Relevant bibliographies by topics / Mass media – Management – Zambia

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers

Academic literature on the topic 'Mass media – Management – Zambia'

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Published: 4 June 2021
Last updated: 4 February 2022

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Journal articles on the topic "Mass media – Management – Zambia"

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Koyi, Grayson, Juvenalis M. Tembo, and Chanda M. Sichinsambwe. "Factors influencing union effectiveness in the public service in Zambia: Associations and mediating effect." Economic and Industrial Democracy 42, no. 3 (August 2021): 504–30. http://dx.doi.org/10.1177/0143831x18780334.

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The article investigates how environmental and organisational factors may affect union effectiveness in a developing country context. Based on a perceptions survey of union members in the Zambian public service sector, the article uses principal components analysis, correlation, multiple linear regression and mediation analyses to examine relationships between environmental and organisational factors and union effectiveness. Results suggest that labour and product markets and mass media are significant environmental factors influencing union effectiveness. At the organisational level, results suggest that organisational strategies, leadership accountability, innovations and administrative and democratic structuring are significant factors that positively influence union effectiveness. Results also suggest that organisational factors mediate the link between environmental factors and union effectiveness. In this sense, the article provides a striking demonstration of the importance of a strong internal state for the union organisation in mediating the influence of the external environment on the union’s goal of advancing and defending workers’ interests.
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Komodromos, Marcos. "Interactive radio, social network sites and development in Africa: a literature review study." Journal of Enterprising Communities: People and Places in the Global Economy 15, no. 2 (April 5, 2021): 282–95. http://dx.doi.org/10.1108/jec-06-2020-0111.

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Purpose The technology determinism theory facilitated in assessing the impact of interactive radio and social network sites (SNSs) on development factors such as education, agriculture, health, and governance, by conducting an integrative and comprehensive literature review focusing on African countries. This paper aims to conduct this literature review to provide comprehensive empirical evidence on the impact of interactive radio and SNSs on development in Africa. Design/methodology/approach This study examined articles that were retrieved from online databases including EBSCOhost, Elsevier, Science Direct, SAGE Journals, Springer and Wiley Online Library. The keywords used included interactive radio, radio, development in Africa, SNS, agriculture, education, health, peace and governance. Search phrases were formulated using boolean operators “AND” and “OR.” Findings Study results revealed that interactive radio and SNSs improve knowledge among farmers and allow the dissemination of information on innovative agricultural techniques, which supports the adoption of sustainable practices. Interactive radio promotes political accountability because the strategies provide the voiceless and powerless communities with a platform to express themselves. This paper discovers that the incorporation of SNS with existing multimedia communication facilitates the dissemination of health-related information on illnesses such as Ebola, HIV, hypertension, diabetes and Polio, and interactive radio and SNS promote education among marginalized communities and under-served rural schools. Research limitations/implications The findings on the impact of interactive radio and SNSs do not represent all 54 countries in Africa. Although the studies included in this literature review were conducted in several countries such as South Africa, Nigeria, Somalia, Kenya, Malawi, Ghana, Tanzania, Uganda and Zambia, this limited the generalizability of the findings and recommendations. Also, the other potential limitation is that using the inclusion-exclusion criteria could have resulted in bias when selecting the studies to include in the review. Practical implications The paper might serve as a valuable source of information for students, academics and entrepreneurs where the impact of interactive radio and SNSs on agriculture, education, health and governance, which are core determinants of development in Africa, has been assessed for further case studies in this area. Social implications The use of interactive radio has helped in decreasing health issues caused by a deficiency in vitamin A among children in sub-Saharan Africa. Originality/value The development of sustainable and effective interactive radio programs is dependent on the collaboration of the core stakeholders such as governmental ministries, donor organizations and the mass communication sector. Numerous open sources on technology radio stations are available to employ social media managers to help in the application of knowledge.
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Gazenko, Roman. "Mass media management." Media, culture and public relations 9, no. 1-2 (December 16, 2018): 95–99. http://dx.doi.org/10.32914/mcpr.9.1-2.7.

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The paper provides a professional overview of the development of media technology, as well as the influence of technology on media content and its interpretation. The aim of communication is definitively to connect the source with the receiver. It means to solve the main problem – to overwhelm the obstacle of space and time. Technological goals since the dark ages were aimed at increasing the physical features of man as direct carrier or to replace him by a more efficient one.
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Saragih, M. Yoserizal. "Journalistic Mass Media Management." SIASAT 5, no. 4 (October 31, 2020): 59–64. http://dx.doi.org/10.33258/siasat.v5i4.71.

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This study aims to discuss the Journalistic Mass Media Management. This study use quantitative method. The result shows that Mass media consists of printed mass media and electronic mass media. Print mass media in the form of newspapers, magazines, books, tabloids, and so on. Meanwhile, electronic mass media can be in the form of television, internet and radio. The mass media also has several functions, including an information function, an agenda function, a liaison function for people, an education function, a persuasion function, and an entertaining function. The messages conveyed by the mass media are new, interesting, and important. The effects of the mass media are also very large for society. Self-change in society occurs because of the mass media. The effect of the mass media is also related to the message itself. Today, we know the development of the mass media is very fast. However, it would be nice if the mass media developed to carry messages in accordance with the culture of the Indonesian people. The mass media should provide useful messages for the wider community.
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Basu, Sourish. "Essays - Mass media 101: The AAAS mass media fellowship." IEEE Potentials 26, no. 6 (November 2007): 7–9. http://dx.doi.org/10.1109/mpot.2007.909856.

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Newell, Jay, Joseph J. Pilotta, and John C. Thomas. "Mass Media Displacement and Saturation." International Journal on Media Management 10, no. 4 (October 31, 2008): 131–38. http://dx.doi.org/10.1080/14241270802426600.

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Zerman, David. "Crisis communication: managing the mass media." Information Management & Computer Security 3, no. 5 (December 1995): 25–28. http://dx.doi.org/10.1108/09685229510793013.

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Entman, Robert M., Judith Lichtenberg, and Albert H. Cantril. "Democracy and the Mass Media." Journal of Policy Analysis and Management 11, no. 3 (1992): 513. http://dx.doi.org/10.2307/3325078.

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Thomas, Amos Owen. "Advertising to the Masses Without Mass Media:." Journal of Global Marketing 9, no. 4 (October 1996): 75–88. http://dx.doi.org/10.1300/j042v09n04_05.

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Dawson, Sue, and Sara U. Douglas. "Labor's New Choice: Unions and the Mass Media." Industrial and Labor Relations Review 41, no. 2 (January 1988): 308. http://dx.doi.org/10.2307/2523639.

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Dissertations / Theses on the topic "Mass media – Management – Zambia"

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Hamasaka, Clayson. "The impact of the broadcast legislative reforms on the newsroom staff's perceptions of the Zambia National Broadcasting Corporation (ZNBC)'s editorial operations and news content." Thesis, Rhodes University, 2008. http://hdl.handle.net/10962/d1002886.

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The 1980s and 1990s saw major changes in the political landscape of the media in many countries that were either reverting or emerging from repressive nondemocratic regimes. Among the notable changes in media industry was the opening up of the national airwaves, which had been a state monopoly, to private sector and community participation. The democratic dispensation also put state broadcasters in the spot-light regarding their editorial content which was previously ‘institutionalised’ as belonging to the ruling regimes. This study set out to investigate the extent to which broadcasting reform legislation meant to address the unfair coverage of contending voices on Zambia’s public broadcaster has had an impact in reversing the situation in the newsroom. Using qualitative methods of investigation, the study established that while the ZNBC staff understand aspects of their role in their newsroom in relation to the principles of public service broadcasting and in line with the enacted legislation, they perceive that, in practice, they have to ensure that the news content still remains a reserve of a few voices in favour of the ruling regime. This was evidenced by testimonies from the news staff’s complaints of continued editorial interference in their work by government leaders and government appointed gatekeepers, as well as selfcensorship. The study recommends, among other things, the full implementation of the recently enacted laws on the operations of ZNBC in order to achieve some minimum levels of being a public broadcaster. It further recommends a serious re-orientation of the ZNBC newsroom and management staff to the current legislative requirements so as to shift their mindset away from their traditionally-held views of thinking that news at that station is only for the ruling regime.
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Mwale, Edna. "An investigation into the impact of the gender policy on journalistic practices at the Times of Zambia newspaper." Thesis, Rhodes University, 2013. http://hdl.handle.net/10962/d1008303.

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This study investigates the impact of the Times of Zambia gender policy on journalistic practices. The policy was formulated to address issues of representation of women both in news coverage and at an institutional level. In spite of the implementation of the editorial gender policy, no change in gendered representation is evident. As a media practitioner and a Zambian woman concerned with social justice, I set out to investigate the impact of this policy on journalistic practices. The study is informed by a Cultural Studies approach to media studies, specifically drawing on the 'circuit of culture' (du Guy et ai, 1997) and focused on two specific 'moments', namely representation and production. Data was collected using two qualitative methods, namely document analysis and semi-structured in-depth interviews. The document analysis established that this policy is informed by a liberal feminist approach to media and identified the weaknesses in its formulation. The subsequent semi-structured in-depth interviews probed the practices and perceptions of male and female journalists and editors in relation to the degree of change in gendered representation in the news. This study finds that the editorial gender policy at the Times of Zambia has not had any significant impact on the journalistic practices and it probed the reason for this lack of effectiveness. It argues that this can be partially attributed to the orientation of the policy within a liberal feminist paradigm which neglects the internal and external factors that influence the representation of women and men in news production. Further, this position ignores the societal structures and power relations which impact, albeit unintentional, on the treatment of news. Inter-organisational factors such as profit maximisation, political interference, the use of news values and news beats are identified as leading to the exclusion of representations of women in hard news. At an intra-organisational level, lack of importance attached to the policy by senior staff and their attitudes to news production in general have meant that the policy was not enacted or ensured in any meaningful way. The study also established that the patriarchal values that characterise Zambian society influence journalists ' and editors' treatment of news, thus making the implementation of the policy ineffective.
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Djokotoe-Gliguie, Edem K. "Media and parliament in the Third Republic: a study of newspaper coverage of parliament by the Times of Zambia and the Post from January to November 2001." Thesis, Rhodes University, 2003. http://hdl.handle.net/10962/d1007796.

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The press is credited with playing a central role in the consolidation of democracy by informing citizens, engaging them in the process of public decision making and governance and stimulating wide and inclusive debate on public matters. In emergent democracies like Zambia, the extent of the media's role as a public sphere, not to mention its impact, is not known. The study set out to investigate the extent of the press' public sphere role, particularly how Zambian newspapers report Parliament and how such coverage informs public opinion. It found that though the press covers Parliament, the nature of coverage does not empower newspaper readers with the kind of context, background and interpretation they would otherwise need to engage in public discourses on matters that affect them from an informed perspective. In the main, the role of the press in informing citizens is not fully realised, not only because uninformative character of coverage, but partly because of low literacy levels and the limited reach of local newspapers. It was against this background that the study recommended ways in which the Zambian press could re-focus its approach to parliamentary news coverage to make it more informational and more inclined towards playing a public sphere role, at least to the newspaper-reading public. Making parliamentary coverage an integrated newsroom function was the main recommendation. It provided the basis for suggesting a practical editorial option for the coverage of the legislature that accommodates the integration of context, background and interpretation into parliamentary news.
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Jere, Caesar. "An investigation of the relative importance of the media in influencing the voting behaviour of Evelyn Hone College students in Lusaka during the December, 2001 presidential elections in Zambia." Thesis, Rhodes University, 2003. http://hdl.handle.net/10962/d1007803.

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This study explores the relative importance of the media in influencing the electoral choices of a small group of Zambians, namely Evelyn Hone College students in Lusaka who participated in the December 2001 elections in Zambia. The study investigates the interplay of mediation between the lived cultural experiences of the sample of students and the impact of media messages. Students at Evelyn Hone College come from different ethnic groupings, social classes, religions and regions. They are exposed to both the state and the privately owned media, which represent a range of political viewpoints. The outcome of the December 2001 elections in Zambia gave the impression that people in urban areas in Zambia were less likely to vote on ethnic lines because they had easy access to different media, ranging from print to electronic, which provided them with diverse information about the political scene, and probably shaped their electoral choices. Conversely, their counterparts in the rural areas appeared to vote along ethnic lines, seemingly because of lack of exposure to the media. It was also assumed that most people in rural areas were not as modernized as their urban counterparts who were more exposed to enlightened sources of information such as professional groups and other elite social institutions which helped them to shape their political opinions than most rural people. The study attempts to establish to what extent the media impacted on the selected sample of urban students in the choice of their presidential candidates in the December 2001 elections in Zambia. The study further investigates to what extent other factors such as ethnic inclinations and other social predispositions influenced them in their choice of the candidates. The interviewees for this study were randomly drawn from a population of Evelyn Hone College students that voted in the December 2001 presidential elections in Zambia. The sample consisted of 30 randomly selected students who were purposely stratified in three focus groups of ten each. Each stratum represented the approximate ethnic equivalence of one of the presidential candidates who contested the December 2001 elections.
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Yoon, Youngmin Shoemaker Pamela J. "Public relations, legitimacy, and media access." Related electronic resource: Current Research at SU : database of SU dissertations, recent titles available full text, 2004. http://wwwlib.umi.com/cr/syr/main.

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Mungonge, Goliath. "A case study of strategic leadership in the creation and development of a privately owned newspaper in Zambia." Thesis, Rhodes University, 2009. http://hdl.handle.net/10962/d1003854.

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Roles of various constituent elements of Strategic Leadership address deep and continuing issues relating to the creation and development of any organization. What is required to help firms successfully navigate the dynamics and uncertain environment in which they compete today to be successful is addressed. The founding in July 1991 of The Post, a privately owned Zambian newspaper, provided a unique opportunity to investigate the roles that various constituent elements of strategic leadership have played in its success. This is largely because much is already known about how state-owned media are managed, financed, and sustained by the state itself, which is fully involved in their re-capitalization and operating costs. The themes identified are at the heart of current debates about the capacity of private organizations to respond to new expectations, market realities, no state funding, globalization, technology, and a long list of other challenges so as to become market driven enterprises. The case of The Post is seen to present a story of an enduring publication in times of political, financial, social and other adversities and the research participants have no illusions about the success of the publication. The case study of The Post also gives useful insight into the many challenges and obstacles faced by the newspaper. It offers examples of determination, focused courage and innovation, complemented by strategic leadership. This was done by means of what emerged from the insight and experiences of the six research participants that were part of the founders of the newspaper and those associated with the development of the newspaper since its inception.
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Flynn, Terence Timothy. "Organizational crisis public relations management in Canada and the United States Constructing a predictive model of crisis /." Related electronic resource: Current Research at SU : database of SU dissertations, recent titles available full text, 2005. http://wwwlib.umi.com/cr/syr/main.

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Komakoma, Leah. "An investigation into fan identity among supporters of the English soccer premier league in Lusaka, Zambia." Thesis, Rhodes University, 2006. http://hdl.handle.net/10962/d1002902.

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This study investigates Zambians’ construction of identities based on their following of the English soccer premier league. The study seeks to understand how Zambian supporters of this league construct their identities based on their encounter with foreign teams/players and how they appropriate the meanings obtained through such viewing in their daily lives. The study is informed by the theories of fandom. Using an ethnographic critique of the media imperialism thesis, the study attempts to explore the meanings that the fans of the English soccer league in urban Lusaka make of the mediated soccer games, while in and outside the viewing spaces – the bars – where the games are ritually watched in groups. Based on the qualitative methods of focus group discussions, individual in-depth interviews and observations, the study probes the phenomenon of the consumption of English premier league football in countries abroad, focusing specifically on the experiences of fans in Lusaka, Zambia. Observation of this phenomenon in Lusaka reveals that fans find pleasure in the tactics that the teams in the league display, the professionalism of the players, goal scoring and self-empowerment for the few women supporters. This study probes these issues in greater depth. The foremost conclusion of the research is that it neither completely rejects nor accepts the media imperialism thesis. Instead, meanings should be understood within the context of the lived experience and reality of the fans.
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Edgell, Robert Anthony. "Creativity and management in the media industry empirical analysis of North American independent magazines /." Gutenberg AG : Univ. of St. Gallen, 2007. http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=35635162&site=ehost-live.

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Lieb, Kristin J. "Pop tarts and body parts an exploration of the imaging and brand management of female popular music stars /." Related electronic resource:, 2007. http://proquest.umi.com/pqdweb?did=1408927501&sid=1&Fmt=2&clientId=3739&RQT=309&VName=PQD.

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Books on the topic "Mass media – Management – Zambia"

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Kasoma, Francis Peter. Communication policies in Zambia. Tampere [Finland]: Tampereen yliopisto, 1990.

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Mwalongo, Sharon. Gender and media baseline study: Zambia report. Johannesburg: Media Institute of Southern Africa, 2003.

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The state of the media in Zambia: From the colonial era to December 2003. Lusaka: Media Institute of Southern Africa, Zambian Chapter, 2004.

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Media management in Nigeria. Lagos: Org Communication Consultants, 1997.

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The struggle for media law reforms in Zambia. Lusaka: Media Institute of Southern Africa-Zambia Chapter, 2006.

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Ltd, AM Creations, ed. A case study of media coverage of trade and aid issues in Mozambique and Zambia. Woodlands, Lusaka, Zambia: Panos Southern Africa, 2005.

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Albarran, Alan B. Management of electronic media. Belmont: Wadsworth Pub. Co., 1997.

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Management of electronic media. 2nd ed. Australia: Wadsworth, 2002.

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Albarran, Alan B. Management of electronic media. 3rd ed. Belmont, CA: Thomson/Wadsworth, 2006.

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Willis, William James. New directions in media management. Boston: Allyn and Bacon, 1993.

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Book chapters on the topic "Mass media – Management – Zambia"

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Klein, Christoph. "Online Service Providing — Challenges in the Mass Medium Internet." In Media Management, 83–88. Berlin, Heidelberg: Springer Berlin Heidelberg, 2003. http://dx.doi.org/10.1007/978-3-540-24786-9_10.

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Dalimunthe, Syarifah Aini. "Rural Indonesian Insight on Mass Media Role in Reducing Climate Change Risk." In Climate Change Management, 61–67. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-70066-3_5.

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Choi, Jinhyuck, Youngsub Han, and Yanggon Kim. "A Research for Finding Relationship Between Mass Media and Social Media Based on Agenda Setting Theory." In Software Engineering Research, Management and Applications, 103–13. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-33903-0_8.

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Dai, Xiaodong, and Guo-Ming Chen. "The Construction of National Image in the Media and the Management of Intercultural Conflicts." In The Handbook of Media and Mass Communication Theory, 708–25. Hoboken, NJ, USA: John Wiley & Sons, Inc., 2014. http://dx.doi.org/10.1002/9781118591178.ch38.

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Drury, Brett, and Samuel Morais Drury. "The Identification of Framing Language in Business Leaders’ Speech from the Mass Media." In Information Management and Big Data, 376–83. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-76228-5_27.

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Garai, Joydeb. "Mass Media and Climate Change Induced Disaster Risk Reduction and Mitigation in Coastal Area of Bangladesh: A Sociological Study." In Climate Change Management, 273–92. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-69838-0_15.

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Ortiz Zezzatti, Carlos Alberto Ochoa, Darwin Young, Camelia Chira, Daniel Azpeitia, and Alán Calvillo. "Mass Media Strategies." In Logistics Management and Optimization through Hybrid Artificial Intelligence Systems, 327–54. IGI Global, 2012. http://dx.doi.org/10.4018/978-1-4666-0297-7.ch013.

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Evolve computing is a generic name given to the resolution of computational problems with base in models of an evolutionary process. Most of the evolutionary algorithms propose biological paradigms, and concepts of natural selection, mutation, and reproduction. Nevertheless other paradigms exist and can be adopted in the creation of evolutionary algorithms. Many problems involve environments not structured which can be solved from the perspective of cultural paradigms, which offer plenty of category models, where one does which do not know the possible solutions at problem, a common situation in the real life. The intention of this research is analyze the Crowdfunding Model, supporting to a social networking to an Indie Pop Band. Sociological research shows that Crowdfunding tends to reveal a bias toward social similarity. Therefore, in order to model this Project supported with Crowdfunding developing an Agent-Based Model that already manages the social interaction, together with featuring information of MySpace Music evolutionary belief spaces. To introduce these theoretical concepts the authors decided use Cultural Algorithms in our approach, explaining the process in detail.
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"Mergers and Mass Markets in Media." In Defining Management, 255–79. New York, NY : Routledge, 2016.: Routledge, 2016. http://dx.doi.org/10.4324/9781315851921-19.

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Catalan-Matamoros, Daniel. "The Role of Mass Media Communication in Public Health." In Health Management - Different Approaches and Solutions. InTech, 2011. http://dx.doi.org/10.5772/22790.

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Shynkaruk, Anton. "Mass media coverage of the Ukrainian political crisis." In The Politics and Complexities of Crisis Management in Ukraine, 138–88. Routledge, 2017. http://dx.doi.org/10.4324/9781315554402-6.

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Conference papers on the topic "Mass media – Management – Zambia"

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Zheng, Yanlin, Luyi Li, and Fanglin Zheng. "Social Media Support for Knowledge Management." In 2010 International Conference on Management and Service Science (MASS 2010). IEEE, 2010. http://dx.doi.org/10.1109/icmss.2010.5576725.

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Xiao, Jun, and Helin Li. "Media Convergence and the Cross-Cultural Communication of Media Events: A Sharon Stone Case Perspective." In 2009 International Conference on Management and Service Science (MASS). IEEE, 2009. http://dx.doi.org/10.1109/icmss.2009.5305350.

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An, Hui. "On Multi-Media Technology in College Teaching." In 2010 International Conference on Management and Service Science (MASS 2010). IEEE, 2010. http://dx.doi.org/10.1109/icmss.2010.5577339.

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Jin, Li, Alexandra Psarrou, Sanxing Cao, and Yajing Chen. "Trends on Interactive Platforms for Social Media through Web2.0." In 2009 International Conference on Management and Service Science (MASS). IEEE, 2009. http://dx.doi.org/10.1109/icmss.2009.5305481.

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Yan, Wei, and Jianghua Sun. "Research and Development of City Image Media Monitoring System." In 2009 International Conference on Management and Service Science (MASS). IEEE, 2009. http://dx.doi.org/10.1109/icmss.2009.5301484.

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Song, Peiyi. "Research on Increment-Exploitation Methods for Digital Media Assets." In 2009 International Conference on Management and Service Science (MASS). IEEE, 2009. http://dx.doi.org/10.1109/icmss.2009.5302755.

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Lu, Yongquan, Chu Qiu, Pengdong Gao, Jintao Wang, and Rui Lv. "Research on Application of Object Technologies in Media Assets Management." In 2009 International Conference on Management and Service Science (MASS). IEEE, 2009. http://dx.doi.org/10.1109/icmss.2009.5305568.

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Mu, Lin, Tang Yao, Hua Rui Cao, and Qiuying Zheng. "Research on the Mechanism of Consumer Generated Media." In 2011 International Conference on Management and Service Science (MASS 2011). IEEE, 2011. http://dx.doi.org/10.1109/icmss.2011.5998989.

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Jiang, Yanping. "Mass Media Sports Information on Activity of Sports of University Students." In International Conference on Education, Management and Information Technology. Paris, France: Atlantis Press, 2015. http://dx.doi.org/10.2991/icemit-15.2015.62.

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Xia, Zhengyu. "Measurement, Modeling and Systemic Implementation of Cross-Media Communication Effect." In 2009 International Conference on Management and Service Science (MASS). IEEE, 2009. http://dx.doi.org/10.1109/icmss.2009.5301196.

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