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Books on the topic 'Insurance marketing'

Author: Grafiati
Published: 4 June 2021
Last updated: 25 July 2025

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1

1945-, Kabumba Ijuka, Sebuufu Samwiri K, Omagor Charles, National Insurance Corporation (Uganda), and National Insurance Corporation Top and Middle Management Personnel Seminar on the Marketing of Insurance Services in Uganda: Leading Issues for the 1990s (1991 : Kampala, Uganda), eds. Marketing insurance. National Insurance Corp., 1992.

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2

Université Laval. Chaire en assurance. Colloque international. Marketing et assurance =: Marketing and insurance. Agence d'ARC, 1985.

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3

Akintayo, L. A. Insurance marketing in Nigeria. CSS Bookshops, 2006.

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4

Goodwin, Dennis W. Life and health insurance marketing. FLMI Insurance Education Program, 1989.

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5

Anyaso, Nduka O. Insurance marketing in West Africa. BIMA Africa Limited, 2005.

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6

Nigel, Dyer, Watkins Trevor, and London & Edinburgh Insurance Group., eds. Marketing insurance: A practical guide. 2nd ed. Kluwer, 1988.

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7

Nigel, Dyer, and Anderson Roger, eds. Marketing insurance: A practical guide. Kluwer, 1986.

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8

Allen, Sharon B. Life and health insurance marketing. 2nd ed. LOMA, 1998.

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9

Cherubini, Sergio. Marketing delle assicurazioni. UTET, 1988.

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10

Schmidt, Michael. Marketing der Rückversicherung. VVW, 1994.

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11

Conning & Company., ed. Affinity marketing: Old formula, new solutions. Conning & Company, 1998.

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12

Reshetnikov, A. V. Sot͡s︡ialʹnyĭ marketing i obi͡a︡zatelʹnoe medit͡s︡inskoe strakhovanie. "Finansy i statistika", 1998.

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13

America, Insurance Institute of, ed. Personal insurance: Underwriting and marketing practices. Insurance Institute of America, 1996.

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14

Eickenberg, Volker. Marketing selbstständiger Versicherungsvertreter: Eine empirische Analyse. EUL, 2006.

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15

United States. Federal Trade Commission. Division of Consumer and Business Education. Prescreened offers of credit and insurance. Federal Trade Commission, Bureau of Consumer Protection, Division of Consumer and Business Education, 2011.

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16

Williams, Ken L. Direct marketing of consumer insurance to bank customers. Executive Enterprises Publications Co., 1986.

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17

Podgurski, Walter B. From worksite marketing to website marketing. 4th ed. National Underwriter, 2000.

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18

Conning & Company., ed. Life insurers' distribution strategies: Testing the waters, 1999. Conning & Company, 1999.

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19

Conning & Company., ed. Medical malpractice: Anatomy of a crisis, 2003. Conning Research & Consulting, 2003.

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20

Corporation, Flaspöhler/Reyes Business Research, ed. 2001 life reinsurance marketing opportunites survey. Flaspöhler/Reyes Business Research, 2002.

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21

Damm, Peter. Ertragsbarwertbezogene Vergütungspolitik von Versicherungsunternehmen zur Steuerung von Absatzorganen. VVW, 1993.

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22

Toivanen, Otto. Sääntely, kilpailutekijät ja kilpailu Suomen vakuutusmarkkinoilla: Esitutkimus. Kilpailuvirasto, 1992.

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23

Brand, Jörg-Dieter. Wettbewerbsvorteile selbständiger Versicherungsvermittler: Kritische Betrachtung der selbständigen Absatzorgane in der Versicherungswirtschaft. S. Roderer, 1986.

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24

Golvan, Yves Le. Dictionnaire marketing: Banque, assurance. Dunod, 1988.

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25

Sharma, Jagdish Prasad. Life Insurance Corporation of India, marketing and business. Satyam Pub. House, 2010.

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26

Sharma, Jagdish Prasad. Life Insurance Corporation of India, marketing and business. Satyam Pub. House, 2010.

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27

Sharma, Jagdish Prasad. Life Insurance Corporation of India, marketing and business. Satyam Pub. House, 2010.

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28

Sharma, Jagdish Prasad. Life Insurance Corporation of India, marketing and business. Satyam Pub. House, 2010.

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29

Gomelli︠a︡, V. B. Strakhovoĭ marketing: Aktualʹnye voprosy metodologii, teorii i praktiki. Ankil, 1999.

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30

Schwake, Edmund. Überlegungen zu einem risikoadäquaten Marketing als Steuerungskonzeption von Versicherungsunternehmen. VVW, 1987.

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31

Gibson, Michael F. Intro to the home service distribution system. Life Office Management Association, 1999.

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32

Nickel-Waninger, Hartmut. Versicherungsmarketing auf der Grundlage des Marketing von Informationsprodukten. VVW, 1987.

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33

Conning & Company., ed. Medical malpractice insurance: A prescription for chaos, 2001. Conning, 2001.

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34

R, Jackson Donald. Winning: Direct marketing for insurance agents and brokers. Financial Sourcebooks, 1992.

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35

R, Corsi Jerome, ed. Marketing life insurance in a bank or thrift. Westview Press, 1986.

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36

Ferguson, Cheryl L. Personal insurance: Portfolio management. Insurance Institute of America, 2000.

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37

Quinn, Philip. Marketing myopia: A study of marketing in the UK non-life insurance industry. Chartered Insurance Institute, 1988.

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38

Prince, Russ Alan. Marketing through advisors: A toolkit for life insurance professionals. National Underwriter, 1996.

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39

Publishing, Dearborn Financial. Individual and family markets. 5th ed. Dearborn, 2001.

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40

Research & Review Service of America., ed. Individual and family markets. 3rd ed. Research & Review Service of America, 1986.

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41

Seminar on Banking and Insurance (1994 Paris, France). Seminar on Banking and Insurance: From recession to recovery : Paris (France) 26th-28th January 1994. ESOMAR, 1994.

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42

Raḥīm, Nabīl Muḥammad. al- Sūq al-ʻArabīyah lil-taʼmīn: Dirāsah taḥlīlīyah. Muʼassasat al-Kuwayt lil-Taqaddum al-ʻIlmī, Idārat al-Taʼlīf wa-al-Tarjamah, 1985.

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43

United States. Congress. House. Committee on Financial Services. Subcommittee on Capital Markets, Insurance, and Government Sponsored Enterprises. Insurance product approval: The need for modernization : hearing before the Subcommittee on Capital Markets, Insurance, and Government Sponsored Enterprises of the Committee on Financial Services, U.S. House of Representatives, One Hundred Seventh Congress, first session, June 21, 2001. U.S. G.P.O., 2001.

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44

Dearborn-R & R Newkirk., ed. Individual and family markets. 4th ed. Dearborn/R&R Newkirk, 1990.

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45

Dearborn-R & R Newkirk., ed. Individual and family markets. 5th ed. Dearborn-R & R Newkirk, 1992.

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46

Institute, Dearborn Financial, ed. Individual and family markets: Total needs planning. 7th ed. Dearborn Financial Services, 2004.

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47

Hielscher, Jens-Robert. Strategische Vertriebswegepolitik mittelgrosser Lebensversicherer. Gabler, 1993.

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48

Chen, Der-Fa Robert. The Comparison of marketing schemes between the life insurance business and the network marketing business in Taiwan. University of Edinburgh. Department of Business Studies, 1997.

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49

Chen, Der-Fa Robert. The comparison of marketing schemes between the life insurance business and the network marketing business in Taiwan. University of Edinburgh Management School, 1997.

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50

Catrini, Brock. Insurance Agency Marketing : Struggling to Market Insurance Agency: Guide to Insurance Agency Marketing. Independently Published, 2021.

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