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1

Ltd, Grey. Buffeted by turbulence ...: A review of marketing in the airline industry. London: Grey Ltd, 1986.

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2

Sibbald, Hilary. A review of the marketing strategies of the passenger airline industry. Oxford: Oxford Brookes University, 2002.

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3

Bell, Henry Valentine. Quality in marketing in the airlines industry. (s.l: The Author), 1993.

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4

Baidoo, Regina. British Airways 'Go': An examination of marketing strategies for the European Budget Airline Industry. London: LCP, 1999.

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5

James, O'Neil-Dunne Timothy, and Financial Times Retail & Consumer Publishing., eds. Distribution technology in the travel industry: Strategies for marketing success. London: Financial Times Retail & Consumer, 1998.

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6

Taneja, Nawal K. Airline Industry. Abingdon, Oxon; New York, NY : Routledge, 2016.: Routledge, 2016. http://dx.doi.org/10.4324/9781315566429.

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7

Shaw, Stephen. Airline marketing and management. 2nd ed. Malabar: Krieger, 1988.

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8

Airline marketing and management. Burlington, VT: Ashgate, 2007.

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9

Airline marketing and management. 7th ed. Burlington, VT: Ashgate, 2011.

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10

Airline marketing and management. 3rd ed. London: Pitman, 1990.

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11

Ambrose, Scott, and Blaise Waguespack. Fundamentals of Airline Marketing. New York : Routledge, 2021. | Series: Aviation fundamentals: Routledge, 2021. http://dx.doi.org/10.4324/9780429057731.

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12

Cento, Alessandro. The Airline Industry. Heidelberg: Physica-Verlag HD, 2009. http://dx.doi.org/10.1007/978-3-7908-2088-1.

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13

Shaw, Stephen. Airline Marketing and Management: A Marketing perspective. London: Pitman Publishing Limited, 1985.

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14

Belobaba, Peter. The global airline industry. Hoboken: Wiley, 2015.

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15

Lynch, Merrill. Global airline industry: 1998 airline almanac : June almanac. London: Merrill Lynch, Pierce, Fenner & Smith Ltd, 1998.

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16

Christopher, Tiffney, ed. Airline confidential: Lifting the lid on the airline industry. Stroud: Sutton, 2007.

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17

Management in the airline industry. New York, NY: Routledge, 2007.

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18

Doganis, Rigas. Flying off course: Airline economics and marketing. 4th ed. London: Routledge, 2010.

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19

Doganis, Rigas. Flying off course: Airline economics and marketing. 4th ed. New York: Routledge, 2009.

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20

Mercado, Felix J. Airline industry mergers: Background and issues. New York: Nova Science Publishers, 2011.

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21

Mercado, Felix J. Airline industry mergers: Background and issues. New York: Nova Science Publishers, 2011.

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22

Yu, Gang. Operations Research in the Airline Industry. Boston, MA: Springer US, 1998.

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23

Yu, Gang, ed. Operations Research in the Airline Industry. Boston, MA: Springer US, 1998. http://dx.doi.org/10.1007/978-1-4615-5501-8.

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24

Airline industry: Strategies, operations and safety. Hauppauge, N.Y: Nova Science Publisher's, 2010.

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25

Walsh, Connor R. Airline industry: Strategies, operations and safety. New York: Nova Science Publishers, 2011.

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26

Morrison, Steven. The evolution of the airline industry. Washington: Brookings Institution, 1995.

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27

Khaled, Abdelghany, ed. Modeling applications in the airline industry. Farnham, Surrey: Ashgate, 2009.

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28

Morrison, Steven. The evolution of the airline industry. Washington, D.C: Brookings Institution, 1995.

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29

Camilleri, Mark Anthony. Travel Marketing, Tourism Economics and the Airline Product. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-49849-2.

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30

Giles, Michael. The liberalisation of the European airline industry. Dublin: University College Dublin, 1992.

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31

Ltd, Plunkett Research, ed. Plunkett's airline, hotel & travel industry almanac: 2010. Houston, Tex: Plunkett Research Ltd., 2009.

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32

The U.S. commuter airline industry: Policy alternatives. Lexington, Mass: Lexington Books, 1985.

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33

Ben-Yosef, Eldad. The Evolution of the US Airline Industry. Boston, MA: Springer US, 2005. http://dx.doi.org/10.1007/b104927.

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34

Plunkett, Jack W. Plunkett's Airline, Hotel & Travel Industry Almanac 2011: Airline, Hotel & Travel Industry Market Research, Statistics, Trends & Leading Companies. Houston: Plunkett Research, 2010.

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35

The international airline industry: Trends, issues, and challenges. Lexington, Mass: Lexington Books, 1988.

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36

Soft landing: Airline industry strategy, service, and safety. [United States]: Apress, 2011.

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37

Archbold, D. K. Effects of deregulation on the international airline industry. Oxford: Oxford Brookes University, 1998.

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38

George, Williams. The airline industry and the impact of deregulation. Aldershot, Hants, England: Ashgate, 1993.

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39

Card, David E. Deregulation and labor earnings in the airline industry. Cambridge, MA: National Bureau of Economic Research, 1996.

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40

Belck-Olsen, A. The liberalisation process of the European airline industry. Manchester: UMIST, 1996.

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41

Barnhart, Cynthia, and Barry Smith, eds. Quantitative Problem Solving Methods in the Airline Industry. Boston, MA: Springer US, 2012. http://dx.doi.org/10.1007/978-1-4614-1608-1.

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42

The airline industry and the impact of deregulation. Aldershot, Hants, England: Avebury Aviation, 1994.

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43

Office, United States Government Accountability. Airline deregulation: Reregulating the airline industry would likely reverse consumer benefits and not save airline pensions : report to congressional committees. Washington, D.C: GAO, 2006.

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44

Sibbald, Hilary. A review of the marketing strategies of the passenger airline industry. 2002.

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45

Camilleri, Mark Anthony. Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice. Springer, 2018.

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46

Camilleri, Mark Anthony. Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice. Springer, 2017.

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47

Office, General Accounting. Airline competition: Industry operating and marketing practices limit market entry : report to Congressional requesters. Washington, D.C: U.S. General Accounting Office, 1990.

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48

Office, General Accounting. Airline competition: Industry operating and marketing practices limit market entry : report to congressional requesters. Washington, D.C: The Office, 1990.

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49

Quantitative Problem Solving Methods In The Airline Industry A Modeling Methodology Handbook. Springer, 2011.

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50

Taneja. Marketing Perspectives Airline. Rowman & Littlefield (Non NBN), 1995.

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