Books on the topic 'Marketing entry'
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Johansson, Johny K. Global marketing: Foreign entry, local marketing & global management. 2nd ed. Irwin/McGraw-Hill, 2000.
Find full textJohansson, Johny. Global marketing: Foreign entry, local marketing & global management. 3rd ed. McGraw, 2003.
Find full textJohansson, Johny K. Global marketing: Foreign entry, local marketing, and global management. Irwin, 1997.
Find full textJ, Stahl Michael, ed. Entry barriers and market entry decisions: A guide for marketing executives. Quorum Books, 1991.
Find full textRyan, Patrick Thomas. International market entry strategies in industrial marketing. UniversityCollege Dublin, 1992.
Find full textRoger, Bennett. International marketing: Strategy, planning, market entry & implementation. Kogan Page, 1995.
Find full textTiger, Li, ed. Reviving traditions in research on international market entry. JAI, 2003.
Find full textFarhang, Manūchihr. Market entry in the Middle East. Institute of International Business, Stockholm School of Economics, 1987.
Find full textRoot, Franklin R. Entry strategies for international markets. Lexington Books, 1994.
Find full textRoot, Franklin R. Entry strategies for international markets. Lexington Books, 1987.
Find full textCzinkota, Michael R. International marketing strategy: Environmental assessment and entry strategies. Dryden Press, 1994.
Find full textJ, Rosson Philip, and Reid Stanley D, eds. Managing export entry and expansion: Concepts and practice. Praeger, 1987.
Find full textMorton, Fiona Scott. Entry decisions in the generic pharmaceutical industry. National Bureau of Economic Research, 1997.
Find full textEmer, O. Bra daigh. Branding as a step in incremental foreign market entry: Preparations for 1992. University College Dublin, 1988.
Find full textKretzberg, Alena. Market entry strategies for emerging economies. Peter Lang, 2007.
Find full textBuckley, Anthony Paul. International market entry and development: The role and impact of the state support system. University College Dublin, 1988.
Find full textO'Boyle, Jane. The foreign market entry strategies of firms in the Irish clothing industry. University College Dublin, 1994.
Find full textWing, Daniel Chuen Yiu. Export marketing identification, market selection & choice of entry mode by small firms. The Author), 1996.
Find full textOktemgil, Mehmet. Dimensions and determinants of foreign market entry mode: Empirical study of British firms exporting to Turkey. Turkey-EU Business Research Group, Birmingham Business School, 1999.
Find full textCatunda, Fabio. Towards an evaluation of a market entry strategy for Irish SME's to South America. University College Dublin, 1997.
Find full textGreenstein, Shane M. Differentiation strategy and market deregulation: Local telecommunication entry in the late 1990s. National Bureau of Economic Research, 2003.
Find full textHosany, Asheeabee R. Shaheen. New Market Entry: Hunting for an Effective Marketing Strategy for the Prime Brand. Edited by Justin O’Brien and Thomas Wainwright. SAGE Publications, Inc., 2024. http://dx.doi.org/10.4135/9781071969731.
Full textRanjan, Das, ed. Entry strategies and growth in foreign markets: Texts and cases in the Indian context. Oxford University Press, 2001.
Find full textOffice, General Accounting. Airline competition: Industry operating and marketing practices limit market entry : report to congressional requesters. The Office, 1990.
Find full textOffice, General Accounting. Airline competition: Industry operating and marketing practices limit market entry : report to Congressional requesters. U.S. General Accounting Office, 1990.
Find full textHegarty, Etsuko M. Choice of entry approach to the Japanese market by Irish Firms and its subsequent effect on performance. University College Dublin, 1995.
Find full textUnited States. Office of Strategic Industries and Economic Security., ed. Western Hemisphere diversification and defense market assessment: A comprehensive guide for entry into overseas markets. U.S. Dept. of Commerce, Bureau of Export Administration, Office of Strategic Industries and Economic Security, 1996.
Find full textS, Isbell John, and United States. Office of Strategic Industries and Economic Security., eds. Pacific Rim diversification and defense market assessment: A comprehensive guide for entry into overseas markets. U.S. Dept. of Commerce, Bureau of Export Administration, Office of Strategic Industries and Economic Security, 1994.
Find full textEducation, Ontario Ministry of. Business Studies: Intermediate and Senior Divisions: Marketing. s.n, 1987.
Find full textPeter, Drysdale, and Sung Li-kang, eds. China's entry to the WTO: Strategic issues and quantitative assessments. Routledge, 2000.
Find full textMacbride, Stuart Clarke. Defensive marketing strategies: how and when firms in a variety of markets will react to new product entry. Oxford Brookes University, 1999.
Find full textEducation, Ontario Ministry of. Business studies: Marketing : intermediate and senior divisions, 1987. Ministry of Education, 1987.
Find full textBoeckel, Lex van. Maps and essential oils from Nepal: Market analysis and market entry strategy in the Indian market. Deutsche Gesellschaft fur Internationale Zusammenarbeit (GIZ) GmbH, 2017.
Find full textWood, J. B. Complexity avalanche: Overcoming the threat to technology adoption. Point B, 2009.
Find full text1945-, Gilbert Richard J., and Jacquemin Alexis, eds. Barriers to entry and strategic competition. Routledge, 2001.
Find full textWei, Chen. The application of western marketing strategies for market entry and partenership to the business of a Chinese State-owned company entering the Phillipines market. Oxford Brookes University, 2001.
Find full textUnited States. General Accounting Office., ed. Aviation competition: International aviation alliances and the influence of airline marketing practices : statement by John H. Anderson, Jr., Director, Transportation Issues, Resources, Community, and Economic Development Division, before the Subcommittee on Antitrust, Business Rights, and Competition, Committee on the Judiciary, U.S. Senate. The Office, 1998.
Find full textIzquierdo, Carmen Camarero. Relaciones entre empresas: De la transacción a la cooperación. Secretariado de Publicaciones e Intercambio Editorial, Universidad de Valladolid, 2002.
Find full textGlobal marketing: Foreign entry, local marketing, & global management. 5th ed. McGraw-Hill Irwin, 2009.
Find full textGlobal marketing: Foreign entry, local marketing & global management. 3rd ed. McGraw-Hill/Irwin, 2003.
Find full textJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 3rd ed. McGraw-Hill/Irwin, 2002.
Find full textJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. McGraw-Hill/Irwin, 2002.
Find full textGlobal Marketing: Foreign Entry, Local Marketing and Global Management. McGraw-Hill Medical Publishing, 2010.
Find full textJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 2nd ed. McGraw-Hill/Irwin, 1999.
Find full textJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. McGraw-Hill/Irwin, 1999.
Find full textGlobal marketing: Foreign entry, local marketing and global management. 2nd ed. Irwin McGraw-Hill, 2000.
Find full textInternational Marketing: Strategy Planning, Market Entry & Implementation. 3rd ed. Kogan Page, 2002.
Find full textBennett, Roger. International Marketing: Strategy, Planning, Market Entry & Implementation. Kogan Page, 1997.
Find full textBennett, Roger. International Marketing: Strategy, Planning, Market Entry & Implementation. 2nd ed. Kogan Page Business Books, 1998.
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