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1

Uppu, Kiran Kumar. "Durable superpave hot-mix asphalt mixes in Kansas." Thesis, Kansas State University, 2012. http://hdl.handle.net/2097/13595.

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Master of Science<br>Department of Civil Engineering<br>Mustaque Hossain<br>A recent study at Kansas State University has shown that asphalt producers in Kansas are producing hot-mix asphalt (HMA) mixtures with lower asphalt contents than those in the job-mix formula. These drier mixtures are thought to be susceptible to moisture. This project evaluated the effect of asphalt content on rutting and moisture resistance of HMA. Two different mixtures and four varying asphalt contents, optimum and lower, were selected. Another large-size mixture with four varying asphalt contents was also studied.
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Kassem, Emad Abdel-Rahman. "Measurements of moisture suction in hot mix asphalt mixes." Thesis, Texas A&M University, 2005. http://hdl.handle.net/1969.1/4259.

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The presence of moisture in hot mix asphalt (HMA) causes loss of strength and durability of the mix, which is referred to as moisture damage. This study deals with the development of experimental methods for measuring total suction in HMA, which can be defined as the free energy state of water in HMA mixes. The total suction is related to the ability of moisture to get into the mix under unsaturated conditions; it is also related to the ability of the mix to retain moisture. Soil suction has been studied extensively. However, suction in HMA as a porous material and its relationship to moisture
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Siegel, Timothy C. "Correlation of mix characteristics with rutting in bituminous mixes." Thesis, Georgia Institute of Technology, 1992. http://hdl.handle.net/1853/19552.

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Moore, Vernon Morgan. "Evaluation of a laboratory accelerated stripping simulator for hot mix asphalt mixes." Master's thesis, Mississippi State : Mississippi State University, 2004. http://library.msstate.edu/etd/show.asp?etd=etd-07082004-103955.

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Ortega, Schelin Sean Harry. "Does This Mix Sound “Trve” To You? : Authenticity, Retro Culture and Metal Mixes." Thesis, Högskolan Dalarna, Institutionen för kultur och samhälle, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:du-37643.

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Despite the rapid development in technology that enables metal music producers today to create “perfect” sound mixes, many bands, artists and producers choose to make their creations sound old or “retro”. A song is created for this study and mixed in two different ways, one with a more“retro” direction and the other with a more “modern” direction. Five respondents were then made to listen to both mixes and were interviewed on what they thought of each respective mix and why they think retro culture is so prevalent today. The data gathered from the interviews show that the respondents describe
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GONG, WENYI. "Investigation of Moisture Susceptibility of Warm Mix Asphalt (WMA) Mixes through Laboratory Mechanical Testing." Digital WPI, 2011. https://digitalcommons.wpi.edu/etd-theses/1000.

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"The presence of moisture can lead to serious damage in Hot Mix Asphalt mixes and failures of HMA pavements. This is of an even greater concern for Warm Mix Asphalt (WMA) due to the use of much lower production temperatures which may not be high enough to completely dry the aggregates. In this Maine DOT study, the use of fracture energy parameters was evaluated to determine the influence of incomplete drying of mixes on their mechanical properties. Fracture energy based parameters (ER: energy ratio; RER: ratio of energy ratio) were determined from the following indirect tensile testing on mixe
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Meroni, Fabrizio Luigi. "Optimizing the Use of Reclaimed Asphalt Pavement (RAP) in Hot Mix Asphalt Surface Mixes." Diss., Virginia Tech, 2021. http://hdl.handle.net/10919/101865.

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The most common use of reclaimed asphalt pavement (RAP) is in the lower layers of a pavement structure, where it has been proven as a valid substitute for virgin materials. Instead, the use of RAP in surface mixes is more limited, with a major concern being that the high RAP mixes may not perform as well as traditional mixes. To reduce risks of compromised performance, the use of RAP has commonly been controlled by specifications that limit the allowed amount of recycled material in the mixes. However, significant cost and environmental savings can be achieved if more RAP is included in the su
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Manandhar, Chandra Bahadur. "Rapid estimation of lives of deficient superpave mixes and laboratory-based accelerated mix testing models." Diss., Manhattan, Kan. : Kansas State University, 2010. http://hdl.handle.net/2097/3868.

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9

Jenkins, Kim Jonathan. "Mix design considerations for cold and half-warm bituminous mixes with emphasis of foamed bitumen." Thesis, Stellenbosch : Stellenbosch University, 2000. http://hdl.handle.net/10019.1/51831.

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Dissertation (PhD)--University of Stellenbosch, 2000.<br>ENGLISH ABSTRACT: The use of foamed bitumen and bitumen emulsion as binders for use in road rehabilitation is gaining favour globally. High-level road facilities through to unpaved roads requiring attention are being treated with these binders due to environmental, economic and practical benefits in the use of cold bituminous mixes. In addition, static and mobile plant with the capability of performing stabilisation using bitumenemulsion and foamed bitumen has become commercially available and widely utilised, as a result of devel
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Repaská, Kristína. "Marketingový mix vybraného podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75325.

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The aim of presented Master's degree work is to analyze already established marketing mix of new business and to optimize it or suggest the new one. This master's thesis is divided into two parts, theoretical and practical. In theoretical part we have elaborated theoretical knowledge about marketing mix and its creating and summarized the basic analyses and theoretical resources, necessary to define particular parts of marketing mix. Second, practical part of this thesis includes a description of new established business Coffee Beer Wine bar u Kemov, characterization of the actual structure of
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11

Xu, Yichao. "Investigation of Effects of Moisture Susceptibility of Warm Mix Asphalt (WMA) Mixes on Dynamic Modulus and Field Performance." Digital WPI, 2012. https://digitalcommons.wpi.edu/etd-theses/111.

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Residual moisture from incompletely dried aggregates would most likely remain in the Warm Mix Asphalt (WMA) due to its lower production and compaction temperature, resulting in harmful effects on field performance. Dynamic modulus has been recognized as a parameter that reflects the overall behavior of asphalt mixtures and possesses promising correlations with field performance. This study aims to investigate the effects of moisture susceptibility of WMA on dynamic modulus and simulate the field performance with the aid of Mechanistic-Empirical Pavement Design Guide (MEPDG) software. Four dist
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Demuthová, Denisa. "Analýza komunikačního mixu společnosti Enterprise." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-360507.

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This Masters Thesis deals with an analysis of promotion mix of the company Enterprise. The objective of this thesis is to introduce company Enterprise Holdings along with its marketing and communication strategies. Furthermore, it includes a survey that was conducted in order to discover respondents awareness of Enterprise Rent A Car marketing activities and additional products. The recommendations are introduced on the basis of the surveys results. Moreover, in the theoretical part there are explained the basic marketing terms, e.g., integrated marketing communication, marketing mix, SWOT ana
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Björkman, Gustav. "Can the use of subgroups in music mixing improve the preference of a mix and what perceived qualities are most prevalent in preferred mixes, as well as mixes with and without subgroups?" Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik, konst och samhälle, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-84854.

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Subgrouping is a mixing technique that most mix engineers use. Little research on perceptual evaluations of mixing techniques has been done and what little research that has, has been done on automatic mixing systems. When it comes to research on subgrouping in automatic mixing systems the results show a significant preference towards automatic mixes with subgroups over mixes without. This study aims to test the same notion that the use of subgroups improves listener preference but this time in mixes created by humans. A group of mix engineers created two mixes of one song, one with the use of
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Holt, Jim, Kevin Metzger, Brandon Mizell, et al. "MIPS Scenarios." Digital Commons @ East Tennessee State University, 2018. https://dc.etsu.edu/etsu-works/6467.

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Brañez, Callupe Javier Cristhian, Calixto Grecia Elizabeth Guizado, Ramírez Eduardo Humberto Irujo, Velarde Maritha Steffany Tuesta, and Arias Vanessa Katherine Vera. "Miss Clean." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2019. http://hdl.handle.net/10757/652567.

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Miss Clean es una empresa dedicada a la limpieza y mantenimiento de carteras para mujeres ejecutivas y modernas que no disponen de tiempo suficiente para realizar dicha actividad. La empresa está ubicada en el distrito de San Borja para atender los pedidos de nuestro público objetivo, mujeres entre los 25 y 55 años que viven en los distritos de San Borja, San isidro, Surco, La molina y Miraflores del NSE B. Gracias al análisis del entorno realizado se detectó una necesidad insatisfecha en mujeres que no encuentran un lugar confiable donde hacer el mantenimiento a sus carteras con total gar
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Alexander, Jeffrey 1982. ""Miss Kathy"." Thesis, University of North Texas, 2015. https://digital.library.unt.edu/ark:/67531/metadc799527/.

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Miss Kathy is a documentary film that tells the story of Kathy Griffin-Grinan, a lead recovery coach for prostitution and human trafficking with the Harris County Sheriff’s Office. Her non-profit organization —We’ve Been There, Done That – works in conjunction with law-enforcement to offer the survivors of prostitution a chance at rehabilitation. With endless enthusiasm, she mentors survivors as they struggle to escape a destructive lifestyle. This film also explores the relationship between human trafficking and prostitution, while addressing issues of victimization and exploitation.
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Bradley, Mary King. "Miss Where." Thesis, University of Iowa, 2016. https://ir.uiowa.edu/etd/6061.

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Taiwanese fantasy novels are few. This translation of Liu Zhi-Yu’s award-winning debut novel Miss Where seeks to bring the book to the attention of a western audience sure to appreciate a tour-de-force of creativity in the best fantasy tradition. Owing something to Neil Gaiman’s novel Neverwhere as well as Peter Pan’s Neverland, the fantasy land of Mishi-hui introduced in the novel blends the best of western and eastern fantasy traditions.
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Alzamora, Trabucco Gonzalo, Chávez Cynthia Isabel Reyna, and Antúnez Teófilo Fernando Valverde. "Miss uñas." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2019. http://hdl.handle.net/10757/639539.

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En la actualidad, hombres y mujeres estudian, trabajan, son independientes o dependientes teniendo algo en común, todos buscan tener tiempo para sí mismos y para su cuidado personal. Debido a las diferentes tareas que realizan a lo largo de su día cuentan con poco tiempo para ello, es por eso que Miss Uñas es una nueva propuesta innovadora que permitirá que el cliente en la comodidad de su hogar se le pueda brindar el servicio de manicure o pedicure, o de lo contrario en el momento que recorra un centro comercial poderse hacerlo en nuestras máquinas express de uñas. El objetivo de este traba
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Dudková, Klára. "Specifika mezinárodního marketingu na indickém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16569.

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The diploma thesis discusses the importance of marketing mix adaptation in order to succeed in Indian market. It evaluates the most important differences of the market and their influences on marketing activities. Specific factors affecting the marketing strategy and marketing program result from analysis of external environment and Indian consumer recognition. Some practical examples of marketing mix adaptation of successful multinational companies are listed in the last chapter. Moreover, the theses should lead to reflection of real Indian market opportunities. At the first sight the market
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Isén, Daniel. "Mixi Print AB." Thesis, Blekinge Tekniska Högskola, Sektionen för teknokultur, humaniora och samhällsbyggnad, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-5075.

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Detta projekt är en hemsida för Mixi Print AB. Den ska fungera som en framsida för företaget ur ett digitalt synsätt, en plats där det går att få fram information om företaget och dess produkter snabbt och enkelt. Jag har arbetat med programmet flash eftersom det ger möjlighet till bra och enkel men ändå fräsch design. Till detta så har jag kombinerat php och MySQL för att kunna koppla det till en databas. Som en del i projektet så har jag också reflekterat över grafiska bitar på Internet jämfört med hur det var innan.<br>Detta är en reflektionsdel till en digital medieproduktion.
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Nevrlá, Lenka. "Návrh marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-234801.

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The Master’s thesis deals with the evaluation of the marketing mix of the specific business subject. It compares teoretical knowledges of the individual elements of the marketing mix with the reality. It analyses internal and external subject’s environment and it evaluates the questionnaire survey focused on the found problems of the individual elements of the marketing mix. The result is proposal fot the improvement of the current status of the marketing mix.
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Šimková, Alena. "Návrh marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-241405.

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This Master’s thesis deals with the marketing mix of the language school. Thesis is divided into four main chapters. The first chapter defines the basic marketing concepts and analysis. The second chapter applies the theoretical knowledge to the language school and concludes with a marketing research. The third, most important chapter provides proposals for the necessary changes and finds the viable steps to improve the current marketing mix. The last part concludes the thesis by providing an economical evaluation of the changes proposed in the previous chapter.
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Ekerová, Jana. "Návrh marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-241535.

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This diploma thesis deals with marketing mix of jewelry online store. Theoretical bases of work create theoretical background for next part of diploma thesis, which introduces jewelry online shop and used marketing mix. The improvements in tools of marketing mix are recommended based on performed analyzes and questionnaire survey and help to increase orders in online store.
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Hormazábal, Vallecillo Rocío Esmeralda. "Miss Pelarco Facebook." Tesis, Universidad de Chile, 2009. http://repositorio.uchile.cl/handle/2250/101460.

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Cuando entré a la escuela de artes de la universidad de Chile tenía claro que al segundo año postularía a la escuela de teatro y cambiaría de carrera, porque siempre supe que el teatro me apasionaba, y así lo hice. Me presenté a la prueba de admisión con sostén y calzón como decían las indicaciones. Rendí la prueba; di saltos, corrí, me paré en un pié y en otro, hice todo lo que pedían con mi mejor esfuerzo, pues sabía que era la jugada más importante… y no me aceptaron, ni siquiera llegué a la segunda y tercera fase de la prueba. Nunca entendí por qué no me aceptaron, pero lo sospechaba
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Zugarová, Veronika. "Návrh marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2020. http://www.nusl.cz/ntk/nusl-416835.

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The theme of this master’s thesis is the proposal of a marketing mix for Petyovský & Partners s.r.o. The theoretical part of the thesis contains analyzes of the external and internal environment, together with the analysis of the current marketing mix of the company and the output is the SWOT analysis. Based on the data and facts, the last part of the thesis presents specific proposals for improving the company’s marketing mix.
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Nová, Lenka. "Návrh marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223504.

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The master´s thesis focuses on the definition of marketing mix in company p.k.Solvent Ltd. and its customers. Specifies the individual components of the marketing mix, analyzes the business area and includes the area of marketing research in customer satisfaction. It compares theoretical knowledge with reality. It contains proposals to improve customer satisfaction, which contribute to increased competitiveness and increased profits of the company.
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Miholová, Pavla. "Návrh marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223505.

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The thesis focuses on the definition of the marketing mix in the selected companies. Describes how should look the marketing mix and a satisfied customer. The work contains proposals to improving customer satisfaction, which could contribute to the development and success of the company.
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Kľúčovská, Renata. "Návrh komunikačního mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-223834.

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The diploma thesis is focused on a business communication mix. The aim of the thesis is to analyse the current situation and draft a new communication mix of the company. The subject of the analysis is a restaurant called „U Šošona“, located in Brno – Královo Pole. The first part focuses on the theoretical knowledge for the elaboration of the thesis. The second part contains an analysis of the company’s sorroundings and in the last part, the work focuses on a proposal to increase the attendance of the restaurant.
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Zavadilová, Hana. "Návrh komunikačního mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-225327.

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This master thesis focuses on improving communication mix of selected businessman, Mgr. Ivo Zavadil, who operates in the sale of sports equipment. This work is is divided into three main parts. The first part describes theoretical knowledge, which is then used as a base for the next parts. The second part describes the activities of the selected company and analysis of the current marketing and communication mix. In the last part is the proposal of communication mix, which will be in the company applied
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Koutná, Kateřina. "Návrh komunikačního mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-241488.

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This master thesis focuses on improving communication mix of selected businessman, Mr. Marek Argan, who operates in the sale of Thai products and provides services as Thai yoga and Thai massage. This work is is divided into three main parts. The first part describes theoretical knowledge, which is then used as a base for the next parts. The second part describes the activities of the selected company and analysis of the current marketing and communication mix. In the last part is the proposal of communication mix, which will be applied in the company .
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Štefanová, Michaela. "Návrh marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2017. http://www.nusl.cz/ntk/nusl-317057.

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Thesis is focused on compilation of proposals to introduce new marketing mix of Slavkovský pivovar company. Based on performed marketing analysis, there is introduced a plan of marketing mix, which is aimed at increasing of competitiveness, sales and customer awareness and satisfaction.
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Vyoral, Tomáš. "Vývoj daňového mixu ČR a jeho porovnání s vývojem mixu zemí EU." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-150317.

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This Master's thesis deals with the theme of tax mix. The main goal is analysis of the Czech Republic tax mix development and its comparison to the EU member states during the years 1995 -- 2010. The first theoretical part is focused on the basic tax terms, which are related to the theme of the tax mix. These include tax, tax system, tax reform and tax quota. The following section reflects the structure and development of the Czech tax mix and the major reforms of the Czech tax system until 2010. The third part focuses on a comparison of the tax mix and its development with the EU member state
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Mantovani, Genari Eduardo. "Mies' two-way span." Doctoral thesis, Universitat Politècnica de Catalunya, 2015. http://hdl.handle.net/10803/402785.

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The 50' x50' House Project (1951-1952) introduces the construction of a new formal system in the work of Mies van der Rohe (1886-1969): the two-way span buildings. In 1951, at age 65 and after more than a decade in the US, Mies potentiates the formal construction of its architecture incorporating American technique to his intellectual formation -forged in the centre of modern European avant-garde. In an environment of economic and cultural prosperity, he experiences a period of intense architectural production and completes the Farnsworth House (1945-1951 )-one-way span-, and the 860-880 Lake
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Morera, i. Prat Josep Maria 1958. "Adobament mixt vegetal-zinc." Doctoral thesis, Universitat de Barcelona, 1994. http://hdl.handle.net/10803/98514.

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L'objectiu d'aquest treball és l'estudi de l'adobament mixt vegetal-zinc per tal d'obtenir les dades necessàries que permetin optimitzar el procés segons l'article final desitjat. Per assolir aquest objectiu caldrà estudiar quins dels paràmetres físics i químics que formen part d'un procés d'adobament influeixen en els resultats obtinguts al realitzar sobre la pell adobada els assaigs físics i les anàlisis químiques que permeten avaluar la qualitat de la pell. Perquè una pell sigui acceptable pel comprador que vol fabricar un article determinat, ha de complir unes exigències mínimes dete
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Hostinová, Zuzana. "Návrh marketingového mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-374567.

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The thesis should serve as a basis for strengthening the marketing mix Molpir, which became the European representative of MSI corporations and acts as an innovator, integrator and distributor of multimedia systems for buses, trains, ships and other mobile vehicles. The company proposes to improve the product, focusing on the user. I hope that my ideas and insights will help the company in its subsequent success in the market and increase the marketability of multimedia devices in the European market.
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Krmíček, Vlastimil. "Návrh komunikačního mixu podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-254256.

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This diploma thesis deals with a marketing communication mix. The introductory part deals with theoretical background. In the second part, I focus on the analysis of the current company marketing situation. The concluding part deals with the proposal of a new communicative mix, the goal of which is to raise awareness about the brand and attract new customers.
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Nejedlý, Lukáš. "Návrh komunikačního mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2019. http://www.nusl.cz/ntk/nusl-399663.

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The proposal of communication mix of Cukrárna Tarta Yavas, s.r.o., is the topic of this thesis. After the introduction, which defines the objectives, methods and procedures of processing, the theoretical part follows, which deals with key findings in the field of marketing and makes the basis for the analytical part of this work, which is the focus of this thesis. This part contains a thorough analysis of the company, its business activities, as well as marketing research and the interpretation of its results. This part is followed by a design part seeking to create a new communication mix. Th
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Třísková, Veronika. "Návrh komunikačního mixu podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2019. http://www.nusl.cz/ntk/nusl-400188.

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The thesis is focused on the draft of communication mix for existing joinery. Joinery Michal Večeřa is a company that specializes in tailor-made furniture production. The diploma thesis consists of theoretical, analytical and proposal part. The theoretical part of the thesis contains basic knowledge of literature. In the analytical part there is an analysis of the current state of the company and a questionnaire survey. In the design part there are the own proposals of the communication mix of the joinery.
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Sombergová, Markéta. "Návrh komunikačního mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223406.

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The diploma thesis focuses on problems associated with the suggestion of the communication mix of the Fitness centre „Kameňák“. It includes evaluation of the current state of company´s communication mix and revelation of problems in this field. Afterwards the thesis contains suggestions for improvement of this state. The diploma thesis is divided into three parts. The first part contains theoretical knowledge of the subject, the second part is focused on analysis of the company´s current state and the main content of the third part is suggestion of such a communication mix that can help the co
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Lukeš, Radim. "Návrh komunikačního mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223453.

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The thesis aims to improve the existing communication mix of GreenMech Ltd. on the basis of theoretical findings and the analysis of its current format. The thesis is divided into three sections. The first section provides theoretical knowledge collected from literature, which is related to this topic. The second section focuses on the characteristics of the company GreenMech Ltd. followed by the analysis of the company's current business structure and by a marketing research done by survey. The third and final section contains proposals to improve the company's communication mix which arose f
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Babáčková, Lucie. "Návrh komunikačního mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223687.

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The main subject of the thesis "Design of company communication mix" is to analyze the current state of the communication mix of Brno fitness center FITKO JANA and on the base of the analysis result to design a communication mix that will increase sales of services. The thesis is divided into three main parts. The first part focuses on the theoretical interpretation and definition of important concepts of marketing, the second part introduces basic information about fitness center and analyzes the current marketing situation. The last part of the thesis, according to the marketing research usi
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Klusáček, Jiří. "Návrh komunikačního mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223688.

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This diploma thesis focuses on problems of communication mix of the company Huhtamaki ČR, a. s. The first part deals with the theoretical knowledge of marketing. Next part analyzes the current status of the communication mix of the company. In the last section suggests for an optimal solution for changes in communication mix.
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Čtvrtečková, Petra. "Návrh zlepšení marketingového mixu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-224002.

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This thesis deals with marketing mix of sportbar Sportbar´s Herna. Thesis is crated in parallel with practice. There are suggested parts of company marketing strategy with emphasis to marketing mix. Market analysis is made primarily by questionnaires and analysis of the target segment of the addresed people.
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Černá, Simona. "Návrh komunikačního mixu podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224355.

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This diploma thesis deals with improving communication mix of selected business entity. The first part describes, from a theoretical point of view, marketing, environment analysis, marketing mix, communication mix tools and marketing research. The following section describes the analytical work of the selected entity, the current communication and marketing mix. This section also contains a general and industry analysis of environment, SWOT analysis and marketing research. In the last section I propose a new communication mix to improve the situation in the company and increasing sales.
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Kaňa, Vojtěch. "Návrh marketingového mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-225325.

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The diploma thesis deals with marketing mix of football club FC Zbrojovka Brno. Thesis contains four main chapters. The first chapter gives a definitions of basic theoretical terms in general view of marketing. The main aim of the second chapter is to analyse football club itself on the basis of gained theory knowledge and market research. The most important chapter is the third, which describes suggestions of changes and steps to improve current marketing mix of the club. The last chapter pays attention to economic evaluation of suggested changes.
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Mrňousová, Zuzana. "Návrh komunikačního mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-234838.

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The diploma thesis focuses on supposing of effective retail communication mix. Defines key concepts and forms of marketing mix, specializing on communication mix tools. It contains detail analysis of current situation, which is primary base for choosing particular tools of communication mix.
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Machala, Jan. "Návrh komunikačního mixu podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-241214.

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This thesis is concerned with a company communication mix. It is divided into a theoretical, analytical and a proposing section. Contents of the theoretical part serves as the basis for further processing in the analytical part where analysis and assessment of the current state is performed, as well as for the proposal part where a new company communication mix is proposed. Its purpose is to raise public awareness about Sportsdirect s.r.o., its Brno-based subsidiary in particular, and to strenghten its client communication strategy.
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Jakubčová, Michaela. "Návrh komunikačního mixu společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2017. http://www.nusl.cz/ntk/nusl-317056.

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The diploma thesis deals with improving communication mix of the selected joint stock company. The first part focuses on the theoretical interpretation and definition of the important concepts of the marketing, environmental analysis, marketing and communication mix tools. The following part describes the activity of the analysed company, the current marketing and communication mix. This section also contents the SWOT analysis and the questionnaire survey. In the last part I propose the new communication mix to improve the company’s market position.
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Syková, Iveta. "Návrh komunikačního mixu podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2017. http://www.nusl.cz/ntk/nusl-319177.

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The master thesis is focused on a proposal of communication mix for a fitness center located in the center of the Brno city. This thesis is divided into the theoretical, analytical and proposal part. The theoretical part describes the basic concepts of marketing, the analytical part contains selected analyzes from macro-environment and micro-environment, and their results are the basis for the proposal part of the thesis. The last part sets out proposals for a company's communication mix that will lead into increased competitiveness, raising awareness among potentional customers leading to a c
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Cruz, Pérez Yossy Marilú, Peña Karina Paola Gamarra, De La Cruz Rita Zulema Magallanes, Centeno Fredy Ronald Torres, and Hilario Evelyn Melissa Santos. "Pulpa mix." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2018. http://hdl.handle.net/10757/624983.

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Actualmente en nuestra capital, jóvenes y adultos profesionales independientes solteros o casados con nivel socioeconómico A y B del sector 7, que pertenecen a la población económicamente activa y tienen diversas actividades como estudios, trabajo y familia que demanda tiempo, por ende, descuidan su alimentación y como consecuencia su salud se deteriora. Presentamos “PULPA MIX”, que es una alternativa sana y fresca que busca mejorar el estilo de vida contribuyendo con el consumo masivo de pulpas de fruta 100% natural en su alimentación diaria. Nuestra idea innovadora es presentar nuestro produ
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