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Dissertations / Theses on the topic 'Newest tools'

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1

Гайтина, Н. М. "Новітні інструменти маркетингових комунікацій". Thesis, Сумський державний університет, 2014. http://essuir.sumdu.edu.ua/handle/123456789/38237.

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На сьогоднішній день традиційні комунікаційні підходи вже не є достатньо ефективними, виникає потреба у започаткуванні та використанні новітніх інструментів. Для сучасного ринку та для сучасного споживача використання лише стандартних елементів, навіть комплексно, вже не є цікавим. Розвиток технологій та суспільства спонукає маркетологів використовувати все нові й нові інструменти комунікацій, застосовувати свою творчість та креативність.
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2

Munro, Yevgenia. "New Tools for Training News Reporters: An interactive Scoring e-Textbook Based on Online Assessment." Thesis, University of Canterbury. Social and Political Sciences, 2010. http://hdl.handle.net/10092/5184.

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This research develops a new approach to the development of training inexperienced journalists in news writing using a web-based platform of instruction delivery. E-training is growing in the world as an instructional setting, and offers not only financial benefits, but also a range of specific advantages over the traditional classroom type of setting. Such advantages include the ability to personalise the content of training to the trainees' current competencies, to facilitate regular multi-faceted monitoring of the changes in these competencies and to combine learning with the immediate prac
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3

Kaplan, Murad. "Predicting Performance for Reading News Online from within a Web Browser Sandbox." Digital WPI, 2012. https://digitalcommons.wpi.edu/etd-theses/17.

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Measuring Internet performance for home users can provide useful information for improving network performance. Such measurements typically require users to install special software on their machines, a major impediment to use. To overcome this impediment, we designed and implemented several scripting techniques to predict Internet performance within the tightly constrained sandbox environment of a Web browser. Our techniques are integrated into a Web site project called "How's My Network" that provides performance predictions for common Internet activities, with this thesis concentrating on t
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Almalki, Abdullah Mohammed. "A survey of Saudis' behaviors toward twitter as a news gathering tool." Thesis, Arkansas State University, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10095767.

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<p> Given the increasing popularity and effect of online media, especially Twitter, as news sources, this study was designed to examine Saudis&rsquo; behaviors toward Twitter with regard to newspapers and information delivery and the role that Twitter plays in getting news updates. It investigated if Saudi Twitter users perceive Twitter as a credible source for news and rely on it to read the news more than legacy newspapers and their online counterparts. This research conducted an online survey and distributed it among Saudis who use Twitter to get news updates. The sample of this study had b
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5

Remmel, Tyler Raymond. "The Early Bird: How Twitter has fueled a perpetual media race." Ashland University Honors Theses / OhioLINK, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=auhonors1367874201.

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6

Shelley, Michael Onffroy. "The development of an analysis tool to categorize the frame of news media images." [Ames, Iowa : Iowa State University], 2009.

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7

Clauß, Matthias, Thomas Müller, Frank Richter, and Wolfgang Riedel. "Mitteilungen des URZ 3/2006." Universitätsbibliothek Chemnitz, 2006. http://nbn-resolving.de/urn:nbn:de:swb:ch1-200601739.

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8

Kertzman, Meredith O. "Reddit Alert: The Function and Future of Reddit as a Crisis Communication Tool." Scholarship @ Claremont, 2013. http://scholarship.claremont.edu/scripps_theses/245.

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This thesis examines the ways in which Reddit, a social news aggregator, functions as a tool that allows users to give and receive support and information during times of crisis. By exploring how Reddit was used in the aftermath of the Aurora shootings of July 2012 and the Boston bombings of April 2013, this thesis argues that Reddit has the potential to be a powerful and useful tool in times of crisis.
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9

Ehrs, Olof. "Transparens inom PR-verksamhet : En studie om PR-företagens förhållanden till öppenhet." Thesis, Stockholms universitet, Institutionen för mediestudier, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-71984.

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Abstract Title: Transparency within Public Relations – A study about PR-companies understanding of openness Pages: 71 Authors: Olof Ehrs Tutor: Virginia Melián Course: Media and Communication Studies, Bachelor Degree. Period: Autumn 2011. University: The Department of Journalism, Media and Communication, JMK,at Stockholm University. Background and aim: The PR-industry is continuing to grow in Sweden. The increase of working consultancies has made it more difficult to define what PR-activities really are in Sweden today. This exam reviews the presence and lack of transparency within the PR labo
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10

Elmi, Elika, and Rebecka Erlandson. "Nyheter på sociala medier : Twitters påverkan på användarnas nyhetskonsumtion." Thesis, Linnéuniversitetet, Institutionen för medier och journalistik (MJ), 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-28633.

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Our digital society encompasses nowadays different channels, which includes social media where many users consider it as a platform where they can fetch news or exchange news and information. This leads to a large spread of news exchange in a very fast speed, which involves the global users within social media to be a part of this social interaction. This study is focused on how Twitter affects the usage of the user’s news consumption. By reaching out to our specific target audience, which includes Twitter users in Sweden, we made a web based survey with a content of relevant questions. The st
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11

Houllé, William. "Annonce de mauvaises nouvelles dans le cadre de la prise en charge de patients atteints de sclérose en plaques : approches phénoménologique et clinique des processus intrasubjectifs et intersubjectifs de la relation médecin-patient." Thesis, Université de Lorraine, 2017. http://www.theses.fr/2017LORR0387/document.

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Contexte. Objectifs principaux : explorer l’expérience vécue vécu des neurologues et des patients des annonces de mauvaises nouvelles dans la sclérose en plaques, le vécu de la pathologie ainsi que de la qualité de leur relation dans le contexte du suivi d’un projet thérapeutique, et d’envisager la création d’un outil clinique réflexif pour les neurologues destiné à contribuer au maintien d’une relation de qualité durant l’ensemble du parcours de soins. Méthodologie. Étude qualitative multicentrique ; analyse des verbatims : 63 entretiens cliniques de recherche - 35 patients et 20 entretiens -
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12

Frithiof, Jessica, and Josefine Liljeblad. "Släpp kontrollbehovet och låt automatiken göra jobbet : En kvalitativ studie om hur ett gränssnitt kan effektivisera publiceringsprocessen." Thesis, Linnéuniversitetet, Institutionen för informatik (IK), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76723.

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Denna studie och uppsats har behandlat samt fokuserat på att synliggöra användarproblem och bearbeta dessa genom bakomliggande teorier kring olika systemegenskaper. Studien utgår från det aktuella administrationsverktyget Everyware. Verktyget Everyware används idag av tidningar och mediehus för att bygga upp och underhålla webbtidningar. En ständig ökning av digital nyhetspublicering bidrar till en konkurrens inom tidnings- och mediebranschen. Detta betyder i sin tur att branschen vill publicera sina nyheter så snabbt och smidigt som möjligt. Detta har varit en bidragande faktor till studiens
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13

Fink, Katherine. "Data-Driven Sourcing: How Journalists Use Digital Search Tools to Decide What's News." Thesis, 2014. https://doi.org/10.7916/D8FB5135.

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This dissertation examines the efforts of journalists to expand their pool of potential sources beyond a group of people often called "the usual suspects." This group consists of public officials, business leaders, experts, spokespeople, and other people who are in the news often. Using interviews, participant observation, a survey, and online ethnography, this research investigates how a growing skepticism of the usual suspects and increasingly powerful technology have led to innovations in the source search process. Some journalists have seen potential in digital search tools, includin
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14

Soares, Juliana Pereira. "The use of digital storytelling tools in the production of multimedia news reports." Master's thesis, 2020. http://hdl.handle.net/10400.14/31060.

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This project aims at examining a number of influences on the changes that have occurred across storytelling in journalism. Particularly, how and why the ways of telling stories in journalism have been transformed throughout time. Further, how the incorporation of digital storytelling tools into the construction of non-fiction narratives has altered and influenced the perception of journalists towards stories. Another objective is to understand how journalists work with narrative and design building so as to create pieces that involve, engage and retain the audience. Finally, as a result of the
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15

Fang, Tzu-Wei, and 方子維. "An Effective Summarization and Browsing Tool for News Videos." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/83400702737791907058.

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16

Bacalhau, João André Da Cruz. "Mobile journalism at RTP: production of news - using the smartphone as a tool for news production." Master's thesis, 2021. http://hdl.handle.net/10362/123943.

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The goal of this paper is to show case a practical resolution for the integration a ta greater scale of the Mobile Journalism philosophy, both in the production and in the consumption of news. The production-side concerns the use of the smartphone and other light equipment in the production of news, while the consumption-side concerns how the news are displayed and consumed on a smartphone. This work project was realized in syndication with RTP and was adjust and tailored to its respective needs, resources and objectives. In order to achieve this goal, several analysis were developed to addres
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17

Feng, Yueh-Hung, and 馮月紅. "Stock Price Fluctuations and News of Business Financial Tools chosen—Study of Convertible Bonds, Euro-Convertible Bonds and Depository Receipts. —." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/60055089627329600636.

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碩士<br>中原大學<br>會計研究所<br>94<br>This study attempts to examine the stock price fluctuations of 298 publicly listed companies in Taiwan which issued CB, ECB and/or DR during the period from January 1, 2000 to June 30, 2005. Of the 298 companies, 151 issued Convertible Bonds(CB), 129 issued Euro Convertible Bonds (ECB) & 18 issued Depository Receipts(DR). This work first calculates the abnormal rate of return, then examines the impact of the issuance of CB, ECB and DR on the stock prices of the announcement date or that of the issuance date of CB, ECB, and DR. This study also explores the impact of
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18

LIU, PINRU, and 劉品汝. "Exploring the Relationship between Financial News Headlines and Stock Market Volatility using the Spark's Text Mining Tool." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/8fg4ny.

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碩士<br>東吳大學<br>財務工程與精算數學系<br>105<br>The paper explores the relationship between headlines of financial news and TAIEX volatility based on the technology of text mining and machine learning. In fact, there is a feature due to the conversion from the headlines of financial news to be a huge dimension by the technology of text mining. Spark owns the characteristic of in-memory computing, and that is the reason why Spark has a higher speed than Hadoop MapReduce when handling big data, so this paper uses Spark as an analysis tool. The paper is based on two subjects, one is the daily headlines of fin
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