To see the other types of publications on this topic, follow the link: Mezinárodní trhy.
Dissertations / Theses on the topic 'Mezinárodní trhy'
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the top 50 dissertations / theses for your research on the topic 'Mezinárodní trhy.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Browse dissertations / theses on a wide variety of disciplines and organise your bibliography correctly.
1
Otýpková, Michaela. "Mezinárodní akciové trhy v podmínkách finanční krize." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-9363.
Full textAbstract:
This diploma thesis deals with trading in the international stock markets in conditions of financial crisis. The theoretical part covers basic definitions associated with stock markets, followed by a chapter dedicated to business cycles, which are significantly related to the stock markets. The first goal of the thesis is numerical comparison of the extensions of the actual financial crisis with the most meaningful financial crisis over last one hundred years. The second aim of the work is to effectuate the technical analysis using selected technical indicators and evaluate its results in chosen periods.
2
Beránek, Jiří. "Technická analýza v aplikaci na vybrané mezinárodní trhy." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-124574.
Full textAbstract:
Diploma thesis focuses on the practical methods and application of technical analysis in international markets. Thesis is divided in three thematic parts. The first one focuses on the history and basic concepts of international exchange markets, futures contracts and the definition of basic terms which are essential for understanding the markets. Second part focuses on the methods of technical analysis which can be divided in two sections -- technical indicators and price action. All mentioned instruments are shown in real market data and charts. Third part focuses on the application of technical analysis in a chosen international market. The application goes through our trading system which combines appropriate technical indicators with price action formation supplemented by methods of money management. Several simulations were made on tested real historical data. The simulations differed in money management settings (automated stoploss tracking, Kelly's formula, Fixed ratio). To find the worst possible trading scenario was used Monte Carlo analysis.
3
Žáčková, Veronika. "Analýza procesu vstupu firmy Chupa Chups S.A. na mezinárodní trhy." Master's thesis, Vysoká škola ekonomická v Praze, 2006. http://www.nusl.cz/ntk/nusl-125.
Full textAbstract:
Diplomová práce se zabývá procesem vstupu španělské firmy Chupa Chups S.A. na mezinárodní trhy s jejími klíčovými produkty - klasickým lízátkem Chupa Chups a bonbóny Smint. V práci je nejprve společnost představena a zasazena do konkurenčního prostředí, poté se práce věnuje formám a chronologii vstupů do jednotlivých zemí a nakonec práce analyzuje mezinárodní marketingovou strategii společnosti Chupa Chups. V práci jsou analyzovány také problémy, se kterými se společnost v procesu vstupu na mez. trhy potýkala.
4
Adámková, Tereza. "Strategie společnosti Karosa a.s. při vstupu na zahraniční trhy." Master's thesis, Vysoká škola ekonomická v Praze, 2006. http://www.nusl.cz/ntk/nusl-7377.
Full textAbstract:
Tato práce zpracovává strategii českého výrobce autobusů, společnosti Karosa a.s., na zahraničních trzích a posuzuje vliv zahraničního majitele na zahraniční obchod firmy. Stěžejní částí práce je rozbor mezinárodního marketingového mixu společnosti Karosa, analýza zahraničního obchodu a závěrečná SWOT analýza.
5
Kargerová, Hana. "Expanze podniku na východní trhy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224462.
Full textAbstract:
This master thesis deals with a choice of suitable strategy for entering the eastern market for K.L.M company. In theoretical part of thesis, there is described a meaning of international trade and international marketing. Practical part consists of an analysis of internal and external factors of examined company, on which the choice of specific market for expansion including the form of entering is based. At the end of the thesis, there is also an analysis of risks which can influence entering foreign market.
6
Beníšek, Stanislav. "Mezinárodní rating a jeho využití pro veřejný sektor." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-192593.
Full textAbstract:
The main focus of this is the use of credit rating by public sector entities and especially by so called sub-soverign entities, i.e. those that are below the central government. Author is primarily trying to understand to what extent credit rating is used by public sector entities globally, what role it plays in their activities, what motivates these entities to seek services of credit rating agencies and ultimately what benefits, if any, credit rating bring to them.
7
Hanáčková, Marie. "Expanze na zahraniční trhy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2010. http://www.nusl.cz/ntk/nusl-222408.
Full textAbstract:
The aim of this graduation thesis is to elaborate on the proposal of expansion into foreign markets for an engineering company. Included in the thesis are theoretical resources, an analysis of present cirkumstances of the company and its environment and an analysis of selected foreign markets with focus on the Austrian market. The last part of the thesis concerns the proposal and recommendation for the company on how to enter the Austrian market.
8
Kadlec, Tomáš. "Strategie vybraných firem při vstupu na zahraniční trhy." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76742.
Full textAbstract:
This diploma thesis deals with development of new international marketing strategy. The goal is to prepare specific company for entering new markets in Slovakia and Jordan. Content of the thesis includes analysis of macro and micro environment of mentioned markets followed by specific recommendations related to particular domains of international marketing mix. International expansion of the company will start from the Czech market and the firm's situation on this market is described in the beginning of the thesis.
9
Hubená, Markéta. "Strategie firmy RÜCKL CRYSTAL, a.s. při vstupu na zahraniční trhy." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4693.
Full textAbstract:
Diplomová práce pojednává o souhrnné strategii střední české firmy, RÜCKL CRYSTAL, a.s., při vstupu na zahraniční trhy. Práce analyzuje postavení společnosti na českém trhu užitkového skla, její konkurenci na českém i světovém trhu, zahrnuje SWOT analýzu firmy. Součástí práce je návrh strategie vstupu firmy na floridský trh, včetně definovaného marketingové mixu, který vychází z PEST analýzy trhu, vývoje na americkém trhu skla a analýzy konkurence.
10
Grofčík, Lukáš. "Potenciál vývozu tradičných slovenských výrobkov na vybrané zahraničné trhy." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-196950.
Full textAbstract:
The aim of the thesis is to explore the potential of Slovak exports of traditional products in selected foreign markets and identify suitable target group of customers for Slovak traditional products. The work is divided into three parts. The first chapter provides the theoretical basis of exports to foreign markets. The second chapter deals with traditional products in the world and Slovakia. In the third chapter we examine the potential of traditional cheese products from Slovakia in selected foreign markets and essential basis for the development of the theme is questionnaire survey focused on perceptions of respondents toward traditional products in a particular country.
11
Rakovčík, Jakub. "Vybrané metody predikce vývoje mezinárodních finančních trhů na základě historických dat." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76789.
Full textAbstract:
First chapter describes International Financial Markets. Second chapter describes market fundamental analysis. Third chapter describes market technical analysis and efficient market hypothesis testing. Fourth chapter discusses market psychological analysis. Fifth chapter encompasses other theoretical background to be used in application. Sixth chapter deals with application of fundamental and technical analysis on a tennis betting market having found parallels between the sports betting markets and financial markets.
12
Gecko, Alexandr. "Potenciál uskupení MIST a jeho vliv na mezinárodní obchod." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-261752.
Full textAbstract:
The thesis deals with the analysis of MIST markets (Mexico, Indonesia, South Korea and Turkey) in comparison to BRIC countries. The aim of the thesis is to emphasise the attractiveness and potential of MIST economies for international business and investments relating to their growing competitiveness. The first chapter introduces world trends in international trade and it describes the origin as well as the development of the group. The carried-out macroeconomic and demographic analysis in the second chapter reveals strengths and weaknesses of the MIST. The third chapter describes trade activities of the MIST and its current position in international trade. The fourth chapter analyses the entrepreneurial and investment environment of the group as well as its level of competitiveness. The carried-out research in the thesis has shown that the MIST economies represent a perspective group of developing markets with potential for trade and investment activities.
13
Šácha, Marek. "Zhodnocení rizik v mezinárodním obchodování společnosti První Kompozitní s.r.o." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2016. http://www.nusl.cz/ntk/nusl-261291.
Full textAbstract:
The Diploma thesis deals with the analysis of the risks that may arise in international trading. The aim of this work is on the basic of the identified analyses to design appropriate measures to eliminace the risk. In the theoretical part are described theoretical insights on international trading and concepts from the field of risk management. In the practical part comes to the performance of the enterprise and business areas. Furthermore, here we find assessment of the current situation of the company, containing an analysis of the external and internal enviroment. The results will be drawn up a risk analysis method RIPRANTN. The last part of the diploma thesis is a proposal for measures to eliminace risk.
14
Sibagatova, Adel. "Analýza zahraničních ekonomických vztahů ČR se zeměmi BRIC." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-81857.
Full textAbstract:
Today there is a great interest in the strategic markets or priority markets in the world. The list includes such countries as Brazil, China, Egypt, India, Kazakhstan, Mexico, Russia, Serbia, Turkey, Ukraine, USA, Vietnam. World find them priority because they hide a great potential and dispose of large amount of wealth, important for the future prosperous development of the whole world. It is clear that other economies that are not in the list, try to establish business relations with these countries and strengthen their positions on their markets. All BRIC countries are currently considered as the priority markets. In my work I tried to describe the current situation in the development of bilateral trade relations between the Czech republic and the BRIC countries. BRIC (Brazil, Russia, India, China) - a young forum of strengthening dialogue and cooperation with major countries among the dynamically developing countries, whose role in the global economy and politics is constantly increasing. During the last decade the BRIC countries became the "locomotive" of economic development in the world. Approximately 50% of world GDP growth in 2010, including the period after the crisis, was produced by BRIC countries. The Czech Republic is a relatively small economy, for which penetration to international trade plays an important role, and therefore for Czech exporters should BRIC markets become in the near term the main object of concentration.
15
Pathóová, Anikó. "Podnikatelský plán Vinotéky Agrovaria export-import spol.s.r.o pro Slovenskou a Českou republiku." Master's thesis, Vysoká škola ekonomická v Praze, 2006. http://www.nusl.cz/ntk/nusl-667.
Full textAbstract:
Diplomová práce je zaměřena na vysvětlení teorie tvorby podnikatelského plánu, která je následně aplikována na podnikatelský plán společnosti Agrovaria export-import spol.s.r.o. Dále tvoří část práce i vysvětlení analýz, které jsou obvykle součástí podnikatelského plánu(SWOT analýza, analýza konkurence). Vybrané problémy mezinárodního marketingu upozorní na časté chyby a rizika s kterými při vstupu na mezinárodní trh třeba počítat, dále uvádí možné formy vstupu pro MSP na mezinárodní trhy a vysvětluje postup eurokontroly. Výsledkem praktické aplikace výše zmíněné teorie je podnikatelský plán Vinotéky Agrovaria export-import spol.s.r.o.
16
Beňa, Daniel. "Český trh finančných derivátov a jeho analýza v porovnaní so svetovým trhom." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75890.
Full textAbstract:
The thesis is focused on financial derivatives, their types, development and practical application. The first chapter deals with the definition of derivatives and description of basic types of derivatives and exotic options. The second chapter describes the development of derivatives in Czech Republic in comparison with G10 countries. In the continuous process of derivative products innovation credit, inflation derivatives and derivatives for electricity and weather are developed. The third chapter presents the derivatives in terms of practical application in the form of option structures, which are used for hedging against the currency risk. The structures are applied to the exchange rate development during the financial crisis period and their impact on businesses is analyzed. Then the hedge efficiency of the structures is analyzed due to use of hedge accounting
17
Machátová, Miroslava. "Zhodnocení rizik obchodování na mezinárodních trzích." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2014. http://www.nusl.cz/ntk/nusl-232897.
Full textAbstract:
MACHÁTOVÁ, M. Risk Assessment of Trading on International Markets. Diploma thesis. Brno: 2014. This Diploma thesis deals with the analysis of risks and benefits that may occur when trading in selected international markets. The aim of this thesis is to suggest appropriate measures to eliminate risks. In the teoretical part, problem of international trade is defined and important concepts of the risk management are explained. Later on a concrete enterprise and its entrepreneurship are introduced. The practical part analyzes the internal and external environment of the company and its market position compared to the competition. Furthermore the situation on the market is evaluated in economic, political, legal and cultural perspective. Various economic and risk-management methods are beeing used for the evaluation. Based on the results of analysis the markets are ranked from the most suitable to the least suitable for international trade.
18
Dolníček, Daniel. "Zhodnocení rizik obchodování společnosti Enjoy Trade, s.r.o. na mezinárodních trzích." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2016. http://www.nusl.cz/ntk/nusl-241353.
Full textAbstract:
DOLNÍČEK, D. Risk assessment of trading in Enjoy Trade Ltd. company on international market. Diploma thesis. Brno: 2016. This Diploma thesis deals with the analysis of risks and benefits that may occur when trading in selected international markets. The aim of this thesis is to suggest appropriate measures to eliminate risks. In the theoretical part, problem of international trade is defined and important concepts of the risk management are explained. The practical part analysis the internal and external environment of the company and its market position compared to the competition. Furthermore, the situation on the market is evaluated in economic, political, legal and cultural perspective. Various economic and risk-management methods are beeing used for the evaluation. Based on the results of analysis the markets are ranked from the most suitable to the least suitable for international trade.
19
Talašová, Monika. "Regulace mezinárodních finančních trhů." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-201876.
Full textAbstract:
The dissertation focuses on different institutional models of financial regulation. It aims to ascertain whether any of the institutional models responds better to the current nature of financial markets.
20
Kneblová, Jana. "Uvedení nové značky na mezinárodní trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-255782.
Full text
21
Kaczor, Pavel. "Trh práce a mezinárodní mobilita pracovní síly." Doctoral thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-77860.
Full textAbstract:
The main subject of this project is the international migration of the labour force. There are two questions which it responds to. The first one: Is it necessary for the Czech labour market to use the foreigners (immigrants) labour force? The second one: Is there a risk of abnormal work emigration and shortage of the Czech national labour force as a result of it? The first part of this project describes current situation at the Czech labour market, potential impacts of the shortage of the labour force and the main factors that are able to improve the situation at the labour market. There are particular analysis in the second part of this project. The object of them are the migration differences among EU countries as same as the imigration and emigration flows of the labour force. One marginalized but very important migration factor is mentioned in the part 8. This is related to differences in child benefits in EU countries. In the part 9 I realized my own empirical survey. It is concentrated on the work migration and migration motives in three various regions in the Czech republic. The result of this dissertation is: 1) The work imigration to the Czech republic is necessary and adequate. 2) The work emigration of the Czech labour force is marginal and not dangerous for the Czech firms and Czech labour market.
22
Poulová, Alžběta. "Postavení Slovinska na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193540.
Full textAbstract:
The diploma thesis is focused on tourism of Slovenia, especially on its position in the international tourism market. Following general informations about Slovenia and its basic macroeconomic characteristic the thesis focuses on Slovenian tourism, its policies, its position in national economy and position in the the international tourism market (particularly in Europe). The evaluation of competitiveness of the country is also part of the thesis. Perspectives of tourism development in Slovenia are presented in the final part.
23
Dudková, Klára. "Specifika mezinárodního marketingu na indickém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16569.
Full textAbstract:
The diploma thesis discusses the importance of marketing mix adaptation in order to succeed in Indian market. It evaluates the most important differences of the market and their influences on marketing activities. Specific factors affecting the marketing strategy and marketing program result from analysis of external environment and Indian consumer recognition. Some practical examples of marketing mix adaptation of successful multinational companies are listed in the last chapter. Moreover, the theses should lead to reflection of real Indian market opportunities. At the first sight the market looks pretty attractive. Upon closer examination successful market penetration seems to be very difficult.
24
Nistorenco, Taisia. "Regulace finančních trhů v mezinárodních souvislostech." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-264035.
Full textAbstract:
This diploma thesis comprises a theoretical, descriptive, comparative and econometric analysis of financial markets regulation in international context. In the first chapter I describe and analyse characteristics of modern financial markets, reasons for their regulation and institutional models of financial regulation and supervision. The second chapter offers an overview of the historical development of financial regulation and evaluates the role of regulatory factor in the outburst of the world financial crisis of 2008. In the third chapter I carry out a comparison of regulatory response to financial crisis in the USA and the EU. Forth chapter deals with regression analysis of the relation between Financial Soundness Indicators of three selected countries. The conclusions driven from this diploma thesis demonstrate that regulation is generally effective as a remedy for market failures, but in other aspects its effects are ambiguous. Intensity of regulation is a secondary impact factor in the formation of financial crises, in fact it is more reasonable to state that crises occur because of the failure of supervision rather than regulation. Due to the international attempts to harmonise the process of remediation of the consequences of the financial crisis, the regulatory response in the USA and the EU was very similar. Statistical analysis did not confirm the common idea that regulation represents a significant barrier for increasing the profitability of credit institutions.
25
Sadloňová, Lujza. "Mezinárodní marketingový mix společnosti vstupující na zahraniční trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2021. http://www.nusl.cz/ntk/nusl-443116.
Full textAbstract:
The diploma thesis focuses on the issue of the international marketing mix of a Czech company entering the German market. It specifies the motives and forms of entering the foreign market and defines the individual components of the international marketing mix. It contains a suggestion for a suitable form of entry, elaboration of an international marketing mix of the company and based on a survey of competitive prices of selected products, it recommends choosing a suitable pricing strategy when entering a foreign market.
26
Panušková, Monika. "Akciový trh ČR v podmínkách mezinárodní finanční krize." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16535.
Full textAbstract:
This master's thesis deals with stock market of the Czech Republic under financial crisis conditions. It is divided into a theoretical and a practical part. The theoretical part describes a stock price, most significant stock bubbles and fundamental, technical and psychological analysis. The practical part of this thesis is dedicated to an up-to-date stock valuation of three representative stock companies quoted on Prague Stock Exchange by using the fundamental analysis. The technical analysis is applied as an additional approach. The main target of this thesis is to verify whether the current Czech stock market can not be designated as a stock bubble any more in contrast to a situation before the financial crisis.
27
Císařová, Markéta. "Producentské strategie v dokumentárním filmu na mezinárodním trhu." Master's thesis, Akademie múzických umění v Praze. Filmová a televizní fakulta AMU. Knihovna, 2011. http://www.nusl.cz/ntk/nusl-96934.
Full textAbstract:
This thesis seeks to analyse a producer?s thinking about the making of a creative ducumentary on the international market. It aims to do so through the analysis of strategies used by specific producers in the Central and Eastern Europe.
The project describes the particularities in making the of as well as financing a creative documentary and its development in the last two decades. It examines the producer?s relationship towards the director and the extent to which he can creatively participate in the process of creation and the subsequent presentation of the film work. This thesis also tries to describe the choice of available production strategies which can very fundamentally determine the success or the failure of the film.
The term strategy describes a collection of personal practices and important decisions made by individual producers based on either their good intuition or an extensive experience. It could be described as a mosaic of skills that creates the art of production.
To achieve the objectives of the thesis, the chosen research method is based on facts and personal observations of the author. For the purpose of this project she choose four diffrent producers from the formel Eastern Block. All of them tend to think comprehensively about their work and often produce films for the international market; an ambition, that is also reflected in the funding of the projects. At the same time, they are all very renowned producers in their own countries, actively encouraging the domestic authors of mostly documentary films. Naturally, each of these producers has his or her unique approach to film production and this difference is the author?s main focus.
Selected producers: Jiří Konečný (endorfilm, Czech Republic), Martichka Bozhilova (Agitprop, Bulgaria), Anna Wydra (Otterfilms, Poland) a Alexandru Solomon (HiFilm Productions, Romania).
The data was collected from articles and publications but mainly in the form of interviews with the producers themselves and their local film makers. In an attempt to describe the film market in which the producers operate, each chapter is introduced with the characteristics of his homeland. This should help to set his work and thinking in the appropriate socio-economic context. An important part of the thesis represent the case studies of selected film producers. Here, the analyses of specific films are an attempt to better explain the issue. The characteristics of each producer helps to provide a deeper individual analysis, considering not just the nature of their work, but also their personal history and any other significant characteristics.
The creation of a how-to-become-a-successful-producer manual is certainly not the aim of this work. It is rather a deeper analysis of this profession based on the author?s personal observation. The project tries to compare different ways of producer thinking with the consideration of their advantages and drawbacks. Finally, it seeks to estimate the further direction and find out more about plans and visions of the contemporary producers of creative documentaries.
28
Kováříková, Zuzana. "Sektor luxusního zboží v mezinárodním měřítku." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-192980.
Full textAbstract:
This thesis is basic overview of luxury sector in the international environment. The paper deals with the development of international luxury markets and examines the impact of global economy on the overall performance of the luxury sector. It also explores the issue of democratization of luxury and degradation of luxury brands affected by the wave of globalization and the expansion of luxury brands on emerging markets.
29
Najmanová, Veronika. "Specifika trhu práce IT aplikovaná na mezinárodní společnost Devoteam, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3712.
Full textAbstract:
Diplomová práce se zaměřuje na makroekonomickou a mikroekonomickou analýzu trhu práce v IT sektoru. Mikroanalytická část práce se věnuje analýze motivace a spokojenosti ve firmě Devoteam, s.r.o. Výsledkem práce je doporučení pro personální politiku společnosti (na základě zjištěných informací z makro a mikroanalýzy trhu).
30
Búry, Jan. "Význam investičního ratingu a mezinárodních ratingových agentur pro stabilitu mezinárodních finančních trhů." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75407.
Full textAbstract:
Credit rating agencies judge the creditworthiness of the debtors and debt obligations and the relative probability of their default. Credit rating plays a very important role in the financial markets. It influences the behavior of all participants (investors, debtors and regulators) of the market transactions. The first part of the thesis deals with definition and function of the credit rating. The main controversial points in the activity of the credit rating agencies will be discussed, as well as how the industry is regulated. In the second part it is claimed that the opinions of the credit rating agencies on sovereign bonds (sovereign rating) contribute to the overheating of the economies or to the deeper recession due to procyclicity of the rating. The actual credit rating of the country will be compared with a rating based on a theoretical model designed with publicly available economic data.
31
Koňáková, Jaroslava. "Mezinárodní marketingová strategie vybrané společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3267.
Full textAbstract:
Diplomová práce zpracovává marketingovou strategii pro vstup na trh Velké Británie pro společnost Stomi s.r.o. V první části práce jsou shrnuty relevantní teoretické koncepty a popsána metodika tvorby marketingové strategie v prostředí Business to Business. V praktické části práce je na základě této metodiky vypracována analýza trhu Velké Británie a navržena marketingová strategie.
32
Gregušová, Vendula. "Postavení Chorvatska na trhu mezinárodního cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4179.
Full textAbstract:
This thesis deals with travel and tourism in Croatia, describes its current position on the international market with regard to the historical context. A big part of the thesis is also focused on tourist attractions Croatia has to offer both cultural, natural and social as well as hospitality facilities. It also discusses the impact of travel and tourism on croatian economy and mutual relations and tourism between Croatia and the Czech Republic. Finally SWOT analysis of Croatia as a tourist destination is presented.
33
Večerka, Jan. "Zakládání firmy v podmínkách nestabilních mezinárodních trhů." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-10634.
Full textAbstract:
The aim of this disseration is to find a place for the rise and development of a firm operating on the real estate market. This is achieved on the basis of the real estate market analysis and its opportunities in the perspective of current economic problems. There are two main topics in this thesis: the first one concerns the real estate market and the second one concerns the business plan. The theoretical approach both to the real esate market and the business plan is presented in the theoretical part. In the applicational part is firstly analysed the Czech real esate market, which is folloved by the business plan of United Project Management company.
34
Štěpánek, Jaroslav. "Analýza mezinárodního trhu mobilních digitálních distibučních platforem." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-136361.
Full textAbstract:
The main subject of this diploma thesis is the mobile digital distribution market. The first chapter defines important terms and describes the area comprehensively. The second chapter lists examples of some platforms, shows statistical data and introduces common business models. The third chapter compares the Apple App Store and Google Play based on selected criteria. The fourth chapter deals with conducted survey data in order to test the hypothesis that czech consumers in general do not show a difference in attitude towards mobile distribution storefronts compared to their foreign peers. The fifth and last chapter tries to analyze technical backgrounds of varying content availability across different countries. Also, it deals with selected legal issues.
35
Stibůrková, Michaela. "Postavení Islandu na trhu mezinárodního cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-204011.
Full textAbstract:
The diploma thesis focuses on position of Iceland as an international tourism destination. The first chapter defines theoretical framework for the thesis, whereas the second chapter introduces essential information about the country and its macroeconomic environment. The third chapter deals with the topic of Icelandic tourism and its importance for the economy. The influence of the Eyjafjallajökull eruption in 2010 for tourism is taken into account. The following chapter number four is based on questionnaire about attractiveness of Iceland for Czech tourists. The final chapter sumps up trends of Iceland tourism and focuses on other possibilities of development in this field. In the end the forecast of Icelandic inbound tourism is calculated with a method called regression analysis.
36
Radošinský, Martin. "Využití analýz pro intradenní obchodování na mezinárodním měnovém trhu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-241469.
Full textAbstract:
The main aim of this diploma thesis is to analyze the options of trading Forex by combining fundamental and technical analysis in connection to intraday trading. One of the goals is to identify pros and cons of these analysis. Based on the gained information, design trading portfolio consisting of different strategies. Each strategy will be programmed as automated trading system and optimized and tested on historical price data.
37
Drahotová, Kristýna. "Egypt: ekonomika a postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-192901.
Full textAbstract:
The diploma thesis deals with economy of Egypt and its position in the international tourism market. The aim of the thesis is to analyse economy and tourism of Egypt and define their relationship. The thesis is focused on the period of global economic crises and the following political crises, and tries to emphasize the impact of these two events. The thesis is divided into three chapters; the first one is a theoretical basis for the analysis itself. The second chapter is devoted to an outline of the political situation and analyses development of the main macroeconomic indicators in the context of the events of past few years. The third chapter analyses tourism and its effect on the economy.
38
Štrausová, Martina. "Irsko: ekonomika a postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193557.
Full textAbstract:
The master thesis focuses on Irish economy and its position in the international tourism. The aim of the thesis is to analyse economic situation in the country and evaluate position of Ireland in the international tourism. First part of the thesis contains the basic terms and definitions in the area of tourism. Second part of the thesis deals with the analysis of the country based on macroeconomic indicators and it also deals with the competitiveness in the global economy. The third part is focused on Irish tourism, its tourist regions, attractivities and evaluation of the competitiveness and position in the international tourism. Tourism organizations operating in Ireland and also the way of thein promotion in the international markets are mentioned in the third part of the thesis.
39
Levák, Adam. "Itálie: ekonomika a postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-197239.
Full textAbstract:
The aim of this diploma thesis is to analyze the development of key economic indicators and indicators of tourism and determination of trends of Italian economy and tourism in the last years. The first chapter is about the influence of the global financial crisis on the development of Italian economy and the economic competitiveness. This chapter also analyzes the measures which were approved by Italian government in effort to improve the state of the economy after the crisis. The second chapter defines the tourism in Italy and describes the development of inbound, outbound and domestic tourism, Italian tourism trends and the tourism competitiveness of Italy. The third chapter compares Italy, Portugal, Greece and Spain in terms of economic level and position of these countries in the international tourism market. The last part of this thesis is devoted to the comparison of Italian regions Lombardy and Calabria which are analyzed by chosen indicators for purpose of showing regional differences between both regions.
40
Trubačová, Klára. "Španělsko: ekonomika a postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197686.
Full textAbstract:
The diploma theses analyzes the influence of global economic crisis on Spanish tourism. The aim of the theses is to evaluate development of tourism in Catalonia after the global economic crisis. Firstly, the theses deals with the current economic situation in Spain and it's impact on tourism. The next part of theses is focused on economic situation and tourism of Catalonia. The impact of the crisis is demonstrated on international arrivals and revenues, hotel occupancy, number of overnights and employement. In conclusion, the theses focuses on the development opportunities of the Catalan tourism in the future.
41
Šarbortová, Kateřina. "Chorvatsko: ekonomika a postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197873.
Full textAbstract:
The diploma thesis is focused on Croatia's economy and position in the international tourism market. The object of the thesis is a study of Croatia's economy and tourism in connection with its accession to the European Union. The aim of the thesis is to analyse macroeconomic indicators and evaluate position of Croatia in the international tourism market along with assessment of competitiveness in both areas. First part of the thesis evaluates economic situation of Croatia and its competitiveness. Considering Croatia's accession to the European Union, the thesis provides a comparative analysis of selected macroeconomic indicators with those of member states. The next part of the thesis is focused on tourism in Croatia, its characteristics and evaluation of competitiveness and position in the international tourism market. In the last part, the diploma thesis describes problematic areas and current policies of tourism in Croatia.
42
Svobodová, Lucie. "Rusko: ekonomika a postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-206741.
Full textAbstract:
The diploma thesis is written on the topic of Russia: macroeconomics and position at the international tourism market. The theoretical part explains the basic concepts of tourism, describes the basic macroeconomics indicators and define the position of tourism in the global economy. The second part deals with the development of the economy of the Russian Federation from its very begining up to the present. The third part discusses the Russian Federation in the terms of tourism, international income and arrivals. The last part analyzes tourism between the Czech Republic and the Russian Federation. For this part of diploma thesis has been prepared two questionnaires among residents of the Czech Republic and the Russian Federation.
43
Doležalová, Michaela. "Mezinárodní marketingová strategie společnosti S&T AG." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-14321.
Full textAbstract:
Teoretická část diplomové práce zahrnuje charakteristiku mezinárodního marketingu a vybraných strategických přístupů k mezinárodnímu podnikání, identifikaci specifických vlastností trhu průmyslových výrobků a jejich aplikaci při segmentaci tohoto trhu a užití marketingových nástrojů. Obsahem praktické části diplomové práce je analýza mezinárodní marketingové strategie společnosti S&T AG, která je předním dodavatelem IT řešení a služeb ve střední a východní Evropě. Praktická část zahrnuje také podrobný popis procesu vlastního marketingového výzkumu, který se týkal kompetenčních center S&T, a doporučení pro management.
44
Hudíková, Jana. "Mezinárodní obchodní zastoupení." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-192427.
Full textAbstract:
Diploma thesis deals with the options obtaining of foreign markets, especially by institute of agency. There is also analysis the legislation, both in terms of international, community as well as national law . Great attention is paid to the person of commercial agent, his rights and obligations, as well as the demands on him and his selection criteria. In the conclusion of the thesis are already mentioned cases decided by the Court of Justice of the EU, which relate to issues of agency. The objective of the work is to assess the possible variants acquisition of foreign markets, especially the agency and its comprehensive evaluation including all of its other attributes.
45
Filimonov, Anton. "Vstup výrobní firmy na trh EU." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-205220.
Full textAbstract:
This diploma thesis considers the possibility for Ukrainian manufacturing company entry into the Czech market. The diploma thesis aim is to analyze the possibility for the Ukrainian company entry to the Czech Republic and to choose an optimal form of an entrance. And on the basis of these results to offer the standardized method for the entry of the Ukrainian company into the European market. For achievement of the diploma thesis aim the most used methods are analysis, synthesis and comparison. Main analytical tools are Porter's five forces analysis and PEST analysis. Approach to the choice of the best form for an expansion to foreign markets can be used by the companies in case of making decision on geographical diversification of its zone of sale.
46
Poživilová, Iva. "Makroregion Evropa a jeho postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73995.
Full textAbstract:
The main goal of the final thesis is to evaluate the position of makroregion Europe on the international tourism market. The theoretical part of the thesis deals with methodological framework, important notions of tourism and main factors, which contribute to tourism development. The practical part is focused on makroregion Europe itself, where tourism has experienced continued expansion and is a long-term leader on the international tourism market. The theoretical knowledge is applied and european subregions are analysed considering main development trends. Under the impact of the worldwide financial crisis, unfavourable demographic trend and competiton of Asia-Pacific destinations, European union exerts an effort by means of New political framework for tourism to retain position as a world's top destination on the international tourism market.
47
Hrychová, Tereza. "Nový Zéland: ekonomika a postavení na mezinárodním trhu cestovního ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-192676.
Full textAbstract:
The diploma thesis deals with New Zealand's economy and position in the international tourism market. The aim of the thesis is to analyse macroeconomic indicators and evaluate position of New Zealand in the international tourism market along with assessment of competitiveness in both areas. Firstly, the thesis evaluates economic situation of New Zealand and its competitiveness. A comparative analysis of selected macroeconomic indicators with chosen countries from the region Asia and Pacific is also provided. Secondly, the thesis focuses on tourism in New Zealand, its characteristics, main destinations, attractions and the latest statistics along with the evaluation of competitiveness and position in the international tourism market. Finally, the thesis describes problematic areas and current policies of tourism in New Zealand, and mentions its possible future development. The findings are presented in SWOT analysis.
48
Uhrin, Tokhyan Ani. "Ženy na trhu práce v České republice v mezinárodním srovnání." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-359524.
Full textAbstract:
This diploma thesis is focused on position of women on the labour market in the Czech Republic. By descriptive analysis of data relating to employment, unemployment, specific form of work and other indicators, character of Czech labour market is described. There is also a part devoted to State aid for parents with small children, facilities providing childcare and job opportunity for mothers on the labour market. The thesis also includes comparison of selected indicators, which describe situation on the labour market and family policy in chosen countries of western and northern Europe. Possibility to ensure work-life balance is considered to be the main aspect of this topic. The issue of women's position on the labour market is not examined only from gender point of view.
49
Kampe, Peter. "VÝNOSNOST, RIZIKO A LIKVIDITA SLOVENSKÉHO TRHU S DLUHOPISY A JEJICH MEZINÁRODNÍ SROVNÁNÍ." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2317.
Full textAbstract:
Tato diplomová práce pojednává o výnosnosti, riziku a likviditě slovenského dluhopisového trhu v letech 1997-2006 a o porovnání těchto charakteristik s dluhopisovými trhy Česka, Německa a Anglie za léta 1999-2006. Cílem této práce je kvantifikovat a zhodnotit dané charakteristiky dluhopisů slovenského trhu jak na individuální bázi, tak ve srovnání s vybranými trhy dluhopisů. V závěru je vyhodnocena úroveň slovenského trhu jako nedostačující vzhledem ke srovnání s vybranými trhy dluhopisů.
50
Brodníček, Lukáš. "Investiční příležitosti v mezinárodním prostředí." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-203840.
Full textAbstract:
The following master´s thesis analyzes the process of searching investment opportunity in the international investment background. The first part describes investment environment including various types of financial assets, investment process and structure of financial markets. The second practical part analyzes a particular investment opportunity in form of a selected company stocks.