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1
Rahman, Mustaghis ur. "Social inclusive approach by developing women entrepreneurship." International Journal of Experiential Learning & Case Studies 8, no. 2 (January 3, 2024): 202–18. http://dx.doi.org/10.22555/ijelcs.v8i2.911.
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Abstract: Nestlé Pakistan is a subsidiary of Swiss multinational company Nestlé. The company is known for its quality food products throughout the world. It commits to help shape a better and healthier world and inspire people to live healthier lives. Nestlé Pakistan shares the Nestlé Global’s three overarching ambitions for 2030 to achieve the United Nations Sustainable Development Goals by helping 50 million children live healthier lives, help to improve 30 million livelihoods in communities directly connected to its business activities and strive for zero environmental impact in its operations. Nestlé also have a global commitment towards 100% recyclable or reusable plastic by 2025. This exploratory case study looks into the ethical practices under which Nestlé contributes to the social cause in Pakistan. Rural women’s enrolment as sales agents for Nestle products initiative under its CSV (Community Shared Values) project starts with the Nutrition, Health and Wellness (NHW) awareness of women in rural setting of Punjab Province. The program was designed with two objectives, mainly: a) Better livelihood for financially disadvantaged women and their families and b) Demand generation of Nestle products in deep rural areas of Pakistan. This case has been written in the context of UNGC’s ten principles of ethical businesses. This case informs the reader the innovative business development with social initiatives by extending Nestlé International’s legacy of socially responsible business with a focus at enterprising rural women of Pakistan.
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Naibaho, Chleitosia Violen Dentya Paradisa, Chleitosia Visien Dentya Paradisa Naibaho, and Arthik Davianti. "Social Media Phenomena in Corporate Disclosure Practise (A case study of Nestlé)." Indonesian Management and Accounting Research 19, no. 1 (August 9, 2020): 51–70. http://dx.doi.org/10.25105/imar.v19i1.6709.
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The use of social media among companies to disclose and disseminate corporate information is rocketing. This study examined to what extent companies use social media platforms, especially Twitter. It identified the disclosure of Multinational Companies (MNCs) in Southeast Asia, particularly Indonesia. The study analyzed Nestlé as it operates in more than half of the countries in Southeast Asia, including Indonesia. The data was based on Nestlé Twitter accounts, both parent and the subsidiary, which is collected from the beginning of the year to December 31st, 2019. This study utilized a descriptive qualitative method using content analysis in the form of a case study to analyze the information shared and disclosed by this consumer goods company. The results showed that Nestlé uses Twitter for disclosing information that covers environmental, branding, health, gender, education, and others. It is found that Nestlé parent company disclosed more data than its subsidiary in Indonesia, and content shared by Nestlé Indonesia is quite different because of cultural differences. Indonesia’s subsidiary followed the pattern of information disseminated by their parent companies on its Twitter account. Overall, the results indicated that Twitter is rarely used in Southeast Asia for many disclosure purposes, either financial or non-financial information.
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Sin, Liem Gai, Noor Fareen Abdul Rahim, Jocelyne Lee Jia Lin, Brahmmanand Sharma, Chanda Gulati, Hanis Zahira Binti Harmony Ghani, Gao Ming, et al. "Fostering A Culture of Business Ethics: A Case Study of Nestlé." Society 10, no. 2 (December 30, 2022): 723–34. http://dx.doi.org/10.33019/society.v10i2.496.
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Nestlé is one of the largest food companies in the world, with a presence in 191 countries and solid loyal customers. Nevertheless, a big organization like this cannot escape adverse ethical behavior in their company. Business ethics is the study of an organization’s corporate governance and initiatives related to corporate social responsibility. Businesses are morally obligated to give the public, stakeholders, customers, and the government the real worth of their money. Every firm engages in unethical practices for personal gain. This study aims to determine whether Nestlé will be able to survive in the long run if it is involved in unethical practices. Furthermore, this study intends to determine whether their involvement affects the customer’s purchase intention to buy their product. An online survey has been conducted to gather more information and provide evidence to support the conclusions. One hundred respondents from Malaysia, Indonesia, and India participated in this study. The analysis demonstrated that brand awareness, business ethics, and business ethics impact the intention of customers to buy Nestlé products. This study offers insightful information about how consumers view Nestlé, which could help them increase consumer trust in their brand.
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Huang, Zhiqi. "Human rights responsibilities of Nestle Swiss multinational food and beverage company." Highlights in Business, Economics and Management 7 (April 5, 2023): 257–62. http://dx.doi.org/10.54097/hbem.v7i.6956.
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As more and more multinational companies emerge, they bring unlimited convenience and innovation to people's lives, benefiting generations of human beings, people's livelihoods are secured and multinational companies achieve financial freedom. However, at the same time, the conduct behind multinational corporations is a hot issue of concern to the whole society. In recent years, many multinational corporations have been exposed to have the problem of human rights violations, including illegal employment of child labourers and endless beating or even killing of them, which seriously violates the basic right of survival of children. The research in this paper is focused on explaining and analysing the behaviour behind the individual cases of illegal child labour at Nestlé, and suggesting relative legal penalties and guidelines for child protection, and finally suggesting solutions and recommendations for the current situation of human rights violations by transnational companies. It is recommended that Nestlé multinationals should focus more on direct regulation and be more concerned with the transformation of legal remedies, which is an important way to address the current problems. In general, Nescafe should be aware of the current problems and comply with the law, stop violating human rights and give children around the world a happy and pure childhood.
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Pai, V. S. "Challenges MNCs Face in Emerging Markets: The Nestlé Experience." Vision: The Journal of Business Perspective 22, no. 2 (May 10, 2018): 222–31. http://dx.doi.org/10.1177/0972262918767281.
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Maggi was the most popular instant noodles brand in India, which children in particular loved to snack on. The brand had a dominant position until suddenly in mid-2015 it got engulfed in controversy. Several state food regulators found that Maggi contained monosodium glutamate as well as lead well above the prescribed limits. Both these substances were harmful especially for children. When Nestlé India was confronted with lab test results it stuck to its position that they had a world class quality control process in place and that their products were safe for consumption. Finally, the national food regulator FSSAI, ordered a ban on the sale of Maggi including product recall. Consequently, several state governments imposed temporary ban on the sale of Maggi noodles in their respective states. The future of the company suddenly looked very bleak. Nestlé India was slow to respond to this fast unfolding crisis. Further, their responses were very brief and not adequately culture-sensitive. This led to the feeling in several quarters that the company was probably guilty of wrongdoing. To set right things Nestlé's worldwide CEO flew into India to douse the flames of the controversy and draw up an appropriate strategy to bail out the brand. He address the media, put in place a new CEO for Nestlé India and set brand Maggi on the path of recovery. However, Nestlé India was still facing a number of critical issues. What should be done to win over the trust of its customers? How should it recover market share lost to competitors both old rivals and new entrants? What strategy should it develop to succeed with the new products, especially hot heads, launched along with the comeback strategy? Should it change its approach to dealing with government health officials to prevent confrontations in future? How should it shorten the response time and make it effective in the face of a media backed public outcry in future?
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Wuryaningrum, Rusdhianti, and Arju Muti'ah. "Identity Construction in Company Persuasive Discourse." European Journal of Language and Culture Studies 2, no. 1 (February 16, 2023): 57–63. http://dx.doi.org/10.24018/ejlang.2023.2.1.55.
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Constructing an identity is an important part of a company or business. This study aims to analyze information hierarchy text and reveal discourse cognition in constructing corporate identity. Both of these concepts are used to see and reveal the agent’s wishes and communications made in showing identity. The research data was obtained by documenting persuasive discourse on the nestlé and aqua-Danone websites in Indonesia. Research results direct our minds that there are two types of hierarchies built by the company: hierarchy text based on general truth and hierarchy text based on product identity. Cognition built-in discourse is generally the same. It is built through concrete language to show efforts to save the environment. The language tools used are mental imagery words, action words, and concrete language. From these two studies, it can be seen that corporate identity can be shown directly and indirectly and the target to be built is to save the environment.
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Balashova, Elena, and Sabina Sharipova. "Impact of ecosystem services on a sustainable business strategy in urban conditions." MATEC Web of Conferences 170 (2018): 01012. http://dx.doi.org/10.1051/matecconf/201817001012.
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The article analyzes the relevance and state of the theory of ecosystem services. A solution for achieving sustainable development goals through the use of ecosystem services in industrialization is proposed. Cases of enterprises British American tobacco, Nestlé Waters, Watershed Agricultural Council, Bain & Company, McKinsey & Company, The Starbucks on the application of ecosystem services are considered. A link has been established between public-private partnerships in the provision of ecosystem services. Tendencies of development of ecosystem services in Russia and abroad are defined. Recommendations for companies that have started creating ecosystem services are presented.
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Leitão, Rômulo Guilherme, Uinie Caminha, and Andressa Borges Monteiro Pires. "Chocolate with pepper: the clash of principles in the Nestlé-Garoto case." Scientia Iuris 24, no. 2 (July 31, 2020): 47–63. http://dx.doi.org/10.5433/2178-8189.2020v24n2p47.
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The acquisitions of Nestlé Brasil Ltda. and Chocolates Garoto S.A, both company enterprises, spanned 18 years in the judicial and administrative fields. This case is particularly interesting because it commenced when the revoked competition law was still valid and its legal procedure duration lasts until present day, in the validity of the new competition law. Since 2002, after the application for the acquisition was submitted to CADE, there have been a series of stalemates that restricted it, as the chocolate market, at the time, was not yet well segmented. In this scenario, most of the opinions were unfavorable to the transaction, giving rise to CADE's first unfavorable decision. Currently, there is a pending judgement by the TRF of the 1st Region. The decision, which will be final, must consider the values of company preservation, free initiative, consumer protection and competition defense. The objective of this paper is to evaluate, from a principiological point of view, the most adequate solution for the acquisition process. In methodological terms, this study chose to analyze a case study and utilize bibliographic and documentary sources with the qualitive method. In conclusion, the most adequate solution is to approve the operation with restrictions, to be pointed out by the companies themselves and evaluated, sequentially, by CADE.
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Donzé, Pierre-Yves. "The Advantage of Being Swiss: Nestlé and Political Risk in Asia during the Early Cold War, 1945–1970." Business History Review 94, no. 2 (2020): 373–97. http://dx.doi.org/10.1017/s000768052000029x.
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Multinational enterprises faced new political risks after World War II in the context of decolonization and the Cold War. The risks were particularly high in Asia between 1945 and 1970. Although the relevant literature has focused essentially on organizational innovation and strategic choices in explaining how firms dealt with these new political risks, this article explores the informal roles that governments of small, neutral countries played in supporting their multinationals abroad. Looking at the case of Nestlé in Asia, the article argues that the backing of the Swiss federal authorities was crucial for the company to overcome various kinds of risks and ensure a long-term presence in the region.
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Köse, Yavuz. "Nestlé: A Brief History of the Marketing Strategies of the First Multinational Company in the Ottoman Empire." Journal of Macromarketing 27, no. 1 (March 2007): 74–85. http://dx.doi.org/10.1177/0276146706296713.
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Soler, Nieves Pascual. "Of Cats and Men." Society & Animals 26, no. 5 (November 5, 2018): 515–33. http://dx.doi.org/10.1163/15685306-12341483.
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AbstractThe study analyzes the gender narratives linked to cats in Nestlé Purina Pet Care Company (NPPC) advertising. Out of the ten cat food products lines it markets, each offering from one to nine different formulas, nine are discussed. The focus is on dried food in pouch packages. It is argued that against the traditional association between cats and women, cat food advertising privileges masculine experiences. To support this claim, this article (a) analyzes the relationship between gender and food patterns; (b) probes the background for the perception of companion animals as projections of the human self; (c) examines representations of cats and food on selectNPPClabels; and (d) matches gender narratives with the new demographics ofUScat caregivers.
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Mialon, Melissa, and Jonathan Mialon. "Analysis of corporate political activity strategies of the food industry: evidence from France." Public Health Nutrition 21, no. 18 (July 12, 2018): 3407–21. http://dx.doi.org/10.1017/s1368980018001763.
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AbstractObjectiveTo identify the corporate political activity (CPA) of major food industry actors in France.DesignWe followed an approach based on information available in the public domain. Different sources of information, freely accessible to the public, were monitored.Setting/SubjectsData were collected and analysed between March and August 2015. Five actors were selected: ANIA (Association Nationale des Industries Agroalimentaires/National Association of Agribusiness Industries); Coca-Cola; McDonald’s; Nestlé; and Carrefour.ResultsOur analysis shows that the main practices used by Coca-Cola and McDonald’s were the framing of diet and public health issues in ways favourable to the company, and their involvement in the community. ANIA primarily used the ‘information and messaging’ strategy (e.g. by promoting deregulation and shaping the evidence base on diet- and public health-related issues), as well as the ‘policy substitution’ strategy. Nestlé framed diet and public health issues, and shaped the evidence base on diet- and public health-related issues. Carrefour particularly sought involvement in the community.ConclusionsWe found that, in 2015, the food industry in France was using CPA practices that were also used by other industries in the past, such as the tobacco and alcohol industries. Because most, if not all, of these practices proved detrimental to public health when used by the tobacco industry, we propose that the precautionary principle should guide decisions when engaging or interacting with the food industry.
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Pillay, Ravi, and Caren Brenda Scheepers. "Nestlé South Africa: leading multi-stakeholder partnership response in the COVID-19 context." Emerald Emerging Markets Case Studies 10, no. 3 (August 7, 2020): 1–18. http://dx.doi.org/10.1108/eemcs-05-2020-0167.
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Learning outcomes The learning outcomes are as follows: identifying and prioritising of stakeholders’ needs during crises; gaining insight into applying contextual intelligence in leaders’ decision-making on philanthropic investments; and evaluating initiatives by differentiating between creating shared value and corporate social responsibility. Case overview/synopsis On 15 March 2020, Bruno Olierhoek, Chairman and MD, Nestlé East and Southern Africa considers his dilemma of where to focus his community support initiatives during COVID-19, which could reflect their company’s purpose of enhancing quality of life and contributing to a healthier future in their response to the crisis? Also, creating shared value (CSV) was in their DNA as a company, and they wanted to do more than philanthropic gestures; therefore, they had to decide carefully about leveraging their strategic partnerships in the relief effort. The case highlights existing community involvement projects, pre-COVID-19, which illustrate multi-stakeholder collaboration. These existing trust relationships and partnerships are then leveraged during the COVID-19 pandemic. The case highlights unintended consequences of Nestlé’s gesture of donating food products to the 5,000 frontline health-care workers for specific stakeholder groups, such as the positive emotional responses of Nestlé’s own employees. These events in the case relate to existing theoretical frameworks, such as corporate citizenship which elicits pro-organisational behaviour in stakeholder groups. Complexity academic level Postgraduate programmes MBA or MPhil. Supplementary materials Teaching Notes are available for educators only. Subject code CSS: 7 Management Science
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Reddy, K. Srinath. "Back make in India with testing in India." Journal of the Epidemiology Foundation of India 2, no. 2 (June 18, 2024): 40–41. http://dx.doi.org/10.56450/jefi.2024.v2i02.001.
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“People are fed by the food industry, which pays no attention to health … and are treated by the health industry, which pays no attention to food,” was the caustic observation of American writer and environmentalist Wendell Berry. While this critiques the organised medical profession’s inattention to nutrition and the role of the food industry, public health votaries recognise the importance of adequate and appropriate nutrition across the life course and are vigilant about the role of the food industry in enabling or endangering health through myriad products that reach our mouths from the market. Hence the outrage at recent reports that Nestlé was marketing a baby food cereal in India and many other developing countries with higher sugar content than the version it marketed in Europe. Around the same time, reports of regulatory agencies in Hong Kong and Singapore banning masalas marketed by two Indian manufacturers aroused alarm. The report on Nestlé’s baby food cereal (Cerelac) was released by Public Eye, a Swiss NGO, which conducted the study in partnership with the International Baby Food Action Network (IBFAN). IBFAN has been watching Nestlé since they battled over the manner in which the transnational food company marketed breast milk substitutes. Indian and global health authorities recommend exclusive breast milk feeding for the first six months of life because of its ideal nutrient composition, immunity-boosting properties, and support for the growth of a healthy microbiome in the baby’s gut, apart from promoting a close psychological bonding between mother and child. Commercial campaigns to promote breast milk substitutes have often undermined these health considerations.
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Köse, Yavuz. "“The fact is, that Turks can’t live without coffee…” the introduction of Nescafé into Turkey (1952-1987)." Journal of Historical Research in Marketing 11, no. 3 (August 19, 2019): 295–316. http://dx.doi.org/10.1108/jhrm-03-2018-0012.
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Purpose This paper aims to investigate the introduction of Nescafé, a brand of the Swiss multinational company Nestlé, into the Turkish market and examines the formative period (1952-1987) before it succeeded to become the most popular and leading coffee brand in Turkey. By that it aims to draw attention to Turkey as an interesting case in point for the study of the history of marketing practices in a non-Western context. Design/methodology/approach This study deploys a variety of largely unexplored material ranging from archival sources to newspaper reports and advertisements. In the first part, archival sources provided by the Nestlé archives (AHN) will be analyzed to present the company’s marketing strategy. As the amount on advertisements between 1952 and 1984 remained modest, the second part is devoted to the analysis of Turkish media reports to discuss Nescafé’s public perception. Findings The paper demonstrates that during the period under consideration the instable political and economic environment was pivotal for Nescafé’s marketing. Nestlé in the early years used similar strategies as in the West advertising Nescafé as a premium product for the upper middle-class. Due to import restrictions, it was a scarce and high-priced product. Nescafé succeeded to become a highly esteemed and sought-after product because it stood for Western modernity and prosperity. The study argues that it was not primarily Nestlé’s marketing that resulted in Nescafé’s considerable brand recognition but its public “visibility” through media reporting. Research limitations/implications This study is a preliminary attempt to investigate the history of instant coffee and its marketing in a non-Western market. The paper is mainly focused on Nescafé because it was and still is the most important brand in Turkey. Further, this paper brings into spotlight a country with distinct sociopolitical and cultural particularities which distinguish it from Western countries and allow to scrutinize how marketing practice and thought may develop in a non-Western setting. Further research is needed as Turkey's specific marketing environment is far from being thoroughly investigated. Originality/value By focusing on Turkey, this paper provides an insight into the specific ways Nescafé was marketed, consumed and perceived in a non-Western market. By that it allows to consider how multinational companies responded and adapted to a culturally, politically and economically challenging environment.
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Arsenova, E. A., and T. Yu Nikolaeva. "Influence of introduction of system of economical production on processes of creation and development of an innovative product: company example «Nestlé Russia»." Strategic decisions and risk management, no. 1 (May 25, 2018): 118–33. http://dx.doi.org/10.17747/2078-8886-2018-1-118-133.
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In paper efficiency of introduction of system of economical production in processes of creation and development of innovative products on “Nestle”- Russia is considered. Features of introduction of system of economical production are defined by features of work of the company in FMCG sphere. Research is focused on identification of the least effective processes of development of innovative products. Research is conducted in two stages: on the first questioning in which more than 200 experts in the field of development and start of innovative products of the companies which working in sector of FMCG and have got to selection took part is carried out: «Нестле Россия», Mars, Danone, Unilever, Ferrero, RB, P&G, Froneri, L’oreal, Colgate, Pepsico, Coca-Cola, Multon. Questioning is carried out among specialists of the above-named companies from all functional divisions which are taking part in development and start of novelties: marketing, finance, planning, purchases of raw materials and materials, applied groups of factories, marketing communications, project managers; at the second stage deep interviews to experts in the field in the “Nestle Russia” company that allowed to understand better than the reason of low efficiency of separate stages of process of development and start of innovations are conducted. As a result of research a number of the factors having the strongest impact on efficiency of processes of development of new products and planning of sales is revealed: absence of standards, incorrect timing, confusion and poor quality of comments after tastings, absence of understanding of target cost of a compounding. On the basis of the conducted research the standard, allowing to systematize earlier unformalized process is offered, to define key development stages of a compounding of new products and their sequence. The practical value of the developed standard consists in: the accounting of classification of projects on three categories depending on type of raw materials, the equipment and investments; to development of timing of the project according to the chosen category taking into account the terms coordinated in the standard and features for each category of projects; introduction of internal tests of consumer preferences at factory for minimization of expenses and decrease in risks of loss in the large-scale consumer tests which are carried out by third-party agencies, a preliminary estimate of cost of a compounding applied group of factory when developing samples.
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Wilburn, Kathleen, and Ralph Wilburn. "Social purpose in a social media world." Journal of Global Responsibility 6, no. 2 (September 14, 2015): 163–77. http://dx.doi.org/10.1108/jgr-07-2015-0011.
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Purpose – The purpose of this paper is to illustrate the effects of social media on a company when stakeholders decide select companies are not living up to their corporate social responsibility (CSR) goals. As the number of CSR and sustainability reports on company Web sites increases, the more stakeholders, not just stockholders, know about a company’s commitment to CSR, and the more they can use social media to comment on those goals. It will describe three strategies for CSR initiatives that move beyond self-reporting of goals and progress: third party assessment, specialized certifications and partnerships to provide trustworthy data to stakeholders. Design/methodology/approach – The experiences of Nestlé, Unilever, PepsiCo/Frito Lay and P & G are described. Key third-party assessors and their processes are described, as well as organizations who certify in specific areas. The importance of third-party assessment for CSR achievement is reinforced by examining the results of two reports on CSR reporting trends and capital markets’ response, one of Fortune 500® companies and the other of S & P 500® companies by the Governance & Accountability Institute, Inc. Findings – All three strategies used to verify the data for CSR accomplishment help companies communicate their goals through social media. Originality/value – All three strategies used to verify the data for CSR accomplishment are shown to help companies communicate and validate their CSR goals through social media.
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Silva Junior, Gilberto Cristiano da, João Batista Soares Neto, Janayna Souto Leal, and Jailson Santana Carneiro. "Elementos visuais das embalagens: uma análise de cereais matinais para crianças." Revista Foco 13, no. 1 (March 10, 2020): 78. http://dx.doi.org/10.28950/1981-223x_revistafocoadm/2020.v13i1.679.
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Os elementos visuais de uma embalagem podem influenciar o processo de decisão de compra do consumidor. Logo, este trabalho tem como objetivo geral analisar os elementos visuais presentes nas embalagens de cereais infantis. Nesse sentido, realizou-se uma pesquisa exploratória e qualitativa em dez embalagens de cereais infantis das empresas São Braz, Kellogg’s e Nestlé. A mesma foi fundamentada a partir dos conceitos de comportamento do consumidor e dos estímulos de marketing por meio de embalagens. Por meio da análise de conteúdo, identificou-se as categorias: nome do produto, cores utilizadas, imagens estampadas e informações oferecidas. Observou-se que as cores fortes, com ênfase nas informações nutricionais, são estratégias de estímulo aos pais. Já as imagens estampadas de personagens licenciados ou criados pela própria empresa, além da oferta de jogos, objetivam a captação da atenção das crianças. Os resultados da pesquisa revelaram que os elementos visuais contidos nas embalagens representam estímulos às crianças. Todavia, a maior parte desses estímulos são direcionados aos compradores do cereal e não aos seus usuários. The visual elements of a package can influence the consumer's purchasing decision process. Therefore, this article aims to analyze the visual elements present in children's cereal packaging.. In this sense, an exploratory and qualitative research was carried out on ten packages of children's cereals from the companies São Braz, Kellogg's and Nestlé. It was based on the concepts of consumer behavior and marketing stimuli through packaging. Through the analysis of content, we identified the categories: product name, colors used, stamped images and information offered. It was observed that strong colors, with an emphasis on nutritional information, are strategies to stimulate parents. Already the stamped images of characters licensed or created by the company itself, in addition to the offer of games, aim at attracting children's attention. The results of the research revealed that the visual elements contained in the packages represent stimuli for the children. However, most of these stimuli are directed to cereal buyers and not to their users.
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Hájek, Petr, Eva Kaňková, and Gulnar Zhunissova. "Analysis of competitiveness and economic profit of the confectionary sector in Kazakhstan and its comparison with Czech Republic data." International Food and Agribusiness Management Review 25, no. 2 (February 28, 2022): 263–91. http://dx.doi.org/10.22434/ifamr2020.0206.
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Measuring competitiveness in post-communist countries in Central Asia is challenging. Many well-known metrics fail to warn bankruptcy risks sufficiently early or at all. This study uses metrics of the Altman z-score, Taffler z-score, IN99, IN01, IN05, and creditworthiness models to assess bankruptcy likelihood and financial performance of local and foreign confectionery companies operating in Kazakhstan during 2007-2018. These companies are Roshen, KDV Yaskino, Konti, Rakhat, and Bayan Sulu. The IN bankruptcy and creditworthiness models are considered in this study because they are found to be more appropriate for post-communist countries. Compared to the well known Altman or Taffler z-score models, they better suit the events and corporate situations peculiar to these countries. The benchmarking INFA system, involving a pyramidal approach developed for Czech companies, provides the economic-value-added (EVA) and component indicators to analyze competitiveness. This study also compares the performance of Kazakhstan companies with Nestlé Czechia and the Czech food industry. The objective is to analyze company competitiveness, bankruptcy probability, and ability to create value. Results show the effectiveness of INFA in analyzing competitiveness and the applicability of IN models to companies from Kazakhstan, Russia, Ukraine, and the Czech Republic.
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Raybould, Blaid, Wai M. Cheung, Chris Connor, and Ross Butcher. "An investigation into UK government policy and legislation to renewable energy and greenhouse gas reduction commitments." Clean Technologies and Environmental Policy 22, no. 2 (December 7, 2019): 371–87. http://dx.doi.org/10.1007/s10098-019-01786-x.
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Abstract The UK has committed to various legally binding targets with regard to renewable energy technology and greenhouse gas reduction. As a result, government policy and legislation have been significant in investing in renewable energy technology, driving innovation since 1990. The aim of this work identifies the key drivers behind commitments and to assess the role of government, business and organisations in the uptake of renewable energy and the development of a decentralised energy network as a result of greenhouse gas emission reduction target. This article presents quantitative analysis of primary research from government and industry. The novel aspect of this investigation is that the conclusive outcomes arise as a result of a unique research method by combining primary and secondary sources with support of company data from Nestlé and Transport for London. The main findings demonstrated that government support is one of the key drivers for innovation into renewable technology; however, business and the public are necessary to bring renewables to market. Strategies have been identified to incorporate decentralised generation into industry for the commitment of renewables and to develop the required energy network of the future. Graphic abstract
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Yang, Enyu. "Valuation of Coca-Cola's share price at the end of 2021 based on the SWOT analysis method of analyzing multiples valuation model." BCP Business & Management 37 (February 1, 2023): 334–41. http://dx.doi.org/10.54691/bcpbm.v37i.3584.
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Appraising the enterprise value of a company in the soft drinks industry in terms of its earnings, fixed assets, intangible assets, goodwill, human resources, etc. has always been a complex issue. Given the convenience of the valuation method, analysts often choose to avoid complex valuation models by opting for multiple valuation models. When using the multiple valuation method, it becomes a question of how to use the correct multipliers and how to target the analysis to the soft drinks industry. In this article, PepsiCo, Monster Beverage Corp, and Nestlé SA were chosen as comparable companies and a multiple valuation model was used to derive three different Coca-Cola share prices at that time based on financial data at the end of 2021 using P/E, EV/EBITDA, and EV/Sales as multipliers respectively. It was found that the median could not be used as a multiplier for calculation purposes and that EV/Sales performed much worse than the other two multiples. In response to these two findings, the article makes several recommendations for valuation practices in the soft drinks industry and for the operations of soft drinks companies.
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Al-Muhaisen, Batoul, and Samer Hammouri. "Analyzing the Discourse of Communication in Times of Crisis: The Speech of the CEO of Nestle for the Year 2009 as a Sample." Dirasat: Human and Social Sciences 51, no. 3 (June 30, 2024): 303–9. http://dx.doi.org/10.35516/hum.v51i3.3711.
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Objectives: The study aims to highlight the characteristics and features of discourse in times of crisis. It is an attempt to understand it through the study of the reciprocal relationships between language, culture, and society, with the aim of defining the concept of "discourse" according to Mr. Peter Brabeck-Letmathe, the CEO of Nestlé International, based on his speech during the April 23, 2009, crisis. Method: The study adopted the descriptive-analytical approach to analyze discourse, in addition to the critical approach by utilizing the art of rhetoric and the systematic use of language. It highlights the role of rhetoric in communication by applying these methods to a written model representing administrative discourse during crises. Accordingly, dominant characteristics, sentence structures, and selected organizational and linguistic indicators were described to achieve a unified argumentation. Conclusion: It was emphasized that the CEO of any company is the true guarantor of proper performance, as his/her professionalism in management, coupled with the discourse they deliver, ultimately yields positive and impactful results for the organization. Additionally, the study revealed that the achievement of success for a company during times of crisis is dependent on understanding discourse analysis in a hierarchical manner, i.e., from top to bottom, and exercising control over the comprehension of specific and precise decisions aimed at effectively guiding daily actions. Finally, the study emphasized the importance of business leaders' discourse and its influence on the acceptance of employees and other stakeholders in business, as well as on improving business standards and society. Recommendations: The study concluded that it is essential to adopt studies that analyze administrative discourse during times of disasters and crises due to the significance of this approach in enhancing dialogue within and beyond the workplace to achieve benefits for both the work environment and society as a whole.
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Troshina, Ekaterina A., Ksenia A. Komshilova, Natalia V. Silina, Ekaterina V. Ershova, and Fatima K. Dzgoeva. "The effectiveness of low-calorie dietary interventions in managing obesity in patients. A review." Consilium Medicum 26, no. 4 (May 20, 2024): 251–56. http://dx.doi.org/10.26442/20751753.2024.4.202768.
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Obesity is a complex condition that is associated with various metabolic disorders and has a significant social impact. Weight loss is primarily achieved through dietary changes, such as reducing calorie intake. Therefore, it is essential to provide patients with effective weight loss programs and recommend a low-calorie diet as soon as possible. In addition to drug therapy for metabolic disorders, it is crucial to educate patients about the importance of a healthy diet and encourage them to adopt a low-calorie approach. Numerous studies have demonstrated the effectiveness of low-calorie and very low-calorie diets for treating obesity. However, compliance with these diets can be challenging, as they require careful attention to nutritional value and the balance of macronutrients and micronutrients. Prolonged adherence to reduced dietary regimens can lead to hypovitaminosis, lack of dietary fiber, or decreased protein intake. In 2024, a new product for balanced low-calorie nutrition, OPTIFAST, was introduced on the Russian market by the Nestlé Health Science company in Germany. This product provides patients with all essential nutrients and allows them to manage their daily calorie intake. It also provides a feeling of fullness that is essential for maintaining adherence to a low-calorie diet and ensuring effective and safe weight loss, primarily through adipose tissue reduction.
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Lu, Zhou. "Comparative Analysis of Three Consumer Staples Companies." Highlights in Business, Economics and Management 36 (July 17, 2024): 463–67. http://dx.doi.org/10.54097/n2h04916.
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With the financial risk like Fed rate hike, the fluctuation of gold price and so on, systematic risk of the global economy keeps increasing. Assets which are stable while still profitable will become popular with high possibility, and consumer staples is a sector with these properties. This paper analyses three stocks of consumer staples: Monster Beverage Corporation (MNST), The Coca-Cola Company (KO), and Nestlé S.A. (NSRGY). The analysis focuses on their risk, profitability, and market ratios to finally conclude the strategies that different types of investments should choose when investing on these stocks. Analysis on risk reveals that three companies have beta less than 1 and larger companies have lower beta. Analysis on profitability reveals that three companies are profitable and smaller companies are more profitable. Based on market ratios, these companies are not in low price. Finally, this paper analyses the asset selection for investors and the results show that these three companies are of good quality for income, ratio, and index investors, but not for value, PEG, and DCF investors, and momentum investors may invest on Monster Beverage Corporation, but not on other two companies. This article may help decide what sections to invest and how to choose between companies in the same section.
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Rundall, Patti, and Maryse Arendt. "An Interview With Patti Rundall: A Passionate Activist, Full of Energy!" Journal of Human Lactation 37, no. 1 (February 2021): 19–26. http://dx.doi.org/10.1177/0890334420971552.
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Since 1980, alongside IBFAN partners, Patti Rundall has worked to build collaborative networks that help countries bring in legally binding controls based on the International Code of Marketing of Breastmilk Substitutes and the United Nations World Health Assembly (WHA) Resolutions. Conflicts of interest and their impact on policymaking, research, education, and health systems has been a cross-cutting theme of her work, which has focused on the adoption and strengthening of the European Union’s baby food legislation and the improvement of Codex Global Trading Standards. With IBFAN, she helped countries adop many resolutions including WHA Resolution 49.15 https://www.who.int/nutrition/topics/WHA49.15_iycn_en.pdf?ua=1 (1996) about conflicts of interest; she helped found and launch the Conflicts of Interest Coalition at the UN General Assembly. Patti is a founder of Baby Feeding Law Group (the alliance of 23 United Kingdom health professional and mother-support organizations), a member of the Infant Feeding in Emergencies core group and a leader in company campaigns (e.g., the Nestlé Boycott). She represented IBFAN on the European Commission’s Platform for Action on Diet and Physical Activity from 2007 until 2019. In the year 2000 she was awarded the title Officer of the British Empire (OBE) for her service to infant nutrition. (This is a verbatim interview: MA = Maryse Arendt; PR = Patti Rundall.)
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Rykhtikova, Natalia. "Main directions of the development of the risk management system in corporations." MATEC Web of Conferences 212 (2018): 07012. http://dx.doi.org/10.1051/matecconf/201821207012.
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Actuality and relevance of implementation of the risk management processes in the general system of management in organizations are justified in this article. Three major issues can be pointed out as referred to the implementation of the risk management system in modern organizations, such as 1) a high level of costs combined with relatively long payback period; 2) lack of the universal approach to the implementation of the risk management procedures; and 3) difficulties in identification of perspective directions of the systems under consideration. The basic directions of development of the risk management systems in the corporate structures are defined based on the results of comparative analysis of the experience of Russian and foreign companies. The activity in the field of risk management of such corporations as “Rusgidro”, “NMLK”, the Investment Company “RUSS-INVEST”, “Severstal”, “Gazpromneft”, “Metalloinvest”, “Philips”, “Nestlé”, and “Unilever” became the object of our research. Comparative analysis of practices of implementation of the risk management system has been performed based on the following criteria: organizational structure of management, register and prioritization of risks, structure and methods of risk management, and effectiveness of the risk management systems. The results of the study allowed identifying the following basic directions of development of the risk management systems in the corporations: amending register of prioritization of risks; increasing level of integration of the risk management procedures into the basic business processes of the corporations; expanding of use of the external assessments, credit rankings, etc. in the framework of implementation of the risk management procedures; increasing level of unification of methods of risk assessment and management that finally would be a prerequisite for improving effectiveness of the risk management systems in organizations.
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Lytvynenko, T. M., and O. S. Danylchenko. "BRAND MANAGEMENT AS A FACTOR OF INCREASING THE COMPETITIVENESS OF THE CONFECTIONERY ENTERPRISES." THEORETICAL AND APPLIED ISSUES OF ECONOMICS, no. 39 (2019): 4–15. http://dx.doi.org/10.17721/tppe.2019.39.1.
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Problem’s setting. Many experts are increasingly inclined to conclude that the main factor for the success of most enterprises is the commitment and loyalty of consumers. A higher degree of consumer loyalty is an almost fanatical appreciation of the brand. Any product while entering the market creates some impression - positive or negative. These associations and consumer perception of the product are called the brand. This is some impression of a product in the minds of consumers or a label that is thoughtfully attached to the product. However, branding is not always a sure guarantee of success for the company . Analysis of recent studies. The issues of brand formation were explored by authors such as D. Aaker, T. Ambler, B. Bruns, J. Burnett, A. Bontour, F. Kotler, E. Rice, J. Rossiter, V. Domnin, K. Bazherin, L. Buk , O. Zozuliov, V. Pustotin, E. Romat and others. Researchers expose the essence of a brand, offer methodological approaches to its formation, analyse the essence of branding and brand management. Objective of the research is to analyse the modern scientific understanding of the brand management system as a factor of increasing the competitiveness of enterprises, to consider the process of forming and using brand management system by the enterprises of the confectionery industry, as well as to diagnose the socio-economic efficiency of brand management of one of the most successful companies in Ukraine and to develop a strategy for its improvement. The main part. A brand management system is a complex of interconnected elements: goals, principles, functions, methods, organizational structure that embodies the management relationships that together allow to fulfil the main mission of the enterprise - meeting the needs of consumers. It is worth noting that the brand management model has a strategic orientation, which includes a block of goal-setting, analytical block and formation of strategic alternatives of brand development, which is a crucial part for today's changing conditions of the environment . Therefore, the main stages of the process of brand formation and using are comprehensive market research, brand creation, alignment of the brand concept with other components of the marketing complex, the formation of a marketing communications system, implementation of branding proposals, evaluation of brand efficiency, rebranding. Market analysis of consumer goods in Ukraine over the past 5 years has shown a significant decline in production and consumption of virtually all categories of consumer goods. Cheap products are the exception: instead of chocolate, consumers buy cookies and gingerbread, instead of wine from Italy and Chile - domestic wine. In addition, the Ukrainian confectionery sector is one of the most highly competitive areas in our country. It is quite multi-vector, as it develops differently in each segment. Consider the structure of the Ukrainian confectionery market by manufacturers. The biggest players during 2016-2019 are Roshen Confectionery Corporation, Malbi Foods LLC, Ferrero SpA, Mars, Inc., Nestlé S.A. and Mondelēz International, Inc. They occupy 19.3%, 8.3%, 8.0%, 7.6%, 7.0% and 6.2% respectively. In addition, the share of Private Label goods sales has increased significantly - up to 13% as of 2018. Confectionery is an area that needs creativity and ingenuity. The Western market requires simple and bright packaging, which stands out on the shelves and is as interesting to the audience as possible. Often, manufacturers add a game element that attracts not only the infant audience but also adult consumers. High value of the Nestlé brand management system in Ukraine is the high corporate image as well as the image of individual brands. The analysis of the brand management system of Lviv-based Ukrainian confectionery manufacturer Svitoch made it possible to identify the key elements of the strategy for improving the brand management of confectionery enterprises: · event marketing; · team building (carrying out various activities for employees); · professional development of employees; · production of limited edition products with updated design and taste; · issue of seasonal novelties, gifts and holiday sets; · new packaging design; · high availability of goods at the outlets; · placing products only on branded shelves; · using of various positioning methods; · creating a digital strategy and publishing online announcements. In addition, these elements of brand management strategy will help coordinate employee engagement for achieving a common goal. Conclusions. In general, it can be argued that the Ukrainian confectionery sector is one of the most highly competitive areas in our country. Therefore, by adhering to the above strategy of improving the brand management of confectionery enterprises, it is possible to increase the competitiveness of the company. In our opinion, the findings and suggestions will help increase the efficiency of the brand management system at domestic enterprises.
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Tanwani, Reetu, and Mahendra Maisuria. "NESTLE INDIA LIMITED: GST ANTI-PROFITEERING COURT CASE." GAP GYAN - A GLOBAL JOURNAL OF SOCIAL SCIENCES 3, no. 3 (August 11, 2020): 82–86. http://dx.doi.org/10.47968/gapgyan.330015.
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The study focuses on the GST Anti-Profiteering Court case on the prestigious Fast Moving Consumer Goods (FMCG) Company Nestle India Limited. The company is alleged under the contravention of section 171 of Central Goods and Services Tax (CGST) Act-2017. The Company has been ordered to deposit approx. 90 crores to Consumer Welfare Funds (CWFs) on found guilty under the said Act. The Research paper focuses on the in-depth court case analysis of the company. The case is the detail investigation of the allegations made on the Nestle Company and termed as Anti-Profiteering case in GST. NAA-National Anti-Profiteering Authority conducts the detail investigation on the matter and presents facts and calculations however in defence Nestle claims and argues that all the allegations are false.
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Gajjar, Urvi. "A Study of Management Efficiency Ratios (MER) of Nestle India." RESEARCH REVIEW International Journal of Multidisciplinary 8, no. 5 (May 15, 2023): 81–84. http://dx.doi.org/10.31305/rrijm.2023.v08.n05.011.
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Management Efficiency Ratio guides the company to use its assets and manage its liability efficiently. They primarily measure how the company use its assets to generate its revenue and to manage the assets and use it effectively. The main motto of a business is to generate profit and to satisfy its consumer’s needs. Nestle India falls under the sector of Food Processing. FMCG industry has huge opportunities for investment and stimulates growth in the competitive environment. Current paper focuses specifically on Nestle India’s Management Efficiency Ratio.
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William, William, Indra Miftahul, Azizul Syukriansyah, Egintal Imanuel Sembiring, and Alif Via Indira Rinaldo. "ANALISA PENERAPAN SUPPLY CHAIN MANAGEMENT BERBASIS SISTEM ERP TERHADAP KINERJA PT NESTLE." Jurnal Bina Bangsa Ekonomika 15, no. 2 (August 8, 2022): 361–68. http://dx.doi.org/10.46306/jbbe.v15i2.165.
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This study aims to determine and analyze the effect of the application of ERP-based suplly chain management on the company's performance of PT Nestle Indonesia. The method used in this research uses library research. Library research using journal articles and books related to this research. This research data collection technique is carried out by collecting data, both journal articles and books. The results showed that the collaboration and ERP implemented by PT. Nestle has a positive impact on the company, especially on the development of the company which until now has remained consistent in producing and distributing products on target. Because articles on the application of ERP and at PT Nestle are still limited, the recommendation for further research is to conduct research in the field to find out more about the influence of application and ERP on Nestle's SCM Performance
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Bans-Akutey, Anita, Attahiru Muhammed Abdullahi, and Emelia Ohene Afriyie. "Effect of recruitment and selection practices on organisational strategic goals." Annals of Management and Organization Research 3, no. 1 (August 25, 2021): 35–51. http://dx.doi.org/10.35912/amor.v3i1.1171.
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Abstract: Purpose: This study aimed at examining how recruitment and selection practices influence organisational strategic goals. Research methodology: A descriptive case study design was employed. Data was collected from 311 employees of Nestle Water Company who were randomly selected. Results: The study showed that screening affects profitability and market share positively though the effects were insignificant. The selection test on the other hand affects profitability both positively and significantly. There was however a positive insignificant relationship between the selection test and market share. Lastly, the study showed that there exists a positive significant relationship between e-recruitment and profitability; as well as e-recruitment and market share of Nestle water company. Limitations: This study focused on just four recruitment and selection tools as well as employees of Nestle water company. Contribution: The general assertion of scholars that screening, selection tests, e-recruitment, and employee referral have the capacity to stimulate an increase in the profitability and market share of an organisation was confirmed. It is recommended that future studies consider other recruitment and selection tools which were not considered in this study. Keywords: 1. Recruitment 2. Selection 3. Practices 4. Strategic 5. Goals
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Suryandari, Rani. "Implementation of the utilization of PT Nestle's Corporate Social Responsibility (CSR) funds at public elementary school Srengsem 1 Bandar Lampung." Journal of Advanced Islamic Educational Management 1, no. 2 (December 30, 2021): 85–92. http://dx.doi.org/10.24042/jaiem.v1i2.11582.
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Corporate Social Responsibility (CSR) is a company's concern for the interests of other parties more broadly, not just the interests of the company itself. For companies that consistently implement CSR in their activities, in the long term they will benefit in the form of trust from their stakeholders. The purpose of this study was to determine the CSR contribution of PT Nestle Srengsem Bandar Lampung to education at the State Elementary School 1 Srengsem Bandar Lampung. The results of this study show that there are various types of company contributions, so PT Nestle in the field of education, namely the focus on nutrition, the focus on the environment and the focus on physical activity.
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Huang, Tianze. "Analysis of External, Peer, and Internal Measures of the Enterprise." Advances in Economics, Management and Political Sciences 61, no. 1 (December 28, 2023): 199–203. http://dx.doi.org/10.54254/2754-1169/61/20231256.
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In the current society, if a company needs to become strong, it needs to achieve the following three key points: analyzing the external environment of the company, comparing policies between companies, and solving internal problems within the company. This paper investigated the business environment and internal management issues of British enterprises in recent years by using the environment analysis model (PESTEL model). Many companies are collected as research samples, among which Sainsbury Supermarket was used as an example to explore the role of PESTEL factors. Nestle and Coca-Cola were used as a comparison to horizontally analyze management decisions between enterprises. Coca-Cola and Nestle both introduced ESG policies, participated in establishing principles and summarized KPIs, but different people undertake the same tasks and different responsibilities. Moreover, financial reasons would lead to turnover. The worse the financial problem, the higher the turnover rate. The improving policies are conducted through monthly cross-department meetings, wide newsletters and Open-door policies.
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Jayakrishnan S. "Rebuilding the Trust: Maggi Way." South Asian Journal of Business and Management Cases 7, no. 2 (August 27, 2018): 120–30. http://dx.doi.org/10.1177/2277977918774650.
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Nestle faced one of its worst public relations crisis in India when its premium brand of noodles was found with traces of banned substances like monosodium glutamate and heavy metal like lead. The case primarily focuses on how crisis started, the steps taken by the company to address the crisis and the approach adopted by the company to rebuild trust for Maggi again in Indian markets. The case also provides insights about how the company devised an integrated media strategy to address the crisis and regain consumer trust by effectively utilizing digital and traditional media.
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Voytovych, Nataliya, and Oksana Tereshchuk. "FEATURES OF THE MARKETING STRATEGY IN THE CONDITIONS OF THE DIGITAL TRANSFORMATION." 62, no. 62 (December 31, 2021): 122–29. http://dx.doi.org/10.26565/2524-2547-2021-62-11.
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The economic development we are witnessing now is due to many factors. Among them, the digital transformation of the economy, enterprises and social life plays an important role. After three consecutive industrial revolutions, have entered an era known as the Fourth Industrial Revolution, which is based on new information technologies based on big data, the Internet of Things and artificial intelligence. These new technologies open up huge opportunities for businesses to increase productivity, competitiveness, and create and obtaining additional value. The implementation of artificial intelligence for machines and devices and, above all, new generations of intelligent robots, create the basis for the development of intellectual potential. Businesses need to adapt to the new situation by implementing innovative business strategies. We consider the marketing strategies of Nestle and its subsidiary Rivne Food Company LTD in the conditions of digital transformation. We analyzed of the marketing activities of Nestle, namely its branch of Rivne Food Company LTD. In total, the company has successfully established itself in global markets, creating a special product brand and has more than 2,000 brands. Its mission is to improve the quality of life and make a significant contribution to a healthy future. The our research purpose was to substantiate the features of Nestle’s marketing strategy in the context of digital transformation, making the company the most trusted name with high-quality products. The Internet, aimed at promoting products, is one of the key indicators of a company’s competitiveness. The marketing strategies implemented by Nestle are considered. Most marketing strategies involve the use of proven marketing tactics to attract customers. We listed basic steps to help develop own successful marketing strategy using digital technology. We recommend for the implementation of marketing measures for the implementation of Nestle’s marketing strategy in the context of digital transformation.
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G. Omoegun, Olumide, Olumide F. Odeyinka, Chibuike Daraojimba, and Nwakamma Ninduwezuor -Ehiobu. "ACHIEVING SUSTAINABILITY AND RESILIENCE: A CASE STUDY OF NESCAFE'S GLOBAL SUPPLY CHAIN MANAGEMENT." Corporate Sustainable Management Journal 1, no. 2 (March 15, 2023): 115–20. http://dx.doi.org/10.26480/csmj.02.2023.115.120.
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This study delves into the complexities of managing a global supply chain. It examines the supply chain strategy employed by Nestle to produce and distribute its popular coffee brand, Nescafe. The main focus is on evaluating the key challenges faced by the company, including post-COVID-19 issues, sustainability concerns, climate change, and supplier profitability. In response to these challenges, Nestle has implemented a structured approach to develop a resilient, sustainable, competitive supply chain for Nescafe. The Nescafe Plan, a global sustainability initiative, has provided a competitive advantage to Nescafe’s supply chain. This initiative involves collaboration with suppliers, distributors, and customers at all levels, ensuring accountability and promoting ethical practices. Results show significant positive impacts, including local sourcing of coffee, reduced carbon emissions, and water withdrawal. Nescafe operates its coffee supply chain based on a lean strategy, ensuring supply and demand stability. Customer demand for Nescafe’s products is well-predicted, allowing for unique positioning, high service levels, and cost efficiency. To enhance supply chain resilience, Nescafe focuses on mitigating internal and external risks in coffee lands, addressing issues like labour shortage, child labour risks, climate change, and natural disasters. The study also explores Nestle’s approach to supply chain outsourcing and supplier selection processes. Furthermore, the study examines Nestle’s commitment to sustainable development, encompassing economic, environmental, and social aspects. The company invests in economic development by situating production in developing countries and ensuring growth and long-term success for stakeholders. To continue its journey towards sustainability, Nestle has set ambitious goals for the future, aiming for recyclable packaging, zero net gas emissions, and 100% sustainably produced materials by 2030. The company also plans to empower 10 million young people with economic opportunities globally by the same year. Generally, this study provides valuable insights into the strategies adopted by Nestle to create a resilient and sustainable global supply chain for Nescafe, offering lessons for other manufacturing companies seeking to achieve future success through effective supply chain management.
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Ахмедова, М. Р., and Ю. С. Клещева. "Strategies for the development of international companies in modern conditions." Industrial Economics, no. 3 (June 30, 2024): 155–61. http://dx.doi.org/10.47576/2949-1886.2024.3.3.024.
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Актуальность создания стратегии развития международной компании заключается в том, что конкуренция между предприятиями на сегодняшний день ужесточается, выжить в условиях такой борьбы становится сложнее, многие компании закрываются, так и не успев раскрыть потенциал. Поэтому предприятие должно учитывать внутреннее состояние фирмы и вырабатывать стратегию, которая оперативно реагировала бы на изменения в окружении. Но современные условия накладывают отпечаток на компании, которым приходится менять стратегию своего развития, чтобы оставаться на плаву. В статье проанализированы стратегии развития двух крупных международных фирм PepsiCo и Nestle, а также рассмотрены их основные проблемы и пути решения после начала специальной военной операции. The relevance of creating a development strategy for an international company lies in the fact that competition between enterprises is becoming tougher today, it becomes more difficult to survive in such a struggle, many companies close down without having time to unlock their potential. Therefore, the company must take into account the internal state of the company and develop a strategy that would promptly respond to changes in the environment. But modern conditions leave their mark on companies that have to change their development strategy in order to stay afloat. The article analyzes the development strategies of two large international companies PepsiCo and Nestle, as well as their main problems and solutions after the introduction of THEIR OWN.
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L., J. F. "CARNATION HALTS FORMULA CLAIMS." Pediatrics 84, no. 3 (September 1, 1989): A24. http://dx.doi.org/10.1542/peds.84.3.a24.
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The Carnation Company agreed yesterday to drop several claims from advertisements for its infant formula after nine states had accused the company of falsely suggesting that the formula would not cause an allergic reaction. In the agreement, Carnation said it would stop describing the product, called Good Start H.A., as hypoallergenic. Carnation, a subsidiary of Nestle S.A., also agreed to stop citing scientific evidence for its health claims and to pay the states a total of $90,000 to cover the cost of the investigation. The states involved in the investigation are New York, California, Illinois, Iowa, Massachusetts, Minnesota, Missouri, Texas and Wisconsin.
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Azhar, Auns, and Usman Waheed. "ANALYZING NESTLE'S WATERS AND NESPRESSO DIVISIONS: SYSTEMATIC APPROACHES FOR IMPROVING CORPORATE SUSTAINABILITY." Cognizance Journal of Multidisciplinary Studies 4, no. 3 (March 30, 2024): 90–101. http://dx.doi.org/10.47760/cognizance.2024.v04i03.009.
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The corporate landscape of Nestle is examined in this investigation, with a particular emphasis on the company's dedication to CSR and environmental preservation. This paper presents Nestle Waters' approach to ethical encounters in extraction of water, focusing on native rights, expired licenses, and security of water. It argues that open communication, compliance oaths and assurance, and community alliance are systematic solutions to these problems. The investigation now turns its attention to Nespresso and the premium coffee industry's waste management and aluminum consumption issues. Nespresso may benefit from a more methodical approach if the company would only establish some definite long-term objectives, encourage more partnerships, educate its customers better, and put more money into environmentally friendly packaging. These initiatives not only address pressing issues, but also help Nestle achieve its long-term sustainability objectives, which will set it apart as an industry leader in ethical business practices.
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Thanisch, Peter, George Loizou, and Gareth Jones. "Compact scheme forests in nested normal form." International Journal of Computer Mathematics 45, no. 1-2 (January 1992): 23–48. http://dx.doi.org/10.1080/00207169208804116.
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Rabenhorst, D. A. "The compact display of arbitrary nested arrays." ACM SIGAPL APL Quote Quad 18, no. 2 (December 1987): 272–77. http://dx.doi.org/10.1145/377719.55664.
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-, HIMANSHU YADAV. "Analysis of Marketing Strategies of Nestle Maggi." International Journal For Multidisciplinary Research 5, no. 2 (March 27, 2023). http://dx.doi.org/10.36948/ijfmr.2023.v05i02.2061.
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Nestlé India is a division of the Swiss company Nestle S.A. with six factories and several co-packers. The thriving company Nestle India is dedicated to long-term sustainable growth and shareholder pleasure while offering customers in India products of international calibre. In the categories of Prepared Dishes & Cooking Aids, Chocolates & Confectionary, and Milk Products & Nutrition, the firm is well-known for its brand. With a market share of 79.3%, Nestlé dominates the value sales of noodles in India. The fact that among all of Nestle's global offices, India accounts for the company's top level of volume sales for its instant noodles brand Maggi is evidence of the company's dominance over the sales of plain noodles. Using Maggi as a case study demonstrates the value of cultivating a following of devoted customers. What should be taken into consideration has been concluded based on the case study.
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Toader, Oana, Florian Homburg, Christopher André, Tânia Teixeira, and Adalmiro Pereira. "Currency hedging. The case study Nestlé Suisse SA." International Journal of Social Science and Human Research 06, no. 04 (April 12, 2023). http://dx.doi.org/10.47191/ijsshr/v6-i4-21.
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Globalization has opened a world market that allows us to trade. These exchanges are now counted in billions of Swiss francs (CHF). (Grossbard, 2023) Indeed, many companies buy and sell currencies every day in order to settle their transactions. For many companies, the price of foreign currencies has an impact on their results. This impact is not controllable and can be very volatile and unpredictable. Companies are all looking to minimize the uncertainty of foreign exchange losses and therefore find the best ways to avoid such accidents. Several means exist such as the technical strategy of currency hedging. This paper will illustrate how an international company works when it comes to forwards. There will be a fictional case study that will show the impact of the war in Ukraine in currency hedging.
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ILIĆ, Dragan, Dragoljub JOVIČIĆ, and Radivoj PRODANOVIĆ. "NEW PRODUCT DEVELOPMENT (NPD) IN GLOBALIZED MARKET." Annals of Spiru Haret University. Economic Series 23, no. 4 (March 1, 2024). http://dx.doi.org/10.26458/23422.
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In the introduction of the paper has been clarified the meaning and content of the term new product development, then analyzed the relationship between globalization and product development, and how one influences the other. Furthermore, was analyzed the importance of the steps of the product development process, without which a company cannot develop new products successfully and efficiently. Example of Nestlé corporation was described in details. Important key concepts and the process of product development were explained and finally was described the way Nestlé develops its products.
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Blackshaw, Pete. "Digital transformation at Nestlé: Playing to win." Journal of Brand Strategy, April 1, 2014. http://dx.doi.org/10.69554/hofi7834.
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How does the largest food company in the world transform to become the leader in leveraging digital and social media to build brands and delight consumers? It is not as easy as instructing brands and markets to simply embrace digital. Each day, Nestlé is producing 1,500 pieces of original content, collaborating on an internal social platform with over 200,000 employees across the globe, and selling 1.2 billion products, many of which are digitally linked. This paper discusses how, through simple concepts of remembering the fundamentals, externally focusing on innovation and fostering rapid scaling and collaboration, Nestlé leverages digital to more effectively build brands that connect with consumers.
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"PureCycle partners with Milliken, Nestlé to Accelerate Revolutionary Plastics." Additives for Polymers 2022, no. 10 (October 1, 2022). http://dx.doi.org/10.12968/s0306-3747(22)70159-5.
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Milliken Chemical, a global supplier of additives and colorants for plastics and division of Milliken & Company, used its presence at the K 2019 trade fair to demonstrate the many ways in which it is “enhancing plastics with Color, Care, Clarity and Performance. Together.”
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Akhter, P. Sohana, Sanjana Prusty, and Lalatendu Kesari Jena. "Nestlé India Limited: comeback after the Maggi fiasco." CASE Journal, February 24, 2023. http://dx.doi.org/10.1108/tcj-06-2022-0115.
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Research methodology We have used data mostly from published sources like The Economic Times, Forbes, The Times of India and the annual reports of Nestlé India Ltd. Because we classify it as a Teaching Case Study as per the guidelines of Emerald Publishing, we have ensured that any data presented in the case has been acquired only from published sources and is not internal company data. Citations have also been provided wherever necessary. Case overview/synopsis On 6 June 2015, Nestlé India’s top product Maggi instant noodles was banned nationwide for an unspecified period. The ban was imposed due to allegations of Maggi containing high amounts of lead and message, and consequently violating the food safety standards. What followed was the destruction of massive stocks of Maggi which had been taken off from shelves of stores countrywide. Furthermore, the company faced a huge blow financially as its sales plummeted. This case delves into how Nestlé India adopted relevant strategies to successfully avert the Maggi crisis. Some remedial measures included appointing a Managing Director who understood the market, improving the communication channel and boosting the churn out of new products along with greater emphasis on marketing and advertising. Complexity academic level This case is aimed mainly at undergraduate level students in the field of management studies and public relations management. This case is also relevant for students pursuing a specialization in Crisis Communication, Public Relations, Marketing and Organizational Change.
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ARD, JAMY D., IAN NEELAND, AMY E. ROTHBERG, ROBERT CHILTON, DANIEL DE LUIS, ANDREA H. HAWKINSON, SARAH S. COHEN, and ODD ERIK JOHANSEN. "113-OR: The OPTIFAST (OP) Total and Partial Meal Replacement Program Improves Cardiometabolic Risk in Adults With Obesity—Secondary and Exploratory Analysis of the OPTIWIN Study." Diabetes 72, Supplement_1 (June 20, 2023). http://dx.doi.org/10.2337/db23-113-or.
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The effects of weight loss on atherosclerotic cardiovascular disease (ASCVD) risk factors using a partial or total meal replacement program (MRP) are not fully understood. We performed secondary and exploratory analyses of changes in blood pressure (BP), lipids, and global ASCVD risk in a randomized, controlled MRP trial using OP (n=135) compared with a low-calorie food-based (FB) dietary plan (n=138) that resulted in significant weight loss at week (W) 26 (reduction phase) and W52 (maintenance). Baseline characteristics were well balanced (mean [standard deviation] age OP/FB 47 [11]/47 [11] years, BMI 38.4 [5.5]/39.2 [6.2] kg/m2, females 86/79%, 10-year ASCVD risk <5% 87/74%, dysglycemia 52/50%). Changes in risk factors were estimated by a linear mixed model. At W26, systolic/diastolic BP were significantly reduced with OP vs FB (table), and a greater proportion achieved ≤ 130/80 mmHg (66.7% vs 53.6%, OR 2.11 [95% CI 1.10, 4.03], p=0.024). All lipid parameters significantly improved, as did the global ASCVD risk. A similar, but slightly attenuated pattern was observed at W52. In subgroup analysis by age (<40, 40-59, ≥ 60 years), SBP (</≥ 130 mmHg) and sex, greater treatment effects were generally seen with higher SBP and age, and in men. In people with obesity at low ASCVD risk, OP significantly improved CV risk factors and global ASCVD risk. Disclosure J.D.Ard: Advisory Panel; Novo Nordisk, Consultant; Eli Lilly and Company, Intuitive Surgical, Regeneron, Other Relationship; Optum Labs, Weight Watchers International, Research Support; Nestlé Health Science, Boehringer Ingelheim Inc., Epitomee, KVK Tech. I.Neeland: Consultant; Nestlé Health Science, Speaker's Bureau; Boehringer Ingelheim and Eli Lilly Alliance, Bayer Inc. A.E.Rothberg: None. R.Chilton: None. D.De luis: None. A.H.Hawkinson: Employee; Nestlé Health Science. S.S.Cohen: Consultant; Nestlé Health Science. O.Johansen: Employee; Nestlé Health Science. Funding Nestlé Health Science
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ROTHBERG, AMY E., JAMY D. ARD, MOAHAD DAR, JUDY LOPER, ANDREA H. HAWKINSON, SARAH S. COHEN, and ODD ERIK JOHANSEN. "604-P: Effects of the OPTIFAST (OP) Total and Partial Meal Replacement Program (MRP) on Weight and Glycemic Outcomes in Adults with Normoglycemia (NG) or Dysglycemia—Exploratory Analysis of the OPTIWIN Study." Diabetes 72, Supplement_1 (June 20, 2023). http://dx.doi.org/10.2337/db23-604-p.
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Weight loss improves glycemia. We performed exploratory analysis of an RCT using the OP (n=135) MRP vs food-based (FB) diet (n=138), that showed significant weight loss at week (W) 26 (reduction phase) and W52 (maintenance), to evaluate potential differential glycemic/weight effects by glycemic status (NG: no type 2 diabetes [T2D], HbA1c < 5.7%, and FPG < 100 mg/dL, or dysglycemia: prediabetes or T2D). We assessed changes in anthropometrics and glycemia using a linear and logistic (Odds Ratio [OR]) mixed effects model. Baseline (BL) characteristics were similar within the OP/FB subgroups, but the NG (n=134) vs dysglycemia (n=139) group were slightly younger (mean age 44/50 yrs) and had a lower HbA1c (5.4/6.1%). FPG and HbA1c decreased at W26 within both groups (Table), with a differential effect for FPG favoring OP in those with NG. At W52, the pattern was similar, but with smaller reductions. Weight loss was numerically greater with OP vs FB in those with dysglycemia vs NG at both W26 and W52; ORweight loss ≥10% W26: 5.80 (2.62, 12.86), p<0.0001 vs NG: 3.36 (1.58, 7.15), p=0.002; ORweight loss ≥10% W52: 4.26 (1.85, 9.83), p=0.001 vs NG: 2.08 (0.97, 4.47), p=0.06). Although both groups significantly lost weight, those with dysglycemia at BL had greater weight loss and the higher protein content in the OP MRP may play a role. Disclosure A.E.Rothberg: None. J.D.Ard: Advisory Panel; Novo Nordisk, Consultant; Eli Lilly and Company, Intuitive Surgical, Regeneron, Other Relationship; Optum Labs, Weight Watchers International, Research Support; Nestlé Health Science, Boehringer Ingelheim Inc., Epitomee, KVK Tech. M.Dar: None. J.Loper: Advisory Panel; Nestlé Health Science. A.H.Hawkinson: Employee; Nestlé Health Science. S.S.Cohen: Consultant; Nestlé Health Science. O.Johansen: Employee; Nestlé Health Science. Funding Nestlé Health Science
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"INVESTMENT ANALYSIS OF THE WORLD'S LARGEST PRODUCER IN FOOD AND BEVERAGES SECTOR." Bulletin of V. N. Karazin Kharkiv National University Economic Series, no. 96 (2019). http://dx.doi.org/10.26565/2311-2379-2019-96-10.
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The assessment of the financial appeal of investments in stocks and securities is carried out by large specialized firms, but the public information on joint-stock giants is accessible to everyone, so why can no one predict the further course of events in the market? Using the methods of quantitative analysis, it is possible to make an independent forecast of the share prices movement at least for 5 years ahead. The article presents a comprehensive financial and investment analysis of the world's largest food producer using specialized methods for evaluating and comparing businesses. The investment appeal of the international food company Nestlé is examined, using mathematical methods of economic investment analysis. The result of the study is a short term growth forecast, which can be used for effective investment activity. A comprehensive analysis of the company’s activities across all product verticals is carried out, the main dominant and most promising sectors are identified. Besides, financial indicators are predicted and estimated, including those of organic growth, margin, and EBITDA. The dynamics of the balance and changes in cash flow are also analyzed. Using such valuation methods as DiscountedCashFlow, Asset Pricing Model and WACC Calculation, three scenarios of the of Nestlé shares movement in the stock market are developed. Our conclusions show, that the company's activities are characterized by: a slow but steady financial growth, artificial redemption of shares to stimulate price growth, market oversaturating with competitors, overpriced stock, a wide variety of portfolio companies. Our research allows us to determine the investment attractiveness of the shares and recommend holding shares. Industry dynamics exceeds the Group’s reaction and the company`s shares are overvalued. In addition, Nestle has a powerful long-term revenue growth potential, which is confirmed by our calculations.