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Journal articles on the topic 'Pakistan Cellular Industry'

Author: Grafiati

Published: 2 June 2025

Last updated: 31 July 2025

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1

Munir, Dr Malik Mamoon, Muhammad Ahsan Javed, and Dr Sana Arz. "YOUNG ADULTS' SWITCHING BEHAVIOUR IN THE CELLULAR SERVICE INDUSTRY OF PAKISTAN." Global Journal for Management and Administrative Sciences 3, no. 1 (2022): 1–16. http://dx.doi.org/10.46568/gjmas.v3i1.84.

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This study aims to understand the factors affecting the switching behaviour of young consumers in the cellular service industry of Pakistan. The present study has identified the significant (price and social influence) and insignificant (network coverage and promotion) factors that provoke consumers to switch their cellular service provider. This research used a quantitative research design, and data were collected using the questionnaire technique. Through random sampling, undergraduate students of private universities of engineering, computer science, and management sciences departments in K

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2

SALEEM, ABDUL, SHIFA BIBI, ASADULLAH LAKHO, and SALMAN HUSSAIN. "DETERMINANTS OF CUSTOMER SWITCHING INTENTION IN PAKISTAN: A CASE OF CELLULAR SERVICES." Bulletin of Business and Economics (BBE) 11, no. 3 (2022): 27–36. https://doi.org/10.5281/zenodo.7256470.

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The basic aim of this research is to find out the correlation (hypothesis) between the informational justice, interpersonal justice, procedural justice, distributive justice to switching intention. The data was collected on the independent variables and dependent variable which were distributive justice, informational justice, interpersonal justice, procedural justice and switching intentions of the customers. The data was collected through questionnaires from the customers of the mobile phone services in Pakistan. The sample size is 450. This research is only talk about one industry which is

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3

Taaif, Ali Shah1 Basharat Khan2 Syed Rafid Ali Shah3* Amin Ullah Khan4. "Determinants of Customer Satisfaction in Cellular Industry of Mardan Khyber Pakhtunkhwa, Pakistan." ISRG Journal of Economics, Business & Management (ISRGJEBM) III, no. III (2025): 43–52. https://doi.org/10.5281/zenodo.15455110.

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<em>Pakistan's cellular industry has experienced tremendous growth in recent years. A lot of new players have also entered the market to benefit from this expanding sector's potential. Due to this circumstance, Pakistan's top cellular service providers are now engaged in intense competition. To attract customers, businesses are working hard to release more unique and attractive products. Businesses with substantial customer bases are working to lower their substituting costs. The primary focus of cellular service providers is, however, on keeping their current clientele. The goal of this study

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4

Gul, Arbab, Muhammad Ali, Muhammad Ahmad Khan Qazi, and Nuzulul Fatimah. "EFFECTS OF COUNTERFEITS ON BRANDED PRODUCTS IN GARMENTS INDUSTRY: A PERSPECTIVE ON CONSUMER BEHAVIOUR." Journal of Islamic Economics Perspectives 2, no. 1 (2020): 11–32. http://dx.doi.org/10.35719/jiep.v2i1.27.

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Counterfeit products are fake replicas of the real products. Deceptive counterfeits buying (consumer is well-aware about counterfeits) and non-deceptive counterfeits buying (consumer is not aware of counterfeits) are two dimensions of counterfeits buying. In Pakistan counterfeiting is an embryonic issue for many markets i.e., cosmetics, cellular, electronics, home appliances, and medicines. Furthermore, in last decade counterfeiting predominantly affect the garment’s market of branded products in Pakistan. This study aims to investigate the counterfeit effects on consumer buying perception of

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5

Rizwan, Muhammad, Farzana Sadaf, Sabiha Hafeez, and Hira Naz. "An Examination of the Switching Behavior of the Customers in Cellular Industry of Pakistan." Journal of Public Administration and Governance 3, no. 3 (2013): 335. http://dx.doi.org/10.5296/jpag.v3i3.6225.

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There is strong competition and rapid change in technology cell phone industry. Cellular industry has to build up customer-oriented strategies in order to compete effectively in the competitive environment. The longer a brand can retain a customer, the greater revenue and cost savings from that customer. Pakistani customer have greater choices between multiple cell phone brands. This study aims to identify and analyses the factors that influence cell phone users and adoption of high technology cell phone brands.Facts and figures for this research were collected by using a convenience Sample of

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6

Aslam, Wajeeha, and Reema Frooghi. "Switching Behaviour of Young Adults in Cellular Service Industry: An Empirical Study of Pakistan." Global Business Review 19, no. 3 (2018): 635–49. http://dx.doi.org/10.1177/0972150917713886.

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The switching behaviour in cellular services has been constantly observed in the consumers. Therefore, it becomes difficult for cellular service providers to gain the competitive advantage and retain the consumers. The main focus of this study is to observe the factors that are pushing consumers to switch from their present cellular network. For the collection of data, questionnaire was rotated among the university students. In total, 247 useful responses were used in order to get the findings. Exploratory factor analysis (EFA), confirmatory factor analysis (CFA) and structural equation model

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7

Junaid-ul-haq, Junaid-ul-haq, and Rao Umer Nasir . "How Customer Loyalty Model Be Operative? A study of Cellular Phone Service Providers in Pakistan." Information Management and Business Review 5, no. 5 (2013): 245–56. http://dx.doi.org/10.22610/imbr.v5i5.1049.

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The idea of this study is raised because of tough competition in cell phone industry of Pakistan. In this scenario, every organization after retaining customer tries to make him/her loyal. The loyalty, which has rigorously investigated, empirically tested with different combination of variables, which collectively help in making the customer loyal. Data were collected through 508 questionnaires. Respondents were pre-paid cell phone customers. Data was analyzed via factor loading and reliability of variables. Structural Equation Modeling (SEM) technique was used for the testing of hypotheses. L

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8

Moazzam, Anum, Owais Ahmed Khan, and Imran Said. "Determinants of Employee Deviant Behavior: Assessing the Mediating Role of Job Satisfaction." Foundation University Journal of Business & Economics 2, no. 1 (2020): 78–91. http://dx.doi.org/10.33897/fujbe.v2i1.119.

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Keeping employee deviance as the central point, the effects of injustice from organizational perspective as well as behavior of the leader is analyzed while keeping satisfaction at job as a mediating variable. Finding solution to unwanted behaviors of employees served as the bases of this research. The employees of cellular industry of Pakistan are taken as the respondents. Sample size consisted of 229 individuals and data collected was interpreted with the help of SPSS. Partial mediation remained between dependent and independent variables; however, variables are significantly correlated to e

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9

Abdur, Rehman, Ashfaq Ahmed Mirza, Mahmood Faisal, and Shahid Muhammad. "The Effects of Brand Experience, Satisfaction and Trust on Brand Loyalty; an Empirical Research on the Internet Services of Cellular Companies in Pakistan." International Journal of Management Sciences and Business Research 3, no. 9 (2014): 90–100. https://doi.org/10.5281/zenodo.3457701.

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Recently, brands have become more important for creating the value for their customers. Building consumer-brand relationship is very important for building a strong brand. The main aim of the study is to check the impact of brand experience in building long-term consumer-brand relationship with brand satisfaction, brand trust and brand loyalty. Telecommunication industry of Pakistan was selected for this research. Data was collected through questionnaires from the random sample of 307 respondents (students) which was drawn from the population of University of Gujrat. The results of this study

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10

Kanhar, Asif Raza, Syed Fiaz Hussain, Abdul Hussain Shar, and Javed Ahmed Ujjan. "Isolation of A Novel Bacterial Strain Planococcus Plakortidi from Ross Broiler Chicken Gut (CECUM) with Combination of Non-Starch Polysaccride Degrading Pectinase Enzyme." Pakistan Journal of Medical and Health Sciences 16, no. 10 (2022): 962–66. http://dx.doi.org/10.53350/pjmhs221610962.

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Purpose: In many countries, including Pakistan, broiler chickens and the poultry industry are severely affected by bacteria. Broiler chickens are infected with Gram-positive and Gram-negative bacteria. Methods & Findings: The current study successfully isolated non-starch polysaccharide (NSP) degrading a novel strain Planococcusplakortidi (PCB2) from the chicken gut cecum, screened out from 60 samples. Practical Implication & Conclusion: Furthermore, the isolate was taxonomically characterized based on its cellular morphology, physiological, and chemotaxonomic characteristics, as well

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11

Rizwan, Muhammad, Muhammad Aurangzeb Khan, Rabia Khan, and Saima Shafiq. "Switching intentions in Telecom industry: a case of University students in Bahawalpur." Journal of Public Administration and Governance 3, no. 3 (2013): 355. http://dx.doi.org/10.5296/jpag.v3i3.6226.

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Consumers are the valuable assets of the organization as they are the ultimate destination of any product or services since they are the ultimate users of the any product or services thus the success of any organization depends upon the satisfaction of the customers, if not they will switch to other brands. The present paper attempt to study the consumer switching intentions in the telecommunication industry. The research aimed to find the reasons behind the customer switching behavior in cellular services sector of Pakistan. To conduct the research, we surveyed 170 respondents across the diff

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12

Shaikh, Asadullah. "Advances in Deep Learning in Mobile Interactive Algorithms and Learning Technologies." International Journal of Interactive Mobile Technologies (iJIM) 14, no. 10 (2020): 4. http://dx.doi.org/10.3991/ijim.v14i10.15369.

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<p> </p><p>The Special Issue of the <strong>International Journal of Interactive Mobile Technologies (iJIM)</strong> is publishing very selective papers presented at the <strong>6<sup>th</sup> edition of International Conference on Communication, Management, and Information Technology- ICCMIT 2020.</strong> The <strong>ICCMIT 2020</strong> was scheduled from 1-3 April 2020 in Athens, Greece which was postponed due to the COVID’19 outbreak, and the papers were presented online. </p><p> For this special issue, the <

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13

Haque, Misbah, and Imran Ali. "Uncertain Environment and Organizational Performance: The Mediating Role of Organizational Innovation." Asian Social Science 12, no. 9 (2016): 124. http://dx.doi.org/10.5539/ass.v12n9p124.

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<p><strong><em>Purpose: </em></strong>How to survive<strong><em> </em></strong>in dynamic and uncertain business environment?, is one of the biggest<strong><em> </em></strong>challenge for corporations today. To answer this question, current study<strong> </strong>examines the role of organizational innovation for improving performance in today’s competitive, dynamic and uncertain business environment.<strong><em></em></strong></p><p><strong><em>Design:</

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14

Mumtaz, Minza, Syed Humayoun Jahanzaib, Waqar Hussain, et al. "Synergy of Remote Sensing and Geospatial Technologies to Advance Sustainable Development Goals for Future Coastal Urbanization and Environmental Challenges in a Riverine Megacity." ISPRS International Journal of Geo-Information 14, no. 1 (2025): 30. https://doi.org/10.3390/ijgi14010030.

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Riverine coastal megacities, particularly in semi-arid South Asian regions, face escalating environmental challenges due to rapid urbanization and climate change. While previous studies have examined urban growth patterns or environmental impacts independently, there remains a critical gap in understanding the integrated impacts of land use/land cover (LULC) changes on both ecosystem vulnerability and sustainable development achievements. This study addresses this gap through an innovative integration of multitemporal Landsat imagery (5, 7, and 8), SRTM-DEM, historical land use maps, and popul

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15

Alamgir, Wasim, and Adnan Haider. "The Past, Present and Future of Biomaterials." Life and Science 4, no. 4 (2023): 2. http://dx.doi.org/10.37185/lns.1.1.500.

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Biomaterials are substances that can be introduced into the body or tissue for a wide array of therapeutic or diagnostic purposes. Biomaterials can be of both natural or synthetic origin. The first examples describing the use of biomaterials includes the Neanderthals use of wood as dental implanting materials, and from 7th BC to the 4th AD, the ancient civilizations of Greece and Rome used various other naturally occurring substances and metals for treatment of wounds and other medical complications. In 16th century in Europe, silver and gold materials were used for dental repair and iron thre

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16

Nesrine, Lenchi, Kebbouche Salima, Khelfaoui Mohamed Lamine, et al. "Phylogenetic characterization and screening of halophilic bacteria from Algerian salt lake for the production of biosurfactant and enzymes." World Journal of Biology and Biotechnology 5, no. 2 (2020): 1. http://dx.doi.org/10.33865/wjb.005.02.0294.

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Environments containing significant concentration of NaCl such as salt lakes harbor extremophiles microorganisms which have a great biotechnology interest. To explore the diversity of Bacteria in Chott Tinsilt (Algeria), an isolation program was performed. Water samples were collected from the saltern during the pre-salt harvesting phase. This Chott is high in salt (22.47% (w/v). Seven halophiles Bacteria were selected for further characterization. The isolated strains were able to grow optimally in media with 10–25% (w/v) total salts. Molecular identification of the isolates was performed by

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17

Khalid, Syed Mohammad Abdullah. "Reasons for Growth and the Future of the Cellular Industry of Pakistan." SSRN Electronic Journal, 2006. http://dx.doi.org/10.2139/ssrn.996259.

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18

Javed, Ammar, and Zia Khan. "Marketing strategies for highly volatile emerging markets: an empirical study from Pakistani cellular industry." International Journal of Emerging Markets ahead-of-print, ahead-of-print (2020). http://dx.doi.org/10.1108/ijoem-10-2019-0861.

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PurposeThis study aims to highlight important marketing strategies within the context of a highly competitive emerging market with few points of difference because of service homogeneity. Drawing upon the social identity and self-expansion theories, this research explores the role of corporate social responsibility (CSR) and discounts and packages offers (DPO) as determinants of purchase intentions. The understudied mediating role of brand love is investigated in the CSR–purchase intentions and DPO–purchase intentions relationships, with relationship age as a moderating variable for the two re

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19

Wali Khan, Abdul, and Armen Nersesyan. "Bio-effects Monitoring of Workers in the Cotton Industry." Biomonitoring 1, no. 1 (2014). http://dx.doi.org/10.2478/bimo-2014-0004.

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AbstractThere is still unprotected and continuous exposure to cotton dusts, endotoxins, chemicals due to chemical and mechanical processes and to ergonomic hazards in the cotton industry of Pakistan, resulting in different types of public health problems in cotton workers. The aim of the study is to determine the prevalence of byssinosis and other public health problems in cotton factories of Faisalabad; to measure cotton dusts and endotoxins in different cotton factories and to correlate their effects on lungs via Pulmonary Function Tests (PFTs) and to determine cytotoxic and genotoxic cellul

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20

Saeed, Bilal, R. Tasmin, Ayyaz Mahmood, and Aamer Hafeez. "Development of a multi-item Operational Excellence scale: Exploratory and confirmatory factor analysis." TQM Journal ahead-of-print, ahead-of-print (2021). http://dx.doi.org/10.1108/tqm-10-2020-0227.

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PurposeConsidering the relevance of operational excellence as a business strategy, organizations are striving to improve themselves by adopting best practices and universally accepted principles through the process of continuous improvement, and these principles should be embedded in the culture of an organization. Organizations pursue to align themselves by continuously improving their processes by adopting scientifically proven techniques and cultural transformation throughout the organization. However, there is a lack of scientific instruments for the assessment of operational excellence. T

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21

Javed, Ammar, and Zia Khan. "Fostering sustainable relationships in Pakistani cellular service industry through CSR and brand love." South Asian Journal of Business Studies ahead-of-print, ahead-of-print (2021). http://dx.doi.org/10.1108/sajbs-10-2020-0372.

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PurposeThis study investigates the mediating role of brand love in two important relationships: first, corporate social responsibility (CSR)–word-of-mouth (WoM) intentions and second, corporate ability (CA)–WoM relationships.Design/methodology/approachData were collected with a sample of 359 respondents, and partial least squares-based structural equation modeling was utilized for data analysis.FindingsThe research reveals interesting findings as brand love fully mediates the CSR–WoM relationship, whilst it partially mediates the CA–WoM relationship.Practical implicationsThe results demonstrat

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