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Journal articles on the topic 'Marketing in dental offices'

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1

Clarkson, Earl, and Sanjeev Bhatia. "Management and Marketing for the General Practice Dental Office." Dental Clinics of North America 52, no. 3 (July 2008): 495–505. http://dx.doi.org/10.1016/j.cden.2008.03.003.

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Gabriel, Radu, Solomon Maria, Hostiuc Marinela, Bulescu I. Alexandru, and Purcarea Lorin Victor. "The efficiency of marketing strategies in health care - using social vouchers and coupons." Global Journal of Business, Economics and Management: Current Issues 8, no. 3 (November 27, 2018): 89–94. http://dx.doi.org/10.18844/gjbem.v8i3.3649.

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Introduction: Marketing strategies in the field of health care represent the health care organizations’ attitude towards the marketing environment and also their conduct in relation to its components. In this case, the product being sold is the medical service provided to the patient.Purpose of study: The purpose was to determine the efficiency of social voichers and coupons for marketing strategies.Methods: We have conducted a retrospective study using 2 groups of patients .In group A were included 220 patients of a dental clinic who have received 330 vouchers with 25% discount with the purpose of promoting medical services, by four different marketing strategies (E- mail, websites, distribution of coupons in the dental office and office area).In group B, 124 people were included, who have acquired vouchers through the internet for a free consultation and dental scaling. 142 vouchers were sold and 124 patients turned up, with an average age of 32.1 years. The 220 patients from group A were asked to complete a four-question survey, which allowed us to evaluate the effectiveness of the applied strategies. After the dental appointment, 97 patients from the group B were informed they require further treatment.Findings and results: The patients' response to recommendations was the marker for evaluating the marketing strategies.Conclusions: There are many marketing strategies. Through this study we wanted to evaluate their effectiveness in the case of a private medical practice, aiming to obtain patients’ loyalty, to increase the number of patients and performed treatments. We consider that the significant number of enrolled patients gives the study relevancy, analysing various promoting techniques. Keywords: marketing strategies, dental clinic, coupons, vouchers, discount, patients
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Arora, Raj. "Influence of Pain-Free Dentistry and Convenience of Dental Office on the Choice of a Dental Practitioner." Health Marketing Quarterly 16, no. 3 (March 1999): 43–54. http://dx.doi.org/10.1300/j026v16n03_03.

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4

Roganović, Jelena. "Informed Consent in Dentistry – When, Why and How." Studia Universitatis Babeş-Bolyai Bioethica 66, Special Issue (September 9, 2021): 147. http://dx.doi.org/10.24193/subbbioethica.2021.spiss.97.

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"For dentists, as well as for other health care practitioners, it is mandatory to obtain informed consent from their patients, implying that a dialog has taken place and that patients understand the risks, benefits and alternatives to rendered treatments. Having in mind that majority of dental procedures are surgical in nature, leading to irreversible change to orofacial tissues and with the risk of unwanted side effects, well-documented informed consent process needs to be a basic norm in the dental practice. Clinical experience suggests that verbal discussion along with providing informed consent forms may not be enough and that patients response and understanding may improve by adding adjunctive materials like brochures or videos related to planned procedures. Many companies for implants and dental materials supply dental offices with the brochures and pamphlets, mostly for marketing purposes. Therefore, the use of these materials must be used with caution while objectively discussing other reasonable options. With the increasingly growing phenomenon of dental tourism, an important dentist-patient relationship ethical issues arise. Namely, issues regarding patient autonomy over practitioner choice, patient safety, and optimal care are under constant reconsideration while informed consent has to specify circumstances underlying treatment plan and posttreatment care. Currently, there is a paucity of information regarding informed consent in dentistry, and vital ethical issues associated with recent developments in dental practice need to be addressed in the near future. "
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Azizah, Vina Al, and Andhatu Achsa. "Analisis bauran komunikasi pemasaran di KSPPS Karisma Kantor Cabang Grabag dalam meningkatkan jumlah anggota." SOROT 16, no. 1 (April 30, 2021): 1. http://dx.doi.org/10.31258/sorot.16.1.1-12.

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Penelitian ini memiliki tujuan untuk mengetahui lebih dalam dan mendeskripsikan kondisi bauran komunikasi pemasaran yang diterapkan oleh KSPPS Karisma kantor cabang Grabag dalam menarik minat anggota sehingga jumlahnya meningkat. Kegagalan sebuah koperasi dalam memperoleh anggota salah satu faktornya adalah kurangnya media komunikasi pemasaran, sedangkan anggota adalah sumber keberlangsungan hidup bagi koperasi, maka dibutuhkan komunikasi pemasaran yang baik untuk menginformasikan adanya suatu produk sekaligus membujuk agar masyarakat melakukan pembelian. Metode deskriptif kualitatif menjadi metode yang digunakan dalam penelitian ini. Metode analisis data yang digunakan yaitu pengumpulan data, penyajian data yang ditemukan, dan kesimpulan. Data diperoleh dari observasi dan wawancara dengan purposive sampling sebagai teknik pengambilan sampelnya, dokumentasi, internet, dan studi kepustakaan yang dilaksanakan pada February 2020 sampai Mei 2020. Bauran komunikasi pemasaran yang digunakan oleh KSPPS Karisma cabang Grabag untuk meraih anggota adalah periklanan,penjualan personal, pemasaran dari mulut ke mulut, pemasaran langsung dan interaktif, dan hubungan masyarakat dan publisitas. Dalam penelitian ini, bauran komunikasi pemasaran yang digunakan oleh KSPPS Karisma cabang Grabag berpengaruh terhadap peningkatan jumlah anggota.This study aims to know deeply and describe the conditions of marketing communication mix applied by KSPPS Karisma Grabag offices in attracting members’ interest so that the numbers increase. The failure of a cooperative in getting members one of the factors is the lack of the marketing communication media, while members are source of survival for cooperatives, so good marketing communication is needed to inform the existence of a product and persuading the public to make a purchase. The qualitative descriptive method is used in this research. Data analysis methods used are data collection, presentation of data, and conclusions. Data obtained from observations and interviews with purposive sampling as a sampling technique, documentation, internet, and literatur study conducted on February to May 2020. The marketing communication mix used by KSPPS Karisma Grabag office to reach members is advertising, personal selling, word of mouth marketing, direct and interactive marketing, and public relations and publicity. In this study, the marketing communication mix used by KSPPS Karisma Grabag office affect on increasing number of members.
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6

Levin, Roger P. "Developing Lifetime Relationships with Patients: Strategies to Improve Patient Care and Build Your Practice." Journal of Contemporary Dental Practice 9, no. 1 (January 2008): 105–12. http://dx.doi.org/10.5005/jcdp-9-1-105.

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Abstract Aim The purpose of this article is to describe three strategies to build a thriving, patient-centered practice and promote oral health throughout a patient's lifetime. Background Compared to previous decades, more dental patients are “shopping around” for dental care and changing dental practices. This trend is due to factors such as acceptance of dental insurance, more comprehensive service offerings by other dentists, and effective marketing campaigns by other dental offices. Findings Delivering customer service exceeding patient expectations (“WOW” service), advocating patient education, and developing customized home care regimens will help lead to long-term patient retention and promote optimal patient care. Discussion A dental team making relationship-building a priority conveys respect for their patients’ time and well-being. Once trust has been established patients are more likely to be receptive to oral health education and become more compliant with home care regimens. Since a patient's oral health status will likely change over time, it's important to make education and customized treatment planning an integral part of each visit. Conclusions By demonstrating a strong commitment to customer service, education, and home care, patients recognize the care providers in a dental practice are interested in their well-being rather than simply treating problems. Clinical Significance If patients recognize a dental practice is focused on prevention and at-home oral health care, they are more likely to partner with that practice for a lifetime of excellent oral health care. Keywords Patient-centered practice, comprehensive service, patient education Citation Levin RP. Developing Lifetime Relationships with Patients: Strategies to Improve Patient Care and Build Your Practice. J Contemp Dent Pract 2008 January; (9)1:105-112.
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Susanti, Evi. "KUALITAS LAYANAN INTERNAL YANG MEMENGARUHI KEPUASAN NASABAH DENGAN MENGGUNAKAN KUALITAS LAYANAN EKSTERNAL SEBAGAI VARIABEL MEDIASI." Jurnal Manajemen dan Pemasaran Jasa 11, no. 1 (March 28, 2018): 95. http://dx.doi.org/10.25105/jmpj.v11i1.2099.

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<p><em>This </em><em>study</em><em> develops the role of service quality both internal </em><em>and external </em><em>service quality to improve customer satisfaction at shariah banking service office in DKI Jakarta province. This study discusses the study on two areas of science namely Human Resource Management and marketing management science. The target in this study was 121 shariah banking service offices. </em><em>Sample is s</em><em>elected using purposive sampling. The liniear Structural Equation Modelling (SEM) was adopt</em><em>ed </em><em>to verfy </em><em>the </em><em>model. </em><em>The results are </em><em> </em><em>(1) internal service quality has a positive significant and direct influence on external service quality (2) external service quality has a positive significant and direct influence on customer satisfaction (3) internal service quality has significantly positive influence on external service quality, which in turn affects the customer satisfaction in a significant and positive manner. In summary, the external service quality has a partially mediating effect. </em><em></em></p>
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Mahessya, Raja Ayu, and Hezy Kurnia. "PEMBANGUNAN APLIKASI PEMASARAN PERUMAHAN DEVELOPER KOTA PADANG DENGAN KONSEP COSTUMER RELATIONSHIP MANAGEMEN (CRM)." Jurnal Sains dan Informatika 4, no. 2 (November 28, 2018): 97. http://dx.doi.org/10.22216/jsi.v4i2.3599.

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<p><strong>Abstract</strong></p><p><em>The House is one of the primary requirements for the community. But sometimes to get information on home ideals must take that much because of the need to visit the offices of developer the related needs and income. Problems of information and time is less effective make the researcher wants to help people who want to get information about housing so there is no need to leave the Office only requires internet access so that everyone who wants to buy a home can get the information detail, because on the web developer developer gathering designed in the field in one of the web so that people who want to have a home can look, choose, which corresponds to a location location, price, specs and a home equipped with galleries. This is because the activities of the Customer Relationship Management (CRM) is still traditional. The absence of an organized marketing well, many industrial developers who do marketing and consumer saving data offline. In this research will be an application of Customer Relationship Management to marketing. Consumer relationship should be done with a web media with a variety of on-site CRM. So consumers will be comfortable in the update information.</em></p><p><strong>Abstrak</strong></p><p>Rumah merupakan salah satu yang sudah menjadi kebutuhan primer untuk masyarakat. Tetapi terkadang untuk mendapatkan informasi tentang rumah idaman harus memakan waktu yang banyak karena harus mengunjungi kantor-kantor developer yang terkait yang sesuai dengan kebutuhan dan pendapatan. Permasalahan informasi yang kurang dan waktu yang kurang efektif membuat peneliti ingin membantu masyarakat yang ingin mendapatkan informasi tentang perumahan sehingga tidak perlu meninggalkan kantor hanya membutuhkan akses internet sehingga setiap orang yang ingin membeli rumah bisa mendapatkan informasi yang detail, karena pada web yang dirancang mengumpulkan developer developer dikota padang dalam satu web sehingga masyarakat yang ingin mempunyai rumah bisa melihat, memilih, yang sesuai dengan lokasi yang strategis, harga, spesifikasi rumah dan dilengkapi dengan galeri. Hal ini disebabkan karena kegiatan Customer Relationship Management (CRM) yang masih traditional. Tidak adanya pemasaran yang terorganisasi secara baik, Banyak Pelaku industri developer yang melakukan pemasaran dan menyimpan data konsumen secara konvensional. Dalam Penelitian ini akan dibangun suatu aplikasi Customer Relationship Manajemen untuk pemasaran. Hubungan dengan konsumen akan dilakukan dengan suatu media web dengan berbagai fasilitas CRM. Sehingga konsumen akan nyaman dalam update informasi.</p>
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9

Sianipar, Baringin, Preddy Marpaung, and Dedi Candro Parulian Sinaga. "PELATIHAN DESAIN GRAFIS UNTUK MENINGKATKAN PEMASARAN PADA CV. LAUTAN MAS." SELAPARANG Jurnal Pengabdian Masyarakat Berkemajuan 4, no. 3 (August 5, 2021): 755. http://dx.doi.org/10.31764/jpmb.v4i3.5189.

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ABSTRAKDiera Digital seperti sekarang ini memiliki skill sebagai seorang Graphic Design sangat dibutuhkan. banyak teknik dalam menggunakan iklan di bidang keilmuan Design Grafis. Jadi dalam Pelatihan Design Grafis ini sangat mendukung dalam menunjang berbagai kebutuhan untuk keperluan bisnis perusahaan. dalam membuat sebuah hasil karya dan design yang bagus merupakan hal yang tidak mudah untuk kita lakukan apalagi jika dalam perusahaan karyawannya tidak memiliki background pendidikan yang sesuai dengan bidang keilmuan ini. Oleh sebab itu diharapkan mitra CV. Lautan Mas setelah pelatihan ini dapat mebuat hasil desain produknya lebih baik lagi, untuk dapat meningkatkan Pemasaran ke HOREKA (Hotel, Restoran, Kantor). Kata Kunci : pelatihan desain grafis; desain grafis; HOREKA; pemasaran. ABSTRACTIn this digital era, having skills as a Graphic Designer is very much needed. There are many techniques in using advertising in the field of Graphic Design science. So this Graphic Design Training is very supportive in supporting various needs for the company's business needs. in making a good work and design is not an easy thing for us to do, especially if the employees in the company do not have an educational background that is in accordance with this scientific field. Therefore, it is hoped that CV. Lautan Mas after this training can make better product design results, to be able to increase Marketing to HOREKA (Hotels, Restaurants, Offices). Keywords: graphic design training; graphic design; HOREKA; marketing.
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10

Ahearn, David J., Martha J. Sanders, and Claudia Turcotte. "Ergonomic design for dental offices." Work 35, no. 4 (2010): 495–503. http://dx.doi.org/10.3233/wor-2010-0986.

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11

Goldbeck, Larry O. "General Anesthesia in Dental Offices." JAMA: The Journal of the American Medical Association 255, no. 12 (March 28, 1986): 1567. http://dx.doi.org/10.1001/jama.1986.03370120041006.

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12

Cottone, JA. "Infection control in dental offices." Journal of Dental Education 54, no. 8 (August 1990): 498. http://dx.doi.org/10.1002/j.0022-0337.1990.54.8.tb02439.x.

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13

Goldbeck, L. O. "General anesthesia in dental offices." JAMA: The Journal of the American Medical Association 255, no. 12 (March 28, 1986): 1567b—1567. http://dx.doi.org/10.1001/jama.255.12.1567b.

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14

SULEIMAN, ORHAN H., DAVID C. SPELIC, BURTON CONWAY, JUNE C. HART, PENNY R. BOYCE, and ROBERT G. ANTONSEN. "RADIOGRAPHIC TRENDS OF DENTAL OFFICES AND DENTAL SCHOOLS." Journal of the American Dental Association 130, no. 7 (July 1999): 1104–10. http://dx.doi.org/10.14219/jada.archive.1999.0345.

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Rondon, Bruna Carolina Santos, Mário Marques Fernandes, Raquel Lima Ribeiro Tinoco, and Eduardo Daruge Júnior. "Documentation and comunication between dental offices and dental laboratories." Journal of Research in Dentistry 2, no. 1 (February 28, 2014): 69. http://dx.doi.org/10.19177/jrd.v2e1201469-76.

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Purpose: This research was conducted to review the documentation and communication protocols used by dental offices and dental laboratories in the cities: Rio de Janeiro (RJ) and Araçatuba (SP), focusing on legal aspects of this practice, through a questionnaire with open and structured questions. The answers were subjected to statistical analysis with Chi-square and Fisher´s exact test, and showed that there is no agreement in the literature regarding documentation and communication protocols between the observed samples, as well as the perception of this practice by the interviewed, making evident the need to rethink the aspects that work through the relationship between dental offices and dental laboratories.
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Lubick, Naomi. "Dental offices contribute to methylmercury burden." Environmental Science & Technology 42, no. 8 (April 2008): 2712. http://dx.doi.org/10.1021/es087083k.

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Laskin, Daniel M. "General Anesthesia in Dental Offices-Reply." JAMA: The Journal of the American Medical Association 255, no. 12 (March 28, 1986): 1567. http://dx.doi.org/10.1001/jama.1986.03370120041007.

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Seeker-Walker, R. H., H. C. Hill, L. J. Solomon, and B. S. Flynn. "Smoking Cessation Practices in Dental Offices." Journal of Public Health Dentistry 47, no. 1 (March 1987): 10–15. http://dx.doi.org/10.1111/j.1752-7325.1987.tb01952.x.

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19

Cohen, Leonard A., Arthur J. Bonito, Celia Eicheldinger, Richard J. Manski, Mark D. Macek, Robert R. Edwards, and Niharika Khanna. "Comparison of patient visits to emergency departments, physician offices, and dental offices for dental problems and injuries." Journal of Public Health Dentistry 71, no. 1 (August 17, 2010): 13–22. http://dx.doi.org/10.1111/j.1752-7325.2010.00195.x.

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Kim, Hae-Jin, and Joon SaKong. "Dental Waste Management Practices at Dental Offices in Gyeongsangnam-do." Korean Journal of Environmental Health Sciences 38, no. 4 (August 31, 2012): 332–39. http://dx.doi.org/10.5668/jehs.2012.38.4.332.

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Cohen, Stuart J., Sue A. Kelly, and Andra A. Eason. "Establishing Smoking Cessation Programs in Dental Offices." Journal of the American Dental Association 120, no. 1 (January 1990): 28S—31S. http://dx.doi.org/10.14219/jada.archive.1990.0286.

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Shirazi, Sajjad, Clark M. Stanford, and Lyndon F. Cooper. "Testing for COVID-19 in dental offices." Journal of the American Dental Association 152, no. 7 (July 2021): 514–25. http://dx.doi.org/10.1016/j.adaj.2021.04.019.

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Lucaciu, Ondine, Antonia Boca, Anca Stefania Mesaros, Nausica Petrescu, Ovidiu Aghiorghiesei, Ioana Codruta Mirica, Ioan Hosu, Gabriel Armencea, Simion Bran, and Cristian Mihail Dinu. "Assessing SARS-CoV-2 Infection Rate among Romanian Dental Practitioners." International Journal of Environmental Research and Public Health 18, no. 9 (May 4, 2021): 4897. http://dx.doi.org/10.3390/ijerph18094897.

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Due to the impact of the Covid-19 pandemic on dental treatments, the present research aimed to assess the infection rate among dental practitioners from Romania and to analyze the economic impact of Covid-19 on dental offices. We designed a web-based survey distributed to dental practitioners from Romania. The survey included questions that assessed demographic data from the dentists who completed the questionnaire, along with economic aspects and epidemiological aspects related to the impact of the COVID-19 pandemic on dental practitioners. Five hundred and seven dentists completed the survey. Three-quarters of the assessed dental offices reported a decrease in the income and patient volume compared to 2019. More than half of the patients visiting the dental office paid more attention to the risk of infection and to prevention methods. Most dental offices implemented specific protective equipment for doctors. Three thousand seven hundred thirty-five dental practitioners were working in the 507 assessed dental offices, and among them, 238 COVID-19 cases of contamination were recorded. High contamination rates were registered in October (48, 20.1%), November (66, 27.7%), and December 2020 (52, 21.85%). Contamination mostly took place at home (114 cases, 47.8%) or resulted from event attendance. This study underlines an overall greater level of safety and an increased patient addressability in dental offices.
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SUMINO, Koichiro. "RELATIONSHIP MARKETING : STRATEGIC SURVEY FOR ARCHITECTURAL OFFICES." Journal of Architecture and Planning (Transactions of AIJ) 80, no. 717 (2015): 2625–34. http://dx.doi.org/10.3130/aija.80.2625.

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Willett, Robert E. "Use of open offices for marketing spreading." Natural Gas 11, no. 3 (August 20, 2008): 22–23. http://dx.doi.org/10.1002/gas.3410110307.

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Al Mugeiren, OsamahMohammed, and JamalAbdullah Al Sanea. "Dental service marketing." Journal of International Oral Health 10, no. 5 (2018): 216. http://dx.doi.org/10.4103/jioh.jioh_194_18.

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Niemiec, Brook A. "Dental Radiograph Marketing." Topics in Companion Animal Medicine 24, no. 1 (February 2009): 2–3. http://dx.doi.org/10.1053/j.tcam.2009.03.001.

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Baudet, Alexandre, Julie Lizon, Jean-Marc Martrette, Frédéric Camelot, Arnaud Florentin, and Céline Clément. "Dental Unit Waterlines: A Survey of Practices in Eastern France." International Journal of Environmental Research and Public Health 16, no. 21 (November 1, 2019): 4242. http://dx.doi.org/10.3390/ijerph16214242.

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Water is essential during dental care. Physical and chemical techniques should be used to maintain a good water quality with respect to bacteria, and to ensure the safety of exposed patients and dental staff. The aim of this survey was to assess the modalities used by dental practitioners in Eastern France to maintain the water quality of their dental unit waterlines (DUWLs). A questionnaire about water quality maintenance practices was sent to 870 dental offices in 2016. The questionnaires were completed by 153 dental offices, covering about 223 dental care units. The majority of units were fed by mains water (91.0%), which is generally unfiltered (71.3%). One-third (33.6%) of the units had an independent water bottle reservoir. Flushing, a basic physical technique to improve the quality of units’ outflow water, was practiced in 65.4% of dental offices. Concerning the chemical treatment of water, it was used for 62.1% of the units. An analysis of the microbiological quality of the DUWL water was only carried out in 2.6% of the offices. In conclusion, providing better training to dental staff seems necessary to improve their practices and to generalize procedures that improve the microbiological quality of the water used.
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Yun, Kyoung-Ok, Hee-Jin Park, and Bu-Soon Son. "A Study on Bacterial Concentrations in Dental Offices." Korean Journal of Environmental Health Sciences 40, no. 6 (December 31, 2014): 469–76. http://dx.doi.org/10.5668/jehs.2014.40.6.469.

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Hultman, Charles W. "Foreign Banks and US Loan Production Offices." International Journal of Bank Marketing 5, no. 1 (January 1987): 55–60. http://dx.doi.org/10.1108/eb010799.

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Al-Busaidi, Mayisa Sulaiman Nasser, and Maria Teresa Matriano. "The Impact of Electronic Marketing Strategies on the Effectiveness of Communication with Customers: Case Study of Higher Education Services Offices in Muscat, Sultanate of Oman." Advances in Social Sciences Research Journal 8, no. 4 (April 23, 2021): 278–304. http://dx.doi.org/10.14738/assrj.84.9754.

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Recent advances in technology have led to the emergence of electronic marketing (e-marketing). E-marketing depends on the strategies used by the organizations. Marketing strategy is a marketing plan designed to achieve marketing goals. The purpose of this study is to identify the impact of e-marketing strategies on the effectiveness of customer communication with higher education services offices, and to measure the effectiveness of this impact, identify the challenges facing both customers and offices in the process of implementing the e-marketing process and find the most appropriate solutions to overcome them. The study used both the descriptive and exploratory research design with application of quantitative and qualitative research methods. The quantitative research method was facilitated through the conduct of survey with 159 customers of five higher education service offices located in Muscat, Oman. The findings revealed that most offices used appropriate strategies to communicate with their customers and there were effective responses from higher education service offices. The collected qualitative data revealed that there are no challenges hindering their e-marketing. The suggestion for organization is to change the electronic marketing strategies used to meet the needs and desires of customers over time, and to keep pace with all the changes and trends in marketing; improving procedures for building confidence and a sense of safety on the site, increasing customers' awareness of the importance of e-marketing and developing intensive awareness programs targeting schools, universities and institutions. It is concluded from this study that organizations should evaluate the impact of e-marketing strategies on the effectiveness of customer communication with them by collecting the necessary information and data on these customers. The focus should be on the most satisfied customers because they are the ones who can make long-term impacts, and influence the future of the organization and its investments.
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Patel, Mayoor. "Marketing dental sleep medicine." CRANIO® 33, no. 2 (April 2015): 87–88. http://dx.doi.org/10.1179/0886963415z.000000000102.

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McGuigan, Patrick J., and Alan B. Eisner. "Marketing the dental practice." Journal of the American Dental Association 137, no. 10 (October 2006): 1426–33. http://dx.doi.org/10.14219/jada.archive.2006.0056.

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Khan, Salman. "Modern Dental Marketing Strategies." Smile Dental Journal 10, no. 1 (March 2015): 10. http://dx.doi.org/10.12816/0017741.

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Rapacz, Andrzej, and Izabela Michalska-Dudek. "Determinants, Advantages and Threats Resulting from Application of The Relationship Marketing Concept and CRM Technology In Maintaining Customer Loyalty In Travel Offices in Poland." Management 17, no. 2 (December 1, 2013): 190–204. http://dx.doi.org/10.2478/manment-2013-0065.

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Summary Implementation of The Relationship Marketing Concept and CRM Technology In Maintaining Customer Loyalty In Travel Offices in Poland In this paper, there are presented both the essence of the relationship marketing concept and the characteristics of CRM class systems, as well as basic advantages and threats resulting from their implementation. There are also described results of the questionnaire survey, which estimated the awareness and level of application of marketing relationship concept and CRM technology in functioning of travel offices in Poland. Conducted survey results allowed for an assessment of the crucial component of the study becomes an identification of benefits and concerns related to implementing these solutions by travel offices.
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Souza, Luciana Meneses, Edgard Michel-Crosato, Maria Gabriela Haye Biazevic, and José Leopoldo Ferreira Antunes. "Scheduling delay in suspected cases of oral cancer." Revista Brasileira de Epidemiologia 14, no. 4 (December 2011): 642–50. http://dx.doi.org/10.1590/s1415-790x2011000400011.

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The objective of the study was to evaluate scheduling delay of dental exams in the city of São Paulo of patients suspected of having oral cancer. A cross-sectional study was performed in which telephone conversations simulated clinical situations that represented two types of patients: one presenting symptoms suggestive of oral cancer (CA), and another one suggesting the need for prostheses (PR). The scheduling delay was evaluated by the days until an appointment for care; and among public offices, by type of schedule (emergency or routine). Negative binomial regression was used (95% statistical significance). Five hundred and seventy-five public and private dental offices participated in the study. The mean scheduling delay for the CA group was 2.88 days, and for the PR group, 4.34 days (p = 0.01). The mean scheduling delay was shorter in private dental offices (2.59 days) than in offices that accepted health insurance (2.74 days) (p = 0.01); the delay was shorter when performed by the dentist rather than by the dental assistant, 2.45 versus 4.21 days (p = 0.01). In public services, 69% of patients in the cancer group were sent to the emergency service. Dental services were accessible for scheduling clinical examinations among patients suspected of having oral cancer.
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Sabbahi, Dania A., Hesham M. El-Naggar, and Mohammed H. Zahran. "Management of dental waste in dental offices and clinics in Jeddah, Saudi Arabia." Journal of the Air & Waste Management Association 70, no. 10 (August 25, 2020): 1022–29. http://dx.doi.org/10.1080/10962247.2020.1802366.

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38

Hamilton, Kerry A., Aditya Kuppravalli, Ashley Heida, Sayalee Joshi, Charles N. Haas, Marc Verhougstraete, and Daniel Gerrity. "Legionnaires’ disease in dental offices: Quantifying aerosol risks to dental workers and patients." Journal of Occupational and Environmental Hygiene 18, no. 8 (August 2, 2021): 378–93. http://dx.doi.org/10.1080/15459624.2021.1939878.

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39

CAMPBELL, H. S., MONA SLETTEN, and TREY PETTY. "PATIENT PERCEPTIONS OF TOBACCO CESSATION SERVICES IN DENTAL OFFICES." Journal of the American Dental Association 130, no. 2 (February 1999): 219–26. http://dx.doi.org/10.14219/jada.archive.1999.0171.

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40

Ship, Jonathan A. "A Survey of Nitrous Oxide Levels in Dental Offices." Archives of Environmental Health: An International Journal 42, no. 5 (October 1987): 310–14. http://dx.doi.org/10.1080/00039896.1987.9935826.

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41

Miakar, L., S. Rosen, J. J. Crawford, and M. E. Schaefer. "Survey of Sterilization and Asepsis procedures in Dental Offices." American Journal of Orthodontics and Dentofacial Orthopedics 92, no. 1 (July 1987): 85. http://dx.doi.org/10.1016/0889-5406(87)90318-0.

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42

Santos, Siméia de Azevedo, and Alexandre Luzzi Las Casas. "The Practice of Marketing in Law Offices: Professionals Opinion." Journal of Business and Economics 10, no. 8 (August 20, 2019): 751–60. http://dx.doi.org/10.15341/jbe(2155-7950)/08.10.2019/006.

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Brazil is one of the countries that, in proportion to its population, has one of the largest numbers of lawyers, losing only to the United States and India. In this scenario of demand for the profession, and given a large number of corporate law firms in Brazil, and especially in the south-east of the country, this research aims to explore the practice of marketing in lawyer’s office based on concepts of service marketing. To reach the objective of the study, the first part of the research aims to clarify the functioning and some particularity of law firms, as well as the disclosure and marketing restrictions that the sector has. The research presented is made up of two studies: a market study conducted in 2015 on legal marketing of corporate-oriented offices, and the other by a survey conducted with professionals from the same market research field, law firms focused on corporate service, updating part of the issues raised and confronting possible changes in the perception of this public. The main analyzes point to the importance of all tools or a set of tools working together, but in the research done with professionals in 2018 reveals a perception that staying present in the events is a more effective way to do marketing in this sector, reinforcing the concept of relationship in service marketing.
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Emmett, Dennis, and Ashish Chandra. "Physician Offices Marketing: Assessing Patients' Views of Office Visits." Journal of Hospital Marketing & Public Relations 20, no. 1 (January 12, 2010): 26–33. http://dx.doi.org/10.1080/15390940903450958.

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44

Kranz, A. M., R. G. Rozier, B. D. Stein, and A. W. Dick. "Do Oral Health Services in Medical Offices Replace Pediatric Dental Visits?" Journal of Dental Research 99, no. 8 (April 23, 2020): 891–97. http://dx.doi.org/10.1177/0022034520916161.

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In the United States, state Medicaid programs pay for medical and dental care for children from low-income families and support nondental primary care providers delivering preventive oral health services (POHS) to young children in medical offices (“medical POHS”). Despite the potential of these policies to expand access to care, there is concern that they may replace dental visits with medical POHS. Using Medicaid claims from 38 states from 2006 to 2014, we conducted a repeated cross-sectional study and used linear probability regression to estimate the association between the annual proportion of children in a county receiving medical POHS and the probability that a child received 1) dental POHS and 2) a dental visit in a given year. Models included county and year fixed effects and controlled for child- and county-level factors, and standard errors were clustered at the state level. In a weighted population of 45.1 million child-years (age, 6 mo to <6 y), we found no significant nor substantively important association between the proportion of children in a county receiving medical POHS and the probability that a child received dental POHS or a dental visit. Additionally, we found an almost zero probability (<0.001) that the reduction in dental POHS was at least as large as the expansion in medical POHS (full substitution) and a 0.50 probability that increased medical POHS was associated with an increase in dental POHS of at least 6.6% of the expansion of medical POHS. Results were similar when receipt of dental visits was examined. This study failed to find evidence that medical POHS replaced dental visits for young children enrolled in Medicaid and, in fact, offers evidence that increased medical POHS was associated with increased utilization of dental care. Given lower-than-desired rates of dental visits for this population, delivery of medical POHS should be expanded.
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Madhlom, Jinan Hasan. "The role of marketing in promoting the profession of architecture: The environment of Iraqi architectural offices is a case study." Association of Arab Universities Journal of Engineering Sciences 28, no. 2 (June 30, 2021): 19–36. http://dx.doi.org/10.33261/jaaru.2021.28.2.003.

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All Marketing has a major role in professional practice, especially in architectural professing. The marketing provides a great benefit to the architect, especially if he develops this profession. Day by day, The architectural profession is becoming more competitive, as it needs to learn more about advanced marketing techniques. many architects are follow the old ways of gaining customers' reputation, and these methods do not correspond to the era of modernity in the architectural business environment and preparing competitors .So the problem surfaced(Lack of adoption of marketing as an important factor in the success of architectural offices, therefore it is necessary to search for the concept of marketing and what its plans and it’s strategies ) ,The research goal is "searching for the concept of marketing and determining what it’s plans and it’s strategies", Research hypothesis: "a successful marketing plan means getting more customers and thus more profits”. So must be three-stage approach, first: building a theoretical framework on marketing plans and strategies. Second: applying the vocabulary of the theoretical framework to an elected sample of architectural offices. Third: analyzing the results and extracting the conclusions, to conclude that there is a lack of awareness on the importance of marketing in the architectural business environment in Iraq, and the adoption of marketing as a method between offices and architectural companies to increase customers and thus increase profits.
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Budden, Michael C., and Scott R. Browning. "The Marketing of Dental Wellness." Health Marketing Quarterly 7, no. 3-4 (August 3, 1990): 23–32. http://dx.doi.org/10.1300/j026v07n03_03.

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47

Smith, Michael, and Henrik Welbers. "Advances in Ethical Dental Marketing." Primary Dental Journal 4, no. 1 (May 2015): 40–43. http://dx.doi.org/10.1177/205016841500400116.

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48

Mulfachriza, Mulfachriza, Naufal Bachri, and Sapna Biby. "PENGARUH BAURAN PEMASARAN DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN KONSUMEN MEMILIKI KARTU KREDIT BANK BRI DENGAN GAYA HIDUP SEBAGAI VARIABEL MODERATING." J-MIND (Jurnal Manajemen Indonesia) 6, no. 1 (August 9, 2021): 70. http://dx.doi.org/10.29103/j-mind.v6i1.4878.

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This study is aimed to identify the influence of marketing mix and service quality to customer’s decision to have BRI credit card with life style as a variable moderating. The samples of this study are 150 of kredit card’s holders at BRI Banda Aceh Regional Office. Structural Equation Modeling (SEM) with AMOS softaware was used to analyze the data. The results of the study indicate that marketing mix dan service quality has positive and significant influence on customer’s decision to have BRI credit card. Lifestyle could moderate each of marketing mix and service quality on customer’s decision to have BRI credit card.
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Pylińska-Dąbrowska, Dorota, Anna Starzyńska, Wiesław Jerzy Cubała, Karolina Ragin, Daniela Alterio, and Barbara Alicja Jereczek-Fossa. "Psychological Functioning of Patients Undergoing Oral Surgery Procedures during the Regime Related with SARS-CoV-2 Pandemic." Journal of Clinical Medicine 9, no. 10 (October 18, 2020): 3344. http://dx.doi.org/10.3390/jcm9103344.

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The coronavirus pandemic has become a huge global challenge medically, economically and psychologically. The COVID-19 pandemic shows that the population can experience general psychological distress. The sanitary regime in dental offices and lack of vaccine for coronavirus may have an impact on the level of dental anxiety among patients undergoing oral surgery procedures. A clinical study was conducted between November 2019 and September 2020. A total of 175 patients (n = 175) were enrolled in the research. The aim of the study was to assess the attitude of patients towards the new situation related to the reduced availability of dental offices providing oral surgery procedures. The level of anxiety associated with surgical intervention was measured using a self-made COVID-19 questionnaire and the MDAS scale. The ED-5Q questionnaire and EQ-VAS scale were also used in this research. The study showed that 21.9% of respondents presented with increased anxiety about a dental visit compared with the time before the pandemic. This epidemiological situation has led to an overwhelming increase in moderate dental anxiety (M: 11.4) among patients undergoing oral surgery procedures. The quality of patients’ health (EQ-VAS) related to the impact of the coronavirus pandemic and the quarantine decreased by 10 percentage points. Oral surgeons should be prepared for more anxious patients in dental offices during the pandemic.
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Cohen, Leonard A., Richard J. Manski, Laurence S. Magder, and C. Daniel Mullins. "A Medicaid Population’s Use of Physicians’ Offices for Dental Problems." American Journal of Public Health 93, no. 8 (August 2003): 1297–301. http://dx.doi.org/10.2105/ajph.93.8.1297.

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