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Journal articles on the topic 'Interdiscursivity'

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1

Шевченко, І. С. "Studies in interdiscursivity." Writings in Romance-Germanic Philology, no. 1(34) (October 22, 2015): 189–95. http://dx.doi.org/10.18524/2307-4604.2015.1(34).51918.

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Charaudeau, Patrick. "situation de communication comme lieu de conditionnement du surgissement interdiscursif." Travaux neuchâtelois de linguistique, no. 44 (September 1, 2006): 27–38. http://dx.doi.org/10.26034/tranel.2006.2744.

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After we have specified why in this paper we will not make a distinction between the concepts of intertextuality and interdiscursivity, the author proposes to analyse this question in a socio-communicational discourse model within which first of all he will specify the basic parameters. Firstly, it is shown by an example that the interdiscursivity depends on an inference mechanism, and that the interpretation of a text demands multiple inferences. Secondly, this interdiscursivity mechanism is described through a triangular interconnectedness of "I – third person – You" around shared knowledge.
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Bhatia, Vijay K. "Interdiscursivity in professional communication." Discourse & Communication 4, no. 1 (February 2010): 32–50. http://dx.doi.org/10.1177/1750481309351208.

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Zykova, Irina V. "Interdiscursivity as a linguocreative appropriation of discourses: the avant-garde and Andrey Tarkovsky." Slovo.ru: Baltic accent 12, no. 4 (2021): 65–85. http://dx.doi.org/10.5922/2225-5346-2021-4-4.

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The article explores the category of interdiscursivity from a perspective of its realization in films. As a point of departure, the historical ties of the avant-garde and cinema are ana­lyzed in terms of interdiscursivity. Literary and artistic works of the representatives of the Russian avant-garde are characterized by a number of innovations that are relevant for the understanding of the interdiscursivity in cinematography as art. The established avant-garde foundations of interdiscursivity make it possible to define it as a linguocreative appropriation of discourses and to elaborate a metho
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Rajandran, Kumaran. "Coercive, mimetic and normative: Interdiscursivity in Malaysian CSR reports." Discourse & Communication 12, no. 4 (March 12, 2018): 424–44. http://dx.doi.org/10.1177/1750481318757779.

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Malaysian corporations have to disclose corporate social responsibility (CSR), and a typical genre for disclosure is CSR reports. These reports incorporate other discourses which indicate the presence of interdiscursivity. The article examines interdiscursivity in Malaysian CSR reports. It selects the CSR reports of 10 major corporations and pursues an interdiscursive analysis which involves four sequential stages. CSR reports contain discourses of public relations, sustainability, strategic management, compliance and financial accounting. Although the discourses are often multisemiotic, langu
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Ren, Wei, Vijay K. Bhatia, and Zhengrui Han. "Analyzing interdiscursivity in legal genres." Pragmatics and Society 11, no. 4 (November 20, 2020): 615–39. http://dx.doi.org/10.1075/ps.17030.han.

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Abstract The traditional simplistic understanding of legal genre as homogeneous texts of legalese is recently confronted by researches focusing on the contextual aspects of legal communication, i.e. the production, circulation, and consumption of legal genres in diverse institutional contexts (Candlin and Maley 1997; D’hondt and Van Der Houwen 2014). It is, according to these researches, more reasonable to think of legal genres as a hybrid combining the operation of different heterogeneous discourses. This article takes the broad contextual perspective, draws on the theory of critical genre an
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Park, Joseph Sung-Yul. "Transnationalism as interdiscursivity: Korean managers of multinational corporations talking about mobility." Language in Society 46, no. 1 (February 2017): 23–38. http://dx.doi.org/10.1017/s0047404516000853.

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AbstractThis article explores how transnationalism can be understood as an interdiscursive process. By making connections with chronotopes of past places along a transmigrant's trajectory, interdiscursivity allows for the emergence of complex indexical meaning associated with different speakers and different ways of speaking, imbuing the transmigrant's mobility with specific social significance. This article demonstrates this point through an analysis of how South Korean mid-level managers of multinational corporations in Singapore imagined their positioning in the global workplace. By tracing
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Abdul-Latif, Emad. "Interdiscursivity between political and religious discourses in a speech by Sadat." Journal of Language and Politics 10, no. 1 (June 28, 2011): 50–67. http://dx.doi.org/10.1075/jlp.10.1.03abd.

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Religion and politics have a complicated relationship in the Arab world. Interdiscursivity within political speeches between religious and political discourses is a manifestation of this complexity. This article argues that this sort of interdiscursivity imposes hard restrictions on the responses of Muslim addressees. Muslims’ responses to Islamic sacred texts are inherently restricted because disagreement with divine texts amounts to heresy. Accordingly, their responses to political speeches that present themselves as semi-religious texts are highly restricted as well. I will analyze a speech
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Zhalko, D. "MARKING INTERDISCURSIVITY / INTERTEXTUALITY IN COGNITIVE LINGUISTICS." MESSENGER of Kyiv National Linguistic University. Series Philology 25, no. 1 (August 26, 2022): 30–42. http://dx.doi.org/10.32589/2311-0821.1.2022.263106.

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The article examines the concept of marking interdiscursiveness / intertextuality from the standpoint of cognitive linguistics, in particular, it defines four terms: a) “interdiscursiveness” is a phenomenon that demonstrates the interaction between discourses; it is an indicator of the residue in the discourse of previous discourses, which provide a kind of “preparation “, “raw material” for another discourse; b) “interdiscourse” is a discourse and ideological space in which discourse formations unfold with their relation of dominance, subordination and contradiction; c) “intertextuality” is t
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Algublan, Badriah Khalid. "A Cognitive Approach to Interdiscursivity: A Case of a Literary Discourse." International Journal of Linguistics 7, no. 2 (April 24, 2015): 34. http://dx.doi.org/10.5296/ijl.v7i2.7179.

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<p>The research aims at investigating the mechanisms which lie behind <em>interdiscursivity </em>, the force that prompts language users to choose it in communication and the effects it can achieve on the basis of Sperber & Wilson 's Relevance Theory.</p><p>This is an attempt to show the situational, social, and mental dimensions of the role of <em>nterdiscursivity </em>using a number of Relevance Theory concepts, including ostensive behaviour,cognitive environments and implicatures treating <em>interdiscursivity </em> as an ostensi
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Ierusalimskaya, Anna. "INTERTEXTUALITY VS INTERDISCURSIVITY AS A FORMED DISCOURSE." Vestnik of Northern (Arctic) Federal University. Series "Humanitarian and Social Sciences", no. 2 (April 20, 2016): 104–11. http://dx.doi.org/10.17238/issn2227-6564.2016.2.104.

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Fage-Butler, Antoinette. "Investigating Interdiscursivity in Hospital Strategic Plans Using Foucauldian Discourse Analysis." HERMES - Journal of Language and Communication in Business 27, no. 54 (December 22, 2015): 35. http://dx.doi.org/10.7146/hjlcb.v27i54.22946.

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<p>Critical genre analysis (CGA) investigates the impact of context on genres by analyzing interdiscursivity (the integration of discourses in genres), but there has been a shortage of discussion of specific methods. This paper demonstrates that Foucauldian discourse analysis (FDA) – specifically, statement function analysis – constitutes a very useful approach with which to analyze interdiscursivity in CGA. Analysis of the move of “priorities/goals” (Cornut et al. 2012) in three strategic plans produced by British hospitals using FDA reveals three main discourses: strategic management,
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Mareš, Petr. "Non-literary communicative acts in literary style." Journal of Linguistics/Jazykovedný casopis 73, no. 1 (June 1, 2022): 101–12. http://dx.doi.org/10.2478/jazcas-2022-0031.

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Abstract Many literary texts prove a tendency to simulate features of diverse communicative acts, styles and genres that are primarily applied in non-literary spheres of communication (for instance journalism, administration, science). The aim of this paper is to suggest a possible theoretical framework for this phenomenon and to describe some ways of simulating non-literary styles in literary texts. The aforementioned simulating can be seen as a form of interdiscursivity that introduces external elements into literary texts. The functioning of it is conditioned by a process of decontextualiza
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Lazar, Michelle M. "Performing the ‘lifeworld’ in public education campaigns." Pragmatics and Society 1, no. 2 (November 17, 2010): 284–310. http://dx.doi.org/10.1075/ps.1.2.05laz.

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In Singapore, top down public education campaigns have long been a mode of governance by which the conduct of citizens is constantly regulated. This article examines how in two fairly recent campaigns, a new approach to campaign communication is used that involves media interdiscursivity, viz., the mixing of discourses and genres in which the media constitute a significant element. The present approach involves the appropriation of a popular local television character, ‘Phua Chu Kang’, in order to address the public through educational rap music videos. Media interdiscursivity is based on an a
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Urusova, N. A. "Interdiscursivity of Biofictional Narration: the Image of Petersburg in M. Bradbury’s “To the Hermitage”." Discourse 7, no. 4 (September 28, 2021): 119–30. http://dx.doi.org/10.32603/2412-8562-2021-7-4-119-130.

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Introduction. The present paper deals with the interdiscursivity in postmodern literary biographic narration (biofiction) in which interdiscursivity is viewed as the author’s strategy of text formation. The relevance of the study is conditioned by the interest of modern linguistics in interaction of different discourse types in literary texts. It is also relevant to study different techniques that the English author uses to represent an external linguocultural context, namely, to create the image of a Russian city in the English-language narration. The novelty of the research is implied by the
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Kupriyanova, Ekaterina. "Interdiscursivity in the Novel Lighthousekeeping by J. Winterson." Vestnik of Northern (Arctic) Federal University. Series "Humanitarian and Social Sciences", no. 2 (April 10, 2017): 114–22. http://dx.doi.org/10.17238/issn2227-6564.2017.2.114.

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O’ Regan, Michael, Noel B. Salazar, Jaeyeon Choe, and Dimitrios Buhalis. "Unpacking overtourism as a discursive formation through interdiscursivity." Tourism Review 77, no. 1 (December 28, 2021): 54–71. http://dx.doi.org/10.1108/tr-12-2020-0594.

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Purpose As tourism destinations grapple with declines in tourist arrivals due to COVID-19 measures, scholarly debate on overtourism remains active, with discussions on solutions that could be enacted to contain the excessive regrowth of tourism and the return of “overtourism”. As social science holds an important role and responsibility to inform the debate on overtourism, this paper aims to understand overtourism by examining it as a discursive formation. Design/methodology/approach The paper explores recurring thematic threads in scholarly overtourism texts, given the phrases coherence as a
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Joshi, Dipak Raj. "Interdiscursivity in McCormick’s Sold: A Critical Discourse Analysis." Contemporary Research: An Interdisciplinary Academic Journal 3, no. 1 (December 31, 2019): 19–24. http://dx.doi.org/10.3126/craiaj.v3i1.27485.

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This paper aims to analyze the manifestation of interdiscursivity in Patricia McCormick’s novel Sold in the light of supportive, essentialist, traditional, patriarchal discourse conventions versus contradictory, hybrid, mixed discourses of change. The paper approaches the subject from the perspective of critical discourse analysis, feminist discourse analysis, and James Paul Gee’s semiotic system of seven building tasks of language. McCormick’s representation of girl trafficking in Nepali rural areas and her exoticizing of the society is found to be guided by her prior assumption and generaliz
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Gal, Susan. "Registers in Circulation: The Social Organization of Interdiscursivity." Signs and Society 6, no. 1 (January 2018): 1–24. http://dx.doi.org/10.1086/694551.

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Harkness, Nicholas. "Culture and Interdiscursivity in Korean Fricative Voice Gestures." Journal of Linguistic Anthropology 21, no. 1 (April 15, 2011): 99–123. http://dx.doi.org/10.1111/j.1548-1395.2011.01084.x.

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Kuzmina, Jana. "Intertextuality and Interdiscursivity in Information Technologies Organisational Discourse." Baltic Journal of English Language, Literature and Culture 5 (June 5, 2015): 75–89. http://dx.doi.org/10.22364/bjellc.05.2015.07.

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The paper reflects the results of the cross-sectional empirical research exploring the network of written genres in information technologies organisations. The theoretical basis for this research has been grounded in the English for Specific Purposes and the New Rhetoric genre schools. The empirical research method is a case study, discourse and frequency analysis. Firstly, semi-structured interviews with IT professionals from Latvia, Estonia, Belarus and Western Russia aimed to identify the recurrent genres pertinent to the domain were conducted. Secondly, the analysis of constitutive and man
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BULLO, STELLA. "Investigating intertextuality and interdiscursivity in evaluation: the case of conceptual blending." Language and Cognition 9, no. 4 (April 27, 2017): 709–27. http://dx.doi.org/10.1017/langcog.2017.5.

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abstractThe present paper investigates the sense making practices of participants in interaction within the context of reception studies of advertising and explores the cognitive nature of intertextuality and interdiscursivity as evidence of conceptual integration. The paper argues that sense making, through its intertextual and interdiscursive nature, is a carrier of attitudinal disposition which is manifested in the lexical selection of evaluative items arising from conceptual integration. The data examined for this study were collected from informants in focus groups when discussing a serie
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Sedhu, Daljeet Singh, and Raja Nor Safinas Raja Harun. "The role of interdiscursitity in learners’ discussion when writing a formal letter." SHS Web of Conferences 53 (2018): 03004. http://dx.doi.org/10.1051/shsconf/20185303004.

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Writing is the foundation of real formal task which allows writers to engage in real communication outside the classroom. Thus, formal letter writing is a range whereby learners get engaged in a wide range of writing tasks not limited to corrective facts but also the language used outside of the classroom. This study emphasises on the use of interdiscursivity through learners’ group discussion when writing a formal letter. A qualitative method was employed in this study whereby the participants’ discussions on the process of formal letter writing were recorded. The recordings were then transcr
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Ayyaz, Shazia. "An Interdiscursive Analysis of Post-The Innocence of Muslims Political Discourse at UN Forum." International Journal of English Linguistics 7, no. 6 (October 25, 2017): 275. http://dx.doi.org/10.5539/ijel.v7n6p275.

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This research focusses the interdiscursive analysis of political discourse to expose the hegemonic relations in the world politics. It is backgrounded in the issue of blasphemy that emerged after the release of the movie trailer The Innocence of Muslims. The researcher restricted the context of the study to the UN General Assembly meeting September 2012 where the issue was discussed in the presence of world political leaders. The data of the study contains the speech of the US president Barak Obama and is analyzed by using Fairclough’s (1992) concept of interdiscursivity and hegemony. The anal
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Stapleton, Karyn, Sarah L. Evans, and Catrin S. Rhys. "Ana as god: Religion, interdiscursivity and identity on pro-ana websites." Discourse & Communication 13, no. 3 (April 4, 2019): 320–41. http://dx.doi.org/10.1177/1750481319835643.

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Pro-anorexia (pro-ana) is an Internet-based movement that provides advice and support for the development/maintenance of an eating disorder (ED). The movement is sometimes framed as a religion, with rituals, psalms, creeds and the invocation of a deity (Ana) who personifies the ED. The latter aspect is likely to influence identities and behaviours as well as providing emotional support and motivation for community members. However, there is little sustained empirical analysis of how members themselves orient to and self-position within the religious discourse. Here, we apply the concept of int
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CHERVENKO, Oksana, and Snezhan VELIKOVA. "INTERDISCURSIVITY, INTERTEXTUALITY AND PRECEDENT TEXTS IN THE WEBSITE FORUM MEDIALECT." Ezikov Svyat (Orbis Linguarum) 18, no. 1 (March 27, 2020): 66–78. http://dx.doi.org/10.37708/ezs.swu.v18i1.8.

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is article analyzes the phenomena of interdiscursivity, intertextuality, precedent texts and their functions in the websites forum medialect, which could be described as an online space, where specific language usage related to internet communication is manifested. The main purpose is, firstly, to comment on these functions and, secondly, to analyze their relationship to participants’ linguistic behavior established around a specific news media in the public discourse. By presenting specific solutions, the article discusses the categories of intertextuality, interdiscursivity, precedent texts,
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Marchesi, Simone. "Boccaccio’s Vernacular Classicism: Intertextuality and Interdiscursivity in the Decameron." Colloquium, no. 9788879166539 (September 2013): 161–78. http://dx.doi.org/10.7359/653-2013-marc.

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Deep reflection is given here not only to the fundamental concept of the gloss, especially of the intertextual sort, but also to how and when one should be employed, as well as what it tells us. In the light of texts such as Pliny the Younger’sand the, the’s gardens take on new meaning.
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Batsevych, F. S. "INTERDISCURSIVITY AND ARTISTIC TEXT FICTIONALITYDEPTH LEVELS: LINGUO-NARRATIVE ASPECTS." Movoznavstvo 307, no. 4 (2019): 3–12. http://dx.doi.org/10.33190/0027-2833-307-2019-4-001.

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Yatromanolakis, Dimitrios. "Genre categories and interdiscursivity in Alkaios and archaic Greece." Σύγκριση 19 (February 6, 2017): 169. http://dx.doi.org/10.12681/comparison.10379.

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Η μεθοδολογική και θεωρητική προσέγγιση που προτείνεται σε αυτό το άρθρο στοχεύει σε μια συστηματική και συγχρονική διερεύνηση των ειδολογικών κατηγοριών στις μελικές ποιητικές συνθέσεις της αρχαϊκής περιόδου μέσα στα εκάστοτε κοινωνικοπολιτικά και τελεστικά τους πλαίσια, καθώς και υπό το φως συγκριτικών ανθρωπολογικών μελετών. Έμφαση δίδεται στην πολιτική ρητορική και στη διαλεκτική ειδολογικών συστημάτων λόγου στα αποσπάσματα του Αλκαίου.
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Certo, Janine. "Poetic Language, Interdiscursivity and Intertextuality in Fifth Graders’ Poetry." Journal of Literacy Research 47, no. 1 (March 2015): 49–82. http://dx.doi.org/10.1177/1086296x15577183.

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Amicucci, Ann N. "Experimenting with Writing Identities on Facebook through Intertextuality and Interdiscursivity." Computers and Composition 55 (March 2020): 102545. http://dx.doi.org/10.1016/j.compcom.2020.102545.

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Juvan, Marko. "The essay and interdiscursivity: Knowledge between singularity and sensus communis." World Literature Studies 14, no. 4 (December 17, 2022): 48–59. http://dx.doi.org/10.31577/wls.2022.14.4.4.

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Kaës, René. "Le préconscient traducteur." Meta 40, no. 3 (September 30, 2002): 478–81. http://dx.doi.org/10.7202/003280ar.

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Abstract Freudian psychoanalysis suggests the existence of a mechanism for interpreting and signifying the reactions of others. For the author, this is a type of translation activity occurring in the preconscious, which he examines from the viewpoint of intersubjectivity, that is, as a vehicle for creativity and interpretation. His analysis is based on experiments of group interdiscursivity and of crosscullural encounters.
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Muwafiq, Ahmad Zulfahmi, Sumarlam Sumarlam, and Diah Kristina. "Intertextuality and Interdiscursivity in Facebook Users Comments on Kompas.com News Update under the Topic of Paris Tragedy." International Journal of Multicultural and Multireligious Understanding 5, no. 5 (August 2, 2018): 191. http://dx.doi.org/10.18415/ijmmu.v5i5.376.

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This article explores how intertextuality and interdiscursivity in users comment on Facebook is exploited to supplement discrimination, repression or suppression to others. The Discourse Historical Approach (DHA) which falls under the umbrella of critical discourse analysis is employed to explore the mechanism of intertextuality and interdiscursivity in the users’ comments responding to news updates under the topic of Paris Tragedy posted by Kompas.com on its fans page. The data which are collected from the users’ comments are analyzed qualitatively. The finding shows that intertextually users
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Xiao, Liang, and Liming Deng. "Generic Variation & Private Intention: A Multi-Dimensional Exploration of Book Reviews and Prefaces." Chinese Journal of Applied Linguistics 41, no. 1 (March 26, 2018): 47–66. http://dx.doi.org/10.1515/cjal-2018-0003.

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AbstractBased on Bhatia’s multi-dimensional analytical framework for discourse analysis, we explore key issues involved in genres construction such as private intention, manipulation of generic value and interdiscursive strategies. Two prefaces and two book reviews by expert linguists were collected and analyzed at great length from both text-internal and text-external perspectives. Meanwhile, four professionals from relevant disciplines were interviewed for their insights into the issues investigated. Through examining textual features, covert interdiscursivity and narrative accounts of the p
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Lung, Jane. "Interdiscursivity in Public Relations Communication: Appropriation of Genre and Genre Resources." HERMES - Journal of Language and Communication in Business 27, no. 54 (December 22, 2015): 21. http://dx.doi.org/10.7146/hjlcb.v27i54.22945.

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<p>Undoubtedly, in recent years, the world as a whole, as well as the present world of work, has seen rapid changes which have served to bring about fundamental changes to work practices. Employees and trainers are thus facing greater challenges to achieve the required competency needed in this changing workplace environment. Bhatia (2013) observes that while the analyses of legal discourse have focused largely on ‘discursive practices’, very little effort has been given to studying ‘critical performance’ in professional legal practices, which is distinct from discursive practices. For t
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Al-Gublan, Badriah Khalid. "A Cognitive Approach to Interdiscursivity: A Case of a Literary Discourse." Education and Linguistics Research 1, no. 1 (April 11, 2015): 8. http://dx.doi.org/10.5296/elr.v1i1.7422.

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White, Susan. "Interdiscursivity and Child Welfare: The Ascent and Durability of Psycho-Legalism." Sociological Review 46, no. 2 (May 1998): 264–92. http://dx.doi.org/10.1111/1467-954x.00119.

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This paper examines the knowledges affecting contemporary child welfare policy and practice. Using a number of conceptual frameworks, it seeks to challenge the view of some commentators that a new ‘legalism’ and a putative concern with ‘surface form’ has accorded formal psychological knowledge, and hence the ‘psy’ complex, a diminished and waning significance. The paper argues that, although there have been significant changes in child welfare practice, rumours of the waning of the ‘psy’ complex have been exaggerated. A detailed analysis of the way the law thinks, and of policy documents and p
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Cavanaugh, Jillian R. "Entering into politics: Interdiscursivity, register, stance, and vernacular in northern Italy." Language in Society 41, no. 1 (January 23, 2012): 73–95. http://dx.doi.org/10.1017/s0047404511000911.

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AbstractThis article focuses on how specific types of language use connect socially, geographically, and temporally distant speakers and span face-to-face and mediated language contexts. It examines one variety of political language (the Northern League register in Italy) in order to analyze how the interdiscursive potentials of register and stance-taking enable such connections. It also presents the metapragmatic effects of engaging in types of talk such as political language, which are less about individual expression or political participation, but are rather part of a complex of stance-tak
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Deng, Liming, Tania Laghari, and Xiaoping Gao. "A genre-based exploration of intertextuality and interdiscursivity in advertorial discourse." English for Specific Purposes 62 (April 2021): 30–42. http://dx.doi.org/10.1016/j.esp.2020.11.003.

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Park, Joseph Sung-Yul. "Images of “good English” in the Korean conservative press." Pragmatics and Society 1, no. 2 (November 17, 2010): 189–208. http://dx.doi.org/10.1075/ps.1.2.01par.

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In South Korea, English as a symbolic resource frequently mediates relations of class, privilege, and authority, and the Korean media play a significant role in the negotiation of the place and meaning of English in the country. This paper identifies interdiscursivity (Agha and Wortham 2005) as an important semiotic mechanism for this process, and illustrates this through texts of the conservative print media which rationalize the privileges of Korean elites by representing them as successful learners of English. This paper identifies three distinct yet interrelated processes of interdiscursiv
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Cherneva, Nadya, and Boryana Tencheva. "Bulgarian and Russian TV Advertisement in the Mirror of Intertextuality and Interdiscursivity." Chuzhdoezikovo Obuchenie-Foreign Language Teaching 48, no. 4 (August 20, 2021): 339–51. http://dx.doi.org/10.53656/for21.40rekl.

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Ho, Victor. "What functions do intertextuality and interdiscursivity serve in request e-mail discourse?" Journal of Pragmatics 43, no. 10 (August 2011): 2534–47. http://dx.doi.org/10.1016/j.pragma.2011.04.002.

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H.Y. Salama, Amir. "A Validity-Theoretic Approach to Interdiscursivity in Theresa May’s 2019 Resignation Speech." Arab World English Journal 11, no. 3 (September 15, 2020): 567–684. http://dx.doi.org/10.24093/awej/vol11no3.37.

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AlAfnan, Mohammad Awad. "Critical Perspective to Genre Analysis: Intertextuality and Interdiscursivity in Electronic Mail Communication." Advances in Journalism and Communication 05, no. 01 (2017): 23–49. http://dx.doi.org/10.4236/ajc.2017.51002.

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46

Bonhomme, Marc. "Parodie et publicité." Travaux neuchâtelois de linguistique, no. 44 (September 1, 2006): 165–80. http://dx.doi.org/10.26034/tranel.2006.2753.

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Abstract:
This article has a double aim. On the one side, it proposes a critical re-examination of parody in the frame of represented discourse and interdiscursivity practices. On the other side, it wants to study the function of parody in advertising communication. The following points will be emphasized: the importance of comparison between parody and pastiche in advertising, the procedures of advertising parody, the role of parody in ads transmission. Finally, the parody appears as a media phenomenon that transpires as being ordinary and central at the same time.
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47

Lazar, Michelle M., and Lixin Wan. "Remediatisation, media interdiscursivity and ideological ambivalence in online news reports on sexual assault." Discourse, Context & Media 48 (August 2022): 100620. http://dx.doi.org/10.1016/j.dcm.2022.100620.

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48

Avtonomova, N. S. "A personal letter on a public issue (Fantasies in the world of ‘Interdiscursivity’)." Slovo.ru: Baltic accent 9, no. 4 (2018): 118–20. http://dx.doi.org/10.5922/2225-5346-2018-4-11.

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49

Marchenko, Tatiana. "INTERMEDIALITY, INTERTEXTUALITY, INTERDISCURSIVITY: CORRELATION OF NOTIONS IN THE LIGHT OF MASSMEDIA DISCOURSE STUDIES." Гуманитарные и юридические исследования, no. 2 (2020): 196–201. http://dx.doi.org/10.37493/2409-1030.2020.2.27.

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50

Kristina, Diah, and Azilah Kasim. "The Intertextuality and Interdiscursivity of Rhetoric in Indonesian Promotional and Media Relations Texts." Advanced Science Letters 22, no. 12 (December 1, 2016): 4401–4. http://dx.doi.org/10.1166/asl.2016.8166.

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