Relevant bibliographies by topics / Marketing mix strategies

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Academic literature on the topic 'Marketing mix strategies'

Author: Grafiati
Published: 4 June 2021
Last updated: 12 June 2025

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Books on the topic "Marketing mix strategies"

1

Ray, Saibal, and Shuya Yin, eds. Channel Strategies and Marketing Mix in a Connected World. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-31733-1.

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2

C, Williams John. Getting retail right!: Improving productivity with the right communication, training, merchandising, marketing, and tenant-mix/leasing strategies. International Council of Shopping Centers, 2004.

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3

Ritzerfeld, Ute. Marketing-Mix-Strategien in Investitionsgütermärkten. Gabler Verlag, 1993. http://dx.doi.org/10.1007/978-3-322-88047-5.

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4

Xander, Heiko Kay. Marketing-Mix-Strategien in umweltfreundlich-differenzierten Märkten. Deutscher Universitätsverlag, 2003. http://dx.doi.org/10.1007/978-3-322-81481-4.

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5

Schneider, Dieter J. G. Internationale Marktselektion mit Hilfe der Welthandelsdatenbank. Österreichischer Wirtschaftsverlag, 1988.

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6

Booth, W. D. Design/build marketing: Strategies and procedures for the small and mid-size contractor. Van Nostrand Reinhold, 1992.

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7

Meffert, Heribert. Erfolgreiches Marketing in der Rezession: Strategien und Massnahmen in engeren Märkten : mit Erkenntnissen aus einer umfassenden Untersuchung. Ueberreuter, 1994.

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8

Strategische Erfolgsfaktoren im Software-Marketing: Ein Konzept zur Erfassung und Gewichtung strategischer Erfolgsfaktoren mit Hilfe quantitativer Verfahren. P. Lang, 1992.

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9

Focke, Sandra. "Politik-Marketing": Die Marketing-Strategien der beiden grossen Volksparteien (CDU, SPD) im Bundestagswahlkampf 2002 mit Schwerpunkt auf Materialien der CDU. Lang, 2007.

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10

Ch'oe, Chi-hyŏn. Nongŏŏp puga kach'i ŭi saeroun ch'angch'ul ŭl wihan sikp'um sanŏp ŭi chungjanggi palchŏn chŏllyak: 4/5-ch'a yŏndo = Mid/long-term food industry development strategies for creation of value added in agricultural & fishery : 4/5th year. Han'guk Nongch'on Kyŏngje Yŏn'guwŏn, 2012.

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