Academic literature on the topic 'Linguistic maps'
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Journal articles on the topic "Linguistic maps"
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Shparberg, Anna. "Treasury of Linguistic Maps Online." Charleston Advisor 18, no. 4 (April 1, 2017): 53–56. http://dx.doi.org/10.5260/chara.18.4.53.
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Kysliak, Lesia. "NADVIRNA AREA ON LINGUISTIC MAPS." Philological Review, no. 1 (May 31, 2021): 52–57. http://dx.doi.org/10.31499/2415-8828.1.2021.232662.
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The paper is devoted to the status of dialects of the settlements in Nadvirna district, Ivano-Frankivsk region, which required a through studying of the works of well-known dialectologists of the boundaries of pokutskyi, naddnistrianskyi, hutsulskyi, boikivskyi dialects.
The paper contains the analysis of the linguistic maps of AUL (Atlas of the Ukrainian language), made by S. Bevzenko, О. Horbach, Ya. Zakrevska, F. Zhylko, Ya. Yanіv, Т. Yastremska; it also includes descriptive works of the researchers of sub-dialects of a south-west dialect where dialects of settlements of Nadvirna distirct, Ivano-Frankivsk region were represented.
The material, cartographed by precursors, has proved that dialects of Nadvirna area are not similar at all language levels. It was stated that researchers chose various networks of dialects which did not allow them to draw demarcation lines between hutsulskyi, naddnistrianskyi, pokutskyi and boikivskyi dialects. In descriptive works about these dialects a starting point in defining boundaries is Nadvirna, part of Nadvirna district (except for the settlements in the north), part of Nadvirna area to the north of Yaremche and others. The attention has been paid to the fact that a demarcation line can stretch for tens and hundreds of kilometers. The assumption has been made that a greater part of Nadvirna area will have a status of transitional dialects.
Some own maps of lexical-semantic phenomena, which helped separate groups of dialects – a northern group, a south-eastern group, were analyzed.
It has been stated that a larger number of cartographic data will enable to elaborate the boundaries of dialects which contact, to determine transitional dialects, to identify zones and groups of dialects on Naddniprianshchyna area.
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Miloradovic, Sofija. "Linguistic geography in Serbia - linguistic notes on maps and their reading." Juznoslovenski filolog 73, no. 3-4 (2017): 113–35. http://dx.doi.org/10.2298/jfi1704113m.
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The creation of linguistic atlases is the highest achievement of linguogeography. A scientific linguistic map with all the necessary accompanying elements offers the possibility to trace the geographic distribution of an actual linguistic phenomenon. The text starts by pointing out the importance of linguistic atlases as the ?central instrument? of contemporary dialectology. Subsequently, it presents the work of the Interacademic Committee for Dialectological Atlases (SASA), founded in 1959 as the Yugoslav Committee for Dialectological Atlases, spanning several decades and constituting the framework for the local activities of three international projects (Atlas of the European Languages - ALE, The General Slavic Linguistic Atlas - OLA, and The General Carpathian Dialectological Atlas - OKDA) and the national project named The Serbian Dialectological Atlas - SDA (earlier The Serbo-Croatian Dialectological Atlas). Further, the paper presents the existence of numerous linguistic maps in national publications, published within dialectological scientific papers and monographic studies and bearing witness to the work performed in the background of our major tasks in the linguogeographic field. The paper also indicates the importance of linguistic maps for various scientific disciplines and areas.
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Péronnet, Louise, and Paul-André Arsenault. "Linguistic Atlas of French Maritime Terminology: Computerized Maps." Journal of English Linguistics 22, no. 1 (April 1989): 25–27. http://dx.doi.org/10.1177/007542428902200105.
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Bedford, Denise A. D., Stephanie Bennett, Kevin Bishop, Conor Cuse, Lin Ding, Sean Gabaree, Yifei Ji, et al. "Rhetoric of oppression – linguistic maps and semantic classifications." Proceedings of the Association for Information Science and Technology 55, no. 1 (January 2018): 753–54. http://dx.doi.org/10.1002/pra2.2018.14505501102.
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Armani, Jacopo, and Andrea Rocci. "Conceptual maps in e-learning." Information Design Journal 11, no. 2-3 (December 31, 2003): 171–84. http://dx.doi.org/10.1075/idj.11.2.09arm.
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The paper presents a design strategy for e-learning hypermedia interfaces based on the notion of conceptual-navigational map. It proposes to analyze the cognitive and communication problems that arise in the use of hypermedia applications with specific goals, such as e-learning courseware modules, with the linguistic tools of pragmatics and discourse analysis, and shows how this can help in identifying specific communication problems related to the grounding and contextualization of new information, and how it can lead to new insights for design and to interfaces inspired by the linguistic means used in verbal communication to manage analogous problems. The implementation of such a design strategy in the SWISSLING courseware modules is discussed, and future directions of development towards context- aware adaptive hypermedia are briefly outlined.
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Sheng, Jingwei, Li Zheng, Bingjiang Lyu, Zhehang Cen, Lang Qin, Li Hai Tan, Ming-Xiong Huang, Nai Ding, and Jia-Hong Gao. "The Cortical Maps of Hierarchical Linguistic Structures during Speech Perception." Cerebral Cortex 29, no. 8 (August 23, 2018): 3232–40. http://dx.doi.org/10.1093/cercor/bhy191.
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AbstractThe hierarchical nature of language requires human brain to internally parse connected-speech and incrementally construct abstract linguistic structures. Recent research revealed multiple neural processing timescales underlying grammar-based configuration of linguistic hierarchies. However, little is known about where in the whole cerebral cortex such temporally scaled neural processes occur. This study used novel magnetoencephalography source imaging techniques combined with a unique language stimulation paradigm to segregate cortical maps synchronized to 3 levels of linguistic units (i.e., words, phrases, and sentences). Notably, distinct ensembles of cortical loci were identified to feature structures at different levels. The superior temporal gyrus was found to be involved in processing all 3 linguistic levels while distinct ensembles of other brain regions were recruited to encode each linguistic level. Neural activities in the right motor cortex only followed the rhythm of monosyllabic words which have clear acoustic boundaries, whereas the left anterior temporal lobe and the left inferior frontal gyrus were selectively recruited in processing phrases or sentences. Our results ground a multi-timescale hierarchical neural processing of speech in neuroanatomical reality with specific sets of cortices responsible for different levels of linguistic units.
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Pickl, Simon, Aaron Spettl, Simon Pröll, Stephan Elspaß, Werner König, and Volker Schmidt. "Linguistic Distances in Dialectometric Intensity Estimation." Journal of Linguistic Geography 2, no. 1 (March 2014): 25–40. http://dx.doi.org/10.1017/jlg.2014.3.
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Dialectometric intensity estimation as introduced in Rumpf etal. (2009) and Pickl and Rumpf (2011, 2012) is a method for the unsupervised generation of maps visualizing geolinguistic data on the level of linguistic variables. It also extracts spatial information for subsequent statistical analysis. However, as intensity estimation involves geographically conditioned smoothing, this method can lead to undesirable results. Geolinguistically relevant structures such as rivers, political borders or enclaves, for instance, are not taken into account and thus their manifestations in the distributions of linguistic variants are blurred. A possible solution to this problem, as suggested and put to the test in this paper, is to use linguistic distances rather than geographical (Euclidean) distances in the estimation. This methodological adjustment leads to maps which render geolinguistic distributions more faithfully, especially in areas that are deemed critical for the interpretation of the resulting maps and for subsequent statistical analyses of the results.
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Devedzic, Goran, Danijela Milosevic, Lozica Ivanovic, Dragan Adamovic, and Miodrag Manic. "Reasoning with linguistic preferences using NPN logic." Computer Science and Information Systems 7, no. 3 (2010): 511–28. http://dx.doi.org/10.2298/csis090223003d.
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Negative-positive-neutral logic provides an alternative framework for fuzzy cognitive maps development and decision analysis. This paper reviews basic notion of NPN logic and NPN relations and proposes adaptive approach to causality weights assessment. It employs linguistic models of causality weights activated by measurement-based fuzzy cognitive maps? concepts values. These models allow for quasi-dynamical adaptation to the change of concepts values, providing deeper understanding of possible side effects. Since in the real-world environments almost every decision has its consequences, presenting very valuable portion of information upon which we also make our decisions, the knowledge about the side effects enables more reliable decision analysis and directs actions of decision maker.
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Young, James E. "Reexamining the Role of Maps in Geographic Education: Images, Analysis, and Evaluation." Cartographic Perspectives, no. 17 (March 1, 1994): 10–20. http://dx.doi.org/10.14714/cp17.943.
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The ability to make, understand, and use maps is essential for anyone trying to think about the world around them. Children's failure to make and use maps in a meaningful way contributes to the lack of geographic awareness across the country. The "linguistic map" (a graphic representation of the mental connections between words, sensory images, abstract concepts, and value judgments) is proposed as a model for evaluating maps used in educational materials. An evaluation of social studies textbooks found that the maps failed to promote learning at all three levels proposed by the linguistic model: concrete images, abstract analysis, and value evaluation. Problems with the textbook maps are examined and suggestions developed for using maps in educational materials.
Dissertations / Theses on the topic "Linguistic maps"
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Prestwich, Dorothy L. "Effects of linguistic or non-linguistic cognitive maps on fourth grade students' reading comprehension /." Full text available from ProQuest UM Digital Dissertations, 2008. http://0-proquest.umi.com.umiss.lib.olemiss.edu/pqdweb?index=1&did=1850450721&SrchMode=1&sid=7&Fmt=2&VInst=PROD&VType=PQD&RQT=309&VName=PQD&TS=1279567467&clientId=22256.
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Thesis (Ed.D.)--University of Mississippi, 2008.Typescript. Vita. "May 2008." Committee chair: Dr. Kaye Pepper Includes bibliographical references (leaves 92-98). Also available online via ProQuest to authorized users.
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Kim, Yongtaek 1968. "Event construal and its linguistic encoding: Towards an Extended Semantic Map model." Thesis, University of Oregon, 2009. http://hdl.handle.net/1794/10329.
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xvi, 185 p. : ill. A print copy of this thesis is available through the UO Libraries. Search the library catalog for the location and call number.This dissertation investigates constructional alternation among the English verb- at , verb- away-at , and verb- away constructions. The primary purpose is to lay a fundamental conceptual framework on the interrelation between how we perceive a situation in an external world and how we construe it as an event structure in a conceptualized world to encode it linguistically. This study suggests an Extended Semantic Map (hereafter ESM) model. It presents an in-depth analysis of the three constructions, derived from the BNC (British National Corpus), and resultative constructions in Korean and Japanese. I argue that language has conceptual bases rooted in perception and cognitive construal. Construal allows one to view the same situation in a number of alternative ways. Construal is closely related to distribution of attention, which has two main patterns: focus of attention and windowing of attention. Focus of attention is mainly based on perceptual prominence. It is placed on participants and is typically encoded in the selection and arrangement of nominals. Windowing of attention operates on cognitive prominence. It is a cognitive process to segment some relation(s) out of an event structure. It is typically encoded in predicate or adverbial expressions. I further argue that any mismatch between perceptual and cognitive prominence requires overt marking. For example, the English passive construction requires the overt marking of ' be/get + past participle,' which directs an addressee's primary focus of attention to a perceptually secondary but cognitively primary patient. It also places windowing of attention on the perceptually secondary but cognitively primary Change. Windowing and focus of attention will be used to define the X- and Y-axes of the ESM. The X-axis consists of five causal relations -- Volition, Activity, Force Transfer, Change, and State, on which attention is windowed. The Y-axis is composed of four types of configuration for the semantic roles of the participants -- Agent, Agent-Location, Agent-Theme, and Theme. The ESM visually maps relations among constructions within and across languages. It illustrates how event structures can be categorized typically as either [Activity]-windowing or [Change]-windowing. Finally, it also allows us to represent cross-linguistic differences in the available constructions for construing event structures.
Committee in charge: Eric Pederson, Chairperson, Linguistics; Scott DeLancey, Member, Linguistics; Doris Payne, Member, Linguistics; Kaori Idemaru, Outside Member, East Asian Languages & Literatures
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Teinler, Jannie. "Dialekt där den nästan inte finns : En folklingvistisk studie av dialektens sociala betydelse i ett standardspråksnära område." Doctoral thesis, Uppsala universitet, Institutionen för nordiska språk, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-303855.
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By approaching dialect and standard language from a folk linguistic perspective, this thesis aims to investigate how laypeople perceive, talk about and orient towards dialect and standard language in a dialect area close to the perceived linguistic and administrative centre of Sweden. It consequently focuses on dialect and standard language as socially meaningful entities, rather than as sets of linguistic features, and studies a dialect area as it is understood by those who identify with it. To explore these issues, group interviews, a set of quantitative tests among adolescents and a ‘mental mapping’ task were used. Participants’ descriptions of the local dialect suggest that many of them regard the dialect and the standard language as separate language systems. The standard language, strongly associated with writing, is perceived as formal and artificial. In contrast, dialect is understood simply as speech signalling local belonging. Variation expressing local belonging typically not regarded as dialect by dialectologists, is mentioned by participants more than once. The extent to which dialectal resources are described to be expected depends on the participants’ understanding of place, context and interlocutors. In some contexts, using dialect seems to be a way of overtly signalling one’s belonging to the local community. In this way the dialect is still important, perhaps even as a means of consolidating the local community’s existence. At the same time, however, the prototypical speaker is described as being old, indicating that spoken dialect is not particularly relevant today. By examining dialect and standard language as cultural phenomena in the area at the present time, it is shown how they can be used to construct one’s own group in relation to others, both regionally and locally within the area investigated. Although the local spoken language is considered close to the standard, the mechanisms controlling how language users determine their own dialect boundaries are arguably the same as in more complex dialect areas. Linguistic differences need not be large, or even in current use, to be perceived as distinct and important.
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Knobloch, Nina. "The encoding of bad and evil : A cross-linguistic study using a parallel Bible corpus." Thesis, Stockholms universitet, Institutionen för lingvistik, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-196656.
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This study investigates the cross-linguistic encoding of bad and evil expressions. Using parallel data from the Bible corpus consisting of translations of the New Testament into 30 languages, probabilistic semantic maps have been created using Multi-Dimensional scaling. Special attention has been paid to the presence of morphological and syntactic negation withinthe domain. The results show that languages either have one broader expression that is used within the entire domain, or they have at least two expressions of which one is broader, i.e. expresses a bad state, action or character flaw, and the other one narrower, i.e. is restricted to themost evil actions or characters which require a moral agent. Languages with several expressions vary largely in how broad or restricted the expressions are within the domain. Therefore, a scalar view of the domain has been proposed, rather than dividing the domain into discrete semantic categories. In the languages where negation marking was present within the domain, it only occurred in the broader expressions.I denna studie undersöks den tvärspråkliga kodningen av uttryck med dålig och ond. Probabilistiska semantiska kartor har skapats med hjälp av Multi-Dimensional scaling genom att använda parallel data från Bibelkorpusen som består av 30 översättningar av Nya Testamentet. Förekomsten av eventuell morfologisk och syntaktisk negation inom domänen har tillägnats särskild uppmärksamhet. Resultaten visar att de flesta språken antingen har ett bredare uttryck som används inom hela domänen, eller har minst två uttryck varav ett är bredare, dvs används för dåliga tillstånd, handlingar eller karaktärsdrag, och det andra är mer begränsad, dvs används endast för de mest onda handlingar och karaktärer som kräver en moralisk agent. Språk med flera uttryck varierar mycktet i hur breda eller begränsade uttrycken är. En representation av den semantiska domänen som en skala föreslås därför, snarare än att dela uppdomänen i diskreta semantiska kategorier. I de språken där negation förekom inom domänen fanns det endast i de bredare uttrycken.
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Geržotaitė, Laura. "Rankos pirštų pavadinimai lietuvių kalbos tarmėse." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2009. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2009~D_20090814_082207-94970.
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Šio darbo objektas – rankos pirštų įvardijimai lietuvių kalbos tarmėse. Darbo
tikslas – parodyti rankos pirštų pavadinimų paplitimą lietuvių kalbos tarmėse. Tikslui pasiekti suformuluoti šie uždaviniai: išsirinkti visus atsakymus į leksikos anketos 111 klausimą (a, b, c, d, e dalys), kaip tarmėse vadinami rankos pirštai, gautus duomenis suklasifikuoti, suklasifikuotų atsakymų pagrindu sudaryti žemėlapius, rodančius atskirų rankos pirštų pavadinimų paplitimą lietuvių kalbos tarmėse, visa tai aprašyti komentaruose ir apibendrinti.
Darbo tiriamąją medžiagą sudaro Lietuvių kalbos instituto Kalbos istorijos ir dialektologijos skyriaus Tarmių archyve saugomi atsakymai į leksikos anketos 111 klausimą iš 174 skirtingų gyvenamųjų punktų (vietovių) Lietuvoje ir 4 punktų, esančių už jos ribų. Užrašytų atsakymų pagrindu sudaryti penki atskiri kiekvieno rankos piršto pavadinimų paplitimo lietuvių kalbos tarmėse žemėlapiai. Jiems braižyti buvo naudojama Corel Paint Shop Pro Photo XI programa.
Darbo metodai – lingvistinės geografijos, lyginamasis ir aprašomasis.
Visoje Lietuvoje ir lietuvių kalbos „salelėse“ už jos ribų vartojamas tas pats pirmojo rankos piršto pavadinimas nykštỹs, kuris tarmėse skiriasi tik kamienu: io (nikštỹs), o (nýkštis, nnkštis) arba ()ē (nýkštė). Keliuose punktuose vartojamas morfologinis pirmojo piršto pavadinimo variantas nykštnis. Pavadinimas nykštỹs ir jo variantai siejami su veiksmažodžiu nỹkti „mažėti“.
Labiausiai paplitęs antrojo rankos piršto... [toliau žr. visą tekstą]The object of the thesis is the names of the fingers in Lithuanian dialects. The aim is to show how far and how often the names are spread in Lithuanian dialects. The aim of the thesis consists of the following tasks: to pick up all the answers to question No. 111 (a, b, c, d, e) from a lexical questionnaire and find out the names of the fingers in Lithuanian dialects; to process and classify data, to make up the maps, indicating the most common areas where they are spread and used in everyday life, to describe and summarize it. The research has been done on the basic material found and stored in the archives of the Lithuanian language institute (in the department of the History and Dialectology of the Lithuanian language). The answers to question No. 111 are from 174 different areas and 4 additional locations beyond the borders of Lithuania The 5 maps of the points where the names of the fingers are spread were made with the help of Corel Paint Shop Pro Photo XI program. The methods used: linguistic geography, comparative, and descriptive. The first finger of the hand is called nykštỹs. This name is the most common all over Lithuania, only in some dialects the stem of the word io may differ, as o (nýkštis, nnkštis) or ()ē (nýkštė). Nykštnis can also be found – it is its morphological variant. Nykštys as the word itself contains the meaning of the verb „disappear“ or „gradually becoming less“. The name smlius for the second finger of a hand is widely spread in Higher... [to full text]
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Poutanen, H. (Hilkka). "Developing the role of human resource information systems for the activities of good leadership." Doctoral thesis, University of Oulu, 2010. http://urn.fi/urn:isbn:9789514261725.
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Abstract
The research of the thesis is a human- and context-oriented qualitative study in the field of information systems (IS) discipline. The thesis has five research concepts: human resource information systems (HRIS), leadership, human resource management (HRM), tacit knowledge and emotional intelligence (EI). HRIS and leadership are two main concepts of the research, whereas HRM provides an application area and managerial activities of leadership for HRIS. Tacit knowledge and EI, for their part, are used to describe and interpret actions that make good leadership activities human, sensitive and successful.
The theoretical framework of the thesis consists of two ideas, 1) when thinking and acting in the current way, what kind of information systems it produces, and 2) when thinking and acting in another way, what kind of information systems it creates. The framework has its base on thinking and acting in a conventional, routine and stereotyped way, which hinders the process of observing, finding out, applying and using alternative thoughts and actions although they might provide useful and innovative solutions or activities for IS design. The research has been carried out and accomplished using hermeneutic phenomenography as a research method to understand, interpret and to describe the phenomenon of the activities of good leadership and the phenomenon of the role of HRIS in the case organizations.
As a result of the interviews, the good leaders’ main activity is to learn to know their employees. The essential finding is that the role of HRIS is partly unclear and even non-specific in organizations. The results indicate that the leaders do not use HRIS willingly. In their opinion HRIS do not serve or support their leadership activities. The use of HRIS is more a burden for them than a useful system. The data of HRIS benefits the managerial activities partly but does not benefit the human activities that the leaders have described and emphasized. Thus, a construct of hermeneutic phenomenography has been developed as a contribution to describe the research phenomena and to demonstrate how the role of HRIS could be developed for the activities of good leadership.
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Brito, Carla Maria Cavalcanti Padilha de. "Perfil entoacional do operador de telemarkenting e tipo de padrão mais aceito por clientes de operadoras de celular." Universidade Católica de Pernambuco, 2007. http://www.unicap.br/tede//tde_busca/arquivo.php?codArquivo=154.
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O setor de telemarketing encontra-se em expansão no Brasil e surge como uma primeira oportunidade de emprego formal. No telemarketing ativo, o papel do teleoperador é o contato direto com o cliente é ele quem faz a ligação, enquanto que, no receptivo, ele recebe a ligação. Neste cenário, a voz torna-se uma ferramenta de trabalho essencial, pois grande parte do desempenho do teleoperador relaciona-se diretamente à comunicação verbal. A voz necessita, para uma boa comunicação, variações de pitch, loudness, velocidade de fala, entoação. Esses parâmetros estão relacionados à prosódia. A literatura apresenta poucos estudos que contemplam a entoação no telemarketing. O presente estudo teve como objetivo caracterizar o perfil entoacional do operador de telemarketing, assim como identificar o tipo de padrão entoacional mais aceito pelos clientes de operadoras de telefonia celular. Para tanto, foi aplicado um questionário a 212 clientes de empresas de telefonia celular, realizado um estudo da entoação de 40 teleoperadores com base na Teoria Interacional da Entoação, desenvolvida por David Brazil, e apresentadas, a 100 clientes, gravações dos padrões mais recorrentes para que identificassem os mais aceitos. Os resultados mais representativos foram: os clientes percebem diferenças entre as formas de atendimento do telemarketing ativo do receptivo, principalmente, os de faixa etária mais jovem (20 a 30 anos); foi identificado como padrão mais recorrente, entre as 40 falas transcritas, o tom ascendente, tanto no telemarketing ativo quanto no receptivo. Contudo, no telemarketing ativo, o segundo padrão mais recorrente foi o descendente, e no telemarketing receptivo, foi o descendente-ascendente. De acordo com a avaliação de 100 clientes, os quais escutaram gravações de vozes de teleoperadores, os tons ascendentes e descendentes, independente do tipo de telemarketing, foram considerados naturais, e o tom descendente-ascendente foi considerado exagerado ou caricato. No telemarketing ativo, o padrão descendente foi mais aceito, e no telemarketing receptivo, os tons ascendentes. O padrão descendente-ascendente teve uma avaliação mais positiva pelos clientes do sexo masculino. Dessa forma, podemos concluir que é necessário conhecer o perfil do cliente que irá utilizar os serviços de telemarketing da empresa, seja ele receptivo ou ativo, para que o operador possa adequar a entoação à forma mais agradável ao clienteThe telemarketing sector is in frank expansion in Brasil, and for many it represents the initial opportunity for formal employment. In active telemarketing, the operator calls the customer whereas in receptive telemarketing the call is made by the customer. Since there is no face to face interaction performance of the operator, in both modalities, is solely dependent on his or her verbal communication skills. Thus, their voice is probably the most important component for success. For good communication there must be variations in voice pitch, loudness, speed and intonation, which are essential for good prosody. However, there are relatively few studies examining the subject of intonation in telemarketing. Therefore, the aim of the present study was to characterize the intonation profile of telemarketing operators, as well as to identify the intonation pattern more widely accepted by the customers of a cellular telephony company. For this, a questionnaire was applied to 212 customers and an analysis of the intonation of 40 telemarketing operators conducted using Brazils Interactive Theory of Intonation. 50 customers were also asked to listen to audio recordings containing the most frequent intonation patterns and requested to identify the most pleasant ones. Differences in customer service were observed between the two modalities of telemarketing (active or receptive), especially by younger customers (20-30 year olds). Of the 40 discourses evaluated, the most recurrent intonation pattern was the rise pattern both in the active and receptive telemarketing modalities. In active telemarketing, however, the second most prevalent pattern was the fall pattern, whereas in the receptive modality it was the fall-rise pattern. Based on the opinion of the 100 customers that listened to the recordings, it may be concluded that regardless of the type of telemarketing, the rise and fall patterns were considered more natural, in contrast to the fall-rise, pattern which was perceived as exagerated or caricatured. In active telemarmarketing the fall pattern was more widely accepted whereas the rise pattern was better accepted in receptive telemarketing. In addition, the rise and fall pattern was more positively evaluated by male customers. Thus, it may be concluded that, regardless of the type of telemarketing, it is necessary for the company to study the profile of its customers in order for its operators to use the most adequate voice intonation
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Oliveira, Ailza de Freitas. "Avaliação da linguagem escrita nas práticas de letramentos do programa mais educação." Universidade Federal da Paraíba, 2014. http://tede.biblioteca.ufpb.br:8080/handle/tede/7620.
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES
This work aims to seek first to contribute with sociointeractionists reflections on languages with a focus on evaluation of written language and literacies. Investigating the presence of writing in the practices of literacies More Education Program in the city of João Pessoa , through the research instruments (questionnaires and observation) of Literacy, part of macro field Monitoring Pedagogical at the Municipal School of Seráfico Nobrega workshop language. As a theoretical contribution in relation to sociointeractionists aspect of language and writing, specifically, language research was supported in positions that link the individual and collective at the same time, with micro and macro social linguistic constraints. Regarding literacies, agree, throughout the work, with the statements defending the degrees of literacies. Regarding evaluation, researched in line with the positions of the review promotes organizational learning and assists in improving the developed actions, acting as a participant in the planning. Completed the survey and analyzed the data collected , our considerations indicate that the evaluation of written language practices of literacies in SMEs , aims to understand the assessment , languages , writing, language, literacies and planning are viewed as procedural acts . Thus, the process, is the word which houses the proper posture in the activities that we research.
Este trabalho tem como objetivo primeiro buscar contribuir com as reflexões sociointeracionistas acerca das linguagens com foco na avaliação da linguagem escrita e nos letramentos. Investigando a presença da linguagem escrita nas praticas de letramentos do Programa Mais Educação no município de João Pessoa, por intermédio dos instrumentos de investigação (questionários e observação) da oficina de Letramento, integrante do macrocampo de Acompanhamento Pedagógico na Escola Municipal Seráfico da Nóbrega. Como aporte teórico em relação ao aspecto sociointeracionista das linguagens e da linguagem escrita, especificamente, a pesquisa foi respaldada em posições que nos apontam ao mesmo tempo individuais e coletivos, com condicionantes linguísticos micros e macro sociais. Em relação aos letramentos, concordamos, ao longo do trabalho, com as afirmativas que defendem os graus de letramentos. No tocante a Avaliação, pesquisamos em sintonia com as posições de que a avaliação promove aprendizagem organizacional e auxilia na melhoria das ações desenvolvidas, atuando como partícipe do planejamento. Concluída a pesquisa e analisados os dados coletados, nossas considerações indicam que a avaliação da linguagem escrita nas práticas de letramentos no PME, aponta para compreendermos que a avaliação, as linguagens, a linguagem escrita, os letramentos e o planejamento são vistos como atos processuais. Assim, processo, é a palavra que abriga a postura adequada nas atividades que pesquisamos.
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Chitrapu, Sunitha. "Linguistic diversity and changing technology in India's regional film markets." [Bloomington, Ind.] : Indiana University, 2009. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3344567.
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Thesis (Ph.D.)--Indiana University, Dept. of Telecommunications, 2009.Title from PDF t.p. (viewed on Oct. 5, 2009). Source: Dissertation Abstracts International, Volume: 70-02, Section: A, page: 0397. Adviser: David Waterman.
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Trindade, Israel Elias. "Contribuições da Missa para a sobrevivência do Latim no Português." Universidade Federal de Goiás, 2015. http://repositorio.bc.ufg.br/tede/handle/tede/4554.
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Studying the contributions of the Mass to the Latin survival into the Portuguese Language, it was investigated the use of words and Latin expressions in the ritual of the Roman Catholic Apostolic Mass, which resisted the changing process when it was translated from Latin into Portuguese, in order to check whether the religion would be a social element capable of assuring the Latin survival into the Portuguese Language. In this regard, I initially aimed at identifying such Latin expressions in the ritual of Mass; describing the context of their use and point out the main factors which contribute their maintenance. It is understood that maintaining archaic words is an attitude, even unconsciously, of being opposed to the processes of linguistic changes. They are, therefore, conservation marks and when investigating them it is possible to find information about the processes of linguistic changes, in particular, and about the linguistic itinerary, in a broad way. This research was accomplished through written and speaking data. In the first case, it was analyzed one of the materials that subside the Mass ritual, the Missal, in three Latin editions (1744, 1915 and 1944) and one Portuguese (1992), based on a philological study. Afterwards, using the historical comparative method, some excerpts of the Mass in Latin and in Portuguese were compared, trying to identify Latin marks that resisted this changing process. In the end, factors that contribute to the process of conservation of archaic forms were analyzed and, through a field research it was attempted to identify how these Latin marks manifest in the everyday life of a community that practises such ritual. The thesis defended in this paper is that the Latin - although it is not a living language, since it does not have native speakers - it cannot be conceived as a dead language as well, for many words and expressions, including morphological Latin characteristics, are used in Portuguese, in several, as written as spoken, due to the Mass influence. These data give to the Latin the title of survivor into the Portuguese Language, and the Mass, by maintaining Latin excerpts in its ritual, become one of the agencies that guarantee such survival, mainly for being a millenar ritual wide spread, root of Christian religion and a strong element in the Brazilian culture, which enabled a voluntary adhesion of the participants in the ritual of incorporating these words in their lexical repertoire. In a dialogue between philological and field research, it was discovered that the classical forms of ecclesiastic Latin are widely productive in its interjections, in the noun class, adjectives, and in its following phrases. In general, this study reveals that the Catholic Mass, besides guaranteeing survival to the Latin into the Portuguese Language, is part of the popular imaginary, guides uses and disuse of words and expressions, controls habits and social behavior. It is, thus, an element of the linguistic historical and cultural patrimony, mainly of rural community of Catholic origin. The theoretical framework of this research is mainly Historical Linguistic assumptions, in dialogism between History and Theology.
Com o estudo das contribuições da Missa para a sobrevivência do Latim no Português, investigou-se o uso de palavras e expressões latinas utilizadas no ritual da Missa Católica Apostólica Romana, que resistiram aos processos de mudanças da passagem desse ritual do Latim ao Português, a fim de checar se a religião seria um elemento social capaz de garantir a sobrevivência do Latim no Português. Para isso, procurou-se, inicialmente, identificar essas expressões latinas no ritual da Missa, descrever o contexto de suas realizações e apontar os principais fatores que contribuem para sua conservação. Entende-se que a conservação de formas arcaicas numa língua é uma atitude, mesmo que inconsciente, de oposição aos processos de mudanças linguísticas. São, portanto, marcas de conservação e, ao investigá-las, encontram-se informações acerca dos processos de mudança linguística, em particular, e do itinerário linguístico, de forma ampla. A pesquisa foi realizada com dados escritos e de fala. No primeiro caso, analisou-se um dos materiais que subsidiam o ritual da Missa, o Missal, em três edições latinas (1744, 1915 e 1944) e uma portuguesa (1992), por meio de estudo filológico. Em seguida, utilizando o método histórico-comparativo, tendo sido comparados trechos da Missa em Latim e em Português, buscando identificar que marcas latinas sobreviveram a esta passagem. Por fim, foram analisados os fatores que contribuem para o processo de conservação de formas arcaicas e, por meio de uma pesquisa de campo, buscou-se identificar como essas marcas latinas se manifestam no cotidiano popular de uma comunidade praticante do ritual. A tese defendida neste trabalho é de que o Latim, embora não seja mais uma língua viva, pois não há falantes nativos, também não pode ser concebido como uma língua morta, porque diversas palavras e expressões, incluindo características morfológicas latinas, são utilizadas no Português, em contextos diversificados, tanto na escrita como na fala, por influência da Missa. Esses dados dão ao Latim o caráter de língua sobrevivente no português, e a Missa, por conservar trechos latinos em seu ritual, torna-se uma das agências que garantem essa sobrevivência, principalmente por ser um ritual milenar, bastante difundido, essência da religiosidade cristã e um elemento forte da cultura popular brasileira, o que possibilitou a adesão voluntária dos participantes do ritual na incorporação dessas formas em seu repertório lexical. Em um diálogo entre pesquisa filológica e de campo, constatou-se que formas mais eruditas do Latim eclesiástico se fazem bastantes produtivas nas interjeições, na classe dos substantivos, dos adjetivos e em suas respectivas locuções. Em linhas gerais, a pesquisa revela que a Missa Católica, além de garantir sobrevivência ao Latim no Português, faz parte do imaginário popular, orienta usos e desusos de palavras e expressões, além de controlar hábitos e comportamentos sociais. É, portanto, um elemento do patrimônio linguístico, histórico e cultural popular, principalmente de comunidade rurais de origens católicas. A base teórica deste estudo são, principalmente, os pressupostos da Linguística Histórica, em um dialogismo com a História e a Teologia.
Books on the topic "Linguistic maps"
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Acharya, Shantibhai Purushottam. Halari dialect: A linguistic-geographical study. Ahmedabad: Gujarat Vidyapeeth, 1985.
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McIntosh, Angus. A linguistic atlas of late medieval English. Oxford: Aberdeen University Press, 1986.
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Kallio, Petri, and Riho Grünthal. A linguistic map of prehistoric Northern Europe. Helsinki: Société Finno-Ougrienne, 2012.
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McIntosh, Angus. A linguistic atlas of late mediaeval English. [Aberdeen]: Aberdeen University Press, 1986.
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McIntosh, Angus. A linguistic atlas of late medieval English. Oxford: Aberdeen University Press, 1986.
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L, Samuels M., and Benskin Michael, eds. A linguistic atlas of late medieval English. Aberdeen: Aberdeen University Press, 1985.
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McIntosh, Angus. A linguistic atlas of late medieval English. Oxford: Aberdeen University Press, 1986.
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McIntosh, Angus. A linguistic atlas of late medieval English. Oxford: Aberdeen UniversityPress, 1986.
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Les langues du Gabon: Données en vue de l'élaboration d'un atlas linguistique. Paris: L'Harmattan, 2007.
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McIntosh, Angus. Guide toA linguistic atlas of late medieval English. Aberdeen: Aberdeen University Press, 1987.
Find full textBook chapters on the topic "Linguistic maps"
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Stroop, Jan. "‘Explanation’ by Linguistic maps." In Explanation and Linguistic Change, 259. Amsterdam: John Benjamins Publishing Company, 1986. http://dx.doi.org/10.1075/cilt.45.14str.
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Homenda, Władyslaw, and Witold Pedrycz. "Linguistic Approach to Granular Cognitive Maps." In Advances in Intelligent Systems and Computing, 205–16. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-11313-5_20.
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Dantam, Neil, Carlos Nieto-Granda, Henrik I. Christensen, and Mike Stilman. "Linguistic Composition of Semantic Maps and Hybrid Controllers." In Experimental Robotics, 699–714. Heidelberg: Springer International Publishing, 2013. http://dx.doi.org/10.1007/978-3-319-00065-7_47.
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Leyva-Vázquez, Maikel, Eduardo Santos-Baquerizo, Miriam Peña-González, Lorenzo Cevallos-Torres, and Alfonso Guijarro-Rodríguez. "The Extended Hierarchical Linguistic Model in Fuzzy Cognitive Maps." In Communications in Computer and Information Science, 39–50. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-48024-4_4.
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Lohmann, Kris, Junlei Yu, Matthias Kerzel, Dangxiao Wang, and Christopher Habel. "Verbally Assisting Virtual-Environment Tactile Maps: A Cross-Linguistic and Cross-Cultural Study." In Advances in Intelligent Systems and Computing, 821–31. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-37835-5_71.
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Rizzi, Luigi. "Chapter 10. A note on left-peripheral maps and interface properties." In Linguistik Aktuell/Linguistics Today, 149–60. Amsterdam: John Benjamins Publishing Company, 2018. http://dx.doi.org/10.1075/la.252.10riz.
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Siebenhütter, Stefanie. "Study of Linguistic Areas: Evidence from Cultural Words, Semantic Maps, and Spatial Reference in Southeast Asia." In Handbook of the Changing World Language Map, 1–24. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-73400-2_83-1.
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Siebenhütter, Stefanie. "Study of Linguistic Areas: Evidence from Cultural Words, Semantic Maps, and Spatial Reference in Southeast Asia." In Handbook of the Changing World Language Map, 157–80. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-02438-3_83.
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Warf, Barney. "Linguistic Geography of the Nostratic Macrofamily." In Handbook of the Changing World Language Map, 1–16. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-73400-2_101-1.
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Canvin, Maggie, and Irene Tucker. "Mapping Linguistic Vitality and Language Endangerment." In Handbook of the Changing World Language Map, 1–17. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-73400-2_15-1.
Full textConference papers on the topic "Linguistic maps"
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Wijayasekara, Dumidu, and Milos Manic. "Visual, linguistic data mining using Self- Organizing Maps." In 2012 International Joint Conference on Neural Networks (IJCNN 2012 - Brisbane). IEEE, 2012. http://dx.doi.org/10.1109/ijcnn.2012.6252436.
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Dang, Quoc Bao, Mickael Coustaty, Muhammad Muzzamil Luqman, Silvia Gally, Paule-Annick Davoine, Jean-Marc Ogier, and Jean-Christophe Burie. "Camera-based document image spotting system for complex linguistic maps." In 2016 IEEE International Conference on Systems, Man, and Cybernetics (SMC). IEEE, 2016. http://dx.doi.org/10.1109/smc.2016.7844734.
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Lu, Wei, Jianhua Yang, and Xiaodong Liu. "The linguistic forecasting of time series based on fuzzy cognitive maps." In 2013 Joint IFSA World Congress and NAFIPS Annual Meeting (IFSA/NAFIPS). IEEE, 2013. http://dx.doi.org/10.1109/ifsa-nafips.2013.6608477.
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Martin, Nivetha, N. Ramila Gandhi, A. Aleeswari, P. Pandiammal, and F. X. Edwin Deepak. "Fuzzy cognitive maps with linguistic concentric fuzzy hypergraphic approach to rank the benefits of outcome based education." In PROCEEDINGS OF INTERNATIONAL CONFERENCE ON ADVANCES IN MATERIALS RESEARCH (ICAMR - 2019). AIP Publishing, 2020. http://dx.doi.org/10.1063/5.0016775.
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Renu, Rahul Sharan, and Lynn Hanson. "A Rule-Based Decision Support System for Authoring Technical Instructions." In ASME 2017 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. American Society of Mechanical Engineers, 2017. http://dx.doi.org/10.1115/detc2017-67427.
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The objective of this research is to investigate the viability of a decision support system for technical instruction authors who write instructions in free text. The foundation for the decision support system relies on mapping computational linguistic metrics to guidelines for authoring technical instructions. For example, the guideline Limit each sentence to 25 words or fewer maps to the computational linguistic metrics Word Count. As another example, the guideline Begin each step with a command (an imperative verb) maps to the Location of first imperative verb metric. Testing the decision support system shows its effectiveness and suggests a need to expand the computational rule-base to include even more guidelines. Doing so can further enhance the usability of the decision support system in writing environments. Faculty and students in academia and employees in industry need such a system to improve the quality of written instructions, accelerate revisions, and enhance productivity. In summary, a rule-base for providing feedback to technical authors has been investigated and established. With this rule-base as a foundation, a decision support system has been developed and tested, and the source code has been made publically available.
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Setyaningsih, Retno Wulandari, and Puji Audina Lestari. "Singlish Turns Indonesian in Crazy Rich Asians: Lost in Translation." In GLOCAL Conference on Asian Linguistic Anthropology 2020. The GLOCAL Unit, SOAS University of London, 2020. http://dx.doi.org/10.47298/cala2020.6-6.
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Crazy Rich Asians (2018) is a movie telling about Singaporean wealthy families, and in particular a love story between an heir and a commoner. Taking place in Singapore and Malaysia, this Hollywood movie includes Singaporean English (Singlish) in the dialogues so as to expose Asian identity. This study purports to illustrate Singlish utilized in Crazy Rich Asian (2018), and the strategies applied in subtitling the Singlish into Indonesian. This study is descriptive in nature, and scrutinizes the movie script while comparing the Singlish found with the Indonesian subtitles. Utilizing a Microstrategies theory proposed by Cintas and Remael (2007), this study maps subtitle strategies to reveal their impact on viewers. There are 86 Singlish words and phrases identified, and the subtitle strategies found are calque, transposition, explication, loan, omission, substitution, lexical recreation and compensation. The most frequently applied subtitle strategy applied is calque, which turns Singlish specific lexical and grammatical features into a set of formal Indonesian words and phrases. As a consequence, the translator can be considered successful in providing information about the movie story for Indonesian viewers. However, the translator fails to effectively introduce Singlish words and phrases as markers of Asian identity to Indonesian viewers.
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de Lemos, Francisco Luiz, and Terry Sullivan. "Developing a Fuzzy Rule Based Cognitive Map for Total System Safety Assessment." In The 11th International Conference on Environmental Remediation and Radioactive Waste Management. ASMEDC, 2007. http://dx.doi.org/10.1115/icem2007-7072.
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Total System Performance Assessment, TSPA, for radioactive waste disposal is a multi and interdisciplinary task that is characterized by complex interactions between parameters and processes; lack of data; and ignorance regarding natural processes and conditions. The vagueness in the determination of ranges of values of parameters and identification of interacting processes pose further difficulties to the analysts with regard to the establishment of the relations between processes and parameters. More specifically the vagueness makes uncertainty propagation and sensitivity analysis challenging to analyze. To cope with these difficulties experts often use simplifications and linguistic terms to express their state of knowledge about a certain situation. For example, experts use terms such as “low pH”, “very unlikely”, etc to describe their perception about natural processes or conditions. In this work we propose the use of Fuzzy Cognitive Maps, FCM, for representation of interrelation between processes and parameters as well as to promote a better understanding of the system performance. Fuzzy cognitive maps are suited for the case where the causal relations are not clearly defined and, therefore, can not be represented by crisp values. In other words, instead of representing the quality of the interactions by crisp values, they are assigned degrees of truth. For example, we can assign values to the effect of one process on another such that (+) 1 corresponds to positive, (−) 1 to negative and 0 to neutral effects respectively. In this case the effect of a process A, on a process, B, can be depicted as function of the membership to the fuzzy set “causal effect” of the cause process to the target one. One of the main advantages of this methodology would be that it allows one to aggregate the linguistic expressions as descriptions of processes. For example, a process can be known to have a “very strong” positive effect on another one, or using fuzzy sets terminology the effect is “around (+) 1” with degree of membership μ = 0.9. As another example, a “moderate” negative effect can be represented as “around (−) 1” with degree of membership μ = 0.6 to the set “(−) 1”. Such a methodology can be an important tool for enhancing transparency in the TSPA process by allowing discussions between experts from different fields of research, for example by adding new “what if” analysis, and, therefore, for confidence building.
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Kieu Trung, Son. "The Phenomenon of Writing new Lyrics for Folk Songs to Broadcast on Mass Media in Vietnam." In GLOCAL Conference on Asian Linguistic Anthropology 2019. The GLOCAL Unit, SOAS University of London, 2019. http://dx.doi.org/10.47298/cala2019.5-3.
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The phenomenon of creating new lyrics for folk songs provides an interesting combination between the two fields of linguistics and ethnomusicology (or performing arts) and is highly applicable for life in Vietnam. This research aims at the meaning of choosing folk melodies to express language and to express an ideological content. Based on the thesis of linguistic anthropology, considering language to be a reflection of the human being, this study considers the choice of the way language is transmitted as part of that reflection. To conduct this study, we will look at the Voice of Vietnam Radio. From the material found, the number, content, purpose, context analysis and frequency of creating new lyrics for folk songs were broadcast during the history of anti-American war to teh preent date. The results of the study indicate that language has a number of ways of expressing each of its strengths and cultural and social meanings. This research refers to an innovation in the use of familiar folk melodies to express and promote language content in Vietnam that has been applied effectively in the mass media.
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Vlasyan, Gayane R. "Linguistic Hedging In Interpersonal Communication." In III PMMIS 2019 (Post mass media in the modern informational society) "Journalistic text in a new technological environment: achievements and problems". Cognitive-Crcs, 2019. http://dx.doi.org/10.15405/epsbs.2019.08.02.72.
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Delmonte, Rodolfo. "Visualizing Poetry with SPARSAR – Visual Maps from Poetic Content." In Proceedings of the Fourth Workshop on Computational Linguistics for Literature. Stroudsburg, PA, USA: Association for Computational Linguistics, 2015. http://dx.doi.org/10.3115/v1/w15-0708.
Full textReports on the topic "Linguistic maps"
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Chornodon, Myroslava. FEAUTURES OF GENDER IN MODERN MASS MEDIA. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11064.
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The article clarifies of gender identity stereotypes in modern media. The main gender stereotypes covered in modern mass media are analyzed and refuted. The model of gender relations in the media is reflected mainly in the stereotypical images of men and woman. The features of the use of gender concepts in modern periodicals for women and men were determined. The most frequently used derivatives of these macroconcepts were identified and analyzed in detail. It has been found that publications for women and men are full of various gender concepts that are used in different contexts. Ingeneral, theanalysisofthe concept-maximums and concept-minimum gender and their characteristics is carried out in the context of gender stereotypes that have been forme dand function in the society, system atizing the a ctual presentations. The study of the gender concept is relevant because it reveals new trends and features of modern gender images. Taking into account the special features of gender-labeled periodicals in general and the practical absence of comprehensive scientific studies of the gender concept in particular, there is a need to supplement Ukrainian science with this topic. Gender psychology, which is served by methods of various sciences, primarily sociological, pedagogical, linguistic, psychological, socio-psychological. Let us pay attention to linguistic and psycholinguistic methods in gender studies. Linguistic methods complement intelligence research tasks, associated with speech, word and text. Psycholinguistic methods used in gender psychology (semantic differential, semantic integral, semantic analysis of words and texts), aimed at studying speech messages, specific mechanisms of origin and perception, functions of speech activity in society, studying the relationship between speech messages and gender properties participants in the communication, to analyze the linguistic development in connection with the general development of the individual. Nowhere in gender practice there is the whole arsenal of psychological methods that allow you to explore psychological peculiarities of a person like observation, experiments, questionnaires, interviews, testing, modeling, etc. The methods of psychological self-diagnostics include: the gender aspect of the own socio-psychological portrait, a gender biography as a variant of the biographical method, aimed at the reconstruction of individual social experience. In the process of writing a gender autobiography, a person can understand the characteristics of his gender identity, as well as ways and means of their formation. Socio-psychological methods of studying gender include the study of socially constructed women’s and men’s roles, relationships and identities, sexual characteristics, psychological characteristics, etc. The use of gender indicators and gender approaches as a means of socio-psychological and sociological analysis broadens the subject boundaries of these disciplines and makes them the subject of study within these disciplines. And also, in the article a combination of concrete-historical, structural-typological, system-functional methods is implemented. Descriptive and comparative methods, method of typology, modeling are used. Also used is a method of content analysis for the study of gender content of modern gender-stamped journals. It was he who allowed quantitatively to identify and explore the features of the gender concept in the pages of periodicals for women and men. A combination of historical, structural-typological, system-functional methods is also implemented in the article. Descriptive and comparative methods, method of typology, modeling are used. A method of content analysis for the study of gender content of modern gender-labeled journals is also used. It allowed to identify and explore the features of the gender concept quantitatively in the periodicals for women and men. The conceptual perception and interpretation of the gender concept «woman», which is highlighted in the modern gender-labeled press in Ukraine, requires the elaboration of the polyfunctionality of gender interpretations, the comprehension of the metaphorical perception of this image and its role and purpose in society. A gendered approach to researching the gender content of contemporary periodicals for women and men. Conceptual analysis of contemporary gender-stamped publications within the gender conceptual sphere allows to identify and correlate the meta-gender and gender concepts that appear in society.
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Yatsymirska, Mariya. SOCIAL EXPRESSION IN MULTIMEDIA TEXTS. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11072.
Full textAbstract:
The article investigates functional techniques of extralinguistic expression in multimedia texts; the effectiveness of figurative expressions as a reaction to modern events in Ukraine and their influence on the formation of public opinion is shown. Publications of journalists, broadcasts of media resonators, experts, public figures, politicians, readers are analyzed. The language of the media plays a key role in shaping the worldview of the young political elite in the first place. The essence of each statement is a focused thought that reacts to events in the world or in one’s own country. The most popular platform for mass information and social interaction is, first of all, network journalism, which is characterized by mobility and unlimited time and space. Authors have complete freedom to express their views in direct language, including their own word formation. Phonetic, lexical, phraseological and stylistic means of speech create expression of the text. A figurative word, a good aphorism or proverb, a paraphrased expression, etc. enhance the effectiveness of a multimedia text. This is especially important for headlines that simultaneously inform and influence the views of millions of readers. Given the wide range of issues raised by the Internet as a medium, research in this area is interdisciplinary. The science of information, combining language and social communication, is at the forefront of global interactions. The Internet is an effective source of knowledge and a forum for free thought. Nonlinear texts (hypertexts) – «branching texts or texts that perform actions on request», multimedia texts change the principles of information collection, storage and dissemination, involving billions of readers in the discussion of global issues. Mastering the word is not an easy task if the author of the publication is not well-read, is not deep in the topic, does not know the psychology of the audience for which he writes. Therefore, the study of media broadcasting is an important component of the professional training of future journalists. The functions of the language of the media require the authors to make the right statements and convincing arguments in the text. Journalism education is not only knowledge of imperative and dispositive norms, but also apodictic ones. In practice, this means that there are rules in media creativity that are based on logical necessity. Apodicticity is the first sign of impressive language on the platform of print or electronic media. Social expression is a combination of creative abilities and linguistic competencies that a journalist realizes in his activity. Creative self-expression is realized in a set of many important factors in the media: the choice of topic, convincing arguments, logical presentation of ideas and deep philological education. Linguistic art, in contrast to painting, music, sculpture, accumulates all visual, auditory, tactile and empathic sensations in a universal sign – the word. The choice of the word for the reproduction of sensory and semantic meanings, its competent use in the appropriate context distinguishes the journalist-intellectual from other participants in forums, round tables, analytical or entertainment programs. Expressive speech in the media is a product of the intellect (ability to think) of all those who write on socio-political or economic topics. In the same plane with him – intelligence (awareness, prudence), the first sign of which (according to Ivan Ogienko) is a good knowledge of the language. Intellectual language is an important means of organizing a journalistic text. It, on the one hand, logically conveys the author’s thoughts, and on the other – encourages the reader to reflect and comprehend what is read. The richness of language is accumulated through continuous self-education and interesting communication. Studies of social expression as an important factor influencing the formation of public consciousness should open up new facets of rational and emotional media broadcasting; to trace physical and psychological reactions to communicative mimicry in the media. Speech mimicry as one of the methods of disguise is increasingly becoming a dangerous factor in manipulating the media. Mimicry is an unprincipled adaptation to the surrounding social conditions; one of the most famous examples of an animal characterized by mimicry (change of protective color and shape) is a chameleon. In a figurative sense, chameleons are called adaptive journalists. Observations show that mimicry in politics is to some extent a kind of game that, like every game, is always conditional and artificial.