared to Modern English and Modern Swedish metaphors and conceptual metaphors with the help of dictionaries and corpus studies. Beowulf was also looked at as a small corpus. Words which were suspected to be used inmetaphorical senses were searched for in the full text and the results were examined and comparedwith modern language usage. It was found evident that Old English and Modern English, as well as Modern Swedish, have many conceptual metaphors in common both when in comes to experiential metaphors and culturally grounded metaphors.
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Buntfuss, Markus. "Tradition und Innovation : die Funktion der Metapher in der theologische Theoriesprache /." Berlin ; New York : W. de Gruyter, 1997. http://catalogue.bnf.fr/ark:/12148/cb36983323m.

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Carr, Nicolas. "“THE GAME DON’T CHANGE”Designing Beats and Rhymes,A metaphor and guide to ideate design concepts." University of Cincinnati / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1428070292.

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Gulari, Melehat Nil. "Evaluating the effectiveness of design support for small and medium sized enterprises in Scotland." Thesis, Robert Gordon University, 2014. http://hdl.handle.net/10059/1238.

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Small and medium-sized enterprises (SMEs) are the engine of economic growth and job creation. Governments have devoted considerable resources to increase their competitiveness in the market. Several design support programmes (DSPs) have emerged from this investment to promote design as a strategic resource for innovation and business growth. Although existing research indicates that an effective use of design can enhance the business performance, a lack of interest amongst SMEs to work with designers is cited in several studies. Despite the great amount of money, energy and time that has been spent on design support for SMEs, there is still a lack of knowledge about effective delivery and evaluation. This thesis focuses on the problem of finding better ways to assist SMEs with design for economic growth by evaluating the effectiveness of design support for SMEs. This research, therefore, has examined the activities of UK-based DSPs, investigated the expertise of design consultancies and inquired about the self-image of designers in order to expand the knowledge of design support for SMEs. The research applied an interpretive paradigm, where multiple realities are recognised as socially constructed. Data was gathered through interviews with individuals representing DSPs, SMEs, design consultancies and government support agencies assisting SMEs. Observation of business support events and publicly available documents were used as additional sources. A thematic analysis and a systematic metaphor analysis were employed to examine the resulting data. The research has highlighted a number of key issues that are pivotal to the success of design support for SMEs. This PhD research also proposes two explanatory frameworks to contribute to design theory and practice: a seven-step evaluation framework for planning and evaluating the outcomes of DSPs and a re-framing of the generalist-specialist dilemma that can inform the activities of design consultancies and DSPs and can guide designers to improve their expertise.
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Tscharn, Robert. "Innovative And Age-Inclusive Interaction Design with Image-Schematic Metaphors." Doctoral thesis, 2019. https://nbn-resolving.org/urn:nbn:de:bvb:20-opus-175762.

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The field of human-computer interaction (HCI) strives for innovative user interfaces. Innovative and novel user interfaces are a challenge for a growing population of older users and endanger older adults to be excluded from an increasingly digital world. This is because older adults often have lower cognitive abilities and little prior experiences with technology. This thesis aims at resolving the tension between innovation and age-inclusiveness by developing user interfaces that can be used regardless of cognitive abilities and technology-dependent prior knowledge. The method of image-schematic metaphors holds promises for innovative and age-inclusive interaction design. Image-schematic metaphors represent a form of technology-independent prior knowledge. They reveal basic mental models and can be gathered in language (e.g. bank account is container from "I put money into my bank account"). Based on a discussion of previous applications of image-schematic metaphors in HCI, the present work derives three empirical research questions regarding image-schematic metaphors for innovative and age-inclusive interaction design. The first research question addresses the yet untested assumption that younger and older adults overlap in their technology-independent prior knowledge and, therefore, their usage of image-schematic metaphors. In study 1, a total of 41 participants described abstract concepts from the domains of online banking and everyday life. In study 2, ten contextual interviews were conducted. In both studies, younger and older adults showed a substantial overlap of 70% to 75%, indicating that also their mental models overlap substantially. The second research question addresses the applicability and potential of image-schematic metaphors for innovative design from the perspective of designers. In study 3, 18 student design teams completed an ideation process with either an affinity diagram as the industry standard, image-schematic metaphors or both methods in combination and created paper prototypes. The image-schematic metaphor method alone, but not the combination of both methods, was readily adopted and applied just as a well as the more familiar standard method. In study 4, professional interaction designers created prototypes either with or without image-schematic metaphors. In both studies, the method of image-schematic metaphors was perceived as applicable and creativity stimulating. The third research question addresses whether designs that explicitly follow image-schematic metaphors are more innovative and age-inclusive regarding differences in cognitive abilities and prior technological knowledge. In two experimental studies (study 5 and 6) involving a total of 54 younger and 53 older adults, prototypes that were designed with image-schematic metaphors were perceived as more innovative compared to those who were designed without image-schematic metaphors. Moreover, the impact of prior technological knowledge on interaction was reduced for prototypes that had been designed with image-schematic metaphors. However, participants' cognitive abilities and age still influenced the interaction significantly. The present work provides empirical as well as methodological findings that can help to promote the method of image-schematic metaphors in interaction design. As a result of these studies it can be concluded that the image-schematic metaphors are an applicable and effective method for innovative user interfaces that can be used regardless of prior technological knowledge<br>Innovative Benutzungsoberflächen sind eines der Hauptziele der Mensch-Computer Interaktion. Diese neuartigen Benutzungsoberflächen sind eine Herausforderung gerade für ältere Benutzer und drohen diese aus der immer digitaleren Welt auszuschließen. Hierbei spielen abnehmende kognitive Fähigkeiten und eine geringere Vorerfahrung mit Technologie eine wichtige Rolle. Diese Arbeit zielt darauf ab, die Spannung zwischen Innovation und Alters-Inklusivität zu verringern und Benutzungsoberflächen zu entwickeln, die unabhängig von kognitiven Fähigkeiten und technologieabhängigem Vorwissen benutzt werden können. Die Methode der image-schematischen Metaphern verspricht innovative und zugleich alters-inklusives Interaktionsdesign. Image-schematische Metaphern stellen eine technologieunabhängige Form von Vorwissen dar. Sie offenbaren grundlegende mentale Modelle und können aus metaphorischer Sprache extrahiert werden (z.B. Bankkonto ist Container ausgehend von "Geld ein}zahlen). Die vorliegende Arbeit leitet aus vorangegangen Anwendung von image-schematischen Metaphern im Bereich der Mensch-Computer Interaktion drei empirische Forschungsfragen mit dem Fokus auf innovatives und alters-inklusives Interaktionsdesign ab. Die erste Forschungsfrage behandelt die bisher ungetestete Annahme, dass junge und ältere Menschen in ihrem technologieunabhängigem Vorwissen und damit auch im Gebrauch image-schematischer Metaphern übereinstimmen. In Studie 1 beschrieben 41 Probanden abstrakte Konzepte in den Bereichen Online Banking und Alltag. In Studie 2 wurden zehn kontextuelle Interviews durchgeführt. In beiden Studien wurde eine Übereinstimmung zwischen 70% und 75% gefunden, was auf eine substantielle Übereinstimmung der mentalen Modelle hinweist. Die zweite Forschungsfrage zielte auf die Anwendbarkeit und das Potential image-schematischer Metaphern für innovatives Design aus der Perspektive von Designern ab. In Studie 3 durchliefen 18 studentische Designteams einen Ideenfindungsprozess mit Prototypenerstellung, der entweder auf einem Affinity Diagramm als Industriestandard, image-schematischen Metaphern oder beiden Ansätzen in Kombination basierte. Die Methode der image-schematischen Metaphern, aber nicht die Kombination beider Methoden, war ebenso leicht anwendbar wie die bekanntere Standardmethode. In Studie 4 erstellten professionelle Interaktionsdesigner Prototypen mit oder ohne image-schematische Metaphern. In beiden Studien wurde die neue Methode als leicht anwendbar und die Kreativität stimulierend wahrgenommen. Die dritte Forschungsfrage ging der Frage nach, ob Prototypen, die explizit auf image-schematischen Metaphern basieren, tatsächlich innovativer wahrgenommen werden und alters-inklusiver bezüglich kognitiver Fähigkeiten und Technologievorwissen sind. In zwei experimentellen Studien (Studie 5 und 6) mit insgesamt 54 jüngeren und 53 älteren Menschen wurden Prototypen, die mit image-schematischen Metaphern entwickelt worden waren, als innovativer wahrgenommen als solche, die nicht explizit mit der neuen Methode entwickelt worden waren. Zudem war der Einfluss von Technologievorwissen auf die Interaktion geringer für Prototypen, die mit image-schematischen Metaphern erstellt worden waren. Der Einfluss von kognitiven Fähigkeiten und Alter auf die Interaktion blieb jedoch signifikant. Die vorliegende Arbeit liefert sowohl in empirischer als auch methodischer Hinsicht einen Beitrag zur Weiterentwicklung der Methode der image-schematischen Metaphern im Interaktionsdesign. Als Ergebnis dieser Arbeit lässt sich festhalten, dass image-schematische Metaphern eine leicht anwendbare und effektive Methode darstellen, um innovative Benutzungsoberflächen zu entwickeln, die unabhängig von Technologievorwissen benutzt werden können
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Liu, Hsing-Cheng, and 劉興政. "A Product Metaphor Model for Innovative Design." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/skqp55.

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碩士<br>國立臺北科技大學<br>創新設計研究所<br>99<br>Metaphor is one of the common design techniques. It can help designers and users understand and experience unfamiliar things by familiar things, including denotative product properties such as form, color, texture, function and operation, and connotative properties such as cultural meaning and narrative. Based on theories of similarity and metaphor, as well as practical techniques used by professional designers, this study proposes a model of product metaphor for designers to map the metaphor sources to the target product at levels of appearance, product architecture, and use behavior. A series of design projects are implemented to test the application of the model proposed, and evaluated by design experts. Results show that the model is rather workable for creating product metaphor. Findings contain that source-target mapping of a creative product metaphor often goes beyond denotative product properties to connotative product properties. Still, all mapping at various levels always depends on designers’ sensible observations on detail of familiar things in daily life.
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SUNG, WEN-CHUAN, and 宋汶娟. "The innovative expression of Yanpu Township badge's metaphor with Floral Design." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/vuu9dv.

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碩士<br>大仁科技大學<br>文化創意產業研究所<br>107<br>This article takes "floral design to show the creation of Yanpu Township's emblems" as a case study. Through literature analysis, field investigations and in-depth interviews with Yanpu Township's township promoters, public sector supervisors, experts and scholars. Hoping that for the township emblem, the design concept and the driving process of the meaning have a deeper understanding. The researcher also provided different forms of experimentation for the creation of the emblem of Yanpu Township through the interpretation of the actual works in her own floral achievements exhibition. This paper believes that through the design concept of the township emblem, combined with the floral design of other flowers designed into the township emblem, or using the creative skills of floral design combined with the design concepts of other townships and cities badges and school badges, as a design resource integration across township areas. It should be able to enhance the creative skills and design concepts of floral designers. In addition, the results of this paper should contribute to the development of floral designers and the local flower and cultural creation industry in Yanpu Township, and provide important basis for the design of floral designers. The theme of future floral designers in floral design and township emblems At the time, through the understanding of the style of the township, the type and color of the flowers, it is better to design a variety of flowers with the design of the township emblem.
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Wu, Pei-Ue, and 吳珮瑜. "The Application of Metaphor in Innovation Form Design — A Case Study of Everyday Products." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/57685723844109831207.

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碩士<br>大同大學<br>工業設計學系(所)<br>95<br>This research aims to explore the method transforming the products into modeling innovative design by metaphor and the design method using the analysis and connection of present products and imitating and transforming the implication, symbol and playfulness and ideas of metaphorical application. It examines the people’s recognition degree toward the products by product analysis and studies in the market and questionnaire to obtain qualitative and quantitative results. Through the study of sample products, we first study the criterion of metaphorical living products applied to modeling and creativity and classify and encode the techniques by group discussion. Subsequently, we obtain the judgment and recognition elements of customers’ metaphorical product modeling and idea favored by questionnaires and further explore the metaphorical application model on product modeling innovation to effectively extract the creative metaphorical ideas and transform them into psychological modeling characteristics by metaphorical design technique to make the products more flexible and lively. According to Cluster Analysis, this research explores the consumers’ recognition toward the products favored in daily supplies.Through analytical result, we realize that the design characteristic of popular products is to use compound modeling techniques. Based on above, we construct metaphorical product design model, have design model test and validation according to the products of model creation pratice and expect to suggest the direction for the designers to manage product design.
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Skirl, Helge. "Emergenz als Phänomen der Semantik am Beispiel des Verstehens innovativer Metaphern : emergente konzeptuelle Merkmale an der Schnittstelle von Semantik und Pragmatik /." 2007. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015670646&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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Books on the topic "Innovative metaphors"

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Tradition und Innovation: Die Funktion der Metapher in der theologischen Theoriesprache. W. de Gruyter, 1997.

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Goldstein, Laura. English 271 (How Does This Sound?) syllabus (Loyola U., Prof. Laura Goldstein, summer 2008) (Ultramodern Metaphor, includes Opera Bufa, 2.5 days). Loyola University, 2008.

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Smith, Jad. The Eureka Years. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252040634.003.0005.

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In the early 1950s, working closely with Galaxy magazine editor Horace L. Gold, Bester wrote a highly experimental novel, The Demolished Man. In addition to hybridizing the SF and detective novel, a feat Campbell had declared impossible, The Demolished Man also reimagined telepathy via sociolinguistics, thinking of it in terms of language change. Bester’s telepaths, which he calls “espers,” develop their own idioms, metaphors, and in-jokes, all of which Bester captures through nonstandard orthography, extra-coding, and other forms of innovative, modernist-style language play. This chapter also chronicles Boucher’s continuing influence on Bester’s development as a writer and examines Bester’s preoccupation with the wish fulfillment theme in short stories such as “Hobson’s Choice” and “5,271,009.”
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Lutz, Danneberg, Graeser Andreas, and Petrus Klaus 1967-, eds. Metapher und Innovation: Die Rolle der Metapher im Wandel von Sprache und Wissenschaft. P. Haupt, 1995.

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Wasdin, Katherine. Eros at Dusk. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190869090.001.0001.

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This book analyzes the relationship between wedding poetry and love poetry in the ancient world. By treating both Greek and Latin texts, it offers an innovative and wide-ranging discussion of the poetic representation of social occasions. The discourses associated with weddings and love affairs both foreground ideas of persuasion and praise even though they differ dramatically in their participants and their outcomes. Furthermore, these texts make it clear that the brief, idealized, and eroticized moment of the wedding stands in contrast to the long-lasting and harmonious agreement of the marriage. At times, these genres share traditional forms of erotic persuasion, but at other points, one genre purposefully alludes to the other to make a bride seem like a girlfriend or a girlfriend like a bride. Explicit divergences remind the audience of the different trajectories of the wedding, which will hopefully transition into a stable marriage, and the love affair, which is unlikely to endure with mutual affection. Important themes include the threshold; the evening star; plant and animal metaphors; heroic comparisons; reciprocity and the blessings of the gods; and sexual violence and persuasion. The consistency and durability of this intergeneric relationship demonstrates deep-seated conceptions of legitimate and illegitimate sexual relationships.
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Latona, Christie, and Janet Fox. The Playful Power of Metaphor: Harness the Winds of Creativity, Innovation And Possibility. Fun & Done Press, 2005.

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Tzohar, Roy. The Seeds of the Pan-Figurative View. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190664398.003.0005.

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Having presented the role of upacāra in Asaṅga’s critique of an essentialist theory of meaning, this chapter now turns to examine additional aspects of the concept of metaphor as it appears in other Yogācāra-related Buddhist sources. Concluding the book’s survey of the Buddhist context of the Yogācāra, the text explores the possible ways in which a wide variety of Buddhist sources—including Vasubandhu’s Abhidharmakoṣabhāṣya (and Sthiramati’s commentary on these sections), the Yogācāra-related Laṅkāvatārasūtra (LAS), and Dignāga’s Pramāṇasamuccaya (PS)—contributed to Sthiramati’s full-fledged theory of metaphor. Here, the reconstruction of the context of the Yogācāra understanding of metaphor becomes more specific, tracing not only the broad common presuppositions underlying figurative usage, but also the possibility of a more concrete intertextual exchange that helped shape Sthiramati’s claims—some of them highly innovative—on this topic.
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Chico, Tita. The Experimental Imagination. Stanford University Press, 2018. http://dx.doi.org/10.11126/stanford/9781503605442.001.0001.

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This book is about experimental imagination in the British Enlightenment. It tells the story of how literariness came to be distinguished from its epistemological sibling, science, as a source of truth about the natural and social worlds. Early scientists used metaphor to define the phenomena they studied. They likewise used metaphor to imagine themselves into their roles as experimentalists. Late seventeenth- and early eighteenth-century British literature includes countless references to early science to make the case for the epistemological superiority of literary knowledge, whose truths challenge the dominant account of the scientific revolution as the sine qua non epistemological innovation of the long eighteenth century. The Experimental Imagination considers traditional scientific writings alongside poems, plays, and prose works by canonical and non-canonical authors to argue that ideas about science facilitated new forms of evidence and authority. The noisy satiric rancor and quiet concern that science generated among science advocates, dramatists, essayists, and poets reveal a doubled epistemological trajectory: experimental observation utilizes imaginative speculation and imaginative fancy enables new forms of understanding. Early scientific practice requires yet often obscures that imaginative impulse, which literary knowledge embraces as a way of understanding the world at large. Reciprocally, the period’s theory of aesthetics arises from the observational protocols of science, ultimately laying claim to literature as epistemologically superior. Early science finds its intellectual and conceptual footing in the metaphoric thinking available through literary knowledge, and literary writers wield science as a trope for the importance and unique insights of literary knowledge.
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Kushnir, Walter V. Frames of reference or metaphors in planned consensual action: a case study of a committee planning an innovation in a complex organization. 1993.

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Williams, Tami. Negotiating Art and Industry in the Postwar Context. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252038471.003.0003.

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This chapter studies several of Dulac's early narrative Impressionist films, and her ideal of cinema as a spatiotemporally complex universe of symbols—one in which meaning is created through an intertextual network of figurative associations, such as pictorial and rhythmic gesture. Dulac's integral approach, based on life, movement, and rhythm, exemplified in a surviving extract of what is considered the first Impressionist film, La Fête espagnole (1920), is used in a particularly innovative and feminist manner in one of her earliest extant films, La Belle Dame sans merci (1921). Dulac's use of dance as a discursive metaphor disrupts a heteronormative, monogamous, and linear narrative structure, creating a queer subtext in her later films, both commercial and avant-garde.
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Book chapters on the topic "Innovative metaphors"

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Dixon, Kenneth S. "Christian Leaders as Educators: Leading a Culture of Learning and Innovation." In Modern Metaphors of Christian Leadership. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-36580-6_10.

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Lane, Ca-Asia A. "Christian Leaders as Artists: A Three-Ring Cord of Creativity, Imagination and Innovation." In Modern Metaphors of Christian Leadership. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-36580-6_7.

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Fitzpatrick, Esther, and Molly Mullen. "Writing Innovative Narratives to Capture the Complexity of Lived Experience: Poetry, Scriptwriting and Prose." In Innovations in Narrative and Metaphor. Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-13-6114-2_6.

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Webb, Eugene. "Augustine’s new Trinity: The anxious circle of metaphor." In Innovation in Religions Traditions. DE GRUYTER, 1992. http://dx.doi.org/10.1515/9783110876352.191.

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Ginzburg, Andrea. "Biological Metaphors in Economics: Natural Selection and Competition." In Complexity Perspectives in Innovation and Social Change. Springer Netherlands, 2009. http://dx.doi.org/10.1007/978-1-4020-9663-1_5.

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Stahl, Bernd Carsten. "Introduction." In SpringerBriefs in Research and Innovation Governance. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-69978-9_1.

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AbstractThe introductory chapter describes the motivation behind this book and provides a brief outline of the main argument. The book offers a novel categorisation of artificial intelligence that lends itself to a classification of ethical and human rights issues raised by AI technologies. It offers an ethical approach based on the concept of human flourishing. Following a review of currently discussed ways of addressing and mitigating ethical issues, the book analyses the metaphor of AI ecosystems. Taking the ecosystems metaphor seriously allows the identification of requirements that mitigation measures need to fulfil. On the basis of these requirements the book offers a set of recommendations that allow AI ecosystems to be shaped in ways that promote human flourishing.
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Elliot, Esi A., and Ereni Markos. "Art, Tourism Experience, and Consumer Metaphoria: Extended Abstract." In Creating Marketing Magic and Innovative Future Marketing Trends. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-45596-9_261.

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Stahl, Bernd Carsten. "AI Ecosystems for Human Flourishing: The Background." In SpringerBriefs in Research and Innovation Governance. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-69978-9_6.

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AbstractThis chapter analyses the concept of AI ecosystems with a view to identifying how the ecosystem metaphor can help deal with ethical questions. The first step is to introduce in more detail the concept of ecosystems, drawing specifically on the literature on innovation ecosystems. This allows the identification of characteristics of ecosystems such as their openness, the co-evolution and mutual learning of their members, and the interdependence and complex relationship between those members. These characteristics underlie the challenges that an ethics-driven approach to ecosystems must consider.
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Nunn, Roger, Caroline Brandt, Asli Hassan, and Curtis Bradley. "Reading for Science: Anatomy as a Metaphor for a Holistic College-Wide Innovation." In Innovation in Language Learning and Teaching. Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-13413-6_7.

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Higgins, Allen, Simeon Vidolov, Frank Frößler, and Doreen Mullaney. "Xenia: A Metaphor for Sense-Making and Acting in Information Systems Innovation." In IFIP – The International Federation for Information Processing. Springer US, 2008. http://dx.doi.org/10.1007/978-0-387-87503-3_11.

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Conference papers on the topic "Innovative metaphors"

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Ortega-Gonza´lez, Vladimir, Samir Garbaya, and Fre´de´ric Merienne. "Using 3D Sound for Providing 3D Interaction in Virtual Environment." In ASME 2010 World Conference on Innovative Virtual Reality. ASMEDC, 2010. http://dx.doi.org/10.1115/winvr2010-3750.

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In this paper we describe a proposal based on the use of 3D sound metaphors for providing precise spatial cueing in virtual environment. A 3D sound metaphor is a combination of the audio spatialization and audio cueing techniques. The 3D sound metaphors are supposed to improve the user performance and perception. The interest of this kind of stimulation mechanism is that it could allow providing efficient 3D interaction for interactive tasks such as selection, manipulation and navigation among others. We describe the main related concepts, the most relevant related work, the current theoretical and technical problems, the description of our approach, our scientific objectives, our methodology and our research perspectives.
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Steinmetz, Arnd, Frank Nack, and Nahum Gershon. "CHI-98 Workshop innovative interface metaphors for visual media." In CHI98: ACM Conference on Human Factors and Computing Systems. ACM, 1998. http://dx.doi.org/10.1145/286498.286681.

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Clausen, Yulia, and Vivi Nastase. "Metaphors in Text Simplification: To change or not to change, that is the question." In Proceedings of the Fourteenth Workshop on Innovative Use of NLP for Building Educational Applications. Association for Computational Linguistics, 2019. http://dx.doi.org/10.18653/v1/w19-4444.

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Corenthy, Loi¨c, Erik Vladimir Ortega Gonza´lez, Samir Garbaya, and Jose´ Miguel Espadero Guillermo. "3D Sound Cueing for the Simulation of Arthroscopic Surgery." In ASME 2010 World Conference on Innovative Virtual Reality. ASMEDC, 2010. http://dx.doi.org/10.1115/winvr2010-3745.

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Arthroscopic surgery offers many advantages compared to traditional surgery. Nevertheless, the required skills to practice this kind of surgery need specific training. Surgery simulators are used to train surgeon apprentices to practice specific gestures. In this paper, we present a study showing the contribution of 3D sound in assisting the triangulation gesture in arthroscopic surgery simulation. This ability refers to the capacity of the subject to manipulate the instruments while having a modified and limited view provided by the video camera of the simulator. Our approach, based on the use of 3D sound metaphors, provides interaction cues to the subjects about the real position of the instrument. The paper reports a performance evaluation study based on the perception of 3D sound integrated in the process of training of surgical task. Despite the fact that 3D sound cueing was not shown useful to all subjects in terms of execution time, the results of the study revealed that the majority of subjects who participated to the experiment confirmed the added value of 3D sound in terms of ease of use.
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Guida, Francesco Ermanno, and Ernesto Voltaggio. "Programming Visual Representations. Evolutions of Visual Identities between Tangible and Intangible." In Systems & Design: Beyond Processes and Thinking. Universitat Politècnica València, 2016. http://dx.doi.org/10.4995/ifdp.2016.3334.

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The communication design field it's considerably changed in the last 20 years and more as well as the role of the designer. Technology has modified the daily work tools and new possible relations between the designer, the commitment and the final user can be underlined. Observing some of the most experimental practices, new visual languages have draw the attention, affected by innovative approaches and mixed competencies. The area of visual identities is especially of interest, not excluding other areas of experimentations.The phenomenon of the so-called dynamic or post-logo identities underlined the possibilities of using more fluid and expressive, variable, context related, processual, performative, non-linear, consistent visual languages instead of the usual and static repetition of a logo or an imposed series of rules (Felsing, 2010). But also their contradictions in making recognizable an organization and in the visual identity daily management.An interesting evolution to be underlined is in the use of the digital tools, not anymore in a passive way but in an active way. Visual designers can build their digital tools basing them on design and esthetic needs. Innovation is in the creative process, instead of in the final result, is in the “way to live our own creativeness” as affirmed precisely by Soddu (1998).The designer is not anymore just the user of ready-made digital tools, becoming himself programmer of customized digital toolboxes by using open source codes like Processing or VVVV or hardware like Arduino. This allows to affirm that visual designers are are becoming designer-producers (Bianchini &amp;amp; Maffei, 2012) too, as its happening for the colleagues of the product design field. Not just a DIY attitude but something that it's changing the control knobs of a design system in all its process and development. As far as technology support is relevant, technical matters are relegated in the background on behalf of abstraction and data parametrization that means on behalf of a meta-design level. The use of programming in creative and visual communication design processes “empowers the designer, freeing he from the constraints of predefined computational tools, and promoting creative freedom in the construction of visual metaphors” (Duro, Machado, Rebelo, 2012). The aim of this paper is to argue this recent evolution in the field of visual identities and in the wider area of communication design practices.DOI: http://dx.doi.org/10.4995/IFDP.2016.3334
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Santos da Rosa, Sandro. "MUSIC AS A METAPHOR OF LIFE." In New Semiotics. Between Tradition and Innovation. IASS Publications, 2015. http://dx.doi.org/10.24308/iass-2014-066.

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Li, Yanni, Zhijuan Li, Jiayin Li, Likun Liu, Zhengpei Chen, and Shuang Zhang. "On Cognitive Effects of Metaphor in Advertisements." In 2015 International Conference on Management Science and Innovative Education. Atlantis Press, 2015. http://dx.doi.org/10.2991/msie-15.2015.93.

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Camardelli, Marialucia, Mariavaleria Mininni, and Adolfo Vigil De Insausti. "Practices and forms of open space at territorial scale: A comparison between two cities crossed by minerals rivers." In 24th ISUF 2017 - City and Territory in the Globalization Age. Universitat Politècnica València, 2017. http://dx.doi.org/10.4995/isuf2017.2017.6232.

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A scientific reading of the transformations of Matera starting from the urban re-activation in a social and spatial perspective in its neighbourhoods. The redevelopment of urban voids starts by the metaphor of the ecological network in an urban scale to update the connection system of open spaces in the light of new practices and flows for an innovative idea of urban resilience. The key role is re-see the neighbourhood: (i) on a local scale, focusing on the practices and customs, in the centre like in the industrial areas, starting processes of recovery and reuse but also of innovation (that result from the opportunity to be the European Capital of Culture 2019); (ii) on a urban scale with the transition space and threshold, identifying those natural and mineral signs representing a transition of porosity. The value of the "suburbs" enters as re-starting for rebirth of the city projects counting on the creativity of practices into the open spaces. The reformist project of Matera as original "laboratory" of architectural and urban experiments changes. Neighbourhoods were born from the same idea of “vicinato” (neighbour) but adapted to a new social identity, able to work on embryos of community, in the same way in Valencia in which natural elements (Turia) lead to rediscover the sense of belonging and making community. In both cases, urban policies are oriented towards innovative and spontaneous processes able to change the urban approach to a multi-purpose city although representative of culture and identity.
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Campbell, Katy, and Diane Janes. "INSTRUCTIONAL DESIGNERS’ METAPHORS OF PRACTICE: DISRUPTING THE MASTER NARRATIVE OF INSTRUCTIONAL DESIGN." In 13th annual International Conference of Education, Research and Innovation. IATED, 2020. http://dx.doi.org/10.21125/iceri.2020.0069.

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Fiorentino, Michele, Antonio E. Uva, and Giuseppe Monno. "Product Manufacturing Information Management in Interactive Augmented Technical Drawings." In ASME 2011 World Conference on Innovative Virtual Reality. ASMEDC, 2011. http://dx.doi.org/10.1115/winvr2011-5516.

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This work presents a novel Augmented Realty (AR) application to superimpose interactive Product Manufacturing Information (PMI) onto paper technical drawings. We augment drawings with contextual data and use a novel tangible interface to access the data in a natural way. We present an optimized PMI data visualization algorithm for CAD models in order to avoid model and annotation cluttering.. Our algorithm ranks the model faces with technical annotations according to angle, distance, occlusion and area. The number of annotations visualized on 3D model is chosen following the cognitive perception theory to avoid information overload. We also extended the navigation metaphor adding the concept of tangible model navigation and flipping using the duplex drawing. As case studies we used annotated models from ASME standards. By using PC hardware and common paper drawings, this approach can be integrated at low-cost in existing industrial processes.
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Reports on the topic "Innovative metaphors"

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Horne, Peter. New Metaphors Spur Innovation. Patricia Seybold Group, 2013. http://dx.doi.org/10.1571/psgp03-07-13cc.

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Hall, Mark, and Neil Price. Medieval Scotland: A Future for its Past. Society of Antiquaries of Scotland, 2012. http://dx.doi.org/10.9750/scarf.09.2012.165.

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The main recommendations of the panel report can be summarised under five key headings. Underpinning all five areas is the recognition that human narratives remain crucial for ensuring the widest access to our shared past. There is no wish to see political and economic narratives abandoned but the need is recognised for there to be an expansion to more social narratives to fully explore the potential of the diverse evidence base. The questions that can be asked are here framed in a national context but they need to be supported and improved a) by the development of regional research frameworks, and b) by an enhanced study of Scotland’s international context through time. 1. From North Britain to the Idea of Scotland: Understanding why, where and how ‘Scotland’ emerges provides a focal point of research. Investigating state formation requires work from Medieval Scotland: a future for its past ii a variety of sources, exploring the relationships between centres of consumption - royal, ecclesiastical and urban - and their hinterlands. Working from site-specific work to regional analysis, researchers can explore how what would become ‘Scotland’ came to be, and whence sprang its inspiration. 2. Lifestyles and Living Spaces: Holistic approaches to exploring medieval settlement should be promoted, combining landscape studies with artefactual, environmental, and documentary work. Understanding the role of individual sites within wider local, regional and national settlement systems should be promoted, and chronological frameworks developed to chart the changing nature of Medieval settlement. 3. Mentalities: The holistic understanding of medieval belief (particularly, but not exclusively, in its early medieval or early historic phase) needs to broaden its contextual understanding with reference to prehistoric or inherited belief systems and frames of reference. Collaborative approaches should draw on international parallels and analogues in pursuit of defining and contrasting local or regional belief systems through integrated studies of portable material culture, monumentality and landscape. 4. Empowerment: Revisiting museum collections and renewing the study of newly retrieved artefacts is vital to a broader understanding of the dynamics of writing within society. Text needs to be seen less as a metaphor and more as a technological and social innovation in material culture which will help the understanding of it as an experienced, imaginatively rich reality of life. In archaeological terms, the study of the relatively neglected cultural areas of sensory perception, memory, learning and play needs to be promoted to enrich the understanding of past social behaviours. 5. Parameters: Multi-disciplinary, collaborative, and cross-sector approaches should be encouraged in order to release the research potential of all sectors of archaeology. Creative solutions should be sought to the challenges of transmitting the importance of archaeological work and conserving the resource for current and future research.
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