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Dissertations / Theses on the topic 'Packaging – Design – Case studies'

Author: Grafiati

Published: 10 December 2022

Last updated: 31 July 2025

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1

Tang, Stina. "Sustainable Packaging Design : A Business Case Study." Thesis, KTH, Industriell ekologi, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-157734.

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Packaging is a topic under debate and scrutiny in today’s society, due to its obvious environmental detriment – but also the business opportunities – tied to minimizing or even eliminating packaging. Therefore, two major Swedish companies have collaborated with KTH in order to investigate this field by using a pair of reading glasses as an example. The aim of this thesis is to evaluate the applicability of sustainable packaging design practices and theories in a business case study, and also the value generated in the case study. The results were a review of five sustainable packaging design p

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2

Cardoso, Madalena Fernandes. "Packaging design and copycatting : a case study." Master's thesis, Instituto Superior de Economia e Gestão, 2018. http://hdl.handle.net/10400.5/17288.

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Mestrado em Ciências Empresariais<br>Esta dissertação aborda literatura de packaging, private labels e copycatting e analisa um estudo de caso de potencial copycatting. Para tal, foi realizado um estudo empírico quantitativo que compara quatro dos principais concorrentes do setor de Bebidas Energéticas. Os resultados indicam que a Private Label do estudo de caso foi de facto confirmado como copycatting da National Brand. Além disso, demonstrou que a semelhança entre packaging tem impacto na perceção do consumidor, pois cria entre os produtos uma associação que dá ao consumidor a ideia de que a

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3

Sinha, Nipun. "Design, fabrication, packaging and testing of thin film thermocouples for boiling studies." [College Station, Tex. : Texas A&M University, 2006. http://hdl.handle.net/1969.1/ETD-TAMU-1824.

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4

Miller, William Stuart. "Three design tool focused case studies of mechanical engineering design projects." Connect to this title online, 2008. http://etd.lib.clemson.edu/documents/1220473549/.

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5

Rizzon, Luca. "Cyber-Physical Systems: two case studies in design methodologies." Doctoral thesis, Università degli studi di Trento, 2016. https://hdl.handle.net/11572/368113.

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To analyze embedded systems, engineers use tools that can simulate the performance of software components executed on hardware architectures. When the embedded system functionality is strongly correlated to physical quantities, as in the case of Cyber-Physical System (CPS), we need to model physical processes to determine the overall behavior of the system. Unfortunately, embedded systems simulators are not generally suitable to evaluate physical processes, and in the same way physical model simulators hardly capture the functionality of computing systems. In this work, we present a methodolog

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Rizzon, Luca. "Cyber-Physical Systems: two case studies in design methodologies." Doctoral thesis, University of Trento, 2016. http://eprints-phd.biblio.unitn.it/1786/1/thesis.pdf.

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To analyze embedded systems, engineers use tools that can simulate the performance of software components executed on hardware architectures. When the embedded system functionality is strongly correlated to physical quantities, as in the case of Cyber-Physical System (CPS), we need to model physical processes to determine the overall behavior of the system. Unfortunately, embedded systems simulators are not generally suitable to evaluate physical processes, and in the same way physical model simulators hardly capture the functionality of computing systems. In this work, we present a methodolog

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7

Agte, Jeremy S. (Jeremy Sundermeyer). "Multistate analysis and design : case studies in aerospace design and long endurance systems." Thesis, Massachusetts Institute of Technology, 2011. http://hdl.handle.net/1721.1/68167.

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Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Aeronautics and Astronautics, September 2011.<br>This electronic version was submitted by the student author. The certified thesis is available in the Institute Archives and Special Collections.<br>"September 2011." Cataloged from student submitted PDF version of thesis.<br>Includes bibliographical references (p. 221-230).<br>This research contributes to the field of aerospace engineering by proposing and demonstrating an integrated process for the early-stage, multistate design of aerospace systems. The process takes into early

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8

Payne, Alice Ruth. "Design, sustainability and Australian mass-market fashion : three case studies." Thesis, Queensland University of Technology, 2013. https://eprints.qut.edu.au/61985/1/Alice_Payne_Thesis.pdf.

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The production of fashion garments has negative environmental and social impacts that can potentially be reduced through decisions made in the design process. This research explores to what extent Australian mass-market fashion designers consider environmental sustainability within product design. The study presents three case studies from different market levels, assembled through interviews with designers, along with an analysis of the Australian mass-market fashion industry. The project provides insights into the workings of the fashion design process within mid and high volume companies, a

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9

Hein, Misty. "Occupational Cohort Studies and the Nested Case-Control Study Design." University of Cincinnati / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1250795434.

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10

Nagy, Andrea. "Fandom: Four Case Studies on Stadium Design and Fan Behavior." Kent State University Honors College / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=ksuhonors1525750828081632.

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Gazula, Mohan B. (Mohan Buvana). "Cyber warfare conflict analysis and case studies." Thesis, Massachusetts Institute of Technology, 2017. http://hdl.handle.net/1721.1/112518.

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Thesis: S.M. in Engineering and Management, Massachusetts Institute of Technology, School of Engineering, System Design and Management Program, 2017.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (pages 96-100).<br>"The supreme art of war is to subdue the enemy without fighting." - Sun Tsu from "The Art of War" Believed to have lived between 770 and 476 B.C In the age of code wars, have our lives changed for the better? Are we any safer than the bloody wars or the cold wars from the past? Is there any more guarantee now in a cyber age than in a kinetic age inv

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12

Horton, Brian. "Software Renovation: An In-house Perspective with Case Studies." ScholarWorks@UNO, 2010. http://scholarworks.uno.edu/td/112.

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Programs are not only a tool for the simplification or automation of everyday tasks; they also represent a significant time and money investment. A program's life may span years, or even decades, which creates certain risks for the stakeholders involved. To mitigate the risks associated with these legacy systems, software renovation can be undertaken. Software renovation can be described as a series of processes and/or tools used to modernize a legacy system, thereby preserving and maintaining the investment it represents while decreasing the risks associated with it. In this thesis, the focus

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13

Keogh, Ruth Heather. "Several aspects of the design and analysis of case-control studies." Thesis, University of Oxford, 2006. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.442567.

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Loizides, Charalambos. "Extensions of the case-control design in genome-wide association studies." Thesis, University of Oxford, 2012. http://ora.ox.ac.uk/objects/uuid:89e057e5-d30f-4125-b210-14d1f2aa37c1.

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The case-control design is one of the most commonly used designs in genome- wide asociation studies. When we increase the sample size of either the controls or, more importantly, the cases, the power of whatever test we use will certainly increase. However increasing the sample size, means that addi- tional individuals need to be genotyped and this implies extra financial costs. However, nowadays with the emergence of genetic studies, a large number of genetic data are available at low or no extra cost. Even though those data may not be completely relevant to the current study, they can still

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McCracken, Janet Rae. "Phenomenographic instructional design : case studies in geological mapping and materials science." Thesis, Open University, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.270015.

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Curzon, Price John Anthony. "Modeling for market design : methodology and case studies from energy markets." Thesis, University College London (University of London), 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.408129.

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Modi, Pratik S. M. Massachusetts Institute of Technology. "A preliminary framework and case studies for product and systems design." Thesis, Massachusetts Institute of Technology, 2018. http://hdl.handle.net/1721.1/118537.

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Thesis: S.M. in Engineering and Management, Massachusetts Institute of Technology, System Design and Management Program, 2018.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (pages 155-158).<br>Design processes and methods for product design are not as effective when products have a systems component. Products can have a systems component when they are within the context of a system, are a component of a system or are systems themselves. A review of relevant design processes and frameworks is followed by three case studies describing the design process of three

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McCracken, Janet. "Phenomenographic instructional design : case studies in geological mapping and materials science." n.p, 2001. http://ethos.bl.uk/.

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Miller, Wendy. "Design, Construction and Performance of Australian Sustainable Homes: Subtropical Case Studies." Thesis, Queensland University of Technology, 2012. https://eprints.qut.edu.au/107519/1/__qut.edu.au_Documents_StaffHome_StaffGroupR%24_rogersjm_Desktop_Wendy%20Miller%20Thesis.pdf.

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Housing is a critical national asset that underpins Australians’ economic,social and environmental well-being. On the one hand, a house can be a reflection of personal aspirations, world views, lifestyles and social and economic status, and collectively housing is a reflection of national and regional cultural values and standard of living. On the other hand, housing also significantly impacts economic, social and environmental sustainability at personal, regional, national and international levels. If housing,individually and collectively, is to become ‘sustainable’, we need to be able to d

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20

Bhushan, Bharat. "Design elements and urban form : case study, Jaipur, India." Master's thesis, Kansas State University, 1985. http://hdl.handle.net/2097/17426.

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21

丁立興 and Lap-hing Ting. "A case study of information system development." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1993. http://hub.hku.hk/bib/B31265819.

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Finocckì, Costanza. "Developing the prosperity thinking methodology: case studies from Future Food Institute." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2022. http://amslaurea.unibo.it/25579/.

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Nella nostra società il tema della sostenibilità dei prodotti e servizi è diventato sempre più rilevante. Conseguentemente le pubblicazioni scientifiche riguardo al sustainable design sono aumentate e con queste sono comparse anche diverse metodologie che cercano di fornire gli step e le fasi necessari per ottenere soluzioni sostenibili. Nel tempo il focus di queste metodologie si è spostato dal semplice realizzare prodotti con minori impatti ambientali al considerare innovazioni di livello socio-tecnologico. Nella review della letteratura proposta vengono identificate le caratteristiche princ

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Dunder, Mikaela. "Marketing Plan for Design Jewelry : Case Anniina Dunder." Thesis, Uppsala University, Department of Business Studies, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-8877.

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<p>Jewelry designers might not be as customer-centered as Kotler recommend. Additionally, they are not constantly seeking to grow and make the most profit out of satisfying consumer needs better than competitors. However, it is imperative even for an individual designer to examine what the customers want and demand as well as think of a plan to satisfy this demand. Consequently, the purpose of this study is to create a guideline for a marketing plan for a beginning jewelry designers using jewelry designer Anniina Dunder as an example. A qualitative method was chosen for this study in form of i

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Dogan, Fehmi. "The role of conceptual diagrams in the architectural design process case studies of the First Unitarian Church by Louis Kahn, the staatsgalerie by Stirling & Wilford Associates, and the Jewish Museum by Daniel Libeskind /." Diss., Georgia Institute of Technology, 2003. http://hdl.handle.net/1853/5398.

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Yang, Quangang Mechanical &amp Manufacturing Engineering Faculty of Engineering UNSW. "The development of an integrated design system and its embedded frameworks for information handling, design space characterization and problem solving." Awarded by:University of New South Wales. School of Mechanical and Manufacturing Engineering, 2007. http://handle.unsw.edu.au/1959.4/29545.

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In today's highly competitive landscape, new product development strategies are imperatives for companies to create and sustain competitive advantages. The objective of this research is to develop an integrated approach to automate, or aid, the design problem solving process. An Integrated Design System (IDS) is proposed focusing on the parametric and detail design. In this system, generation and evaluation of new design problems occur quickly and easily by changing the inputs for the design model. The IDS provides an integrated platform to incorporate available application programs such as CA

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George-Palilonis, Jennifer. "Bridging the gap between visual rhetoric and newspaper graphic design : a case study." Virtual Press, 2004. http://liblink.bsu.edu/uhtbin/catkey/1293515.

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A gap exists between the fields of visual rhetoric and newspaper graphic design caused by three factors: the historic division between words as communication tools and design as artistic effect, the relative youth of visual rhetoric, and the recent evolution of newspaper design as a visual language. This thesis establishes one bridge between visual rhetoric and newspaper graphic design by defining the rhetorical function of newspaper graphic design. Using case study methodology, this report focuses on the rhetorical role of newspaper design in an attempt to further understand how people extrac

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Stein, Friedrich [Verfasser]. "Shift work design and worker absenteeism : four econometric case studies / Friedrich Stein." Paderborn : Universitätsbibliothek, 2015. http://d-nb.info/1075547075/34.

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Noury, Pourya. "Fracture Mechanics in Design and Assessment of Existing Structures: Two Case Studies." Licentiate thesis, Luleå tekniska universitet, Byggkonstruktion och -produktion, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-18294.

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In the present thesis, the application of fracture mechanics in design and assessment of steel structures has been studied.The first case study concerns a ring-flange connection used in wind turbine towers. The flange is rolled from straight steel profile into a complete ring. Subsequently, at the ends of the ring are welded by way of electron beam welding. This weld providing the integrity of the ring-flange was designed against fracture. To avoid potential failure by fracture and/or fatigue, the fracture mechanics approach for engineering assessments (as described in the Swedish handbook for

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Ducrou, Jon. "Design for conceptual knowledge processing case studies in applied formal concept analysis /." Access electronically, 2007. http://www.library.uow.edu.au/adt-NWU/public/adt-NWU20080919.093612/index.html.

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Jund, Nicole C. "Strategic Design: Developing Community Relations in a Texas School District." Thesis, University of North Texas, 2016. https://digital.library.unt.edu/ark:/67531/metadc849729/.

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School leaders often contemplate implementing measures that will increase community and parent involvement in schools. There is a shortage of research that concisely takes school leadership through a process that details how to integrate parent and community input in a school transformation initiative and careful analysis of student outcomes. Within this study, I provide an in-depth look at one school district’s efforts to engage its community through strategic planning and mission and vision redesign. This process includes community involvement at every phase. For the purpose of this study, c

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Pardessi, Rishikaysh Ravindrra, and Mikael Hagsten-Nielsen. "Work process improvementsin a distribution centerfor a case company." Thesis, KTH, Industriell produktion, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-280836.

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In an increasingly competitive market, it is important for companies with distribution centers to have efficient processes limiting non-value adding time as much as possible while still being able to deliver what the customer expects. The purpose of the thesis was to investigate the operating processes at the distribution center at Volvo – Eskilstuna. It services the Scandinavian market with multiple departures per day, supplying directly to end customers and retailers. The goal was to increase the efficiency of the distribution center and increase consolidation of multiple parts ordered by th

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Garza, Ramírez Jaime. "Distribution strategies in emerging markets : case studies in Latin America." Thesis, Massachusetts Institute of Technology, 2011. http://hdl.handle.net/1721.1/76917.

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Thesis (S.M. in Engineering and Management)--Massachusetts Institute of Technology, Engineering Systems Division, System Design and Management Program, 2011.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (p. 119-131).<br>Defining sales and distribution schemes to serve a Latin American country is more of an art than science. The process of designing and selecting distribution channels is quite challenging and it demands an in-depth understanding of the market. The fact that most Latin American countries are experiencing significant growth and development makes

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Yung, Pak-yeung, and 容佰煬. "New town housing design and urban form: a case study of Tai Po." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1991. http://hub.hku.hk/bib/B31257859.

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Zhu, Jiani. "Applying UX design approach to Cardiac Home Care Education: Design case studies with print and digital Materials." University of Cincinnati / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1504803533639022.

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35

George, Jennifer. "A case study of balance and integration in worth-focused research through design." Thesis, Northumbria University, 2016. http://nrl.northumbria.ac.uk/30326/.

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Understandings of, and objectives for, Interaction Design have been extended over the last few decades. Firstly, a single user-centred focus for Interaction Design is no longer regarded as adequate where any single central focus for design is now questioned. Post-centric approaches such as Balanced, Integrated and Generous (BIG) Design propose to achieve a broadened worth-focused content scope for Interaction Design, where worth is the balance of increasing benefits over reducing costs and generosity of choice. Secondly, there has been a broadened scope for disciplinary values in Human-Compute

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Strömberg, Larissa. "Integrated environmental assessment methods as a tool for sustainable design : some case studies." Doctoral thesis, KTH, Byggvetenskap, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-405.

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Smith, Allan Charles. "Mindfulness, metacognition and the treatment of auditory hallucinations (voices) : single case studies design." Thesis, University of East Anglia, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.399837.

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Strömberg, Larissa. "Integrated environmental assessment methods as a tool for sustainable design : some case studies /." Stockholm, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-405.

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Dilek, Murat. "Integrated Design of Electrical Distribution Systems: Phase Balancing and Phase Prediction Case Studies." Diss., Virginia Tech, 2000. http://hdl.handle.net/10919/29557.

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Distribution system analysis and design has experienced a gradual development over the past three decades. The once loosely assembled and largely ad hoc procedures have been progressing toward being well-organized. The increasing power of computers now allows for managing the large volumes of data and other obstacles inherent to distribution system studies. A variety of sophisticated optimization methods, which were impossible to conduct in the past, have been developed and successfully applied to distribution systems. Among the many procedures that deal with making decisions about the state a

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Tee, Chin Yen. "Market Design for the Future Electricity Grid: Modeling Tools and Investment Case Studies." Research Showcase @ CMU, 2017. http://repository.cmu.edu/dissertations/856.

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The future electricity grid is likely to be increasingly complex and uncertain due to the introduction of new technologies in the grid, the increased use of control and communication infrastructure, and the uncertain political climate. In recent years, the transactive energy market framework has emerged as the key framework for future electricity market design in the electricity grid. However, most of the work done in this area has focused on developing retail level transactive energy markets. There seems to be an underlying assumption that wholesale electricity markets are ready to support an

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Ho, Wai Man. "Case studies in computer experiments, applications of uniform design and modern modeling techniques." HKBU Institutional Repository, 2001. http://repository.hkbu.edu.hk/etd_ra/290.

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Tachmazidou, Ioanna. "Bayesian statistical methods for genetic association studies with case-control and cohort design." Thesis, Imperial College London, 2008. http://hdl.handle.net/10044/1/4398.

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Large-scale genetic association studies are carried out with the hope of discovering single nucleotide polymorphisms involved in the etiology of complex diseases. We propose a coalescent-based model for association mapping which potentially increases the power to detect disease-susceptibility variants in genetic association studies with case-control and cohort design. The approach uses Bayesian partition modelling to cluster haplotypes with similar disease risks by exploiting evolutionary information. We focus on candidate gene regions and we split the chromosomal region of interest into sub-r

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Chou, Jui-shiang, and 周祥蕊. "Studies on the Design of Style Factors of Traditional Gifts Packagings - A Case Study of Pineapple Cake Package." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/6pp78h.

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碩士<br>台南應用科技大學<br>應用設計研究所<br>101<br>In recent years, the government has made every effort to promote Taiwan to the world; in particular, people from China are extremely welcome and cultural communication between Taiwan and China is encouraged. As a result, the gift packs are playing a significant role in promoting tourism. It not only enhances the relationship between people on both sides of the strait, but also conveys the local culture and cultural inheritance. This study aimed to explore the transformative status of traditional gift packs packaging design style due to the changed situation,

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ZHOU, JIA-YUN, and 周家筠. "Research on Packaging Visual Design ─ A Case Study on Packaging Labels for Chinese Medicine." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/nj48u9.

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碩士<br>東方設計大學<br>文化創意設計研究所<br>106<br>The purpose of this research is to discuss packaging visual design using packaging labels for Chinese medicine as an example to explore the ingredients indicated on Chinese medicine packaging labels and eliminate contaminated Chinese medications. The packaging labels of Chinese medicine are regulated in Article 75 of the Pharmaceutical Affairs Act provided by the Food and Drug Administration, Ministry of Health and Welfare, as well as the Regulations for the Registration of Medicinal Products. Practically no research has previously been done on Chinese medic

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CHEN, CHI-CHANG, and 陳啟章. "Case study of the packaging design of souvenirs in Taiwan." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/63870856823591030843.

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碩士<br>國立屏東教育大學<br>文化創意產業學系<br>102<br>This study aims to discuss the packaging design of souvenirs in Taiwan. The subjects of the study are cases of complete packaging design. This study used the method and the spirit of qualitative research, and discussed the topic by way of interviews and/or telephone interviews on the work before and after the execution of cases. The collected data, combined with relevant literature and questionnaire interviews with their designers, were used to further integrate, conclude and verify what the researchers stated. Hopefully, in the future, this study will help

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Chen, Chi-Chuan, and 陳季娟. "Applying Quality Function Deployment to Logistics Packaging Design－A Case of Logistics Packaging for Metal Tube Furniture." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/rny3k3.

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碩士<br>國立交通大學<br>管理學院運輸物流學程<br>102<br>With the development of global commerce, the operation of cross-countries supply chain becomes more important. Consumer could receive product directly by content provider and the packaging products are full of whole supply chains. The satisfactory of product packaging would influence on transport cost, loading and unloading cost, warehouse storage and safety of products. According to the comprehensive thought of all activities of logistic as the factor of logistic packaging design. It is not only the cost of packaging material, transportation and warehouse-

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Liang, Chen Shinn, and 陳信良. "A Study on the Structured Method for the evaluation of packaging Design Projects -A Case on Chun Feng Tissues Creative Packaging Design Projects." Thesis, 1999. http://ndltd.ncl.edu.tw/handle/84950393024749548752.

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碩士<br>國立雲林科技大學<br>視覺傳達設計學研究所<br>87<br>A Study on the Structured Evaluation Method for Packaging Design Projects -A case study on Chun-Feng tissues creative packaging design projects Student:Shinn-Liang Chen Advisor:Dr. Jen Yen Institute of Visual Communication Design National Yunlin University of Science & Technology ABSTRACT The purpose of this study is to investigate the function and objective of structured method when evaluating packaging design projects in visual communication design. A comparison in the judgm

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YU-SHAN, CHANG, and 張毓珊. "Visual Identity Design of Trademark Packaging: A Case study of Handmade Soap." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/05878186322908523861.

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碩士<br>逢甲大學<br>創意設計碩士學位學程<br>105<br>With the development of industries in Taiwan, many traditional industries have often been replaced or seeking for transformation; besides, soap industry is slowly declining. Recently, people pay more attention to environmental protection and the notion of healthiness. Handmade soaps without artificial fragrance become popular between European and American market and the fever also struck Taiwan. Under the trend of electronic commerce and creative product market, producers build their brand and studio by outputting handmade soaps in small-production scale. Hen

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Lian, Jin-Huey, and 連佳惠. "Product Packaging Design &; Creation: A Case Study on Hakka Pickle Museum." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/67960242041516892731.

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碩士<br>國立高雄師範大學<br>視覺設計學系<br>100<br>Goods Packaging Design &; Creation: A Case Study on Hakka Pickle Museum Graduate：Lian, Jin-Huey Advisor：Yao, Tsun-Hsiung Department of Visual Design National Kaohsiung Normal University ABSTRACT With the increasing market competition, brand marketing strategy has currently become an important weapon. When it comes to brand marketing strategy, packaging has become equivalent to media in competitive results; brand and packaging have become the key determining factors when customers shop. In the field of commercial packaging design, visual design plays a key

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Chang, Chieh-Ying, and 張潔英. "Paper Packaging Design Based on Visual and Tactile Sense - a Case Study of Souvenir Carton Design." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/71167808236018201807.

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Abstract:

碩士<br>國立高雄第一科技大學<br>機械與自動化工程系工業設計碩士班<br>101<br>The research aims to investigate the consumer’s images on paper packaging based on visual and tactile sense. Integrate emotional semantic adjectives on paper packaging design products and choose the most appropriate of emotional semantic adjectives for experiment. By using Fuzzy Set Theory in Pros and cons of test product evaluation, this study tried to assess the merits of market competitiveness. Four criteria and weights paper packaging design were established, including relative emotional semantic adjectives on visual and tactile sense design f

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