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1

Preserving the press: How daily newspapers mobilized to keep their readers. New York: Columbia University Press, 1991.

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2

Readership research and the planning of press schedules. Aldershot, Hants, England: Gower, 1988.

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3

Maxted, Ian. Newspaper readership in south west England: An analysis of the Flindell's Western Luminary subscription list of 1815. Exeter: J. Maxted, 1996.

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4

Okur: Yerel basın okur analizi. Konya: Çizgi Kitabevi, 2005.

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5

Eichenbaum, Ken. How to create small-space newspaper advertising that works: The principles of persuasion applied to print : must reading for agencies and advertisers who want to win the battle for readership without spending a ton of money. 3rd ed. Milwaukee, WI, USA (4100 W. River Lane, Milwaukee 53209): Unicom Pub. Group, 1994.

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6

Eichenbaum, Ken. How to create small-space newspaper advertising that works: The principles of persuasion applied to print : must reading for agencies and advertisers who want to win the battle for readership without spending a ton of money. Milwaukee, WI, USA (4100 W. River Lane, Milwaukee 53209): Unicom Pub. Group, 1987.

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7

Patterson, Thomas E. Young people and news: A report from the Joan Shorenstein Center on the Press, Politics, and Public Policy. Cambridge, MA: John F. Kennedy School of Government, Harvard University, 2007.

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8

Qualitätsjournalismus: Die Zeitung und ihr Publikum. Konstanz: UVK Verlagsgesellschaft, 2008.

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9

German, Myna. The paper and the pew: How religion shapes media choice. Lanham, MD: University Press of America, 2007.

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10

German, Myna. The paper and the pew. Lanham, MD: University Press of America, 2007.

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11

Cong bao zhi nei rong yu ban mian fen xi yan jiu shi min du bao lü zhi guan lian xing: Yi Taibei shi Jingmei qu wei li. Taibei Shi: Jiu ding chu ban she, 1985.

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12

Consterdine, Guy. Readership research and the planning of press schedules. Aldershot: Gower, 1988.

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13

Press and public: Who reads what, when, where, and why in American newspapers. 2nd ed. Hillsdale, N.J: L. Erlbaum Associates, 1989.

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14

Keskitalo, Päivi. Lehti viidakossa: Aikakauslehtien lukeminen kirjastossa. Turku: Cultura, 1990.

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15

Sinmun ŭi mirae: 19-23 se sinmun tokcha, pitokcha kŭrigo yŏsŏng. Sŏul T'ŭkpyŏlsi: Han'guk Ŏllon Chaedan, 2009.

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16

Desperately seeking women readers: U.S. newspapers and the construction of a female readership. Lanham, MD: Lexington Books, 2007.

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17

Kane, Michael G. Circulation marketing: Measuring cost per order. Reston, VA (11600 Sunrise Valley Dr., Reston 22091): International Newspaper Marketing Association, 1989.

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18

Weibull, Lennart, Annika Bergström, and Ingela Wadbring. Nypressat: Ett kvartssekel med svenska dagstidningsläsare. Göteborg: Institutionen för journalistik och masskommunikation, Göteborgs universitet, 2005.

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19

Schuit, Carli. Recepten en rolpatronen: Nederlandse kranten en hun vrouwelijke lezers, 1888-1988. Utrecht: Het Spectrum, 1988.

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20

Donsbach, Wolfgang. Medienwirkung trotz Selektion: Einflussfaktoren auf die Zuwendung zu Zeitungsinhalten. Köln: Böhlau, 1991.

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21

Untersuchung über den Nutzen von Wirtschaftsinformationen in Tageszeitungen. Frankfurt am Main: P. Lang, 1997.

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22

Dalphond, Claude-Edgar. Les médias écrits et la lecture: Quelques constats. [Québec]: Ministère de la culture et des communications, 1999.

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23

Associates, Belden, ed. Richmond 1985: Newspaper audience. [Dallas, Tex.] (2900 Turtle Creek Plaza, Dallas 75219): [Belden Associates, 1985.

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24

Marketing, Newspaper Society, ed. Ads at work: The mechanics of newspaper readership. London: Newspaper Society, 1998.

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25

Craig, Randy. Readership 101: How to Get More People Reading Your Newspaper. Marion Street Press, Inc., 2008.

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26

Ingram, Robin Amy. Newspaper 2000: Helping publishers establish management strategies based on evaluating the readership of community newspapers in Washington. 1993.

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27

Consulting, Miser, and Lesotho. Ministry of Information and Broadcasting., eds. Survey on radio listenership, newspaper readership, and television viewership: Final report. Maseru, Lesotho: Miser Consulting, 1995.

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28

Ann, Selzer J., ed. Newspaper marketing research: A primer. Washington, D.C. (P.O. Box 17422, Washington 20041): International Newspaper Marketing Association, 1991.

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29

Kānsamrūat kānʻān nangsư̄phim, Phō̜. Sō̜. 2527: Rāingān = newspaper reading survey, 1984 : report. [Bangkok]: Samnakngān Sathiti hǣng Chāt, Samnak Nāyok Ratthamontrī, 1986.

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30

Thailand. Samnakngān Sathiti hǣng Chāt., ed. Rāingān kānsamrūat kānʻān nangsưphim, Phō̜. Sō̜. 2532: Report of the newspaper reading survey, 1989. Kō̜thō̜mō̜. [i.e. Krung Thēp Mahā Nakhō̜n]: Samnakngān Sathiti hǣng Chāt, Samnak Nāyok Ratthamontrī, 1992.

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31

Thailand. Samnakngān Sathiti hǣng Chāt., ed. Rāingān kānsamrūat sư̄mūanchon (nangsư̄phim), Phō̜. Sō̜. 2546. Krung Thēp: Samnakngān Sathiti hǣng Chāt, 2003.

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32

Rāingān kānsamrūat sư̄mūanchon (nangsư̄phim), Phō̜. Sō̜. 2546. Krung Thēp: Samnakngān Sathiti hǣng Chāt, 2003.

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33

Thailand. Samnakngān Sathiti hǣng Chāt., ed. Rāingān kānsamrūat kānʻān nangsư̄phim, Phō̜. Sō̜. 2538 =: Report of the newspaper reading survey, 1995. Kō̜thō̜mō̜. [i.e. Krung Thēp Mahā Nakhō̜n]: Samnakngān Sathiti hǣng Chāt, Samnak Nāyok Ratthamontrī, 1995.

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34

Wilmoth, Susan K. Personal health information in the daily paper: A readership survey and a health status comparison between readers and nonreaders. 1988.

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35

Martin, Christopher. No Longer Newsworthy. Cornell University Press, 2019. http://dx.doi.org/10.7591/cornell/9781501735257.001.0001.

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Workers in the U.S. have been increasingly invisible since the late 1960s, as the news media shifted their focus to upscale audiences and lost sight of the American working class. This bookcharts the decline of labor reporting and the shift in worker news narratives from a labor-based to a consumer-based perspective during the twentieth century. In the late 1960s and early 1970s, most American newspapers became part of large, publicly traded media companies and refocused their target market from a mass audience to upscale readership. America’s white working class, a segment of the broader working class cut adrift from mainstream journalism, eventually found the rising conservative media – right-wing newspapers, Christian television, vitriolic talk radio, Fox News, and later a host of conservative web sites that specialize in stoking white, working class grievances. The newspaper industry’s upscale turn resulted in a momentous fallout: the decline of labor reporting, changing narratives about workers, the popular deployment of frames tagging labor unions and pro-worker policies as “job killers,” the loss of political voice for the working class, the rise of conservative media, and the conditions for a Donald Trump presidency.
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36

Anderson, C. W., Leonard Downie, and Michael Schudson. The News Media. Oxford University Press, 2017. http://dx.doi.org/10.1093/wentk/9780190206192.001.0001.

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The business of journalism has an extensive, storied, and often romanticized history. Newspaper reporting has long shaped the way that we see the world, played key roles in exposing scandals, and has even been alleged to influence international policy. The past several years have seen the newspaper industry in a state of crisis, with Twitter and Facebook ushering in the rise of citizen journalism and a deprofessionalization of the industry, plummeting readership and revenue, and municipal and regional papers shuttering or being absorbed into corporate behemoths. Now billionaires, most with no journalism experience but lots of power and strong views, are stepping in to purchase newspapers, both large and small. This addition to the What Everyone Needs to Know® series looks at the past, present and future of journalism, considering how the development of the industry has shaped the present and how we can expect the future to roll out. It addresses a wide range of questions, from whether objectivity was only a conceit of late twentieth century reporting, largely behind us now; how digital technology has disrupted journalism; whether newspapers are already dead to the role of non-profit journalism; the meaning of “transparency” in reporting; the way that private interests and governments have created their own advocacy journalism; whether social media is changing journalism; the new social rules of old media outlets; how franchised media is addressing the problem of disappearing local papers; and the rise of citizen journalism and hacker journalism. It will even look at the ways in which new technologies potentially threaten to replace journalists.
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37

German, Myna. The Paper and the Pew: How Religion Shapes Media Choice. University Press of America, 2007.

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38

Wood, John Carter. Crime News and the Press. Edited by Paul Knepper and Anja Johansen. Oxford University Press, 2016. http://dx.doi.org/10.1093/oxfordhb/9780199352333.013.41.

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This essay examines crime news between the late eighteenth and mid-twentieth centuries, focusing on the newspaper press in Great Britain. It lays out trends in crime and media historiography; describes the main press discourses about “crime,” “criminals,” and “criminal justice”; identifies the key agents who created crime news; and considers the press’s role in “moral panics.” Showing that the press has been a dominant source of crime information from the late eighteenth century and that crime reporting has constituted a substantial proportion of newspaper content, it argues that crime news has consistently offered a distorted view of crime, with the greatest attention being given to those crimes that least frequently appear in official statistics; this inaccuracy can reveal distinctive fears and attitudes in particular historical contexts. Moreover, “human interest” reporting, while often sensationalist, has sometimes contained quasi-political social critiques cast in a more digestible language for a general readership.
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39

Zimmer, Kenyon. “No Right to Exist Anywhere on This Earth”. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252039386.003.0007.

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This chapter looks at how anarchist groups throughout the country maintained their functionality, with International Ladies' Garment Workers' Union (ILGWU) organizer Anna Sosnovsky noting “a general revival amongst the Comrades.” By 1933, one anarchist newspaper counted seventy-five anarchist groups across the country, while a U.S. military intelligence agent reported a keen revival of anarchistic activities on the East Coast. This modest resurgence is reflected in available circulation figures from the era, which shows that the American anarchist press retained approximately three-quarters of its prewar readership. The spread of multiethnic, English-speaking international groups led to the unprecedented growth of the English-language anarchist press, while Italian-language anarchist periodicals maintained a higher combined circulation between 1925 and 1933.
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40

Fielder and Tipton. Minorities and Newspapers: A Survey of Readership Research. Amer Society of Newspaper Editors, 1986.

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41

Davidson, Teresa A. Readership study of community newspapers in Washington state: Investigating the 'hometown paper'. 1993.

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42

Harp, Dustin. Desperately Seeking Women Readers: U.S. Newspapers and the Construction of a Female Readership. Lexington Books, 2007.

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43

Harp, Dustin. Desperately Seeking Women Readers: U.S. Newspapers and the Construction of a Female Readership. Lexington Books, 2007.

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44

Crowl, Linda, Susan Fisher, Elizabeth Webby, and Lydia Wevers. Newspapers and Journals. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780199679775.003.0037.

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This chapter examines how novels in Australia, Canada, New Zealand, and the South Pacific were reviewed and publicized, and how readerships were informed and created. Literary journalism in Australia, Canada, New Zealand, and the South Pacific varies according to the populations, histories, and communications infrastructure of each location. In general, a common pattern has been initial evaluations of work against British and European, then latterly American, models, during which time commentators promoted local writing and sketched national ideals for an independent artistic expression. The chapter considers how book reviews were undertaken, as well as the role of reviewers, in newspapers, magazines, literary journals, academic periodicals, and on radio and television programmes. It shows that all the emergent national literatures in English functioned in an increasingly transnational space in the four nations from the 1950s, first under the rubric of Commonwealth literature and then as postcolonial literatures.
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45

Yŏnʼguwŏn, Hanʼguk Ŏllon, ed. Chayul ŏllon kwa tokcha: Che 5-hoe midiŏ ŭi yŏnghyang kwa silloedo chosa. Sŏul Tʻŭkpyŏlsi: Hanʼguk Ŏllon Yŏnʼguwŏn, 1992.

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46

Yŏnʼguwŏn, Hanʼguk Ŏllon, ed. 90-yŏndae ŏllon kwa tokcha: Che 4-hoe midiŏ ŭi yŏnghyang kwa silloedo chosa. Sŏul Tʻŭkpyŏlsi: Hanʼguk Ŏllon Yŏnʼguwŏn, 1990.

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47

YOUNG, Christabel. The Turkish and Yugoslav Press: A Survey of Content and Readership of Ethnic Newspapers in Melbourne. Dept. of Immigration and Ethnic Affairs/ Australian Government Publishing Service, 1985., 1985.

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48

Karin, Björkqvist, ed. Dagspressen och dess läsare: Empiriska studier av dagspressens utveckling under 1980-talet. Stockholm, Sweden: Almqvist & Wiksell International, 1989.

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49

Saperstein, Marc. Jewish Preaching in Times of War, 1800 - 2001. Liverpool University Press, 2012. http://dx.doi.org/10.3828/liverpool/9781906764401.001.0001.

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Wartime sermons reveal how Jews perceive themselves in relation to the majority society and how Jewish and national values are reconciled when the fate of a nation is at stake. They also illustrate how rabbis guide their communities through the challenges of their times. The sermons reproduced here were delivered by American and British rabbis from across the Jewish spectrum from the Napoleonic Wars to the attacks of 9/11. Each sermon is prefaced by a comprehensive introduction explaining the context in which it was delivered. Detailed notes explain allusions unfamiliar to a present-day readership and draw comparisons where appropriate to similar passages in contemporary newspapers and other sermons. A general introduction surveys more broadly the distinctive elements of modern Jewish preaching. What Jewish religious leaders said to their congregations when their countries went to war (or, in some cases, were considering going to war) raises questions of central significance for both modern Jewish history and religious thinking in the civic context. This book makes an important contribution to the American- and Anglo-Jewish history of this period while also making available a collection of mostly unknown Jewish texts produced at dramatic moments of the past two centuries.
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50

Watson, Jay, Jaime Harker, and James G. Jr Thomas, eds. Faulkner and Print Culture. University Press of Mississippi, 2017. http://dx.doi.org/10.14325/mississippi/9781496812308.001.0001.

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William Faulkner’s first ventures into print culture began far from the world of highbrow publishing with which he is typically associated—the world of New York publishing houses, little magazines, and literary prizes—though they would come to encompass that world as well. This collection explores Faulkner’s multifaceted engagements, as writer and reader, with the US and international print cultures of his era, along with the ways in which these cultures have mediated his relationship with a variety of twentieth- and twenty-first-century audiences. The essays gathered here address the place of Faulkner and his writings in the creation, design, publishing, marketing, reception, and collecting of books, in the culture of twentieth-century magazines, journals, newspapers, and other periodicals (from pulp to avant-garde), in the history of modern readers and readerships, and in the construction and cultural politics of literary authorship. Six contributors focus on Faulkner’s sensational 1931 novel Sanctuary as a case study illustrating the author’s multifaceted relationship to the print ecology of his time, tracing the novel’s path from the wellsprings of Faulkner’s artistic vision to the novel’s reception among reviewers, tastemakers, intellectuals, and other readers of the early 1930s. Faulkner’s midcentury critical rebranding as a strictly highbrow modernist, disdainful of the market and impervious to literary trends or the corruption of commerce, has buried the much more interesting complexity of his ongoing engagements with print culture and its engagements with him. This collection will spur critical interest in the intersection of Faulkner’s writing career and the unrespectable, experimental, and audacious realities of interwar and Cold War print culture.
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