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1

Morgan, Michael, 1953 Apr. 15-, ed. Against the mainstream: The selected works of George Gerbner. New York: P. Lang, 2002.

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2

Shafiqul, Islam Md, Azim Anwarul, and Bāṃlādeśa Pallī Unnaẏana Ekāḍemī, eds. Women in mainstream development: The role of mass media. Kotbari: Bangladesh Academy for Rural Development, 2008.

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3

Fuller, Linda K. Media-mediated relationships: Straight and gay, mainstream and alternative perspectives. New York: Haworth Press, 1996.

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4

1951-, Cohen Jeff, ed. Wizards of media Oz: Behind the curtain of mainstream news. Monroe, Me: Common Courage Press, 1997.

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5

Taylor, Alan. We, the media: Pedagogic intrusions into U.S. mainstream film and teleivsion news broadcasting rhetorics. Frankfurt am Main: P. Lang, 2006.

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6

Writing dissent: Taking radical ideas from the margins to the mainstream. New York: P. Lang, 2001.

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7

Robert, Jensen. Writing dissent: Taking radical ideas from the margins to the mainstream. New York: P. Lang, 2004.

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8

Sammon, Bill. Strategery: How George W. Bush is defeating terrorists, outwitting democrats, and confounding the mainstream media. Washington, DC: Regnery Pub., 2006.

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9

Potreba za smislom: Mit, manipulacija i film : naučno istraživanje mitološke platforme mehanizama propagande, proizvodnje smisla i produkcije igranog filma (mediji, politika i američki mainstream film). Sarajevo: "Svjetlost", 2006.

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10

Knight, Sarah, ed. #Newsfail: Climate Change, Feminism, Gun Control, and other Fun Stuff We Talk About Because Nobody Else Will. New York, USA: Simon & Schuster, 2014.

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11

Lob des Mainstreams: Zu Begriff und Geschichte von Unterhaltung und Populärer Kultur. Köln: H. von Halem, 2007.

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12

From the Far Right to the Mainstream. Campus Verlag, 2012.

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13

Fuller, Linda K. Media-Mediated Relationships: Straight and Gay, Mainstream and Alternative Perspectives. Haworth Press, 1995.

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14

Boyd-Barrett, Oliver. Western Mainstream Media and the Ukraine Crisis. Taylor & Francis Group, 2018.

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15

Mass-mediated terrorism: Mainstream and digital media in terrorism and counterterrorism. Rowman & Littlefield Publishers, Inc., 2016.

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16

The Longest Romance The Mainstream Media And Fidel Castro. Encounter Books, 2013.

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17

Fuller, Linda K. Media-Mediated Relationships: Straight and Gay, Mainstream and Alternative Perspectives (Haworth Popular Culture) (Haworth Popular Culture). Haworth Press, 1995.

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18

The Kingmakers: The Mainstream Media and the Road to the White House. Phoenix Books, 2008.

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19

Making out in the mainstream: GLAAD and the politics of respectability. McGill-Queen's University Press, 2016.

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20

Taylor, Alan. We, the Media: Pedagogic Intrusion into U.s. Mainstream Film And Television News Broadcasting Rhetorics. Peter Lang Publishing, 2005.

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21

Taylor, Alan. We, the Media: Pedagogic Intrusions Into U.S. Mainstream Film & Television News Broadcasting Rhetorics. Peter Lang Publishing, 2005.

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22

Western Mainstream Media and the Ukraine Crisis: A Study in Conflict Propaganda. Taylor & Francis Group, 2016.

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23

Pens and Swords: How the American Mainstream Media Report the Israeli-Palestinian Conflict. Columbia University Press, 2008.

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24

Dunsky, Marda. Pens and Swords: How the American Mainstream Media Report the Israeli-Palestinian Conflict. Columbia University Press, 2008.

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25

Pens and Swords: How the American Mainstream Media Report the Israeli-Palestinian Conflict. Columbia University Press, 2008.

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26

Caudill, Edward. Into the Mainstream. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252038013.003.0007.

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This chapter examines how creationists were able to work their way into the political mainstream that allowed them to carve a prominent place on the national agenda from the mid-1990s to about 2005. Although the creationists lost in Dover and Kansas, the events reflected a movement that had crept from an intellectual backwater to the center of U.S, politics. Before 2005, the teaching of evolution already was designated marginal to failing in half of the states, as various legislatures and local school boards avoided, disclaimed, and renounced evolution. This chapter first considers the creationists' participation in a May 2000 congressional briefing on intelligent design before discussing how creationism became an issue in the 1996 and 2008 presidential elections and in the Republicans' presidential candidacy in 2012. It also looks at President George W. Bush's endorsement of creationism via “teach the controversy” in 2005 and the backlash against creationism in less conventional mass media. The chapter concludes with an assessment of the institutionalization of creationism led by the Discovery Institute.
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27

National Research Council (U.S.) Transportation Research Board and Solomon Norman. The habits of highly deceptive media: Decoding spin and lies in mainstream news. Common Courage Press, 1999.

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28

Board, National Research Council (U S. ). Transportation Research. The Habits of Highly Deceptive Media: Decoding Spin and Lies in Mainstream News. Common Courage Press, 1999.

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29

Strangers in the mirror: In and out of the mainstream of culture in Canada : essays. Toronto, ON: TSAR, 2005.

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30

Sammon, Bill. Strategery: How George W. Bush Is Defeating Terrorists, Outwitting Democrats, and Confounding the Mainstream Media. Regnery Publishing, Inc., 2006.

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31

Wokusch, Heather. The Progressives' Handbook: Get the Facts and Make a Difference Now, Vol. 1--US Weapons of Mass Destruction, Women's Issues, Education, Mainstream Media. BookSurge Publishing, 2007.

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32

Forero Montoya, Betsy. Foreign Otherness in Japanese Media. Exploring the Japanese self through the images of Latin America. Ediciones Uniandes, 2121. http://dx.doi.org/10.51566/ceper2117_55.

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Foreign Otherness in Japanese Media analyzes contemporary Japanese society by examining the ways in which Japanese media portrays Latin America and therefore how Japanese readers construct their idea of it. Offering a detailed methodology and results from field research, and based on concepts such as otherness, cultivation analysis and the theory of the autopoietic social system as a framework, this book considers the impact of mass media on the construction of non-dominant foreign cultural subjectivities in Japan, and explores the dynamics of otherness in the country. As such, it is apt for scholars in Japanese studies, media studies, and anyone interested in the interaction between foreigners or Latin Americans and Japan, or in relations between mainstream society and minority groups.
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33

Siff, Stephen. Introduction. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252039195.003.0001.

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This introductory chapter describes the media hype over LSD and related psychedelic drugs: a grand arrival to a 1950s cultural landscape that had been deliberately scrubbed of alluring descriptions of drug use; the the picturesque drug trips related in mainstream magazines and newspapers; sensational television specials and radio discussions; the contradictory reactions in mass media as the drugs accrued both casualties and countercultural cachet; and, finally, the loss of interest in psychedelic drugs by mainstream media outlets at the end of the 1960s. Ultimately, the book's goal is to not build a general theory but to shed light on a particular case through close examination of the media content and circumstances surrounding it.
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34

Kachun, Mitch. Crispus Attucks from the Bicentennial to the Culture Wars, 1970s–1990s. Oxford University Press, 2017. http://dx.doi.org/10.1093/oso/9780199731619.003.0009.

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The 1976 bicentennial brought greater mainstream attention to Attucks and black participation in the Revolution as well as increasing opportunities to disseminate interpretations of Attucks and other African American heroes in schools and through ever-expanding mass media exposure over the subsequent decades. Attucks was becoming a standard figure in most popular American history textbooks and was featured even more visibly in mainstream culture outside the classroom. Of all the competing versions of Attucks circulating at that time, it was the taken-for-granted Revolutionary token that seemed most prominent in the nation’s collective memory; for many, he was a bland symbol of a romanticized American Revolution and an unthreatening black patriotism. By the end of the twentieth century, Attucks had, to a large degree, become a black American hero of the Revolution, though one who was still marginalized within the nation’s story.
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35

Fernandes, Sujatha. Sticking to the Script. Oxford University Press, 2017. http://dx.doi.org/10.1093/acprof:oso/9780190618049.003.0005.

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This chapter looks at how storytelling was used by mainstream immigrant rights groups to produce an aspiring class of upwardly mobile and self-reliant undocumented youth while defusing broader migrant rights activism. In the campaign for legalization through a DREAM Act, the undocumented students known as Dreamers told their stories to the legislature and the media. The students were given scripts to follow that emphasized their achievements, assimilation into American society, and rejection of their home countries. In the lead-up to the 2008 national election and the subsequent push for Comprehensive Immigration Reform (CIR), groups of young people were mobilized in mass storytelling trainings across the country to support the electoral and legislative agenda of mainstream organizations. Eventually, many young people rebelled against this orchestration and sought to take control over their own representations. Some even began to move away from storytelling as a mode of political engagement altogether.
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36

Holt, Fabian. Nordic Modernity and the Structure of the Musical Landscape. Edited by Fabian Holt and Antti-Ville Kärjä. Oxford University Press, 2017. http://dx.doi.org/10.1093/oxfordhb/9780190603908.013.3.

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This chapter outlines macro structural changes in the Nordic music landscape, drawing from sociological theory of modernity. The chapter identifies popular music in wider tensions in Nordic modernity, particularly in relation to shifting hegemonic cultures to uncover the underlying dynamics of tensions between shifting mainstream formations and their alternatives. Following this logic, musical style and taste involve positionings in relation to issues of capitalism, nationalism, and mass media. The chapter analyzes changes in the region’s music landscape within the region’s evolving modernity, particularly in the transition from a national to a more global modernity. This is illustrated by the declining status of Stockholm’s Anglo pop music industry as the region’s center into a more decentralized and networked transnational cultural geography.
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37

Martin, Christopher. No Longer Newsworthy. Cornell University Press, 2019. http://dx.doi.org/10.7591/cornell/9781501735257.001.0001.

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Workers in the U.S. have been increasingly invisible since the late 1960s, as the news media shifted their focus to upscale audiences and lost sight of the American working class. This bookcharts the decline of labor reporting and the shift in worker news narratives from a labor-based to a consumer-based perspective during the twentieth century. In the late 1960s and early 1970s, most American newspapers became part of large, publicly traded media companies and refocused their target market from a mass audience to upscale readership. America’s white working class, a segment of the broader working class cut adrift from mainstream journalism, eventually found the rising conservative media – right-wing newspapers, Christian television, vitriolic talk radio, Fox News, and later a host of conservative web sites that specialize in stoking white, working class grievances. The newspaper industry’s upscale turn resulted in a momentous fallout: the decline of labor reporting, changing narratives about workers, the popular deployment of frames tagging labor unions and pro-worker policies as “job killers,” the loss of political voice for the working class, the rise of conservative media, and the conditions for a Donald Trump presidency.
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38

Lee, Francis L. F., and Joseph M. Chan. Contesting the Idea of Civil Disobedience. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190856779.003.0003.

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This chapter discusses the pressure toward radicalization in the social movement sector in Hong Kong in the immediate years before the Umbrella Movement. The proposal of Occupy Central in early 2013 was understood against this background, and the chapter analyzes the discursive contestations surrounding the notions of Occupy Central and civil disobedience in the 20-month period between January 2013 and August 2014. The analysis shows that the Occupy Central campaign had to negotiate between the social movement sector’s urge to radicalize and the mainstream society’s emphasis on order. The result was a form of radicalization with self-restraint. The chapter ends with an analysis of citizens’ understanding of the concept of civil disobedience. It illustrates the civic education function of the Occupy Central campaign, and it also illustrates the role of digital and mass media in communicating the idea of civil disobedience.
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39

Rogers, Holly. Audiovisual Dissonance in Found-Footage Film. Oxford University Press, 2017. http://dx.doi.org/10.1093/acprof:oso/9780190469894.003.0010.

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Drawing on ideas of the Surrealist automatic and filmic détournement, artists working with found footage are able to construct new meanings and aesthetics by deconstructing completed audiovisual texts. When original music is retained, or replaced by a new sonic collage, the disjointed sonic flow problematises and enhances the collage aesthetic by extending the possibilities for juxtaposition not only in a linear fashion, but also in a vertical, audiovisual direction, a process that highlights the materiality and artifice of the new combination of images. Here, pre-used footage can be collaged in such a way as to bring to the fore the conventions of mainstream cinematography and the languages of mass media. The result is not audiovisual synchronicity, but rather collision, or dissonance. Through the close reading of several found-footage films, this chapter traces the evolution of an activated form of audiovisual consumption that arises from a process of alienated listening.
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40

Caudill, Edward. Creationism’s Political Genesis. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252038013.003.0001.

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This book traces the history of creationism not only as a science–religion issue, but also as a political movement that skillfully engaged the press with a campaign against evolution grounded in American myths. It examines how the Scopes trial, and more specifically the ideas of its primary combatants, Clarence Darrow and William Jennings Bryan, became the template—politically, scientifically, theologically—for all subsequent evolution–religion clashes. It shows how creationists harnessed the power of mass media to legitimize their antievolution rhetoric, allowing them to win over a large proportion of the populace. By appealing to individual rights of freedom of expression and freedom of religion, the heroism of rebellion, the virtue of individualism, and the allure of the “frontier” whether geographic or scientific, twentieth-century creationists were able to find their way into the political mainstream as they continue to attack modernism and evolution.
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41

Kachun, Mitch. Crispus Attucks Meets Dorie Miller. Oxford University Press, 2017. http://dx.doi.org/10.1093/oso/9780199731619.003.0007.

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Interest in promoting Attucks as a national hero was redoubled as African Americans’ heroic participation in World War II once again presented opportunities to sharpen activists’ arguments for black inclusion and full citizenship rights. Even before the Japanese attack at Pearl Harbor drew the United States fully into the new world war, African Americans expressed concern about the meaning the global crisis would hold for black citizens and soldiers. African Americans, growing numbers of sympathetic whites, and US government propagandists all used the era’s expanding mass media—books, periodicals, plays, pageants, radio broadcasts, film, visual arts, school programs, and more—in order to make Crispus Attucks and other black heroes visible in American public culture as never before. Yet mainstream attention to black history, as well as advances in African Americans’ ability to participate fully in American social and political life, were still slow in coming.
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42

Arnold, Richard, and Andreas Umland. The Radical Right in Post-Soviet Russia. Edited by Jens Rydgren. Oxford University Press, 2018. http://dx.doi.org/10.1093/oxfordhb/9780190274559.013.29.

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This chapter introduces some basic contours of Russia’s contemporary radical right scene. It distinguishes between systemic and non-systemic ultra-nationalist groups in Putin’s Russia, the principal difference being the groups’ and individual actors’ proximity and clarity of connections to the crypto-authoritarian regime. The systemic component consists of political groups, authors, and activists that are allowed or encouraged to participate in official mass media and public life. Main actors of the mainstream radical right include Vladimir Zhirinovskii’s Liberal-Democratic Party of Russia and organizations using the “Rodina” (Motherland) label. Major expressions of government-supported Russian “uncivil society” and anti-democratic intellectual discourse include the writings of the far right political thinkers Lev Gumilev and Aleksandr Dugin. Manifestations of the non-systemic component of Russia’s extreme right include skinheads and their use of ethnic violence, political movements such as the Movement Against Illegal Immigration, other descendants of the “Pamiat” (Memory) organization in the 1980s, and their activities.
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