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Journal articles on the topic 'Narrative techniques in art marketing'

Author: Grafiati

Published: 25 November 2024

Last updated: 31 July 2025

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1

Xie, Fang, and Hao Zhang. "Dior and Cinematic Art: The Aesthetic Deconstruction and Cultural Significance of Fashion Film Narratives." Frontiers in Art and Design 1, no. 1 (2025): p1. https://doi.org/10.30560/fad.v1n1p1.

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Movies have witnessed a growing diversity in their content, form, and means of expression. This diversity has shattered the confines of traditional mainstream cinema, transforming the medium into a vehicle for capital operations and brand marketing. Fashion has adeptly employed the cinematic realm to foster communication between fashion brands and their audiences, effectively bridging the gap between the public and the world of fashion through unique storytelling techniques. In this article, we will use Christian Dior as a case study, delving into specific films as the starting point for our d

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Nosi, Costanza, Alberto Mattiacci, and Fabiola Sfodera. "Online wine ecosystem: the digital narrative of Sangiovese." British Food Journal 121, no. 11 (2019): 2683–95. http://dx.doi.org/10.1108/bfj-05-2019-0379.

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Purpose The purpose of this paper is to investigate how grape varieties are narrated online by non-winery-owned sources in four countries: Australia, Canada the UK and the USA. This study focuses on Sangiovese, the most important varietal of Italy. Design/methodology/approach Texts collected on the Internet underwent a software-assisted semantic clustering procedure based on text-mining techniques. Identified clusters were then qualitatively analyzed by content. Findings The digital narrative on Sangiovese is mainly technical and conveyed by adopting a professional slant that is suitable for k

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Joshi, Rajshri Prakash, and Rajinder Singh. "The Power of Storytelling in Social Entrepreneurship Branding and Outreach." International Journal of Commerce Management and Business Law in International Research 2, no. 2 (2025): 4–12. https://doi.org/10.5281/zenodo.15394888.

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<strong><em>Abstract</em></strong> <em>In the evolving landscape of social entrepreneurship, storytelling has emerged as a powerful strategic tool for branding and outreach. Unlike traditional business models, social enterprises operate with a dual mission—generating both social impact and financial sustainability. Storytelling bridges this gap by humanizing the mission, building emotional connections, and effectively communicating the value proposition. This paper explores how storytelling enhances the visibility, credibility, and engagement of social ventures by transforming abstract c

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Veshnev, Vasily P., and Dmitry G. Tkach. "Principles and methods of creating subject compositions of modern street art." Vestnik slavianskikh kul’tur [Bulletin of Slavic Cultures] 62 (2021): 357–71. http://dx.doi.org/10.37816/2073-9567-2021-62-357-371.

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The paper traces the evolution of compositional solutions and figurative content of narrative street art from its inception to the present and identifies the most common constituent elements of narrative street art compositions. They include: narrative photo images, narrative digital art, narrative unique and printed author's graphics, narrative scenes and elements from the works of classical, national art and mass culture. The author considers the relationship between the evolution of technical means in the arsenal of street art artists and creative techniques and methods performed in figurat

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El-Nasr, Magy Seif. "Interaction, narrative, and drama." Interaction Studies 8, no. 2 (2007): 209–40. http://dx.doi.org/10.1075/is.8.2.03eln.

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Interactive narratives have been used in a variety of applications, including video games, educational games, and training simulations. Maintaining engagement within such environments is an important problem, because it affects entertainment, motivation, and presence. Performance arts theorists have discussed and formalized many techniques that increase engagement and enhance dramatic content of art productions. While constructing a narrative manually, using these techniques, is acceptable for linear media, using this approach for interactive environments results in inflexible experiences due

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Hailian Zhang. "Analysis of Narrative Situation in The Torrents of Spring." Frontiers in Humanities and Social Research 2, no. 3 (2025): 235–41. https://doi.org/10.71465/fhsr250.

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Ernest Hemingway (1899-1961) stands as one of the most influential literary figures of the 20th century and is revered as a master of modern narrative art. In 1954, he was honored with the Nobel Prize in Literature. In 1926, Hemingway created the only parody The Torrents of Spring, which combines humor, satire, romanticism and naturalism, and uses rich narrative techniques. From the perspective of narratology, this paper studies the narrative situation: narrative person, narrative focalization and narrative manner in this novel, trying to explain Hemingway’s exceptional narrative art.

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Rgwan, Abdalhameed Shuash Seriaznita Binti Said Malik Oufi Jasim Al-Maliki Al-Fartoosi Rana Ali Mhoodar. "Postmodernism: Concepts and Techniques." Multicultural Education 7, no. 7 (2021): 18. https://doi.org/10.5281/zenodo.5068165.

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<em>Postmodernism refers to all forms of representation as well as the new ways of depiction. This depiction refers to what is called reality and truth. These forms of representation rely upon narrative in order to validate themselves. Within this depiction, representations of art and culture demand some meta-narrative to be explained, validated or justified. The emphasis of literary postmodernism had the tendency as form of writing, which is the narrative fiction. Within postmodernism, there is a tendency that accepts literature as intrinsically narrative. This paper examines the use of postm

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ANKYIAH, FRANCIS. "Mobile Marketing in the Art Industry." Journal of Social Media Marketing 2, no. 2 (2023): 20–34. http://dx.doi.org/10.33422/jsmm.v2i2.1124.

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The rising prevalence of mobile devices has transformed consumer behaviors and created new opportunities for audience engagement through mobile marketing in the art world. However, there has been limited research on implementing effective mobile strategies for art professionals. This study aimed to systematically review mobile techniques over the past five years based on academic literature and industry reports. It analyzed key mobile marketing campaigns from prominent art institutions focusing on approaches like apps, augmented reality, and location-based services. The literature revealed sev

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Zhou, Tiancheng. "The Narrative Techniques in Chinese Buddhism Mural The Deer King Jataka." Communications in Humanities Research 2, no. 1 (2023): 598–603. http://dx.doi.org/10.54254/2753-7064/2/2022635.

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This paper researches the art techniques used in a Chinese mural The Deer King Jataka to explore the narrative elements and methods in this work. The paper focuses on clarifying painting techniques of the mural especially through the layout, composition, color, and cultural style. After that, the paper discusses how such techniques influence viewers understandings of the mural, and followed by the explanation of the content. By clarifying and then comparing the techniques to their practices in the work, it is easier for readers to understand the methods, and link the information mentioned to t

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Miles, Chris. "Rhetoric and the foundation of the Service-Dominant Logic." Journal of Organizational Change Management 27, no. 5 (2014): 744–55. http://dx.doi.org/10.1108/jocm-09-2014-0171.

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Purpose – The purpose of this paper is to investigate the use of rhetorical and narrative strategies in the foundational text of Service-Dominant (S-D) Logic. The author argues that the success of Vargo and Lusch's (2004a) paper in establishing the foundational premises of the new S-D Logic is greatly aided by their persuasive use of classical rhetorical techniques of word choice, metaphor, and framing as well as the careful construction of a narrative that is guaranteed to be attractive to their audience. Design/methodology/approach – The author uses techniques of rhetorical and narrative ana

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Hessah Ahmad ALDossary, Hessah Ahmad ALDossary. "The structure of narrative discourse in the novel: Saq al-Bamboo." journal of king abdulaziz university arts and humanities 26, no. 3 (2018): 215–39. http://dx.doi.org/10.4197/art.26-3.9.

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Saq al-Bamboo, a novel written by Saud al-San’ousi, is considered a highly artistic work representing literature of the Gulf. It is distinguished by its storytelling techniques and novelty of narrative discourse which make it a suitable work for study. Previous critical studies of the novel focused on its content, especially the theme of social values as seen in the conservative Gulf society which rejects double identity. Thus, this paper will not tackle content and themes; conversely, it will study narrative discourse through analyzing narrative manifestations, storytelling techniques and tem

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Patsiaouras, Georgios, Anastasia Veneti, and William Green. "Marketing, art and voices of dissent." Marketing Theory 18, no. 1 (2017): 75–100. http://dx.doi.org/10.1177/1470593117724609.

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Limited research exists around the interrelationships between protest camps and marketing practices. In this article, we focus on the 2014 Hong Kong protest camps as a context where artistic work was innovatively developed and imaginatively promoted to draw global attention. Collecting and analysing empirical data from the Umbrella Movement, our findings explore the interrelationships between arts marketing technologies and the creativity and artistic expression of the protest camps so as to inform, update and rethink arts marketing theory itself. We discuss how protesters used public space to

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Zade, Monika, Yugeshwari R. Tiwade, Shivani Shahu, Gulshan Bandre, and Sanket Surkar. "Marketing Technique in Healthcare Services: A Narrative Review." National Journal of Community Medicine 15, no. 06 (2024): 496–502. http://dx.doi.org/10.55489/njcm.150620243671.

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The marketing strategy used in tertiary care hospital medical services uses a variety of tactics to attract, keep, and engage patients. The primary objective is to provide patients with excellent medical care and positive practice. The methods are intended to increase the confidence and trustworthiness while giving them a unique and memorable experience. Digital marketing is one of the most critical marketing strategies for healthcare services. Social media, Search Engine Optimisation (SEO), and other powerful techniques are required to attract new patients and keep them interested in the hosp

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Megehee, Carol M., and Arch G. Woodside. "Creating visual narrative art for decoding stories that consumers and brands tell." Psychology & Marketing 27, no. 6 (2010): 603–22. http://dx.doi.org/10.1002/mar.20347.

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Johnson, Kimberly. "Linear Perspective and the Renaissance Lyric." PMLA/Publications of the Modern Language Association of America 134, no. 2 (2019): 280–97. http://dx.doi.org/10.1632/pmla.2019.134.2.280.

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As recent art historical scholarship has demonstrated, the techniques of linear perspective displace narrative (the artwork's content) in favor of the relations between aesthetic objects (the artwork's form). In this regard, perspectival art performs a rhetorical transaction analogous to that of its “sister art,” lyric poetry. The formal features and poetic strategies of lyric parallel the geometric effects of perspectival art: both practices differentiate the aesthetic surface from the transparentizing demands of narrative. Each art form stages the interaction of irreconcilable terms—content

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Parani, Rizaldi, Ira Brunchilda Hubner, Juliana Juliana, and Herman Purba. "Storynomic Tourism Strategy of Kebo Ketan Ceremonial Art as a Form of Marketing Communication for Eco-Tourism." ETTISAL : Journal of Communication 8, no. 2 (2023): 21–38. http://dx.doi.org/10.21111/ejoc.v8i2.11127.

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Kebo Ketan celebration held in Sekaralas village, Ngawi by Kraton Ngiyom non-governmental organization (NGO). The myth contained in this ceremonial art is a narrative related to concern for the culture, ecology and economy of the Sekaralas village community. This ceremonial art presenting a giant statue of a water buffalo and symbolic objects such as sticky rice, brown sugar, and musical instruments as well as sacred dances. The aim of this ceremonial art is to convey messages related to preserving the natural environment around the Sekaralas village area, and encouraging increased social cohe

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Crespo Dualde, Andrés. "Storytelling and tennis: coaching, marketing and selling the game." ITF Coaching & Sport Science Review 31, no. 89 (2023): 36–41. http://dx.doi.org/10.52383/itfcoaching.v31i89.376.

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Storytelling, understood as the art of sharing stories that support a certain narrative, has evolved into an extremely useful tool for conveying the message appropriate to a given purpose. It is used by organisations and individuals and applied to many contexts that range from politics to business, arts, or sports. The purpose of this article is to reflect on the main characteristics of this phenomena including its definition, importance, origin, evolution but, most importantly, its application to different tennis contexts.

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Cong, Maoping. "On the Narrative Art of Kafka’s The Metamorphosis." Journal of Education, Teaching and Social Studies 5, no. 3 (2023): p139. http://dx.doi.org/10.22158/jetss.v5n3p139.

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The Metamorphosis is one of the most famous novels written by Franz Kafka. Through depicting such a bizarre and absurd story as the transformation of the main character Gregor into a beetle, the work reveals the reality that people are eventually alienated under the environment of capitalist society and the great pressure of social life. The Metamorphosis is quite distinctive in its narrative technique, and scholars have done a lot of research on it. This paper tries to analyze the novel from the perspective of narratology and reveal the irreplaceable role of the integration of different narra

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Raihana Putri Junaedi, Sausan, Victoriani, and David Edmond. "Successful Digital Marketing Techniques for Business Development." Startupreneur Business Digital (SABDA Journal) 3, no. 1 (2024): 19–25. http://dx.doi.org/10.33050/sabda.v3i1.429.

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In the constantly changing digital environment, digital marketing has emerged as a crucial component of company growth. Effective digital marketing techniques are thoroughly discussed in this article as the key to achieving significant business growth. This article's major goal is to give readers a thorough grasp of the value of identifying the target audience, creating high-quality content, optimizing it for search engines, using social media, using data analysis, and being responsive to shifting digital trends. We also go over the advantages of using this method, including how it can improve

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Chukwuani, V. N. "Beyond Numbers: The Art of Narrative Reporting in Financial Communication." European Review in Accounting and Finance 7, no. 3 (2023): 34–49. https://doi.org/10.5281/zenodo.8287326.

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Narrative reporting is reshaping financial communication, offering a comprehensive portrayal of a company's performance and values. This study delves into its dimensions, from storytelling techniques to qualitative insights, and its role in ESG reporting and non-financial performance. Challenges like transparency and stakeholder engagement are explored alongside case studies illustrating sustainability integration, digital platform use, and employee stories. Anticipating future trends, the study emphasizes technology's impact, the continuing focus on ESG, stakeholder engagement, and ev

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Reinhold, Stephan, Pietro Beritelli, Alan Fyall, Hwan-Suk Chris Choi, Christian Laesser, and Marion Joppe. "State-of-the-Art Review on Destination Marketing and Destination Management." Tourism and Hospitality 4, no. 4 (2023): 584–603. http://dx.doi.org/10.3390/tourhosp4040036.

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This article presents a narrative perspective review of the state-of-the-art of destination marketing and management. The past 15 years of developments, stretching from technological advances enabling methodological progress and new consumer behavior to climate, health, and financial crises, require a reassessment of previous academic contributions and current practices. Referring back to the social origins of destinations, this article conceptualizes destinations as a heterogeneous space of flows and proposes future research linked to tourist demand and tourism supply, sustainability and resi

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Selasi, Dini, Lola Resi Agustiani, and Cory Vidiati. "Upaya Mengubah Pendapatan Usaha Mikro Kecil Menengah (UMKM) Melalui Digital Marketing." Jurnal Multidisiplin Madani 2, no. 3 (2022): 1247–58. http://dx.doi.org/10.54259/mudima.v2i3.513.

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Digital marketing has been used in current business activities, including micro, small and medium enterprises (MSMEs). Digital marketing is a transition from conventional marketing to a digital system, this is because consumers are used to looking for needs and shopping online. The research method used is descriptive qualitative with a narrative approach, using primary and secondary data sources, data collection techniques using observation, interviews and documentation with analytical techniques using SWOT analysis. The results of this study show that the community MSMEs in the village have d

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Ye, Beini. "To Fight a Great War with Little-narrative." Communications in Humanities Research 2, no. 1 (2023): 533–39. http://dx.doi.org/10.54254/2753-7064/2/2022611.

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Slaughterhouse Five is a well-known postmodern anti-war novel, and when it comes to postmodern literature, it is inseparable from Lyotard's meta-narrative theory. However, there are few articles nowadays that link the two to study the narrative technique to deepen the meaning of anti-war. This paper analyzes the narrative art of Slaughterhouse Five from the perspective of Lyotard's meta-narrative theory in The Postmodern Condition - A Report on Knowledge. It aims to better analyze the significance of Slaughterhouse Five's narrative art in the context of the anti-war theme. The article summariz

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Pan, Guangqin. "A Study on Narrative Art of Raise the Red Lantern." International Journal of Education and Humanities 4, no. 1 (2022): 72–75. http://dx.doi.org/10.54097/ijeh.v4i1.1319.

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In the history of modern and contemporary Chinese literature, Su Tong, a leading representative of avant-garde writers, is good at using creatively narrative skills to develop his stories. Raise the Red Lantern is one of his famous masterpieces, which ranks among the top 100 Chinese novels of the 20th century. The story began with a small sedan chair carrying Lotus, a 19-year-old college student, into Chen Family. She was going to be a fourth concubine for Chen Zuoqian, a 50-year-old master of Chen family. The books tells the unfortunate marriage and tragic fate of Lotus under the feudal syste

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Salam, Sofyan, Saleh Husain, Tangsi Tangsi, and Jamilah Jamilah. "NARRATIVE DECORATIVE MOTIVES ON TORAJA TRADITIONAL CARVING." JURNAL PAKARENA 7, no. 1 (2022): 1. http://dx.doi.org/10.26858/p.v7i1.33007.

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This study aims to explain the format and techniques of non-sacred narrative carving in Toraja. This research is classified as a qualitative research carried out in the field, namely in Tana Toraja and North Toraja. Data sources (1) artifacts in the form of non-decorative motifs of Toraja carving, both found in Toraja and elsewhere; (2) human data sources, namely Toraja sculptors and Toraja community leaders; and (3) documents that are documents containing descriptions, drawings or photographs of non-sacred decorative motifs of Toraja carving. Data collection techniques used were observation,

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Kurniasari, Ismawati, and Eka Anisa Sari. "Locomotion Art Studio marketing comunications in maintaining loyality with clients." Symposium of Literature, Culture, and Communication (SYLECTION) 2022 3, no. 1 (2023): 1184. http://dx.doi.org/10.12928/sylection.v3i1.14348.

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Marketing communication activities are essential for stimulating sales transactions. The emphasis in marketing communication should provide a clear and directed overview of the company's activities in maximizing opportunities across various target markets. Marketing communication is carried out with the purpose of promotion. Marketing agencies promoting services or products compete in applying marketing communication strategies to attract clients and maintain the loyalty of existing customers. This research utilizes marketing communication and customer loyalty theories. The research approach e

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Tian, Xijie. "Study on Poetic Narrative in the Chinese Poetry Art Film "Kaili Blues"." Journal of Education, Humanities and Social Sciences 35 (July 4, 2024): 747–52. http://dx.doi.org/10.54097/dxfmsr87.

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The evolution of Chinese cinema has witnessed the emergence of innovative narrative forms, exemplified by Bi Gan's "Kaili Blues." Released in 2015, this film captivated audiences with its rich poetic imagery and innovative storytelling techniques. This research explores the poetic narrative employed in "Kaili Blues," aiming to elucidate its artistic significance within the context of contemporary Chinese filmmaking. Through a comprehensive analysis of the film's narrative style, visual expression, and emotional resonance, this study delves into how poetic storytelling transcends traditional na

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TERIĆ, Marijana. "“MADAME BOVARY – C'EST MOI” (Gustave Flaubert: Madame Bovary)." Lingua Montenegrina 17, no. 1 (2016): 199–211. https://doi.org/10.46584/lm.v17i1.496.

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In this paper, attention is paid to the narrative techniques used by Gustave Flaubert in constituting his most famous work, “Madame Bovary”. In the novel, Flaubert applied almost all narrative strategies that characterize his novelistic art. Through the character of the heroine Emma Bovary, the author points to a number of modulations in the narrative, which distinguish Flaubert as the original author, ready to surprising twists in which his art of varying different storytelling methods triumphs. Finally, the conclusion of the paper is that “Madame Bovary” is not only latent author’s “self”, b

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Hutyrová, Miluše. "10. Utilization of Narrative Approach in Art Therapy in Children with Behavioural Problems." Review of Artistic Education 12, no. 2 (2016): 284–89. http://dx.doi.org/10.1515/rae-2016-0034.

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Abstract The article deals with the possibilities of applying narrative approach in art therapy context and focuses on the situation of problems in social and cultural contexts, the development of alternative stories, and externalization as one of the basic techniques of narrative therapy. Along with looking for dominant, alternative and preferred stories, externalization develops potential for therapeutic and education intervention in individuals of various target groups. The article focuses, in particular, on children exhibiting problematic behaviour and disordered behaviour. The objective i

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Jones, Brian, and Shirley Beresford. "Leeds and the Northern Arts Prize." Journal of Place Management and Development 7, no. 3 (2014): 247–58. http://dx.doi.org/10.1108/jpmd-11-2012-0040.

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Purpose – This paper aims to look at the nature of the relationship between the marketing of the contemporary visual arts, cultural tourism and city and urban regeneration. This exploratory study of the marketing of the contemporary visual arts in Leeds has, as its background narrative, the emergence of BritArt. Design/methodology/approach – The growth of contemporary visual arts provides the context for a case study of the Northern Art Prize, which was first awarded in 2007. Findings – The study found a number of factors for success that can aid urban renewal and city regeneration. Private se

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Shen, Zijun, Mingting Zhao, and Kamran Zaib. "Unearthing the art of storytelling: A closer look at Sir Arther Canon Doyle’s B24." International Journal of English Language and Literature Studies 13, no. 2 (2024): 173–87. http://dx.doi.org/10.55493/5019.v13i2.5005.

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Narratives play a crucial role in our understanding of the world, identity formation, empathy building and imparting moral lessons. The purpose of the study is to evaluate how Doyle uses Labov's model focusing on the narrative's elements. The intricacy of the story is revealed by the qualitative methodology which highlights Doyle's skill for writing captivating stories with vivid settings and multifaceted characters such as lady Mannering and even minor characters like the innkeeper. This study analyzes the structural and linguistic elements in Doyle’s “B24” using Labov’s sociolinguistic model

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Riis, Johannes. "The Richness of a Narrative Arrest." Projections 15, no. 3 (2021): 68–87. http://dx.doi.org/10.3167/proj.2021.150304.

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The work of Hollywood director William Wyler offers a rewarding case for studying the narrative purposes of rhythmic variations. Film critics have traditionally viewed Wyler’s scenes in terms of depth of field but by looking for elements that weaken his pace, we can explain his acclaimed work as the result of how performance and picture jointly serve rhythmic purposes. My study distinguishes between two kinds of narrative arrests in Wyler’s films, 1935–1970. The unfocused arrests are critical for Wyler’s art and depend on actors’ techniques for adding emphasis and Wyler’s techniques for creati

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Azizah, Anie Qotul, and Dwi Retno Sri Ambarwati. "Dessy Rachma's digital illustrations: The creative process and formal analyses." Sungging 3, no. 1 (2024): 70–78. https://doi.org/10.21831/sungging.v3i1.70989.

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This research aims to 1) describe the creative process of Dessy Rachma's digital illustration work, 2) describe Dessy Rachma's artistic journey, and 3) describe the marketing strategy for Dessy Rachma's work. This qualitative research uses descriptive methods to describe the results in detail. So, the final result of this research is an analysis and discussion of the results based on several art theories. Data sources were collected using triangulation techniques: observation, interviews, and documentation. Moreover, the validity of the data will be tested using a member check (checking resear

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Liang, Jingying. "Research on the Content Characteristics of Narrative MV." Highlights in Art and Design 3, no. 1 (2023): 37–39. http://dx.doi.org/10.54097/hiaad.v3i1.9166.

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MV (Music Video) is an art form that combines music and pictures, while narrative MV is a form of expressing the inner emotions and stories of music in the way of telling stories through pictures. The MV "Stars" tells the story of a supporting teacher and a Tibetan boy. This article analyzes the MV "Stars", expounds the related concepts of MV, analyzes and studies its content, characteristics and narrative methods. Narrative MVs not only need excellent music works and superb shooting techniques, but also need a vivid story, as well as the portrayal of emotions and details. The research on MV n

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Nayebpour, Karam. "Narrativity in The Thousand and One Nights." Advances in Language and Literary Studies 8, no. 4 (2017): 85. http://dx.doi.org/10.7575/aiac.alls.v.8n.4p.85.

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Scheherazade’s art of storytelling is the main vehicle for the fictional worldmaking in The Thousand and One Nights. The overall structure of the folktale narrative depends on the tales she recounts to King Shahriyar, and it is through these tales that she finally is able to change his mind. The richness of the narrative qualities, properties, and techniques in The Thousand and One Nights has attracted narrative scholars and narratologists for a long time. Besides applying the frame narrative as a basic narrative technique for storytelling practices, Scheherazade’s tales include many other nar

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Aisyah, Siti, and Nur Alim. "Marketing Management in Order to Maintain Public Trust in Islamic Boarding Schools : A Narrative Study at Minhajut Thullab Islamic Boarding School (Manajemen Pemasaran dalam Rangka Menjaga Kepercayaan Masyarakat terhadap Pondok Pesantren : Studi Naratif di Pondok Pesantren Minhajut Thullab)." Shautut Tarbiyah 28, no. 2 (2022): 139. http://dx.doi.org/10.31332/str.v28i2.3951.

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This article aims to analyze the marketing management practices of educational institutions at the Minhajut Thullab Islamic Boarding School, Andoolo Village, with 2 (two) main highlights, namely: 1) Islamic boarding school marketing management, and; 2) Islamic boarding school marketing strategy. This study uses a qualitative approach, with a narrative approach. Data collection techniques were carried out through interviews, observation and documentation. Data analysis through the process of data reduction, data presentation and drawing conclusions or data verification as well as data validity

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Cai, Zhangchun. "The Emotional Impact of Animation on Its Audience." Communications in Humanities Research 52, no. 1 (2024): 18–26. https://doi.org/10.54254/2753-7064/2024.17873.

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Animation is a flexible and versatile information dissemination vehicle that covers multiple art forms. A combination of visual, auditory, and narrative strategy elements can arouse emotional fluctuations and sympathetic responses in the audience. Devoting oneself to studying the emotional impact of the interaction between animation art and psychology aims to explore why animation brings its audience more direct and efficient emotional value than other art vehicles. This thesis conducts a comprehensive examination of the emotional output mechanisms of animation. It delves into various aspects

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Mills, BA, Emily J., Lauren S. Seifert, PhD, and Clare Murray Adams, MFA. "Arts-based reminiscence through visual art and narrative analysis: An intergenerational exploration." American Journal of Recreation Therapy 13, no. 3 (2017): 34. http://dx.doi.org/10.5055/ajrt.2014.0077.

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Objective: To celebrate memory through intergenerational reminiscence that led to the creation of Keepsake Boxes and to the cultivation of lively narratives about them. In Western cultures, adults more than 65 years of age are often subjected to negative and condescending attitudes. Yet they are one of our greatest resources—possessing life experience and wisdom. The current research study sought to oppose ageism and affirm the value of aging adults through reminiscence, expressive art, visual analysis, and narrative analysis. In an intergenerational collaboration, a multimethod and trans-disc

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SOHN, Jihyun, and Hyesun LEE. "A Delphi Study on Digital-Based Narrative Curriculum in Art Teacher Education." Society for Art Education of Korea 92 (December 1, 2024): 149–73. https://doi.org/10.25297/aer.2024.92.149.

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This study gathers expert opinions on developing a digital-based narrative curriculum for pre-service elementary teachers. Eleven university art education experts participated in a three-round Delphi survey,reaching a consensus on 55 items related to the necessity, objectives, advantages and challenges, categories, and content elements of a digital-based narrative curriculum. The study’s findings suggest the following: First, teacher education institutions can establish new courses on digital-based narrative education or incorporate the topics and content elements proposed in this study into e

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Bakriyyeh, Rajaa. "THE KEYS OF ART IN THE INDUSTRY OF LITERATURE." International Journal of Language, Linguistics, Literature and Culture 04, no. 01 (2025): 39–52. https://doi.org/10.59009/ijlllc.2025.0097.

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This research focuses on the impact of the painting aesthetics on the content of the literary text. The research presents two samples of novels that adopted the storytelling painting, as opposed to one autobiographical sample whose cover adopted a photographic cover. The research issue aims to raise discussion on the close relationship between the artistic keys in the novel cover and the literary content. A comparison will be made between Western and Arab narrative works in order to answer the following research questions. The research aspires to achieve two goals: 1. Raising the issue of narr

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Takdir, Mohammad, Maksum Maksum, and Sinawar Sinawar. "The Economic Potential of Wood Carving Art and Its Marketing Strategy in Sumenep." Mudra Jurnal Seni Budaya 38, no. 2 (2023): 188–98. http://dx.doi.org/10.31091/mudra.v38i2.2142.

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This study aims to reveal three main issues that are the focus of this research, namely (1) how is the potential of wood carving art in Karduluk village as an artistic and cultural heritage of the Sumenep Madura community, (2) how is the promotion strategy of wood carving by craftsmen, and (3) what is the role of the government area in promoting the wood carving art of Karduluk village as the center of the craft industry in Madura. This study uses qualitative research to explore the promotion strategy of Karduluk village carving as a cultural heritage of the Madurese community. Data collection

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Folkvord, Frans, and Roel C. J. Hermans. "Food Marketing in an Obesogenic Environment: a Narrative Overview of the Potential of Healthy Food Promotion to Children and Adults." Current Addiction Reports 7, no. 4 (2020): 431–36. http://dx.doi.org/10.1007/s40429-020-00338-4.

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Abstract Purpose of Review There is abundant evidence that food marketing influences children’s and adults’ food preferences and consumption. As such, exposure to unhealthy food marketing is a widely acknowledged risk factor contributing to the development of overweight and obesity. Less is known about the effects of healthy food promotion on people’s dietary behavior. This narrative review describes research from the past 5 years focused on the effects of healthy food marketing on children’s and adults’ food preferences and dietary intake. Our aim is to gain insight into the potential effects

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Begum, Mst Taslima. "Materials, Techniques, and Regional Variations in Hand Fan Design." Graphic Design Journal 01, no. 01 (2022): 169–83. https://doi.org/10.63771/gdj0201.009.

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Hand fans have been an essential and daily-use item for the common people in Bangladesh since ancient times. Villagers have been crafting hand fans for centuries, and their design and craftsmanship have sometimes elevated them to the status of art objects. As a result, these Nakshi hand fans are considered a form of folk art, characterized by geometric designs and arrangements reminiscent of abstract art. Hand fan designs are often incorporated into various poster designs, particularly banner festoons made for Pahela Boishakh celebrations. There are notable regional differences in the design,

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Setyowati, Lucia Ratnaningdyah, GR Lono Lastoro Simatupang, and Budi Irawanto. "Narrative and Cinematic Aspects in Commercial and Art Films as Directors’ Artistic Treatments: a Comparative Study." Journal of Urban Society's Arts 8, no. 2 (2022): 87–97. http://dx.doi.org/10.24821/jousa.v8i2.5745.

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Data shows that award-winning films are not always the best-selling films and vice versa. Therefore, it is interesting to investigate whether the director employs different art techniques for commercial and art films. This qualitative textual study examines the artistic treatments of both films and compares the narrative aspects of the story and the cinematic elements related to the film presentation techniques. The narrative aspects include (a) plot, (b) premise, (c) characters, and (d) conflict. The cinematic elements include (a) cinematography, (b) editing, (c) sound, and (d) setting. The r

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Ramadini, R. A. Adisty Nur Fatima, Sarkawi ., and Lailatul Qadariyah. "Marketing Model for Sintung Islamic Arts as a Halal Tourism Destination Object in Sumenep Regency." JOURNAL OF SHARIA ECONOMICS 5, no. 2 (2023): 79–95. https://doi.org/10.35896/jse.v5i2.596.

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This research discusses Islamic arts in Sumenep Regency, one of which is Sintung Arts. This art is a depiction of Madura's Islamic spiritual culture. However, many people in Sumenep, especially young people, do not know about this art, even though it has quite large potential to become a halal tourist destination in Sumenep Regency, as well as a means of da'wah for Muslims. Based on this problem, researchers are interested in researching in more depth how Sintung members introduce this art to the public and trying to formulate or design a marketing model for Sintung Art so that it can be known

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Chew, Evelyn C., and Alex Mitchell. "Bringing Art to Life: Examining Poetic Gameplay Devices in Interactive Life Stories." Games and Culture 15, no. 8 (2019): 874–901. http://dx.doi.org/10.1177/1555412019853372.

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A life story’s ability to evoke the emotion experienced by a protagonist is crucial to its success. Authors of interactive life stories sometimes strategically alter the interactive feedback loop to help convey this subjective experience. Using Mitchell’s conception of defamiliarizing poetic gameplay, this study identifies poetic gameplay devices, which creatively alter the feedback loop for emotional narrative impact. The article suggests extending the term “poetic gameplay” beyond interactive devices whose primary goal is critical appreciation of aesthetic form, to techniques directed at dee

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Mateos Genis, Martha Erika, Luis Daniel Herrera Romero, and Uriel Hidalgo Lerma. "Animation Narrative in Vertical Format." Glimpse 22, no. 1 (2021): 13–17. http://dx.doi.org/10.5840/glimpse20212213.

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Animation, defined as a process utilized to suggest motion to image or drawings, has evolved towards different techniques and styles offered by the industry. Its esthetic nature meets a progressive technologization of art and creativity, and therewith it responds to esthetics enrichment not only in animated object, but also in its creation process. The possibility to have an expanded form in techniques and formats has therefore prompted it to explore and to enrich various elements of its visual narrative. One of the most prominent elements has been the application of vertical format, while als

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Афанасьев, Олег, Oleg Afanasev, Александра Афанасьева, and Aleksandra Afanaseva. "DESTINATION STORITELLING AS MODERN TOURISM TECHNOLOGY." Service & Tourism: Current Challenges 11, no. 3 (2017): 7–24. http://dx.doi.org/10.22412/1995-0411-2017-11-3-7-24.

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The article is devoted to the storytelling as a relatively new marketing technology for tourist destinations. Tourism storytelling is defined as an integrated marketing technology for promoting tourism destinations through narrative information: legends, myths, fables, urban stories and tales. Tourism narrative become a self-contained attractor, supplementing or even replacing traditional objects of tourist interest. It can be realized through a variety tourist consumption   tools. The most important among them are material products (souvenirs, travel guides, etc.), figurativ

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Chacon, Enrique, and Luis Chiva. "The art of bowel surgery in gynecologic cancer." International Journal of Gynecologic Cancer 34, no. 3 (2024): 421–25. http://dx.doi.org/10.1136/ijgc-2023-004595.

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The field of gynecologic oncology has witnessed a profound transformation in the practice of bowel resection over the years. This evolution, driven by innovative techniques and expanded surgical skills, has redefined the role of the surgeon. This review article delves into the historical journey of bowel surgery, its contemporary importance in cytoreductive procedures for gynecologic cancers, and the general principles of digestive surgery. From pioneering surgeons such as Lane, Broca, and Billroth to the introduction of mechanical staplers, this narrative unfolds the remarkable advances in th

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Li Xiaojun. "From Literature to Image: Study on the Literariness of Painting Creation of Books and Periodicals." European Journal for Philosophy of Religion 13, no. 1 (2021): 200–220. http://dx.doi.org/10.24204/ejpr.2021.3858.

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As two different art categories, literature and painting use temporal words and spatial images respectively to convey information and narrative. In addition to the pursuit of visual decoration, the paintings in books and periodicals in the period of the Republic of China were widely and profoundly influenced by the literature of the same period from the aspects of the style of expression, the theme of content and the creative techniques, thus breaking through the limitations of their own media and achieving narrative effects like literary. The reflection of literary thoughts and trends in them

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