Journal articles: 'Intangible service'

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Erickson, Scott, and Helen N. Rothberg. "Intangible dynamics in financial services." Journal of Service Theory and Practice 26, no. 5 (September 12, 2016): 642–56. http://dx.doi.org/10.1108/jstp-04-2015-0093.

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Purpose The purpose of this paper is to examine a range of metrics concerning knowledge and related intangible assets in financial service industries. The metrics are then analyzed according to theory from several disciplines so as to better understand intangible dynamics, the relationship between different intangibles. Guidance is provided in terms of valuing knowledge and pursuing competitive intelligence (CI) based on the unique characteristics of financial services intangibles. Design/methodology/approach Data are drawn from a large database and supplemented with other sources. The primary database includes a considerable collection of publicly available financial results combined with proprietary data from a CI consultancy. Results on knowledge asset-levels and CI activity, by industry sector, are presented as well as the degree to which big data is employed. Findings Financial services show high levels of big data, low levels of knowledge assets, and high levels of CI activity. In some ways, these differing valuations of intangibles by different parties are counterintuitive, but they can be explained with reference to theory and a deeper understanding of the intangible dynamics. Research limitations/implications The results allow a deeper understanding of the relationship between data, information, knowledge (explicit and tacit), and intelligence in a specific industry. Given the uniqueness of the financial services results, these findings provide considerable insight into how intangibles strategies and applications can differ by industry. Practical implications These results provide direction to financial services decision-makers concerning investment in knowledge management systems (limited), CI initiatives (aggressive), and big data (aggressive). Originality/value The paper brings unique data to the table and brings together theory from a number of disparate fields of study, providing a different perspective on the interplay of knowledge, intelligence, and data in financial services.

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Malone, David. "Advocacy — the intangible member service." Australian Journal of Physiotherapy 47, no. 1 (2001): 3–4. http://dx.doi.org/10.1016/s0004-9514(14)60293-2.

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Elsmore, M. J. "Intangible assets for intangible deliverables: trade marks at your service." Journal of Intellectual Property Law & Practice 3, no. 9 (July 14, 2008): 580–90. http://dx.doi.org/10.1093/jiplp/jpn119.

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Wirtz, Jochen. "The Banyan Tree: branding the intangible." Emerald Emerging Markets Case Studies 1, no. 1 (January 1, 2011): 1–12. http://dx.doi.org/10.1108/20450621111110474.

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Subject area Services marketing, hotel management, branding, and promotion management. Study level/applicability Undergraduate business and management; MBA/MA management courses. Case overview Banyan Tree Hotels and Resorts had become a leading player in the luxury resorts and spa market in Asia. As part of its growth strategy, Banyan Tree had launched new brands and brand extensions that included resorts, spas, retail outlets, and even museum shops. Now, the company had to contemplate how to manage its brand portfolio and expand its business while preserving the distinctive identity and strong brand image of Banyan Tree, its flagship brand. Expected learning outcomes This case illustrates how a powerful service brand can be built even with little advertising. It also exemplifies how pro-environmental business practices can co-exist with a firm's profit objectives. Set in a service context, the case may be used in discussions on services marketing, hotel management, branding, and promotion management. Supplementary materials Teaching notes

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Schönsleben, Paul. "Tangible services and intangible products in industrial product service systems." Procedia CIRP 83 (2019): 28–31. http://dx.doi.org/10.1016/j.procir.2019.02.144.

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McDonald, Malcolm H. B., Leslie de Chernatony, and Fiona Harris. "Corporate marketing and service brands ‐ Moving beyond the fast‐moving consumer goods model." European Journal of Marketing 35, no. 3/4 (April 1, 2001): 335–52. http://dx.doi.org/10.1108/03090560110382057.

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Examines the issues associated with the creation and development of service brands in corporate branding. Initially considers the increasing importance of the services sector, the appropriateness of corporate versus individual branding and how service organisations have challenged the traditional approach to business. By analysing the success and failure of corporate branding in financial services, illustrates how thinking about service branding needs to change. Outlines the differences between product and service branding and considers how the fast‐moving consumer goods (FMCG) approach to branding needs to be adjusted for the services sector. Particular emphasis is placed on the intangible nature of services and corporate branding and how problems linked to intangible offerings can be overcome. Concludes with an examination of the roles that employees and consumers play in the delivery and strengthening of the corporate service brands.

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Leong, Vai Shiem, Sally Hibbert, and Christine Ennew. "Communicating value to enhance service visualization." Journal of Services Marketing 32, no. 6 (September 10, 2018): 645–56. http://dx.doi.org/10.1108/jsm-04-2017-0114.

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Purpose This study aims to examine the effects of enhanced visualization of intangible service value through integration of means-end perspectives on advertising effectiveness. Design/methodology/approach Banking advertisements, incorporating message stimuli derived from salient values desired by the financial consumers and designed to assist message elaboration and stimulate personal relevance, were developed to examine the influence of cognitive connectivity on vividness of intangible service benefits and service advertising effectiveness. Findings The findings demonstrate that greater cognitive connectivity positively affects perceived tangibility, attitude toward the advertisement and attitude toward the brand. Additionally, the results indicated that perceived personal relevance has higher influence on envisioning service components, compared to one’s ability to connect visual cues to perceived benefits and to immediate end-goals. Research limitations/implications This study incorporated visual stimuli limited only to financial security and social recognition. Future research should aim to examine the effects of different types of values on consumers’ elaboration process and their ability to visualize financial services. Originality/value This study extends knowledge of the means-end chain by proposing a means-end cognitive connectivity construct which influences the degree that consumers are able to mentally picture intangible service attributes. This study also provides insight that different values have different degree of influence on one’s ability to visualize service.

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Gatuyu, Justice. "Taxing a Digital Economy: Exploring Intangible Assets to Broaden Revenue Base in Kenya." Strathmore Law Review 4, no. 1 (June 1, 2019): 103–33. http://dx.doi.org/10.52907/slr.v4i1.112.

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The world economy has shifted from brick and mortar industries to a knowledge and service economy. In the age of digital evolution, intangible assets have become the new drivers of corporate profit and restructured business models of leading firms. Creators of these assets look forward to monetising and making gains from them. Equally, governments expect to extract revenues by way of taxation. As cross-border trade broadens with the rise of globalisation, intangible assets have increasingly become an area of concern in relation to tax avoidance schemes especially by global firms. In Kenya, appreciation of intangible assets has been rising. This study surveys the prospects of expanding Kenya’s revenue base by tapping intangible assets. The digital economy in Kenya is generally inadequately regulated. This leaves tax loopholes which this study explores in order to identify where revenue can be imposed. In order to make recommendations, the study equally focuses on accounting, valuation, and transfer pricing of intangible assets for tax purposes. To this extent, numerous reforms are necessary to ensure that the taxation of intangibles is optimal and does not distort the rise of a digital economy.

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Höfer, Solveig, Alex Ziemba, and Ghada El Serafy. "A Bayesian approach to ecosystem service trade-off analysis utilizing expert knowledge." Environment Systems and Decisions 40, no. 1 (September 9, 2019): 67–83. http://dx.doi.org/10.1007/s10669-019-09742-2.

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Abstract The concept of ecosystem services is gaining attention in the context of sustainable resource management. However, it is inherently difficult to account for tangible and intangible services in a combined model. The aim of this study is to extend the definition of ecosystem service trade-offs by using Bayesian Networks to capture the relationship between tangible and intangible ecosystem services. Tested is the potential of creating such a network based on existing literature and enhancement via expert elicitation. This study discusses the significance of expert elicitation to enhance the value of a Bayesian Network in data-restricted case studies, underlines the importance of inclusion of experts’ certainty, and demonstrates how multiple sources of knowledge can be combined into one model accounting for both tangible and intangible ecosystem services. Bayesian Networks appear to be a promising tool in this context, nevertheless, this approach is still in need of further refinement in structure and applicable guidelines for expert involvement and elicitation for a more unified methodology.

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Merkx, Madeleine. "Should EU VAT Apply the Recharge Method in the Place of Supply Rules for B2B Services?" EC Tax Review 22, Issue 6 (December 1, 2013): 282–88. http://dx.doi.org/10.54648/ecta2013031.

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EU VAT applies a method for determining the place of supply of B2B services that directly identifies the jurisdiction of the customer's establishment that uses the service or intangible. The recharge of (part of) the costs relating to that service or intangible to another establishment of the same taxable person does not constitute a taxable supply. The OECD recently assessed another method, the recharge method, that regards a recharge of costs as a taxable supply. This method makes it possible to allocate a service in more than one jurisdiction. This article compares the method currently applied in the EU with the recharge method and discusses which method should be preferred.

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Liloca, Mendeca, and Simone Stewart. "Service Products and Brand Determination Strategy." Journal Dimensie Management and Public Sector 1, no. 1 (November 19, 2020): 11–16. http://dx.doi.org/10.48173/jdmps.v1i1.20.

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This study purpose to understand the service products and brand determination sttrategy. This study discusses products and services, classification of products and services, brand determination strategy and marketing services. Choosing a brand name involves finding the best brand name based on a careful review of the benefits of the product, the target market, and the proposed marketing strategy. service marketing that need to be known in service marketing, namely: Intangibillty (intangible), Inseparability (cannot be separated), Variabillity/heterogeneity (changeable), Perishabbility (not durable).

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Jun, Zhao, and Xingping Li. "Research on the Mining of Intangible Cultural Heritage Digital Resources in the Manual Online Teaching System of Preschool Education." Computational Intelligence and Neuroscience 2022 (April 23, 2022): 1–8. http://dx.doi.org/10.1155/2022/2136597.

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Our country’s international status as a cultural power has been further enhanced, and the protection of intangible cultural heritage containing the essence of traditional culture is also gradually being carried out. In addition, with the rapid development of the digital environment, the public’s cultural needs continue to grow, and the contradiction between the supply and demand of public digital cultural services continues to intensify. Converting intangible cultural heritage into digital form for protection and providing resource services for the public has become an important trend in the protection and inheritance of intangible cultural heritage at home and abroad, and it is also an inevitable requirement to solve the contradiction between supply and demand. Improving public cultural services is one of the key projects. At present, our country’s research and practice of intangible cultural heritage digitization and services are also in progress, but there is no research on intangible cultural heritage digital resource services and system construction from the perspective of information service elements. Based on the digital resource service of intangible cultural heritage, the manual course is one of the main skill courses for preschool education majors. At this stage, the short class hours of manual courses, the lack of class hours, the low utilization rate of teaching materials, and the disconnection between the content and the needs of the kindergarten are all problems that need to be solved at present. Just relying on cross-references between schools, the manual knowledge and skills mastered by graduates are not comprehensive enough to complete the manual tasks assigned by the kindergarten. This paper implements the concept of intangible cultural heritage and hopes that by studying the manual knowledge and skills that today’s kindergarten teachers need to possess, the content of existing manual courses can be adjusted in a targeted manner, so that the electronic culture dissemination of manual curriculum resources for preschool education is more reasonable, meeting the requirements of kindergarten teachers in terms of manual knowledge and skills.

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Ramadan, Zahy. "The democratization of intangible luxury." Marketing Intelligence & Planning 37, no. 6 (September 2, 2019): 660–73. http://dx.doi.org/10.1108/mip-11-2018-0490.

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Purpose The notion of luxury has changed due to the democratization and the fast adoption pace of intangible luxury service providers embedding voice-controlled assistants. In particular, Amazon’s Echo Look is expected to further democratize luxury services and consumer experience; indeed, this camera-based device acts as a personal consultant as it provides fashion advices based on the pictures of its users. Nonetheless, as the Echo Look proliferates the market, concerns around its potential disruption to the marketplace alongside usage-related issues, such as privacy, will arise. The paper aims to discuss these issues. Design/methodology/approach The research adopted an exploratory approach using elite interviewing. The sample included 17 experts in the fields of digital marketing, fashion consulting, information technology security and retailing. Findings The study pioneers the discussion on how interactive voice-activated assistant (IVA) devices can potentially outweigh concerns around safety and privacy through providing luxury-like personalized services. To that end, the Echo Look device was taken as the key example based on the unique features and benefits it provides to its users, namely, in being perceived as a personal fashion consultant. Originality/value The literature on intangible luxury based on IVA devices is still nascent. This study fills a considerable gap in the literature related to retailers’ technological innovations aimed at democratizing luxury-like personalized experiences.

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Parakhin, Egor Viktorovich. "Development of methods for analyzing the economic activities of legal service enterprises." SHS Web of Conferences 128 (2021): 04014. http://dx.doi.org/10.1051/shsconf/202112804014.

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The article reveals the features of the economic analysis of legal service enterprises. The key assets of enterprises of this type are formed by intangible assets — the competence of specialists in the field of law, their experience and reputation. For the accounting and analysis of these values, the concept of reputation-competence capital is formulated, which is considered as a set of assets of an enterprise that provides legal services, ensuring the quality of services and their competitiveness. The complexity of assessing such characteristics of service as reputation and competence leads to use of relative indicators formed by an expert and expressed in points. The analytical potential of these assessments is limited, but their formation is extremely important for management of enterprises that provide legal services, since it allows to select the optimal options for development of legal services considering the increase in intangible assets related to reputation and competence capital.

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Córdova, Felisa M., Claudia A. Durán, Mauricio Pincheira, Fredi Palominos, and Raquel Galindo. "Knowledge Management of Intangible Actives in Service Companies." Procedia Computer Science 162 (2019): 596–603. http://dx.doi.org/10.1016/j.procs.2019.12.028.

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Wakefield, Kirk L., and Jeffrey G. Blodgett. "Customer response to intangible and tangible service factors." Psychology and Marketing 16, no. 1 (January 1999): 51–68. http://dx.doi.org/10.1002/(sici)1520-6793(199901)16:1<51::aid-mar4>3.0.co;2-0.

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Eneberg, Magnus. "Organizational sensemaking through enabling design services." Swedish Design Research Journal 8 (June 29, 2016): 53–59. http://dx.doi.org/10.3384/svid.2000-964x.12253.

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It is argued that the focus of design is becoming increasingly intangible. At the same time as design consultants are expanding their offerings with new services aimed at enhancing innovation and the strategic process in client firms, studies indicate that industrial design consultancies have a problem getting commissioned and paid for the intangible parts of their service. One possible explanation is that design is regarded as providing a relieving service that delivers aesthetic competence at the end of a product development process. This indicates a problem in communicating the contribution of enabling design services to client firms.The aim of this paper is to increase the understanding of enabling design services. This is done by comparing the characteristics of design thinking, its methods and processes with sensemaking theory as described by Weick (1995).

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Ahmed, Mansoora, Wang Aimin, and Asad Ullah. "Effects of Culture on Service Encounters & Customers’ Satisfaction." Journal on Innovation and Sustainability. RISUS ISSN 2179-3565 7, no. 2 (August 21, 2016): 41. http://dx.doi.org/10.24212/2179-3565.2016v7i2p41-46.

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This paper refers to an important discussion of effects of culture on customer satisfaction keeping in view the service encounters. For many researchers and marketers, customer satisfaction has become a critical success factor and carries an important aspect of business process. Culture is believed to be an important social influence which has significant impact on consumers and the way they behave. Authors assert that culture is a prominent part of social interactions while customers’ involvement with others in business. Customers shape up their perception on service quality primarily during the service encounters because of embedded features of services as intangible and inseparable. Using the content analysis technique and view of literature, Geert Hofstede’s Model for cultural differences offers a practical roadmap. However, for a firm operation in cross cultural environment, a deep down further analysis of other local cultural dimensions are helpful for better customer interaction. Today’s service firms should be aware of the importance of adapting services to the new culture, while maintaining the core service quality standard. Especially for high intangible and high contact services, good employee-customer interactions are key, and a better understanding of how to adapt service delivery behavior to the values of major cultural groups are highly beneficial to service firms.

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Kurniawan, V. Reza Bayu. "PENGUKURAN NILAI INTANGIBLE PADA PROJECT BASED ORGANIZATION." Science Tech: Jurnal Ilmu Pengetahuan dan Teknologi 2, no. 1 (January 2, 2016): 106–11. http://dx.doi.org/10.30738/jst.v2i1.409.

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Intangible factor is a very important factor. The importance of measuring the value of intangible has become a challenge for a company nowadays, not only for functional companies (functional-based organization) but also for project companies (project-based organization). This research aimed to identify intangible factors and measure the value of intangible in organizations which are in the form of project. The value of measured intangible can be used to predict the potential gained value of a project conducted by a company. The object of this research is a project-based company running business on repair and maintenance service (after sale service), logistic, and general contractor (general construction). The identification process of intangible was done by using Analytic Hierarchy Process (AHP) method.Â Then, a prediction model for determining the project value was made by considering its intangible factor. This model was made using multiple-regression analysis. Intangible factors that have been identified are technology, human knowledge, management capability, networking, and financial support. The intangible values of each intangible factor and their qualities respectively are: management capability is 0.444, networking is 0.262, financial support is 0.152, human knowledge is 0.089, and technology is 0.052. From the measured intangible, it can be seen that the value of mean square error (MSE) is 0.0065. It shows that this prediction model can be used to predict a project value by considering its intangible factor

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Canziani, Bonnie, Kittichai Watchravesringkan, and Jennifer Yurchisin. "A model for managing service encounters for neo-luxury consumers." Worldwide Hospitality and Tourism Themes 8, no. 1 (February 8, 2016): 41–52. http://dx.doi.org/10.1108/whatt-10-2015-0036.

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Purpose – This paper aims to explore a theoretical relationship among perceptions of consumer social class, the perceived legitimacy of customer requests for service and the delivery of intangible services. It focuses the discussion on service firm encounters with non-traditional consumers seeking to purchase from luxury brands. Design/methodology/approach – The paper reviews the literature for current trends in strategies of luxury brands and characteristics of evolving global and Asian consumer markets for luxury and neo-luxury goods and draws a theoretic model with propositions. Findings – Evidence suggests that service providers can improve efforts to expand services to the newly rich and trading-up neo-luxury consumer markets by focusing on the intangible elements of the service delivery system. Particular emphasis is placed on enhancing employee treatment of neo-luxury customers during service encounters by understanding the influence of employee perceptions of consumer social class and evaluations of the perceived legitimacy of customer requests for service. Originality/value – The paper contributes to the theoretical discussion in luxury brand management by suggesting that employees are influenced by impressions of customer worth and other attributes when determining responses to customers during service encounters. Implications for practitioners and future research directions for academics based on the framework are presented.

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Ai, Huu Tran, Hong Mai Thi Dao, and Chieu Pham Thi My. "FACTORS AFFECTING THE BRAND VALUE OF SOME PRIVATE ECONOMIC UNIVERSITIES IN HO CHI MINH CITY, VIETNAM." EUrASEANs: journal on global socio-economic dynamics, no. 6(25) (November 30, 2020): 70–83. http://dx.doi.org/10.35678/2539-5645.6(25).2020.70-83.

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Branding is extremely important as it has long-term implications for all organizations. Concerns about branding have been initially raised in the field of tangible products and are now shifting towards the service sector. The arguments are: (1) The intangible nature of the service makes consumers rely more on branding to support quality assessment and reduce the risk of buying decisions; (2) Many types of services need to rely on brand reputation to attract customers such as healthcare, consulting, education. Higher education is a special type of service with its own characteristics: highly intangible contents, the affects on human minds, difficulties with assessing the quality, emphasis on prestige, the need to have specific conditions to use. The above characteristics make the brand of a training/education institution become very important when future learners are making their choice.

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Lee, Sangho. "The effect of the quality of the military’s feeding system on meal service satisfaction and intangible combat power: Focusing on soldiers' behavioral intangible combat power." Journal of Advances in Military Studies 3, no. 3 (December 31, 2020): 69–89. http://dx.doi.org/10.37944/jams.v3i3.81.

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This study analyzed the impact of the quality of the military's feeding system on meal service satisfaction and intangible combat power. This research will provide policy implications for the efficient operation of the military’s meal policy and budget.This study identified the four factors (food quality, hygiene, environment, and operation) related to service quality in the military's feeding system. Soldiers' satisfaction with the quality of meal service was 3.21 regarding quality, 3.54 regarding hygiene, 3.35 regarding environment and 3.70 regarding operation of meal service. Satisfaction was found to be the lowest. The correlation between the quality of meal service, quality of meals and the satisfaction with meal service was .820 for quality, .758 for hygiene, .758 for environment, and .724 for meal service. It has been found that hygiene, environment, and operation-related aspects are important factors for the improvement of meal satisfaction in addition to food quality. The correlation index between the quality of meal service and intangible combat power was found to be .233 in quality, .281 in hygiene, .240 in environment, and .308 in operation of meal service. Although the correlation index between the quality of meal service and intangible combat power was moderate, it had significant effects. Therefore, the future quality control of the group meal service needs to be managed with a balanced sense of hygiene, environment, and operation as well as quality of meals. To improve behavioral intangible combat power, it is necessary to note that the correlation index in terms of operation, hygiene, and environment is higher than the quality of meals.

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Lee, Woojin, and Haeyoon Kwon. "The Influence of Personal Involvement on Festival Attendees’ Revisit Intention: Food and Wine Attendees’ Perspective." Sustainability 13, no. 14 (July 10, 2021): 7727. http://dx.doi.org/10.3390/su13147727.

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Research on food and wine tourism is recent and mostly attraction-based. Further, it is essential to understand how locally grown food and beverages allow culinary tourists to amplify their involvement experiences and lead to enhance their satisfaction and destination loyalty. This research attempts to explore the structural relationships between the variables of motivation, different types of involvement, physical/intangible service satisfaction, and loyalty in the context of a food and wine festival. Data were collected via intercept surveys on site, which were distributed to and collected from attendees of the Wine and Food Festival in Miami, Florida. The results show that novelty seeking is only positively related to pleasure experience, whereas socialization motivation has an impact on pleasure experience, risk probability, and risk importance. Pleasure experience, in turn, has a positive influence on both physical and intangible service satisfaction; however, risk probability is only related to physical service, and risk importance is related to intangible service satisfaction. Finally, only the satisfaction with an intangible service has a positive impact on loyalty. Findings from this study suggest that developing a marketing strategy for attendees based on the characteristic of their cognitive mode can be effective in increasing their satisfaction and willingness to revisit the festival.

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Maric, Drazen, Veljko Marinkovic, Radenko Maric, and Darko Dimitrovski. "Analysis of tangible and intangible hotel service quality components." Industrija 44, no. 1 (2016): 7–25. http://dx.doi.org/10.5937/industrija1-8437.

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Zhao, Huan, Xi Zhao, Ehsan Elahi, and Fushuai Wang. "Policy Evaluation of Drama-Related Intangible Cultural Heritage Tourism for Boosting Green Industry: An Empirical Analysis Based on Quasi-Natural Experiment." Sustainability 14, no. 9 (April 29, 2022): 5380. http://dx.doi.org/10.3390/su14095380.

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Drama-related intangible cultural heritage is rich in connotations, and the development of tourism value of drama-related intangible cultural heritage can promote the service industry and boost the development of green economy. Using panel data of 31 provinces, municipalities directly under the central government and autonomous regions in China from 2000 to 2019, this paper empirically analyzed the global picture of the effectiveness of sustainable policies for drama-related intangible cultural heritage tourism through the double difference method of quasi-natural experiment, then analyzed the different performance of policies among regions with different geographical characteristics, and finally analyzed the patterns of four batches of policies in time sequentially in multiple periods. The results found that sustainable policies for drama-related intangible cultural heritage tourism can promote the development of green service industries. These policies can promote the service industry in areas with a relatively backward economy, a single industrial sector, and a low degree of openness, but with outstanding ethnic characteristics, and can effectively promote rural revitalization. Besides, these policies first promote the growth rate of the green service industry, and the effectiveness of the policies has a certain time lag. As the effect of the policies accumulates, the growth rate of the green service industry slows down, the scale benefits appear, and the proportion of the industry is obviously increased.

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Vujić, Milan, Dejan Sekulić, and Drago Cvijanović. "The importance of intangible elements in the assessment of service quality in hotels in Kolubara District." Menadzment u hotelijerstvu i turizmu 8, no. 2 (2020): 43–52. http://dx.doi.org/10.5937/menhottur2002043v.

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One of the hotel companies' key strategies in terms of increasing domestic and international competition is that the hotel service offer reflects a high quality level. Aim of this paper is to measure the guests' satisfaction level by the intangible components of offer in the Kolubara District hotels, i.e. to show the significance of this dimension in the total process of providing hotel services. Satisfied guests show a higher loyalty level, which represents a precondition for visiting the same hotel by the same guests and recommend it to their friends. The research was conducted in four hotels, where 100 respondents, the guests of the hotel, were surveyed. The research results showed that the intangible dimension of hotel offer can predetermine and increase the value of services to a large degree, and guests' satisfaction as the users of services as well.

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Petrova, I., and O. Dontsova. "ESSENCE OF THE SERVICE CATEGORY IN FORENSIC MERCHANDISING." Archives of Criminology and Forensic Sciences 2 (September 8, 2020): 69–76. http://dx.doi.org/10.32353/acfs.2.2020.06.

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The article states that market of services, as a field of economic activity, plays the role of a leading sector of the national economy is not without certain problems, among which was the possibility of evaluating the service within the forensic merchandising. It is noted that researchers of the concept of service paid attention to its direct definition, description of the characteristics inherent in services and identify differences between the concepts: Goods, service, work. It is established the essence of the concept of service remains debatable and insufficiently researched regarding its application in forensic merchandising. In view of this, various structural elements of the concept of service were systematized into a single holistic definition by studying scientific approaches, terminological analysis and refining the definitions of this concept from different sources. It is established that uncertainty of services is that they are processes, not material objects and do not fall under the traditional definition of goods; identified a number of properties that distinguish services from tangible goods, and identified specific features of intangible services. It is emphasized that researching on category essence of service in forensic merchandising, one cannot ignore the interpretation of this term by legislators and scholars. Analysis of the service definition in regulations has established that the generalizing concept of service for these acts is a service as an action that has a certain beneficial effect, i.e. has benefits for consumer. Scientists argue that the service usually is an intangible product, process, and ownership of it for its sale to the consumer does not arise; ownership may arise as a result of the provision of the service. The essential service characteristic is defined by scientists as economic value, which makes it an object of commercial activity, a subject of trade and an object of purchase and sale; it turns it into an economic good. It is established that service concept is most often associated with the action or activity of the service provider aimed at meeting the needs of the consumer and is realized at the time of its provision.

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Хуснутдинова, Светлана, Svetlana Khusnutdinova, Мария Сафонова, and Mariya Safonova. "INTANGIBLE HERITAGE AS A SOCIAL FACTOR OF THE DEVELOPMENT OF URBAN AREAS IN A SERVICE ECONOMY." Service & Tourism: Current Challenges 10, no. 3 (September 13, 2016): 18–25. http://dx.doi.org/10.12737/21094.

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The article is devoted to study the role of intangible cultural heritage in the development of modern urban areas. Modern cities are experiencing a transformational load associated with the transition from industry to the post-in- dustry – service industry comes on the place of the plants, and one of the leading sectors becomes tourism. Social and environmental factors on the one hand, reflect the general level of development of the city and, on the other hand, in a post-industrial economy are the main actors in the development of all areas, including city tourism. Intangible cultural heritage is seen as a social factor, the formation of which is related to the environment (natural- ecological spheres), and history of the city. Intangible cultural heritage serves as a catalyst for the creative economy and the events of the city, which in turn have a positive impact on city tourism. The city squares, streets, parks are becoming the immediate territorial areas, where the intangible cultural heritage are demonstrated to the citizens and tourists and their level of status, comfort and attractiveness depends largely on the implementation of the tourism potential of the intangible heritage. Cities skillfully combining the intangible heritage, creative industries, event and educational tourism receive an additional impulse for the development of city tourism and the whole economy of the city. The Republic of Tatarstan last decade is actively moving towards the formation of territorial attractive tourism product. Kazan has ranked among the leading cities of domestic tourism sector. Moreover, any tourism city is interested in attracting more tourists for longer periods, which is possible due to the diversity of the program in the city or region. Intangible cultural heritage can play an important role in solving this problem. In the article using the example of the three cities of the republic – Kazan, Chistopol and Elabuga – is shown as a combination of social factors, such as intangible cultural heritage, and natural factors can create an attractive tourism route. Publication of the article was supported by Russian Humanitarian Research Foundation and government of the Republic of Tatarstan as part of scientific project № 15–13–16004.

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Zhang, Rongyao, and Kan Wang. "Service Supply Chain Research: A Conceptual Model Based on Business Processes." Journal of Industrial Integration and Management 04, no. 03 (August 7, 2019): 1950007. http://dx.doi.org/10.1142/s2424862219500076.

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When economy transfers from tangible manufacturing to intangible services, it is extremely important to understand whether the lessons learned from manufacturing industries can be directly applied to service supply chains. This paper aims to compare traditional manufacturing industries with service supply chain sector and the results emphasize that the similarities and differences do exist between these two sectors — demonstrating that effective supply chain strategies in one sector may not be appropriate in the other sector. Based on the unique characteristics of service, this study builds a conceptual model of service supply chain.

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Banwet, Devinder K., and Biplab Datta. "Effect of Service Quality on Post–Visit Intentions: The Case of a Computer Centre." Vikalpa: The Journal for Decision Makers 25, no. 3 (July 2000): 49–56. http://dx.doi.org/10.1177/0256090920000306.

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This paper investigates the quality of services offered to students in an institutional computer centre and measures tangible and intangible aspects of service quality, consumer satisfac tion, and Post–Visit intentions. The effect of service quality on post-visit intentions has been examined in a causal–path framework. The study indicates that service performance gen erally lags behind user's expectations. Im provement in the quality of services increases the level of satisfaction of the user. Tangible aspects of service performance have a stronger direct effect on post–visit intentions than in tangible aspects. Satisfied users intend to revisit the computer centre and advise others to visit it.

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Azin, Nik Azmiah Binti Nik, and Norhayati Bt Alias. "Value Relevance of Intangible Assets Before and After FRS 138 Adoptions: Evidence From Malaysia." International Journal of Financial Research 10, no. 3 (May 19, 2019): 267. http://dx.doi.org/10.5430/ijfr.v10n3p267.

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The economic environment has changed from the era of agriculture, industrial and now to an information era. In this information era, intangible assets dominate the environment compared to during industrial era that was mainly dominated by tangible assets. Intangible asset plays an important role in today’s economy with the shift from being an industrialised economy to a high-tech and service-oriented. In Malaysian capital market, there is an upward trend of intangible assets development. Hence, the question of whether the value relevance of intangible assets is properly reflected in financial statements arises. The objective of this study is to examine the value relevance of intangible assets in Malaysia before and after the adoption of FRS 138. This study used a sample of 113 public listed companies from four main sectors namely Industrial Product, Trading services, Consumer Product and Technology. The period under study was divided into two, that is, pre adoption period (2002-2005) and post adoption period (2008-2011) to observe if there were any improvements on the value relevance of intangible assets after the adoption of International Financial Reporting Standards (IFRS). The data was analysed to examine the value relevance of intangible assets in Malaysia before and after the adoption of FRS 138. The finding of this study suggests that intangible assets are value relevant in the pre adoption period but are not value relevant in the post adoption period. This study may contribute to the existing literature on the economic consequences of adopting IFRS and also preliminary indication of the impact of FRS 138 adoption.

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Giovanni, Giovanni, and Setyarini Santosa. "DO INTELLECTUAL CAPITAL AND INTANGIBLE ASSETS INFLUENCE THE FIRM VALUE? (CASE STUDY IN TRADE, SERVICE, AND INVESTMENT SECTOR IN INDONESIA)." Ultima Management : Jurnal Ilmu Manajemen 12, no. 2 (December 28, 2020): 200–209. http://dx.doi.org/10.31937/manajemen.v12i2.1703.

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The objective of this research is to examine the influence of intellectual capital and intangible assets toward firm value. The use of intellectual capital and intangible assets in this research is very interesting because they represent the similar idea, the ability to generate future benefit. However, intellectual capital is not represented in the presentation of financial statement directly, while the intangible asset is presented in the financial statement. The samples are taken from the trade, service, and investment companies classification which are listed in Indonesia Stock Exchange in from 2015 until 2018. Using the purposive sampling, there are 27 companies put as data for the multiple linear regression. The result of the research shows intellectual capital has positive significant relationship toward firm value, meanwhileintangible assets have negative significant relationship toward firm value. It means the lower intangible assets, the higher firm value is. This might be happened if the company cannot utilize the intangible asset optimally.

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Brabenec, Tomáš. "Transfer Pricing of Intangible Assets and R&D Services in Service Level Agreement." Český finanční a účetní časopis 2011, no. 2 (June 1, 2011): 58–71. http://dx.doi.org/10.18267/j.cfuc.105.

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Brady, Michael K., Brian L. Bourdeau, and Julia Heskel. "The importance of brand cues in intangible service industries: an application to investment services." Journal of Services Marketing 19, no. 6 (October 2005): 401–10. http://dx.doi.org/10.1108/08876040510620175.

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Sameena, T. K. "Service Quality in UAE Higher Education Institutions (HEIs): A Comparative Analysis in Students’ Perspective." Shanlax International Journal of Economics 8, no. 1 (December 1, 2019): 67–74. http://dx.doi.org/10.34293/economics.v8i1.1313.

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The education service can be described as a high contact, consumer and people based service. With the changes in customer education and the job market, the market for unconventional courses is increasing. So no marketer can afford to ignore these markets. As the education service is intangible, inseparable and perishable, certain implications exist for marketing. Service quality is not consistent for all customers or even a single customer at all times. So the marketers’ job becomes tough. They are required to ensure that these features of the education services are better utilized to meet the varying needs of the customers.

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Shariff, Siti Halijjah, Syazwani Amanina Azman, and Nur Fhatihah Zakria. "Service Quality Attributes: Perspective of Newly Registered Postgraduate Students by Research." Journal of International Business, Economics and Entrepreneurship 1, no. 1 (December 31, 2016): 35. http://dx.doi.org/10.24191/jibe.v1i1.14467.

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For service industry, it is rather difficult to measure quality of service since services are intangible in nature. Nevertheless, effort on measuring service quality will have to be done to form a basis of monitoring, control and planning. This study looks into the service quality attributes of postgraduate programme by research by having newly registered students to participate by answering the survey form. The findings confirm other research in this area in that lecturers play a major role in education. However, leisure seems to be the lower end of agreement if compared to academic, cost and industry link.

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Sumathisri, B. "Service Blueprint; An Effective Tool for Designing and Specifying Intangible Service Processes: An Outlook." International Business Management 6, no. 3 (March 1, 2012): 294–98. http://dx.doi.org/10.3923/ibm.2012.294.298.

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Kawa, Arkadiusz, and Marcin Anholcer. "Intangible assets as a source of competitive advantage for logistics service providers." Transport Economics and Logistics 78 (December 21, 2018): 29–41. http://dx.doi.org/10.26881/etil.2018.78.03.

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The ever-shorter product life cycle, mass customization of production and constant pressure to reduce costs have a significant impact on the operating activity of modern companies, including logistics service providers. In order to achieve market success, they have to look for new sources of gaining or maintaining the competitive advantage. One of such sources are resources that relate to both the material and immaterial realms. The article assumes that intangible assets are the main source of competitive advantage. The aim of the paper is to identify the intangible assets and determine their impact on the competitive advantage of logistics service providers.

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Crosby, Lawrence A., and Nancy Stephens. "Effects of Relationship Marketing on Satisfaction, Retention, and Prices in the Life Insurance Industry." Journal of Marketing Research 24, no. 4 (November 1987): 404–11. http://dx.doi.org/10.1177/002224378702400408.

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Complex, highly intangible services such as life insurance consist largely of credence properties. Insurance providers engage in relationship-building activities that emphasize buyer-seller interaction and communication. Economists contend consumers are prone to make quality generalizations based on the strength of these relationships, perhaps to the detriment of price competition. The authors report contrary results suggesting that, though relationship marketing adds value to the service package, it is not a substitute for having a strong, up-to-date core service.

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Chiu, Yuan-Shyi Peter. "The effect of service level constraint on EPQ model with random defective rate." Mathematical Problems in Engineering 2006 (2006): 1–13. http://dx.doi.org/10.1155/mpe/2006/98502.

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We study the effect of service level constraint on the economic production quantity (EPQ) model with random defective rate. We first prove that the expected overall cost for imperfect quality EPQ model with backlogging permitted is less than or equal to that of the same model without backlogging. Secondly, the relationship between “imputed backorder cost” and maximal shortage level is derived for decision-making on whether the required service level is achievable. Then an equation is proposed for calculating the intangible backorder cost for the situation when the required service level is not attainable. By including this intangible backorder cost in the mathematical analysis, one can derive a new optimal lot-size policy that minimizes expected total costs as well as satisfies the service level constraint. Numerical example is provided to demonstrate its practical usage.

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Mitina, P. M. "Increase of the Сentral bank payment service provider efficiency for ensuring financial stability." Entrepreneur’s Guide 13, no. 2 (May 1, 2020): 95–103. http://dx.doi.org/10.24182/2073-9885-2020-13-2-95-103.

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The food retail sector is characterized by high competition between the largest retail chains, which explains the urgency of searching for additional competitive advantages for companies. The market capitalization of companies was chosen as an indicator of competitiveness, and intangible assets were chosen as a key factor influencing it in the conditions of digitalization. The author assessed the impact of intangible assets on the capitalization of Russian and foreign companies in the field of food retail. The research results can serve as a basis for developing new strategic goals for food retailers in the modern economy.

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Yasyshena, Valentyna. "The evolution of intangible assets in terms of social and economic development concepts." Herald of Ternopil National Economic University, no. 4(90) (December 12, 2018): 134–44. http://dx.doi.org/10.35774/visnyk2018.04.134.

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The article presents evidence that historically the emergence of intellectual property rights dates back to the pre-industrial stage of society’s development. The issuing of letters patent in England led to further development of intangible assets worldwide. The study considers chronologically social and economic development concepts which have been researched in academic papers of prominent scholars, namely, A. Smith, F. List, Knight, F. Machlup, W. Rostow, J. Galbraith, D. Bell, P. Drucker, and then highlights the key aspects that have affected the evolution of intangible assets. Thus, on the basis of reviewing the concepts developed by outstanding scholars, it is pointed out that the growth of intangible assets has been driven by knowledge and that a post-industrial society is based on unprecedented technological breakthroughs. Special reference is made to information viewed as the key production resource of a post-industrial society, whereas knowledge is seen as its internal source of progress. In a post-industrial society, people are regarded as capital. The essential importance and role of intellectual capital in company operations are embodied in professional and managerial skills of personnel. As shown in the article, there are not only research development concepts, but also normative documents, such as the Bulletin entitled «Amortization of intangible assets», in which intangible assets are identified as accounting items. Furthermore, the international system of intellectual property protection has been enhanced by the introduction of Paris and Berne Conventions. The paper also describes how the concept of intangible assets, which appeared in Ukraine’s legislation in 1993, is seen in the national legal system, specifically as intellectual property objects including industrial property and other items of property and use. With the introduction of Ukrainian Accounting Standards (UAS) 8 into the national legislation, it was firstly emphasized that intangible assets are non-monetary assets that, on the one hand, are non-material and, on the other hand, can be identified. The article also stresses that today’s society is passing a new stage of post-industrial development, which is accompanied not only by a rapid growth of service industries, science and education, but also by a significant increase of specialized knowledge in various fields. Finally, the need for further research of intangible assets is identified, since intangibles have a great impact on enterprise value and the competitiveness of the national economy as a whole.

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Ingaldi, Manuela. "Overview of the main methods of service quality analysis." Production Engineering Archives 18, no. 18 (March 1, 2018): 54–59. http://dx.doi.org/10.30657/pea.2018.18.10.

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Abstract Everyone, every day or almost every day, uses various type of services, without being even aware of it. They could have been both intangible and material services. Customers want to receive services of the highest quality, and service providers are looking for solutions to meet their requirements. They can analyze the quality of their services to indicate the strengths and weaknesses of these services to know what needs to be improved and what can be omitted. In the literature on the quality engineering, many methods that can be used in such a situation are described. In most cases, these methods are based on the differences between customers’ expectations for the service and the perception of the service which they received. In case of most of these method, there is a need of information from customers about research service, which means that they are involved in this process. In the paper five methods of quality service analysis, which are the most often used by service enterprises, were briefly characterizes to help readers to choose the most accurate one for them.

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Gershuny, Jonathan I. "Reflections on Home-based Health Services and the Future of the Service Sector." International Journal of Technology Assessment in Health Care 1, no. 2 (April 1985): 365–69. http://dx.doi.org/10.1017/s0266462300000143.

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It has long been assumed that the service sector—that part of the economy devoted to producing intangible commodities—will continue to grow and become the major employer and generator of wealth in developed societies. Such writers as the American sociologist Daniel Bell assume that countries of the first world will advance naturally to become “postindustrial” (i.e., postmanufacturing) societies.“Service workers” already constitute over half the work force in most developed countries, and take comfort from a view which seems to guarantee their future livelihoods. But, their comfort may be unfounded. I shall outline a contrary, less cozy, alternative view, and suggest its implications for the medical sector.

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Nowotarska-Romaniak, Beata. "Customer Loyalty on the Insurance Services Market in Poland." Marketing of Scientific and Research Organizations 36, no. 2 (June 1, 2020): 77–89. http://dx.doi.org/10.2478/minib-2020-0018.

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AbstractInsurance companies are currently carrying out tasks related to building trust, image creation and giving distinctive features to intangible insurance services, which is associated with paying more attention to the packaging of the service than to the service itself. The packaging of the insurance service consists of people, the appearance of branches, the availability of insurance services and flexibility in customer service. For insurance companies, the knowledge of not only marketing practice, but also the knowledge about customer behaviours or factors affecting their loyalty is becoming important. The purpose of the article is to review the loyalty on the insurance services market in Poland and to examine the factors influencing it. The article discusses the methods of testing customer loyalty on the insurance services market. On the other hand, based on the results of the survey, factors affecting customer that may affect customer loyalty satisfaction are presented.

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Yang, Han Tao. "The Discussion on Service Quality Evaluation Based on SERVQUAL Model Application." Advanced Materials Research 452-453 (January 2012): 1030–34. http://dx.doi.org/10.4028/www.scientific.net/amr.452-453.1030.

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Service quality is good or bad is dominated by the many intangible factors. The measurement and evaluation of service quality has been a challenge. The paper is based on the SERVQUAL model which can be used to evaluate service quality. In addition, the paper discusses how to use this method measuring and evaluating the service quality in practice

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Yadav, Rajesh K., and Nishant Dabhade. "Service Marketing Triangle and GAP Model in Hospital Industry." International Letters of Social and Humanistic Sciences 8 (September 2013): 77–85. http://dx.doi.org/10.18052/www.scipress.com/ilshs.8.77.

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A service is any act or performance, one party can offer to another that is essentially intangible and does not result in the ownership of anything its production may or may not be tied to a physical product. Service includes all economic activities whose output is not a physical product or construction, consumed at the time it is produced and provides added value in forms (such as convenience, amusement, timeliness, comfort and health) that are essentially intangible and it concerns of its first purchaser. Service Marketing triangle shows three interlinked groups (customer, provider and the company) that work together to develop, promote and deliver service to the satisfaction of the customer. Service marketing involves three types of marketing: External Marketing, Internal Marketing and Interactive Marketing, while when it comes to GAP model than there are four potential gaps (Knowledge gap, Service design and standard gap, Service performance gap, communication gap) within the service organization. If we talk about importance of service marketing in the hospital industry so we come to know that break at any point whether it is in service marketing triangle or in GAP model can spoil relationship of hospital with the existing and potential customers.

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Chiu, S. W. "Effects of service-level constraint and failure-in-repair on an economic manufacturing quantity model." Proceedings of the Institution of Mechanical Engineers, Part B: Journal of Engineering Manufacture 221, no. 7 (July 1, 2007): 1235–43. http://dx.doi.org/10.1243/09544054jem726.

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This paper studies the effects of service-level constraint and failure-in-repair on an economic manufacturing quantity (EMQ) model with random defective rate. It starts with the proof that the long-run average cost of an EMQ model with backlogging permitted is less than or equal to that of the same model without backlogging. The relationship between the ‘imputed backorder cost’ and maximal permitted shortage level is dependent for decision making on whether or not the required service level is achievable. An equation that calculates the intangible backorder cost is proposed for dealing with situations when the required service level is not attainable. Finally, by utilizing this intangible backorder cost in the proposed mathematical analysis, an optimal lot-size policy that minimizes expected overall costs as well as satisfies the service-level constraint can be derived. A numerical example with a discussion that demonstrates the effects of service-level constraint and failure-in-repair on the EMQ model is provided.

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Edike, Juliana Mbum, and Uduak Joseph. "Intangible Service Quality on Customer Satisfaction of Hotel Guest in Nigeria." International Journal of Scientific and Research Publications (IJSRP) 10, no. 1 (January 24, 2020): p97104. http://dx.doi.org/10.29322/ijsrp.10.01.2020.p97104.

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Yalçinkaya, Elvan. "Pre-service Teachers’ Views on Intangible Cultural Heritage and its Protection." Anthropologist 22, no. 1 (October 2015): 64–72. http://dx.doi.org/10.1080/09720073.2015.11891858.

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Journal articles on the topic 'Intangible service'

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