Dissertations / Theses on the topic 'Laundry Detergent'
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Sebastiani, Benedetta. "Market analysis towards sustainable laundry detergents : chances of penetration of an italian ecological detergent." reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2016. http://hdl.handle.net/10183/147177.
Full textThe most urgent imperative of our current century is the concern about the Environment. Sustainability may be considered as the key solution to this universal problem. Living in a consumer society means that humans’ actions always have a sort of impact on what will be our common future. This, together with the fast growing population rates, implies that something have to change in the pattern of consumption worldwide. In general, emerging economies are those that from this point of view scare the most, due to their increasingly augmenting urbanization, together with their enormous size and their retrograde industrial development and regulations. Specifically Brazil, with its exponential growth and its continental dimensions represents one of the biggest consumption forces of the planet. Since behavioral studies among ecological consumption in this country are mainly concentrated on organic food, this present work aims to analyze the market toward sustainable products in the cluster of Porto Alegre. Precisely, the pattern of consumption toward laundry detergents are inferred, in order to (a) identify the offer of laundry detergents in the market; (b) understand how does the purchasing process of laundry detergents occurs; and (c) define values and attitudes that drives green consumers’ behavior, investigating the chances of penetration of an Italian green product. This work is disclosed through a triangulation of three different phases. Starting from the delimitation of the theoretical background both of consumer behavior and green consumption, it was then followed a qualitative research, either secondary and primary – via semi-structured interviews – supported by a quantitative Schwartz survey with the aim of inferring values and attitudes of the segments of interest.
Hanna, K. Michael. "Effects of hydraulic loading and laundry detergent on the operation of aerobic package treatment systems." Thesis, This resource online, 1993. http://scholar.lib.vt.edu/theses/available/etd-03032009-040614/.
Full textGordon, A. K. (Andrew K). "Assessing the effect of a laundry detergent ingredient (LAS) on organisms of a rural South African river." Thesis, Rhodes University, 2012. http://hdl.handle.net/10962/d1006201.
Full textLa, Torre Butrón Úrsula Clotilde, Pachas Fernando Renato Mora, Figueroa Javier Antonio Ruiz, and Zárate Nathalie Lisbel Tello. "Plan de introducción de una nueva marca de detergente líquido al mercado peruano." Master's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2019. http://hdl.handle.net/10757/626025.
Full textPeru has had positive results in recent years, even over the regional average. One of the consequences of economic growth is the consumption increasing. Also, it´s important to emphasize that middle class socioeconomic levels are very dedicated to home; so, they are shopping more staple, personal care products as well as for cleaning. Middle class wants to be sure about getting best quality. Due to this favorable environment, it was decided to make a plan for introducing the liquid detergent to the Peruvian market. The product will be offered for a market in constant development and with high potential: to C and D socioeconomic level. Rivalry between the competitors is hard, so, the market is limited to a few companies with a large market share for each one. However, the product category is so large that it´s expected to find inside this a place for developing the product; all of these, taking advantage about a market that is still growing. This will be done with a satisfactory volume / price offer and it'll be disseminated through promotional activities. The product introduction will be done by imports, making a small operation which is efficient and whose activities are supported with use of technology. This introduction plan will have, as a preliminary orientation, the penetration of the product in the market. This allows to have the require speed in the taking of decisions, the ones will be used to make an impact and to get potential buyers with strategy of introduction.
Trabajo de investigación
Houston, Erin L. "The Effects of Various Laundering Factors On The Recoverability Of DNA." Wright State University / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=wright1472489089.
Full textDOEDENS, MARIEKEN. "How to take care of your rainwear, An evaluation of commercially available laundry and waterproofing agents and their effect on maintaining water-repellence." Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-17415.
Full textProgram: Textilingenjörsutbildningen
Gregorová, Martina. "Analýza ekonomických a environmentálních efektů kompaktace pracích prášků." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-149891.
Full textAinsworth, Niamh Marie. "Developing methods to assess enzyme stability in liquid laundry detergents." Thesis, Durham University, 2018. http://etheses.dur.ac.uk/12832/.
Full textForbes, Robin Jill. "Laundry satisfaction of Virginia extension homemakers related to their laundry practices and knowledge about detergents and water quality." Thesis, Virginia Polytechnic Institute and State University, 1986. http://hdl.handle.net/10919/91090.
Full textM.S.
Sanmiya, Inge Vibeke. "Consumer and producer opposition to the elimination of synthetic laundry detergents in Canada, 1947-1992." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1997. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp03/MQ28654.pdf.
Full textDempsey, Melanie A. "Values, attitudes and purchase intentions, Indian students as consumers of green laundry detergents." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape7/PQDD_0004/MQ43158.pdf.
Full textLee, Patrick Seo Thin. "A feasibility study of a recycled paper scoop, a dosing device for synthetic powder laundry detergents /." Online version of thesis, 1993. http://hdl.handle.net/1850/11592.
Full textFergusson, Stanley MacArthur, and mac fergusson@rmit edu au. "The Effect of Laundry Detergents and Residual Alkali on the Light Fastness of Reactive Dyes on 100% Cotton." RMIT University. Fashion and Textiles, 2008. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20081128.162252.
Full textJiang-Yanting, Li, and 李江衍廷. "Study of the transmittance variation in visible spectrum with various concentration of the laundry detergent." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/99828012472138347090.
Full text元智大學
光電工程學系
105
In this study, the visible spectrometer was applied to use for determining the concentration of the laundry detergent. To analyze the transmittance and absorbance at the specific wavelength, the concentration of the laundry detergent can be obtained. The results showed that the transmittance variation was inversely proportional the laundry detergent concentration at the wavelength of 664 nm and 703 nm; the absorbance variation was direct proportional the laundry detergent concentration at the wavelength of 677 nm. Furthermore, the best resolution can be obtained by monitoring transmittance at 703 nm or absorbance at 677 nm, in which the resolutions were approximated of 0.00214 % and 0.00022 %, respectively.
Yu-FangHuang and 黃于芳. "The Application of Conjoint Analysis of the Optimal Combination of the Product Attributes of Laundry Detergent." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/3cnm4a.
Full textChen, Zi-Ling, and 陳姿伶. "Commodity Attributes,the Regret Effect from Attribute’s Uncertainty and the Purchasing Decision-An Example of Laundry Detergent." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/v2c8sq.
Full text銘傳大學
經濟學系碩士班
97
In recent years, the consumer awareness are rising, consumers making purchasing decision, as far as possible take the types of product attributes intoconsideration, however, firms exposed to commodity holds ownership information, unless the consumer goods have their own assessment of the reference point, otherwise only provided by the manufacturers of the information to the selection; On the other hand, even if the firms has all the attributes information, as consumers we can not correctly judge whether the attributes of goods up to standard, so in this commodity decision-making under uncertainty will lead to consumer regret (elating) have effect. In study, we use of cojoint analysis model to measure the effectiveness of consumer dominant value, and then use probit model to measure when consumers purchase the goods received failed messages for the existence of regret effect, at this time, the implementation of low-price manufacturers fail marketing strategy, consumer purchase option will changes in the effect of regret are wishing to explore this study''s focus. The results showed that the attributes uncertainty for the purchase of regret(elating) effect after the decision-making, and when manufacturers fail to promote low-price marketing strategies, the effect is expected to be reduced. In this study, consumers infer attribute values for the "place" factor,it makes low-cost promotion of regret after the result is not significant.
Lin, Yen-Ling, and 林彥伶. "The Relationship Between Package Visual Design of Green Product and Consumer Behavior- an Example of Green Laundry Detergent." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/22199863565457622963.
Full text銘傳大學
設計管理研究所
92
Both of the environmental protection and the green consumption are emphasized by the government and the corporation for sustainable development. Some environmental protection regulations and green procurement may encourage the consumer to buy green products. On the other hand, the green product is usually focusing on the technology and manufacturing, which has caused less attractiveness to the consumer and the market. Thus there is a need to probe the consumer recognition and buying behavior to the green product. Based on the literature review about the green consumption, the package visual design is the most effective approach to make the green product more commercialized and meet the consumer needs. So far, there is not much research related to this issue in Taiwan. The questionnaire was carried out in this study, which has focused on the consumer preference, recognition and behaviors about washing powder with the Eco- label. These factors have shown the influence to the package visual design, such as concepts of green consumption, demographic variables and purchase evaluation. The conclusion of the research is described in the following: 1.There are two main categories for package visual design. One is voluptuous factor which is significantly influent to consumer preference and buying the goods, the other one is the green demonstration factor. 2.There have significant differences between the group of high recognition of green consumption, and group of low recognition of package visual design in preference and consumer needs. 3.There is also a significant difference on age, marriage, level of education, and career for package visual design in preference and consumer needs. 4.If subjects are in low recognition of preference for this package visual design, it will reduce the desire of buying decision. 5.Eco-label of green product is a particular term for every consumer in green consumption, but most of the consumer still doesn’t know what purpose and the system for Eco-label in Taiwan. 6.Although the package visual design is an important factor for consumers who want to buy the green washing powder, but consumers still emphasize five other factors, such as cleaning effectiveness, protecting the skin, convenient, price, and the word-of-mouth. 7.This research has provided the influential factors to the package visual deign of washing powder, which may help visual communication designers to design package for green products.
"A study of the importance of various elements of the marketing-mix in the purchase of laundry detergent powder." 1990. http://library.cuhk.edu.hk/record=b5886342.
Full textThesis (M.B.A.)--Chinese University of Hong Kong, 1990.
Bibliography: leaf 65.
ABSTRACT --- p.ii
TABLE OF CONTENTS --- p.iii
ACKNOWLEDEGMENTS --- p.v
Chapter I. --- INTRODUCTION --- p.1
Chapter II. --- STUDY OF THE PURCHASE OF DETERGENT POWDER
Chapter 2.1 --- Market Situation for Detergent Powderin Hong Kong --- p.3
Chapter 2.2 --- Rationale of the Study --- p.4
Chapter 2.3 --- Scope of the Study --- p.5
Chapter 2 .4 --- Objectives of the Study --- p.6
Chapter III. --- LITERATURE REVIEW
Chapter 3.1 --- Relevance of Understanding Consumer Purchase Behaviour in the Marketing Concept --- p.8
Chapter 3.2 --- Howard Model of Consumer Behaviour --- p.8
Chapter 3.3 --- "Engel, Kollat and Blackwell Model" --- p.9
Chapter 3.4 --- Definition of Detergent Powder Purchase --- p.10
Chapter 3.5 --- Research Findings : Hoyer --- p.11
Chapter 3.6 --- Choice Tactics in Detergent Powder Purchase --- p.13
Chapter 3.7 --- Product Information in Memory --- p.16
Chapter 3.8 --- Applicability of Hoyer's Research Findings --- p.17
Chapter 3.9 --- Relevance of Judgmental Models in Detergent Powder Purchase --- p.17
Chapter IV. --- METHODOLOGY AND FRAMEWORK FOR ATTACK
Chapter 4.1 --- The Pilot Study --- p.21
Chapter 4.2 --- The Observation Phase --- p.22
Chapter 4.3 --- The Questionnaire Survey --- p.23
Chapter V. --- SUMMARY OF RESEARCH FINDINGS
Chapter 5.1 --- Observation Survey --- p.27
Chapter 5.2 --- Salience of Various Evaluative Criteria --- p.28
Chapter 5.3 --- Propensity for Brand Switching --- p.29
Chapter 5.4 --- Consumers' Evaluation of the Product Attributes of their Current Brand --- p.32
Chapter 5 .5 --- Attitude --- p.34
Chapter 5.6 --- Difference in Purchase Behaviour among Consumers across Demographic Profiles --- p.35
Chapter 5.7 --- Demographic Profile of the Sample --- p.38
Chapter VI. --- DISCUSSION AND IMPLICATIONS
Chapter 6.1 --- Decision Process Behaviour and Advertising Strategy --- p.43
Chapter 6.2 --- Brand Switching Behaviour and Promotional Strategy --- p.45
Chapter 6.3 --- Satisfaction with Current Brand and Relevance of Promotional Efforts --- p.46
Chapter 6.4 --- Salience of Evaluative Criteria -- Pricing and Product --- p.47
Chapter 6.5 --- Purchase Behaviour among Consumers across Demographic Profiles -- and its Marketing Implications --- p.48
Chapter 6.6 --- Limitations of the Study and Suggestions for Further Research --- p.49
APPENDICES
Chapter Appendix A: --- Observation Sheet --- p.51
Chapter Appendix B: --- Schedule of Questionnaire Survey --- p.52
Chapter Appendix C: --- The Questionnaire (English and Chinese versions) --- p.53
Chapter Appendix D: --- Research Data --- p.58
Chapter Appendix E: --- T-test Table- --- p.61
Chapter Appendix F: --- F-test Table --- p.63
BIBLIOGRAPHY --- p.65
SHEN, ZONG-MIN, and 沈宗民. "Exploring the decision-making factors for purchasing environmentally friendly laundry detergents from a consumer behavior perspective." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/r24276.
Full text開南大學
商學院碩士在職專班
107
Exploring the decision-making factors for purchasing environmentally friendly laundry detergents from a consumer behavior perspective Abstract Laundry detergents are daily necessities for the family. In recent years, the Taiwan cleaning products market has also begun to appeal to environmental awareness, and has successively launched related green products. However, although consumers generally prefer environmentally friendly laundry detergents, the factors that influence consumers' purchases when purchasing related products are quite diverse. This study explores the key decision-making factors for consumers to purchase eco-friendly laundry detergents from the perspective of consumer behavior. Through the literature and expert interviews, this study has become a “Conditional Factor Questionnaire for Consumers to Buy Environmentally Friendly Laundry Cleaners”. The target group of this research is consumers who are over 20 years old and had experience in purchasing environmentally friendly laundry detergents in Taoyuan City. The total number of valid questionnaires is 468, effectively recycling. The rate is 93.6%. According to the results of the factor analysis, respondents believe that the decision-making factors for purchasing environmentally-friendly laundry detergents include: "environmental awareness and product function dimension", "marketing and word-of-mouth dimension", "price consideration dimension", and "add-on value structure dimension ", which including a total of 23 decision factors. ZA cvvgr The results of the t-tests found that the respondents' perception of the purchase decision was that "products are being promoted", "brands are environmentally friendly", "good brand image", "products have government environmental certification marks", "will not cause the body "health hazard", "clean laundry ability", "easy to use", "I feel that buying this product will contribute to environmental protection", "the other party will like it when you buy it", "very satisfied with the previous use", there is significance difference. The results of the single factor analysis showed that there was no significant difference in the number of respondents at all ages, and the respondents had significant differences in the “price reasonable” items. Keywords:green products, laundry detergent, factor analysis