Books on the topic 'Medição de performance de marketing'
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Kamps, Ingo, and Daniel Schetter. Performance Marketing. Springer Fachmedien Wiesbaden, 2018. http://dx.doi.org/10.1007/978-3-658-18453-7.
Full textKamps, Ingo, and Daniel Schetter. Performance Marketing. Springer Fachmedien Wiesbaden, 2020. http://dx.doi.org/10.1007/978-3-658-30912-1.
Full textReinecke, Sven. Marketing Performance Management. Deutscher Universitätsverlag, 2004. http://dx.doi.org/10.1007/978-3-322-89163-1.
Full text1958-, Clark Bruce H., ed. Marketing performance assessment. Harvard Business School Press, 1988.
Find full textOffice, National Economic Development, ed. International Marketing Performance. National Economic Development Office, 1986.
Find full textMarketing, Chartered Institute of, ed. Managing marketing performance. BPP Professional Education, 2004.
Find full textStürze, Sascha, Markus Hoyer, Claudio Righetti, and Matthias Rasztar. Agiles Marketing Performance Management. Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-34815-1.
Full textStürze, Sascha, Markus Hoyer, Claudio Righetti, and Matthias Rasztar. Agiles Marketing Performance Management. Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-34815-1.
Full textMoorman, Christine. Assessing marketing strategy performance. Marketing Science Institute, 2004.
Find full textStürze, Sascha, Markus Hoyer, Claudio Righetti, and Matthias Rasztar. Agile Marketing Performance Management. Springer Fachmedien Wiesbaden, 2022. http://dx.doi.org/10.1007/978-3-658-38053-3.
Full textM, Ford Neil, Churchill Gilbert A, Walker Orville C, and Teas R. Kenneth, eds. Sales force performance. Lexington Books, 1985.
Find full textLehmann, Donald R. Marketing metrics and financial performance. Marketing Science Institute, 2006.
Find full textPreuss, Christoph. Retail Marketing and Sales Performance. Springer Fachmedien Wiesbaden, 2014. http://dx.doi.org/10.1007/978-3-658-04630-9.
Full textLuca, Pellegrini, Reddy Srinivas K, Università commerciale Luigi Bocconi. Centro di studi sul commercio., New York University. Institute of Retail Management., and International Conference on Distribution (3rd : 1985 : Angera, Italy), eds. Marketing channels: Relationships and performance. Lexington Books, 1986.
Find full textNational Research Council (U.S.). Transportation Research Board., ed. Transit management, marketing, and performance. Transportation Research Board, National Research Council, 1987.
Find full textLehmann, Donald R. Marketing metrics and financial performance. Marketing Science Institute, 2006.
Find full textBauer, Hans H. Marketing Performance: Messen - Analysieren - Optimieren. Betriebswirtschaftlicher Verlag Dr. Th. Gabler/GWV Fachverlage GmbH, Wiesbaden, 2006.
Find full textRobert, Shaw. Marketing accountability: Improving business performance. FT Retail & Consumer Publishing, 1997.
Find full textLehmann, Donald R. Marketing metrics and financial performance. Marketing Science Institute, 2006.
Find full textMaria Margarida M.C Duarte. Marketing channel behaviour and performance. PhD, 2000.
Find full textAcademy for Health Services Marketing (American Marketing Association) and Symposium for Health Care Marketing (9th : 1989 : Washington, D.C.), eds. Marketing performance: Profiling tomorrow's $urvivors. Academy for Health Services Marketing, American Marketing Associaton, 1989.
Find full textPaul, Farris, ed. Marketing metrics: The definitive guide to measuring marketing performance. Wharton School Pub., 2010.
Find full textFarris, Paul. Marketing metrics: The definitive guide to measuring marketing performance. 2nd ed. FT Press, 2010.
Find full textPaul, Farris, ed. Marketing metrics: The definitive guide to measuring marketing performance. Wharton School Pub., 2010.
Find full textKnowledge, Marketing. Managing Marketing Performance: CIM Revision Cards. Elsevier, 2005.
Find full textFinola, Kerrigan, and Özbilgin Mustafa, eds. Arts marketing. Elsevier Butterworth-Heinemann, 2004.
Find full textKreutzer, Ralf. Marketing Excellence: Sieben Schlu ssel zur Profilierung ihrer Marketing Performance. Gabler, 2007.
Find full textMullin, Roddy. Value for money marketing: A guide to measuring marketing performance. Kogan Page, 2001.
Find full textPractices, LLC Best. Developing the high-performance market research function. Best Practices, LLC, 2001.
Find full textKeuper, Frank. Sales & Service: Management, Marketing, Promotion und Performance. Gabler, 2008.
Find full textHelmold, Marc. Performance Excellence in Marketing, Sales and Pricing. Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-10097-0.
Full textStaff, Marketing Knowledge, and Mike Willoughby. Managing Marketing Performance. Taylor & Francis Group, 2005.
Find full textChristine Moorman and Donald R. Lehmann eds. Assessing Marketing Strategy Performance (Marketing Science Institute (MSI)). Marketing Science Institute, 2004.
Find full textGugel, Craig T., and David W. Stewart. Accountable Marketing: Linking Marketing Actions to Financial Performance. Taylor & Francis Group, 2016.
Find full textGugel, Craig T., and David W. Stewart. Accountable Marketing: Linking Marketing Actions to Financial Performance. Taylor & Francis Group, 2016.
Find full textauthor, Gugel Craig, ed. Accountable marketing: Linking marketing actions to financial performance. Routledge, 2016.
Find full textTonkin, Sebastian, Justin Cutroni, and Caleb Whitmore. Performance Marketing with Google Analytics. Wiley & Sons, Incorporated, John, 2010.
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