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Dissertations / Theses on the topic 'Nekalé praktiky'
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1
Nováková, Vendula. "Specifika marketingové komunikace cílené na seniory a nekalé praktiky vůči nim." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-196545.
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This master thesis "Specifics of Marketing Communication Targeted on Seniors and Unfair Practices Against Them" aims to familiarize the reader with the ways and coercive methods by which traders force seniors to buy overpriced goods or services during the selling events or doorstep sales. Another aim is to identify the reasons that lead elderly to attend sales events, or use the services of door-to-door seller. Next, I will try to make recommendations to public authorities and elderly how to prevent unfair trade practices. The thesis also deals with legal regulations, the demographic situation and development, and manipulation.
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Hurajtová, Zdenka. "VLASTNÍ KAPITÁL OBCHODNÍCH SPOLEČNOSTÍ A NEKALÉ PRAKTIKY V SOUVISLOSTI S VLASTNÍM KAPITÁLEM V PRAXI." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-7483.
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Prace pojednava o vlastnim kapitalu jako majetkove podstate podniku a to se zretelem na ruzne formy podnikani a z toho pplynouci pozadavky na slozeni VK. Majetkova podstata podniku, ktery reprezentuje VK byla ohrozena koncem 80. a zacatkem 90. let, kdy se rozbehla kuponova privatizace a dochazelo k nekalym praktikam v spolecnostech ve vztahu k majetku. Prace analyzuje nejvetsi pripady ceskeho tunelovani let 80 a 90..
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Židlický, Viktor. "Ochrana spotřebitele proti nekalým praktikám." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75927.
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In my graduation thesis I established a goal to discover most frequent unfair practises, which can come across a czech consumer. To accomplish this goal I've choosed following process. At first I made an enquiry between Organisations for consumer's protection and I visited frequently one of them. Also I get together all literary and virtual sources. Afterthan I made a part of Unfair practises in use, based on the informations from my enquiry and my visitation of Prague's office. In this part I tried to mention as many cosumer's problems as possible. Than I wanted to present possibilities of consumer's defence. Ther are two possibilities. The first is coming from civil law and it is included in the part of Judicature. The second possibility is from statutory law which is mentioned in the part of Activity of supervisor authority. When working on these practical parts I realised many possibilities how to make better the consumer's situation in Czech republic. These proposals I got into the final part of my work. At the end there was no more then to do theoretical or general part. This one was made on the basis of allready existing publications and articles. The real end was the introduction, where I highlighted my goal and I tried to mention problems included in my final thesis.
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Šidlovská, Liana. "Regulácia nekalých obchodných praktík v odberateľsko-dodávateľských vzťahoch." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193479.
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Diploma thesis reviews the position of the European Union to regulate the business-to-business relations in the retail supply chain and sums up the view of parliamentary political parties in the Czech Republic on the regulation of unfair trading practices in the business-to-business relations. The first chapter defines the behavior of firms in the market structures of perfect and imperfect competition, and specifies the microeconomic effects of economic policy. The second chapter describes the development of retail sector, forms of unfair trading practices, and approaches to solving the problem of unfair trade practices in the Czech Republic and in the European Union. The third chapter presents opinions of political parties in the Czech Republic to regulate the unfair trading practices in the retail supply chain.
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Sequensová, Kateřina. "Klamání spotřebitele se zaměřením na reklamu v ČR a v zahraničí." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-150128.
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The main aim of my thesis is to identify various forms of consumer deception. These include misleading and aggressive practices that consumers encounter in everyday life and which often exceed limits of acceptability regulated by legislation. The thesis emphasises primarily advertising which strongly affects consumer decision-making for buying. Legal means of protection against deception are included in the thesis as well. The deception of consumers in German, Austrian and Spanish legislation is the topic of the final chapter. The thesis is supplemented with practical examples and judicial practice.
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Bumbálková, Gabriela. "Etika v realitní činnosti." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2014. http://www.nusl.cz/ntk/nusl-232858.
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The aim of my thesis is to focus on issues of ethics in real estate operations and search optimal criteria for ethics in the real estate business. I mention ethical codes and their application and rationale at work of real estate agencies and professional associations. Furthermore I explore the real estate market in the Czech Republic in terms of ethics and I mention characteristics of ethically solid agencies, however I will also devote most common unfair practices within the real estate business and the current problems of the real estate market, which do not contribute to an ethical environment in business. Using the survey I examine thinking about ethics in the real estate business from two perspectives, namely from the perspective of the client, whether former, current or potential, and from the perspective of real estate agencies and brokers.
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Jandáková, Pavla. "Analýza vlivů na reklamu na trhu s doplňky stravy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2008. http://www.nusl.cz/ntk/nusl-221817.
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Thema of this master’s thesis is analysis of legislation influences on advertisement. Beside generally advertisement adjustment is master’s thesis oriented firstly on regulation advertisement of food supplements. On the concrete example are displayed analysis of suppose deficiencies. This master’s thesis also solves problem with advertisement production and legislation verification on marketing department in firm VALOSUN a.s.
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Tomanová, Magdaléna. "Agresivní obchodní praktiky." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-11559.
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Diploma thesis evaluates the effectiveness of legal instruments to prevent the use of aggressive commercial practices. Thesis is divided into two main chapters, the first is the protection against aggressive commercial practices in business to consumer market and the second part is dedicated to the protection against aggressive practices in the business to business market. Each section compares the European protection of aggressive commercial practices (and also through European legislation implemented in Czech law) with the protection of those practices in U.S. law. The first part of thesis deals with the protection of consumers against aggressive commercial practices. In European law it mainly regulated by Directive on unfair commercial practices. The Directive is implemented in Czech Republic in mainly in Consumer Protection Code and in the Advertising Code. Private protection against aggressive commercial practices is embodied in provision of unfair competition of the Commercial Code. Protection of personality, privacy and personal data is another form of protection against aggressive practices. In U.S. law, public consumer protection is represented by Federal Trade Commission. In private law, consumers seek redress in court through actions for torts. In relations between competitors is the protection against aggressive commercial practices regulated by unfair competition and by antirust law. Antitrust law in European Union is represented by 81 and 82 of the EC Treaty. Unfair Competition Law in the U.S. in the B2B market is the part of business torts. Antitrust law is represented by Federal Trade Commission and the Ministry of Justice. The last part of Diploma Thesis is concerned with aggressive commercial practices that very often are accompanying the offers in time-sharing field and with children aggressive commercials, as a example of aggressive commercial practices in practice.
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Nezgodová, Lenka. "Klamání spotřebitele v oblasti označování potravin." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113613.
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This thesis deals with consumer misleading in the field of food labeling. The goal of the thesis was to determine specific products that may mislead consumers by their location and label in particular hypermarkets in Prague and Frýdek-Místek. Analysis of the potential misleading of the consumers has three parts -- examining of an obligatory information on the product package, checking of the location of the products in the shops, and the questionnaire. One part of the thesis deals with law (acts, judgements and other regulations) in the field of food labeling and misleading the consumer.
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Elwin, Elin. "Att lita på andras blodgåva : Åsikter om att homosexuella män i praktiken nekas donera blod." Thesis, Linköpings universitet, Institutionen för kultur och kommunikation, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-113610.
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Denna kandidatuppsats undersöker vilka uppfattningar sjuksköterskor och homosexuella män har kring reglerna för blodgivning, med inriktning på att homosexuella män i praktiken inte får donera blod. Studien har genomförts med kvalitativ intervju som metod. Resultatet framhäver att mina informanter klassificerat blod och människor olika, där både utländskt blod och svenskt blod rangordnas efter potentiell risk för smitta. Sjuksköterskorna och de homosexuella männen hanterar även reglerna olika, där sjuksköterskorna lägger ett större fokus på att skydda de som ska få blodet. Samtidigt anser de i likhet med de homosexuella männen att reglerna är diskriminerande och bygger på fördomar om att homosexuella män skulle bete sig mer riskfyllt än andra i samband med smitta. Egentligen går det inte med säkerhet att veta om någon är ärlig när de besvarar hälsodeklarationen som ska hjälpa blodcentralen att sålla bort olämpliga donatorer. Bloddonation från homosexuella män går att se från olika håll och är därför ett komplext ämne utan ett lätt svar, då tekniken inte kan upptäcka smitta omedelbart från smittillfället. Däremot framhäver mina informanter att alla bör bli bedömda efter individuellt beteende istället för kollektivt. Exempelvis bör homosexuella män i monogama förhållanden få donera blod.This Bachelor Thesis investigates the perceptions nurses and homosexual men, respectively, have concerning the rules for blood donation, focusing on the fact that homosexual men in practice aren't able to donate blood. The study was conducted using qualitative interviews. The results emphasise that my informants classify blood and people differently, where both foreign and Swedish blood are rated on potential risk of infection. Nurses and homosexual men also handle the various rules differently, the nurses placing greater focus on protecting receivers of blood. At the same time nurses, like the homosexual men, find the rules discriminatory and based on the prejudice that homosexual men have a riskier lifestyle than others relating to infection. In reality, there can be no certainty in knowing if someone is honest when answering the health declaration which is meant to help the blood bank weed out unsuitable donors. The issue of blood donation by homosexual men can be approached from different angles and is therefore a complex topic without an easy solution, especially since current testing cannot detect the HIV virus immediately after transmission. In contrast, my informants emphasise that everyone should be judged on individual behaviour instead of collectively; for example, homosexual men in monogamous relationships should also be able to donate blood.
11
Jiraský, Vojtěch. "Nekalá soutěž a nekalé obchodní praktiky v online prostředí sociálních sítí." Master's thesis, 2020. http://www.nusl.cz/ntk/nusl-416123.
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Unfair Competition and Unfair Commercial Practices in the Online Environment of Social Networks Abstract (ENG) The aim of this master's thesis is to analyse applicable law relating to the phenomenon of surreptitious advertising occurring in the posts published by influencers on social networks, examined in the scope of Czech law against unfair competition and unfair commercial practices. The author also aims to describe the particulars of the proper indication of advertising nature of such posts. The introductory part of this thesis covers general legal provisions on unfair competition and unfair commercial practices (with regard to the European law influence) and legal regulation of social networks. Analysed in detail are the general clause of unfair competition, denominate (special) and innominate (judicial) merits of the cases of unfair competition and the means of protections against unfair competition. Unfair commercial practices are characterised by examination of the general clause, small general clauses and the blacklist of unfair commercial practices. Social networks are introduced generally as information society services and audiovisual media services, and then afterwards three selected social networks - Facebook, Instagram and YouTube - are broadly characterised; the relationship between the...
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Janhuba, Martin. "Právní úprava nekalé soutěže v anglickém a českém právu." Master's thesis, 2016. http://www.nusl.cz/ntk/nusl-345396.
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Resumé v anglickém jazyce This thesis is focused on the legal regulation of unfair competition, unfair commercial practices and on the misleading and unlawful comparative advertisement. The legal regulation was a subject of the major changes under the influence of European union's regulation. The thesis' aim is to analyse and describe the regulation, bring it closer and by using of the partial comparisons contemplate it with the Czech legal arrangements. The structure of the thesis is divided into the introduction, three consecutive chapters and final summary. The introduction chapter is mainly focused on the European's legal regulation version of Unfair Commercial Practices Directive and Misleading and Comparative Advertising Directive. Chapter is focused on consumer protection in English legal regulation prior to implementing of the new European law and further to the form of such implementing and harmonisation. Thesis' task to interpret the main legal regulations' fundamental alterations, which acts as starting basis for the part as follows. The crucial part is listed in the second part, which is divided into the two subchapters. The subchapters follows the directives legal regulation structure. The more extensive subchapter deals with the unfair commercial practices and its task is to interpret the...
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Nathanielová, Nicole. "Komunitární právo proti nekalé soutěži." Master's thesis, 2012. http://www.nusl.cz/ntk/nusl-309014.
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Resumé Community Law Against Unfair Competition The purpose of my thesis is to analyze the European legislation on unfair competition, its application by Court of Justice of the European Union (hereinafter referred to as "CJ EU") and its implementation into Czech law. The thesis is composed of six chapters. Chapter One is dedicated to the general explanation and description of the unfair competition and its subjects. Chapter Two examines the background and evolution of the harmonization process on unfair competition on European level and summarizes present applicable directives. It also provides a brief note on respective Czech regulation in which these European directives were implemented. Chapter Three is dedicated to the subject of misleading advertising as defined by the Directive 2006/114/EC. The first part of this chapter provides a description of misleading advertising, second part illustrates the approach of CJ EU in its decisions. Third part is concerned with the Czech regulation of misleading advertising while it can be concluded that Czech regulation is sufficient according to required European standard without further need of implementation. Chapter Four is concerned with the comparative advertising and is subdivided into three main parts. Its first part contains a summary of conditions under...
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Hlavatá, Kristýna. "Komunitární právo proti nekalé soutěži." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-322162.
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European Law Against Unfair Competition Resumé This diploma thesis deals with the European (EU) law against unfair competition, or more specifically with the legal regulation of two directives of European Union, which are the ones for the european law against unfair competition most significant, Misleading and Comparative Advertising Directive and Unfair Commercial Practices Directive. The purpose of this thesis is to provide comprehensive and understandable overview of the legal regulation of both above mentioned directives, to analyze selected judicature of the Court of Justice of the European Union related to these directives, to briefly outline interpretation problems arising from the transposition of both directives to the Czech legal order, which were identified by professional literature. The content of this diploma thesis is divided into 5 main chapters. After the Introduction follows the chapter briefly defining the main notions, economic competition, competition law, the law against unfair competition and unfair competition. The second chapter deals with the development of the European Law against unfair competition till the present day. The third chapter provides overview of the legal regulation of Misleading and Comparative Advertising Directive, describes factual basis of the misleading...
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Hobzová, Anna. "Evropské právo proti nekalé soutěži." Master's thesis, 2016. http://www.nusl.cz/ntk/nusl-345418.
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European law against unfair competition This diploma thesis deals with the regulation of European law against unfair competition in the Directive on unfair commercial practices as well as in the Directive concerning misleading and comparative advertising. The aim of this thesis is to provide a comprehensive explanation of the areas of the law against unfair competition regulated by these directives with regard to relevant jurisprudence of the Court of Justice of the European Union, another objective is to evaluate the success of transposition of this regulation into czech national law. After the introductary part, the thesis is diveded into six chapters. The first chapter briefly defines the status of the law against unfair competition in the legal system, interprets the basic terms and describes the role of the Court of Justice of the European Union. The second chapter is dedicated to the evolution of the law against unfair competition at the level of European Union. The third chapter is dedicated to misleading advertising and its regulation by the Directive concerning misleading and comparative advertising, the fourth chapter is dedicated to comparative advertising regulated by the same directive. The fifth chapter deals with unfair commercial practices in business to consumer relations regulated...
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Najman, Ondřej. "Evropské právo proti nekalé soutěži." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-339878.
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European Law Against Unfair Competition Abstract The scope of this thesis is intended to cover mainly two branches of the European law against unfair competition. Those two branches were recognized in (i) business-to- business relations governed mostly by the European Union Directive 2006/114/ES and in (ii) business-to-consumer relations governed by the European Union directive 2005/29/ES respectively. Taking in consideration the above-said, it can be stated that this thesis predominantly analyzes what should be in more precise way called as "European Union law against unfair competition". The thesis is divided into ten chapters while five of them should be considered as the leading ones. First of them is the chapter number five dedicated to B2B relations. The author examines the respective directive 2006/114/ES also to the extent of its relevant jurisprudence of the European Court of Justice. The same approach was chosen to describe functioning of B2C relations under directive 2005/29/ES in chapter number seven. Chapter number six focuses on so called "Average Consumer" model that has been found as one of the most important elements of EU law against unfair competition. Because of its exceptional relevance, chapter six deals with the average consumer in a very detail, emphasizing important role of the...
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Kaštánková, Jitka. "Evropské právo proti nekalé soutěži." Master's thesis, 2016. http://www.nusl.cz/ntk/nusl-349160.
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European Law Against Unfair Competition Abstract The diploma thesis deals with the "European law against unfair competition" and the emphasis is placed on providing understandable and comprehensive summary of European law represented by two leading directives of the European Union. The first one is called Unfair Commercial Practices Directive and it focuses on relations between businesses and customers, while the second one, called Misleading and Comparative Advertising Directive, concentrates on business to business relations. Moreover, the realm of unfair competition is richly complemented by the jurisprudence of the Court of Justice of the European Union, which dedicates many of its rulings to this problematic due to its indispensable significance. The content of diploma thesis is divided into several chapters. The chapter following the Introduction gives brief definitions of the terms typical for this branch of law, for example competition or average consumer. The third chapter takes into account historical development of unfair competition at European union level and its direct impact to Czech legislation. For this reason, the fourth chapter includes a short discourse about unfair competition from the point of view of the latest Czech Civil Code. Questions relating to consumers and protection of their...
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Král, Marek. "Unfair practices in the marketing of pharmaceuticals." Master's thesis, 2017. http://www.nusl.cz/ntk/nusl-431577.
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The aim of the diploma thesis is to provide a set of recommendations for the manufacturers and distributors of the human pharmaceuticals to avoid a creation of an advertisement that violates the law. To achieve this goal the thesis will be divided into 2 parts: theoretical and practical part. The theoretical overview will cover definitions of human pharmaceuticals, the advertising and it will provide a summary of the legal regulations of the advertising on the human pharmaceuti-cals from the point of view of the public and private law in the European Union and in the Czech Republic. The practical part is divided into analysis of case laws, decisions of the supervision institutions and on the results of a questionnaire, which focuses on the sensitivity on the advertising on the human pharmaceutical and its regulation.
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KARLOVCOVÁ, Lucie. "Vybrané problémy ochrany spotřebitele." Master's thesis, 2012. http://www.nusl.cz/ntk/nusl-136642.
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This thesis deals with chosen problems of consumer protection, particularly with the problem of the presentation events. The main goal is to understand a principle of presentation events and why it is so successful among senior citizens and also to ascertain the approach of state authorities and public opinion. The aim of this thesis is the overall analysis of the issues of the presentation events on basis of applicable methods especially to ascertain the knowledge of the Czech public of their consumer?s rights and the public opinion on presentation events and also to examine thoroughly process of the direct promotion including practices which are used to manipulate customers and consequently to suggest ideas leading to the possible enhancement of the current situation.
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Ptáčková, Marta. "Veřejnoprávní regulace obchodních praktik." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-353214.
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The aim of this thesis is to examine the highly topical subject of regulation surrounding commercial practices. This examination is divided into four chapters. The first chapter looks at the notion of commercial practices by considering both the linguistic and legal definition of the term, and the importance of the regulation is proved. The second chapter deals with the question of division of law into its public and private counterparts. The discussion of the consequences of this division are crucial for a better analysis of the actual implementation of the EU Directive 2005/29/CE on unfair commercial practices. In the third chapter, the scope of application of this Directive is analysed and the main principles of regulation are described. The final section focuses on the Czech law on unfair commercial practices. In this segment, the text of the provisions of the Czech Code of Consumer Protection is compared to the Directive, and the system of legal redress and sanctions in the Code of Consumer Protection is critically analysed. The legal regulation of "promotional events", during which the ban of unfair commercial practices is often breached, is placed under scrutiny. The Directive was also implemented into the Code of Regulation of Advertisement. One subchapter of the fourth chapter is therefore...
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Tumpachová, Kateřina. "Ochranné známky a jejich praktické využití v hospodářské soutěži." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-337179.
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This diploma thesis deals with trademark in competition. It analyses the position of the trademark owner from the point of view of rights provided by the legal system in connection with his trademark ownership. The aim of the thesis is to answer the question which rights are granted to the trademark owner by the trademark law, which rights are granted to him by the unfair competition law and to depict mutual correlation of those two legal branches from the mentioned point of view. In order to achieve these targets the thesis is divided into three chapters. The first chapter deals with the trademark owner rights, where it analyses the regulation of these rights in Czech legal system, i.e. provision of act -No. 441/2003 Sb. on trademarks, considering European directives on trademarks (No. 89/104 and 2008/95/ES). This is followed by the judicature of the Supreme Court of the Czech Republic and of the Court of Justice of the European Union explaining these legal provisions. The provisions of Council Regulation on the Community trade mark (No. 207/2009) and Paris Convention for the Protection of Industrial Property are also mentioned. For the purpose of further explanation the second chapter brings an analysis of the competitor's protection by the unfair competition law from the provisions relevant for...