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Dissertations / Theses on the topic 'Online cultural identity'
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1
Huang, Xiao Wei. "Is there a second life online? :Culture and socio-cultural identity in the virtual world." Thesis, University of Macau, 2018. http://umaclib3.umac.mo/record=b3952619.
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Razavi, Minoo. "Navigating new national identity online| On immigrant children, identity & the internet." Thesis, Georgetown University, 2013. http://pqdtopen.proquest.com/#viewpdf?dispub=1536645.
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<p> Increased immigration finds children in a quandary to develop an identity consolidating their multiple locales and cultures. Additionally, the internet is highly integrated into children's lives and plays a consequential role in their identity formation processes. "Local culture," as referred to by scholars (e.g. Elias & Lemish 2008, 2009; De Block & Buckingham 2007), is a major influence on diaspora children's identity formation. Unfortunately, "local culture" is not clearly defined in literature thus far; it can refer to any combination of at-home and outside-the-home cultures with which children in a new country interact. This paper delineates parts of local culture in a way prior literature has not and introduces the notion of "new national identity" (NNID) as a component of local culture that immigrant children acquire. NNID is derived from new national culture. It is the culture of the immigrant-receiving nation as commonly available to all immigrants regardless of their ethnic background. The case studies presented here examine NNID acquired through internet usage specifically by Iranian-American and Iranian-Canadian youth. The case studies bring to light the importance of birthplace in how children of the diaspora perceive new national identity. Their perceptions and conceptions of this development can be mitigated by many factors including, but not exclusive to, place of birth, age at which emigration occurs, parental familiarity with new national culture, local social demographics, and local co-ethnic support, to name a few.</p>
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Nilsson, Lauren Camilla. "Indo chic: Cultural Appropriation, Online Activism and Diasporic South Asian Cultural Identity in Australia." Thesis, The University of Sydney, 2022. https://hdl.handle.net/2123/29597.
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My research tracks and interrogates the many manifestations of the aesthetic tradition ‘Indo chic’, analysing how South Asian diasporic (desi) communities in the West interact with the trend, and in particular, how the trend has led desi women to engage in political activism online. The term ‘Indo chic’ refers to the Western production and consumption of 'South Asian/Indian inspired' commodities and images that connote a specific, yet generic, 'exotic cool' such as yoga or Bindis. Using a mixed methodology of critical visual analysis and ethnographic interviews, I examine how the aesthetics of contemporary Indo chic affect the cultural identity of desi women living in the West, with a particular focus on the experiences of desi women living in Australia. Broadening the category of diasporic South Asian identity, I also engage with mixed-race diasporic South Asian relationships to Indo chic which illuminate the messiness and constructedness of culture as embodied experience. As such, this project situates itself within wider arguments concerning the diasporic experience, whiteness and racial privilege, online activisms, and cultural authenticity.
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Doherty, Catherine Ann. "The production of cultural difference and cultural sameness in online internationalised education." Thesis, Queensland University of Technology, 2006. https://eprints.qut.edu.au/16302/1/Catherine_Doherty_Thesis.pdf.
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This research investigates the cultural politics of 'borderless' education. In Australia, online internationalised education has recently emerged as a market innovation borne from the intersection of two agendas in the higher education sector: an enthusiasm for technological means of delivery; and the quest for international full-fee paying enrolments. The empirical study analyses how both cultural difference and cultural sameness were produced in a case study of borderless education and were made to matter in both the design and the conduct of online interaction. A core MBA unit offered online by an Australian university was selected for the study because its enrolments included a group enrolled through a partner institution in Malaysia.
The study is framed in the broad context of the changing cultural processes of globalisation, and in educational markets where knowledge is business. In this more fluid and complicated cultural landscape, the technologies and social practices supporting online education were understood to offer new cultural resources for identity processes. Pedagogy, rather than providing an inert stage for cultural identities to interact, was understood to play an active role in invoking and legitimating possible orientations for student identities. The framework thus builds on a metaculture, or understandings of culture and cultural identity, more appropriate for the cultural conditions of globalising times.
The study was conducted as a virtual ethnography of the case study unit drawing on: the observation and recording of all virtual interaction in the unit's website; interviews and dialogues with the lecturer and designer involved; email interviews with some students; and the collection of course artefacts and related documentation. The methodological arguments and design addressed the complexity of grasping how culture is lived in globalised times, and how it is invoked, performed and marked in virtual interactions.
Using layered textual analyses synthesising Bernstein's theory of pedagogic discourse and Systemic Functional Linguistics, a description of the unit drew out contradictory aspects in its macrogenre design. On one hand, the design aimed for cultural saming in terms of delivering undifferentiated curriculum and pedagogy for the diverse cohort of students. On the other hand, it also aimed for cultural differencing in the 'student subsidy'of the curriculum. The analysis showed how cultural difference was thus produced as both a curricular asset, and as a series of pedagogical problems in the case study unit.
The 'student subsidy' design involved allocating students to purposefully mixed groups for assessable small group discussions in order to enrich the curricular treatment of cultural diversity as a topic of interest. This design invoked expressions of a range of cultural identities and knowledge claims about cultural differences. These claims were analysed with reference to how they were legitimated, and who invoked what culture on behalf of which groups.
Despite the design of an undifferentiated process, the conduct of the unit displayed a number of pedagogical problems or 'regulative flares' in which groups of students complained about being overly or insufficiently differentiated. The analysis focused on three such flares: troubles with naming protocols; troubles around genre expectations for assessment tasks; and trouble over 'local' markers for the Malaysia students. These were summarised as trouble with the unit's 'default settings' and presumptuous assumptions about whose cultural terms applied in this educational setting.
The study makes a contribution to the sociology of education, in particular with regard to internationalisation and online modes of delivery. The empirical study also contributes to the sociology of the cultural processes of globalisation. More practically, it is suggested that such programs could profitably embrace a version of culture more in line with the entangled routes and global flows that have brought the students and provider together, one that can accommodate and celebrate glocalised identities.
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Doherty, Catherine Ann. "The production of cultural difference and cultural sameness in online internationalised education." Queensland University of Technology, 2006. http://eprints.qut.edu.au/16302/.
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This research investigates the cultural politics of 'borderless' education. In Australia, online internationalised education has recently emerged as a market innovation borne from the intersection of two agendas in the higher education sector: an enthusiasm for technological means of delivery; and the quest for international full-fee paying enrolments. The empirical study analyses how both cultural difference and cultural sameness were produced in a case study of borderless education and were made to matter in both the design and the conduct of online interaction. A core MBA unit offered online by an Australian university was selected for the study because its enrolments included a group enrolled through a partner institution in Malaysia. The study is framed in the broad context of the changing cultural processes of globalisation, and in educational markets where knowledge is business. In this more fluid and complicated cultural landscape, the technologies and social practices supporting online education were understood to offer new cultural resources for identity processes. Pedagogy, rather than providing an inert stage for cultural identities to interact, was understood to play an active role in invoking and legitimating possible orientations for student identities. The framework thus builds on a metaculture, or understandings of culture and cultural identity, more appropriate for the cultural conditions of globalising times. The study was conducted as a virtual ethnography of the case study unit drawing on: the observation and recording of all virtual interaction in the unit's website; interviews and dialogues with the lecturer and designer involved; email interviews with some students; and the collection of course artefacts and related documentation. The methodological arguments and design addressed the complexity of grasping how culture is lived in globalised times, and how it is invoked, performed and marked in virtual interactions. Using layered textual analyses synthesising Bernstein's theory of pedagogic discourse and Systemic Functional Linguistics, a description of the unit drew out contradictory aspects in its macrogenre design. On one hand, the design aimed for cultural saming in terms of delivering undifferentiated curriculum and pedagogy for the diverse cohort of students. On the other hand, it also aimed for cultural differencing in the 'student subsidy'of the curriculum. The analysis showed how cultural difference was thus produced as both a curricular asset, and as a series of pedagogical problems in the case study unit. The 'student subsidy' design involved allocating students to purposefully mixed groups for assessable small group discussions in order to enrich the curricular treatment of cultural diversity as a topic of interest. This design invoked expressions of a range of cultural identities and knowledge claims about cultural differences. These claims were analysed with reference to how they were legitimated, and who invoked what culture on behalf of which groups. Despite the design of an undifferentiated process, the conduct of the unit displayed a number of pedagogical problems or 'regulative flares' in which groups of students complained about being overly or insufficiently differentiated. The analysis focused on three such flares: troubles with naming protocols; troubles around genre expectations for assessment tasks; and trouble over 'local' markers for the Malaysia students. These were summarised as trouble with the unit's 'default settings' and presumptuous assumptions about whose cultural terms applied in this educational setting. The study makes a contribution to the sociology of education, in particular with regard to internationalisation and online modes of delivery. The empirical study also contributes to the sociology of the cultural processes of globalisation. More practically, it is suggested that such programs could profitably embrace a version of culture more in line with the entangled routes and global flows that have brought the students and provider together, one that can accommodate and celebrate glocalised identities.
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Carvalho, Dalva Morais. "Ideology and cultural identity : news coverage by three leading Internet portals in Brazil /." free to MU campus, to others for purchase, 2003. http://wwwlib.umi.com/cr/mo/fullcit?p1418010.
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Perrotta, Carlo. "The construction of a common identity through online discourse : a socio-cultural study of a virtual community." Thesis, University of Bath, 2009. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.520326.
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This thesis investigates the relationship between identity and discourse in a networked collaborative environment in order to explore the following question: <br /> Is the construction of a common identity taking place? <br /><br /> The research question draws on the socio-cultural theory and, in particular, on the view according to which the development of a common identity is an important dimension of learning. More specifically, the thesis builds upon recent criticism attracted by the sociocultural notion of ―Community of Practice‖ for its inadequate account of the relationship between identity, language and practice, both in traditional and computer-mediated settings. The empirical section of the thesis reports a study which applies the concept of recognition work developed by James Gee to the discursive dynamics identified in a ―discussion room‖ of an Italian online community of young psychologists and psychology students. In the study, discourse analysis was carried out on 20 online discussions and on 23 semi-structured interviews. <br /><br /> The findings demonstrate that the notion of recognition work can be used to study how identities are constructed and negotiated through discourse, and provide an additional insight into the role of computer-mediated communication in the relationship between identity and learning. The findings also have theoretical implications, raising the question as to whether the emphasis on communities of practice has exhausted its possible contributions to a socio-cultural theory of learning. Additionally, the thesis also considers the implications for the design of virtual learning environments that try to foster collaborative learning through networked discourse.
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Oviedo, Marilda Janet. "Growing up Latinita| Latina girls, online 'zine production, and identity formation." Thesis, The University of Iowa, 2013. http://pqdtopen.proquest.com/#viewpdf?dispub=3566696.
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<p> The purpose of this dissertation was to examine the ways in which the media products of the non-profit organization Latinitas revealed ideologies and discourses about identity. The organization purports to empower Latina youth via media education. The media products include two online magazines that feature content for and by the members of the organization. The media products also include a Web site where members of the organization can post and update individual blogs and videos. While not the focus of this dissertation, it is important to note that the organization also hosts various after-school programs and workshops that teach its members about issues related to media education. </p><p> The study was managed in two stages. First, a content analysis of the two magazines was conducted to reveal which ideologies were featured in the magazine articles. Literature suggests that the two most relevant identities to Latina girls are gender and ethnicity. As such, special attention was given to ideologies that directed attention to those identities. Second, a discourse analysis of the blogs and videos hosted on the Web site was performed to reveal whether the featured ideologies carried over into the media product of the members of the organization. Results suggested that the magazines focused on issues of gender while mostly ignoring issues of ethnicity. The blogs housed on the Web site reflected the focus on gender but were also the only place where talk of ethnicity was dominant. The videos were generally not used as a means to express identity and were vehicles for displaying the activities of the organization.</p>
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McDonald-Kenworthy, Nancy Ann. "How To Be A Widow: Performing Identity in Grief Narratives of an Online Community." The Ohio State University, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=osu1325091105.
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Trivedi, Soumya. "The Indian Diaspora: (Re)Building Identities and Communities Through Social Media." Miami University / OhioLINK, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=miami160570611308781.
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Dye, Michaelanne M. "La Vida Online: The Parallel Public Sphere of Facebook as Used by Colombian Immigrant Women in Atlanta." Digital Archive @ GSU, 2011. http://digitalarchive.gsu.edu/anthro_theses/52.
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This thesis examines how Colombian women within the city of Atlanta utilize Facebook as a parallel public sphere, a cultural phenomenon through which the silenced use mediums of popular culture to discuss private and public dilemmas (Dewey 2009). Through ethnographic research in Atlanta, I analyze how these young women use Facebook as they negotiate their identity through the multiple contexts of their everyday lives. Drawing from feminist critiques, I explore whether Facebook provides an alternative to the traditional public sphere, while also investigating how power structures influence freedom of expression online. Through an international network of friends, these women tackle topics of discrimination, personal struggles, and individual accomplishments. By addressing pertinent issues, such as immigration reform policies, through a public forum, Colombian women become activists in order to disseminate information and educate others. This study explores the parallel public sphere, as well as its possible implications for diasporic communities, by examining the power of social connections and the performance of public personas through an arena not bounded by physical space.
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Rebs, Rebeca da Cunha Recuero. "O lugar no espaço virtual: um estudo etnográfico sobre as recriações de territórios do mundo concreto no Second Life." Universidade do Vale do Rio dos Sinos, 2010. http://www.repositorio.jesuita.org.br/handle/UNISINOS/3072.
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Previous issue date: 2010-02-23<br>CAPES - Coordenação de Aperfeiçoamento de Pessoal de Nível Superior<br>A presente dissertação parte do reconhecimento da existência de representações de espaços do mundo físico em ambientes multiusuário online. Pretendemos identificar e discutir as motivações para a criação desse tipo de representação, bem como os modos como as mesmas são utilizadas e apropriadas por seus criadores e outros usuários. Iniciamos o trabalho com uma discussão teórica para diferenciar e definir três conceitos-chave para o tema da pesquisa: espaço, lugar e território. Nossa conceituação foi construída com base em estudiosos do espaço concreto, nas áreas da comunicação, geografia, sociologia e outras. De posse dos três conceitos, entramos em questões relacionadas à sociabilidade mediada pela internet, com especial atenção ao sentido identitário das relações com o espaço. A seguir, discutimos a associação dos usuários aos grupos sociais, lugares e identidades virtuais, com foco na reprodução de lugares concretos genéricos (como parques, florestas e bairros) e específicos (como cidades e monumentos históricos) no ciberespaço. Após uma revisão de diferentes tipos de ambientes multiusuário online, decidimos realizar o trabalho empírico no mundo virtual mulit-usuário (MUVE) Second Life, da Linden Lab. A escolha se deve à maior liberdade criativa que esse aplicativo propicia, à ausência de uma temática rígida e ao uso de várias linguagens (verbal, sonora e visual). A metodologia escolhida foi a etnografia virtual, que realizamos em 3 ilhas do Second Life: Ilha Brasil (representações de lugares genéricos), Ilha RJ City (representações de lugares específicos) e Ilha Brasil Curitiba (representações mistas). Os resultados apontam para a existência de uma ligação simbólica de territórios e lugares virtuais com os territórios e lugares concretos, tanto pela sua dinâmica, identidade e apresentação visual, como pelas práticas sociais que neles têm lugar, o que sugere um importante papel da identidade cultural na criação e busca por lugares virtuais que representam lugares do mundo concreto.<br>This dissertation's departing point is the recognition of the existence of representations of the physical world in multi-user online environments. We intended to identify and discuss the motivations behind the creation of this type of representation and the ways in which they are used and appropriated by their creators and other users. We began with a theoretical discussion aiming to differentiate and define three concepts central for the research theme: space, place and territory. To that end, we resorted to previous studies of material space in different areas of knowledge: communication, geography, sociology and others. With these three concepts, we addressed questions related to internet mediated sociability, with special attention to the identity meaning of spatial relations. Followed a discussion of users' association to social groups, places and virtual identities focusing the reproduction of generic concrete places (such as parks, forests and neighbourhoods) and specific ones (as cities and historical monuments) in cyberspace. After a revision of the different types of multi-user online environments, we decided to locate the empirical investigation in the multi-user virtual world (MUVE) Second Life, by Linden Lab. This choice was due to the higher level of creative freedom provided by this system, to the absence of strict theme and the combined use of text, sound and image in Second Life's interface. The chosen methodology was virtual ethnography, which we have performed in 3 Second Life islands: Ilha Brasil (representations of generic places), Ilha RJ City (representation of specific places) and Ilha Brasil Curitiba (mixed representations). Our results indicate the existence of a symbolic link between virtual and physical territories and places. This link is related to their dynamics, identity and visual presentation as well as to the social practices that happen there. This suggests that cultural identity plays an important role in the creation and search for virtual places which represent physical world places.
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Elund, Judith. "The gendered body in virtual space : sexuality, performance and play in four Second Life spaces." Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2012. https://ro.ecu.edu.au/theses/544.
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This work is principally an investigation into visual and screen culture, using four specific regions of the three-dimensional virtual world of ‘Second Life’ as case studies. The analysis follows a thematic application of discourse analysis as a basis for critiquing Western screen culture, most importantly the cultural and social conditions that replicate dominant paradigms of power and agency. Of particular pertinence to this study are the framing, representational and spatial practices of gendered and sexual identities within ‘Second Life’ spaces. As is typical of the internet, sexual freedom is a given, yet representational performance (how one appears through their embodied avatar) is predicated on significations from the corporeal. So, within potentially subversive spaces, there is a normativity that persists which reiterates the ideological foundations of identity that are historically and culturally ascribed to. This is particularly prevalent in gendered representation – avatars tend to hyper-gendered expression and the excesses of Western bodily presentation and adornment, so that bodies are seen to move beyond all biological capacity of attainment. That these representational practices carry over into sexually diverse regions is perhaps unsurprising given that gay and lesbian culture has been in a large way subsumed into contemporary mass culture. It is the tensions that occur as a result of the normative acting upon the subversive that forms the basis of investigation, specifically the relationship between corporeal normativity and screen culture as well as the tensions between cultural conservatism, subversive representation and gender conformity.
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Rhode, Ann Kristin. "Customizing or conforming ? : exploring cross-cultural differences in consumers' use of brands to signal self-identities and their implications for self-brand connections and product customization." Thesis, Paris 1, 2018. http://www.theses.fr/2018PA01E079/document.
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Un nombre croissant de recherches indique que les consommateurs utilisent les produits de marque comme outils pour construire et communiquer leur propre identité. Les produits de marque servent de marqueurs de statut et de symboles d’appartenance à un groupe et permettent aux consommateurs de se différencier des autres et d’exprimer leur individualité. Pour créer des marques qui peuvent servir à construire des identités personnelles et pour renforcer le lien entre la marque et le consommateur, il est important que les consommateurs puissent participer au processus de création (co-création). La personnalisation des produits à grande échelle est un outil particulièrement utile pour impliquer les consommateurs dans ce processus qui contribue à augmenter la satisfaction des clients et leur consentement à payer. Cependant, les théories actuelles sur l’utilisation des marques comme marqueurs d’identités personnelles et les théories sur les stratégies visant à renforcer la relation entre la marque et le consommateur ont été élaborées principalement dans un contexte occidental. Le but de cette recherche est donc d’étudier dans quelle mesure les consommateurs d’Asie de l’Est diffèrent, dans leur utilisation des marques comme marqueurs d’identité personnelle, des consommateurs occidentaux. Elle explore également les implications potentielles des différences interculturelles dans la communication des identités personnelles pour la personnalisation des produits et pour la relation entre les marques et les consommateurs. Suite à des études antérieures indiquant que les vêtements et les accessoires de mode sont fréquemment utilisés par les consommateurs pour communiquer leur identité, la présente recherche se concentre sur les produits de mode de marques de luxe et les produits de marques grand public. Conformément à la tradition de la psychologie culturelle, cette thèse part de l’hypothèse que les variations culturelles dans la conception de soi et dans les relations entre l’individu et les autres permettent d’expliquer des différences dans le comportement des consommateurs. Une approche mixte est utilisée pour étudier les différences interculturelles entre des échantillons représentant une culture collectiviste de l’Asie de l’Est (Corée du Sud) et des échantillons représentant une culture individualiste occidentale (Allemagne). Les données quantitatives recueillies au moyen de questionnaires (études 1A et 1B) sont combinées avec les données qualitatives recueillies au moyen d’entretiens semi-structurés en profondeur (études 2A et 2B). Cette recherche apporte de nouveaux éléments concernant les différences interculturelles et permet d'enrichir les théories sur la relation entre la marque et le consommateur et sur l’utilisation des marques comme marqueurs d’identité personnelle. Elle contribue également au courant de recherche émergent sur la personnalisation des produits<br>A growing body of research indicates that consumers use branded products as tools to construct their self-identity and to communicate their self-identities to others. Besides acting as markers of status and symbols of group membership, branded products allow consumers to differentiate themselves from others and to express individuality. Key to generating identity related brand meaning and to strengthening self-brand connections, is the involvement of the consumer in a co-creation process. Product design customization on a large scale has emerged as a particularly useful tool to involve consumers in the creation process of the brand and to increase their satisfaction and willingness to pay. However, existing theories on the use of brands to signal self-identities as well as strategies for strengthening self-brand connections, such as product design customization, are bound to Western individualistic thinking. The aim of this research is to investigate the extent to which East Asian consumers differ in their use of brands to signal self identities from Western individualistic consumers. In addition, it explores potential implications of cross-cultural differences in the signaling of self-identities for product design customization and self-brand connections. Following prior studies indicating that clothing and fashion accessories are particularly likely to be used by consumers to communicate self-identities, the focus of the present research is laid on fashion products of both luxury brands and high street brands. In line with the tradition of cultural psychology, this thesis draws on the assumption that cultural variations in self construal and in self-other relationships lead to differences in consumer behavior. A mixed methods approach is taken to investigate cross-cultural differences between samples representing an East Asian collectivistic culture (South Korea) and samples representing a Western individualistic culture (Germany). Specifically, quantitative data collected through surveys (studies1A and 1B) are combined with qualitative data collected through semi-structured in-depth interviews (studies 2A and 2B). This research provides novel, cross-cultural insights relevant to existing the orizing on consumer-brand relationships and on consumers’ use of brands as signals of self-identities. It also contributes to the emerging stream of research on product design
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Delise, Nathalie N. "Me, Myself, & Identity Online: Identity Salience on Facebook vs Non-Virtual Identity." ScholarWorks@UNO, 2012. http://scholarworks.uno.edu/td/1431.
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Many Social Networking Sites have come and gone over the past decade, but Facebook continues to grow in popularity. Facebook is designed to connect people to one another through virtual networks of “friends” where members participate in the presentation of self virtually- through profile creation, maintenance, and exchanges of content. Social Networking Sites create a location for identity formation and projection that is similar, yet distinct, from face-to-face interactions. Facebook offers a unique avenue for people to control their presentation of self, while maintaining reflexive features. This study this study explores the notion of a particular “Facebook role” while specifically addressing front stage projections in relation to backstage information and the resulting differences in identity. In effect, people are “themselves” on Facebook, just a consistently “good” version of themselves.
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Curtis, Lucill J. "Digital organisational storytellers : online marketing as identity work." Thesis, University of Essex, 2017. http://repository.essex.ac.uk/20037/.
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The thesis examines the effects of online marketing practices on the identity construction of individual marketers, referred to as the Digital Organisational Storyteller (DOS), across five business-to-business (B2B) organisations. I focus on illuminating their marketing processes and self-understanding when undertaking online marketing work, a practice I describe as bringing the organisation into being online. My research questions examine what the online marketing work processes the DOS undertake tell us about identity at work. They also enquire as to how they construct and understand their online identity work negotiations through these marketing activities, while considering how the DOS makes sense and gives sense to an intended audience. To investigate identity construction, I review studies on identity and identity work from organisation studies, management and social sciences’ literature. I also review marketing work, branding and co-creation literature from marketing scholarship. As the means to understand their lived experience, I study the work the DOS does, as a process of sensemaking and sensegiving through storytelling. Taking an interpretive, qualitative approach, I engage with storytelling through the methodology by asking the DOS to tell stories during the interviews. The first contribution of the thesis includes the introduction of four different character ‘types’ that summarise the way the DOS approaches sensemaking and sensegiving processes. The second contribution extends an understanding of online marketing work in contemporary B2B organisations. Accordingly, it can be categorised as a range of preparatory offline and online activities that culminate in textual and pictorial representations of the organisation, in a process described as ‘bringing the online organisation into being.’ These contributions are useful in informing our understanding of the types of identity constructions and practices that are emerging from online marketing work processes.
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Cherjovsky, Natalia. "VIRTUAL HOOD: EXPLORING THE HIP-HOP CULTURE EXPERIENCE IN A BRITISH ONLINE COMMUNITY." Doctoral diss., Orlando, Fla. : University of Central Florida, 2010. http://purl.fcla.edu/fcla/etd/CFE0003029.
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Napoli, Antonella. "Social web e generazioni: identità, relazione e comunicazione tra online e offline." Doctoral thesis, Universita degli studi di Salerno, 2015. http://hdl.handle.net/10556/2033.
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2011 - 2012<br>The aim of this research work is to present the results of a research project which investigates the social media use among four different generational cohorts – Baby Boomers, X Generation, Y Generation, Z Generation. Within a generational approach publics were analyzed in their peer-to-peer relationships and cross-generational implications. Across an ethnographic approach focus groups were conducted by means of age and gender variables. The emergencies highlight the changes among the generational publics in relation to three main categories: reflexivity, concerning topics such as the awareness and meta-communicative competence in understanding social practices and relationships, the self-narration, the digital intimacy; the category of space, concerning topics such as the 'space' and the sharing of social media in intergenerational relationships online and offline plus the individual’s own 'position' in the generational space and the memory one, concerning memory repertories and generational we sense topics. Particularly investigated was the re-configuration of identity in its generational aspects especially regarding the adults cohorts. [edited by Author]<br>XI n.s.
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Rybas, Natalia. "Technoculture in Practice: Performing Identity and Difference in Social Network Systems." Bowling Green, Ohio : Bowling Green State University, 2008. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=bgsu1212358710.
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Ogungbemi, Funke Jaiyeola nee. "Collaborative Virtual Environments : Identity Construction in Online Environments with a Focus on Facebook." Thesis, Blekinge Tekniska Högskola, Sektionen för planering och mediedesign, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-3844.
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Abstract My essay focuses on the construction of identity in virtual spaces but with an emphasis on Facebook. The purpose of my thesis is to analyze the construction of identities online and the characteristics attributable to online identities. Also, I attempt to draw a comparison between the modernist and postmodernist concept of self presentation and how they operate. With my essay, I demonstrate that the modernists view of self presentation online is arguably faulty by showing that contrary to their views identities are not stable nor fixed bur are fluid and constantly changing through the availability of technologically advanced computer languages and again by outlining the availability of tools that enable users create, and/or distort their identities Also, with my essay, I explain how these identities are maintained through a process called “impression management”. I analyze identity construction through the eyes of theorists like Erving Goffman, who proposes that we actors performing our identities, Sherry Turkle, who evaluates identity construction in the age of the internet and other theorists like Judith Butler, Joanne Finkelstein, Peggy A Thoits, Annette N Markham, Zizi Papacharissi among others. Digital Artifact: creation of a website that adopts a performative nature to depict the unstable locus of identity on Facebook. In order to achieve this, I would work on HTML, Flash, Photoshop to create a constantly changing array of texts and images using actual images from selected Facebook users’ accounts and actual status updates. Keyterms: Identity, Medium/Media, Nomenclature, Hyperreality, Representation, Culture and Performance.<br>0704083287
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Mitrofan, Francesca. "Cancelling the Callouts : The ‘Dramageddon’ of 2019 and the Effects of Cancel Culture Online." Thesis, Uppsala universitet, Institutionen för informatik och media, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-440116.
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The guiding questions of this thesis aim to target particularities of ‘call out’ or ‘cancel’ culture - an internet phenomenon primarily dominant through social media - and fill in gaps within the literature pertaining to such online culture. Although adhering to the digital sphere, its repercussions beyond the screen are observed through the ‘dramageddon’ of 2019, the cancellation events of YouTuber influencer James Charles. This thesis seeks out to apply participatory culture and symbolic interaction theories as well as accompanying concepts through a qualitative approach. The data collected consists of a blend of media content analysis of Twitter posts known as ‘receipts’ and interviews with three YouTubers as well as a Social Media expert. The results depict cancel culture to be associated with expected themes of justice, resentment, drama or entertainment value and group mentality as well as the offline ramifications. Unexpected themes also surface during data collection and will be further explored. Concluding remarks of this essay concern a summary of discussed implications of cancel culture from the view of netizens as well as suggestions for future prevention of such events.
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Li, Dang. "Amateur translation and the development of a participatory culture in China : a netnographic study of The Last Fantasy fansubbing group." Thesis, University of Manchester, 2015. https://www.research.manchester.ac.uk/portal/en/theses/amateur-translation-and-the-development-of-a-participatory-culture-in-china--a-netnographic-study-of-the-last-fantasy-fansubbing-group(cc6fd13b-36aa-4cac-8484-7b0511283990).html.
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Triggered by globalisation and the increasing media convergence enabled by digital communication technologies, fansubbing has become one of the most observable aspects of Chinese participatory culture, both domestically and internationally. Informed by concepts drawn from the science of complexity and drawing on social self-organisation theory (Fuchs 2002), this study adopts a systems perspective and the method of netnography (Kozinets 2010) to bring to light the dynamics of collective identity formation in The Last Fantasy (TLF) fansubbing group, one of the most influential fansubbing networks in China. In particular, this study aims to reveal how TLF’s fansubbers deploy digital technologies to facilitate their daily subtitling activities, build and maintain their relationships, and express a collective voice in relation to the specific media context in China. Findings from this study are used to evaluate the role played by amateur translation, as exemplified by fansubbing activities carried out by TLF’s fansubbers, in China’s participatory culture. It is hoped that this study will enrich our understanding of the phenomenon of amateur translation in an increasingly networked society.
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Eldin, Helena, and Dalia Omar. "Illusionen av det perfekta jaget : En hermeneutisk studie om nätdejting." Thesis, Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-16326.
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Abstract The purpose of the present study was to clarify and describe what image men and women present and communicate in their profiles on an online dating site. Further has been investigated if traditional gender roles and stereotypes are as pronounced on this online platform or if it offers a space to go beyond traditional formations. The theoretical framework of this study consisted of a social psychological idea and understanding of identity as well as a gender theoretical perspective. The methodological points of departure were hermeneutic and the data consisted of ten male and ten female member profiles on match.com. The results of the study was divided into three themes, the emphasis on positive qualities, the attractive body and project manager to one’s own life. The results showed that both men and women present a positive image of themselves in their profiles, both concerning inner and outer qualities. The results also indicated that a life with various social activities is of great importance, which implies a reflexive attitude towards life. To create an image of oneself is strenuous work in constant change. Regarding traditional gender roles and stereotypes about what is being regarded as male and female showed that traditional, stereotype ways of describing masculinity and femininity exist, but there were certain tendencies that a crossing of traditional formations takes place on this platform. However, the result of this study has also revealed that this happens to a lesser extent than we first thought.
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Park, Man Ki. "The Strange Case of the Animated Jekyll and the Online Hyde : a documentary study of Korean youth culture and identity." Thesis, Loughborough University, 2015. https://dspace.lboro.ac.uk/2134/19665.
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Robert Louis Stevenson s The Strange Case of Dr Jekyll and Mr Hyde (1886) is the starting point for my practice-led research project. Stevenson's Victorian novella enables me to identify core themes which are pertinent to a discussion of the construction of contemporary identities in Korean youth culture. These identities are exemplified in the creation of avatars the virtual characters of animated online games such as massively multiplayer online role-playing games (MMORPGs). My animation practice is developed by addressing how Jekyll and Hyde provides useful critical and creative tools, such as gothic imagery and detective thrillers, for looking at the double . This concept is used to investigate the case of a young Korean boy, addicted to online gaming, who committed violent acts. My animated drama-documentary draws on research into the real and virtual Korean worlds and employs a visual ethnographic methodology to test my research question: in what ways can the construction of 'identity' (based on concepts drawn from 'Jekyll and Hyde') be identified in contemporary 'virtual' media (i.e. 'MMORPGs'/the 'animated' documentary), and how does this facilitate an address of the specific case of 'Korea' and 'Korean-ness'? The thesis is structured into five chapters: The Idea of Dr Jekyll and Mr Hyde, Theorising Identities in a Korean Context, Theorising Visual Ethnography, Theorising Animated Drama-Documentary, and A Film Practice as Animated Drama-Documentary in Visual Ethnography. Evidence of the research process and findings is located in a series of appendices. Theories about the construction of identity are discussed from three different perspectives: sociology, psychoanalysis and bio-culturalism. In my film practice, I look for the connection between the anxious self and Korean social issues, such as modernisation and the 1997 IMF economic crisis, to account for Korean youth s identity formation through online gaming. My research shows that many South Korean MMORPG users construct identity within contemporary virtual media and that this contributes to a very complex Korean-ness amongst Korean youth. Online gaming has both positive and negative consequences. Immersion in the virtual world can lead to addiction and to the violence which is at the core of my film narrative. It can also result in close online friendships, offering kinship not available in many broken families, or families inhibited in their communication by social roles and expectations, or the effect of economic failure and loss. My practice criticises young Korean people's narrow and limited social environment and proves that they desire liberal expression and decision-making for themselves, which can be experienced through the embodiment of animated avatars in MMORPGs. Hence, the online Hyde , though assumed to be a negative or destructive force, is actually a vehicle for varied and numerous social identities for youth culture preferable to those available in real Korean society. The research mounts a critique of the meaning of the online Hyde , not as a misrepresentative and negative representation of Korean-ness, but as a revelation of its contemporary meaning which can be articulated though animation, a tool which has applications within visual ethnography.
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Norman, Isabelle. "Vem är en gamer? : En diskursanalys på Reddits subforum R/gaming, R/twoxchromosomes och Battlefields egna sociala forum efter släppet av Battlefield V." Thesis, Södertörns högskola, Genusvetenskap, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-41124.
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In this study I use critical discourse analysis on two different social platforms, Reddit and Battlefields own social platform, where I look for discourses around gamers and masculinity. I use the R.W Connells theories around hegemonic masculinity and E.K Sedgwicks theories around Homosociality to read my material. What I found was that even though a lot of research has found that it is quite balanced between the sexes who uses digital games, the social picture is still that it is something that men use and take part of, and part of why people still look at gamers as men is because a lot of women don’t feel welcomed in the community.
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Yue, Xiao Ping. "The re-construction of identity and gender in the emerging digital youth culture : a case study of the Chinese online gaming community." Thesis, University of British Columbia, 2016. http://hdl.handle.net/2429/56717.
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With 618 million active Internet users, the mainland Chinese market now has the largest
online user base in the world, of which two-thirds is engaged in online gaming (Rapoza, 2014). To better understand the impact of online gaming on the society, this thesis examines how online gaming reconstructs consumer identities and gender relationship in this emerging economy. The first part of this thesis provides a comprehensive review of the recent development of the online game market as well as the transformation of identity and gender in contemporary Chinese society. The second part of this thesis investigates how online gaming culture, as a subset of popular culture, affects individuals’ everyday lives and socio-dynamics. This thesis critically analyzes the reconstruction of identity and gender relationships among the “digital youth”
population in Shanghai, mainland China. The findings highlight the embodiment and
disembodiment of digital selves in the online game context. The contribution of this thesis is threefold. First, this thesis provides a critical discussion on the reconstruction of identity, gender, and consumerism at the intersection of the physical and digital worlds. Second, the findings of this study illustrate key factors that influence or mediate the construction of digital youth culture. Finally, this thesis provides insights to practitioners, marketing and consumer researchers, and policymakers regarding the positive and negative impacts of online gaming on the young generation in mainland China.<br>Graduate Studies, College of (Okanagan)<br>Graduate
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PONZONI, Alice. "Intercultura online e offline: autorappresentazione dell'identità e della diversità di adolescenti con background migratorio fuori e dentro Facebook." Doctoral thesis, Università degli studi di Bergamo, 2014. http://hdl.handle.net/10446/30378.
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In a globalized world characterized by human migrations that affect every social level, the possibility to stay connected by Internet represented an important revolution. Nowadays this opportunity has been magnified by the spread of social networks that defined new ways of placing ourselves in the virtual world. Among these media, Facebook, drew the attention of researchers, because it also created a social space where people can represent their identities and their relationships. “Virtual” and “real” are categories that do not fit in this context. In fact, online and offline are two strongly connected faces of the same reality, they are two different ways to be and to stay in the world.
In a social place that has proved to be very important for relationship among peers and for the definition of the self, how does the question of cultural diversity come into play? Is this a place of interculturality intended as reciprocal exchange? This research, by the combination of quantitative and qualitative methods, aims at defining how adolescents with migration backgrounds manage the complexity of a multiple identity.
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Danielsson, Felicia, and Vivianne Moradi. "Army of Lovers : Hur facebookgruppen #jagärhär har gått till väga för att inbjuda till samtalet mot hatkultur online." Thesis, Luleå tekniska universitet, Medier, ljudteknik och teater, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-64208.
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This study has focused on how the Facebook group #jagärhär has been working on inviting people to participate in the conversation against hate culture online. To examine this, we have conducted qualitative interviews with members and administrators from the group, and made a rhetorical text analysis on posts made in the group. The theoretical concepts used in the analysis are: convergence, participatory culture and democracy, collective intelligence, collective identity and doxa. By using these theoretical concepts, certain strategies in the group could be seen. Some of the most important strategies and tactics that could be seen were that the group had a strict structure - to facilitate engagement and participation - and that there was great focus on being encouraging and motivating in their language. It was also seen that it was important for the group to be visible in traditional media, and to be noticed by public figures - like celebrities - in order to be more visible and to inspire more people to participate<br>Denna studie har undersökt hur Facebookgruppen #jagärhär har gått till väga för att bjuda in till deltagande i samtalet mot hatkultur online. För att undersöka detta har vi gjort kvalitativa intervjuer med medlemmar och administratörer från gruppen, samt gjort en retorisk textanalys på inlägg som gjorts i gruppen. De teoretiska begrepp som använts i analysen är: konvergens, deltagarkultur och demokrati, kollektiv intelligens, kollektiv identitet och doxa. Genom att använda dessa teoretiska begrepp kunde vissa strategier i gruppen skönjas. Några av de viktigaste strategier och taktiker som kunde ses var att gruppen hade en tydlig struktur - för att underlätta engagemang och deltagande - och att det var stort fokus på att vara uppmuntrande och motiverande i sitt språk. Det gick även att se att det var viktigt för gruppen att synas mycket i traditionella medier, samt att uppmärksammas av offentliga personer, för att kunna bli mer synliga och kunna inspirera fler till att delta.
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Covich, Anna-Maria Ruth. "Alter/Ego: Superhero Comic Book Readers, Gender and Identities." Thesis, University of Canterbury. Social and Political Sciences, 2012. http://hdl.handle.net/10092/7262.
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The academic study of comic books - especially superhero comic books - has predominantly focused on the analysis of these books as texts, as teaching and learning resources, or on children as comic book readers. Very little has been written about adult superhero comic fans and their responses to superhero comics. This thesis explores how adult comic book readers in New Zealand engage with superhero comics. Individual interviews and group conversations, both online and face-to-face, provide insights into their responses to the comics and the characters as well as the relationships among fans. Analysis of fans’ talk about superhero comics includes their reflections on how masculinities are represented in these comics and the complex ways in which they identify with superheroes, including their alter egos.
The thesis examines how superhero comic book readers present themselves in their interactions with other readers. Comics ‘geekdom’, fans’ interactions with one another and their negotiation of gendered norms of masculinity are discussed. The contrast between the fan body and the superhero body is an important theme. Readers’ discursive constitution and management of superheroes’ bodies, and their engagement with representations of superheroes are related to analyses of multiplicity in individual identities and current theories of audience reception and identification.
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Chioino-Salomón, Nadir-Milagros. "La construcción y reconstrucción de identidades virtuales mediante el uso de selfies en las redes sociales." Bachelor's thesis, Universidad de Lima, 2016. http://repositorio.ulima.edu.pe/handle/ulima/2963.
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Tiene como objetivo principal analizar las diversas estrategias implementadas por los usuarios al momento de producir y compartir selfies en las redes sociales y a su vez, comprender cómo los selfies contribuyen a la construcción y reconstrucción de sus identidades virtuales. Buscamos categorizar también los motivos fundamentales por las cuales los individuos incurren en estas prácticas, además de documentar la evolución de las tecnologías de la información y su repercusión en los usuarios.<br>Tesis
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Valero, Porras María José. "La Construcción discursiva de la identidad en el fandom: estudio de caso de una aficionada al manga." Doctoral thesis, Universitat Pompeu Fabra, 2018. http://hdl.handle.net/10803/459254.
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Las culturas fan digitales (ciberfandoms) han dado lugar a nuevas maneras de socialización y comunicación debido a que: a) se organizan en torno a textos y discursos de la cultura popular producidos en cualquier punto del globo que viajan a través de la red; b) facilitan el contacto y el establecimiento de vínculos sociales entre personas de diversos orígenes étnicos, culturales y lingüísticos unidos por un centro de interés, y c) permiten la articulación de nuevas identidades y su representación a través de textos multimodales. En este estudio de caso de orientación etnográfica exploramos el modo en el que Shiro, una fan de los cómics manga, construye y representa su identidad de aficionada a dichos productos en las actividades en línea que comparte con otros fans. Para ello, describimos las prácticas letradas digitales en las que participa, identificamos y analizamos los distintos recursos semióticos (lingüísticos, gráficos y tipográficos) de los que se apropia, y examinamos cómo los reutiliza en sus propias actuaciones para construir una imagen positiva y relevante en el seno de la comunidad.
Nuestros resultados muestran que Shiro participa en prácticas de traducción y edición colaborativa de mangas (scanlation), cuida su perfil de fan en Facebook y en Blogger y mantiene conversaciones digitales con otros fans. En estas prácticas se apropia de recursos asociados a varias lenguas (español, inglés, japonés, chino y coreano) y a varios modos semióticos (ej.: fuentes tipográficas, kaomoji, imágenes de personajes manga, etc.) y los recontextualiza en diversas situaciones de comunicación según sus propios intereses retóricos y los valores, las normas y las convenciones de la comunidad. El análisis revela que los fans del manga han desarrollado maneras culturalmente específicas de construir significados que reflejan su ideología y que desafían visiones tradicionales de las lenguas como sistemas abstractos y autónomos. Argumentamos que las prácticas del fandom son un ejemplo de la creciente complejidad y fluidez semióticas de la comunicación contemporánea y extraemos algunas implicaciones para la educación lingüística.<br>Digital fan cultures (cyberfandoms) have generated new forms of socialization and communication because: a) they revolve around texts and discourses of popular culture which circulate through the internet; b) they foster social links among people from diverse ethnic, cultural and linguistic origins united by a common interest; and c) they enable the articulation of new identities and their representation in multimodal texts. In this ethnographically-oriented case study, we explore how Shiro, a fan of manga comics, constructs and represents her identity in the online activities she shares with other fans. To this aim, we describe the digital literacy practices in which she participates; we identify and analyze the different semiotic resources (linguistic, graphic and typographic) she appropriates in these practices; and we examine how she reuses these semiotic resources in her own performances to construct a positive and relevant self-image in the community.
Our results show that Shiro takes part in practices of collaborative translation and editing of manga comics (scanlation), she maintains a profile as a fan in Facebook and Blogger, and she participates in digital conversations with other fans. In these practices, she appropriates resources associated with several languages (Spanish, English, Japanese, Chinese and Korean) and several semiotic modes (e.g. typographic fonts, kaomoji, pictures of manga comics, etc.) and she recontextualizes them in different communicative situations according to her own rhetorical interests and the community’s values, norms and conventions. Our analysis reveals that manga fans have developed culturally specific ways of meaning-making which reflect their ideology and challenge traditional views of languages as abstract and autonomous systems. We argue that these fan practices illustrate the growing semiotic complexity and fluidity of contemporary communication and we draw some implications for language education.
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Caliandro, A. "IL LAVORO AFFETTIVO DEI CONSUMATORI VOLTO ALLA CO-CREAZIONE DI VALORE SUI SOCIAL MEDIA: UN' INDAGINE NETNOGRAFICA." Doctoral thesis, Università degli Studi di Milano, 2012. http://hdl.handle.net/2434/172622.
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The affective labor of consumers in regards to the co-creation of value onto social media: a netnographic enquiry
This work is, ideally, divided in two part. In the first one I address some theoretical issues, basically reflecting upon the concept of affective labor featured by Autonomist Marxism and Elisabeth Wissinger. In the second one I address some methodological issues, basically re-elaborating the netnographic method of Robert Kozinets.
The aim of my thesis has been to study and understand in a systematic way the affective labor performed by consumers onto the social media, intended as a leading practice of co-creation of value. On one hand I define ‘affective labor’ as the ability of a social group, situated in a contingent social context, to arouse an affective flow and to fix it in transient shapes (emotions), in order to channel it toward a productive purpose. On the other hand I considered the ‘co-creation of value’ onto social media as an activity which pertains to the discourse of consumers rather than to the consumers per se. Therefore my guiding hypothesis: ‘Since the Internet is a discourse-created phenomena, it is hypnotizable that it would be a certain dynamic of consumer discourse at creating value, rather than the bodies of consumers’. Following this hypothesis I actually discovered that online co-creation of value not only depends on the discourse but also on a specific discursive dynamic hinged on as system of communicative frictions.
As it is well-known online consumers create value since their communicative interactions are systematically monitored by companies, which (by means of techniques and devices for Sentiment Analysis) transform them in product innovation and brand reputation. Therefore my cognitive question: How do online consumers perform affective labor? Or, thorough which kind of practices online consumers do manage their affective investment in order to create that flux of information that companies harness and capitalize?
In order to answer this qualitative question a drew on the netnographic method, basically developing a personal declination of it rather than just applying it. In order to do so I elaborated a ‘practice-based netnographic approach’, mainly drawing on Richard Rogers’ epistemological motto: ‘Follow the medium’. My empirical research has produced two key heuristics: the concepts of web tribe and narrations of self. On one hand, differently from classical tribal marketing, I conceive of a web tribe as a social space rather than a social group made out of people ‘in love with’ a particular brand. Specifically I define a web tribe as a flux of communication that: a) flows through and springs from specific ‘places’ of the 2.0 web (forums, blogs, social networks, etc); b) converges on specific brands or products; c) converges on specific topics of conversation. On the other hand I conceived of ‘narrations of self’ as common discursive practices through which the members of a web tribe valorise the brand and themselves. In this way online consumers interacting within a ‘tribal space’ come to converge on some shared practices by which defining the brand value and their identities, rather than on a specific brand value and on common definition of identity per se. Thus, I finally came out to the conclusion that the web tribe is a dispositif that catalyses and formalizes the affective flow of consumer; in this way the ‘tribal dispositive’ governs the affective labor of consumers organizing it in a form that is suitable to be harnessed and exploited by companies and brands.
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Schoon, Alette Jeanne. "Raw phones: the domestication of mobile phones amongst young adults in Hooggenoeg, Grahamstown." Thesis, Rhodes University, 2011. http://hdl.handle.net/10962/d1002937.
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This dissertation examines the meanings that young adults give to their mobile phones in the township of Hooggenoeg in Grahamstown in the Eastern Cape. The research was predominantly conducted through individual interviews with nine young adults as well as two small gender-based focus groups. Participant observation as well as a close reading of the popular mobile website Outoilet also contributed to the study. Drawing on Silverstone, Hirsch and Morley’s (1992) work into the meanings attributed to the mobile phone through the domestication processes of appropriation, objectification, incorporation and conversion, the study argues for the heterogeneous roles defined for mobile phones as they are integrated into different cultural contexts. The term ‘raw phones’ in the thesis title refers to a particular cultural understanding of respectability in mainly working-class ‘coloured’¹ communities in South Africa, as described by Salo (2007) and Ross (2010), in which race, class and gender converge in the construction of the respectable person’s opposite – a lascivious, almost certainly female, dependent, black and primitive ‘raw’ Other. The study argues that in Hooggenoeg, the mobile phone becomes part of semantic processes that define both respectability and ‘rawness’ , thus helping to reproduce social relations in this community along lines of race, class and gender. A major focus of the study is the instant messaging application MXit, and how it assists in the social production of space, by helping to constitute both private and dispersed network spaces of virtual communication, in a setting where social life is otherwise very public, and social networks outside of cyberspace are densely contiguous and localised. In contrast, gossip mobile website Outoilet seems to intensify this contiguous experience of space. My findings contest generalised claims, predominantly from the developed world, which assert that the mobile phone promotes mobility and an individualised society, and show that in particular contexts it may in fact promote immobility and create a collective sociability.
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Campbell, John Edward. "Guts and muscles and bears, oh my! The body, embodied identity, and queer erotic space online." 2001. https://scholarworks.umass.edu/dissertations/AAI1402224.
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This study explores the online embodied experiences of gay men, contending that these experiences deconstruct naturalized physical world understandings of the attractive and healthy erotic body. In particular, this study examines discourses emerging from three distinct queer-identified IRC (Internet Relay Chat) channels: #gaymuscle, a community formulated around images of the muscular male body; #gaychub, a community celebrating male obesity, where—in diametric opposition to #gaymuscle—fatness holds considerable value; and #gaymusclebears, a space representing the erotic convergence of the obese and muscular male body. Constructed by gay male interactants, each of these three IRC channels represents an affirming space for the discussion, exploration, and eroticism of the male body. Utilizing the methods of critical ethnography, I analyze not only the terms and forms prevalent to these online communities, but the deeper intricacies concerning the negotiation of embodied identity and eroticism in cyberspace. In doing so, I demonstrate how interactions in the virtual can provide significant embodied experiences while subverting naturalized conceptions of physical beauty and normative sexual practices.
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Waninger, Kelsey. "The Veiled Identity: Hijabistas, Instagram and Branding In The Online Islamic Fashion Industry." 2015. http://scholarworks.gsu.edu/wsi_theses/48.
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What it means to be a Muslim woman is frequently redefined in reaction to the notions of ‘Muslim womanhood’ constructed within neoliberal society. By examining the ways in which Hijabi fashion bloggers use the visual discourse of their Instagram accounts to implement specific notions of taste, authenticity and branding this project aims to address the question of where fashion blogs fit within mainstream fashion frameworks and the ways in which the assumed tensions surrounding veiling and fashion are disrupted.
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Doran, Teri Lynn. "The Cultural Influences that Provide the Impetus to Create Self-Identity Through Inscribing the Body." Thesis, 2010. http://hdl.handle.net/1805/2186.
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Indiana University-Purdue University Indianapolis (IUPUI)<br>Tattoos, a permanent body modification that has frequently been associated with deviance and lower class sub-cultures, have become increasingly popular in the United States since the early 1990’s. In my thesis I examine the shared worldviews of individuals who obtain tattoos by conducting an analysis of six internet communities that promote this sub-culture in order to understand how cultural influences provide the impetus to create self-identity through inscribing the body. I will argue that individuals who commit to a permanent tattoo may be motivated by the need to create self identity.
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Ma, Lei. "Cross-cultural MOOCs: designing MOOCs for Chinese students." Thesis, 2018. https://hdl.handle.net/2144/30713.
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Advocates of Massive Open Online Courses (MOOCs), a cross-cultural phenomenon that has attracted public attention throughout the world, portray them as an equalizing force in international higher education; but researchers have noted discrepancies in how learners from different countries have engaged with them. The number of MOOC learners in China is growing rapidly, and Chinese learners are enthusiastic about the unprecedented freedom they now have in selecting courses and accessing resources from the best international universities. However, they have a significantly low completion rate and may experience unique challenges about which little is known. This study took into account the diversity of MOOC learners and proposed changes to its course design to make it more inclusive for Chinese students. I used a mixed method—including document analysis, surveys, and interviews—to investigate the Chinese experience of taking Western MOOCs and also to explore the educational theories and design principles of MOOCs that have been discussed in the Western and Chinese literature. My analysis of the literature revealed issues of contextualization that may play a critical role in improving the MOOC experience for Chinese students. Drawing on theoretical educational frameworks—including motivation, community of inquiry, self-regulated learning, and social identity—my analysis of surveys and interviews identified common themes in the Chinese experience of Western MOOCs. In accordance with the results of my analysis, and also in line with interaction equivalency and situational principles, this study provided suggestions for adapting MOOCs to Chinese learners, such as enhancing content quality, improving learner–learner and learner–instructor interactions, providing social support, and collaborating with local universities and agencies in providing technical and credentialing support.
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Hsieh, Ping-Shiang, and 謝秉翔. "Preservation and Promotion of Cultural Identity under Globalization: A Comparison between Taiwan''s and Korean Strategies used in Online and Digital Contents." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/89094542823381227180.
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碩士<br>國立雲林科技大學<br>應用外語系碩士班<br>100<br>Many studies have addressed issues concerning national and local cultures under globalization, but very few studies have examined the importance of cultural preservation and promotion. Therefore, this study aims to explore cultural identity and development through the Internet. To this end, this study compared Taiwan with Korea in their online and digital contents to examine their similarities and differences in the way of preserving and promoting their cultures. The descriptive analysis reveals that Korea has much more experience in adopting online and digital contents than Taiwan. In addition, the comparison indicates that English versions are more frequently found in Korean online contents than those of Taiwan. Accordingly, this study proposes that the Taiwan government may employ Korea''s experience of adopting online and digital contents to preserve and promote cultural identity, introducing her distinct culture to nationals and foreigners alike.
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SUCHANOVÁ, Jana. "Subkultura mládeže v online prostředí." Master's thesis, 2011. http://www.nusl.cz/ntk/nusl-52709.
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Over the last ten years Internet become substantial information and communication tool for all age and social groups of Society, but it has a specific status among the younger generations. This thesis understands the Internet as a virtual environment which supports the formation of new Youth subcultures and also the communication of currently existing subcultures. Theoretical part defines the basic terms and concepts (Youth, socialization, identity, culture, subculture, and counterculture) which correspond with the orientation in researched environment. The thesis characterizes also virtual environment, computer games and psychosocial aspects of these worlds. The practical part is based on qualitative research study (depth interviews) of the subculture of the on-line computer games players. The data gathered by depth interviews were processed on the basis of the methods of grounded theory.
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Umali, Mariane S. A. Medina. "The dialogical processes of vernacular mediation: new media and the Karay-a ethnic group of the Philippines." Thesis, 2013. http://hdl.handle.net/2440/82145.
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This thesis examines the extent to which vernacular mediation, or the ongoing, sociohistorically situated, and discursive communicative acts through new media technologies, enables the cultural participation and emancipation of marginal groups. It investigates how the Ethnolinguistic group Karay‐a appropriated the Internet and digital music and video production technologies to reinvent their stereotyped identities, develop collectivity, and work towards the goal of bringing socioeconomic emancipation to their homeland of Antique in Western Philippines. By following a cultural studies approach to examine three cases of vernacular mediation, this thesis aims to explore how the dialogical interaction of new media technologies, audience or individual agency, institutional logics, and asymmetries in power enable and shape a specific emancipatory aim without foreclosing their future potentials. Through an analysis of the musical subgenre Original Kinaray‐a Music (OKM), the online community kinaray‐a.com, and the digital short film Handum produced by the marginal group, this thesis argues that vernacular mediation practices have the potential to facilitate cultural participation by enabling expressions and meanings to be reshaped and shared. The sharing of meanings adds to the social and cultural capitals of marginal individuals and enables them to forge social ties. These ties can lead to collective mobilization. However, the extent to which these actions challenge prevailing power structures and bring social emancipation depends too on the amount of capitals they possess vis a vis those who hold power in their milieu, the involvement of the majority, and the ability to innovate and adapt to their present needs.<br>Thesis (Ph.D.)--University of Adelaide, School of Humanities, 2013.
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Hill, Erica Ruth. "I'm from everywhere : articulations of queer identity in online spaces." Thesis, 2010. http://hdl.handle.net/2152/ETD-UT-2010-05-1168.
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This thesis is an exploration of the various ways in which queer identity has been subsumed within an urban sensibility by mainstream culture, and how mediated articulations of queerness have subsequently been impacted. Highlighting the influence of late capitalism within the creation of a categorical “queer” identity, this work connects the history of the gentrified gayborhood to televisual and filmic representations of urban and rural queers. Interrogating legacy media representations opens up a conversation about how new media articulations of queerness might operate in the digital age. Examinations of popular queer websites, Downelink, GLEE and I’m From Driftwood illustrate the reification of common LGBTQ identity tropes, as well as highlight the spaces where queer affect theory might perform a critical intervention in how new media scholars might approach future research of online sources.<br>text
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Arthur, Emily D. "The performance and production of bisexual identity work online." Thesis, 2009. http://hdl.handle.net/1828/1808.
Full textAbstract:
Employing institutional ethnography as an analytic frame, this study explicates the
disjuncture felt by bisexual-identified individuals between their lived actualities and the textual realities stemming from the binary model of sexuality. This study also explores the role of online journal communities, including the capabilities and limits of this type of venue, as a rolling text that coordinates the narratives created there around bisexuality and bisexual-identification. Finally, this study critically examines the collaborative development of an experience-based discourse on bisexuality as produced by text-based
identity work. Through the coordination of bisexual identity work taking place online,
the venue facilitates the production of an alternative discourse that is differentiated from other sexuality discourses in its demonstration of fluidity, multiplicity, and resistance to order. In its differences from, rather than its similarities to, governing sexuality discourses, this bisexual discourse-in-production creates the possibility for a radical reconceptualization of sexuality and sexual-identification.
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"Hanging by a (Reddit) Thread: An Analysis of Gamer Identity Discourse in an Online Forum." Master's thesis, 2020. http://hdl.handle.net/2286/R.I.57344.
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abstract: This thesis project explores the nature of power dynamics in the dialogue of video gamers within designated online forums of discussion. Previous scholarly work has noted the lack of diverse representation and tolerance in the gaming community, despite statistics revealing that the video game community is not as homogeneous as it is often represented. Specifically, the prominent literature analyzing gaming culture focuses on poor representations of gender within video games and the gaming community itself, including sexualized and objectified depictions of women as well as prejudice toward women as members of the gaming community. More recent entries to the field of research draws attention to the experiences of other marginalized communities in gaming. This thesis, then, begs the question – what power dynamics emerge in the dialogue of people who consider themselves to be gamers? How are concepts of social identity expressed or constructed in communication, and what reinforces and legitimizes these relationships? This project will review a foundation of literature structuring the framework of this project, propose methodology for data collection and analysis, and explore themes discovered within the data analysis, which support or negate existing research and give insight to the proposed research questions.<br>Dissertation/Thesis<br>Masters Thesis Communication Studies 2020
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French, Chanel. "Life in the game : identity in the age of online computer games." Thesis, 2010. http://hdl.handle.net/10413/953.
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Paiva, Ana Maria Videira. "Participação e partilha de conhecimentos na sociedade em rede : os contextos educacionais online." Doctoral thesis, 2018. http://hdl.handle.net/10400.2/7445.
Full textAbstract:
O desenvolvimento das tecnologias sociais características da Web e dos media sociais da atualidade tem promovido uma “cultura participatória” marcada por uma grande multiplicidade de processos e contextos. A facilidade de personalizar os espaços nos quais as pessoas comunicam e interagem entre si e com a informação, tem transformado profundamente o uso das tecnologias, o relacionamento interpessoal, e o relacionamento com a informação e com o conhecimento. Este estudo pretende analisar como um conjunto de indivíduos ligados ao meio académico, universitário e não universitário, com uma reconhecida presença na web social, utiliza estes media, quer no plano pessoal quer profissional. Simultaneamente, visa dar conta das conceções pessoais e princípios filosóficos subjacentes a estes processos de presença na rede, bem como sobre as práticas que deles decorrem, e das implicações que se projetam na própria cultura académica. Partimos de um quadro teórico alicerçado em diversos autores que abordam questões da cultura de participação na rede, designadamente Henry Jenkins, Clay Shirky, Howard Rheingold, que, entre outros, convocam a alteração do papel passivo dos sujeitos para um papel de envolvimento ativo na produção de conteúdos e disseminação de ideias e informações na web. A nível metodológico o estudo enquadra-se no paradigma qualitativo tendo recorrido à realização de entrevistas aprofundadas como instrumento de recolha de dados. Adotámos o método de Análise Temática de Braun e Clarke para o tratamento dos dados. Os resultados estruturam-se ao redor de 3 grandes temas, A- Educação e Tecnologia, B- Identidade Digital e C- Partilha da Informação e do Conhecimento. No tema A, os participantes evidenciaram uma perceção da tecnologia e do seu uso sempre ligada à forma como percecionam a cultura e o papel social da educação em geral. Verificam-se também diferentes posicionamentos face às filosofias subjacentes ao modo como se posicionam em relação às tecnologias variando num contínuo entre uma visão mais instrumental e uma visão mais ecossistémica/transformadora. No Tema B, ressalta a consciência da necessidade de construir uma presença na rede que cada vez mais é feita na confluência entre os mundos off e online. A dimensão profissional e pessoal da identidade digital emergiu de forma diferenciada. Alguns sujeitos separam claramente estas dimensões enquanto para outros, essa separação é muito mais fluída. Frente ao Tema C, verifica-se que a partilha, circulação do conhecimento e da informação na sociedade em rede constitui um aspeto a que todos os investigadores/professores deram substantiva importância, destacando-se dentro deste tema questões como: o valor que a partilha acrescenta, a relevância da partilha de conteúdos de natureza informal, participantes consumidores versus difusores, motivações para a partilha e rede de contactos. Este estudo veio contribuir, entre outros aspetos, com exemplos de configurações interessantes de práticas de participação e de partilha por parte de um conjunto de sujeitos que, agregando a sua pertença ao mundo académico com uma elevada integração no mundo da web social, nos podem iluminar face a novos e ainda pouco explorados caminhos da sociedade em rede e da cibercultura.<br>The development of social web technologies and the characteristics of today's Social Media has promoted a "participatory culture" marked by a great variety of processes and contexts. The facility to customize spaces in which people communicate and interact with each other and with the information, has profoundly changed the use of technology, interpersonal relationships, and the relationship with information and knowledge. This study aims to analyze how a group of individuals linked to the academic, university and non-university environments, with a recognized social web presence, uses these media, both personally and professionally. Simultaneously it aims to understand the personal conceptions and philosophical principles underlying these processes of presence in the network, as well as the practices that result from them, and the implications that are projected in the academic culture itself. We start from a theoretical framework based on several authors that address issues of the culture of participation in the network, namely Henry Jenkins, Clay Shirky, Howard Rheingold, who, among others, call for change in the passive role of the subjects for a role of active involvement in production content and dissemination of ideas and information on the web. The methodology used relates to qualitative which has led to in-depth interviews as a data collection instrument. We adopted the Braun and Clarke Thematic Analysis method for data analysis. The results are structured around 3 major themes, A- Education and Technology, B- Digital Identity and C- Information and Knowledge Sharing. In theme A, the participants evidenced a perception of technology and its use, always related to the way they perceive the culture and social role of education in general. There are also different approaches to the underlying philosophies, how they stand in relation to technologies ranging from a continuum between a more instrumental vision and a more ecosystemic / transformative one. Theme B highlights the understanding of the necessity to build a presence in the network which is increasingly attained at the confluence between the worlds off and online. Digital identity, professional and personal dimensions, have emerged on differentiated ways. Some subjects clearly separate these dimensions while, for others, this separation is much more fluid. Theme C, clarifies that, sharing and knowledge and information flow in the network society, is an aspect to which all researchers / teachers gave a substantial importance, highlighting, in this theme, issues such as: sharing increases value, the relevance of informal content sharing, consumer versus diffuser participants, sharing motivations and network contacts. This study contributed, among other aspects, with interesting configurations of participation practices and sharing examples by a group of subjects that, summing their belonging to the academic world with a high integration in the social web world, can help us to face new and still little explored ways of the network society and of the cyberculture.
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Silva, Ana Cristina Kamburova da. "Identidade em pixels: a fotografia e a apresentação do eu no Instagram." Master's thesis, 2015. http://hdl.handle.net/10071/10990.
Full textAbstract:
Com o advento das novas plataformas digitais de comunicação em rede, a internet tem explodido de
imagens. Reflexo disso é a adesão à rede social de partilha de conteúdos imagéticos Instagram. Atenta
ao impacto da imagem no atual contexto comunicacional, a presente dissertação procura dar conta do
papel da fotografia no modo como os indivíduos constroem a sua identidade e se autoapresentam em
contexto online, especificamente através das fotografias que publicam na rede social Instagram. A
análise de conteúdo de um total de dezasseis imagens procura apreender as especificidades, as
estratégias e a simbologia por detrás de cada fotografia que o indivíduo partilha com o outro. Por sua
vez, a seleção das imagens analisadas foi feita pelos próprios sujeitos envolvidos no estudo de caso,
quando previamente inquiridos por via da técnica do inquérito por questionário, onde foi sugerida a
eleição de quatro fotografias que, na sua opinião, melhor apresentam a sua identidade na rede online.
De forma a ir ao encontro de uma melhor compreensão da apresentação do indivíduo nesta rede social,
as principais características do Instagram tidas em consideração passam pela esteticização da imagem,
a partilha, a instantaneidade e a espontaneidade.<br>With the advent of new digital web communication platforms, Internet has been exploding with
images. A simple reflexion of that is the accession to the social network of image sharing – Instagram.
Regarding the impact that images have in the current communication context, the following
dissertation seeks to approach the role of photography in the way individuals create and present their
identity in the online context, specifically through image sharing on Instagram. The content analysis
of sixteen images aims to reach a conclusion about the specificity, the strategies and symbology
behind each photo shared on the online platform. Furthermore, the selection of the pictures under
analysis was made by each individual involved in the case study, as they were previously subjected to
inquiry. In this process, it was suggested that each person chose four pictures that, according to their
point of view, showed their identity in this online platform. In order to fully understand the way each
individual presents him/herself in this social network, the main Instagram features taken into
consideration were the image aesthetics, the sharing process, the immediacy and spontaneity of
contents.