Academic literature on the topic 'Journey on business'

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Journal articles on the topic "Journey on business"

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Teagarden, Mary B. "International business: An evolutionary journey." Thunderbird International Business Review 63, no. 6 (2021): 665–66. http://dx.doi.org/10.1002/tie.22237.

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Nguyen, Hanh T. T. "Conceptual Metaphor BUSINESS IS A JOURNEY in Business Terminology." Theory and Practice in Language Studies 14, no. 11 (2024): 3463–70. http://dx.doi.org/10.17507/tpls.1411.15.

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Departing from the conventional understanding that metaphor is merely a component of rhetorical and poetic expression, the Theory of Conceptual Metaphor provides linguistic evidence that metaphor plays a crucial role in creating new specialized vocabulary. The present study attempts to apply the Conceptual Metaphor Theory to analyze the metaphor BUSINESS IS A JOURNEY in nominating business terminology. The corpus of the study comprises 179 metaphorical business terms collected from business dictionaries and textbooks. It is discovered in the study that certain attributes of the “journey” sourc
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Siebert, Anton, Ahir Gopaldas, Andrew Lindridge, and Cláudia Simões. "Customer Experience Journeys: Loyalty Loops Versus Involvement Spirals." Journal of Marketing 84, no. 4 (2020): 45–66. http://dx.doi.org/10.1177/0022242920920262.

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Customer experience management research is increasingly concerned with the long-term evolution of customer experience journeys across multiple service cycles. A dominant smooth journey model makes customers’ lives easier, with a cyclical pattern of predictable experiences that builds customer loyalty over time, also known as a loyalty loop. An alternate sticky journey model makes customers’ lives exciting, with a cyclical pattern of unpredictable experiences that increases customer involvement over time, conceptualized here as an involvement spiral. Whereas the smooth journey model is ideal fo
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Zubkova, A. B., and L. D. Rusanova. "International Business Management: Agility Journey for High-Tech Companies." Business Inform 12, no. 503 (2019): 370–83. http://dx.doi.org/10.32983/2222-4459-2019-12-370-383.

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Katkov, Serhii. "Implementation of Customer Journey Mapping in Digital Business Development." International Journal of Science and Research (IJSR) 14, no. 3 (2025): 1125–29. https://doi.org/10.21275/ms25319084103.

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Hamilton, Ryan, Rosellina Ferraro, Kelly L. Haws, and Anirban Mukhopadhyay. "Traveling with Companions: The Social Customer Journey." Journal of Marketing 85, no. 1 (2020): 68–92. http://dx.doi.org/10.1177/0022242920908227.

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When customers journey from a need to a purchase decision and beyond, they rarely do so alone. This article introduces the social customer journey, which extends prior perspectives on the path to purchase by explicitly integrating the important role that social others play throughout the journey. The authors highlight the importance of “traveling companions,” who interact with the decision maker through one or more phases of the journey, and they argue that the social distance between the companion(s) and the decision maker is an important factor in how social influence affects that journey. T
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Hawking, Paul. "Business Intelligence Excellence: A Company’s Journey to Business Intelligence Maturity." International Journal of Technology, Knowledge, and Society 8, no. 2 (2012): 91–100. http://dx.doi.org/10.18848/1832-3669/cgp/v08i02/56274.

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Khan, Mohammad Ayub. "Diverse Issues Facing the Business Management Education: A Conceptual Journey." International Journal of Information and Education Technology 5, no. 4 (2015): 287–91. http://dx.doi.org/10.7763/ijiet.2015.v5.518.

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Rechner, Paula L., and Melissa S. Baucus. "Business Ethics as a Life-Long Journey." Proceedings of the International Association for Business and Society 7 (1996): 1297–308. http://dx.doi.org/10.5840/iabsproc19967126.

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Langhorne, John E. "From academe to business: A personal journey." Psychologist-Manager Journal 4, no. 1 (2000): 60–66. http://dx.doi.org/10.1037/h0095879.

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Dissertations / Theses on the topic "Journey on business"

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Opanasenko, Mariia. "Customer journey in B2B SaaS business models." Thesis, KTH, Skolan för datavetenskap och kommunikation (CSC), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-210625.

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In this paper customer journey for B2B SaaS business models was analyzed to study customer experience, customer success and its key performance indicators. The research method is the case study of Supplier Relationship Management SaaS solution provider. In recent years, the research in customer journey management identified the tendency of acknowledge customer journey as a differentiator and a competitive advantage. Customer journey is a complex process that entails structured customer experience/success measurement system. There is no standard approach or method that provides standardized set
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Bolinder, Marcus, and Boström Philip. "Exploring the customer journey : An exploratory study investigating the customer journey." Thesis, Högskolan Kristianstad, Fakulteten för ekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-19610.

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The customer journey is a re-submerged subject which has become increasingly relevant. The focus derives from the increased focus on customer experience as touch points are increasing as well as becoming more accessible. This is creating problems for companies to allocate their resources in marketing. Previous literature on customer journeys are also limited, mostly originating from research on customer experience. This motivates research within the field with the purpose of exploring the customer journey and connected phenomena.    The basis of this thesis was the customer journey which deriv
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Thurlbeck, Michael Harrison. "Core principles for a successful management system : a professional journey." Thesis, University of Sunderland, 2011. http://sure.sunderland.ac.uk/6341/.

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This integrative doctoral report describes a research project which draws from the author‟s experience and knowledge of management within the oil and gas sector. Core to the research is the design and development of a company management system, the CMS. The system was designed for a new business division of an international company whose strategic vision was to gain a global presence as an engineering contractor. The research uses the formal approach of reflective practice to draw principles from the experiential work. This reflection resulted in a series of principles which the author propose
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ADAMO, GRETA. "Investigating business process elements: a journey from the field of Business Process Management to ontological analysis, and back." Doctoral thesis, Università degli studi di Genova, 2020. http://hdl.handle.net/11567/1010191.

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Business process modelling languages (BPMLs) typically enable the representation of business processes via the creation of process models, which are constructed using the elements and graphical symbols of the BPML itself. Despite the wide literature on business process modelling languages, on the comparison between graphical components of different languages, on the development and enrichment of new and existing notations, and the numerous definitions of what a business process is, the BPM community still lacks a robust (ontological) characterisation of the elements involved in business proces
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van, Dormalen Laura, and Sophia Kleesattel. "The Consumer Journey to Adapt a Zero-Waste Lifestyle : A Transtheoretical Approach." Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-39565.

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Nasson, Adrian. "The journey to authentic leadership through the exploration of self." Thesis, Stellenbosch : University of Stellenbosch, 2009. http://hdl.handle.net/10019.1/976.

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Thesis (MBA (Business Management))--University of Stellenbosch, 2009.<br>ENGLISH ABSTRACT: This reflexive narrative traces the development of the author’s authentic leadership fingerprint. The document outlines the author’s developmental journey from the streets of North-End in Port Elizabeth, to the boardroom tables of major telecommunications organisations in Africa, Continental United States and Europe. Utilising autoethnography as a vehicle of enquiry, the author relates his life story, with a specific focus on significant trigger events, individuals who had a positive or negative infl
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Alfakir, Tammam, and Saleh Abdullah. "“Auditors’ journey to the top” : The case of Sweden." Thesis, Högskolan Kristianstad, Fakulteten för ekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-18376.

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Promotion to partner has always been a future goal for auditors, still becoming a partner is not an easy task, and it has many requirements, and since the audit profession is a sensitive profession and it concern everyone in the society, and since partners are the most important capital that audit firms have, so that is why we thought it is very important to investigate how this position can be reached?This research has a qualitative methodology and has interviews and internal documents as research strategy. The research consist of 7 interviews varied between authorized auditors who are still
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Gaddefors, Linn, and Frida Tollqvist. "Scrolling on a Shopping Journey : A study of relationships between motivations to use social media, the customer journey and purchase intention." Thesis, Umeå universitet, Företagsekonomi, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-185353.

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We are currently in the middle of the digital marketing era where technological developments have made it possible for customers and businesses to communicate around the clock. Social media is a tool that makes it possible for companies and brands to create and maintain relationships. To understand social media usage and the motivations behind it, Uses &amp; Gratifications theory is commonly used. Motivations are important when exploring consumer behaviour and understanding the customer journey. A customer journey can be explained as the different touch-points a customer has with a firm during
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Virkkunen, Paula, and Elsi Norhio. "Becoming a Social Media Influencer : Describing the journey of becoming a successful social media influencer." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-44168.

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Gebremichael, Keariam, and Saadul Islam Khan. "Transition Risk on a Consumer’s Journey : Influencing Concepts towards the occurrence of Transition Risk on a Consumer’s Journey on Virtual Reality Shopping." Thesis, Linköpings universitet, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-167053.

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Background: Retailing through Virtual Reality (VR) is faced with a dilemma of potential customers using the VR to look for products online, but somehow do not make a purchase online and prefer to visit the physical stores instead. This phenomenon is referred as Transition Risk. Aim: To develop an understanding regarding the concepts and factors that influence the occurrence of transition risk by using UTAUT2 framework. Identify those concepts and thus be able to assist retailers in diminishing the transition risk gap. Methodology: Is a quantitative study that involves an experiment followed by
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Books on the topic "Journey on business"

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O'Malia, Thomas J. The entrepreneurial journey. Thomson/South-Western, 2003.

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Thomas, Stephen J. The journey to improved business performance. Industrial Press, 2008.

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Fitzgerald, Brian. Scaling a Software Business: The Digitalization Journey. Springer Nature, 2017.

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Batiste, Lisa. My Business Journey. Palmetto Publishing, 2021.

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LOK, Johnny Ch. Entrepreneur Business Environment Journey. Independently Published, 2018.

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Business, AJO. My Personal Business Journey. Independently Published, 2019.

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LOK, Johnny Ch. Entrepreneur Business Environment Journey. Independently Published, 2018.

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LOK, Johnny Ch. Entrepreneur Business Environment Journey. Independently Published, 2018.

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LOK, Johnny Ch. Entrepreneur Business Environment Journey. Independently Published, 2018.

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LOK, Johnny Ch. Entrepreneur Business Environment Journey. Independently Published, 2018.

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Book chapters on the topic "Journey on business"

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Fitzgerald, Brian, Klaas-Jan Stol, Sten Minör, and Henrik Cosmo. "Your journey." In Scaling a Software Business. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-53116-8_3.

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Orvos, John. "Your Journey Ahead." In Achieving Business Agility. Apress, 2018. http://dx.doi.org/10.1007/978-1-4842-3855-4_12.

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Larsson, Mats. "The Author’s Journey." In Circular Business Models. Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-71791-3_3.

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Whelan, Jonathan, and Stephen Whitla. "The transformation journey." In Visualising Business Transformation. Routledge, 2020. http://dx.doi.org/10.4324/9781315142906-4.

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Marchewka, Edward. "Business Language." In A Cybersecurity Leader's Journey. CRC Press, 2025. https://doi.org/10.1201/9781003597407-7.

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Kumar, Rohit. "Journey of Business Intelligence." In Machine Learning and Cognition in Enterprises. Apress, 2017. http://dx.doi.org/10.1007/978-1-4842-3069-5_1.

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Melé, Domènec. "Humanizing Business: A Long Journey." In Issues in Business Ethics. Springer International Publishing, 2024. http://dx.doi.org/10.1007/978-3-031-55540-4_1.

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Mohanty, Smita, and Ajaya K. Samal. "PRADAN: A Journey of Continuing Relevance." In Springer Business Cases. Springer Nature Singapore, 2023. http://dx.doi.org/10.1007/978-981-99-2031-0_3.

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Wivestad, Viggo Tellefsen, and Rasmus Ulfsnes. "A Journey Through SPACE." In Lecture Notes in Business Information Processing. Springer Nature Switzerland, 2025. https://doi.org/10.1007/978-3-031-72781-8_5.

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AbstractThis study examines the influence of perceived changes in productivity in the context of introducing AI Coding Assistants, specifically GitHub Copilot, within two large-scale agile organizations. Using a cross-sectional survey, we measured self-reported changes in productivity using the SPACE framework. Our comparative analysis suggests several perceived benefits of AI Code Assistant adoption, though with a more conservative impact than previously reported. Further, a correlational analysis employing Kendall’s tau and PLSR with 10-fold cross-validation suggests that perceived changes t
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Kulak, Daryl, and Hong Li. "Business Value, Estimation and Metrics." In The Journey to Enterprise Agility. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-54087-0_7.

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Conference papers on the topic "Journey on business"

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Oyebode, Oluwadare J., and Kayode S. Aderomose. "Waste to Energy in Nigerian Context: Journey So Far and Way Forward." In 2024 International Conference on Science, Engineering and Business for Driving Sustainable Development Goals (SEB4SDG). IEEE, 2024. http://dx.doi.org/10.1109/seb4sdg60871.2024.10630320.

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R, Shinta Oktaviana, Achmad Nizar Hidayanto, Ejo Imandeka, et al. "Search Recommendations and Their Impact on Gen Z's Shopping Journey on e-Commerce." In 2025 16th International Conference on E-Education, E-Business, E-Management and E-Learning (IC4e). IEEE, 2025. https://doi.org/10.1109/ic4e65071.2025.11075451.

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Zelepukin, Alexey, Kasey Keenan, Sujith Sathian, and Jerome (Pete) Poirier. "Chevron Upstream Aboveground Storage Tanks Coating Management." In CONFERENCE 2023. AMPP, 2023. https://doi.org/10.5006/c2023-19556.

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Abstract From 2007 to 2022, Chevron’s Mid-Continent Business Unit (MCBU) in Midland, Texas, experienced several challenges in establishing and implementing an effective internal coating management strategy for the upstream, aboveground storage tanks (ASTs) built to American Petroleum Institution (API) Specification 12F (1). In this journey, Chevron has addressed and resolved the opportunities shared in this Paper and listed below to enable sustainable and reliable life of coating systems applied to ASTs working in produced water and crude oil service (upstream sector): issues around legacy spe
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"eTRANSFORMATION JOURNEY FOR SMES." In International Conference on e-Business. SciTePress - Science and and Technology Publications, 2009. http://dx.doi.org/10.5220/0002237301150120.

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Kremsar, Sara, and Miha Marič. "Improving Entrepreneurial Journey Through Good Business Practices." In Interdisciplinarity Counts. University of Maribor, University Press, 2023. http://dx.doi.org/10.18690/um.fov.3.2023.40.

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The paper describes the results of a survey conducted among more than 100 CEOs and best-in-class leaders in the entrepreneurial world. The survey aimed to gather advice and insights on improving the entrepreneurial journey through good business practices. Entrepreneurship is a challenging journey that requires a combination of skills, knowledge, and experience. The survey aimed to provide valuable insights to young entrepreneurs and those already in the world of entrepreneurship who face various challenges on their way towards optimum success. The survey results reveal a wide range of advice a
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Chhabria, Kunal, and Madhavi Damle. "Evolving Journey of Chatbots: Insights into Business Decisions." In 2022 International Interdisciplinary Humanitarian Conference for Sustainability (IIHC). IEEE, 2022. http://dx.doi.org/10.1109/iihc55949.2022.10060780.

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Setiabudi, Triatmojo Rosewanto, and Mohammad Firdaus. "PHR WK Rokan Digital Transformation Journey." In SPE/IATMI Asia Pacific Oil & Gas Conference and Exhibition. SPE, 2023. http://dx.doi.org/10.2118/215414-ms.

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Abstract Upstream business digital transformation is critical in managing PT. Pertamina Hulu Rokan (PHR) Wilayah Kerja (WK) Rokan also known as Rokan field’s operation and production. PHR WK Rokan oil fields consist of brownfield areas with thousands of wells. Major initiatives and operations took place in arresting production decline and increasing productions with infill drilling programs, workover[CT1], well interventions, and future Enhance Oil Recovery (EOR) projects. Operation challenges nowadays could be answered, one of them, by capturing digital solutions from current technology disru
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Che Arshad, Afzariah Binti. "The Journey Towards Effective Grievance Mechanism in Upstream." In SPE/IATMI Asia Pacific Oil & Gas Conference and Exhibition. SPE, 2023. http://dx.doi.org/10.2118/215390-ms.

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Abstract The United Nations Guiding Principles on Business and Human Rights (UNGP BHR) provides a clear framework in managing the aspect of human rights for governments and business sectors. While the governments are responsible to protect the human rights, businesses must respect these human rights and ensure an adequate access to remedies for the affected stakeholders. A well-designed grievance mechanism is a pivotal element in promoting accountability and transparency, with all due respect to human rights within the Company. This paper elaborates on the remarkable journey of PETRONAS Upstre
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Rambarassah, Harveena, and Souheil Khaddaj. "The complexity attachment in modernization journey." In 2022 21st International Symposium on Distributed Computing and Applications for Business Engineering and Science (DCABES). IEEE, 2022. http://dx.doi.org/10.1109/dcabes57229.2022.00078.

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Mandic, Igor. "ENHANCING CUSTOMER JOURNEY THROUGH PROCESS MINING: A LITERATURE REVIEW AND FUTURE RESEARCH DIRECTIONS." In INTERNATIONAL Conference on Business, Management, and Economics Engineering Future-BME. Faculty of Technical Sciences, Novi Sad, 2025. https://doi.org/10.24867/future-bme-2024-108.

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Providing an exceptional customer experience has become a primary goal in modern business, with best-practice companies setting strategic objectives for designing and enhancing the customer journey. The customer journey approach has been applied for many years in service design to create a cohesive customer experience across all touchpoints. Advances in technology and the emergence of innovative channels have enabled companies to collect large amounts of data about customer experiences, creating an opportunity to align service design with data science to gain valuable insights. Process mining,
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Reports on the topic "Journey on business"

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Rao, Menaka, Kushagra Merchant, and Shantanu Menon. Good Business Lab: Designing for Wellbeing. Indian School Of Development Management, 2023. http://dx.doi.org/10.58178/2303.1019.

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This case study engages with the journey of Good Business Lab (GBL), a non-profit registered in Bengaluru in 2017 that today has offices across India, as well as the USA and Latin America. Good Business Lab aims to apply research to steer businesses (primarily in labor-intensive industries such as manufacturing), to invest in the wellbeing of their workers. Through its ability to marry rigorous research techniques to its concerted intent to strike the balance between business and worker, GBL today occupies a notable niche within the Indian social sector ecosystem. The case study explores the e
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Ozano, Kim, Andrew Roby, and Jacob Tompkins. Learning Journey on Water Security: UK Water Offer. Institute of Development Studies (IDS), 2022. http://dx.doi.org/10.19088/k4d.2022.026.

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The overarching goals for the UK in relation to global water security are to; tackle and reverse growing water insecurity and its consequences caused by depletion and degradation of natural water sources; and address poor water management and increasing demand. To do this, the UK has a well-developed water ‘offer’ that together can help reach the goal of global water security. This note details some of that water offer: UK water leadership: The UK developed the concept of modern sanitation and water supply, with an early example being the Victorian Bazalgette London sewer; Ownership and regula
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Hiep, Ha Minh, ed. Innovation Readiness Assessment in Selected APO Member Economies. Asian Productivity Organization, 2022. http://dx.doi.org/10.61145/seap1749.

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The journey in the pursuit of innovation and digital technologies may be rife with uncertainties and anxiety for businesses and industries, especially the SMEs. At whatever stage of innovation an organization might be at, this publication provides an excellent guide and roadmap to assess, implement, and achieve innovation in business. Using the ISO 56000 Innovation Management System, enterprises have a solid reference to models and best practices from 10 APO member economies. This will help them to move forward in offering value-added products and services to the market while elevating and enh
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Omier, Emily, Chris Aniszczyk, and Ana Jimenez Santamaria. The Business Value of the OSPO: An Exploration of Why Organizations Create, Sustain, and Expand Open Source Program Offices (OSPOs). The Linux Foundation, 2023. https://doi.org/10.70828/kpmr3337.

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In our latest report with the TODO group, we tackled the research question: why are Open Source Program Offices (OSPOs) valuable from a business perspective? This qualitative study takes the reader through different value propositions that OSPO champions can use to connect OSPOs to business objectives, as well as the challenges to expect on an OSPO's journey. The report weaves in perspectives from OSPO leaders around the world and from various industries on what makes an OSPO valuable, how they measure that value, and how they expect their program to evolve with their organization. Whether for
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Woodhill, Jim, and Juliet Millican. Systems Thinking and Practice: A guide to concepts, principles and tools for FCDO and partners. Institute of Development Studies, 2023. http://dx.doi.org/10.19088/k4d.2023.002.

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This guide is a basic reference on systems thinking and practice tailored to the context and needs of the UK Government’s Foreign, Commonwealth &amp; Development Office (FCDO). It is an output of the FCDO Knowledge for Development Programme (K4D), which facilitated a Learning Journey on Systems Thinking and Practice with FCDO staff during 2021 and 2022. The guide offers a common language and shared framing of systems thinking for FCDO and its partners. It explores what this implies for working practices, business processes and leadership. It also offers links to additional resources and tools
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Hartl Kiyuvo, Judith, Nambula Kachumi, Lelemba Phiri, et al. Analysis of the Gender Dimension in the Green Innovation and Entrepreneurship in Africa. United Nations University Institute for Environment and Human Security, 2023. https://doi.org/10.53324/ebld1002.

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Women entrepreneurs in Africa play a pivotal role in driving sustainable development, constituting a significant portion of the continent's self-employed population. However, despite their critical contributions, they face persistent challenges, particularly within the green sector. This report investigates the unique hurdles faced by women entrepreneurs in green innovation, including limited access to markets, finance, networks, and supportive policies. The report highlights the multifaceted challenges encountered by women entrepreneurs, such as gender biases, limited market information, and
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Burger, Philippe, Chris Callaghan, Margaret Chitiga-Mabugu, et al. Report on Grouped Peer Review of Scholarly Journals in Economics and Business Management. Academy of Science of South Africa (ASSAf), 2022. http://dx.doi.org/10.17159/assaf.2022/0079.

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The peer review report titled 'Report on Grouped Peer Review of Scholarly Journals in Economics and Business Management' is the 13th in a series of discipline-grouped evaluations of South African scholarly journals. This is part of a scholarly assurance process initiated by the Academy of Science of South Africa (ASSAf). The process is centered on multi-perspective, discipline-based evaluation panels appointed by the Academy Council on the recommendation of the Academy’s Committee on Scholarly Publishing in South Africa (CSPiSA). This detailed report presents the peer review panel’s consolidat
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Busch, Julian Conn, Madhavi Muralidharan, Jasmine Wu, et al. Systematic review of OR to ICU handoff standardization interventions highlights need for focus on sustainability and patient outcomes. INPLASY - International Platform of Registered Systematic Review and Meta-analysis Protocols, 2022. http://dx.doi.org/10.37766/inplasy2022.2.0035.

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Review question / Objective: The objective of this review is to examine if and how interventional studies on handoffs of patients from the operating room (OR) to the intensive care unit (ICU) analyze interventional sustainability and their impacts on patient outcomes. Eligibility criteria: Inclusion criteria for studies were as follows: (1) publication of the study as a full-text manuscript in a peer-reviewed journal and (2) description of an intervention to standardize the OR to ICU handoff. Information sources: Information sources are the following electronic databases: ABI Inform, Business
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Eaton, Ben, Stefan Henningsson, Jonas Hedman, Maximilian Schneider, and Benny Boye Johansen. API Product Quality: A Comprehensive Reflection Guide. Copenhagen Business School, 2024. http://dx.doi.org/10.22439/digi.2024.01.

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In the realm of modern technology, Application Programming Interfaces (APIs) are becoming the cornerstone component of the digital ecosystem, resulting in the emergence of the API economy. This transformation is driven by firms leveraging APIs for cost reduction, broadening their audience reach, and monetizing services - enabling value creation through the exchange of information and services within and between organizations. Following the proliferation of APIs, even traditional firms are evolving into software producers, and are now on a journey from ad-hoc exploration of APIs to establishing
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Research, Community. Food Hygiene Rating Scheme Online Display in Wales: Executive summary. Food Standards Agency, 2023. http://dx.doi.org/10.46756/sci.fsa.mzi656.

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Online is increasingly one of the main channels through which consumers interact with food businesses – and research and purchase journeys will often involve multiple channels (online, face-to-face, telephone). It can feel inconsistent that businesses are required to display FHRS ratings on their premises but not online. Indeed, Consumers could see no reason for a distinction between the information available at the physical premises to those online particularly given the increasing role of online food purchase. Consumers are already quite confident navigating the online landscape when it come
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