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1

The mystery patient's guide to gaining & retaining patients. Tulsa, Okla: PennWell Pub. Co., 1997.

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2

Dentists-- an endangered species: A survival guide for fee-for-service care. Charlotte, N.C: Knōva Press, 1996.

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3

101 secrets of a high-performance dental practice: From the success files of Bob Levoy. Tulsa, Okla: PennWell Books, 1997.

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4

Association, British Dental. Marketing in dentistry. London: British Dental Association, 2000.

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5

Hines, Marcus. Marketing implant dentistry. Hoboken, NJ: John Wiley & Sons, Inc, 2015. http://dx.doi.org/10.1002/9781119114529.

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6

Kenny, David J. Wet-fingered dentistry: Practical advice from experienced dentists / David J. Kenny, Michael J. Casas. Chicago: Quintessence Pub. Co., 2002.

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7

Vallance, L. S. R. Services marketing and its application to dentistry. Manchester: UMIST, 1995.

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8

Weathers, Arthur K. The camera in dentistry: Easy techniques and marketing applications. Tulsa, Okla: PennWell Pub. Co., 1986.

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9

Marketing implant dentistry: Attract and influence patients to accept your dental implant treatment plan. Hoboken, New Jersey: John Wiley and Sons, Inc., 2015.

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10

Stallard, Richard E. Handbook of dental marketing: Ideas & techniques that work. Tulsa, Okla: PennWell Books, 1986.

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11

Everything is marketing: The ultimate strategy for dental practice growth. Los Angeles: Futuredontics, Inc., 2009.

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12

Horowitz, Leonard G. Dentistry in the age of AIDS: A practice building manual : inspiring confidence & marketing infection control to your patients. Rockport, MA: Tetrahedron, 1992.

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13

Marketing communications effectiveness to the dentist. Tustin, CA (17722 Irvine Blvd., Tustin 92680): Biomedical Business International, 1986.

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14

201 Secrets of a High-Performance Dental Practice. Mosby, 2004.

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15

Freeman, Marsha. Internal Marketing For Dentists. Dental Communication Unlimited, 1996.

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16

Marketing Para Dentistas. 3rd ed. Navegar, 2001.

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17

Wet-Fingered Dentistry: Practical Advice from Experienced Dentists. Quintessence Publishing (IL), 2002.

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18

Burgett, G. Standard Marketing Procedures for All Dentists. 2nd ed. Communication Unlimited, 1998.

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19

Franklin, Reece, and Gordon Burgett. Dental Internal Marketing from Standard Marketing Procedures for All Dentists. Dental Communication Unlimited, 2000.

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20

Franklin, Reece, and Gordon Burgett. Dental Referral Marketing from Standard Marketing Procedures for All Dentists. Dental Communication Unlimited, 2000.

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21

Franklin, Reece, and Gordon Burgett. Dental External Marketing from Standard Marketing Procedures for All Dentists. Dental Communication Unlimited, 2000.

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22

Burgett, Gordon. Standard Marketing Procedures for Dentists (PC Edition). Dental Communication Unlimited, 1997.

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23

Incorporated, Dentsu, ed. Dentsu Japan marketing/advertising yearbook. Tokyo: Dentsu Incorporated, 1987.

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24

Dentsu Japan marketing/advertising yearbook. Tokyo: Dentsu Inc., 1988.

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25

Dentsu Japan marketing/advertising yearbook. Tokyo: Dentsu Incorporated, 1986.

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26

Dentsu Japan marketing / advertising yearbook. Tokyo: Dentsu, 1985.

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27

Franklin, Reece, and Gordon Burgett. Dental Business Strategies and Setting Up for Success (from Standard Marketing Procedures for All Dentists). Dental Communication Unlimited, 2000.

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28

Wong, Alex. Dental Marketing Hacks: A Dentist's Guide to Building a Profitable Online Dental Practice. Independently Published, 2020.

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29

Hines, Marcus. Marketing Implant Dentistry: Attract and Influence Patients to Accept Your Dental Implant Treatment Plan. Wiley & Sons, Incorporated, John, 2015.

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30

Hines, Marcus. Marketing Implant Dentistry: Attract and Influence Patients to Accept Your Dental Implant Treatment Plan. Wiley & Sons, Incorporated, John, 2015.

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31

The Dentsu Way Secrets Of Cross Switch Marketing From The Worlds Most Innovative Advertising Agency. McGraw-Hill, 2010.

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32

Everything is Marketing: The Ultimate Strategy for Dental Practice Growth, 5th Edition. Futuredontics, Incorporated, 2014.

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33

Horowitz, Leonard G. Dentistry in the Age of AIDS: A Practice Building Manual : Inspiring Confidence & Marketing Infection Control to Your Patients. Healthy World Dist, 1994.

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