Log in

Relevant bibliographies by topics / Lifetime value

Contents

Journal articles

Academic literature on the topic 'Lifetime value'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the lists of relevant articles, books, theses, conference reports, and other scholarly sources on the topic 'Lifetime value.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Journal articles on the topic "Lifetime value"

1

Park, Dae-Yun, and Shijin Yoo. "The Redemption Behavior of Loyalty Points and Customer Lifetime Value." Journal of the Korean Operations Research and Management Science Society 39, no. 3 (2014): 63–82. http://dx.doi.org/10.7737/jkorms.2014.39.3.063.

Full text

APA, Harvard, Vancouver, ISO, and other styles

2

Gupta, Sunil, Dominique Hanssens, Bruce Hardie, et al. "Modeling Customer Lifetime Value." Journal of Service Research 9, no. 2 (2006): 139–55. http://dx.doi.org/10.1177/1094670506293810.

Full text

APA, Harvard, Vancouver, ISO, and other styles

3

Winkel, Susanne. "Customer Lifetime Value (CLV)." Controlling 22, no. 4-5 (2010): 275–76. http://dx.doi.org/10.15358/0935-0381-2010-4-5-275.

Full text

APA, Harvard, Vancouver, ISO, and other styles

4

Borle, Sharad, Siddharth S. Singh, and Dipak C. Jain. "Customer Lifetime Value Measurement." Management Science 54, no. 1 (2008): 100–112. http://dx.doi.org/10.1287/mnsc.1070.0746.

Full text

APA, Harvard, Vancouver, ISO, and other styles

5

Stahl, Heinz K., Kurt Matzler, and Hans H. Hinterhuber. "Linking customer lifetime value with shareholder value." Industrial Marketing Management 32, no. 4 (2003): 267–79. http://dx.doi.org/10.1016/s0019-8501(02)00188-8.

Full text

APA, Harvard, Vancouver, ISO, and other styles

6

Berger, Paul D., Naras Eechambadi, Morris George, Donald R. Lehmann, Ross Rizley, and Rajkumar Venkatesan. "From Customer Lifetime Value to Shareholder Value." Journal of Service Research 9, no. 2 (2006): 156–67. http://dx.doi.org/10.1177/1094670506293569.

Full text

APA, Harvard, Vancouver, ISO, and other styles

7

Feiz, Setareh, Ali Ramezani Ghotbabadi, and Zainab Bte Khalifah. "Customer Lifetime Value in Organizations." Asian Journal of Research in Social Sciences and Humanities 6, no. 5 (2016): 53. http://dx.doi.org/10.5958/2249-7315.2016.00103.9.

Full text

APA, Harvard, Vancouver, ISO, and other styles

8

Lohonauman, Hans. "IPTEKS PERHITUNGAN COSTUMER LIFETIME VALUE." Jurnal Ipteks Akuntansi Bagi Masyarakat 4, no. 1 (2020): 19. http://dx.doi.org/10.32400/jiam.4.1.2020.29236.

Full text

Abstract:

Everyone has a goal to make high profitsin business,. Therefore, every entrepreneur requires value that need to be maintained. This value gives a good attitude to the customers to build a long-term relationship. One of the factors that determine the success of a business is the customers. Customer lifetime value should be noticed by the entrepreneur since it becomes a ways to measure customer's profitability, to analyze marketing, and it is also can be used to create a mindset in running a business. Customer Lifetime Value (CLV) also can create the customer loyalty which can impact for profitability.

APA, Harvard, Vancouver, ISO, and other styles

9

Chang, Wen, Chen Chang, and Qianpin Li. "Customer Lifetime Value: A Review." Social Behavior and Personality: an international journal 40, no. 7 (2012): 1057–64. http://dx.doi.org/10.2224/sbp.2012.40.7.1057.

Full text

Abstract:

The concept of regarding customers as assets that should be managed and whose value should be measured is now accepted and recognized by academics and practitioners. This focus on customer relationship management makes it extremely important to understand customer lifetime value (CLV) because CLV models are an efficient and effective way to evaluate a firm's relationship with its customers. Assessment of CLV is especially important for firms in implementing customer-oriented services. In this paper we provide a critical review of the literature on the development process and applications of CLV.

APA, Harvard, Vancouver, ISO, and other styles

10

Souček, Martin, and Jana Turčínková. "Lifetime value in business process." Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 59, no. 2 (2011): 291–98. http://dx.doi.org/10.11118/actaun201159020291.

Full text

Abstract:

The paper focuses on lifetime value assessment and its implementation and application in business processes. The lifetime value is closely connected to customer relationship management. The paper presents results of three consecutive researches devoted to issues of customer relationship management. The first two from 2008 and 2010 were conducted as quantitative ones; the one from 2009 had qualitative nature. The respondents were representatives of particular companies. The means for data collection was provided by ReLa system. We will focus on individual attributes of lifetime value of a customer, and relate them to approaches of authors mentioned in introduction. Based on the qualitative research data, the paper focuses on individual customer lifetime value parameters. These parameters include: the cost to the customer relationship acquisition and maintenance, profit generated from a particular customer, customer awareness value, the level of preparedness to adopt new products, the value of references and customer loyalty level. For each of these parameters, the paper provides specific recommendations. Moreover, it is possible to learn about the nature of these parameter assessments in the Czech environment.

APA, Harvard, Vancouver, ISO, and other styles

More sources

We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!