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Dissertations / Theses on the topic 'Německý trh'

Author: Grafiati
Published: 4 June 2021
Last updated: 1 February 2022

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1

Říhová, Michala. "Exportní strategie Jitexu Comfort, s.r.o., na německý trh." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-202078.

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The diploma thesis is about export strategy of Jitex Comfort, s. r. o. on the German market. The first part is about characteristic and current situation of Jitex Comfort on the Czech market, its history, organizational structure and business strategy. Followingly the thesis states the reasons why Jitex Comfort wants to enter the German market. In the next part is analysis of German market. The last section is about suggestion of the export strategy.
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2

Dudrová, Lenka. "Vstup firmy Nobilis Tilia s.r.o. na německý trh s kosmetikou." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2010. http://www.nusl.cz/ntk/nusl-433204.

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Hlavnou témou mojej diplomovej práce je zhodnotenie, či má firma Nobilis Tilia, s.r.o. rozšíriť svoje podnikateľské aktivity na zahraničné trhy, konkrétne na nemecký trh s kozmetikou. Celá práca je postupne rozdelená do troch hlavných častí – na teoretickú, analytickú a návrhovú. V teoretickej časti sú zhodnotené poznatky získané z literárnych zdrojov zameraných na strategický management firiem. Analytická časť sa zaoberá firmou Nobilis Tilia, s.r.o., jej históriou a portfóliom produktov. Následne je spracovaná analýza vonkajšieho obecného prostredia, Porterova Analýza Piatich Síl, SWOT analýz
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3

Šmídová, Anna. "Návrh marketingového plánu firmy Zoko pro vstup na Německý trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-234349.

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Diplomová práce se zabývá sestavením marketingového plánu pro vstup na Německý trh pro firmu Zoko. Firma Zoko je malá česká firma operující ve strojírenském průmyslu s výhradním zákazníkem v Rakousku. Na základě teoretických podkladů a analýze současného stavu, práce představuje marketingové návrhy jak vstoupit na nový trh.
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Novák, Roman. "Kritická analýza vstupu společnosti na německý trh a porovnání s analýzou expanze společnosti na polský trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-234409.

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Tato diplomová práce se věnuje kritické analýze vstupu společnosti Student Agency na německý trh a srovnání s analýzou vstupu téže společnosti na trh polský. V první části se práce zabývá teoretickými poznatky k jednotlivým metodám analýzy provedeným v praktické části této práce. Další část se poté zabývá samotnou společností Student Agency jako takovou, jejím vývojem a všemi službami, které poskytuje konečným zákazníkům. Praktická část poté analyzuje společnost pomocí několika různých marketingových metod, mezi které patří například Porterův model pěti sil nebo SWOT analýza. V závěru práce sh
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Novotná, Hana. "Exportní strategie firmy B a K systémy s.r.o. na německý trh." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-124626.

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The diploma thesis The Export Strategy of Company B a K systémy s.r.o. to German Market deals with characteristic of the company B a K systémy s.r.o. and its export politics. The aim of this study is to analyse the export strategy of comapany B a K systémy s.r.o. to the german market and to propose measurements which would be effective in this field. The study is based on the basic characteristic of the company and on the analysis of the german market. At the close of this study are proposed also criterias how to evaluate the proposed measurements.
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6

Chorvátová, Lucie. "Kupní chování uživatelů internetu se zaměřením na český a německý trh." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-199728.

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The thesis focuses on the purchasing behaviour of the Czech and German Internet users. Based on the primary survey and analysis of secondary sources as well as data from the Google Consumer Barometer about Czech and Germany Internet users, it identifies the similarities and differences in shopping behaviour among Czech and German Internet users. Based on the findings, the thesis provides recommendations for the Czech and German traders and the businesses considering expansion to one of these markets. It advises how they can respond most effectively to their customer needs.
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Hlubučková, Alexandra. "Německý daňový systém- povinnosti z něj vyplývající pro české exportéry." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-82047.

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The thesis is a general excursion into the world of taxation in the single internal market of the European Union, especially in the field of the German tax system, which is its part. Six chapters are divided into three parts. The first part defines the context of the internal market and discusses the four freedoms - free movement of goods, services, persons and capital. Export and exportes are classified according to the categories of access to the German market - according to the tax jurisdiction. In the second part, there we can find concepts of direct and indirect taxation and every single
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Cabalová, Dana. "Německý daňový systém a povinnosti z něj plynoucí pro české exportéry." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-199986.

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My diploma thesis is focused on German taxation and the impact on Czech subjects exporting to Germany. The main aim of this thesis is to give Czech entrepreneurs useful and current information about the German taxation system and to show basic tax calculations. My thesis is split into four chapters. The opening chapter deals with the internal market of the European Union, its history and its four freedoms. The second chapter outlines export of goods and services from the Czech Republic to Germany, the possibilities of entering the German market and the basic steps to be carried out while enter
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9

Svoboda, Luděk. "Strategie vstupu zahraničního podniku na český trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2011. http://www.nusl.cz/ntk/nusl-223259.

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The aim of this master thesis is to consider appropriate solutions of entering the foreign market. After introducing of the company follow the external and internal analysis. The thesis proves a suitability of the target market, deals with a choice of the product portfolio. It also mentions and checks the expectations of new market’s behaviour. In the final part of the thesis we can find a proper suggestions for entering the target market, steps and measures, which the monitored company shouldn’t leave out.
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10

Beck, Maximilian. "Briu: A Coffee Roasting Startup." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-264284.

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The purpose of this study is to examine the German coffee market and its appropriateness as a new market to enter for the startup Company Briu. The company has been continuously growing since its initial start. The Chilean Coffee startup has since then looked for new markets opportunities in Europe. Their favored market is Germany. The research conducted in this paper is supposed to reveal the market its suitability for the company its expansion. The following key areas are assessed in order to decide whether or not the company should enter the market: 1. The demand for specialty quality coffe
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Merkerová, Zdeňka. "Uplatnění Čechů na německém trhu práce." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-196547.

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The present diploma thesis Finding employment of Czech people at the German labour market consists of two parts. The first deals with free movement of labour in the EU, working migration and approving of professional qualification. The second analyses the possibilities and conditions of enforcing of Czech people to the German labour market before and after 1. 5. 2011. It focuses on statistics of Czech people working in Germany, analyses the barriers restraining Czech people from enforcing to the German labour market and its consequences for both countries.
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Trefná, Anežka. "Investiční strukturované certifikáty pro retail investory." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-201597.

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This diploma thesis investigates investment certificates for retail investors. The first chapter defines investment structured certificates. The second chapter is about availability of investment certificates for retail investors in the Czech Republic. The objectives of this chapter are a description of a present offer of securities dealers in the Czech Republic, a specification of decision criterions in choosing an online broker and a comparison of selected companies from a point of view of a client. Third chapter summarizes advantages and risks which are connected with investment certificate
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13

Sikora, Martin. "Strategie vstupu Burda Auction, s.r.o. na trh Spolkové Republiky Německo." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223751.

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Diplomová práce analyzuje možnosti vstupu Burda Auction, s.r.o. na filatelistický trh Spolkové republiky Německo. Obsahuje zhodnocení teoretických poznatků a používaných analytických metod, které jsou poté aplikovány při analýze německého trhu s filatelií a konkurenčního prostředí. A poté navrhuje vhodné strategie pro expanzi firmy Burda Auction, s.r.o. na německý trh.
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Drahota, Jiří. "Vstup české firmy na trh Spolkové republiky Německo prostřednictvím e-shopu." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197475.

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This master thesis concentrates especially on practical aspects of entrance of a specific Czech company to the German market through e-commerce. Therefore the thesis affects the whole process from the primary situation analysis prior to entering the market, through entrance strategy making process, partial marketing and financial strategies assembly, logistic and financial partners selection, concluded by launching the e-shop itself and processes of the strategic success factors evaluation. The first objective of this thesis is to create a strategy plan of entrance to the German market through
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Říšová, Zuzana. "Východní Německo 1989-2009:integrace a hospodářský vývoj." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76693.

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After the fall of the Berlin Wall, the area of the former German Democratic Republic (GDR) experienced a short economic and politic transformation that resulted in reunification with the Federal Republic of Germany (FRG). The original optimistic expectations of a fast and significant catching-up effect, however, soon disappeared. Even if enormously supported by West Germany, twenty years after German reunification the region has not achieved much better economic advance than the economically most successful countries in the middle and eastern part of Europe. The paper analyses the real state o
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Žižková, Zuzana. "Specifika marketingové komunikace na německém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75358.

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The master thesis deals with the analysis of marketing communication in the German market. It describes its specifics and demostrates them on the example of chosen market segment. The main task is to define marketing communication within marketing mix and to analyze its main trends. Next objective is to describe German consumer, his attitude to brands and advertising. The thesis focuses on media mix and legal regulation of advertising in the German market. In the last part there is mentioned marketing communication in the car industry and the example of marketing techniques of the car factory
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Kronusová, Hana. "Specifika marketingové komunikace na německém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-112707.

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The aim of the thesis is to capture the specifics of marketing communication on the German market and get to know whether the marketing communication of Nordsee company is characterized by these specifics. The aim is also to analyse and give reasons of the differences of marketing communication of Nordsee on the German and Czech market. First two chapters create a theoretical basis of the thesis. These two chapters define marketing communication, and deal mainly with communication mix, targets and process. The thesis includes also knowledge of marketing communication in multicultural environme
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Bastin, Jan. "Optimalizace portfolia na německém akciovém trhu." Doctoral thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-360593.

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The thesis focuses on the equity portfolio management with quantitative methods. We present 3 types of optimization objectives: One tries to find minimum variance portfolios, tangency portfolios and portfolios with maximized expected returns in the German stock market. It is possible to compare those investment opportunities with a market-cap weighted benchmark and an equal weighted portfolio. Expected returns of stocks are estimated with fundamental factor models. Risks of portfolios are estimated with 5 types of covariance matrices: the matrix calculated with historical returns, estimations
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Stakharyuk, Ulyana. "Vybrané problémy kvantitativního výzkumu trhu a jejich srovnání (Německo-Česko)." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74998.

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The thesis approaches market research with a focus on the online method. It details the online survey method and highlights its advantages and disadvantages.In the thesis an online concept test is applied for a Latvian cosmetic MÁDARA which runs in Germany and Czech Republic. The survey results are analyzed thus giving the concept with the greatest potential. It interprets the perception of cosmetic MÁDARA and interests of women in its purchase in both countries. Finally the market in which inters in buying cosmetic is higher is chosen.
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Sulková, Radka. "Potenciál rozvoje německých cestovních kanceláří na českém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-81524.

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The introductory chapter of the the thesis is focused on defining the basic concepts associated with entrepreneurship in tourism. Following part analyses the German travel agency market. The third chapter is devoted to the competitive environment of the Czech market. The aim is to verify the hypothesis that in the Czech Republic there is potential for the entry of German tour operators on the Czech market. The method of study is a survey at the end of the work that refused the original sentence and proved that on the Czech market is not sufficient in case of development potential.
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Lad, Richard. "Analýza úspěšnosti reforem trhu práce v Německu i v kontextu hospodářské krize." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73735.

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The thesis is focused on a problem of a high unemployment that is connected with unefficient and uneffective employment policy. The aim of this thesis is to review the possibility of the usage of several types of reforms with highly activating elements on the employment policy in a strong social focused state. First, reforms focused on high quality job programmes made by the employment office; second, programmes dealing with motivation of unemployed persons and, finally, reforms on creating of new working possitions by bussinessmen. An example of such reforms has been presented by the german l
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Mrázková, Jitka. "Nové sociální reformy aplikované v Německu (Hartz I - Hartz IV) a hodnocení jejich dopadů na trh práce." Master's thesis, Vysoká škola ekonomická v Praze, 2006. http://www.nusl.cz/ntk/nusl-284.

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Téměř 16 let po sjednocení v roce 1990 se Německo stále potýká s ekonomickými důsledky této události. Západní Německo, které muselo nést podstatnou část nákladů spojených se sjednocením, dnes vykazuje relativně vysoké míry nezaměstnanosti, ačkoli v komparaci s bývalým východním Německem jsou tyto míry stále téměř poloviční. Situace na pracovním trhu byla hlavní příčinou, proč německá vláda představila program Agenda 2010, jehož cílem bylo zajistit stabilitu systému sociálního zabezpečení, nastartovat ekonomický růst a snížit nezaměstnanost. Přijetí zákona Hartz IV, který byl považován za nejko
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Nováková, Monika. "Specifika podnikatelského prostředí Německa a možnosti uplatnění českých subjektů na tomto trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3353.

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Cílem práce je představit Spolkovou republiku Německo, zmapovat podnikatelské prostředí se zaměřením na jeho ekonomické, politické, technologické, kulturní a mezinárodní faktory. Práce dále charakterizuje hospodářské vztahy s ČR, zejména vzájemnou obchodní výměnu a přímé zahraniční investice a analyzuje nové nástroje a možnosti, které se otvírají českým subjektům na německém trhu.
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Kotrbová, Jiřina. "Srovnání postavení imigranta na trhu prace v České republice a v Německu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4521.

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The main goal of this final thesis is the analysis of the immigrant's position on the labor market in the Czech Republic and in Germany. For this purpose the thesis makes a research of particular factors and barriers which immigrants have to deal with on the labor market and define their direct effects. Furthermore, the thesis focuses on the integration policy of both countries. Based on performed analysis in the field of immigration and integration the author of the thesis makes a comparison of the attitudes of both countries towards the immigrants with the aim to set up fitting measures for
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Fuchsová, Natálie. "Návrh rozšíření marketingových aktivit vybrané společnosti na německém trhu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2021. http://www.nusl.cz/ntk/nusl-443119.

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This diploma thesis deals with a proposal for expanding the marketing activities of a selected company on the German market. The paper is divided into three parts. The first part describes the theoretical basis of the thesis related to the topic. Subsequently, in the second, analytical part, the selected company is introduced and analyzes of the external and internal environment are performed, on the basis of which proposals for the expansion of marketing activities of the selected company are then determined in the third, design part.
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Filipovičová, Veronika. "Finanční výkonnost vybraných pojišťoven na českém a německém trhu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-254201.

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The Diploma thesis deals with financial performance of selected commercial insurances on the Czech and German market in years 2010 - 2014. The thesis includes an external analysis of selected insurance companies based on financial ratios used in insurance and comparing their results each year of the reporting period separately for each insurance company. For increasing the information value of the results is made a comparing insurance companies between themselves. On the basis of results are given recommendations for optimizing unwanted values to improve the financial health of insurances, whi
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Brych, Jaroslav. "Strategie německých firem na českém pracovním trhu při získávání nových pracovníků a návrhy pro její zlepšení." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-264050.

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The aim of this study is to describe recruiting strategies of German companies in the Czech labour market and to propose some improvements. First chapter is focused on a human resource management and personal marketing in- and outside of the companies. In the second chapter there are discussed the evolution of Czech-German relations after 1989, Czech labor policy and a strategic plan Europe 2020. Outcomes of a survey among German companies are discussed in the third chapter followed by a final chapter containing improvement proposals in company strategies on the basis of the survey results.
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Kervitcerová, Anežka. "Návrh marketingové strategie Černého divadla JIřího Srnce na německém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-193858.

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The main goal of diploma thesis is to analyse the marketing strategy of Black Light Theatre of Jiri Srnec and to suggest its future improvements. The thesis itself contains six chapters, divided into theoretical and practical parts. First three theoretical chapters are devoted to marketing, marketing mix, situation analysis and marketing and commercial communications and strategies. Following chapters create the practical part of the thesis and contain information about Black Ligh Theatre, analysis of its marketing mix, evaluation of recent marketing and communication strategy and interpretati
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Murcková, Lucia. "Komparace spotřebního chování v ČR a v Německu." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-199798.

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The main purpose of this master thesis is to provide a comparison of consumer behaviour in given countries. In theoretical part, the definition of consumer behaviour is provided, followed by its key determinants along with characteristics of cultural background. Crucial focus though lies in the actual research, where I explore individual features of consumers in respective countries, all on the basis of an extensive online questionnaire. Subsequently, I evaluate the results of research and I try to interpret them mainly in cultural context.
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Zabloudilová, Pavlína. "Analýza současného stavu a trendů v distribučních cestách na německém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-196529.

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The objective of this master's thesis is to analyse trends in distribution in the German market and evaluate their importance in the retail environment. The first chapter of the thesis deals with the issue of distribution from a theoretical perspective. Analysis of the German economy and retail environment serves as a basis for further elaboration of the thesis. In the German market is growing the importance of the e-commerce and there is a tendency of integration of distribution channels. The current situation and trends in distribution channels as well as the trends of the future are outline
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Kampe, Peter. "VÝNOSNOST, RIZIKO A LIKVIDITA SLOVENSKÉHO TRHU S DLUHOPISY A JEJICH MEZINÁRODNÍ SROVNÁNÍ." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2317.

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Tato diplomová práce pojednává o výnosnosti, riziku a likviditě slovenského dluhopisového trhu v letech 1997-2006 a o porovnání těchto charakteristik s dluhopisovými trhy Česka, Německa a Anglie za léta 1999-2006. Cílem této práce je kvantifikovat a zhodnotit dané charakteristiky dluhopisů slovenského trhu jak na individuální bázi, tak ve srovnání s vybranými trhy dluhopisů. V závěru je vyhodnocena úroveň slovenského trhu jako nedostačující vzhledem ke srovnání s vybranými trhy dluhopisů.
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Landa, Václav. "Válečná ekonomika Německa v letech 1939-1945 a zapojení českých zemí do německého velkoprostorového hospodářství." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2714.

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Diplomová práce se zabývá problematikou nacionálního socialismu s důrazem na analýzu německého válečného hospodářství během druhé světové války. Práce analyzuje kořeny vzestupu nacionálně socialistického hnutí v meziválečném Německu, Hitlerovu politiku po nástupu do kancléřského křesla zaměřenou především na přípravy Německa na chystanou válku o nové dělení světa a hospodářskou, sociální, vojenskou a politickou situaci v Třetí říši během druhé světové války. Velký prostor je vyhrazen významnému faktoru v rámci německé válečné ekonomiky ? nuceným pracím. Poslední kapitola se věnuje důležité sou
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Pejchal, Lubomír. "Analýza digitální strategie společnosti Geox S.p.A na německém trhu a návrhy na její zdokonalení." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-234404.

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Pochopení digitální transformace společností v segmentu Business-to-Customer, to je hlavní smysl teoretické části této práce. Konkrétně, jak je touto transformací ovlivněno vytváření business modelu a digitální strategie společností v retailovém odvětví. Avšak hlavním účelem práce je ukázat tuto transformaci na příkladu obuvní a oděvnické společnosti Geox S.p.A, konkrétně její dceřiné společnosti Geox Deutschland Gbmh (dále jen Geox). Největší důraz je kladen na dvě oblasti digitální transformace. Prvně, jak mohou být využity on-line kanály a technologie obecně spojené s digitalizací ke zvýšen
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Zoul, Zdeněk. "Průběh hospodářského cyklu v letech 2005 až 2014 a jeho vliv na nezaměstnanost v ČR v porovnání s vývojem v Německu a USA." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-193116.

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Main objective of this diploma thesis is to analyze the business cycle in USA, Germany and Czech Republic in years 2005 -- 2014 and evaluate impacts on each economy and particularly on labor markets. Work contains circumstances of beginning of the world economic downturn, which hit the world economy during those years, impacts of the crisis on each economy and analysis of the stimulus packages passed by both central governments and central banks. Analysis and comparsion is made by monitoring the development of main macroeconomic indicators such as GDP growth, rate of unemployment and employmen
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Strašková, Tereza. "Nezaměstnanost mladých osob ve vybraných státech Evropské unie." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-359609.

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The thesis examines youth unemployment in European Union, specifically in Germany, Spain, and the Czech Republic. The main goal of the study is to coherently evaluate a development of youth unemployment rate since 2005, and to find out its fundamental causes. The thesis is split into two parts. The first part covers a theoretical background of the chosen topic. The following part, firstly, investigates individual countries in terms of labour market development, impacts of the world crises, and educational systems. Subsequently, the rate of young unemployed people in the selected countries is a
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Marek, Lukáš. "Dopady hospodářské krize na ekonomiky vybraných členských států EU." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-77390.

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This thesis aims to analyze the origins of the 2007-2009 financial and economic crisis in the US and describe the most significant channels that caused its transmission to the EU countries. Second part of this paper compares both the progress and consequences the financial and economic crisis had for the United Kingdom and Germany with respect to institutional differences of their economic models. Firstly, the second part of this paper focuses on the main institutional patterns including market for corporate control, banking sector, market as a means of financial allocation, labour market flex
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Groero, Jaroslav. "East and West Germany after the Unification: The Wage Gap Analysis." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193373.

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Under socialism workers had their wages set by the central planners.. In my thesis I use panel data from SHARLIFE questionnaire in order to analyze how returns to East German human capital variables changed after the reunification in 1990.I also compare these returns to West German returns to human capital variables. Before 1990 the returns to experience and education were lower in East Germany than in West Germany. After the reunification East German returns to experience obtained before 1990 and to education decreased. I find a significant decrease of returns to high educated workers who spe
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Rydlová, Lucie. "Německé mediální koncerny na polském tiskovém trhu." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-329124.

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Lucie Rydlová: German media houses on Polish press market Abstract This thesis examines the activity of the German media groups Axel Springer AG and Verlagsgruppe Passau on the Polish press market. These German publishers have taken advantage of the transformation and liberalization after 1990 and have massively invested in the countries of Central and Eastern Europe. In Poland, dailies were published by both of the aforementioned groups. Axel Springer AG produces the tabloid daily Fakt and between 2006 and 2009 the group produced the semi-tabloid Dziennik. Verlagsgruppe Passau has owned a var
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Michnová, Markéta. "Důsledky zavedení Hartz reforem v Německu na flexibilitu trhu práce: doporučení pro ČR." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-189987.

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This thesis deals with the theme of "the consequences of introducing Hartz reforms in Germany on labor market flexibility: Recommendations for the Czech Republic." Describes adversely evolving economy due to the reunification of East and West Germany, the decline in performance is negatively reflected on the labor market in the form of unemployment, which reached in 2002 was EUR 4 million people. Germany responded to the problem by introducing Hartz reforms were supposed to improve labor market flexibility. The work deals with the question whether the Hartz reforms its purpose - to increase th
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Gurská, Sylvie. "Návrh strategie udržení postavení české firmy na německém trhu." Master's thesis, 2006. http://www.nusl.cz/ntk/nusl-89906.

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Skála, Jakub. "Efekt německých voleb na vývoj akciových trhů Visegradských zemí." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-349312.

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This thesis deals with the behaviour of stock markets during the period of election process. We focus on the influence of elections to the German Bundestag on stock market performance of the countries allied in Visegrad Group during the reference period 1994-2013 covering six Bundestag elections. Germany is a major export partner for all members of Visegrad Group - the Czech Republic, Hungary, Poland and Slovakia. We examine whether there are abnormal returns on stock markets in Visegrad Group countries around the date of German Bundestag elections. We thus examine if the fact that performance
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BRZÁK, Tomáš. "Poplatková politika bank v ČR a v Německu." Master's thesis, 2008. http://www.nusl.cz/ntk/nusl-48897.

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My thesis concentrates on the problems of the banking fees of banks in Czech Republic and Germany. It aims to examine the bank fees from the bank customers{\crq} point of view, and witch regard to the importance of the bank{\crq}s profit formation by analyzing and comparing bank politics in the Czech Republic and Germany. This thesis consists of two parts: theoretical and practical one. The theoretical part focuses on analyzing different types of bank schemes, their advantages and disadvantages and various types of banks existing in the market, and also on the scope of integral rate license. L
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Lontras, Daniel. "Systém financování malých a středních podniků v Německu a Velké Británii." Master's thesis, 2019. http://www.nusl.cz/ntk/nusl-429271.

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Lontras, D., Financing system of small and medium-sized enterprises in Germany and Great Britain. Diploma thesis. Brno: Mendel University, 2019. The thesis describes the financing systems of small and medium-sized enterprises in Germany and the Great Britain. Furthermore, an indicator for evaluating the financial performance of SMEs is identified, according to which the performance of SMEs in Germany and Great Britain in the construction and manufacturing sub-sectors is assessed. Comparison of both countries shows that Germany is a country with better rating of SMEs according to Altman's Z'
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Mohr, Luděk. "Analýza vybraných sekcí české a německé energetiky. Energetická partnerství obou zemí v kontextu zajištění energetické bezpečnosti a jednotného evropského trhu." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-322447.

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The presented thesis compares chosen energy industry sectors of the Czech Republic and Federal Republic of Germany and more concretely analyses the degree of energy security of both countries within the context European region. Theoretical background is based on the concurrence of neorealism with neoliberalism and can be identified as main driver of the European energy sector. The thesis had been written as a response to an unexpected shift of German energy policy from fossil towards renewable resources. This change sparked broad public discussion which questioned these concrete steps of Germa
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Hlaváč, Vlastislav. "Analýza nástrojů aktivní politiky zaměstnanosti v České republice a Spolkové republice Německo." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-329598.

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Résumé This thesis focuses on the implementation of the active employment policy in the Czech Republic and the Federal Republic of Germany and in particular its use of a time when the labour market is negatively affected by the effects of the economic recession. Financial support provided to employers to create or maintain jobs proved to be crucial, confirming the model used in the Federal Republic of Germany. The analysis of tre nds in the labour market shows increasing importance of implementing active employment policy, which both lead to job creation, but the activation of unemployed perso
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Gundacker, Lidwina. "Stejné, ale jiné? Srovnání integrační zkušenosti uprchlíků a gastarbeiterů v Německu." Master's thesis, 2018. http://www.nusl.cz/ntk/nusl-434147.

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Same, but different? A comparison of the integration experiences of refugees and guest worker migrants in Germany Abstract The increasing number of asylum seekers arriving in Germany over the past years have not only sparked an emotional public debate on immigration and societal membership, but have also proven to be a major challenge for policy-makers. Although the volume of refugee migration is indeed unprecedented in Germany, the country has had significant experience with receiving and integrating newcomers in its recent past: the post-war economic boom has led to the recruitment of millio
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47

Zavadilová, Anna. "Vybrané německé vydavatelské skupiny na českém tiskovém trhu v 90. letech se zaměřením na vývojové trendy českého periodického tisku." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-339531.

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The submitted Master's thesis conducts a survey of activities of selected German publishing groups on the Czech public press market. The thesis focuses on activities of the companies: Rheinisch-Bergische Druckerei- und Verlagsgesellschaft, the former owner of the company MAFRA which publishes the daily newspaper Mladá fronta DNES, Verlagsgruppe Passau, the owner of the company VLTAVA-LABE-PRESS which publishes the regional Deník and also the company Verlagsgruppe Handelsblatt which has a share in the company Economia which publishes the newspaper Hospodářské noviny. The topic of this thesis is
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48

Lefká, Ivana. "Vliv makroekonomických veličin na výši předepsaného pojistného ve vybraných státech EU." Master's thesis, 2014. http://www.nusl.cz/ntk/nusl-177050.

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Lefká, I. The influence of macroeconomic indicators on the amount of written premiums in selected EU countries. Diploma thesis. Brno, 2013. The aim of this thesis is to identify macroeconomic variables that affect the amount of written premiums in selected EU countries - the Czech Republic, Germany, Austria and the Slovak Republic. For each country is developed an econometric model that explains the dependence of written premiums to GDP, inflation, unemployment rate and the average wage, following by an economic, statistical and econometric model verification. The data used was obtained from t
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Rouček, Martin. "Proměny britského, německého a francouzského trhu práce v letech 2007-2010." Master's thesis, 2017. http://www.nusl.cz/ntk/nusl-357460.

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The MA thesis called "Transformation of the labour markets in the United Kingdom, Germany and France in 2007-2010" tests the theory underlying models of capitalism in the context of the EU's Europeanization policies. The theoretical concept is analysed through labour market reforms in the UK, Germany and France between 2007 and 2010. For the purposes of this work, the United Kingdom represents a liberal market economy, Germany a coordinated market economy and France is considered a state-influenced market economy. The time span of the present study is linked to the concept of flexicurity, i.e.
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Doležalová, Radka. "Jaká je hodnota mého vozu? Hedonická metoda oceňování německého trhu ojetých vozů." Master's thesis, 2020. http://www.nusl.cz/ntk/nusl-435066.

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Valuation of used cars, affected by various technical attributes and information asymmetry, is the key objective of all agents operating on the automobile mar- ket. This thesis, focusing on a hedonic price analysis, aims to determine basic as well as additional attributes as determinants of a used car market price. In addition, the analysis sheds light upon novel attributes (service records, cigarette smoke pollution of a vehicle interior, selling channel factor in the e- commerce environment, and a German geographical division). The hedonic price research uses the unique data sample of the Ge
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