Dissertations / Theses: 'Mass media and language'

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Chan, Mei-kuen Elaine, and 陳美娟. "Expression of modality in the language of the mass media." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1999. http://hub.hku.hk/bib/B31951831.

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Chan, Mei-kuen Elaine. "Expression of modality in the language of the mass media." Hong Kong : University of Hong Kong, 1999. http://sunzi.lib.hku.hk/hkuto/record.jsp?B21160375.

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Chan, Kar-wing Veronica. "Social attitudes towards swearing and taboo language." Hong Kong : University of Hong Kong, 1997. http://sunzi.lib.hku.hk/hkuto/record.jsp?B18685377.

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Shah, Shibani. "Framing Kargil: Media Language and Coverage of the Kargil Conflict in the Indian Press." The Ohio State University, 2001. http://rave.ohiolink.edu/etdc/view?acc_num=osu1381407643.

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La, Cues Victoria Lynn. "Disabling language and AIDS: An analysis of language in mainstream media." CSUSB ScholarWorks, 1997. https://scholarworks.lib.csusb.edu/etd-project/1483.

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Karim, Karim H. (Karim Haiderali) 1956. "Constructions of the Islamic peril in English-language Canadian print media : discourses on power and violence." Thesis, McGill University, 1996. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=42064.

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This is an inquiry into cultural constructions of "Islamic violence" in dominant Northern discourses. Mainstream Canadian journalism's participation in these discourses is analyzed within the context of its cultural and structural integration into global media networks. Media materials are scrutinized using critical discourse, dramatistic, and ritual analysis methodologies. The thesis follows Hamid Mowlana's suggestion that inquiries into international communication flows should move beyond traditional paradigms of inter-national relations (in which nation-states are the primary objects of study) to consider intra- and transnational participants as well.
Borrowing from Jacques Ellul, this study examines the importance of myth as a fundamental basis of communication. However, unlike Ellul, it also explores alternatives to the operations of dominant communication structures. Edward Said's critique of Orientalism informs the analysis of Northern portrayals of Muslim societies; but the dissertation attempts to avoid overstating the Orientalist discourses' hegemony by proposing a model of competition among dominant, oppositional and alternative discourses on "Islam."
Mainstream media's adherence to dominant technological myths and their general reticence about the structural and direct violence of elite states are examined. Distinct similarities are found between the utopic orientations and technical operations of dominant Northern and Muslim discourses, as well as in Jewish, Christian and Muslim conceptions of holy/just war. The proliferation of contemporary Northern images about "Islam" are traced historically to four primary stereotypes about Muslims.
Examinations of the supposedly objective and secularist media reportage on terrorism show differences in portrayal according to the perpetrators' religions. Analyses of the coverage of wars involving peoples of Muslim backgrounds in the Middle East, Bosnia-Herzegovina, and the former USSR demonstrate the tendency of dominant journalistic scripts to attribute diverse political, economic and territorial conflicts to a monolithic "lslam" The dissertation traces how the global media narrative's transformation of Saddam Hussein from an ally of the West to a demonic despot was aided by according him "Islamic" characteristics. It also looks at the emergence of "Islam" as a post-Cold War Other. Lastly, proposals made by scholars and journalists for enhancing inter-cultural communication between Northern and Muslim societies are considered.

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Brandeis, Judy. "English language arts and media education : making links." Thesis, McGill University, 1998. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=21197.

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The purpose of this study is to advance existing Media Education theory by looking at similarities in English Language Arts (ELA) theory and Media Education theory. The study explores similarities and differences between the two areas of study creating a broader understanding of literacy, English Language Arts, Media Education and pedagogy.
In order to clarify the co-relation between English Language Arts theory and Media Education theory, I interviewed experts in both fields to shed light on how these two areas of study complement one another and where the points of difference lie. The information points to the development in theory and opportunities for research that may help teachers in training and classroom teachers integrate Media Education and ELA education.

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Winterstein, David P. "Language and media in the promotion of the Breton cultural identity in the European Union /." Thesis, Connect to this title online; UW restricted, 2001. http://hdl.handle.net/1773/6170.

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Oostendorp, Marcelyn Camereldia Antonette. "Investigating changing notions of "text": comparing news text in printed and electronic media." Thesis, University of the Western Cape, 2005. http://etd.uwc.ac.za/index.php?module=etd&action=viewtitle&id=gen8Srv25Nme4_9984_1183428106.

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This research aimed to give an account of the development of concepts of text and discourse and the various approaches to analysis of texts and discourses, as this is reflected in core linguistic literature since the late 1960s. The idea was to focus specifically on literature that notes the development stimulated by a proliferation of electronic media. Secondly, this research aimed to describe the nature of electronic news texts found on the internet in comparison to an equivalent printed version, namely texts printed in newspapers and simultaneously on the newspaper website.

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Kassam, Shelina. "The language of Islamism : Pakistan's media response to the Iranian revolution." Thesis, McGill University, 1993. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=69615.

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In recent Muslim history, the Iranian Revolution of 1978/79 has been a watershed event which has had--and continues to have--a significant impact on Muslim societies. Indeed, the Revolution is often perceived as the single most important example in contemporary times of the manner in which Islamism has been utilized as a revolutionary tool. The success of the Revolution in utilizing ideological Islam has had important implications for Pakistan, given the latter's reliance upon Islamism in its public life. This thesis examines editorial response in the Pakistani press to the Iranian Revolution of 1978/79 and analyzes the factors which influenced this reaction.
Pakistan's response to the Iranian Revolution provides a glimpse into the nature of a country coming to terms with itself and its own interpretation of its dominant socio-political ideology. The Revolution highlighted already-existing tensions within the Pakistani national psyche: questions were raised with regard to the ideological direction of the country, its pragmatic concerns for security as well as the role of Islam in the formation of a public identity. The Iranian Revolution, by presenting differing perspectives on some of these issues--though all were framed within the context of the language of Islamism--served to deepen the collective Pakistani soul-searching. The nature of Pakistani response was essentially one of an intricate balancing act amongst competing loyalties, perspectives and imperatives. This response highlighted Pakistan's somewhat tense relationship with itself and its reliance upon Islam as a dominant socio-political ideology. (Abstract shortened by UMI.)

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Saunders, Ryan C. "Beyond media literacy in the language arts classroom [electronic resource] /." Online pdf file accessible through the World Wide Web, 2010. http://archives.evergreen.edu/masterstheses/Accession89-10MIT/Saunders_RCMIT2010.pdf.

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Rashwan, Nagy Mohamed Fahim Eweis. "Lyn Hejinian's and Charles Bernstein's language poetics : a postmodern conceptual grammar." Thesis, De Montfort University, 2002. http://hdl.handle.net/2086/13271.

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Dulcan, Emily. "A content analytic comparison of news frames in English- and Spanish-language newspapers." Diss., Columbia, Mo. : University of Missouri-Columbia, 2006. http://hdl.handle.net/10355/4539.

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Thesis (M.A.) University of Missouri-Columbia, 2006.
The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file viewed on (June 25, 2007) Includes bibliographical references.

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Armstrong, Robin S. "Socioeconomic position and mass media campaigns to prevent chronic disease." Thesis, Queensland University of Technology, 2014. https://eprints.qut.edu.au/69375/1/Robin_Armstrong_Thesis.pdf.

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This cross-sectional study of a 45 to 60 year old Brisbane population examined socioeconomic differences in campaign reach, understanding of health language, and effectiveness, of a recent mass media health promotion campaign. Lower socioeconomic groups were reached significantly less and understood significantly less of the health language than higher socioeconomic groups thus contributing to the widening of the health inequality gap.

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Hassan, Amir Deardorff Kellan. "The potentiality of popular media and critical theory in first year composition pedagogies." Pullman, Wash. : Washington State University, 2009. http://www.dissertations.wsu.edu/Thesis/Spring2009/a_hassan_042809.pdf.

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Drum, Adam Lloyd. "Speaking Their Language: Textisms in Today's Communication." Scholar Commons, 2015. https://scholarcommons.usf.edu/etd/5473.

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This study is an exploratory look into the use of text-based slang, or textisms, in modern communication. People use textisms in multiple media of communication, whether it is in text messages, emails, and various types of social media. This study asked a focus group about their uses and gratifications from textisms. The focus group delved into their appreciations as both users and receivers. Participants reflected on their personal experience and preferences with textisms for their personal communications as well as their opinion for various types of businesses using them in their larger message design efforts. The participants were comprised of youthful twenty to twenty-two year olds in undergraduate studies at the University of South Florida. Each was currently enrolled in a media studies course at the time of the discussion group. Each member of the nine person group provided information. Each was asked as an individual to reflect on specific questions while also adding their own opinion to the larger group discussion. General themes pulled from the discussion was the creation of an author's personality, textisms use as a way to create tone, and the varying levels of context needed within personal communication. Participants were in agreement that an individual could be characterized by his or her message design, especially through that individual's use of textisms. By establishing the author's personality, textisms created expectations from the audience. They help reinforce the relationship of those engaged. Tone is often removed from simple text-based communication. Through the use of textisms, or lack of, tone is able to be added to short messages with the use of a single textism. Playfulness, sarcasm, and seriousness are all able to be quickly established by an author with the additive of a textism. Context is always something to be aware of when interacting with any audience. Gender, generational, formality, and overall relationship are all aspects that impact the interpretation of a message, especially a message that contains textisms. Being aware of how a gender, an age group, or an individual will receive a message further add to the relevance of that message. More information is always best, but if there are limitations, then there are general approaches that can be used to help develop the most salient message. Businesses had a specific set of expectations from the discussion group that shaped their responses. The consensus for this group was that textisms should be refrained from use within any business context. The group did allow for leeway when it came to more casual style businesses ranging from fast-food restaurants to youth-targeted products, but ultimately said there could be a confusion if a company with an older demographic was using textisms, as it would be appear to be targeting a younger audience. As this group is comprised of young people with a vision for their futures within the business world, their approach to textisms in business was also attached to that vision. They see business as very formal, and that formality is expected to translate into all areas, including communications. This study pulled valuable overall themes for an exploratory study. The specific details of a small sample group could and should be tested for greater validity, such as the strong and opposing reaction to varying types of smiley faces. The group had conflicting expectations for certain types of textisms and these expectations were from a narrow set of demographics. Further inquiry into this topic will lead to a better understanding of how language is evolving and how those changes are being used in today's and tomorrow's communication.

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Uždalevič, Aelita. "The influence of the English language over Lithuanian and Russian lexis." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2009. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2009~D_20090629_115332-34899.

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The study analyses the influence of the English language over Lithuanian and Russian lexis and explores the main tendencies. The aim of the research is to describe English borrowings in Lithuanian and Russian mass media in the last two decades. The objectives of my analysis are: to describe main factors (linguistic and extra linguistic) which influence the influx of the English borrowings; to reveal usage tendencies of the loanwords in the Russian and Lithuanian languages, and present examples of modern borrowings; to classify English borrowings semantically and structurally. The research methods used in this study are: descriptive method and content analysis. The results of the research have shown that both languages experience the influence of the English language while borrowing lexical units of different significance as a result of industrial and technological changes, new technological developments, changing attitudes, cultural transmission and other social determinants. Due to the fact, words borrowed from English represent nearly all semantic areas. Moreover, in Russian and Lithuanian languages, loanwords are subjected to various exposures to adapt them to the possibilities of a language system and the needs of those who use these languages: they acquire suffixes and/or endings of Lithuanian and Russian; they become a basis for further word-construction. In relation to this it can be stated that at the expense of borrowings, and on their basis, in the result of... [to full text]
Tyrinėjant medžiagą ir analizuojant pavyzdžius buvo įrodyta, jog abi kalbos patiria Anglų kalbos įtaką skolinant leksinius unitus. Be to, Anglų kalbos skoliniai plačiai naudojami Lietuvių ir Rusų kalbos žiniasklaidoje. Pastebėtas naujų reikšmių vystymasis dėl Anglų kalbos įtakos ir vartotojų poreikius. Tai pat tas faktas, kad skoliniai ne iš karto įtraukiami į literatūrinę kalbą yra akcentuojamas, nors jie plačiai naudojami šnekamojoje kalboje. Semantišku požiūrių naujausius Rusų ir Lietuvių kalbos skolinius galima padalinti į keletą semantinių grupių, kuriuos visiškai atspindi tas sferas, kuriuose yra didelis žmonių susidomėjimas, ir tas sferas kuriuose vyksta visuomeniniai pakeitimai. Didžiąją dalis skoliniu Rusų ir Lietuvių kalbose priklauso ekonomikai (deliveris, брокер), technikai (failas, роуминг), muzikai (singlas, римейк), kosmetikai (tattoo, типсы), paslaugoms (single room, шоппинг), kompiuteriui (hakeris, кликнуть) ir politikai (impičmentas, спикер). Be to, galima rasti nemažai skolinių susijusiu su drabužiais (bodis, сникерсы), valgiu (miusliai, спреды), teatrais (kastingas, блокбастер), žmonėmis (breikeris, киллер) ir sportu (geimas, шейкдаун). Kai kurie skoliniai Lietuvių kalboje priklauso kultūrai (pubas) ir statybai (deckas), tuo metu kai Rusu kalboje dalis skoliniu susijusi su antgamtiniais dalykais (суперме). Abi kalbos pasirenka tos skolinius nes Anglų kalbos įtaka labai didelė, ir visos svarbiausios kasdieninio gyvenimo srytis pripildyti neologizmais... [toliau žr. visą tekstą]

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Talley, Edith M. "Language, Technology and the “They Self”: How Linguistic Manipulation of Mass and Social Media Distract from the Authentic Self." ScholarWorks@UNO, 2014. http://scholarworks.uno.edu/honors_theses/58.

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This thesis examines German philosopher Martin Heidegger’s concepts of being and time, the role of language in being, and ways of authentic being through the lens of modern media practices in the Information Age. It relates Heidegger’s philosophy to the media ecology theory introduced by Marshall McLuhan in the 1960s by exploring McLuhan’s themes of tribal, typographical and electronic man. In addition, this thesis considers the role of mass media in information dissemination. The goal of this report is to explicate the shaping effects of mass media, especially social media, on individual perceptions and societal culture and identify ways in which such shaping affects authentic ways of being.

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Chan, Kar-wing Veronica, and 陳嘉詠. "Social attitudes towards swearing and taboo language." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1997. http://hub.hku.hk/bib/B31951211.

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Bright, Sue-Ann. "Brain drain, exodus and chicken run : media discourses on emigration." Thesis, Rhodes University, 2005. http://hdl.handle.net/10962/d1007672.

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This paper explores the discourses of emigration in a South African daily newspaper from 1988 to 2001, and discusses the implications of these discourses on the way in which emigration is constructed within South African society In this paper, Potter and Wetherell 's (1987) approach to discourse analysis is utilized. It makes use of interpretative repertoires, to explore the functions and consequences of the discourses. The discursive framework thereby reveals the different subject positions related to nationalism, race and class. It is argued that economics and notions of culture and social class, do more than provide a useful medium through which the phenomenon of emigration can be understood. They also support the affirmations of certain groups of people above others, by claiming that emigration is unpatriotic and disloyal. This paper concludes by identifying the negative connotations of media discourses in the construction of emigration and acknowledges that many alternate constructions are silenced in this matter.

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Brauer, Lydia Katherine. "Contemporary constructions of English texts a departmental case study of secondary English domains /." Columbus, Ohio : Ohio State University, 2006. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=osu1151259726.

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Munn, Marion Alison. "Religious freedom versus children's rights| Challenging media framing of Short Creek, 1953." Thesis, The University of Utah, 2014. http://pqdtopen.proquest.com/#viewpdf?dispub=1556146.

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The media’s ability to frame a news story, or to slant it in a particular direction and thereby shape public perceptions, is a powerful tool with implications for material effects in society. In this thesis, a Multimodal Critical Discourse Analysis of the words and photographic images used in the framing of Life magazine’s September 14, 1953 article, “The Lonely Men of Short Creek,” is combined with contextualization of the story within the historical, sociological, and regional settings that may have affected its ideological content. This provides insights into Life’s editorial perspectives and potential audience response. “The Lonely Men of Short Creek” is an account that some writers have suggested contributed to a laissez-faire attitude towards the polygamist community of Short Creek, Arizona, in which a failure to enforce state laws allowed child sexual abuse to continue unhindered there for the next half century. This analysis of Life’s account demonstrates its overall sympathetic framing of Short Creek in 1953, particularly of male community members, and the construction of a narrative with significant absences and misrepresentations that obscured or concealed darker themes. Life’s construct has in certain aspects been replicated today in what some consider to be the “definitive” account of the story, which repeats a persistent tale of religious persecution, compromised constitutional rights, and an overbearing state’s “kidnap” of the children of an apparently innocent and harmless rural polygamist community. Such a narrative has deflected attention from an alternative frame—that of a community charged with multiple crimes, including the statutory rape of children manipulated by adults within a religious ideology that demanded plural “wives.” This thesis contends that in 1953, these children were overlooked, or ignored in a fog of often taken-for-granted US national ideologies and editorial perspectives relating to religious freedom and the “sacred” nature of the family in the post-Korean War and Cold War era. Such findings raise questions about the ethics of partisan framing of news stories in which alleged victims are implicated, acceptable limits of religious and family rights, and the often un-interrogated national ideologies sometimes used to justify harmful or criminal behaviors.

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Thothe, Oesi. "Investigating the role of media in the identity construction of ethnic minority language speakers in Botswana : an exploratory study of the Bakalanga." Thesis, Rhodes University, 2015. http://hdl.handle.net/10962/d1017788.

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This dissertation investigates the role of media in the identity construction of minority language speakers in Botswana, with a focus on the Bakalanga. The study is informed by debates around the degree to which the media can be seen to play a central role in the way the Bakalanga define their own identity. As part of this, it considers how such individuals understand their own sense of identity to be located within processes of nation-building, and in particular in relation to the construction of a national identity. It focuses, more particularly, on the extent to which the absence of particular languages within media can be said to impact on such processes of identity formation. The study responds, at the same time, to the argument that people’s more general lived experiences and their broader social environment have a bearing on how they make sense of the media. As such, it can be seen to critique the assumption that the media necessarily play a central and defining role within processes of socialisation. In order to explore the significance of these debates for a study of the Bakalanga, the dissertation includes a contextual discussion of language policy in Botswana, the impact of colonial history on such policy and the implications that this has had for the linguistic identity of the media. It also reviews theoretical debates that help to make sense of the role that the media plays within the processes through which minority language speakers construct their own identity. Finally, it includes an empirical case study, consisting of qualitative interviews with individuals who identify themselves as Bakalanga. It is argued that, because of the absence of their own language from the media, the respondents do not describe the media as central to their own processes of identity formation. At the same time, the respondents recognise the importance of the media within society, and are preoccupied with their own marginalisation from the media. The study explores the way the respondents make sense of such marginalisation, as demonstrated by their attempts to seek alternative media platforms in which they can find recognition of their own language and social experience. The study thus reaffirms the significance of media in society – even for people who feel that they are not recognised within such media.

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Tukwasibwe, Constance. "The influence of indigenous languages on Ugandan English as used in the media." Thesis, Rhodes University, 2014. http://hdl.handle.net/10962/d1015637.

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When two or more languages come in contact, they influence each other in various ways, for example through word borrowing, transfer of sounds, morphology and syntax taken from one language system and imported to another. In this study, the primary concern is on the indigenous communities of Uganda learning the English language, plus the influence that this interaction brings into the linguistic space. Bringing the Ugandan multilingual situation into perspective, the study looks at how the English language has interacted with the local languages and the local speech habits, customs and traditions of the indigenous people, to the extent that it has been indigenized. Some word usage results in miscommunication due to the socio-cultural uniqueness of Ugandan cultural expressions. As an example, because of the practice of polygamy in most Ugandan cultures, words like co-wife are coined to mean 'a woman who shares a husband, or a husband's other wife', a word that is absent in both the language and culture of native English speakers. Furthermore some words are formed by calquing some indigenous language expressions, e.g. 'to eat money' or 'to eat cash', an expression that is calqued from the Luganda phrase, kulya sente. Such word coinages are meant to fill the 'shortfall' where the English language fails to provide adequate equivalents. Understanding the context of this kind of English usage and the influence from the indigenous languages is helpful in handling inter-cultural discourses, as the same expression may convey different senses to different people in different contexts. So then, this study deals with some peculiarities of Ugandan English, namely; the features of Ugandan English grammar which are influenced by the indigenous languages. Evidence from the Corpus of Ugandan English is explored to establish that indigenous languages in Uganda have a significant influence on the English language variety spoken in the country, and that a large part of English bilingual speakers cannot speak English without transferring the features from their mother tongue or indeed, switching and mixing codes. A British corpus was used for the purposes of comparison with Ugandan English. The research was conducted in Uganda, drawing data from English newspapers, radio and television talk -shows that were recorded to provide a structural analysis of the contact situations. The result of the study points to the fact that, indeed, the phonological, morpho-syntactic and semantic characteristics of Ugandan English have a considerable amount of influence from indigenous local languages. This study is hinged on the assumption that when indigenous languages and the target language come together in a linguistic contact situation, the resulting variety would exhibit distinct phonological, lexical, grammatical and semantic/pragmatic features ( cf. Sankoff, 2001; Thomason, 1995; Thomason & Kaufman, 1988; Winford, 2005). However, some of these innovations have attracted criticism from 'prescriptivists' such as Quirk (1985, 1988, 1990); Gaudio (2011); and Abbot (1991) who perceive them as 'nonstandard', 'incorrect English language usage' and a 'direct translation from the language user's mother tongue into English'. Yet, indigenous languages continue to play important roles in shaping the kind of English language usage in Uganda.

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Park, Junghee. "Language adaptation to technology-mediated communication multimodal stance marking on the Korean Internet and TV in written mode /." Diss., Restricted to subscribing institutions, 2007. http://proquest.umi.com/pqdweb?did=1428837981&sid=1&Fmt=2&clientId=1564&RQT=309&VName=PQD.

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Nsele, Zandile Victoria. "Ukucwaningwa kwama-atikili esiZulu ngemibiko yezindaba ezibuhlungu ezisemaphephandabeni." Thesis, Link to the online version, 2008. http://hdl.handle.net/10019/943.

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Nordrum, Amy L. "“War on Global Warming”: Militarized Language in Environmental Journalism." Ohio University Honors Tutorial College / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1273610932.

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Melton, Janet Moody. "Mass media in the writing process of English as a second language kindergarteners: A case study examination." Thesis, University of North Texas, 2001. https://digital.library.unt.edu/ark:/67531/metadc2881/.

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Mass media such as television, video players, video games, compact disks, and the computers are commonplace in current American culture. For English as a Second Language children, television may be the only source of English in the home serving as models of grammar, syntax, story structure. An investigation was made using English as a Second Language (ESL) kindergarteners, the classroom writing center, participant-observation, teacher as researcher, and case study methodology to investigate the following questions: Do ESL kindergarten children use media in their writing? If so, how do they use media in their writing? Upon examination of the data, it was found that all these ESL children did use media in the writing process. The function and form of the media references varied from child to child. Media was a cultural context for the childrenÕs social interactions. Oral language (with and without media references) not only informed the writing for some, but also served: to initiate, participate in, and sustain social relationships with peers. Findings indicated that two case study subjects used social dialogue as a separate operation from the production of a written story. Language informed the writing but it also had a socialization function in addition to what the writing needs were. The social aspects of literacy beyond language used to inform the writing is a topic suggested for further research.

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Lam, Chi Kei Jacqueline. "Code-mixing in the spoken and written discourse of mass media in Hong Kong." HKBU Institutional Repository, 1999. http://repository.hkbu.edu.hk/etd_ra/403.

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Welling, Paula C. "Limited by Language: Words, Images, and Their Effect on Women." Ohio University Honors Tutorial College / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1400944034.

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Romo, Carlo André. "Gender stereotypes in Spanish language television programming for children in the United States." To access this resource online via ProQuest Dissertations and Theses @ UTEP, 2008. http://0-proquest.umi.com.lib.utep.edu/login?COPT=REJTPTU0YmImSU5UPTAmVkVSPTI=&clientId=2515.

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Deng, Dan Dan. "Cyber speak : a language as Chinese youth under new media technology." Thesis, University of Macau, 2011. http://umaclib3.umac.mo/record=b2525510.

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Bachmann-Stein, Andrea. "Horoskope in der Presse : ein Modell für holistische Textsortenanalysen und seine Anwendung /." Frankfurt am Main [u.a.] : Lang, 2004. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013040354&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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Chihota-Charamba, Audrey. "An analysis of how Zimbabwean female audiences decode meaning from the Shona-language radio programme Nguva Yevanhukadzi (Time for Women) against the background of their lived experiences." Thesis, Rhodes University, 2014. http://hdl.handle.net/10962/d1011750.

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This study investigates the Zimbabwean women listeners of a gender-focused radio programme Nguva yevanhukadzi (Time for Women) to find out what meanings they take from the programme. Located within the broad theoretical framework of cultural studies and drawing on audience reception theories, the study focuses on the ways in which Shona-speaking women bring their understandings of their social roles, derived from their lived socio-cultural experiences of patriarchy, to their decoding of the text. The study was set in Harare’s high-density suburb of Mbare and used the qualitative research methods of individual and focus group interviews. The study was conducted against the backdrop of the signing of the Global Political Agreement (GPA) of September 2008, which ended the impasse among the warring political parties, ZANU PF, MDC-T and MDC and introduced a new era of collectively tackling socio-economic development, including redressing gender disparities through women’s empowerment. This study examines the factors shaping the audiences’ readings of the programme and seeks to establish whether the mass media has determining power on its audience in the reception of messages or if the audiences (women) have interpretive freedom. Using Hall’s (1980) Encoding/ Decoding model, the study examines the factors that influence the audiences’ choice in making preferred, negotiated or oppositional readings and the arguments they advance in line with those readings. While the interviews revealed that most of the female listeners “negotiated” the dominant encoded meanings, seeking their relevance to their varied situations and contexts (O’ Sullivan et al. 1994:152; Ang 1990: 159), of interest is the manner in which the women dealt with the discourse of patriarchy within the context of promoting women empowerment. The contestation between women empowerment and addressing patriarchy reflected the subverted notions of maintaining the status quo, while applauding the women’s commitment and ability to interrogate the practicality of issues under discussion and drawing lessons relevant to their day to day lives prior to making the preferred reading. As such, the study revealed that preferred readings are not always automated, but can be a result of intense interrogation among media audiences.

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Woo, Yuen Ying Grace. "Oral and written media coverage of mundane news in Hong Kong : a case study of a fire incident." HKBU Institutional Repository, 1995. http://repository.hkbu.edu.hk/etd_ra/95.

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Hamilton, Joshua Bridgwater. "Resituating Desire, Rewriting Reading| Spanish Neo-Avant Garde Visual Poetry and the Critique of Mass Media and Consumer Capitalism." Thesis, Indiana University, 2013. http://pqdtopen.proquest.com/#viewpdf?dispub=3587659.

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This dissertation examines the Spanish visual poetry of the 1960s and 1970s, which appeared during the later period of the Franco regime and responded to the rise of mass media and consumer capitalism. It draws on the theoretical work of Gilles Deleuze and Félix Guattari to examine how this poetry created an oppositional practice that destabilized the conventional use of codes in media, art, and literature. It brings to light what I will explore as the "schizoid" character of their work and how it redefines the roles of reader, writer, and text in order to create an awareness that is critical and resistant to what the visual poets position as authoritative discourses, such as capitalism, consumerism, and the authoritarianism of the dictatorship. They see these discourses as subjugating the individual's thought through codes of language and image, and they go about subverting such discourses by destabilizing the language and image itself on which those discourses are built.

This study focuses on the representative works of three different writers, Quizás Brigitte Bardot venga a tomar una copa esta noche by Alfonso López Gradolí, La caída del avión en el terreno baldío by José Luis Castillejo, and Textos y antitextos by Fernando Millán. López Gradolí's book restructures the notion of desire as it is represented in capitalist narratives of lack, ultimately schizophrenizing desire as a displaced logic of lack and creating new, interpersonal codes that redefine desire as immanent connection. Castillejo's work deconstructs representation through open-ended texts that multiply possible reading strategies, thus grounding desire in the process of building new codes. Millán's book deconstructs representation into a figural narrative that redefines the reader's role from that of a passive consumer to that of an active schizoanalyst that co-creates poetic codes and schizophrenizes transcendental structures that govern language and image.

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Brooks, Evan Thomas. "The Adaptive Media Strategy of Greenpeace in China." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1338388499.

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Malatji, Edgar Julius. "The development and sustainability of indigenous African language newspapers : ba case study of Seipone, Nthavela and Ngoho News." Thesis, University of Limpopo (Turfloop Campus), 2014. http://hdl.handle.net/10386/1755.

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Thesis (M.A. (Media Studies)) --University of Limpopo, 2014
There is a conspicuous importance of having newspapers that publish in the indigenous African languages for the indigenous population in a democratic dispensation. The indigenous African languages are key components of their respective cultures. The survival of the language is, in some way, dependent on the print media (newspapers) (Salawu, 2004:8). In addition, the indigenous language newspapers have cardinal roles of promoting previously marginalised languages, preserving indigenous cultures and upholding democracy. Nevertheless, these newspapers are struggling to sustain themselves in the print media industry. It is, therefore, critically important to examine the factors that adversely affect the sustainability of these newspapers.

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Lee, Ka-yan Maggie, and 李嘉欣. "Advertising discourse analysis : a case study of female identities in a Hong Kong local female magazine." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2014. http://hdl.handle.net/10722/207134.

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Although Hong Kong ranked 15th globally in the United Nations Gender–related Development Index 2013 (UNDP, 2014), a discrepancy was identified between female images portrayed in print media and the actual gender equality progresses achieved (Equal Opportunities Commission, 2009). Media portrayals of female, particularly body beauty advertisements, disseminate female stereotypes and unequal gender ideologies. According to Wolf (1992, p.12), evaluating females with reference to a “culturally imposed physical standard” is the “last, best belief system that keeps male dominance intact”. The research investigated the current female identities textually and visually constructed in beauty culture magazine advertisements from an issue of the popular local female magazine, the (More) Oriental Sunday. It also explored how local consumers are approached with the female portrayals visually. It differs from the existing studies on local female portrayals in the media in terms of its approach and focus. As opposed to adopting content analysis, survey or focus group discussion, the research is based on a systematic linguistic analysis of beauty culture advertisements. It adopted a Dialectical-Relational Approach to Critical Discourse Analysis (Fairclough, 2009) and utilized Systemic Functional Linguistics (Halliday & Matthiessen, 2004), Visual Social Semiotics (Kress & van Leeuwen, 2006) as well as Goffman‘s gender display categories (1987). The findings show that discourses of objectification and self-objectification were concurrently represented in the female identities constructed textually and visually. The study implies that, in general, beauty culture magazine advertisements perpetuate the ideologies of beauty myth, emphasized femininity and patriarchy to enforce the social dominance of male and maximize profit simultaneously.
published_or_final_version
Applied English Studies
Master
Master of Arts in Applied Linguistics

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Tallerman, Margaret Olwen. "Mutation and the syntactic structure of modern colloquial Welsh." Thesis, University of Hull, 1987. http://hydra.hull.ac.uk/resources/hull:4476.

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In this dissertation I discuss the phenomenon of initial consonantal mutation in modern Welsh, and explore the syntactic structure of this language: I will concentrate on the syntax of Colloquial rather than Literary Welsh. It transpires that mutation phenomena can frequently be cited as evidence for or against certain syntactic analyses. In chapter 1 I present a critical survey of previous treatments of mutation, and show that mutation in Welsh conforms to a modified version of the Trigger Constraint proposed by Lieber and by Zwicky. It is argued that adjacency of the mutation trigger is the criterial property in Welsh. Chapter 2 presents a comprehensive description of the productive environments for mutation in modern Welsh. In chapter 3 I give a short account of Government and Binding theory, the framework used for several recent analyses of Celtic languages. I also discuss proposals that have been made concerning the underlying word order of Welsh, a surface VSO language. Although I reject SVO underlying order, I conclude that there is nonetheless a VP constituent in Welsh. Chapters 4 and 5 concern the role of NPs as triggers for Soft Mutation: both overt and empty category NPs are considered. In chapter 5, which centres on wh-traces, it is shown that the variable appears in a wider variety of construction types in Welsh than had previously been suggested. A pre-head relativization site for extractions from VP and NP is posited. Chapter 6 develops the theme of the role of wh-traces in unbounded dependencies, and it is argued that all relative clauses in Welsh are formed by wh-movement. The final chapter, chapter 7, looks at the wider variety of relative clause types found in Colloquial Welsh, and presents an analysis of the patterns of mutation and pronoun retention in the light of the NP Accessibility Hierarchy.

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Kresic, Marijana. "Sprache, Sprechen und Identität Studien zur sprachlich-medialen Konstruktion des Selbst." München Iudicium, 2006. http://deposit.d-nb.de/cgi-bin/dokserv?id=2908566&prov=M&dok_var=1&dok_ext=htm.

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Smith, Jade. "For the people : an appraisal comparison of imagined communities in letters to two South African newspapers." Thesis, Rhodes University, 2013. http://hdl.handle.net/10962/d1016264.

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This thesis reports on the bonds that unify imagined communities (Anderson 1983) that are created in 40 letters prominently displayed on the opinions pages of the Daily Sun, a popular tabloid, and The Times, a daily offshoot of the mainstream national Sunday Times. An APPRAISAL analysis of these letters reveals how the imagined communities attempt to align their audiences around distinctive couplings of interpersonal and ideational meaning. Such couplings represent the bonds around which community identities are co-constructed through affiliation and are evidence of the shared feelings that unite the communities of readership. Inferences drawn from this APPRAISAL information allow for a comparison of the natures of the two communities in terms of how they view their agency and group cohesion. Central to the analysis and interpretation of the data is the letters’ evaluative prosody, traced in order to determine the polarity of readers’ stances over four weeks. Asymmetrical prosodies are construed as pointing to the validity of ‘linguistic ventriloquism’, a term whose definition is refined and used as a diagnostic for whether the newspapers use their readers’ letters to promote their own stances on controversial matters. Principal findings show that both communities affiliate around the value of education, and dissatisfaction with the country’s political leaders, however The Times’ readers are more individualistic than the Daily Sun’s community members, who are concerned with the wellbeing of the group. The analysis highlights limitations to the application of the APPRAISAL framework, the value of subjectivity in the analytical process, and adds a new dimension to South African media studies, as it provides linguistic insights into the construction of imagined communities of newspaper readership.

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Musau, Paul M. "The liberalization of the mass media in Africa and its impact on indigenous languages." Universitätsbibliothek Leipzig, 2012. http://nbn-resolving.de/urn:nbn:de:bsz:15-qucosa-92283.

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Mass communication through the print and the electronic media has not been spared by the post-Cold-War wind of change that is sweeping across Africa and the rest of the world. According to Wilcox (1974: 37), in 1974 over 70 percent of all the newspapers that were printed in Africa were government-owned; in the same year, almost all radio and T.V. stations were owned by government. In the changing socio-eonomic climate, however, a state monopoly of the mass media in many Sub- Saharan African countries is now a thing of the past (see for instance, Bourgault 1995). Where, for example, there used to be only one or two newspapers owned by the government or the ruling party, there now exists a plethora of privately owned competing newspapers and other publications; and where there used to be only one sycophantic radio and T. V. station owned by the government, there now exist several radio and T. V. stations, many of them privately-owned commercial broadcasters. The general philosophy behind the liberalization of the mass media is what has come to be called `the freedom of speech`. Citing the liberalization of the electronic media in Kenya, this paper argues that the liberalization of the media in many Sub-Saharan countries has not been matched by policies that encourage the entrenchment, spread and full utilization of African indigenous languages. It is further argued that the lack of media policy that favours African indigenous languages is likely to lead to negative consequences for the languages of Africa.

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Love, Andrew Lawrence. "Musical improvisation as the place where being speaks : Heidegger, language and sources of Christian hope." Thesis, University of Hull, 2000. http://hydra.hull.ac.uk/resources/hull:4640.

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The thesis enters several under-examined areas. First, improvisatory music will be considered as a human phenomenon in the widest sense (Chapter 1 ), and a phenomenon destined to suffer relative decline in the cultural environment of the modern West (Chapter 2). In consequence, the language in which improvisatory music is now discussed in the West will be shown to carry a negative charge (Chapter 3). Among various philosophies of music in the Western tradition, none appears to have foregrounded improvisatory music specifically. However Heidegger's philosophy, it will be suggested, harbours inner trends which favour the idea of music as a central component in philosophical discourse (Chapter 4) and may be used as a starting point for a re-emergent understanding of musical improvisation as a metaphysical principle (Chapter 5). Improvisation in music will be seen to be linked to the centrality of hope in human experience, and this will be exemplified in relation to certain cultures and twentieth-century composers (Chapter 6). Further to this connection between improvisation and hope, improvisation in a Christian liturgical context will be examined. There is a dearth of existing discussion, not only regarding improvisatory music in Christian liturgy, but liturgical spontaneity in general (Chapter 7).

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Wang, Wei. "Newspaper commentaries on terrorism in China and Australia: A contrastive genre study." Thesis, The University of Sydney, 2006. http://hdl.handle.net/2123/1701.

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This thesis is a contrastive genre study which explores newspaper commentaries on terrorism in Chinese and Australian newspapers. The study examines the textual patterning of the Australian and Chinese commentaries, interpersonal and intertextual features of the texts as well as considers possible contextual factors which might contribute to the formation of the newspaper commentaries in the two different languages and cultures. For the framework of its analysis, the study draws on systemic functional linguistics, English for Specific Purposes and new rhetoric genre studies, critical discourse analysis, and discussions of the role of the mass media in the two different cultures. The study reveals that Chinese writers often use explanatory rather than argumentative expositions in their newspaper commentaries. They seem to distance themselves from outside sources and seldom indicate endorsement of these sources. Australian writers, on the other hand, predominantly use argumentative expositions to argue their points of view. They integrate and manipulate outside sources in various ways to establish and provide support for the views they express. It is argued that these textual and intertextual practices are closely related to contextual factors, especially the roles of the media and opinion discourse in contemporary China and Australia. The study, by providing both a textual and contextual view of the genre under investigation in the two languages and cultures, aims to establish a framework for contrastive rhetoric research which moves beyond the text into the context of production and interpretation of the texts as a way of exploring reasons for the linguistic and rhetorical choices made in the two sets of texts.

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Wang, Wei. "Newspaper commentaries on terrorism in China and Australia a contrastive genre study /." Connect to full text, 2006. http://hdl.handle.net/2123/1701.

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Doctor of Philosophy(PhD)
This thesis is a contrastive genre study which explores newspaper commentaries on terrorism in Chinese and Australian newspapers. The study examines the textual patterning of the Australian and Chinese commentaries, interpersonal and intertextual features of the texts as well as considers possible contextual factors which might contribute to the formation of the newspaper commentaries in the two different languages and cultures. For the framework of its analysis, the study draws on systemic functional linguistics, English for Specific Purposes and new rhetoric genre studies, critical discourse analysis, and discussions of the role of the mass media in the two different cultures. The study reveals that Chinese writers often use explanatory rather than argumentative expositions in their newspaper commentaries. They seem to distance themselves from outside sources and seldom indicate endorsement of these sources. Australian writers, on the other hand, predominantly use argumentative expositions to argue their points of view. They integrate and manipulate outside sources in various ways to establish and provide support for the views they express. It is argued that these textual and intertextual practices are closely related to contextual factors, especially the roles of the media and opinion discourse in contemporary China and Australia. The study, by providing both a textual and contextual view of the genre under investigation in the two languages and cultures, aims to establish a framework for contrastive rhetoric research which moves beyond the text into the context of production and interpretation of the texts as a way of exploring reasons for the linguistic and rhetorical choices made in the two sets of texts.

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Lam, Leong Iok Anni. "Globalizing Macao : news frame and English language press in Macao." Thesis, University of Macau, 2010. http://umaclib3.umac.mo/record=b2150204.

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Li, Xiaoqin. "Chuan mei "yue gui" zai Zhongguo : yi "Nan fang zhou mo" wei li = Media "deviance" in China : the case of Southern Weekend /." click here to view the abstract and table of contents click here to view the fulltext, 2005. http://net3.hkbu.edu.hk/~libres/cgi-bin/thesisab.pl?pdf=b18843050a.pdf.

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Caldwell, Marc Anthony. "Struggle in discourse the International's discourse against racism in the labour-movement in South Africa (1915-1919)." Thesis, Rhodes University, 1997. http://hdl.handle.net/10962/d1002872.

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The International, as the weekly newspaper of the International Socialist League, articulated from 1915 to 1919 an ideology which stood opposed both to organised labour and nationalist movements in South Africa. This situation reflected significant historical struggles during this period, which constitutes essential background to the discourse of the International. The International's writers opposed the institution of trade unionism in the labour movement because it was fragmented on the lines of skill and race. They opposed both the National Party and the South African Native National Congress because they advocated racial (and national) rather than working class interests. Instead, these writers, according to their international socialist paradigm, advocated a working class united irrespective of race and skill at the level of industry. To analyse these ideological positions, discourse analysis provides a fruitful method for locating its dynamics in relation to other positions and extra-ideological (contextual) practices: The International's writers g~nerated a socialist position against racism by engaging in an ideological struggle in discourse. They articulated their anti-racist position from international socialism's critique of the 'languages' of both militarism and trade unionism in the discourse of labour. Within the discourse of militarism, the working class was signified as divided between hostile nations. These writers applied this as a metaphor to the division of the local labour movement and criticised the latter accordingly. In their view, just as workers were divided between the nations (nationalism), so they were divided within the nation (racism) in South Africa. One context cohered with the other, and both agreed with imperatives of international capitalism. This was fundamentally opposed to the principles of international socialism which characterised the International's discourse. Within the dominant discourse oflabour, workers were signified as divided between different trade unions on the basis of skills. Furthermore, in the South African context, trade unions organised only white workers, and ignored the far larger proportion of black labour. In this context, the International advocated industrial unionism, and criticised the narrow base of the white trade unions for fragmenting and weakening the working class in South African. The International's writers were thus led by the discourse of international socialism to a new discourse, whereby not white workers alone, but a racially-united working class movement would be the key to a socialist future in South Africa. Their struggle entailed a bid in and over discourse to rearticulate the sign of the 'native worker' within their own discourse as the dominant discourse type. Underpinning their struggle was a fundamental opposition to capitalist class relations.

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Legge, Janet Helen. "Post-feminism in Cosmopolitan and For Him magazine (FHM) : a critical analysis." Thesis, Rhodes University, 2013. http://hdl.handle.net/10962/d1005956.

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Cosmopolitan and For Him Magazine (FHM) are, at present, both the most widely read and, therefore, the most popular "white" consumer magazines in South Africa. They both appeal to young audiences of between 18 and 34 years of age, approximately, and target middle-class, educated groups of readers. My interest in Cosmopolitan and FHM lies in their ability to influence and shape their readers' actions, values, identities and relationships, in particular with the other gender. My analysis is focused on the cover pages and the Editor's letters of six copies of each magazine, ranging from April to September 2003, providing me with a corpus of 12 cover pages and 12 Editor's letters. I adopt a critical perspective through the use of Fairclough's (1989) Critical Discourse Analysis, supported by Mills (1995) Feminist Stylistics, McLoughlin's (2000) textual analysis of cover pages and Kress & van Leeuwen's (1996) visual analysis tools. By combining these different methodologies my research falls into what is newly termed Feminist Critical Discourse Analysis (Lazar 2005). The cover page analyses used primarily McLoughlin and Kress & van Leeuwen and provides an element of pure genre analysis, while the analysis of the Editor's letters were subject to Fairclough's three inter-related stages of analysis, namely: a Description of the formal textual elements of the letters, an Interpretation which analyses the processes of text production and interpretation, and lastly an Explanation of the socio-historical context. Through an analysis of these magazines, whose interests are being served and how the readers are shaped and positioned by the magazines can be identified. My analyses revealed conflicting discourses within each magazine, however it was Cosmopolitan that revealed more tension and conflict in terms of identifying and representing women, while FHM subscribed, for the most part, uniformly to the "new lad" ideology. However, while Cosmopolitan attempted to show a forward-thinking and emancipatory view of the roles of men and women in society, both magazines covertly sustain patriarchal dominance and hegemonic masculinity. In conclusion, I reveal the need for consumers of the mass media to become more critically aware of the ideologies that are promoted through the differing tools of the media and that only through this critical awareness can any further movement towards equal relations between men and women be made.
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Dissertations / Theses on the topic 'Mass media and language'

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