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Books on the topic 'Marketing diversification'

Author: Grafiati

Published: 4 June 2021

Last updated: 9 February 2022

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1

Frankiewicz, Cheryl. Making microfinance work: Managing product diversification. Geneva: ILO, 2011.

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2

Bhattacharyya, B. Export product diversification in the US market: Indian experience. New Delhi: Indian Institute of Foreign Trade, 2000.

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3

Ali, Mohammed Eusuf. Impact evaluation of Northwest Crop Diversification Project. [Dhaka: Implementation Monitoring and Evaluation Division, Ministry of Planning, Govt. of Bangladesh], 2010.

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4

Goncharuk, I. A. Upravlenie diversifikat︠s︡ieĭ kontraktnykh rynkov naukoemkikh proektov. Minsk: Pravo i ėkonomika, 2013.

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5

Adding value to livestock diversity: Marketing to promote local breeds and improve livelihoods. Rome: League for Pastoral Peoples and Endogenous Livestock Development, 2010.

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6

Fiedler, Frank. Neumarkenlancierung versus Monomarken-Strategie: Die Angebotsdifferenzierung von Industriebetrieben dargestellt am Beispiel der Haka-Konfektion. Münster: Lit, 1991.

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7

Evan-Wong, Sue. Strategic marketing of agricultural information services through the Organisation of Eastern Caribbean States (OECS) Agricultural Diversification Co-ordinating Unit. St. John's, Antigua: OECS Economic Affairs Secretariat, Statistics and Intelligence Division, 1994.

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8

Ulelu, Chidi Adiele. Nigerian non-oil exports: (marketing and financing) : options, policies and facilitations for international trade in Nigeria. Ikeja, Lagos: Anchor Services Ltd., 2000.

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9

Mataya, Charles. Economic aspects of development of agricultural alternatives to tobacco production and export marketing in Malawi. New York: United Nations, 2001.

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10

Infact Research and Consulting Inc, ed. Alternative agricultural markets in Alberta, 2008: Report. [Edmonton]: Alberta Agriculture and Rural Development, 2008.

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11

Leen, Maurice. Internationalisation of Irish mechanical services contracting firms. Dublin: University CollegeDublin, 1993.

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12

Livelihood diversification and entrepreneurship: An analysis of production and marketing innovations in smallholder farming in a rural Kenyan district, Mbeere. Nairobi, Kenya: Institute for Development Studies, University of Nairobi, 2003.

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13

1959-, Gilmore James H., ed. The experience economy. Boston, Mass: Harvard Business Review Press, 2011.

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14

Division of labor, variability, coordination, and the theory of firms and markets. Dordrecht: Kluwer Academic Publishers, 1996.

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15

Grigoryan, Ekaterina. Integrated quality management system at the enterprises of the military-industrial complex. ru: INFRA-M Academic Publishing LLC., 2021. http://dx.doi.org/10.12737/1095033.

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In modern conditions, an integrated quality management system (ISMC) that meets the requirements of several international standards and contributes to improving the efficiency of enterprise management, creating conditions for its sustainable development, as well as the competitiveness of the enterprise and its products is becoming more and more popular. The monograph considers theoretical and methodological approaches to quality management at the enterprise. The relevance of the application of an integrated quality management system, including at the enterprises of the military-industrial complex (MIC), consisting in the most effective management of the enterprise, energy efficiency and resource conservation, is justified. The assessment of the use of quality management tools at the defense industry enterprises was carried out, the trends in the development of defense industry enterprises were substantiated, a marketing approach was applied to the classification of defense industry enterprises, in particular by market type, which allows identifying potential consumers of enterprises ' products, the degree of production diversification. Organizational and economic approaches to the formation of an integrated quality management system are presented. The procedure for creating an ISMC is considered. The methodology and criteria for evaluating the effectiveness of ISMC are substantiated. The presented material is of practical importance and can be useful to specialists in quality management, graduate students, researchers, teachers.

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16

1932-, Hayami Yujiro, and ESCAP Regional Co-ordination Centre for Research and Development of Coarse Grains, Pulses, Roots and Tuber Crops in the Humid Tropics of Asia and the Pacific., eds. Marketing innovation for vegetables: Conditions of diversification in upland farming. Bogor, Indonesia: Regional Co-ordination Centre for Research and Development of Coarse Grains, Pulses, Roots and Tuber Crops in the Humid Tropics of Asia and the Pacific, 1991.

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17

M, Howard Diane, ed. New business development in ambulatory care: Exploring diversification options. Chicago, Ill: American Hospital Pub., 1988.

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18

United States. Office of Strategic Industries and Economic Security., ed. Western Hemisphere diversification and defense market assessment: A comprehensive guide for entry into overseas markets. [Washington, D.C.?]: U.S. Dept. of Commerce, Bureau of Export Administration, Office of Strategic Industries and Economic Security, 1996.

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19

Mvula, Peter, and Wapulumuka Mulwafu. Intensification, Crop Diversification, and Gender Relations in Malawi. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780198799283.003.0007.

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In this chapter a variety of methods were used to collect data to study smallholders in Malawi. The surveys were complemented by a set of qualitative interviews to establish gender dynamics in agriculture and for livelihoods. Key informant interviews were conducted with agricultural personnel in the sampled districts and focus group discussions were held with some farmers. For a bigger picture of the agricultural policies and practices, the study relied on a review of key documents and publications by government and other agencies implementing agricultural programmes in the country. Descriptive statistics demonstrate that a shift from maize and tobacco to Irish potatoes, groundnuts, and soya beans in the areas under study has provided an opportunity for smallholder farmers to diversify and increase production and thus improve their livelihoods. Another noticeable change has been the increased participation of women in the production and marketing of crops.

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20

S, Isbell John, and United States. Office of Strategic Industries and Economic Security., eds. Pacific Rim diversification and defense market assessment: A comprehensive guide for entry into overseas markets. Washington, D.C: U.S. Dept. of Commerce, Bureau of Export Administration, Office of Strategic Industries and Economic Security, 1994.

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21

S, Isbell John, and United States. Office of Strategic Industries and Economic Security., eds. Pacific Rim diversification and defense market assessment: A comprehensive guide for entry into overseas markets. 2nd ed. [Washington, D.C.]: U.S. Dept. of Commerce, Bureau of Export Administration, Office of Strategic Industries and Economic Security, 1997.

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22

Economic Aspects of Development of Agricultural Alternatives to Tobacco Production and Export Marketing in Malawi: Analytical Studies on Trade Environ ... Studies on Trade, Environment & Development). United Nations Publications, 2003.

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23

The Experience Economy: Work Is Theater & Every Business a Stage. Harvard Business School Press, 1999.

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24

Friedberg, Robert D., and Micaela A. Thordarson. Suite Lessons: Pointers for Private Practitioners. Edited by Thomas H. Ollendick, Susan W. White, and Bradley A. White. Oxford University Press, 2018. http://dx.doi.org/10.1093/oxfordhb/9780190634841.013.45.

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Electing to enter private practice as a clinical child psychologist poses a variety of unique challenges. Private practice clinicians (PPCs) are mental health care providers as well as small business owners and must thus cultivate success in both roles in order to remain relevant. In a saturated marketplace, PPCs must distinguish themselves. Clinically, PPCs who deliver evidence-based care and who monitor progress with clear, objective measures are able to gain a competitive marketplace edge. Membership in professional organizations provides easy connections to cutting edge research as well as a broad referral network. Diversification of revenue streams allows PPCs flexibility in practice and affords increased financial security. Establishing a marketing plan sets up PPCs for success and creates an explicit framework from which to launch business efforts. Although it stretches PPCs’ comfort zones, clinicians are compelled to become business savvy in order to thrive.

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