Academic literature on the topic 'Media marketplace'

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Journal articles on the topic "Media marketplace"

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Mobasser, Nilou. "Media Marketplace." Index on Censorship 31, no. 1 (January 2002): 156–61. http://dx.doi.org/10.1080/03064220208537023.

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Hendra, Dede, Ani Merati, Siti Aprilliani, Muhamad Faozan Afandi, and Nardiono Nardiono. "PERANCANGAN DAN PENERAPAN E-MARKETPLACE UNTUK USAHA KECIL DAN MENENGAH PADA LEMBAGA PEMBERDAYAAN MASYARAKAT KELURAHAN DEPOK JAYA." DEDIKASI PKM 1, no. 1 (July 7, 2020): 60. http://dx.doi.org/10.32493/dedikasipkm.v1i1.6056.

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This community service activity aims to socialize and provide counseling related to knowledge on how to maximize sales through online marketing by opening a business in E-Marketplac. The method used in the form of delivery of material in the form of presentation theory and practice / application of account creation in the E-Marketplace. The method of activity used is in collaboration with the Community Empowerment Institute (LPM) of Depok Village, the activity is carried out at Al Awwal Mosque Jalan Mawar Raya Depok Jaya and provides solutions in accordance with the problems faced by providing training in the form of materials and practices aimed at developing the ability to increase marketing via online media in the E-Marketplace for participants from LPM. The results of the activity showed that prior to the implementation of the PKM, participants from the Community Empowerment Institute (LPM) had known several types of E-Marketplaces, which were related to marketing products through online media that were in one Market, but they only knew the types of E-Marketplaces. of course, they have not been able to create an account and publish products into the E-Marketplace account. However, after the implementation of the activity it was known that the participants from the LPM could understand the basics of creating an account by choosing a Marketplace that was in accordance with the products / services they would market in order to achieve the right target.Keywords: E-Marketplace, Small and Medium Enterprises
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Albarran, Alan. "Redefining the Media Marketplace." Convergence: The International Journal of Research into New Media Technologies 4, no. 1 (March 1998): 27–32. http://dx.doi.org/10.1177/135485659800400104.

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Tarmizi, Tarmizi, and Ismail Ismail. "Model Marketplace Berbasis Kearifan Lokal." Jurnal EMT KITA 4, no. 1 (April 20, 2020): 11. http://dx.doi.org/10.35870/emt.v4i1.125.

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This study aims to create a market model based on local wisdom so that the marketing activities of small businesses can run effectively. To prove the effectiveness of digital marketing media in the form of a marketplace, research subjects are needed, namely small businesses involved directly with online marketing, interview approaches, and their success rate in using digital media (marketplaces). Through this research, it is expected that small businesses can choose wisely and effectively the use of digital media (marketplaces) in their marketing activities so that their sales turnover can increase. The study took the location or object of research in the city of Banda Aceh. Considering that consumer behavior in the city of Banda Aceh is different from one another, of course, it must be measured and tested, whether the market model based on local wisdom can be applied and has a significant relationship to increase marketing activities and product sales of business actors. This type of research uses descriptive qualitative research, data analysis in the field of the research model and method is carried out by interviewing several SMEs and local marketplace users in the city of Banda Aceh. The sample in this study is small business practitioners who actively use the marketplace for the past two years in the process of marketing and selling their products in the online market. From the results of the non-random sampling, 173 respondents were generally employed, who were small businesses. Data collection techniques using interview and questionnaire models, and the analysis model used here is the Crosstabs Test. Based on the results of surveys and interviews with several business actors, it was found that there is a marketplace model based on local wisdom that has a very significant relationship in increasing the income of small businesses marketing and selling their products online in Banda Aceh City. Keywords: Marketplace, Small business actors, Local Wisdom
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Murphy, Daniel. "Religion, Media, and the Marketplace." International Journal of Public Theology 5, no. 2 (2011): 238–39. http://dx.doi.org/10.1163/156973211x562804.

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Rizki Putra, Irwandi, and Muh. Rasyid Ridha. "ANALYSIS AND DESIGN OF Q-STORE MARKETPLACE CASE STUDY OF TEMBILAHAN." JURNAL PERANGKAT LUNAK 2, no. 1 (May 15, 2020): 15–28. http://dx.doi.org/10.32520/jupel.v2i1.873.

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Along with the times, technology and information are developing rapidly in various sectors in terms of human life. In the business world, technological development is very helpful in many ways. The phenomenon that occurs at this time is the increasingly widespread competition in the business world, especially in the field of marketplace in getting consumers to the emergence of various online marketplace sites. So far, Tembilahan online shop business is only known through social media such as Facebook, Whatsapp and Instagram or verbally to the public. Therefore, researchers are interested in taking a title, namely Marketpleace Q-Store Market Analysis and planning. Tembilahan Case Study aims to become a media promotion, and can make it easier for people to find goods that they want. In designing this Marketplace, the analysis used is PIECES and UML (Unified Modeling Language) as modeling and using the Framework code igniter to facilitate researchers in building systems. With the implementation of the Marketplace Q-Store, it provides a platform for seller to market their products.
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Bell, David, and Sara Robaty Shirzad. "Social Media Business Intelligence." International Journal of Sociotechnology and Knowledge Development 5, no. 3 (July 2013): 51–73. http://dx.doi.org/10.4018/ijskd.2013070104.

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Social media tools are increasingly used for relationships management among marketplace actors (e.g. organisations, suppliers and individuals). As markets become ever more global and dynamic, new entrants find themselves struggling to fully understand the marketplace, companies operating with it and changes that occur. The authors discuss Social Media Network (SMN) tools and outline a methodology and procedure that supports the identification of domain specific networks within particular global business-to-business environments. Research is carried out using SMN data about firms in the pharmaceutical industry. The authors use their own methodology to uncover market participants, linkages and prominent issues that may help new firms to position themselves effectively within a new marketplace. SMNs provide a sizable source of information and new approaches are required to fully leverage their considerable value. This paper explores how SMNs can be used as an effective source of business intelligence by utilising two popular SMN platforms.
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Bogart, Leo. "Buying Services and the Media Marketplace." Journal of Advertising Research 40, no. 5 (September 2000): 37–41. http://dx.doi.org/10.2501/jar-40-5-37-41.

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Beaudoin, Christopher E., and Esther Thorson. "A Marketplace Theory of Media Use." Mass Communication and Society 5, no. 3 (August 2002): 241–62. http://dx.doi.org/10.1207/s15327825mcs0503_1.

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Teitelbaum, Michael S. "The Media Marketplace for Garbled Demography." Population and Development Review 30, no. 2 (June 2004): 317–27. http://dx.doi.org/10.1111/j.1728-4457.2004.015_1.x.

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Dissertations / Theses on the topic "Media marketplace"

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Blackshaw, Matthew (Matthew Andrew). "The broadcast marketplace : Designing a more efficient local marketplace for goods and services." Thesis, Massachusetts Institute of Technology, 2012. http://hdl.handle.net/1721.1/76515.

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Thesis (S.M.)--Massachusetts Institute of Technology, School of Architecture and Planning, Program in Media Arts and Sciences, 2012.
Cataloged from PDF version of thesis.
Includes bibliographical references (p. 71-74).
Today's online marketplaces for goods and services are imperfect. Participants make an initial post expressing their intention to buy or sell an object, but all offers on this post are private. These offers can be seen as expressions of other participants' intentions to buy or sell the same item. What if these offers were as public as the initial post? Would this decrease market friction and enable participants to close transactions more efficiently? What if every post and offer were tagged with a location enabling a real-time proximal picture of supply and demand? In this thesis, we explore a different kind of marketplace, a broadcast marketplace, where a combination of public post, proximal awareness and mobility decrease the friction of information flow and facilitate efficiency. This thesis explores the design, implementation and deployment of a system which enables users to efficiently view, understand and act upon this proximal picture of supply and demand. To test the viability of the broadcast marketplace we deployed Peddl, an implementation of the idea, in the MIT and Cambridge, MA community. Over the course of the trial we collected data on 5,839 unique visitors and 805 registered users, who made 726 posts totaling $234,913 in value. From this data we show that the additional transparency of supply and demand afforded by our design results in increased marketplace activity.
Matthew Blackshaw.
S.M.
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Loncraine, Rebecca. "Newspaper city : Djuna Barnes's New York journalism, 1913 to 1921." Thesis, University of Oxford, 2003. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.251475.

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Ventimiglia, Andrew. "Spirited Possessions| Media and Intellectual Property in the American Spiritual Marketplace." Thesis, University of California, Davis, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10036192.

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This dissertation explores the role that intellectual property law plays as it influences the circulation and use of religious goods in contemporary religious organizations in the United States. The coherence of many modern spiritual communities no longer lies in a centralized institution like the church but instead in a shared dedication to sacred texts and other religious media. Thus, intellectual property law has become an effective means to administer the ephemeral beliefs and practices mediated by these texts. I explore a number of cases to demonstrate how intellectual property law can be used to maintain and adjudicate social relations rather than simply determining the proper allocation of ownership over a contested good. This project uses a number of select case studies – the legal battles of the Urantia Foundation and Worldwide Church of God, Scientology’s lawsuits against Internet Service Providers, the practice of sermon-stealing as it relates to the growth of sermon databases – to examine how religious communities ethically justify forms of ownership in religious goods and to highlight the incongruities between theories of authorship, originality and ownership within spiritual communities and those embedded in the law. I conclude that religious property owners construct innovative strategies for knowledge production and distribution as they mobilize IP to organize social and spiritual communities, care for and protect sacred goods, produce new articulations of spiritual identity, and even use the prohibitions of law to enchant material forms.

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Stempeck, Matt (Matt Kelly). "Participatory aid marketplace : designing online channels for digital humanitarians." Thesis, Massachusetts Institute of Technology, 2013. http://hdl.handle.net/1721.1/82434.

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Thesis (S.M.)--Massachusetts Institute of Technology, School of Architecture and Planning, Program in Media Arts and Sciences, 2013.
Cataloged from PDF version of thesis.
Includes bibliographical references (p. 215-236).
Recent years have seen an increase in natural and man-made crises. Information and communication technologies are enabling citizens to contribute creative solutions and participate in crisis response in myriad new ways, but coordination of participatory aid projects remains an unsolved challenge. I present a wide-ranging case library of creative participatory aid responses and a framework to support investigation of this space. I then co-design a Marketplace platform with leading Volunteer & Technical Communities to aggregate participatory aid projects, connect skilled volunteers with relevant ways to help, and prevent fragmentation of efforts. The result is a prototype to support the growth of participatory aid, and a case library to improve understanding of the space. As the networked public takes a more active role in its recovery from crisis, this work will help guide the way forward with specific designs and general guidelines.
by Matt Stempeck.
S.M.
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Bowsher, Andrew John. "Authenticity and the commodity : physical music media and the independent music marketplace." Thesis, University of Oxford, 2014. http://ora.ox.ac.uk/objects/uuid:a421adac-1d86-4351-8778-6e16e1744513.

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This thesis examines the circulation of physical music media (78rpm records, LPs, CDs, tape) in the independent music marketplace. It is based on six months of ethnographic fieldwork in Austin, Texas, amongst the producers of goods for the independent marketplace, independent music stores and consumers of these goods and services. Against prevailing constructivist interpretations, I will argue for the value of authenticity as an analytical anthropological concept because it unites what my research participants value about materiality, technology, and marketplace relationships. In the independent marketplace for physical music media, authenticity is a multi-local, multi-vocal phenomenon. A nexus of economic rationales, design, reproduction-technologies, histories and personal conduct interact in an ongoing process that authenticates music commodities and their marketplace. This means that particular commodities are sought out over others on account of the multi-local authenticities they anchor. The thesis firstly demonstrates how the independent music scene safeguards claims to authentic identities by constructing an opposition to the mainstream, drawing on discourses of ethical production and consumption, sound technologies, spaces of consumption and cultural production. Secondly, I will uncover how physical music media and sound-reproduction technologies are assessed as effective providers of authentic musical reproductions according to their historical contingencies and performative material capacities. Thirdly, I develop the notion of the scene (Shank 1994) from its previously genre-fixed perspective to encompass multiple musical styles operating within a common social network of producers, retailers and collectors. The pluralistic scene I describe utilises multiple musical genres and nuanced notions of materiality and authenticity to establish their complex hierarchy of sonic and technological experiences.
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Kimberly, Gregory Alan. "Learning in MarketPlace : economic objects to think with and talk about." Thesis, Massachusetts Institute of Technology, 1995. http://hdl.handle.net/1721.1/29097.

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Nilsson, Celine, and Andreas Pettersson. "Visual identity: Communicating sustainable development in the Swedish marketplace using visual features." Thesis, Linköpings universitet, Medie- och Informationsteknik, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-108370.

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I takt med ökande informationsströmmar via internet och sociala medier sprids också budskap om miljön och dess bräckliga hälsotillstånd. Detta kan påverka flertalet branscher och företag genom att deras kunder blir mer miljömedvetna och måna om miljön. Det skapar ett behov av att kommunicera företags miljötänk externt, inte bara via text utan även via den visuella identiteten. Denna studie görs på uppdrag av fjärrvärmeavdelningen på Mjölby-Svartådalen Energi AB. Studiens syfte är att undersöka hur detta företag med hjälp av bildelement kan kommunicera hållbar utveckling på den svenska marknaden. Undersökningens datainsamling har genomförts med en blandad metod i form av granskning av kvalitativa audiovisuella material, samt en kvantitativ enkätundersökning. De audiovisuella material som granskades var tre fotografier från fyra olika företag i olika branscher. Bildelement som identifierades i dessa fotografier testades sedan i olika varianter i studiens enkät. Studien visar på att bildelementen bildutsnitt, lager/bilddjup, perspektiv, symmetri, färg, skärpedjup och riktning är vanligt förekommande i kontexten hållbar utveckling. Det har också visat sig att företag i olika branscher som arbetar med hållbar utveckling ofta använder liknande varianter av studiens preciserade bildelement. Dessa varianter kan således tolkas som allmänt vedertagna bland företag vars avsikt är att kommunicera hållbar utveckling. Resultatet från både undersökning av audiovisuella material samt enkät pekar i de flesta fall på ett samband i användandet av bildelement i kontexten hållbar utveckling. Det pekar på att det bildutsnitt som föredras är etableringsbild. Bilddjupet önskas vara långt och färgen grönt förekommer ofta i sammanhang kring hållbar utveckling och förknippas därför med detsamma. Ytterligare färger som förknippas med detta är kombinationen av de två färgerna limegrönt och rosa, men även blått förekommer. Ett långt skärpedjup föredras liksom en riktning pekandes någonstans mellan vertikalt rakt uppåt och horisontellt åt höger.
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Partyja, Jaclyn. "The Author’s Doppelgänger: Celebrity, Canonicity, and the Anxiety of the Literary Marketplace in the Contemporary Novel." Diss., Temple University Libraries, 2016. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/401342.

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English
Ph.D.
This dissertation investigates how and why contemporary canonical authors such as Vladimir Nabokov, Philip Roth, J.M. Coetzee, and Salman Rushdie incorporate their celebrity and canonical status as authors into the fictional worlds of their novels. The contemporary celebrity author in general is at the mercy of a more globalized publication industry that depends on a circuit of international circulation, translation, and the diverse reactions of a transnational readership. More specifically, each of the authors I focus on in this dissertation have become notorious, both for their professional literary achievements as well as various political or sexual scandals running alongside their publication history. The decentralization of the author’s power to control his own image as it becomes stratified across a multiplicity of competing discourses, audiences, and marketplaces is spurred on by a literary marketplace that favors world literature, international circulation, and the whims of readership response. Thus, the need to revise or challenge the public perception of their authorship is constantly at stake for these figures – so much so that they introduce doppelgänger versions of themselves into their fiction to negotiate this relationship. I argue that the hybrid-generic form of autobiographical-metafiction allows these authors to integrate this struggle for authority over their own authorship into both the form and content of their fictional worlds. Ultimately, the project of tracing different iterations of the doppelgänger novelist across national and historical markers helps us formulate a contemporary theory of authorship that asserts how the “author” must always operate in a liminal space between the constructed fictional world and the real historical world.
Temple University--Theses
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Schellhas, Hans. "The Designer as an Agent for Social Change: Creating an Alternative Communications Model Outside of the Marketplace of Private Media Ownership." University of Cincinnati / OhioLINK, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1186772616.

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Robaty, Shirzad Sara. "Using social media to inform supplier selection in new product introduction." Thesis, Brunel University, 2014. http://bura.brunel.ac.uk/handle/2438/8717.

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Supplier networks today are seeing a complete redirection in their purpose from a decade ago. Supplier networks focused originally on transaction-oriented exchanges for sending purchase orders electronically. However, based on the current increased need to understand business risks, supplier networks are demonstrating a clear shift in emphasis from establishing “transaction-based focus” relationships towards the evolution of network platforms. The Aberdeen Group (2011) demonstrates that 76 per cent of supplier networks increasingly are being used to identify new suppliers and market opportunities. Moreover, with social-networking features similar to Twitter, LinkedIn and Facebook (which are very recent phenomena), supplier networks have become more important in their role of spending management based on the ability to help organisations identify new suppliers while sharing information with other buyer organizations. Therefore, analysing data from supplier networks today has become a necessary strategy for optimizing transaction-focused procurement, in addition to improving supplier relationships. With this in mind, the Social Media Domain Analysis (SoMeDoA) framework has been developed to facilitate the decision-making process for selecting flexible suppliers within the e-procurement-based marketplace and apply it to a real set of data gathered from two social-networking sites (Twitter and LinkedIn). The research contributes a rigorous method that analyses effectively domain concepts and relations between notions from social networks and builds the domain ontology. The effectiveness of the framework, in analysing domain and relations, is evaluated by its application to varying datasets gathered from social networks, including the pharmaceutical domain. This model extrapolates findings from stages in the research and marries elements from various papers and frameworks therein, in order to produce a guideline model for organisations seeking a suitable supplier with whom to work. The results of the evaluation are encouraging, and provide concrete outcomes in an area that is little researched.
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Books on the topic "Media marketplace"

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Media and marketplace words. Princeton, N.J: Recording for the Blind & Dyslexic, 2006.

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Marketplace communication. New York: Mastermedia Limited, 1996.

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Audience economics: Media institutions and the audience marketplace. New York: Columbia University Press, 2003.

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Garmer, Amy Korzick. Unmassing America: Ethnic media and the new advertising marketplace. Washington, D.C: Aspen Institute, Communications and Society Program, 2006.

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Gentz, William H. Religious writers marketplace. 4th ed. Nashville: Abingdon Press, 1993.

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Gentz, William H. Religious writer's marketplace. 3rd ed. Philadelphia, Pa: Running Press, 1989.

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American television news: The media marketplace and the public interest. Armonk, N.Y: M.E. Sharpe, 2003.

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Barkin, Steve M. American television news: The media marketplace and the public interest. Armonk, NY: M.E. Sharpe, 2003.

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Understanding the interactive digital media marketplace: Frameworks, platforms, communities and issues. Hershey, PA: Information Science Reference, 2012.

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Pierre, Valette-Florence, ed. Marketplace lifestyles in an age of social media: Theory and methods. Armonk, N.Y: M.E. Sharpe, 2011.

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Book chapters on the topic "Media marketplace"

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Mills, Adam J., Elsamari Botha, and Colin Campbell. "Managing the New Media: Tools for Brand Management in Social Media." In The Sustainable Global Marketplace, 397. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10873-5_240.

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Tuten, Tracy, Christy Ashley, and Jason Oliver. "Social Media Applications for Marketing Educators." In The Sustainable Global Marketplace, 4. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10873-5_4.

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Townend, Judith. "Hyperlocal Media and the News Marketplace." In Media Power and Plurality, 83–98. London: Palgrave Macmillan UK, 2015. http://dx.doi.org/10.1057/9781137522849_6.

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Schultz, Julianne. "Failing the Public: The Media Marketplace." In Australian Communications and the Public Sphere, 68–84. London: Macmillan Education UK, 1989. http://dx.doi.org/10.1007/978-1-349-11077-3_5.

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Metykova, Monika. "Media Diversity and the Marketplace of Ideas." In Diversity and the Media, 60–80. London: Macmillan Education UK, 2016. http://dx.doi.org/10.1057/978-1-137-28600-0_4.

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Rouis, Sana, Moez Limayem, and Esmail Salehi-Sangari. "Social Media and Students’ Achievement: The Role of Culture and Personality." In The Sustainable Global Marketplace, 148–52. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10873-5_77.

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Valette-Florence, Rita, Imene Becheur, and Pierre Valette-Florence. "Measuring the Cognitive and Emotional Relationships Between Readers and Print Media Brands." In The Sustainable Global Marketplace, 431–34. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10873-5_255.

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Pentina, Iryna. "Exploring Self-Brand Connection in The Social Media Context: The Case of Twitter." In The Sustainable Global Marketplace, 282. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10873-5_163.

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Kaigler-Walker, Karen, Zelda L. Gilbert, and Wendy Kay Bendoni. "Impact of Media Celebrities on Geny Fashionistas in China." In Cultural Perspectives in a Global Marketplace, 110–19. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-18696-2_47.

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Napoli, Philip M. "The Audience as Product, Consumer, and Producer in the Contemporary Media Marketplace." In Managing Media Firms and Industries, 261–75. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-08515-9_15.

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Conference papers on the topic "Media marketplace"

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Horii, Steven C., James L. Lehr, Gwilym Lodwick, Yen Wang, Jason Zielonka, John Hoffman, Will Hunt, et al. "The ACR-NEMA Exchange Media Standards: Progress And Future Directions." In The Marketplace for Industrial Lasers. SPIE, 1987. http://dx.doi.org/10.1117/12.967006.

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Abdullah, Anwar Fikri, Azlan Zainal, Hanafi Mohd Tahir, Muhammad Fikri Saidi Othman, Ahmad Khairul Azizi, and Nor ‘Azizull Hakim Bin Nothamdani. "Hyper-Localization Within Shopee Marketplace." In International Conference of Innovation in Media and Visual Design (IMDES 2020). Paris, France: Atlantis Press, 2020. http://dx.doi.org/10.2991/assehr.k.201202.084.

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P. McCarthy, James. "And What of Intellectual Landscapes in the Future?" In InSITE 2005: Informing Science + IT Education Conference. Informing Science Institute, 2005. http://dx.doi.org/10.28945/2900.

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The world of librarianship has undergone a sea change in its understanding of itself and of its role as a contributor to scholarship, teaching and learning during the past twenty years. It now seems poised to facilitate the opening of new vistas on future knowledge access and interpretation. It has become a leading force in the evolution of new intellectual landscapes while at the same time becoming ever more conscious of its traditional custodial role in preserving the media of knowledge transmission. There are so many facets of change taking place, so much research, so many reports, so many scholars and so many commercial companies contributing to create the knowledge society; a knowledge economy. So much of the language and culture of the knowledge society is derived from the world of commerce. Its evolution seems to be more and more market driven. But what might happen if knowledge was no longer the focus of the marketplace? Would production cease? This paper speculates about such a future and the knowledge landscape which might emerge.
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Reports on the topic "Media marketplace"

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Gentzkow, Matthew, Jesse Shapiro, and Daniel Stone. Media Bias in the Marketplace: Theory. Cambridge, MA: National Bureau of Economic Research, February 2014. http://dx.doi.org/10.3386/w19880.

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