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1

Chen, Jianqing, De Liu, and Andrew B. Whinston. "Auctioning Keywords in Online Search." Journal of Marketing 73, no. 4 (2009): 125–41. http://dx.doi.org/10.1509/jmkg.73.4.125.

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Keyword advertising, or “sponsored links” that appear alongside online search results or other online content, has grown into a multibillion-dollar market. Providers of keyword advertising, such as Google and Yahoo, profit by auctioning keywords to advertisers. An issue of increasing importance for advertising providers is the “share structure” problem—that is, of the total available resources for each keyword (in terms of exposure), how large a share should be set aside for the highest bidder, for the second-highest bidder, and so on. The authors study this problem under a general specificati
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Agárdi, Anita. "Analysis of online depression forums and questionnaires." Production Systems and Information Engineering 10, no. 1 (2022): 49–63. http://dx.doi.org/10.32968/psaie.2022.1.4.

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This article investigates the analysis of online depression forums and questionnaires. The article analyses seven depression forums, two Hungarian and five international forum. Depression forum posts were analyzed based on keyword searches and readings from forum posts. 37 keywords were analyzed, the results of which are illustrated with diagrams. The most commonly used keyword is `help'. In addition, frequently used keywords include 'depressed', 'depression', 'anxiety', 'sleep', 'help', 'doctor', 'psychiatrist', 'sorry', 'thanks',' advice ',' work ',' anxiety '. Of the depressed questionnaire
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Xu, Yan Yan, Pin Jia Zou, and Zheng Fang. "Boost Keywords Conversion of Search Engine." Advanced Materials Research 834-836 (October 2013): 1803–6. http://dx.doi.org/10.4028/www.scientific.net/amr.834-836.1803.

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more and more people are used to purchase online. And companies also want to pay for the keyword on big search engine, such as Baidu, Google. So the strength of the competition plays a significant role in the efficiency of an online advertising campaign. Models for keyword auctions usually assume that, the value of a click is fixed and independent of the other sponsored ads in the auctions result, for the advertiser. In china, the big Online shopping mallTmall. Consumers can search products and service through Tmall Search Engine, a search engine allows consumers search in the Tmall. And we em
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Zou, Pin Jia, Yang Cheng, Yan Yan Xu, and Zheng Fang. "Boost Keywords Conversion of Search Engine." Advanced Materials Research 915-916 (April 2014): 1332–35. http://dx.doi.org/10.4028/www.scientific.net/amr.915-916.1332.

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more and more people are used to purchase online. And companies also want to pay for the keyword on big search engine, such as Baidu, Google. So the strength of the competition plays a significant role in the efficiency of an online advertising campaign. Models for keyword auctions usually assume that, the value of a click is fixed and independent of the other sponsored ads in the auctions result, for the advertiser. In china, the big Online shopping mallTmall. Consumers can search products and service through Tmall Search Engine, a search engine allows consumers search in the Tmall. And we em
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Hairi, Muhammad Hardiansyah, Purnawansyah Purnawansyah, and Sugiarti Sugiarti. "Pencarian Produk Mall Online Menggunakan Metode Multiple Keywords searching." Buletin Sistem Informasi dan Teknologi Islam 1, no. 1 (2020): 29–35. http://dx.doi.org/10.33096/busiti.v1i1.659.

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Metode pencarian yang dapat memfokuskan pencarian berdasarkan banyaknya kata kunci yang ditulis, hal ini menghemat waktu dan dapat memasukkan berbagai kata kunci dalam mesin pencari. Banyaknya kata yang ditulis lebih memfokuskan pencarian sehingga lebih maksimal dengan lebih spesifik terhadap produk yang dicari. Multiple keyword searching karena dengan metode tersebut akurasi hasil pencarian ditingkatkan mulai dari kesamaan kata kunci yang masukkan sama dengan yang diinginkan, memberi rangking pada tiap hasil pencarian dari yang sama hingga ke hasil yang berkaitan dan setiap kalimat yang digun
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Abdelhaq, Hamed, Michael Gertz, and Ayser Armiti. "Efficient online extraction of keywords for localized events in twitter." GeoInformatica 21, no. 2 (2016): 365–88. http://dx.doi.org/10.1007/s10707-016-0258-x.

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Liu, Feng, Xiaodi Huang, Weidong Huang, and Sophia Xiaoxia Duan. "Performance Evaluation of Keyword Extraction Methods and Visualization for Student Online Comments." Symmetry 12, no. 11 (2020): 1923. http://dx.doi.org/10.3390/sym12111923.

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Topic keyword extraction (as a typical task in information retrieval) refers to extracting the core keywords from document topics. In an online environment, students often post comments in subject forums. The automatic and accurate extraction of keywords from these comments are beneficial to lecturers (particular when it comes to repeatedly delivered subjects). In this paper, we compare the performance of traditional machine learning algorithms and two deep learning methods in extracting topic keywords from student comments posted in subject forums. For this purpose, we collected student comme
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Lu, Benjiang, Baojun Ma, Dong Cheng, and Jianyu Yang. "An Investigation on Impact of Online Review Keywords on Consumers’ Product Consideration of Clothing." Journal of Theoretical and Applied Electronic Commerce Research 18, no. 1 (2023): 187–205. http://dx.doi.org/10.3390/jtaer18010011.

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Consumers need external information to support their product evaluation, especially with regard to experiencing the product during online shopping. Review keywords provide aggregated information of online reviews for consumers. However, whether and how review keywords affect consumers’ product consideration is still unelucidated. Considering clothing as the research target, we built a model to depict the impacts of website-generated quality- and fit-related review keywords on consumers’ consideration of clothing by bridging cue diagnosticity frameworks and product uncertainty theory. The hypot
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Komleh, Ramin Abolghasemi. "Investigation of Relationship Between Google Cost-Per-Click and Search-Volume on Keyword of Chicago Tours." Journal of Information Systems and Informatics 5, no. 3 (2023): 1002–19. http://dx.doi.org/10.51519/journalisi.v5i3.518.

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Pay-per-click is one of common and important ways in online advertising through Google; but some keywords are usually expensive and this issue is visible through Google cost-per-click in Google keyword planner tool. It has done many research work in Google advertising formats, but place of studies in field of relationship between Google cost-per-click and keyword search-volume, especially in tourism area is blank. This paper tries to answer of this main question that is there a significant relationship between cost-per-click and keyword search-volume and the number of keyword's word? In other
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Blankenbaker, John, and Shankar Mishra. "Paid search for online travel agencies: Exploring strategies for search keywords." Journal of Revenue and Pricing Management 8, no. 2-3 (2009): 155–65. http://dx.doi.org/10.1057/rpm.2008.64.

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Sulkipani, Sulkipani, Kokom Komalasari, Sapriya Sapriya, Susan Fitriasari, and Jusuf Blegur. "Online Learning in Civic Education Research Trend: A Bibliometric Analysis." International Review of Research in Open and Distributed Learning 26, no. 2 (2025): 59–88. https://doi.org/10.19173/irrodl.v26i2.8266.

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Online learning in civic education (OLCE) has been going on since the 2000s. It has become an increasingly interesting topic in light of recent technological advances and emergencies, and it contributes to improving the quality of learning processes and outcomes. This study aimed to track the publication trends of OLCE in the Scopus database (2005–2024). The method used was bibliometric, with VOSviewer software analysis. The investigation found 123 documents, half of which were articles, and the rest distributed among conference papers, book chapters, conference reviews, books, and notes. Thes
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Wang, Bixi, Wenbin Wu, Wenfeng Zheng, Qilong Gong, and Lirong Yin. "Search Engine Optimization Method of Online Course Management Platform." Journal of Physics: Conference Series 2138, no. 1 (2021): 012023. http://dx.doi.org/10.1088/1742-6596/2138/1/012023.

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Abstract This study proposes a method of keyword selection in search engine optimization to improve the accuracy of search engine and website rankings. To promote the development of scientific and technological innovation, this paper selects the innovation and entrepreneurship curriculum platform as the experimental object. By comparing different search engine optimization strategies, the keyword search volume data is analyzed based on “comprehensive index evaluation method”, which analyzes and calculates the change of keyword search comparison and the number of related keywords. Therefore, th
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KADIROV, TOHIRJON. "Online Teacher Training Program: Online T-60 project." Euro Afro Studies International Journal, (EASIJ.COM), 3, no. 7 (2021): 11–18. https://doi.org/10.5281/zenodo.5091046.

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The following teacher training program is dedicated to analyze and help English language instructors in terms of developing their teaching skills. As the main objectives of this small-scale research are to analyze and compare online and offline teaching styles of conducting courses in different situations. Regarding this teacher-training program, several types of research methods are implemented in this research in order to get results that are more reliable. <strong>Keywords: </strong>teacher training program, language features, language skills,
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Cheng, Ming, Chris K. Anderson, Zhen Zhu, and S. Chan Choi. "Service online search ads: from a consumer journey view." Journal of Services Marketing 32, no. 2 (2018): 126–41. http://dx.doi.org/10.1108/jsm-06-2016-0224.

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Purpose This study aims to address the following research questions: Do the two types of service firms (individual or aggregator) have similar competitiveness on online search ads? How should the two types of service firms select optimal branded keywords to improve search performance? In addition, how do consumers’ search queries influence the service search performance of the two types of service firms? Design/methodology/approach In this study, the authors conduct an empirical analysis by building a two-stage choice modeling on the process of search engine ranking and consumer click-through
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Rohit, Ganguly Priyanka Roy. "The Future of Online Teaching: Trends and Predictions." THIRD VOICE REALITY AND VISION Vol No-6, Issue No-2 (2025): 38–44. https://doi.org/10.5281/zenodo.15168814.

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ABSTRACTThis study focuses on assessing the utility and limitations of online teaching platforms and tools, to determine theirvalue to teaching. Conducting a primary quantitative survey among 100 educators, the study adopts a positivistphilosophy, exploratory research methodology, and deductive analytical approach. The results indicate that studentshave a fairly good attitude toward the media through which online classes are conducted, and there is a preferencefor features such as Interactive Whiteboards and File Sharing. However, several challenges such as students&rsquo;attention, technology
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Dilai, M. P. "KEYWORDS OF THE ENGLISH ONLINE NEWS DISCOURSE IN 2021: A CORPUS APPROACH." Тrаnscarpathian Philological Studies 1, no. 19 (2021): 124–33. http://dx.doi.org/10.32782/tps2663-4880/2021.19.1.23.

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Nichani, AshishSham. "Can′t find your article online? Have you used the right keywords??" Journal of Indian Society of Periodontology 18, no. 3 (2014): 279. http://dx.doi.org/10.4103/0972-124x.134555.

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Böhme, Marcus H., André Gröger, and Tobias Stöhr. "Searching for a better life: Predicting international migration with online search keywords." Journal of Development Economics 142 (January 2020): 102347. http://dx.doi.org/10.1016/j.jdeveco.2019.04.002.

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Wijaya, Didik Prata, Letizia Dwi Murti, and Mochamad Reinnal Rachman. "Recall dan Precision pada Online Public Access Catalog (OPAC) Dinas Arsip dan Perpustakaan Kota Bandung." VISI PUSTAKA: Buletin Jaringan Informasi Antar Perpustakaan 24, no. 1 (2022): 81–91. http://dx.doi.org/10.37014/visipustaka.v24i1.2915.

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Disarpus Bandung is a technical institution that has the task and function of developing the habit of reading fondness through library empowerment. The role of the Online Public Access Catalog (OPAC) as an information retrieval system is very supportive as a means or facilities to improve services to the community, especially in the field of libraries in the city of Bandung. This study aims to determine (1) How is recall and precision in the OPAC of the Disarpus Bandung. (2) effectiveness of OPAC as an information retrieval system in the city of Bandung. The data collection method used is by c
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Kim, Geun-Hye, and Bo-Jun Seo. "Keyword Network Analysis for University Online Classes Using Big Data in the Era of COVID-19." Korean Association For Learner-Centered Curriculum And Instruction 22, no. 16 (2022): 863–76. http://dx.doi.org/10.22251/jlcci.2022.22.16.863.

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Objectives The purpose of this study is to explore the social perception of university online classes using big data. To this end, online text data was collected and analyzed for the past three years from January 2020 by searching for ‘university + online + class’ in the Textom program. Methods The collected data went through the first and second refining processes, and 50 key words were selected based on word frequency to perform connection centrality analysis and social network analysis was performed. Results First, among the keywords that appeared at the same time as university online class
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Kim, Seong Im, and Je-Kyung Lee. "Using Text Mining Analysis of Career Concerns from Adult in Online Career Counseling: Focusing on the case of CareerNet online career counseling." Korean Association For Learner-Centered Curriculum And Instruction 25, no. 3 (2025): 345–62. https://doi.org/10.22251/jlcci.2025.25.3.345.

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Objectives The aim of this study is to present the basic data for efficient intervention of online career counseling by analyzing the career concerns from adult clients in online career counseling, using text mining. Methods A corpus consisting of 71 bulletin board text of adult clients aged 31 to 58 was gathered from CareerNet's open online career counseling from July 2019 to June 2021. Following data preprocessing, the text underwent analysis through word frequency, term frequency-inverse document frequency (TF-IDF), associated keyword network analysis, and topic modeling using latent Dirich
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Meghanathan, Natarajan, Nataliya Kostyuk, Raphael Isokpehi, and Hari Cohly. "AN ALGORITHM TO SELF-EXTRACT SECONDARY KEYWORDS AND THEIR COMBINATIONS BASED ON ABSTRACTS COLLECTED USING PRIMARY KEYWORDS FROM ONLINE DIGITAL LIBRARIES." International Journal of Computer Science and Information Technology 2, no. 3 (2010): 93–101. http://dx.doi.org/10.5121/ijcsit.2010.2307.

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MILEVA, Liliya. "Redefining SEO: A new approach to tools and techniques for keyword planning with AI." INTERNATIONAL CONFERENCE ON ECONOMICS, BUSINESS & MANAGEMENT 1, no. 1 (2024): 81–84. https://doi.org/10.56065/icebm2024.81.

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This report explores the utilization of artificial intelligence (AI) in keyword planning to enhance website SEO. By leveraging advanced tools and techniques, marketers can identify and optimize keywords that align with both user intent and search engine algorithms. The integration of AI into keyword research empowers SEO specialists to make data-driven decisions, improve website visibility, and ultimately drive organic traffic. The report delves into the benefits of AI-powered keyword optimization, including increased efficiency, accuracy, and the ability to uncover long-tail keywords. By adop
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Sonpipare, Rohan. "Online Examination System." International Journal for Research in Applied Science and Engineering Technology 10, no. 5 (2022): 1599–605. http://dx.doi.org/10.22214/ijraset.2022.42596.

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Abstract: The online Examination portal is a web-based application for technical evaluation. The online examination portal not only replaces paperwork but also releases the workload of faculty. Most of the e-examination (Online Examinations) have fixed number of questions without randomizations, they have pool scalability. Online examination system is increasing rapidly with the change in scenario due to the pandemic, also it seems to be an easy, flexible, and secure methodology to carry the examinations effectively. Keywords: RDBMS- Relational Database Management System, LDAP- Lightweight Dir
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Hwang, Jina, Daiki Min, and Alex Jiyoung Kim. "Selection of Effective Keywords for Online Search Advertising Using Attribute-based Clustering Analysis." Journal of the Korean Institute of Industrial Engineers 45, no. 5 (2019): 451–64. http://dx.doi.org/10.7232/jkiie.2019.45.5.451.

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Kivuti, Edwin Mwosa. "An Evaluation of the Impact of Keyword Frequency on Keyword Prominence." International Journal of Online Marketing 8, no. 3 (2018): 52–70. http://dx.doi.org/10.4018/ijom.2018070104.

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This article describes how search engine optimization(SEO) is becoming an increasing useful technique in online marketing as more people look to the internet to search for information. Search Engine Optimization enables web developers to develop web pages which have a high SERP rankings. A key technique in SEO is through improving the keyword prominence of keywords. In this research, keywords within web pages are extracted, and the correlation between the frequency of these words and their keyword prominence is evaluated. The findings of this research will provide a guideline to SEO practition
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Ahmed, Shaikh Abuosama Rizwan, Attar Faiz Farid, Desale Vaibhav Rajendra, and Prof N. V. Gawali. "Online VetMeds System." International Journal for Research in Applied Science and Engineering Technology 10, no. 5 (2022): 3286–88. http://dx.doi.org/10.22214/ijraset.2022.43077.

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Abstract: Online VetMeds is web based application. User can post requirement for medicine of their pets. User can purchase medicine online. Medicine delivery provided by the nearest associate pet store. Prescription is mandatory for ordering medicine. As per prescription user can search medicine and useful information to order. This application provides logins to the users. They can maintain their account. The main objective of this medical Booking Store system is to take the whole medical store online so that it is reachable to customers 24/7. Overall online medical booking store will become
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Yang, Jianye, Wu Yao, and Wenjie Zhang. "Keyword Search on Large Graphs: A Survey." Data Science and Engineering 6, no. 2 (2021): 142–62. http://dx.doi.org/10.1007/s41019-021-00154-4.

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AbstractWith the prevalence of Internet access and online services, various big graphs are generated in many real applications (e.g., online social networks and knowledge graphs). An important task on analyzing and mining these graphs is keyword search. Essentially, given a graph G and query Q associated with a set of keywords, the keyword search aims to find a substructure (e.g., rooted tree or subgraph) S in G such that nodes in S collectively cover part of or all keywords in Q, and in the meanwhile, S is optimal on some user specified semantics. Keyword search on graphs can be applied in ma
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Wakade, Sandip. "Online Blood Donation System." International Scientific Journal of Engineering and Management 04, no. 06 (2025): 1–7. https://doi.org/10.55041/isjem04144.

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Abstract In recent years, the demand for blood has significantly increased due to rising medical emergencies, surgeries, and chronic health conditions. Traditional blood donation systems often suffer from inefficiencies such as delayed communication, lack of donor availability, and limited access to real-time data. This research presents the design and implementation of an Online Blood Donation System aimed at improving the coordination between blood donors, recipients, and blood banks. Keywords: Blood Donation, Online Blood Management, Donor Registration, Blood Bank System
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S.B.N.S.L., Meghana, G.Nagavallika, Deepak D.S.S.N., H. Rahul U., Rama Krishna B., and Parameswari B.N.V.V. "Online Home Services." Online Home Services 8, no. 12 (2024): 8. https://doi.org/10.5281/zenodo.10537428.

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The Online Home Service System is a modern technological solution designed to streamline and enhance the delivery of various household services to &nbsp;homeowners and residents. The system offers a user- friendly web and mobile application interface that allows &nbsp;homeowners to easily request a wide range of services, including plumbing, electrical repairs, house cleaning, gardening, appliance maintenance, and more. Service providers, ranging from independent contractors to established companies, can register on the platform to offer their expertise, expand their customer base, and optimiz
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Król, Karol, and Dariusz Zdonek. "Cultural Heritage Topics in Online Queries: A Comparison between English- and Polish-Speaking Internet Users." Sustainability 15, no. 6 (2023): 5119. http://dx.doi.org/10.3390/su15065119.

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New communication channels and methods for retrieving information can provide increasingly precise data describing how cultural heritage is perceived, protected, promoted, and shared. Many internet users search for cultural-heritage-related topics using online search engines and databases. The purpose of this study was to identify the context and frequency of cultural heritage topics in Google search engine queries. The primary hypothesis was that keywords used in Google searches related to cultural heritage would be much more diversified in English than in Polish, perhaps because Polish has m
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Mehta, Miti. "Online Voting System." International Journal for Research in Applied Science and Engineering Technology 10, no. 5 (2022): 1471–76. http://dx.doi.org/10.22214/ijraset.2022.42552.

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Abstract: The ‘Online Voting System’ is a web based voting platform for conducting elections online. This system seeks to use face recognition algorithm for voter identity authentication to enhance the security of the electioneering process and ultimately providing an online platform which enables all eligible voters to exercise this activity from any location. The user must sign in/login using their respective credentials and they will be logged in into the system only after the face recognition authentication is successful. Thereafter, the voter can cast their vote securely and logout of the
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Ju, Hyun-Jung. "Keyword Network Analysis on Early Childhood Education Welfare Using Online Article." Korean Association For Learner-Centered Curriculum And Instruction 23, no. 11 (2023): 369–93. http://dx.doi.org/10.22251/jlcci.2023.23.11.369.

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Objectives The objective of this study was to analyze the keyword network of early childhood education welfare in Korea and to develop strategies to improve the quality of early childhood education welfare based on the major issues related to this topic.&#x0D; Methods The study used online news articles to analyze the frequency, network structure, and community subgroups of keywords related to “early childhood education welfare” in Korea. Tools such as Textom, Ucinet 6.0, and Gephi 0.10.0 were used for the analysis.&#x0D; Results The study analyzed 15,349 collected items from 2001 to August 20
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Chittoda, Mahak. "Online Vegan Food Delivery System." International Journal for Research in Applied Science and Engineering Technology 10, no. 1 (2022): 19–23. http://dx.doi.org/10.22214/ijraset.2022.39495.

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Abstract: The system proposed here signifies Vegan food delivery process. This system will allow restaurants to quickly and easily manage an online menu which customers can browse and use to place orders with just a few clicks. The system then relays these orders to restaurant’s employees through an easy to navigate graphical interface for efficient processing. Keywords: Vegan food delivery, customers, vegan vibes, food order etc.
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Hardiyanti, Sri, Abidin Pammu, and Nasmilah Nasmilah. "Worldwide research productivity and tendency of online English learning a bibliometric analysis (2011-2021)." AMCA Journal of Community Development 2, no. 2 (2022): 48–54. http://dx.doi.org/10.51773/ajcd.v2i2.145.

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This study was aimed to illustrate the global research productivity and the tendency of online English learning in recent years (2011-2021). Researchers investigated 922 articles in Google Scholar, which was retrieved via Publish or Perish. A bibliometric methodology was adopted in this study. The data was analyzed to reveal prominent articles distribution from 2011 to 2021, most productive journals, popular keywords and most-cited articles. This study revealed that from the beginning of the Covid-19 pandemic (2020-2021), the research productivity in online English learning topics showed a sig
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Chen, Wen, Zhiyun Xu, Xiaoyao Zheng, Qingying Yu, and Yonglong Luo. "Research on Sentiment Classification of Online Travel Review Text." Applied Sciences 10, no. 15 (2020): 5275. http://dx.doi.org/10.3390/app10155275.

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In recent years, the number of review texts on online travel review sites has increased dramatically, which has provided a novel source of data for travel research. Sentiment analysis is a process that can extract tourists’ sentiments regarding travel destinations from online travel review texts. The results of sentiment analysis form an important basis for tourism decision making. Thus far, there has been minimal concern as to how sentiment analysis methods can be effectively applied to improve the effect of sentiment analysis. However, online travel review texts are largely short texts chara
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Yun, An-Soon, and Hyo-Young Park. "Emotional Intelligence Research Trend Analysis: Using Keyword Network Analysis." Korean Journal of the Human Development 31, no. 1 (2024): 67–84. http://dx.doi.org/10.15284/kjhd.2024.31.1.67.

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The purpose of this study is to analyze trends in emotional intelligence research conducted in Korea. For this purpose, we collected papers using major online sites and in-tegrated papers by excluding duplicate papers. The integrated data went through a pre-processing process based on data cleaning, and keywords were extracted. The frequency of appearance of papers for each keyword was checked, and the degree centrality, betwe-enness centrality, closeness centrality, and eigenvector centrality of the keyword network were examined. As a result of the study, ‘control’, ‘infants’, ‘education’, an
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Tay, Pek San. "Keyword Advertising: Challenging the Traditional Concept of “Use” under Malaysian Trade Mark Law." Asian Journal of Comparative Law 4 (2009): 1–17. http://dx.doi.org/10.1017/s2194607800000399.

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AbstractKeyword advertising involves the sale of keywords, sometimes comprising the trade marks of others, by search engine providers so that the keyword purchasers' advertisements are triggered as sponsored results whenever Internet users type in any of the keywords as search terms. This method of online advertising is new and novel and has been embraced widely by many businesses. However, its legality, particularly in the sale of keywords comprising the trade marks of others, has been challenged in a number of major jurisdictions. This article examines the approach of the courts in the U.S.
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Burhaein, Erick, Rasyid Zuhdi, Diajeng Tyas Pinru Phytanza, and Yogy Ferdy Irawan. "Learning model in adapted physical education based on online: the bibliography analysis in publication 2018 – 2023." Retos 61 (October 2, 2024): 466–78. http://dx.doi.org/10.47197/retos.v61.108322.

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This study aims to determine the conditions in the range of 2018-2023 related to scientific maps, publication trends, and the scope of thematic research in the field. On the theme of the online-based Adapted Physical Education Learning (APE) model, especially articles published in international journals with indexation of Scopus, PubMed, and Crossref. In addition to the research and data sources to be used in the bibliometric analysis as many as 2200 articles were found through the keywords "learning model”, “APE”, and “online" in the article title &amp; abstract". To explore and identify key
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Malek, Nur Afiqah Aqilah Binti Abdul, Dimas Bagus Wiranatakusuma, and Anggi Aprizal. "Influence of Digital Policy and Governance Sustainability on Student Online Shopping Behavior Through Instagram." SHS Web of Conferences 204 (2024): 04007. http://dx.doi.org/10.1051/shsconf/202420404007.

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The objective of this investigation is to examine bibliometric attributes associated with and the interplay between digital policy, governance sustainability, and student online shopping behavior through Instagram, utilizing data from the Scopus database spanning the period from 2014 to 2024. This paper presents recommendations for prospective avenues of study and advancement in this domain. Employing VOSviewer software, 30 articles underwent bibliometric scrutiny, facilitating the visualization of patterns such as keyword co-occurrence. The findings revealed a conspicuous constraint in the ex
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Nurliza, Nurliza. "PELATIHAN CONTENT DISCOVERY ONLINE MARKETING PELAKU UMKM MAKANAN." GERVASI: Jurnal Pengabdian kepada Masyarakat 9, no. 1 (2025): 139–51. https://doi.org/10.31571/gervasi.v9i1.7283.

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Tujuan PKM adalah peningkatan pengetahuan dan keterampilan kompetensi content discovery pelaku UMKM makanan di Kota Pontianak dengan metode pelatihan dan demonstrasi. Hasil menunjukkan mayoritas masing-masing use behavior, engagement, dan seo adalah users; likes and shares; keyword ranking dan backlinks. Company revenue ROI rerata 10-40%, cost per acquisition rendah, mayoritas new leads generated menengah kebawah, existing leads nurtures dan conversions dengan Instagram dan whatsapp. Terbatas suggested variations, monthly search volume and competition metrics, dan low-hanging fruit terms. Mont
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Guntur, Prasetiyo1* Meylani Tuti2. "The Role of Influencers and Online Reviews in Enhancing Consumer Trust and Influencing Purchase Decisions." ISRG Journal of Economics, Business & Management (ISRGJEBM) III, no. II (2025): 12–20. https://doi.org/10.5281/zenodo.14964472.

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<strong>Abstract</strong> <em>This study aims to analyze the influence of influencers and online reviews on purchasing decisions through consumer trust. The sampling technique used was accidental sampling, namely consumers who purchased Kopi Dari Hati Taman Dinari products with a total of 221 people. The questionnaire was distributed in December 2024. The data analysis method was carried out using Structural Equation Modeling (SEM) using SmartPLS. In the digital era, the presence of influencers and online reviews is increasingly considered significant in influencing consumer behavior. However,
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Chuyen, T. H. Nguyen, Thuy Ngan Ho, and Thi Thanh Hoan Pham. "Using Online Games in Teaching: A Bibliometric Analysis." International Journal of Social Science And Human Research 06, no. 09 (2023): 5726–32. https://doi.org/10.5281/zenodo.8384368.

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This paper aims to study an overview of the using online games in teaching based on the Scopus data source from January 2016 to July 2023. The PRISMA model is used to guide the selection of articles. After selection and consideration, 19 scientific articles were included for analysis. The author analyzes information such as number of research articles, country, author, citations, keywords. The results showed that the number of research articles on the use of online games in teaching is increasing, in which the article &ldquo;Using online game-based platforms to improve student performance and
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Klimiuk, Krzysztof Bartosz, Dawid Krefta, Michał Krawczyk, and Łukasz Balwicki. "Seasonal Trends in Suicide Attempts-Keywords Related Searches: A Google Trends Analysis." Healthcare 12, no. 13 (2024): 1273. http://dx.doi.org/10.3390/healthcare12131273.

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Suicide is a significant public health concern globally, with its varying rates influenced by numerous factors, including seasonal changes. Online search behaviors, particularly searches related to suicide and mental health, have been proposed as real-time indicators of suicidal ideation in populations. In this study, a cross-sectional time series analysis was conducted, utilizing data on suicide attempts from the Polish Police Headquarters and online search behavior from Google Trends over a decade. Suicide attempt data were analyzed alongside the frequency of Google searches for suicide-rela
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Syarif, Iwan, Rengga Asmara, and Nur Ulima Rusmayani. "Klasifikasi Keluhan Masyarakat pada Sosial Media Twitter terhadap Pelayanan Toko Online di Indonesia menggunakan Metode Cosine TF-IDF." BINA INSANI ICT JOURNAL 7, no. 1 (2020): 33. http://dx.doi.org/10.51211/biict.v7i1.1334.

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Abstrak: Berkembangnya toko online dan transaksi online di Indonesia pada saat ini diiringidengan berbagai permasalahan seperti keluhan pada pelayanan yang membahas mengenaiaplikasi, ketanggapan dan pengiriman. Dengan adanya permasalahan tersebut, perhitunganserta penilaian keluhan yang sering didapatkan oleh masing-masing toko online sangatdiperlukan. Dengan memanfaatkan tweet masyarakat yang ditujukan kepada toko online, datatweet tersebut akan diklasifikasikan ke dalam kategori pelayanan yang telah ditentukan.Pengolahan data berupa tweet membutuhkan proses preprocessing yaitu proses untukme
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Murdiyanto, Aris Wahyu, and Arif Himawan. "Identification Of Keywords That Impact Of Increasing The Click Through Rate Of Online Advertising On Search Engines." Telematika 19, no. 1 (2022): 77. http://dx.doi.org/10.31315/telematika.v19i1.6450.

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Purpose: To identify keywords that can be chosen to increase CTR on the website so that the potential revenue of targeted prospects through search engines is higher.Design/methodology/approach: This study applies the weighted product method based on the criteria that will be determined to find the best keyword list.Findings/result: The results of identification by ranking using the weighted product method based on the criteria C1, C2, and C3 resulted in an average increase in CTR of 16.18% to 22.92%. With this increase, business owners can be more efficient in the online advertising process.Or
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Park, Hyunhee, Minjun Ji, and . "Comparative Analysis of Optimizer Methods for Machine Learning Algorithm using Search Keyword Ad Data." International Journal of Engineering & Technology 7, no. 4.39 (2018): 30–36. http://dx.doi.org/10.14419/ijet.v7i4.39.23694.

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A searching for specific keywords through an online web searching platform (e.g., Google or Naver) is one of the most popular search mechanisms. Therefore, an advertisement on the online web searching platform has become one of the representative advertising marketing mechanisms. In order to advertise a specific keyword, it is necessary to pay the web-search-word to the online web searching platform and participate in the bid system. However, since the ads of online web searching platform are operated privately, it is quite difficult to know the bidding price of specific keywords. In this pape
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Li, Daifeng, Andrew Madden, Chaochun Liu, Ying Ding, Liwei Qian, and Enguo Zhou. "Modelling online user behavior for medical knowledge learning." Industrial Management & Data Systems 118, no. 4 (2018): 889–911. http://dx.doi.org/10.1108/imds-07-2017-0309.

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Purpose Internet technology allows millions of people to find high quality medical resources online, with the result that personal healthcare and medical services have become one of the fastest growing markets in China. Data relating to healthcare search behavior may provide insights that could lead to better provision of healthcare services. However, discrepancies often arise between terminologies derived from professional medical domain knowledge and the more colloquial terms that users adopt when searching for information about ailments. This can make it difficult to match healthcare querie
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Nasir, Nur Syakinah Abdul, Nurul Labanihuda Abdull Rahman, Hasyeilla Abd Mutalib, and Rabeatul Husna Abdull Rahman. "A Review and Bibliometric Analysis of Online Food Delivery by Using Scopus Database." GATR Journal of Management and Marketing Review (GATR JMMR) VOL. 7 (3) JULY - SEPTEMBER 2022 7, no. 3 (2022): 160–69. http://dx.doi.org/10.35609/jmmr.2022.7.3(8).

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Objective - Academic research on online food delivery has mainly addressed its economic and social implications. Due to technological advancement, online food delivery services have grown in popularity in Malaysia. The Internet and mobile technology make it easy to use mobile devices to access online food delivery services. Methodology/Technique - This study aimed to analyse the bibliometric characteristics of worldwide research trends, publication growth, publishing outputs by nations, themes of interest, and author keyword co-occurrences. This article presents a bibliometric analysis of onli
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Yeom, Sanghui, Seungyeon Choi, Jeonghee Chi, and Soyoung Park. "Blockchain-Based Employment Contract System Architecture Allowing Encrypted Keyword Searches." Electronics 10, no. 9 (2021): 1086. http://dx.doi.org/10.3390/electronics10091086.

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We introduce a blockchain-based online employment contract system to protect the rights and interests of both employees and employers. In the proposed model, an employer and a worker can interactively create a new electronic online contract, and the mutually signed contract is saved on a contract blockchain so that the contract becomes certifiable but cannot be forged by the contract signers. In particular, the blockchain in our system provides transactional privacy to protect sensitive personal information such as social identifier, contact information, income, and so forth, contained in the
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