Relevant bibliographies by topics / Marketing regulation / Journal articles
To see the other types of publications on this topic, follow the link: Marketing regulation.

Journal articles on the topic 'Marketing regulation'

Author: Grafiati
Published: 4 June 2021
Last updated: 1 February 2022

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the top 50 journal articles for your research on the topic 'Marketing regulation.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Browse journal articles on a wide variety of disciplines and organise your bibliography correctly.

1

Fels, Allan. "Regulating markets: Marketing regulation." Australian Journal of Public Administration 63, no. 4 (December 2004): 29–36. http://dx.doi.org/10.1111/j.1467-8500.2004.00399.x.

Full text
APA, Harvard, Vancouver, ISO, and other styles
2

Ludwig, Dean C., and Judith A. Ludwig. "The Regulation of Green Marketing." Business and Professional Ethics Journal 11, no. 3 (1992): 73–91. http://dx.doi.org/10.5840/bpej1992113/412.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Koterlin, І. В. "Legal regulation of marketing information." Legal position, no. 1 (2020): 48–51. http://dx.doi.org/10.32836/2521-6473.2020-1.10.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Thomas, Richard. "A Balanced Approach to Marketing Regulation and Self-regulation." International Journal of Advertising 12, no. 4 (January 1993): 387–94. http://dx.doi.org/10.1080/02650487.1993.11104552.

Full text
APA, Harvard, Vancouver, ISO, and other styles
5

Brubaker, Steve. "Ethics and regulation in direct marketing." Direct Marketing: An International Journal 1, no. 1 (April 3, 2007): 55–58. http://dx.doi.org/10.1108/17505930710734134.

Full text
APA, Harvard, Vancouver, ISO, and other styles
6

Devlin, Elinor, Gerard Hastings, Anne Smith, Laura McDermott, and Gary Noble. "Pharmaceutical marketing: a question of regulation." Journal of Public Affairs 7, no. 2 (2007): 135–47. http://dx.doi.org/10.1002/pa.253.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Jones, Sandra C., and David H. Jernigan. "Editorial: Alcohol advertising, marketing and regulation." Journal of Public Affairs 10, no. 1-2 (February 2010): 1–5. http://dx.doi.org/10.1002/pa.357.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

URZICEANU, RAMONA-MIHAELA, and VALENTINA-SIMONA PAŞCALĂU. "DIGITAL MARKETING REGULATIONS." Agora International Journal of Juridical Sciences 13, no. 1 (October 29, 2019): 25–30. http://dx.doi.org/10.15837/aijjs.v13i1.3729.

Full text
Abstract:
The General Data Protection Regulation (GDPR) is a European law which grants rights regarding an individual’s personal data. Having been adopted in April 2016, its enforcement became effective as of 25th May 2018.This article aims to highlight who should do this, what exactly they should do and how to do it. Learn about the scope of GDPR in digital marketing, the definition of a personal data breach, the rights of data subjects, incident response under GDPR and more.
APA, Harvard, Vancouver, ISO, and other styles
9

Lim, Jolene, and Lorelle Frazer. "Introducing Franchising Regulation." Journal of Marketing Channels 10, no. 2 (October 2002): 39–56. http://dx.doi.org/10.1300/j049v10n02_04.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Bech-Larsen, Tino, and Jessica Aschemann-Witzel. "A Macromarketing Perspective on Food Safety Regulation." Journal of Macromarketing 32, no. 2 (March 13, 2012): 208–19. http://dx.doi.org/10.1177/0276146711435262.

Full text
Abstract:
This article discusses the implementation and diffusion of mandatory and voluntary food safety regulations from a marketing systems perspective, and specifically applies this framework to an analysis of the antecedents and implications of the Danish 2003 ban on trans-fatty acids (TFAs). The analysis is based on reviews of published material and on interviews with food marketers, nutrition experts, and policy makers. It is established that the ban was implemented due to scientific proof of health risks associated with the intake of TFAs but also as a result of aligned interests and efforts of the major stakeholders in the Danish food marketing system. Adding to the literature on diffusion of regulatory initiatives, the analysis shows that the Danish ban on trans-fats had—and still has—an important impact on trans-fat regulation in other European and overseas countries. In the final section, insights from the analysis are used as a starting point for a discussion of how public authorities, food marketers, and macromarketing researchers can apply the marketing systems perspective when designing, managing, and studying future cases of food safety regulation.
APA, Harvard, Vancouver, ISO, and other styles
11

Akpan, Imoh E. "Regulation, deregulation and bank marketing in Nigeria." South African Journal of Economic and Management Sciences 3, no. 1 (March 31, 2000): 152–64. http://dx.doi.org/10.4102/sajems.v3i1.2606.

Full text
Abstract:
Bank marketing is deregulation friendly in Nigeria. This observation derives from the emergence of strong marketing orientation in banks following the SAP-induced liberalization of 1989. Advertising, product development/ innovation, up-front payment of interest on deposit and personal service that came with liberalization, started to wane in 1993 when government reintroduced some controls. However, marketing must not be seen as a tool needed only in a liberalized environment. It is necessary even in control regimes.
APA, Harvard, Vancouver, ISO, and other styles
12

Casswell, Sally, and Anna Maxwell. "Regulation of Alcohol Marketing: A Global View." Journal of Public Health Policy 26, no. 3 (August 26, 2005): 343–58. http://dx.doi.org/10.1057/palgrave.jphp.3200040.

Full text
APA, Harvard, Vancouver, ISO, and other styles
13

Khatoon, Soofia. "Regulation of Marketing of Breast milk Substitutes." Journal of Shaheed Suhrawardy Medical College 5, no. 2 (December 1, 2013): 75–76. http://dx.doi.org/10.3329/jssmc.v5i2.20758.

Full text
APA, Harvard, Vancouver, ISO, and other styles
14

Gorlach, Igor, and Genevieve Pham-Kanter. "Brightening Up: The Effect of the Physician Payment Sunshine Act on Existing Regulation of Pharmaceutical Marketing." Journal of Law, Medicine & Ethics 41, no. 1 (2013): 315–22. http://dx.doi.org/10.1111/jlme.12022.

Full text
Abstract:
In 2008 pharmaceutical companies spent over $12 billion on product promotion and detailing aimed at U.S. health care practitioners. Drug and device manufacturers rely on a workforce of detailers and physician speakers to reach health care practitioners and nudge their prescribing habits. To prevent undue influence and protect the public fisc, a number of states began regulating these marketing practices, requiring companies to disclose all gifts to practitioners, prohibiting the commercialized sale of prescription data, and prohibiting certain gifts altogether. The 2010 enactment of the Physician Payment Sunshine Act (PPSA) marks the first Congressional involvement in the regulation of disclosure related to pharmaceutical marketing. Overall, the Act improves transparency in pharmaceutical marketing to physicians and expands the regulation of disclosure of pharmaceutical marketing activities in important substantive ways.
APA, Harvard, Vancouver, ISO, and other styles
15

Werner, Ray O., Franklin J. Axe, Dorothy Cohen, L. C. Griffiths, Michael A. KirkDuggan, Nick L. Nicholas, Brad Reid, and C. Burk Tower. "Legal Developments in Marketing." Journal of Marketing 51, no. 2 (April 1987): 112–20. http://dx.doi.org/10.1177/002224298705100209.

Full text
Abstract:
The topical outline of the developments in the legal environment in which marketing functions is presented below. Since only the most important cases as evaluated by the editorial staff are presented, the lack of important cases may lead to the absence of entries under one or more subtopics. For individual items covered, more detailed information may be obtained by reference to the source cited. Reference to CCH is to the Commerce Clearing House's Trade Regulation Reporter; reference to BNA is to the Bureau of National Affairs’ Antitrust & Trade Regulation Report. Contributions by members of the editorial staff are identified by the contributor's surname appearing in the headnote of each specific entry.
APA, Harvard, Vancouver, ISO, and other styles
16

Werner, Ray O. "Legal Developments in Marketing." Journal of Marketing 53, no. 2 (April 1989): 99–108. http://dx.doi.org/10.1177/002224298905300208.

Full text
Abstract:
The topical outline of the developments in the legal environment in which marketing functions is presented below. Since only the most important cases as evaluated by the editorial staff are presented, the lack of important cases may lead to the absence of entries under one or more subtopics. For individual items covered, more detailed information may be obtained by reference to the source cited. Reference to CCH is to the Commerce Clearing House's Trade Regulation Reporter; reference to BNA is to the Bureau of National Affairs' Antitrust & Trade Regulation Report. Contributions by members of the editorial staff are identified by the contributor's surname appearing in the headnote of each specific entry.
APA, Harvard, Vancouver, ISO, and other styles
17

Boddewyn, Jean J., and Monica Leardi. "Sales Promotions: Practice, Regulation and Self-Regulation Around the World." International Journal of Advertising 8, no. 4 (January 1989): 363–74. http://dx.doi.org/10.1080/02650487.1989.11107120.

Full text
APA, Harvard, Vancouver, ISO, and other styles
18

Mavondo, Felix T. "Regulation, Deregulation, and Free Market." Journal of Business Research 50, no. 3 (December 2000): 305–19. http://dx.doi.org/10.1016/s0148-2963(99)00022-3.

Full text
APA, Harvard, Vancouver, ISO, and other styles
19

Chen, Yuan-Chuan, Hwei-Fang Cheng, and Ming-Kung Yeh. "Cell Therapy Regulation in Taiwan." Cell Transplantation 26, no. 3 (March 2017): 483–92. http://dx.doi.org/10.3727/096368916x693293.

Full text
Abstract:
Cell therapy is not only a novel medical practice but also a medicinal product [cell therapy product (CTP)]. More and more CTPs are being approved for marketing globally because of the rapid development of bio-medicine in cell culture, preservation, and preparation. However, regulation is the most important criterion for the development of CTPs. Regulations must be flexible to expedite the process of marketing for new CTPs. Recently, the Taiwan Food and Drug Administration (TFDA) updated the related regulations such as regulation of development, current regulatory framework and process, and the application and evaluation processes. When the quality of CTPs has been improved significantly, their safety and efficacy are further ensured. The treatment protocol, a new design for adaptive licensing to current clinical practice, is a rapid process for patients with life-threatening diseases or serious conditions for which there are no suitable drugs, medical devices, or other therapeutic methods available. The hospital can submit the treatment protocol to apply for cell therapy as a medical practice, which may result in easier and faster cell therapy development, and personalized treatment for individual patients will evolve quickly.
APA, Harvard, Vancouver, ISO, and other styles
20

Seidman, Lorne H. "Regulation of Marketing in Australia: An Obstacle Removed." Anglo-American Law Review 19, no. 3 (July 1990): 250–60. http://dx.doi.org/10.1177/147377959001900304.

Full text
APA, Harvard, Vancouver, ISO, and other styles
21

Howell, Kerry E. "Reviewing European life insurance regulation: A marketing perspective." Journal of Financial Services Marketing 5, no. 3 (April 2001): 263–74. http://dx.doi.org/10.1057/palgrave.fsm.4770024.

Full text
APA, Harvard, Vancouver, ISO, and other styles
22

Ayers, John W., Theodore L. Caputi, and Eric C. Leas. "The Need for Federal Regulation of Marijuana Marketing." JAMA 321, no. 22 (June 11, 2019): 2163. http://dx.doi.org/10.1001/jama.2019.4432.

Full text
APA, Harvard, Vancouver, ISO, and other styles
23

Smith, R. "Online marketing of medical procedures needs better regulation." BMJ 344, feb29 1 (February 29, 2012): e1399-e1399. http://dx.doi.org/10.1136/bmj.e1399.

Full text
APA, Harvard, Vancouver, ISO, and other styles
24

Martino, Florentine Petronella, Peter Graeme Miller, Kerri Coomber, Linda Hancock, and Kypros Kypri. "Analysis of Alcohol Industry Submissions against Marketing Regulation." PLOS ONE 12, no. 1 (January 24, 2017): e0170366. http://dx.doi.org/10.1371/journal.pone.0170366.

Full text
APA, Harvard, Vancouver, ISO, and other styles
25

Monteiro, Maristela G., Thomas F. Babor, David Jernigan, and Chris Brookes. "Alcohol marketing regulation: from research to public policy." Addiction 112 (January 2017): 3–6. http://dx.doi.org/10.1111/add.13660.

Full text
APA, Harvard, Vancouver, ISO, and other styles
26

Kangun, Norman, and Michael Jay Polonsky. "Regulation of Environmental Marketing Claims: A Comparative Perspective." International Journal of Advertising 14, no. 1 (January 1995): 1–24. http://dx.doi.org/10.1080/02650487.1995.11104594.

Full text
APA, Harvard, Vancouver, ISO, and other styles
27

Jagodic, Tone, and Zlatko Mateša. "Some aspects of legal regulation of sports marketing." Zbornik radova Pravnog fakulteta u Splitu 58, no. 1 (February 9, 2021): 1–14. http://dx.doi.org/10.31141/zrpfs.2021.58.139.1.

Full text
Abstract:
There are different marketing activities generating money for sport subjects depending on their properties which are offered for commercial exploitation. Marketing consists of different tools and ways how to generate money for sport such as selling of broadcasting (TV) and media rights, sponsorship, merchandising, licensing, ticketing, charities, donations, patronages. From the legal point of view, it is interesting to explore how different marketing tools are regulated. Certain parts of marketing matters are covered by legal rules. In 2011 Commission on Marketing and Advertising of the International Chamber of Commerce (ICC) issued the latest version of the ICC International Advertising and Marketing Communication Code. The document applies to different forms of sponsorship relating to corporate image, brands, products, activities or events of any kind. It includes sponsorship by both commercial and non-commercial organizations. The basic connection represents association between sports property and sponsor brand as a tool how to transfer image of the sport to the sponsor. The nature of the Code implies good governance in the field of sponsorship. Special attention deserves the principle of respecting the sponsorship property. The Code represents a useful opportunity for companies, business, associations, courts of law, public authorities, self regulatory bodies on national and international level and other institutions which are supposed to solve disputes in sponsorship cases. European Union law together with national legislation of EU members have set up rules for advertising sector of TV broadcast. Television without Frontiers Broadcasting Directive consists with the detailed time and other limitations for different situations. As EU directive does not regulate visual coverage of sponsor logos and other insignia visible during sport competition on TV that means that sponsors and other subjects do not need to respect rules of the directive. In the absence of formal legislation on national and international level the ICC Code represent a very useful tool to handle sponsorship agreements and possible disputes which could arise from them. The Code is designed primarily as an instrument for self-discipline. On the other hand it is also intended for use as an interpretative aid for the parties in the clarification of uncertainties arising under the sponsorship, as well as a reference for courts or arbitrators in sponsorship disputes.
APA, Harvard, Vancouver, ISO, and other styles
28

Petty, Ross D. "Societal Regulation of the Marketing Function: Does the Patchwork Create a Quilt?" Journal of Public Policy & Marketing 24, no. 1 (April 2005): 63–74. http://dx.doi.org/10.1509/jppm.24.1.63.63884.

Full text
Abstract:
A wide variety of laws and sources regulate the marketing function. Although some laws were adopted specifically to regulate marketing, others were adopted primarily for other purposes. Despite the many differences, there appears to be an underlying and unifying theme to marketing regulation. However, clarification could improve the consistency of marketing regulation.
APA, Harvard, Vancouver, ISO, and other styles
29

Lin, Shi-Woei. "Self-reporting mechanism for risk regulation." Journal of Business Research 63, no. 5 (May 2010): 528–34. http://dx.doi.org/10.1016/j.jbusres.2009.04.011.

Full text
APA, Harvard, Vancouver, ISO, and other styles
30

Kjellberg, Hans, and David Olson. "Joint markets." Marketing Theory 17, no. 1 (September 22, 2016): 95–123. http://dx.doi.org/10.1177/1470593116658203.

Full text
Abstract:
Combining previous work on market formation and regulation with a case study of the emerging legal cannabis markets in the United States, we develop the argument that interrelations to other markets contribute significantly to constitute the social systems of regulated markets. Specifically, market interrelations enacted during legitimation and regulation influence who becomes involved in the market formation process and direct attention to specific issues in that process. After successfully (re)regulating a market, new interrelations are enacted via practices borrowed from historic, parallel and auxiliary markets, and via material influences based on complementarity and substitutability. While these multiple interrelations to other markets complicate market delineation, they are also a historical precondition for it.
APA, Harvard, Vancouver, ISO, and other styles
31

Ng, SeeHoe, Bridget Kelly, Heather Yeatman, Boyd Swinburn, and Tilakavati Karupaiah. "Policy Inertia on Regulating Food Marketing to Children: A Case Study of Malaysia." International Journal of Environmental Research and Public Health 18, no. 18 (September 12, 2021): 9607. http://dx.doi.org/10.3390/ijerph18189607.

Full text
Abstract:
Unhealthy food marketing shapes children’s preference towards obesogenic foods. In Malaysia, policies regulating this food marketing were rated as poor compared to global standards, justifying the need to explore barriers and facilitators during policy development and implementation processes. The case study incorporated qualitative methods, including historical mapping, semi-structured interviews with key informants and a search of cited documents. Nine participants were interviewed, representing the Federal government (n = 5), food industry (n = 2) and civil society (n = 2). Even though the mandatory approach to government-led regulation of food marketing to children was the benchmark, more barriers than facilitators in the policy process led to industry self-regulations in Malaysia. Cited barriers were the lack of political will, industry resistance, complexity of legislation, technical challenges, and lack of resources, particularly professional skills. The adoption of industry self-regulation created further barriers to subsequent policy advancement. These included implementer indifference (industry), lack of monitoring, poor stakeholder relations, and policy characteristics linked to weak criteria and voluntary uptake. These underlying barriers, together with a lack of sustained public health advocacy, exacerbated policy inertia. Key recommendations include strengthening pro-public health stakeholder partnerships, applying sustained efforts in policy advocacy to overcome policy inertia, and conducting monitoring for policy compliance and accountability. These form the key lessons for advocating policy reforms.
APA, Harvard, Vancouver, ISO, and other styles
32

MAGALHÃES, Luciana Vigorito, Tamara Soledad Frontanilla RECALDE, Marcos Vinícius COLTRI, Hermes de Freitas BARBOSA, Marco Aurelio GUIMARÃES, and Ricardo Henrique Alves da SILVA. "Dental and medical advertising: comparative analysis of the rules of professional conduct." RGO - Revista Gaúcha de Odontologia 66, no. 2 (June 2018): 166–71. http://dx.doi.org/10.1590/1981-8637201800020000103472.

Full text
Abstract:
ABSTRACT In health care professional activities, advertising is an issue that raises serious discussions and is the cause of some ethical suits in professional entities, since every advertising should follow the provisions of the Code of Professional Responsibility. Therefore, this research study aimed at analyzing, comparing and discussing articles related to advertising and marketing, considering the current regulations from dental and medical entities. In Dentistry, this subject is ruled by the Code of Professional Conduct, Chapter XVI, ‘From advertising and marketing’. In Medicine, information is found in two regulations and in several chapters of the Code of Medical Ethics and in Resolution No. 1.974/2011 of the Federal Council of Medicine, which establishes the guiding criteria for medical advertising. The three regulations present articles that refers to participation in mass media, required information in advertisements, use of sensationalism and self-promotion, and publishing of unproven specialties and titles, highlighting the importance of these topics. The medical regulation also includes participation in publishing ads of manufacturing companies and an exclusive committee to deal with advertising and marketing issues, topics that are not considered in the dental regulation.
APA, Harvard, Vancouver, ISO, and other styles
33

Braunsberger, Karin, Laurie A. Lucas, and Dave Roach. "Evaluating the efficacy of credit card regulation." International Journal of Bank Marketing 23, no. 3 (May 2005): 237–54. http://dx.doi.org/10.1108/02652320510591702.

Full text
APA, Harvard, Vancouver, ISO, and other styles
34

Dixon, R., and R. K. Bhandari. "Derivatives, risk and regulation: chaos or confidence?" International Journal of Bank Marketing 15, no. 3 (June 1997): 91–98. http://dx.doi.org/10.1108/02652329710166000.

Full text
APA, Harvard, Vancouver, ISO, and other styles
35

Cunningham, Anne. "Advertising Self-Regulation in a Broader Context." Journal of Promotion Management 5, no. 2 (August 18, 2000): 61–83. http://dx.doi.org/10.1300/j057v05n02_06.

Full text
APA, Harvard, Vancouver, ISO, and other styles
36

Flight, Richard L., John R. Henley, and Robert A. Robicheaux. "A market-level model of relationship regulation." Journal of Business Research 61, no. 8 (August 2008): 850–58. http://dx.doi.org/10.1016/j.jbusres.2007.09.010.

Full text
APA, Harvard, Vancouver, ISO, and other styles
37

Elliott, Charlene. "“Grab gatorade!”: food marketing, regulation and the young consumer." European Journal of Marketing 52, no. 12 (November 12, 2018): 2521–32. http://dx.doi.org/10.1108/ejm-05-2018-0355.

Full text
Abstract:
PurposeThis paper aims to examine current regulatory initiatives on food marketing to young people and to highlight unique considerations when it comes to teenagers.Design/methodology/approachThis paper integrates the policy and public health literature with the literature on childhood studies and consumer studies.FindingsSince the policy goal is to mitigate the impact of food marketing on young people’s attitudes and behaviours, it is necessary to recognize the consumer competencies of teenagers and consider the social and symbolic meanings of food for them. It is suggested that radical media literacy, coupled with food literacy, is essential to navigating a complex food environment filled with promotional messages for ultra-processed foods.Research limitations/implicationsThis analysis has implications for policy development.Practical implicationsConsideration of age – in terms of different developmental competencies, motivating factors and additional initiatives to support healthy eating (such as teaching media literacy skills) – is necessary to policy development related to food marketing to children.Originality/valueLittle research integrates the literature on food policy/regulation with the critical work on consumer studies/childhood studies. This commentary also directs attention to novel areas of consideration related to teenagers and food marketing.
APA, Harvard, Vancouver, ISO, and other styles
38

Lähteenmäki-Uutela, A., S. B. Marimuthu, and N. Meijer. "Regulations on insects as food and feed: a global comparison." Journal of Insects as Food and Feed 7, no. 5 (August 13, 2021): 849–56. http://dx.doi.org/10.3920/jiff2020.0066.

Full text
Abstract:
Insects, as a food and or feed source, represent an emerging protein source relevant to farmers, feed companies, food companies and food marketers globally. The growth of this industry is somewhat restricted due to outdated food and feed regulations covering insect use. The regulations also do not allow the use of all potential insects as food and feed. Governments aim to ensure food and feed safety, and each country has its own substantive and procedural rules for this purpose. However, the regulatory demands and differences between countries complicate the international marketing strategies for insect products. Food and feed regulation are separate; feed regulation may allow insect usage even when they are not allowed as food. Some countries have specific rules for novel foods, while others do not. This paper compares insect food and feed regulation of the primary production and marketing areas: the European Union, the United States, Canada, and Australia. In addition, the situation in selected countries in Central and South America, Asia and Africa is also discussed.
APA, Harvard, Vancouver, ISO, and other styles
39

Goodwin, Cathy. "Marketing strategies for services: Globalization, client-orientation, de-regulation." International Journal of Research in Marketing 14, no. 3 (July 1997): 291–93. http://dx.doi.org/10.1016/s0167-8116(97)89445-1.

Full text
APA, Harvard, Vancouver, ISO, and other styles
40

Biglan, Anthony, Mark Van Ryzin, and Erika Westling. "A public health framework for the regulation of marketing." Journal of Public Health Policy 40, no. 1 (December 13, 2018): 66–75. http://dx.doi.org/10.1057/s41271-018-0154-8.

Full text
APA, Harvard, Vancouver, ISO, and other styles
41

Antoniou, Alexandros, and Dimitris Akrivos. "Gender portrayals in advertising: stereotypes, inclusive marketing and regulation." Journal of Media Law 12, no. 1 (January 2, 2020): 78–115. http://dx.doi.org/10.1080/17577632.2020.1783125.

Full text
APA, Harvard, Vancouver, ISO, and other styles
42

Martino, Florentine Petronella, Peter Graeme Miller, Kerri Coomber, Linda Hancock, and Kypros Kypri. "Correction: Analysis of Alcohol Industry Submissions against Marketing Regulation." PLOS ONE 12, no. 4 (April 6, 2017): e0175661. http://dx.doi.org/10.1371/journal.pone.0175661.

Full text
APA, Harvard, Vancouver, ISO, and other styles
43

Kunkel, Dale L., Jessica S. Castonguay, and Christine R. Filer. "Evaluating Industry Self-Regulation of Food Marketing to Children." American Journal of Preventive Medicine 49, no. 2 (August 2015): 181–87. http://dx.doi.org/10.1016/j.amepre.2015.01.027.

Full text
APA, Harvard, Vancouver, ISO, and other styles
44

Van Eaton, Cliff, and Ron Law. "Marketing apitherapy products and the challenge of government regulation." Bee World 81, no. 3 (January 2000): 109–15. http://dx.doi.org/10.1080/0005772x.2000.11099480.

Full text
APA, Harvard, Vancouver, ISO, and other styles
45

Tuninga, Ronald S. J. "Public regulation and marketing: The case of Europe 1992." Scandinavian International Business Review 1, no. 2 (January 1992): 2. http://dx.doi.org/10.1016/0962-9262(92)90017-z.

Full text
APA, Harvard, Vancouver, ISO, and other styles
46

Tuninga, Ronald S. J. "Public regulation and marketing: The case of Europe 1992." Scandinavian International Business Review 1, no. 2 (January 1992): 59–69. http://dx.doi.org/10.1016/0962-9262(92)90021-w.

Full text
APA, Harvard, Vancouver, ISO, and other styles
47

Li, Xiang, and Yongjian Li. "On green market segmentation under subsidy regulation." Supply Chain Management: An International Journal 22, no. 3 (May 8, 2017): 284–94. http://dx.doi.org/10.1108/scm-11-2015-0425.

Full text
Abstract:
Purpose This study aims to provide a better understanding of the market balance between regular (high-carbon) and green (low-carbon) products. Further, this study analyses the role of government subsidy policy, based on the results of the government’s optimal green subsidy decision and its implication for green market segmentation and social welfare. Design/methodology/approach This study adopts a Stackelberg game framework to study the interaction between the government’s subsidy regulations and the firms’ marketing regimes. When considering government subsidy decision, we use multi-objective programming theory and turn the problem into weighted single-objective optimisation programming. Findings This study explores three marketing regimes and identifies the conditions under which each regime should be adopted by a firm. Further, investigating the optimal subsidy decision problem for the government reveals three subsidy regimes corresponding to the three marketing regimes. The government may be stuck in a regime of useless subsidy and the reason for this phenomenon is analysed as well. Research limitations/implications Developing the model into a more complex supply chain situation will enhance the applicability of the framework. Incorporating other environmental regulations, such as carbon tax, can be interesting research extensions of this study. Practical implications This study provides a quantitative framework, which can help the regulator gain a deeper understanding of green subsidy policies and assist focal companies in acquiring a better appreciation of green marketing segmentation. Originality/value The study is one of the first few works to explore the optimal design of green subsidy regulation for the government and its impact on market segmentations of high- and low-carbon products by using quantitative modelling approaches and deriving vital managerial insights.
APA, Harvard, Vancouver, ISO, and other styles
48

Saha, Nipa. "Advertising food to Australian children: has self-regulation worked?" Journal of Historical Research in Marketing 12, no. 4 (October 20, 2020): 525–50. http://dx.doi.org/10.1108/jhrm-07-2019-0023.

Full text
Abstract:
Purpose This paper aims to outline the historic development of advertising regulation that governs food advertising to children in Australia. Through reviewing primary and secondary literature, such as government reports and research, this paper examines the influence of various regulatory policies that limit children’s exposure to food and beverage marketing on practices across television (TV), branded websites and Facebook pages. Design/methodology/approach This paper reviews studies performed by the food industry and public health researchers and reviews of the evidence by government and non-government agencies from the early 19th century until the present day. Also included are several other research studies that evaluate the effects of self-regulation on Australian TV food advertising. Findings The government, public health and the food industry have attempted to respond to the rapid changes within the advertising, marketing and media industries by developing and reviewing advertising codes. However, self-regulation is failing to protect Australian children from exposure to unhealthy food advertising. Practical implications The findings could aid the food and beverage industry, and the self-regulatory system, to promote comprehensive and achievable solutions to the growing obesity rates in Australia by introducing new standards that keep pace with expanded forms of marketing communication. Originality/value This study adds to the research on the history of regulation of food advertising to children in Australia by offering insights into the government, public health and food industry’s attempts to respond to the rapid changes within the advertising, marketing and media industries by developing and reviewing advertising codes.
APA, Harvard, Vancouver, ISO, and other styles
49

Balaji, M. S., Sanjit Kumar Roy, and Ali Quazi. "Customers’ emotion regulation strategies in service failure encounters." European Journal of Marketing 51, no. 5/6 (May 8, 2017): 960–82. http://dx.doi.org/10.1108/ejm-03-2015-0169.

Full text
Abstract:
Purpose The purpose of this paper is twofold: first, to determine the role of emotions in customer evaluation of service failures; and second, to examine how customers’ emotion regulation impacts customer satisfaction and behavioural responses (e.g. repurchase intentions and negative word-of-mouth). Design/methodology/approach A scenario-based survey was used to elicit responses in a hospitality setting. Structural equation modelling and hierarchical regression analysis were used to test the proposed hypotheses. Findings Results show that both positive and negative emotions mediate the relationship between perceived injustice and customer satisfaction. The emotion regulation of customers through suppression and reappraisal influences the effects of satisfaction on both negative word-of-mouth and repurchase intentions. Practical implications This study advances service managers’ understanding of customer experience during service failure by demonstrating how emotion regulation influences customer response behaviours. With a better understanding of customers’ emotion regulation strategies, managers and frontline employees can more effectively develop and execute recovery strategies which adapt to customer emotions while eliciting more satisfying outcomes. Originality/value This research is one of the first to examine the moderating role of customers’ emotion regulation strategies in determining their behavioural responses. Conducted in the hospitality services context, this study provides support for relationships among perceived injustice, customer emotions, emotion regulation, customer satisfaction, negative word-of-mouth and repurchase intentions.
APA, Harvard, Vancouver, ISO, and other styles
50

Kopp, Steven W., Lawrence W. Martin, and Daniel L. Wardlow. "Cigarette Advertising and Regulation: A Game Theoretical Approach." Journal of Macromarketing 12, no. 1 (June 1992): 19–28. http://dx.doi.org/10.1177/027614679201200103.

Full text
APA, Harvard, Vancouver, ISO, and other styles
You might also be interested in the bibliographies on the topic 'Marketing regulation' for other source types:
Dissertations / Theses Books
We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!

To the bibliography