Relevant bibliographies by topics / International Business Communications

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers

Academic literature on the topic 'International Business Communications'

Author: Grafiati
Published: 4 June 2021
Last updated: 8 February 2022

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Journal articles on the topic "International Business Communications"

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Hagstrom, Cynthia. "Business communications: International case studies in English." English for Specific Purposes 15, no. 1 (January 1996): 76–78. http://dx.doi.org/10.1016/0889-4906(96)81621-8.

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Campbell, Mary Ellen, and Robert W. Hollmann. "ABC = auditing business communications." Business Horizons 28, no. 5 (September 1985): 60–64. http://dx.doi.org/10.1016/0007-6813(85)90069-2.

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Gunzburg, Walter H. "Xenotransplantation: A summary of the international business communications' fourth international congress." Liver Transplantation 6, no. 3 (May 2000): 388–94. http://dx.doi.org/10.1053/lv.2000.5067.

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Ward, William A., and Eugene G. Gomokla. "The Small Business As A Community Communications Center." Journal of Applied Business Research (JABR) 4, no. 3 (October 27, 2011): 77. http://dx.doi.org/10.19030/jabr.v4i3.6422.

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This paper explores the community communications function of small businesses, a role which has not been previously explored. A case study details the impact which a small business can have in its community, and points to a model for future study.
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Missirian, David E. "The Use of Emoji in International Communication: A Cultural Bridge for Businesses or a Potential Pitfall." American Journal of Trade and Policy 8, no. 2 (May 11, 2021): 147–54. http://dx.doi.org/10.18034/ajtp.v8i2.538.

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There is a new form of communication entering the international business world and the legal environment. It is the Emoji. It has been embraced across the globe by millennials. There are 26 million US persons entering the business community this year alone for whom the emoji is an essential communications tool. That number is matched in multiples by other countries. We must anticipate and incorporate this new mode and method of communication into our international legal structure, or we will ultimately make our legal system less effective in the global business community driving a communications wedge between our society and the rest of the world.
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Kim, Kihyun Hannah, and V. Kumar. "The Relative Influence of Economic and Relational Direct Marketing Communications on Buying Behavior in Business-to-Business Markets." Journal of Marketing Research 55, no. 1 (February 2018): 48–68. http://dx.doi.org/10.1509/jmr.16.0283.

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Business-to-business firms spend significant resources in direct marketing to manage close relationships with their customers. Nevertheless, there is limited understanding of how the effectiveness of direct marketing communications varies by value propositions. Typically, direct marketing efforts are geared toward explicitly featuring economic or relational values. To implement an effective communication strategy catering to customers' preferences, firms should understand how customers consistently evaluate these organizational marketing communications, which ultimately affect their buying behaviors. Therefore, the authors analyze marketing messages and employ content analysis to capture the two distinct types of direct marketing communications. Using data from a Fortune 500 business-to-business service firm and a robust econometric model, they find that the (1) effects of economic and relational marketing communication on customer purchase behaviors interplay and vary over time, (2) latent stock of direct marketing communication affects customer purchase behaviors, and (3) evolution of customers' perceived importance can be recovered using transaction data. Overall, the authors provide a marketing resource reallocation strategy that enables marketers to customize marketing communications and improve a firm's financial performance.
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Volkov, Mihail Nikolaevich. "DEVELOPMENT OF INTERNATIONAL BUSINESS COMMUNICATIONS AND EVALUATION OF THEIR EFFICIENCY." Chronos Journal 24, no. 2 (2019): 56–63. http://dx.doi.org/10.31618/2658-7556-2019-24-2-56-63.

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Wong, Ho Yin, and Bill Merrilees. "Determinants of SME International Marketing Communications." Journal of Global Marketing 21, no. 4 (September 19, 2008): 293–305. http://dx.doi.org/10.1080/08911760802206128.

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Буханцева and Yu Bukhantseva. "Communication Features, Culture and Speech Etiquette of Business Communication." Modern Communication Studies 4, no. 1 (February 17, 2015): 25–28. http://dx.doi.org/10.12737/7775.

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This paper focuses on the fact that business communication is a major and significant part of the professional culture. Relevance of the topic confirms the need for ownership of professional culture, namely, business communication, heads of international companies who every day have to deal with its partners in the international business. Stand all the important aspects, forms of business communication. This article is based on the fact that the form of business communication has its own rules, principles and standards that are mandatory. Culture of business communication – a high level of communication skills in the business world. Culture of speech and business communication is sometimes interpreted as corporate communications, whose main goal – is to identify specific problems and their joint decision. The result of business communication should be no material aspect, but rather positive emotions from interaction with a partner, which, in turn, can then lead to large transactions. The author argues that business – is the ability to communicate with people.
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Singh, Nitish, Ji Eun Park, and Morris Kalliny. "A framework to localize international business to business web sites." ACM SIGMIS Database: the DATABASE for Advances in Information Systems 44, no. 1 (November 6, 2012): 56–77. http://dx.doi.org/10.1145/2436239.2436243.

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Dissertations / Theses on the topic "International Business Communications"

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Boojihawon, Dev Kumar. "International strategy in professional business service industries : the case of the international marketing communications sector in UK." Thesis, University of Strathclyde, 2003. http://oleg.lib.strath.ac.uk:80/R/?func=dbin-jump-full&object_id=21552.

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There is no denying the fact that the world economy has witnessed speeding up in the process of globalisation - the broadening and deepening of international interrelationships in trade and investment - over the last decade, and so has the international expansion of service industries. This noticeable movement of service firms beyond their national boundaries has sparked significant academic interests in an attempt to understand their patterns of growth and internationalisation. Such is the direction of this study, where, however, the focus is more on the international strategy of professional business service firms. Against this background, the study takes a specific interest in the Marketing Communications (MarComs) industry, taking UK as the context of this study. Its main objective was to research the influences on and the characteristics of international strategy of MarComs agencies. For the investigation to proceed, a multiple cross-sectional case based research was designed. Sixteen case firms were selected, six were small-to-medium sized agencies (SMAs) and ten were subsidiary agencies (SAs) established in UK. Data collection techniques were predominantly indepth interviews and observations conducted amongst the CEOs and Managing Partners of the respective firms. The data was qualitatively analysed using an inductive analysis process. The findings revealed that there are a number of influences emerging from the internal organisational dynamics and the external industry environment that have distinctive effects on the international strategy process of MarComs agencies. These influences are interrelated and create unique managerial challenges and/or drivers in SMAs and SAs that govern the mode and direction of their international strategy (ies). Having said so, three main types of international strategies were identified and were found to be characterised by a mix of client-driven, market driven and network-driven growth orientations. The main contribution of this theory building research lies primarily in the development of an integrative conceptual framework of international strategy of MarComs agencies. This framework takes a holistic view of the process against the backdrop of three conventional strategic management theories, namely the resource-based view (RBV), the network-based view (NBV), and the industrial organisation view (IOV). Additionally, the research highlights individual yet complementary scenarios of the international strategy process relevant to medium-sized as well subsidiary firms in the MarComs industry.
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Lee, Yung-to, and 李勇圖. "China's institutional environment and the overseas expansion of the Chinese MNCs: a case study of the ICTindustry." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2010. http://hub.hku.hk/bib/B46541895.

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Enkh-Amgalan, Rentsenkhand. "The Indulgence and Restraint Cultural Dimension: A Cross-Cultural Study of Mongolia and the United States." Digital Commons @ East Tennessee State University, 2016. https://dc.etsu.edu/honors/329.

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This research focuses on one of the least studied cultural dimension, “indulgence versus restraint” (IVR) and how it affects consumer behavior, international marketing, and global business operations in the U.S. and Mongolia. This project is the first research on IVR in Mongolia since the country is rarely studied and there is no available data for this cultural dimension. Samples of undergraduate business students (as consumers) from both countries were studied through surveys. The findings support that Mongolians and Americans are different regarding the “indulgence” cultural dimension. This paper has a significant contribution to the cross-cultural literature regarding the indulgence cultural dimension and its applications in global business and marketing and advertising strategies.
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Coleman, Emily A. "An Evaluation of Corporate Social Responsibility Initiatives Implemented by Alcoa, Votorantim, and Vale as a Means to Aid in Poverty Alleviation in the Brazilian Regions These Mining Companies Operate." Scholarship @ Claremont, 2011. http://scholarship.claremont.edu/cmc_theses/198.

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This thesis evaluates the corporate social responsibility (CSR) initiatives implemented by Alcoa, Votorantim, and Vale as a means to aid in poverty alleviation in the Brazilian regions these mining companies operate. Even though Brazil is ranked as the eighth largest economy in the world, 50 million Brazilians are living on less than US$1 per day. The presence of large mining corporations in Brazil’s poorest regions represents an opportunity for corporate social responsibility investments to improve social, economic, and environmental conditions in these locations. This research highlights the importance of designing corporate social responsibility programs according to the specific characteristics of a region such as, stage of development and style of negotiations with the local community. In addition, mining companies should focus on publishing comprehensive information on corporate social responsibility investments as a means to portray transparency to stake holders. Further, companies must design corporate social responsibility programs with clear and quantitative goals in order to implement effective monitoring and evaluating mechanisms. This research illuminates that Alcoa, Votorantim, and Vale appear to allocate minimal or no funds for corporate social responsibility program appraisal and lack strategic responses to improve their programs.
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Davenport, Emily. "The Next Catalyst for Change: How Corporate Shared Value is Reshaping Capitalism." Scholarship @ Claremont, 2011. http://scholarship.claremont.edu/cmc_theses/111.

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Both corporations and their global conglomerates are looking into the face of an evolving idea of capitalism. As businesses become more intertwined with society, this special relationship is becoming increasingly deterministic of the condition of the world. This paper explores the possibility that if businesses integrate shared value -- a way to combine economic and social value -- into their long-term business plans, that not only will society be better off, but the businesses themselves may be able to explore previously unrecognized potential for profits.
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Křetínská, Tereza. "Leadership Communication Role within International Business Organization." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193179.

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The thesis focuses on the role of leadership communication within a multinational business organization. It aims to confirm the critical importance of communication provided by leaders to their team members. The literature review will focus on the existing communication flows within organizations and the current research results and insights in the field of leadership communication, which is a new, emerging domain of study. Thanks to recent quantitative research (Men, 2014b), it has been already confirmed that leadership communication has a direct effect on employee-organization relationships and overall internal communication. However, qualitative research has been suggested for validation of how the discovered model works in concrete environments (Men, 2014b). Thus, the research section will reveal the findings of in-depth semi-structured interview analysis within a global internal IT services provider which is part of a Group enterprise operating in the logistics industry world-wide. The thesis will culminate in defining logical reasoning for adding communication skills to the company's core competencies for organizational managers and leaders.
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Makanjuola, Olayinka. "Global Public Relations and Multinational Corporations: The Influence of Culture on Public’s Reactions to H&M, Dove, and Nivea’s Media Campaigns in the United States and Nigeria." Digital Commons @ East Tennessee State University, 2020. https://dc.etsu.edu/etd/3709.

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This study examined the significant impact of culture on global public relations practices using a case study analysis of Dove, H&M, and Nivea’s media campaigns between 2017 and 2019. The analysis was carried out through a structural comparison between the public’s reaction from the United States and Nigeria. Cultural variations between the two countries were examined, and how the variations impact GPR practices were explored. Social judgment theory, apologia, and image restoration theory were used as the theoretical frameworks alongside Hofstede’s cultural dimensions. This study demonstrates that understanding cultural dimensions as it applies to diverse countries operating in the global market can reveal how organizations can design and implement effective public relations practices across borders regardless of the existing cultural differences, which pose as a challenge.
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Salomon, Tania. "The Risk-Return Characteristics and Diversification Benefits of Fine Wine Investment." Scholarship @ Claremont, 2017. http://scholarship.claremont.edu/cmc_theses/1668.

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This thesis evaluates the risk-return characteristics and diversification benefits of fine wine investment. It compares the historical performance of wine to that of equity, fixed income, real estate, and commodities. I calculate the correlation, volatility, and expected returns of these assets to examine whether adding wine to a portfolio increases its risk-adjusted return. I do this through the Markowitz portfolio optimization technique. The findings suggest that wine has a low correlation with traditional assets, providing diversification benefits. My results also show that adding wine to a portfolio increases its risk-adjusted return only when there is an allocation constraint of 0 to 25% per asset. This does not hold, however, when there are no asset allocation constraints.
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Satta, E. (Elina). "Influencers in communicating an international brand." Master's thesis, University of Oulu, 2018. http://urn.fi/URN:NBN:fi:oulu-201802071163.

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Abstract International brands are experiencing a shift of power in which the communication of a brand is in the hands of everyone in the era of social media. Word-of-mouth travels fast, and in order to reach audiences in a more genuine, authentic manner influencers are used as intermediaries to communicate brand messages, an action which could be described as authentic branded communication. This research focuses on paid influencers, i.e. those chosen by the brand and often paid in monetary terms, focusing on the direct communication of influencers via Instagram. The research questions revolve around how influencers can be used to communicate international brands, and how do they communicate a more authentic and personal international brand. International brands have the possibility to reach international audiences via international influencers, i.e. having a variety of influencers from a variety of countries or influencers that have international presence. I argue that ultimately, influencers are selling their already existing audience and themselves to brands, an action that has been practiced throughout time: selling attention gained to third parties. International brands control the content to a degree, i.e. by controlling the hashtags influencers use, but the more genuine aspect is visible in the language used and stories told by an influencer in their posts, for example posting in their native tongue and telling about their persona. The concept of personal brand is connected with influencer communication, as being an influencer is being oneself and knowing how to communicate oneself to the audiences, many influencers thus create a person brand of their own. International brands are thus utilising influencers as intermediaries and borrowing their persona, account and audiences. Glocalisation is achieved by using international, universal hashtags (global) together with native language of influencers (local).
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Thörnblom, Jonas. "Cultural Impact on International Business Negotiation." Thesis, Linköping University, Department of Management and Economics, 2002. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-1212.

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Background: The increasing global business competitiveness thoroughly intensifies the demand for improvements of communication and negotiation skills in order to adjust competence to successfully conduct the work of getting treaties of cooperation and business development to work everywhere. It is simply a matter of survival for an increasing amount of multinational companies operating in all kinds of different locations and businesses around the world. This state of nature also holds for Swedish and Spanish companies, that both heavily depend on foreign trade, and whose negotiating behavior is going to be the focus of this study. For every international company facing the challenges of developing new business in foreign cultures it should be of interest to find out what would improve their business interactions. The study is therefore investigating possible ways of how to deal with cultural implications that might appear in international business negotiations.

Purpose: To study and analyze the presence of cultural impact on international business negotiations, with a special emphasis on Swedish-Spanish business negotiators.

Method: Considering negotiations as a process-oriented phenomenon observed from empirical studies of individual cases and drawing conclusions thereof, the study takes a hermeneutic qualitative-inductive interaction approach. The frame of references are constitued by a thorough spectra of well established theories developed within the fields of communication, negotiation and intercultural studies.

Result: The study proves that the behavior of negotiators are influencing the outcome of the negotiation, particularly in international contexts where the parties have different experiences, historical and cultural backgrounds as well as different perspectives on life.

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Books on the topic "International Business Communications"

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Cambie, Silvia. International Communications Strategy. London: Kogan Page Publishers, 2009.

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Spring-Wallace, Jennifer. Corporate communications: Cases in international business. Englewood Cliffs, N.J: Regents/Prentice Hall, 1992.

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The international business communications desk reference. New York: AMACOM, 1993.

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Rodgers, Drew. Business communications: International case studies in English. New York: St. Martin's Press, 1995.

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Merriam-Webster's guide to international business communications. 2nd ed. Springfield, Mass: Merriam-Webster, 1999.

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Merriam-Webster's guide to international business communications. 2nd ed. Springfield, Mass: Merriam-Webster, 1996.

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Merriam-Webster's guide to international business communications. Springfield, Mass: Merriam-Webster, 1994.

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English for corporate communications: Cases in international business. Englewood Cliffs, N.J: Regents/Prentice Hall, 1993.

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Europe, Yankee Group. Super communications centres and carriers. Watford, Herts: The Group, 1990.

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Yang-May, Ooi, ed. International communications strategy: Developments in cross-cultural communication, PR, and social media. London: Kogan Page, 2009.

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Book chapters on the topic "International Business Communications"

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Boojihawon, Dev K., and Stephen Young. "Understanding International Strategy in the Professional Services Industry: The Case of the International Marketing Communications Sector." In International Business, 166–80. London: Palgrave Macmillan UK, 2002. http://dx.doi.org/10.1057/9781403937766_13.

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Knaden, Andreas, and Stefan Schlangen. "Managing International Projects through Virtual Communications." In Managing Economies, Trade and International Business, 322–31. London: Palgrave Macmillan UK, 2010. http://dx.doi.org/10.1057/9780230274013_17.

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Li, Jing. "A Locating Approach of Sharing-Resource in Business Collaboration System." In Proceedings of the 2nd International Conference on Green Communications and Networks 2012 (GCN 2012): Volume 1, 607–13. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-35419-9_71.

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Fatehi, Kamal, and Jeongho Choi. "International Communication and Negotiation." In Springer Texts in Business and Economics, 109–43. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-96622-9_4.

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Gibson, Robert. "International Business Communication - Problems and Solutions." In Perspektiven der internationalen Wirtschaft, 413–27. Wiesbaden: Gabler Verlag, 1999. http://dx.doi.org/10.1007/978-3-322-84422-4_13.

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Hinderer, Henning, and Claudio Pousa. "Digital Communication in B-To-B Sales." In International Business Development, 197–222. Wiesbaden: Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-33221-1_11.

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Liao, Guoqiang. "Cross-Cultural Communication in International Business Activities." In Lecture Notes in Electrical Engineering, 157–63. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-35470-0_19.

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Mooneeram, Roshni. "The Practitioner’s View: The Value of Linguistics in International Business Consultancy." In Professional Communication, 113–26. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-41668-3_6.

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Pereira, Catherine, and Anne Marie Zwerg-Villegas. "Business Ethics and Self-Initiated Expatriates." In International Management and Intercultural Communication, 149–64. London: Palgrave Macmillan UK, 2015. http://dx.doi.org/10.1007/978-1-137-47991-4_9.

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Codina, Mónica. "Public Communication Ethics in an Online Environment." In International Handbooks in Business Ethics, 1259–66. Dordrecht: Springer Netherlands, 2017. http://dx.doi.org/10.1007/978-94-007-6510-8_124.

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Conference papers on the topic "International Business Communications"

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Beltran, Victoria, and Emmanuel Bertin. "Identity management for Web business communications." In 2015 18th International Conference on Intelligence in Next Generation Networks (ICIN). IEEE, 2015. http://dx.doi.org/10.1109/icin.2015.7073814.

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Ilieva, Lyubka. "MARKETING TOOLS TO OVERCOME THE IMPACTS OF COVID-19 ON THE TOURIST BUSINESS." In TOURISM AND CONNECTIVITY 2020. University publishing house "Science and Economics", University of Economics - Varna, 2020. http://dx.doi.org/10.36997/tc2020.297.

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The global impact of the COVID-19 virus on international trade and travel poses serious challenges to small and medium-sized enterprises in the tourism industry. Tourism is influenced by many factors, but no one could have predicted such a scenario. The restoration of the tourism business is possible only by ensuring the security of tourists both in accordance with the requirements of the authorities and themselves. In this regard, the effective use of means of communication are of particular importance for the rapid recovery of the business. The purpose of this study is to examine the changes that occur in consumer behavior due to travel restrictions imposed by countries, and to identify the most influential on their travel decision means of marketing communications, through which to overcome the reported negative consequences on the tourism business.
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Pilgun, Maria, and Iosif Dzyaloshinskiy. "Ethics of Business Communication: Empirical Studies." In Annual International Conference on Journalism & Mass Communications. Global science and Technology Forum (GSTF), 2015. http://dx.doi.org/10.5176/2301-3710_jmcomm15.18.

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"SOLVE INSUFFICIENT COMMUNICATIONS - A Measurement-method for Satisfied Communication in Business Organizations." In International Conference on Knowledge Management and Information Sharing. SciTePress - Science and and Technology Publications, 2010. http://dx.doi.org/10.5220/0003102403670371.

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Subekti, Anggit, Ridi Ferdiana, and Paulus Insap Santosa. "Social Media Mapping for Business Communication." In 2019 International Conference on Information and Communications Technology (ICOIACT). IEEE, 2019. http://dx.doi.org/10.1109/icoiact46704.2019.8938537.

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Novick, David G., and Eleanor Wynn. "Users and uses of synchronous business communications software." In the 19th annual international conference. New York, New York, USA: ACM Press, 2001. http://dx.doi.org/10.1145/501516.501544.

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Gao, Yongqiang. "Notice of Retraction: Political Risks and MNCs' Misconducts in International Business." In 2007 3rd International Conference on Wireless Communications, Networking, and Mobile Computing - WiCOM '07. IEEE, 2007. http://dx.doi.org/10.1109/wicom.2007.1129.

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Costache, Cosmin, Florin Sandu, Titus Balan, Adrian Nedelcu, and Alexandru Covei. "Business integration of industrial communications with Cloud computing." In 2014 10th International Conference on Communications (COMM). IEEE, 2014. http://dx.doi.org/10.1109/iccomm.2014.6866764.

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Bian, Yayuan. "Twitter audience analysis on business." In 3rd International Conference on Green Communications and Networks. Southampton, UK: WIT Press, 2014. http://dx.doi.org/10.2495/gcn131092.

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Pop, Eugen. "E - business platform for mobile users." In 2014 10th International Conference on Communications (COMM). IEEE, 2014. http://dx.doi.org/10.1109/iccomm.2014.6866725.

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