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Journal articles on the topic 'Online fashion retail'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

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1

FURUKAWA, Takao. "Online Retail of Luxury Fashion." Journal of Japan Society of Kansei Engineering 18, no. 3 (2020): 107–12. http://dx.doi.org/10.5057/kansei.18.3_107.

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Jegere, Sarmite. "ONLINE SALE OF FASHION GOODS." SOCIETY. INTEGRATION. EDUCATION. Proceedings of the International Scientific Conference 4 (May 28, 2021): 564–74. http://dx.doi.org/10.17770/sie2021vol4.6360.

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The main channel for the distribution of retail goods is gradually becoming the Internet. It is also a binding distribution channel for the sale of fashion goods. It allows the retailer to take opportunity not only to post photos, video and audio material showcasing their latest collections, but also to sell the goods directly to the consumer through a website. In Latvia, the purchase of goods in the Internet is growing very fast, especially during the Covid - 19 restrictions, when the purchase of goods in stores is restricted. Throughout Europe and especially in Latvia the crisis caused by Co

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Lee, Jihyun, and Yuri Lee. "Does online shopping make consumers feel better? Exploring online retail therapy effects on consumers’ attitudes towards online shopping malls." Asia Pacific Journal of Marketing and Logistics 31, no. 2 (2019): 464–79. http://dx.doi.org/10.1108/apjml-06-2018-0210.

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Purpose The purpose of this paper is to examine the relationship between online retail therapy and consumers’ attitudes towards online fashion shopping malls (ATO) based on the stimulus–organism–response model. Design/methodology/approach This study examined how online retail therapy factors (e.g. the aesthetics of web design and attractiveness of the models) affect consumers’ ATO. In particular, the authors examined the mediation of positive mood reinforcement (PMR) and negative mood reduction (NMR). Findings The results indicated that aesthetics has a significant and direct effect on ATO. Ho

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Singh, Shekhar, and Sandeep Srivastava. "Engaging consumers in multichannel online retail environment." Journal of Modelling in Management 14, no. 1 (2019): 49–76. http://dx.doi.org/10.1108/jm2-09-2017-0098.

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Purpose With India becoming world’s second largest user of smartphones (Ming, 2017) and with more users adopting mobile devices for online shopping, Indian online retailers now have to manage mobile channel in addition to existing traditional channel (of computers). Hence, the purpose of this study is to investigate the mapping of product characteristics with individual channel capabilities and its effect on online consumer behaviour, so that e-tailers can create enhanced online shopping experience for consumers. Design/methodology/approach A comprehensive research model is developed on the ba

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Kautish, Pradeep, and Rajesh Sharma. "Consumer values, fashion consciousness and behavioural intentions in the online fashion retail sector." International Journal of Retail & Distribution Management 46, no. 10 (2018): 894–914. http://dx.doi.org/10.1108/ijrdm-03-2018-0060.

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PurposeThe purpose of this paper is to study the underlying relationships among two distinct forms of consumer values, namely, instrumental and terminal values, fashion consciousness and behavioural intentions in the context of online fashion apparel retail sector.Design/methodology/approachA conceptual model and subsequent measurement scale were developed, grounded on in-depth review of the extensive literature and validated with customers engaged in online shopping of fashion apparels. The model was empirically examined, and a total of 395 responses were gathered from an online survey admini

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Kaushik, Vineet, and Sanjay Dhir. "Non-conformance in apparels: exploring online fashion retail in India." Journal of Fashion Marketing and Management: An International Journal 23, no. 2 (2019): 257–76. http://dx.doi.org/10.1108/jfmm-05-2018-0067.

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Purpose The purpose of this paper is to study, explore and rank the non-conforming factors in apparels purchased from e-shops. Design/methodology/approach Data were collected by visiting and interacting people in colleges and through the structured online questionnaires (n=222). The exploratory factor analysis was performed using “R” software. Identified factors were ranked using AHP methodology; 12 experts from various fashion institutes participated in identifying the factors. Findings Based upon the results of the exploratory study, non-conforming factors such as “visual variation”, “functi

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Jajja, M. Shakeel S., and Mohsin N. Jat. "Daraz.pk: Online Marketplace’s Value Chain." Asian Journal of Management Cases 16, no. 1 (2019): 21–37. http://dx.doi.org/10.1177/0972820119825976.

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This case study provides an understanding of the channels through which orders at an online retail platform are fulfilled. Daraz.pk, the pioneering and leading e-commerce platform in Pakistan, started in 2012 as an online fashion retailer and evolved into a general marketplace for brands selling items ranging from electronics to home appliances to fashion. The case study is built around the decision regarding how to engage international brands in the wake of increasing local completion and the potential entry of some established international players. Highlighting the decision’s implications o

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Gong, Mao-Jun, and Jing Wang. "The Competitive and Development Strategy of China’s Local Fast Fashion Apparel Enterprises under New Retail Model." Business Prospects 1, no. 1 (2020): 66–77. http://dx.doi.org/10.52288/bp.27089851.2020.12.05.

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China’s apparel industry has developed greatly and became the world’s largest apparel production and processing base. With its price advantage, popular style, offline stores and online purchase convenience, fast fashion appealed growing consumers of different ages and areas. In recent years, China’s fast fashion clothing has developed rapidly and the market has gradually grown through increases in Cross-border E-commerce activities. SheIn, a Chinese fast fashion apparel enterprise, neither targeted its home country nor sold well there. Instead, the fast fashion online retailer primarily target

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Yeung, Godfrey, and Kim Leng Ang. "Online Fashion Retailing and Retail Geography: The Blogshop Phenomenon in Singapore." Tijdschrift voor economische en sociale geografie 107, no. 1 (2015): 81–99. http://dx.doi.org/10.1111/tesg.12129.

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Yu, Yanan, and Hye-Shin Kim. "Online retailers’ return policy and prefactual thinking." Journal of Fashion Marketing and Management: An International Journal 23, no. 4 (2019): 504–18. http://dx.doi.org/10.1108/jfmm-01-2019-0010.

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Purpose The purpose of this paper is to examine how return policies from online fashion retailers from different countries (USA, China and Western European) support consumer need for uncertainty avoidance and lower negative prefactual thinking in two different markets: China and USA. Design/methodology/approach A content analysis of eight international online fashion retailers’ return policies in both the China and USA markets was conducted. Findings US, Chinese and Western European online fashion retailers have more detailed return policies in the USA market compared to the China market. The

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Yuen, Simon S. M., and Calvin Cheng. "Distribution logistics of online fashion retail business in China: A case study of VANCL." International Journal of Management Excellence 12, no. 1 (2018): 1768–73. http://dx.doi.org/10.17722/ijme.v12i1.1050.

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The rapid development of information technologies brings more convenience to people. Information technologies, especially the Internet, not only save time for consumers and companies but also provide them with more channels and opportunities for interaction and conducting transactions. One business revolution brought by Internet is online shopping – shopping and buying products in online stores or websites. Nowadays, online shopping has become a new consuming model for consumers both in China and around the world. This paper analyses online shopping for fashion in China and investigates the im

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Park, Sohyun, and Keumsook Lee. "Examining the Impact of E-Commerce Growth on the Spatial Distribution of Fashion and Beauty Stores in Seoul." Sustainability 13, no. 9 (2021): 5185. http://dx.doi.org/10.3390/su13095185.

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E-commerce has dramatically expanded its sales, with people being increasingly customed to online shopping. This study aimed to examine changes in the distribution of retail stores that provide fashion and beauty products and services in terms of the number of online shopping transactions and their spatial characteristics in Seoul. For this purpose, we analyzed location data concerning relevant newly opened and closed offline stores from four subgroups between 2015 and 2019. Though more offline stores were newly opened than closed in that period, the number of stores had overall significantly

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O’Connell, Mark Joseph. "Browsing the virtual boutique with Baudrillard: The new realities of online, device-based, luxury fashion design and consumption." Journal of Design, Business & Society 7, no. 1 (2021): 11–27. http://dx.doi.org/10.1386/dbs_00018_1.

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Contemporary engagement with fashion is with slick simulacra, daydreams and digital fantasies – an impossible promise of a beautiful, de-corporealized perfection. The virtualizing of fashion consumption has in turn dematerialized garments completely. Although late to the party, the consumer engagement with online luxury fashion has grown exponentially. Extremely expensive items are now purchased before they are engaged with physically. Therefore, within the new realities of device-based fashion design and consumption, the ‘wow’ factor and virtual considerations are paramount. There should be n

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Kautish, Pradeep, and Sushil Kumar Rai. "Fashion portals and Indian consumers: an exploratory study on online apparel retail marketing." International Journal of Electronic Marketing and Retailing 10, no. 3 (2019): 309. http://dx.doi.org/10.1504/ijemr.2019.100706.

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Kautish, Pradeep, and Sushil Kumar Rai. "Fashion portals and Indian consumers: an exploratory study on online apparel retail marketing." International Journal of Electronic Marketing and Retailing 10, no. 3 (2020): 309. http://dx.doi.org/10.1504/ijemr.2020.10021476.

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Sumarliah, Eli, Tieke Li, Bailin Wang, Anitha Moosa, and Irene Sackey. "The Impact of Customer Halal Supply Chain Knowledge on Customer Halal Fashion Purchase Intention." Information Resources Management Journal 34, no. 3 (2021): 79–100. http://dx.doi.org/10.4018/irmj.2021070105.

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Prior studies have demonstrated that halal supply chain knowledge by professionals within an organization is a vital predictor of halal clothing buying intention. This research in contrast explored how supply chain knowledge by retail customers impacts their intention to purchase halal clothing. Customer knowledge includes knowledge of halal resourcing (RES); halal production and design (PRO); halal handling, storage, and packaging logistics (HAN); and halal retailing (RET). An online questionnaire gathered data from 374 retail Muslim customers. The study employed SmartPLS 3 software and PLS-S

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Fernandes, Clara E., and Ricardo Morais. "A review on potential technological advances for fashion retail." dObra[s] – revista da Associação Brasileira de Estudos de Pesquisas em Moda, no. 32 (August 3, 2021): 168–86. http://dx.doi.org/10.26563/dobras.i32.1372.

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This technical paper will assess new technological advances that could change the way we buy clothes, exploring existing solutions that are still commonly confused with each other: Smart fitting rooms (SFR), interactive mirrors (IM), Virtual Reality (VR), and Augmented Reality (AR). The methodological approach based on an exploratory research will start with a literature review on SFR and IM, comparing the main differences between these two technologies and addressing their unsuccessful attempts in retail. Our research will also assess daily technologies, which could possibly improve the custo

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Wang, Yong, Shamim Chowdhury Ahmed, Shejun Deng, and Haizhong Wang. "Success of Social Media Marketing Efforts in Retaining Sustainable Online Consumers: An Empirical Analysis on the Online Fashion Retail Market." Sustainability 11, no. 13 (2019): 3596. http://dx.doi.org/10.3390/su11133596.

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This research examines the overall performance achievement of social media marketing (SMM) in Bangladesh by determining whether social media is successful in creating brand consciousness (i.e., brand preference, brand attachment, brand association, and brand loyalty) toward online consumers, which in turn may lead to buying commitment. In total, 564 Bangladeshi consumers were surveyed to monitor their responsiveness toward social media-aided motivations. We selected the online buying environment in Bangladesh, which is an emerging market established less than one decade ago. We specifically ch

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Książkiewicz, Dorota, and Wojciech Piotrowicz. "LAST MILE LOGISTICS DELIVERY IN THE FASHION RETAIL SECTOR: THE CASE OF POLAND." Zeszyty Naukowe Uniwersytetu Gdańskiego. Ekonomika Transportu i Logistyka 69 (November 3, 2017): 51–61. http://dx.doi.org/10.5604/01.3001.0010.5561.

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The paper analyses the delivery options available to Polish customers. It compares two companies: Zalando, a solely online fashion player, and TOP SECRET, an omnichannel retailer which uses both online and traditional stores. For each company, an overview of logistic systems is presented and delivery options as well as product return conditions are analysed. This snapshot of the fashion market confirms that Polish customers have a wide choice of delivery options, from home delivery, through manned collection points (post offices, kiosks and others), to a well-developed city network of automate

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Yuen, Simon S. M., and Calvin Cheng. "Distribution logistics of online fashion retail business in China: A case study of VANCL." International Journal of Management Excellence 12, no. 1 (2018): 1768. http://dx.doi.org/10.17722/ijme.v12i1.518.

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Lang, Chunmin, and Cosette M. Joyner Armstrong. "Fashion leadership and intention toward clothing product-service retail models." Journal of Fashion Marketing and Management: An International Journal 22, no. 4 (2018): 571–87. http://dx.doi.org/10.1108/jfmm-12-2017-0142.

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Purpose The purpose of this paper is to identify whether fashion leadership is an obstacle or catalyst to consumers’ purchasing intention in sustainable clothing product-service systems (CPSS), which include sale of redesigned clothing, clothing repair/alteration service, clothing renting, clothing swapping and style consultancy service. Design/methodology/approach The present study examined the causal relationship between fashion leadership and intentions to engage in CPSS. By applying the theory of planned behavior (TPB), this study also considered self-interest and social values in consumer

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Zuniarti, Ida, Dede Suleman, Susan Rachmawati, Sabil, and Sri Rusiyati. "HOW EASE OF USE, USEFULNESS TOWARD ATTITUDE OF SHOPPING AT ONLINE RETAIL." Dinasti International Journal of Education Management And Social Science 1, no. 4 (2020): 448–53. http://dx.doi.org/10.31933/dijemss.v1i4.211.

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This study aims to analyze the relationship between ease of use and usefulness of shopping decisions at online retail. This study uses a sampling quota sampling technique with a survey method with a total sample of 90 respondents from the city of Jakarta with the criteria of respondents aged over 17 years and have made a purchase of fashion products online. The results of the study stated that ease of use and usefulness influence consumer attitudes. the results of this study can be a reference for further research.

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Abu-Shamaa, Rasha, Emad Abu-Shanab, and Rawan Khasawneh. "Payment Methods and Purchase Intention from Online Stores." International Journal of E-Business Research 12, no. 2 (2016): 31–44. http://dx.doi.org/10.4018/ijebr.2016040103.

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Online retail stores are a new booming phenomenon in the Arab world. Recent years witnessed a significant increase in the number of Arabic online stores launched for different kinds of products and services. Stores offer grocery products, fashion and life style items, and electronics and technology devices. Regardless of the growing investments in the Arabic online retail sector, Arabic consumers are still doubtful about online shopping. This research investigated the factors affecting Jordanians' purchase intentions from online stores by extending the technology acceptance model (TAM) to incl

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Kim, Jihyun. "Luxury fashion goods ownership and collecting behavior in an omni-channel retail environment." Research Journal of Textile and Apparel 23, no. 3 (2019): 212–31. http://dx.doi.org/10.1108/rjta-01-2019-0001.

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Purpose This research provides a comprehensive overview of the luxury brand cognitive and affective experience, category ownerships and consumption level of affluent adult consumers in the USA. The purpose of this study was to illuminate generational cohorts’ differences and/or similarities among the consumers regarding collecting behavior of, brand self-congruity toward and emotional brand attachment with fashion luxury brands. Design/methodology/approach Using a cross-sectional quantitative approach, the authors conducted a national, representative online survey, 443 usable responses were co

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Hwangbo, Hyunwoo, Yang Sok Kim, and Kyung Jin Cha. "Use of the Smart Store for Persuasive Marketing and Immersive Customer Experiences: A Case Study of Korean Apparel Enterprise." Mobile Information Systems 2017 (2017): 1–17. http://dx.doi.org/10.1155/2017/4738340.

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Information technology’s introduction of online retail has deeply influenced methods of doing business. However, offline retail has not changed as radically in comparison to online retailing. Recently, studies in computer science have suggested new technology that can support offline retailers, including sensors, indoor positioning, augmented reality, vision, and interactive systems. Retailers have recently shown interest in these technologies and rapidly adopted them in order to improve operational efficiency and customer experience in their retail shops. Marketing studies also address immers

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Ah Fook, Lauren, and Lisa McNeill. "Click to Buy: The Impact of Retail Credit on Over-Consumption in the Online Environment." Sustainability 12, no. 18 (2020): 7322. http://dx.doi.org/10.3390/su12187322.

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There is growing concern that worldwide cultures of consumption have had detrimental consequences for individual wellbeing and sustainability of the environment. The term “overconsumption” exemplifies the tension between mutually beneficial producer–consumer exchange and the damaging effects of excess. In search of a pathway toward reducing overconsumption practise, sustainability literature is often interested in better understanding not only why overconsumption occurs, but what facilitates it in particular consumer markets. Young adults are one group of consumers where transitioning identiti

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Suleman, Dede. "FAKTOR KONSUMEN DALAM MEMILIH TEMPAT BELANJA DI ERA 4.0." At-tijaroh: Jurnal Ilmu Manajemen dan Bisnis Islam 6, no. 1 (2020): 37–44. http://dx.doi.org/10.24952/tijaroh.v6i1.2422.

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Hadir tempat belanja baru ditambah dengan perbedaan generasi menjadi hal pentingnya untuk diketahui factor yang menjadi penentu konsumen dalam memutuskan tempat belanja dilihat dari factor demograsi konsumen.Populasi konsumen produk fashion retail offline dan online dengan jumlah tidak diketahui pasti maka sampel dalam penelitian ini menggunakan non probability sebanyak 195 responden di DKI. Dengan alat analisis diskiriman yang digunakan hasil penelitian ini menunjukan bahwa factor pendidikan dan pendapatan yang menjadi penentu konsumen dalam memutuskan tempat belanja di retail offline ,online

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Harba, Jacqueline-Nathalie. "New approaches to customer experience: where disruptive technological innovation meets luxury fashion." Proceedings of the International Conference on Business Excellence 13, no. 1 (2019): 740–58. http://dx.doi.org/10.2478/picbe-2019-0066.

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Abstract Consumer behavior is shifting radically with the rise of e-commerce and new technologies. As a result, luxury retailers are forced to embrace a variety of technologies to keep their customers engaged. How do brands captivate shoppers and provide the customer experience that will satisfy their desires? Through dissemination of literature and case studies on examples from the industry, this paper presents a detailed discussion on the new approaches to customer experience in the luxury fashion industry, in the context of a modern economy that is highly shaped by disruptive technological

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Arunraj, Nari Sivanandam, and Diane Ahrens. "Estimation of non-catastrophic weather impacts for retail industry." International Journal of Retail & Distribution Management 44, no. 7 (2016): 731–53. http://dx.doi.org/10.1108/ijrdm-07-2015-0101.

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Purpose – Weather is often referred as an uncontrollable factor, which influences customer’s buying decisions and causes the demand to move in any direction. Such a risk usually leads to loss to industries. However, only few research studies about weather and retail shopping are available in literature. The purpose of this paper is to develop a model and to analyze the relationship between weather and retail shopping behavior (i.e. store traffic and sales). Design/methodology/approach – The data set for this research study is obtained from two food retail stores and a fashion retail store loca

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Dahana, Wirawan Dony, Yukihiro Miwa, and Makoto Morisada. "Linking lifestyle to customer lifetime value: An exploratory study in an online fashion retail market." Journal of Business Research 99 (June 2019): 319–31. http://dx.doi.org/10.1016/j.jbusres.2019.02.049.

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Cho, Ji Young, and Eun-Jung Lee. "Impact of Interior Colors in Retail Store Atmosphere on Consumers’ Perceived Store Luxury, Emotions, and Preference." Clothing and Textiles Research Journal 35, no. 1 (2016): 33–48. http://dx.doi.org/10.1177/0887302x16675052.

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A retail store space in luxury fashion functions as a critical marketing point communicating the brand’s intended image. This study explores the symbolic effect of aesthetic factors of retail atmosphere in luxury, focusing on the impact of perceived luxury of interior colors in retail atmosphere on perceived store luxury, consumer emotion, and preference. A total of 218 U.S. consumers participated in an online survey, employing a hypothetical store image reflecting a high- or low-luxury retail atmosphere (manipulated through the interior colors). The results statistically support that (a) part

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Srivastava, Ritu, and Yogesh Yadav. "Retail post-COVID growth strategy – is omni channel the way?" Emerald Emerging Markets Case Studies 11, no. 1 (2021): 1–13. http://dx.doi.org/10.1108/eemcs-08-2020-0308.

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Learning outcomes To enable the students to appreciate the importance of the retail business environment and identification of opportunities set in the context of an emerging market. To make students understand how a value proposition (product) is crafted in a retail organisation. To introduce the technique of developing a service blueprint for designing the retail consumption experience. To induce students to analyse on what criteria should retail business models be evaluated. To introduce the students to the concept of omnichannel retail strategy. Case overview/synopsis The case is about a v

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Coskun, Merve, Shipra Gupta, and Sebnem Burnaz. "Store disorderliness effect: shoppers' competitive behaviours in a fast-fashion retail store." International Journal of Retail & Distribution Management 48, no. 7 (2020): 763–79. http://dx.doi.org/10.1108/ijrdm-06-2019-0193.

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PurposeThe purpose of this paper is to understand the effect of store messiness and human crowding on shoppers' competitive behaviours, in-store hoarding and in-store hiding, through the mediating effect of perceived scarcity and perceived competition.Design/methodology/approach2 (store messiness: messy × tidy) × 2 (human crowding: high × low) between-subject factorial experiment was conducted online to manipulate retail store atmospheric factors. A total of 154 responses were collected through Amazon MTurk. The hypotheses were analysed using ANOVA and PROCESS (Hayes, 2013) procedure.FindingsR

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de Leeuw, Sander, Beatriz Minguela-Rata, Ehsan Sabet, Jaap Boter, and Runa Sigurðardóttir. "Trade-offs in managing commercial consumer returns for online apparel retail." International Journal of Operations & Production Management 36, no. 6 (2016): 710–31. http://dx.doi.org/10.1108/ijopm-01-2015-0010.

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Purpose – The purpose of this paper is to investigate how online apparel retailers make trade-offs in achieving efficiency in handling consumer returns, attempting to reduce the number of consumer returns they are faced with and increasing sales through returns management. Design/methodology/approach – The authors use literature to develop propositions and employed a case study research design to understand how online apparel retailers make trade-offs in returns management practices in order to verify the propositions. Case study subjects have been anonimized. Findings – The authors have devel

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Watson, Anna, Bethan Alexander, and Leyla Salavati. "The impact of experiential augmented reality applications on fashion purchase intention." International Journal of Retail & Distribution Management 48, no. 5 (2018): 433–51. http://dx.doi.org/10.1108/ijrdm-06-2017-0117.

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Purpose Utilizing the stimulus-organism-response model, the purpose of this paper is to examine the effects of augmented reality (AR) (specifically augmentation) on consumers’ affective and behavioral response and to assess whether consumers’ hedonic motivation for shopping moderates this relationship. Design/methodology/approach An experiment using the manipulation of AR and no AR was conducted with 162 participants aged between 18 and 35. Participants were recruited through snowball sampling and randomly assigned to the control or stimulus group. The hypothesized associations were analyzed u

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Івасенко, М. В., А. В. Гврітішвілі, М. І. Савіна, Т. С. Гаркава та С. М. Коллє. "АДАПТАЦІЯ FASHION-ІНДУСТРІЇ ДО ГЛОБАЛЬНИХ СВІТОВИХ ПРОЦЕСІВ". Fashion Industry, № 3 (14 січня 2021): 36–40. http://dx.doi.org/10.30857/2706-5898.2020.3.1.

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The moods and categories of consumers of fashion industry goods analysis in the context of global processes are the main purposes of this study. Methodology. An analytical method was used to study consumer trends in the fashion industry. The main categories of consumers of the fashion industry are determined by the method of synthesis. It is recommended to integrate the obtained categories by the induction method into the marketing activity of the fashion brands. Results. The most important moods of world consumers in the conditions of global world processes were investigated in the work. Four

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Oklander, Mykhailo, and Alevtyna Kudina. "CHANNELS FOR PROMOTION OF FASHION BRANDS IN THE ONLINE SPACE." Baltic Journal of Economic Studies 7, no. 2 (2021): 179–87. http://dx.doi.org/10.30525/2256-0742/2021-7-2-179-187.

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The article’s purpose is to substantiate scientific and applied recommendations for the using of modern digital marketing tools to promote fashion brands. The subject of research is the theoretical foundations of the formation and operation of a system of priority channels for the promotion of brands of light industry enterprises in terms of increasing business risks. Methodology. The methods of scientific abstraction, analysis and synthesis, systemic, dialectical, expert, analogies and structural-functional research methods are used. Results. The study has shown that most of the world’s brand

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Dlodlo, Nobukhosi. "Developing An Online Shopping Value Framework For Consumers Of Non-Store Fashion Brands." International Business & Economics Research Journal (IBER) 13, no. 6 (2014): 1359. http://dx.doi.org/10.19030/iber.v13i6.8925.

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The explosion of the Internet has considerably transformed the fashion industry, by providing a substitute for traditional retail marketing formats. As such, the theory on customer value has taken pre-eminence in determining consumers behavioural intentions. The main objective of this study was to examine the possible existence of relationships between consumer perceived value, attitudes and the related e-purchase consequence variable. The study followed a quantitative survey approach in which 206 experienced Internet users of online shopping in South Africa. Data were analysed through Princip

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Jakhar, Riju, Deepak Verma, Ajay Pal Singh Rathore, and Divesh Kumar. "Prioritization of dimensions of visual merchandising for apparel retailers using FAHP." Benchmarking: An International Journal 27, no. 10 (2020): 2759–84. http://dx.doi.org/10.1108/bij-11-2019-0497.

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PurposeVisual merchandising has a direct impact on shopping experience, making it pertinent for the retailers to ensure that their store environment has an effective design. This study blends fuzzy numbers and Analytical Hierarchy Process to create a fuzzy evaluation model prioritizing the relative weights of visual merchandising dimensions of online fashion apparel store. This study will help the fashion retailers in creating more engaging and informative online stores leading to subsequent increase in online retail sales.Design/methodology/approachVisual merchandising dimensions and sub dime

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Jones, Colin, and Nicola Livingstone. "Emerging implications of online retailing for real estate." Journal of Corporate Real Estate 17, no. 3 (2015): 226–39. http://dx.doi.org/10.1108/jcre-12-2014-0033.

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Purpose – This paper aims to initially explore the effects of online retailing on corporate real estate strategies today, examining current trends and the approaches of leading edge retailers in this evolving marketplace. The UK has the greatest proportion of online sales worldwide. Design/methodology/approach – Context is provided through existing literature, and the methodology considers specific case studies. Information from financial reports, websites and evidence directly from retailers is derived to examine selected sectoral responses (food shopping, fashion retailing and department sto

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Nash, Jill. "Exploring how social media platforms influence fashion consumer decisions in the UK retail sector." Journal of Fashion Marketing and Management: An International Journal 23, no. 1 (2019): 82–103. http://dx.doi.org/10.1108/jfmm-01-2018-0012.

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PurposeThe purpose of this paper is to explore the levels social media (SM) platforms are influencing consumer decision-making process for Generation X and Y consumers in the retail fashion environment.Design/methodology/approachThis study adopts an interpretive, exploratory approach, applying a qualitative design. The research involved eight in-depth interviews and two focus groups in order to gain in-depth insights of two generational cohorts opinions, arguments, motivations and ideas.FindingsThe findings revealed that consumers use a variety of internal and external motivations that influen

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Et. al., Krishnalatha Vathalulu,. "Review of E-Commerce Business in India." Turkish Journal of Computer and Mathematics Education (TURCOMAT) 12, no. 2 (2021): 1401–4. http://dx.doi.org/10.17762/turcomat.v12i2.1351.

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E-Commerce is growing step by step in both B-to-B and B-to-C context. Retailing industry including Fashion Retail and Grocery retailing have gotten on to the trend and have begun to offer E exchanging or Online Shopping. In the early 1990s we saw Companies setting up websites with very little understanding of E Commerce and Consumer behavior. E commerce as a model is entirely unexpected from conventional shopping in all respect. All Companies have quick realized the require to have E commerce strategy separately yet as a piece of overall Retail Strategy. Retail Strategy involves anticipating t

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Mortimer, Gary, Syed Muhammad Fazel-e-Hasan, Kathleen A. O’Donnell, and Judi Strebel. "Measuring the experience of off-price fashion shopping: scale development and validation." Journal of Fashion Marketing and Management: An International Journal 22, no. 4 (2018): 454–75. http://dx.doi.org/10.1108/jfmm-01-2018-0005.

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Purpose Off-price fashion retailers are expected to dominate the retail sector over the next five years. Surprisingly, selling excess designer labels, in what some describe as a disorganized manner, appeals to certain shoppers who enjoy the “thrill of the hunt.” Recent research conceptualized consumers, whose motivation for, and outcomes from, fashion shopping set them apart from previously reported shopper types. Referred to as “Sport Shoppers,” they view fashion shopping as an achievement domain. The purpose of this paper is to quantify such shoppers through the development of a valid psycho

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Suleman, Dede, Dedi Suharyadi, Sofyan Marwansyah, Susan Rachmawati, Sri Rusiyati, and Sabil Sabil. "THE EFFECT OF EASE OF USE, RISKS TOWARDS CONSUMER DECISIONS WHEN SHOPPING ONLINE." Dinasti International Journal of Economics, Finance & Accounting 1, no. 4 (2020): 722–26. http://dx.doi.org/10.38035/dijefa.v1i4.548.

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The presence of various alternative shopping places makes consumers choose one of the available shopping places. Therefore this study aims to analyze the relationship between ease and risk of consumer decisions to buy fashion products, especially in online retail. the population in this study is large and the number is not known with certainty, so in the non probalitiy research that is using sampling quota sampling techniques with survey methods with a total sample of 100 respondents from the city of Jakarta with criteria respondents aged over 18 years in the area of DKI Jakarta and have bough

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Marín, Gloria Jiménez, Paloma Sanz Marcos, Irene Garcia Medina, and Patricia Margarida Farias Coelho. "How Big Data Collected Via Point of Sale Devices in Textile Stores in Spain Resulted in Effective Online Advertising Targeting." International Journal of Interactive Mobile Technologies (iJIM) 14, no. 13 (2020): 65. http://dx.doi.org/10.3991/ijim.v14i13.14359.

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<p class="0abstract"><strong>—</strong> In these days of online commerce, we need to know the real behavior of consumers in physical stores: the points of sale must anticipate the purchasing decisions of consumers in order to be able to offer the best buying experience as well as tailor the marketing variables to the specific needs of each consumer. This is where retail intelligence emerges, especially in the textile industry, as a potential technology that makes use of extremely large data sets (“big data”) to engage potential customers better in order to increase company sa

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Stannard, Casey R., and Kathy Mullet. "Consumption of Raw Materials by Crafters." Clothing and Textiles Research Journal 36, no. 1 (2017): 17–32. http://dx.doi.org/10.1177/0887302x17734644.

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Crafters are reliant upon raw materials in order to create craft projects; however, there is little research focused on understanding how the characteristics of raw materials or the retail environment affect the consumption of crafters. The purpose of this research was to describe why crafters choose to consume from certain craft businesses and what characteristics of yarn affected the consumption of crafters. The levels of design as described by Donald Norman and principles of the slow fashion movement provided the theoretical framework for the study. Data were gathered using an online survey

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Lorenzo-Romero, Carlota, María Cordente-Rodríguez, and María-del-Carmen Alarcón-del-Amo. "Open Collaboration as Marketing Transformation Strategy in Online Markets: The Case of the Fashion Sector." Resources 8, no. 4 (2019): 167. http://dx.doi.org/10.3390/resources8040167.

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An increasing number of companies engage with global markets due to technological advances, digitalisation and the homogenisation of consumers’ tastes. Taking into account the consumers’ opinion becomes more important in the current global output. On the other hand, the use of social media promotes the interaction between companies and users, and they are considered to be key elements in generating socialisation and, in addition, they contribute to generating images, communicating and improving participation. This interaction represents the moment in which value is generated in the commercial

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Suleman, Dede, Hapzi Ali, Dewi Nusraningrum, and Mochammad Mukti Ali. "Pembeda Konsumen Dalam Memilih Tempat Belanja Offline Vs Online." Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis 4, no. 2 (2020): 275–82. http://dx.doi.org/10.31294/jeco.v4i2.8122.

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ABSTRACTThe new era of marketing adds an alternative shopping place for consumers where currently online shopping and offline shopping are present. So consumers must choose a shopping choice of the two alternatives. This makes the marketer need to map out what variables or factors from the demographic that make the consumer choose one of the available shopping places. This study looks at how consumers decide where to shop viewed from the consumer demographic factors. The population of this study is consumers of offline and online retail fashion products, of which the number is unknown, so the

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Kim, Naeun (Lauren), Hongjoo Woo, and Bharath Ramkumar. "The role of product history in consumer response to online second-hand clothing retail service based on circular fashion." Journal of Retailing and Consumer Services 60 (May 2021): 102457. http://dx.doi.org/10.1016/j.jretconser.2021.102457.

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Simbrunner, Philipp, Bodo B. Schlegelmilch, and Verena Stacheneder. "INFLUENCING CHARITABLE BEHAVIOR THROUGH INSIGHTS FROM BEHAVIORAL ECONOMICS IMPLICATIONS FOR THE MANAGEMENT OF ONLINE RETAIL ENVIRONMENTS IN THE FASHION INDUSTRY." Global Fashion Management Conference 2017 (July 6, 2017): 517. http://dx.doi.org/10.15444/gfmc2017.06.05.05.

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