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Dissertations / Theses on the topic 'Markting'

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1

Alexandrino, Hara Mendes. "Youth you." Master's thesis, Universidade de Lisboa. Faculdade de Arquitetura, 2015. http://hdl.handle.net/10400.5/11069.

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Amaro, Ana Raquel Calvelas Vicente. "Design e marketing digital aplicado ao projecto "calligraphy practice"." Master's thesis, Universidade de Lisboa. Faculdade de Arquitetura, 2014. http://hdl.handle.net/10400.5/7907.

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3

Aloshari, Iram. "Usage of live streaming apps for destination promotion : An empirical study of the behaviour of destination marketing organizations and their adoption of live streaming apps as a new markting channel." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Informatik, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-41975.

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Poláčková, Lenka. "Podnikatelský záměr na založení firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-224907.

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This master’s thesis focuses on creating a business plan for a new fitness centre only for women. The first part describes the theoretical knowledge that is related to the master’s thesis. The next part includes marketing research, analysis of the internal and external environment and the next one describes solution’s proposal and its evaluation.
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Navrátilová, Anna. "Návrh marketingové strategie firmy YONEX - zavedení nového výrobku na český trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-255777.

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Diplomová práce je věnována problematice zavedení nového typu sportovních bot značky Yonex na český trh. Práce je rozdělena do více částí. První je především zaměřena na teoretický rozbor standardního postupu zavedení nového produktu na trh, který bývá uváděn v odborných publikacích. Druhá, praktická část analyzuje postup zavedení nového typu bot ve florbalové divizi Yonex na český trh. Třetí, závěrečná část práce je zhodnocení marketingové strategie firmy Yonex a stanovení doporučení, jak připravenou strategii zavedení produktu realizovat. Požadovaným výstupem práce je vyhodnocení analýzy a s
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Bláhová, Petra. "Imidž značky Kérastase Paris." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-192371.

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The aim of the diploma thesis is to determine a perception of the brand Kérastase Paris by consumers in Czech republic and Slovakia and compare it with the identity of the brand. I want to expose consumer habbits in the field of hair care and find out opinion about marketing communication of the brand Kérastase, that is supposed to correspondent with the brand strategy. I also want to expose main characteristics of loyal customer of the brand and propose some marketing recommendation for the brand Kérastase Paris.
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Wong, Amy Sau Kwun. "Derivatives in dynamic markets = Derivaten in dynamische markten /." [Amsterdam] : Thela Thesis, 2009. http://opac.nebis.ch/cgi-bin/showAbstract.pl?u20=9789036101035.

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8

Strothe, Daniela. "Identifikation und Bewertung der Konfigurationen internationaler Marktein- und Marktaustrittsstrategien junger Technologieunternehmen /." Frankfurt am Main [u.a.] : Lang, 2006. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014767577&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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9

Cheung, Yiu Chung. "Essays on European bond markets." [Amsterdam : Amsterdam : Thela Thesis] ; Universiteit van Amsterdam [Host], 2005. http://dare.uva.nl/document/78651.

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10

Houweling, Patrick. "Empirical studies on credit markets = Empirisch onderzoek naar markten voor kredieten /." Rotterdam : Thela Thesis, 2003. http://aleph.unisg.ch/hsgscan/hm00084271.pdf.

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11

Garita, Gus A. "Financial market liberalization and economic growth = Liberalisering van financiële markten en economische groei /." [Amsterdam] : Thela Thesis, 2008. http://aleph.unisg.ch/hsgscan/hm00232050.pdf.

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12

CRISTOFANON, ANNAMARIA. "I vini della DOC Colli Euganei nella ristorazione padovana." Doctoral thesis, Università degli studi di Padova, 2011. http://hdl.handle.net/11577/3421615.

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The following research has examined the assessment of issues relating to the consumption of CDO (Controlled Denomination of Origin) Colli Euganei (CE) wine in a sample of restaurants of the Padua province. 63% of operators said they always have a minimum number of references of CE denomination as the Fior d’Arancio. The number of references of these wines increases with the average meal price of, indicating that they are more frequent in restaurants showing a certain quality level. Moreover, their average selling price does not differ from the values recorded for other types of wine, though i
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13

Pinnerová, Eliška. "Financování developerského projektu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2008. http://www.nusl.cz/ntk/nusl-264879.

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Master´s thesis analysed the financing of a development project Slunečný vrch, produced by ABILD s.r.o. company. On the basis of detailed analysis, the project includes proposals to support sales and optimize revenues.
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14

Weststrate, Job. "In het kielzog van moderne markten : handel en scheepvaart op de Rijn, Waal en IJssel, ca. 1360-1560 /." Hilversum : Verloren, 2008. http://catalogue.bnf.fr/ark:/12148/cb41271581v.

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15

Šimková, Hana. "Porovnání produktů na podporu provozu advokátní kanceláře na českém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73829.

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This final thesis analyzes the most represented complex software products for management of law offices on the Czech market. At the beginning of this paper are described specifics of law offices with their classification applicable for the Czech Republic and facts that distinguish the advocacy from other fields. The next part follows with characterization of particular law office, activities of this office and software products which are used there. Other part of this work is focused on a process analysis of the mentioned law office which is introduced by a theoretical base of process modeling
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Ovčáčková, Kateřina. "Komunikační strategie neziskových organizací." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113771.

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This thesis is focused on communication of non-profit organizations. The first theoretical part of thesis defines the non-profit sector, characterizes types of the non-profit organizations and basic legal framework. Part of the theme outlined fundraising. Chapter two deals with marketing termes and marketing of the nonprofit sector. The next chapter contains the research on organization-Scout Association Scouts CR. The last chapter is focused on the organization. The organization is presented, including the mission and fundamental principles and current status is described in the situational a
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17

姜愛苓. "Strategies of Social Markting and Communication Campaign for the Asia-Pacific Media Center Plan." Thesis, 1997. http://ndltd.ncl.edu.tw/handle/20743239549353274360.

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碩士<br>國立政治大學<br>新聞研究所<br>85<br>Based on the theories of public communication campaign and social marketing, a promoter could synthesize the notes of principal ingredients-who, say what, to whom, in which channel, with what effect (Lasswell, 1948)-while designing a communication campaign. In this research, they are also the foundations for further interviews with professionals and designing the main questionnaire.   Through Delphi Method and a two-stage questionnaire survey, the purpose of this research is to clarify the priorites of developmental objectives of Asia-Pacific Media Center, and th
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18

CHUNG, MEI-YUN, and 鍾美雲. "The Touch of Happiness:Service Innovation and Experiential Markting of B&B Industry-A Case Study of Adagio." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/uj87pk.

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碩士<br>輔仁大學<br>餐旅管理學系碩士在職專班<br>104<br>In this research, we select Adagio which have won several awards and built the only one B&B brand in Taiwan so far as the object for case study. The four dimensions of service innovation as the major research framework; the strategic experiential modules and experimental fields as the extended exploration project. Through methods such as literature and secondary data study, semi-structured interview and participant observation probe into the questions. How micro B&B industry steps out the first step of professional service under industrial restriction and m
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19

Jacinto, Sofia Isabel Martins. "Mercure Paris Sud Parc du Coudray: de que forma poderá um hotel combater a invisibilidade." Master's thesis, 2013. http://hdl.handle.net/10451/12116.

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Resumo: O presente relatório aborda criticamente o estágio curricular realizado de 3 de Março a 26 de Julho de 2013, com um prolongamento até dia 8 de Agosto, na receção de um hotel de 4 estrelas. O hotel em questão é Mercure Paris Sud Parc du Coudray situado na região de Essonne, nos arredores de Paris, em França. Dado este pertencer ao grande grupo Accor, aborda-se a importância da respectiva marca, quais as vantagens de pertencer a uma rede hoteleira e de que forma a referida situação transmite segurança na decisão de compra por parte do consumidor. Para além da descrição das funções desem
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20

Hsieh, Shu-Ming, and 謝淑敏. "A Comparative Study of The Control Yuan of R. O. C. and North Europe Ombudsman -with a view of Markteting Strategy." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/92338768947309830341.

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博士<br>中國文化大學<br>中山學術研究所<br>92<br>A Comparative Study of The Control Yuan of R. O. C. and North Europe Ombudsman -with a view of Markteting Strategy Abstract Lord Acton : Power tends to corrupt, and absolute power corrupts absolutely. This study intends to compare the difference between the Control Yuan of R. O.C. and north Europe ombudsman. Ppublic works and gsovernment ervices North Europe Ombudsman creates a strong and efficient marketing culture and architecture for continued success in their marketing efforts. In order to define the developing function, t
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