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1

Bickelmann, Rolf E. Key Account Management. Gabler Verlag, 2002. http://dx.doi.org/10.1007/978-3-322-89051-1.

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Jensen, Ove. Key-Account-Management. Deutscher Universitätsverlag, 2004. http://dx.doi.org/10.1007/978-3-663-10468-1.

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3

Woodburn, Diana, and Malcolm McDonald, eds. Key Account Management. John Wiley & Sons, Inc., 2012. http://dx.doi.org/10.1002/9781119207252.

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4

Jensen, Ove. Key-Account-Management. Deutscher Universitätsverlag, 2001. http://dx.doi.org/10.1007/978-3-663-08628-4.

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5

Rau, Harald. Key Account Management. Gabler Verlag, 1994. http://dx.doi.org/10.1007/978-3-322-82729-6.

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6

Vyas, Preeta H. Key account management. Indian Institute of Management, 2012.

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7

Capone, Roberto. Key Account Management, kompakt. Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-42922-5.

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8

Verra, G. J. Global account management. Routledge, 2003.

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9

Cheverton, Peter. Key Account Management 3rd edition. Kogan Page Publishers, 2006.

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10

Woodburn, Diana. Key account management: The definitive guide. 3rd ed. Wiley, 2011.

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11

Langdon, Ken. Key accounts are different: Sales solutions for key account managers. Pitman, 1995.

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12

B, Miller Robert. Successful large account management. H. Holt, 1991.

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13

1944-, Tuleja Tad, ed. Successful large account management. Warner Books, 1991.

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14

E, Heiman Stephen, and Tuleja Tad 1944-, eds. Successful large account management. Kogan Page, 1994.

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15

Gegenmantel, Rolf. Key-Account-Management in der Konsumgüterindustrie. Deutscher Universitätsverlag, 1996. http://dx.doi.org/10.1007/978-3-663-08629-1.

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16

Seidler, Markus. Key-Account-Management in der Automobilindustrie. Springer Fachmedien, 2009.

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17

Büchel, Oliver. Neue Wege im Key Account Management. Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-41850-2.

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18

Rolf, Laurelli, ed. Key account management: Nyckeln till framgång. Ekerlids Förlag, 1997.

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19

Diana, Woodburn, ed. Key account management: The definitive guide. 2nd ed. Butterworth-Heinemann, 2007.

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20

Biesel, Hartmut H. Key Account Management erfolgreich planen und umsetzen. Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-8349-4279-1.

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21

Biesel, Hartmut H., ed. Key Account Management erfolgreich planen und umsetzen. Gabler, 2007. http://dx.doi.org/10.1007/978-3-8349-9064-8.

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22

Biesel, Hartmut H. Key Account Management erfolgreich planen und umsetzen. Gabler Verlag, 2002. http://dx.doi.org/10.1007/978-3-322-92095-9.

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23

Sidow, Hans D. Key-Account-Management: Wettbewerbsvorteile durch Kundenbezogene Verkaufsstrategien. Mod. Industrie, 1991.

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24

Moorman, Mike. Key Account Management Excellence in Pharma & Medtech. Routledge, 2022. http://dx.doi.org/10.4324/9781003226512.

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25

Winistoerfer, John. Customer focus: Key account management for investment goods. Films for the Humanities & Sciences, 2005.

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26

Jensen, Ove. Key-Account-Management. Deutscher Universitäts Verlag, 2004.

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27

Key Account Management. 2nd ed. Kogan Page, 2001.

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28

Key Account Management. GRIN Verlag GmbH, 2009.

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29

Toscano-Ruffilli, Rosella. Key Account Management. Midas Verlag Ag, 2004.

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30

Key-Account-Management. Muenchner Verlagsgruppe GmbH, 1999.

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31

Key Account Management. Kogan Page, Limited, 2008.

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32

Key Account Management. Redline Wirtschaft bei Ueberreuter, 2004.

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33

Hughes, David. Successful Key Account Management. Troubador Publishing Limited, 2020.

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34

Capon, Noel. Praxishandbuch Key Account- Management. Campus Sachbuch, 2003.

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35

Hughes, David. Successful Key Account Management. Troubador Publishing Limited, 2020.

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36

Epz Key Account Management. Kogan Page, Limited, 2005.

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37

Sales & Key Account Management. Int. Cengage Business Press, 2004.

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38

Schindler, Uwe. Kundenintegration im Key Account Management. GRIN Verlag GmbH, 2007.

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39

Gasperetti, Giovanna. Key-Account-Management Bei Dienstleistern. Diplomarbeiten Agentur diplom.de. ein Imprint der Diplomica, 2000.

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40

Spitzenleistungen Im Key Account Management. Vahlen GmbH, 2015.

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41

Jastrzebski, Adam. KEY ACCOUNT MANAGEMENT - EIN ÜBERBLICK. GRIN Verlag GmbH, 2012.

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42

Ziele Im Key Account Management. GRIN Verlag GmbH, 2013.

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43

Sieck, Hartmut. Key Account Management Im Mittelstand. Wiley-VCH, 2005.

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44

Key Account Management (Cranfield Report). Financial Times Prentice Hall, 1999.

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45

Kurumundayil, Toby. Key Account Management Im Investitionsgüterbereich. GRIN Verlag GmbH, 2005.

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46

R. J. Ilsley R. E. Jones. Key Account Manager's Pocketbook. Management Pocketbooks, 2013.

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47

McDonald, Malcolm, and Beth Rogers. Malcolm Mcdonald on Key Account Management. Kogan Page, Limited, 2017.

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48

Reintgen, Stefan. Key Account Management - das Praxishandbuch B2B. Wiley & Sons, Incorporated, John, 2017.

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49

Key-Account-Management in der Automobilindustrie. Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-9995-5.

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50

Woodburn, Diana, and Malcolm McDonald. Key Account Management: The Definitive Guide. Wiley & Sons, Incorporated, John, 2012.

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