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Dissertations / Theses on the topic 'Philip Morris'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 April 2022

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1

Dvořák, Petr. "Ocenění koncernu Philip Morris ČR." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16764.

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The goal is to determine the value in use of Philip Morris ČR Group at 1 January 2009. For this purpose, I made the strategic analysis, financial analysis and the financial plan for the period 2009-2019. The non-market value of equity of Philip Morris ČR Group at 1 January 2009 is 12 405 million CZK.

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2

Zahradníček, Tomáš. "Rozbor výkonnosti společnosti Philip Morris ČR." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-71919.

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The aim of this thesis is to evaluate the performance of the company Philip Morris ČR. The evaluation is done for years 2004 to 2010. The theoretical part describes methods and principles which are used in practical part. The practical part is composed from financial analysis and analysis of efficiency. The financial analysis contains horizontal and vertical analysis of the balance sheet and the statement of income, the ration indicators, Du Pont analysis, EVA and MVA analysis, creditworthy and bankruptcy models and inter -- company comparisons. The analysis of efficiency contains analysis of performance and productivity and then analysis of complex economic activity. The summary concludes the results of the analyses along with the recommendations.

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3

Heršálek, Petr. "Stanovení hodnoty společnosti Philip Morris, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193031.

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The aim of this diploma thesis is to estimate the value of the company Philip Morris ČR a.s. operating on the market of tobacco products. Business valuation is valid for the date of 1st January 2015. The yield method used for the analysis is DCF in the equity variant, market capitalization and book value. The thesis is devided into two main parts. The theoretical part determines basic assumptions and criteria for business valuation .The practical part includes strategic and financial analysis, financial plan and own valuation of Philip Morris ČR a.s Valuation, tobacco industry, cigarette market, value

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4

Šusták, Denis. "Ocenenie spoločnosti Philip Morris ČR, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-204868.

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The aim of this diploma thesis is first of all clarify the topic of the valuation and the methods of valuation in the first theoretical part and then apply these methods on the selected company Philip Morris, Inc. The theoretical part explains the reasons to perform valuation and how to do it. The practical part consists of introducing the company being valuated and afterwards performing all the analysis explained in theoretical part. The strategic analysis consists of PEST analysis and Porter five forces model. In the financial analysis are analyzed absolute indicators, ratios and differential indicators. Based on the results of both strategic analysis and financial analysis financial plan is created. After this, valuation is made via different methods. After the valuation a brief summary follows with results of this thesis.

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5

Hýl, Marek. "Finančná analýza spoločnosti Philip Morris ČR a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-9245.

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The goal of this thesis is to develop a financial analysis of Philip Morris CR a.s. in years 2002 -- 2007 for a potential investor. For a complex evaluation of the financial situation of the company the author used standard methods like horizontal and vertical analysis, balance rules, ratio indicators, schemes of indicators, Economic Value Added and also comparison with several companies from the industry. There is an important part on the macroeconomic and industry analysis at the beginning of the practical part of the thesis. At the end of the document there is an evaluation of the company with recommendations for investors.

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6

Klimánková, Renata. "Fundamentální a technická analýza akcie Philip Morris ČR." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75268.

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The master's thesis deals with the fundamental and technical analysis of stock Philip Morris ČR. The aim of the thesis is a specification of investment recommendation. The fundamental analysis specifies an intrinsic value of the stock Philip Morris ČR, compares it with a real stock price and recommends sale or purchase of this stock. Technical analysis uses graphical methods and technical indicators to determine an appropriate time to sale or purchase this stock.

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7

Elmsäter, Aronson Tobias, and Stina Örwén. "Tobak på 2000-talet : Marknadsföring och uppfattning av Philip Morris." Thesis, Uppsala universitet, Medier och kommunikation, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-218370.

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I denna uppsats har vi gjort en studie där syftet är att undersöka hur tobaksföretaget Philip Morris använder marknadskommunikationen i sin kommunikation av varumärket Marlboro och deras produkter. Denna uppsats är uppbyggd på tre frågeställningar: Hur marknadskommunicerar Philip Morris sitt varumärke och produkter? Vilka aspekter är det konsumenterna tänker på när de ska köpa cigaretter? Upplever konsumenterna någon påverkan från tobaksföretagens marknadskommunikation? I vår studie har vi valt att en kvantitativ studie som genomfördes i form av en enkätstudie och den besvarades endast av rökare. Respondenterna som besvarade vår enkät hittade vi i sociala medier, i tobaksforum på internet och genom att ta kontakt med personer som precis hade köpt cigaretter på ICA Luthagen i Uppsala.Huvudresultaten i uppsatsen är att Philip Morris har trots restriktiva lagar- och förordningar hittat nya sätt att vistas bland potentiella och redan existerande kunder. De flesta började röka för att det var socialt. Smaken, rutinen och varumärket var de tre viktigaste aspekterna när respondenterna köpte cigaretter. Av de 113 respondenterna så rökte 73 av dem Camel, Lucky Strike eller Marlboro. Trots detta så upplevde majoriteten av respondenterna ingen påverkan av tobaksföretagens marknadsföring/kommunikation. Vi har även kommit till slutsatsen att det är rökarna som är de största reklampelarna för tobaksföretagen. De som dag in och dag ut röker cigaretter på allmänna platser. Vi har även kunnat visa på ett glapp i upplevelsen angående frågan ”Upplever du någon påverkan från tobaksföretagens marknadsföring?” och de preferenser rökare har. De flesta av respondenterna svarade att de rökte Camel, Lucky Strike eller Marlboro och att de ansåg att varumärket spelade stor roll i köpet. Trots detta upplevde majoriteten av respondenterna ingen påverkan av tobaksföretagens marknadsföring.
Title: Tobacco in the 21st century – the marketing and perception of Philip Morris Author: Tobias Aronson & Stina Örwén Tutor: Anne-Marie Morhed Purpose: The purpose of this thesis was to study Philip Morris marketing, the perception of the brand and the reason why smokers buy certain cigarettes. How they market their brands in the 21st century. The key questions we are aiming to resolve in this essay is how Philip Morris market their own brand and their products, what aspects do consumers think about when they purchase cigarettes, and if the consumers experience the influence from the tobacco companies marketing. Method/Material: The material being used in this study was a survey that consisted of 113 people who purchased cigarettes at different grocery stores in Uppsala and an online-survey that only people whom smokes filled out. This survey consisted of 113 respondents. Main results: The main results that are demonstrated in our study is that the majority of people started smoking because it was social. The taste, routine and brand were the three most important aspects when purchasing cigarettes. Out of the 113 respondents from the survey, 73 of them smoked Camel, Lucky Strike or Marlboro which in conclusion proves that the brand plays an important role when purchasing cigarettes. We have also come to the conclusion that it is the smokers themselves that are the main source for marketing of cigarettes. The most interesting conclusion is the gap between smokers who think the brand plays an important role in the choice of cigarettes and their own attitude towards the tobacco companies. Our study demonstrates that the respondents believes that the brand is important in the choice of cigarettes but they do not experience any influence from the tobacco companies. Another result is the on about the paradox of Philip Morris will to grow as a company and the engaging in anti-smoking campaigns is a way of marketing and branding their own brand. Number of pages: 61 Course: Media and Communication studies C University: Division of Media and Communication, Department of Information Science, Uppsala University Period: Fall 2013 Keywords: Philip Morris, Tobacco, branding, corporate social performance, viral communication.

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8

Vosátková, Radka. "Vývoj cen akcií společnosti Philip Morris ČR, a.s. na burze." Master's thesis, Česká zemědělská univerzita v Praze, 2017. http://www.nusl.cz/ntk/nusl-262744.

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The aim of the thesis is based on statistical methods to predict the evolution of the share price of company Philip Morris CR, Inc. and subsequent determining the period of investment return, which was made during the reporting period for companies trading on the Prague Stock Exchange. The author first defines the position of the capital market, defines used tools within the market and divides the capital market into type of securities business and into the type of the opportunities to participate in the market and into the type of organized character. For the analyze shares are identified market participants and are listed investment tools. Finally are formulated types of exchanges, clarified ITS functions and author defines The Public Market in the Czech Republic In the subsequent part of the thesis is executed fundamental and technical analysis, forecast of the shares of Philip Morris and calculating return of investment using macroeconomic ratios, indicators of sectoral analysis, the dividend discount model, profitable models, trend indicators and oscillators, multiple linear regression and profitability investments. The author on the Base of the fundamental analysis, recommended shares of Philip Morris CR at 06/2017 sell.

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9

Para, Filippo. "Tecniche di ottimizzazione del magazzino ricambi: il caso Philip Morris MTB." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2020.

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L’obiettivo di questo elaborato consiste nell’applicazione di alcune possibili tecniche di gestione ottimale del parco ricambi nel caso aziendale dell’affiliata bolognese di Philip Morris International. Nel corso del primo capitolo, verranno approfondite le nozioni teoriche provenienti dalla letteratura scientifica riguardo la gestione delle parti di ricambio. In particolare, saranno definite le caratteristiche distintive di questa particolare tipologia di codici, per poi descrivere in modo dettagliato i principali metodi statistici impiegabili per la previsione del consumo. Quindi, verranno esposte alcune delle metodologie utilizzate nel contesto aziendale odierno per la gestione ottimale del magazzino ricambi, focalizzandosi particolarmente sul criterio del costo globale minimo. Nel secondo capitolo, si descriverà brevemente l’azienda Philip Morris International, concentrandosi sulla sede bolognese chiamata PM MTB (Philip Morris Manufacturing & Technology Bologna). Dopo aver riportato qualche informazione circa il mercato di riferimento e la mission aziendale, verranno presentati gli obiettivi delle affiliate italiane del gruppo, i nuovi prodotti e, infine, il ciclo produttivo. Nel terzo capitolo, verrà innanzitutto analizzato lo stato attuale del magazzino ricambi dello stabilimento di Philip Morris a Valsamoggia, così da poter selezionare un set di ricambi definiti più critici su cui svolgere l’intero processo di ottimizzazione. Successivamente, verranno applicati al campione selezionato alcuni modelli di previsione del consumo, al fine di confrontarli per verificarne le performance. Nel quarto e ultimo capitolo verrà utilizzato il criterio del costo globale minimo per esaminare il problema di definizione del numero ottimale di ricambi da mantenere a scorta da un punto di vista prettamente economico. Saranno quindi confrontati i risultati ottenuti definendo l’impatto economico della soluzione proposta.

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10

Fernandes, Backer Ribeiro. "O MUNDO DE MARLBORO: A Comunicação Corporativa da Philip Morris Brasil." Universidade Metodista de São Paulo, 2007. http://tede.metodista.br/jspui/handle/tede/786.

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Made available in DSpace on 2016-08-03T12:30:33Z (GMT). No. of bitstreams: 1 1- PRE TEXTO.pdf: 26558 bytes, checksum: 0640d9f2356dd4a2c9f842eb0a2c1c7e (MD5) Previous issue date: 2007-04-25
Coordenação de Aperfeiçoamento de Pessoal de Nível Superior
This project has, as it's main issue the study of the Corporate Communication of Philip Morris Brazil, a subsidiary of Philip Morris International, one of the largest Tobacco Companies Worldwide. The objective of this research is to demonstrate how Philip Morris Brazil communicates and relates itself with its different targets: the community, the retail and young end-users, and also which strategies it uses to establish and maintain this relationship, guaranteeing its sustainability. Another important issue of the study is to understand how the company advertises its products and stimulate the use of cigarettes in Brazil, on behalf of a Brazilian Legislation that strongly restricts the Advertisement of cigarettes on the main national media.(AU)
Este projeto tem como tema central o estudo da comunicação corporativa da Philip Morris Brasil, subsidiária da Philip Morris International, uma das maiores industria de tabaco do mundo. Os objetivos desta pesquisa é demonstrar como a Philip Morris Brasil se comunica e se relaciona com seus públicos de interesse, a comunidade, o varejo e os consumidores jovens e que estratégias ela utiliza para estabelecer e manter este relacionamento, garantindo assim a sua sustentabilidade. Outro fator importante é entender como a empresa divulga o seu produto e estimula o consumo do cigarro no Brasil sabendo-se que a legislação brasileira impõe uma forte restrição à propaganda do cigarro nas principais mídias nacionais.(AU)

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11

Rauscherová, Michala. "Společenská odpovědnost firem na příkladu tabákového koncernu Philip Morris ČR a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2375.

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Práce přibližuje a analyzuje problematiku společenské odpovědnosti firem. Zdůrazňuje problematičnost společensky odpovědného chování u tabákových společností, konkrétně u společnosti Philip Morris ČR a.s. Soustředí se též na odlišení společensky odpovědných aktivit a klasické reklamy a propagace svých produktů. Cílem práce je zhodnotit společensky odpovědné chování společnosti Philip Morris ČR a.s.

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12

King, Peter Graham. "Sir Philip Morris : reform and pragmatism in educational administration, 1925-1966." Thesis, University of Bristol, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.340321.

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The thesis examines the career and professional philosophy of Philip Morris. Starting in schools management in Kent in the 1920s, Morris subsequently devised a huge wartime educational programme for the Army and then spent the remainder of his career in higher education as the Vice-Chancellor of Bristol University. He served on several important committees concerned with teacher training, school examinations and adult and Commonwealth education, and held senior positions in the BBC and the British Council. The culmination of his career was his vital contribution to the report of the Committee on Higher Education chaired by Lord Robbins. For thirty years these activities enabled him to influence the development of education at home and abroad. He was able to put into practice his belief in the value of a liberal education made available throughout life to all who could benefit from it, without regard to social class or the immediate economic interests of society. Despite a natural modesty and preference for avoiding public attention, the conformity of his views with mainstream political and academic opinion, combined with his administrative ability, resulted in an acknowledgement by his peers of his eminence in his field. Within British governance he came to epitomise the effective though informal ruling elite known as ‘the Great and the Good’. Towards the end of his career, however, his authority and his ability to direct the course of events began to decline, and many of his principal objectives appeared to fail in the period after his retirement. The thesis concludes by examining the reasons for this, suggesting that it was caused by changing attitudes to paternalist administration and to the value of liberal education, arising from a range of factors including the very expansion of educational opportunity that he had helped to bring about.

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13

De, Stefano Alessia. "Applicazione di strategie di Manutenzione Autonoma: il caso Philip Morris Bologna." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2022.

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Il lavoro di tesi prende spunto dall’esperienza maturata durante il tirocinio svolto in Philip Morris Manufacturing & Technology Bologna (PM MTB). L’obiettivo dell’elaborato è descrivere gli effetti positivi della Manutenzione Autonoma che vertono essenzialmente su due punti: le macchine vengono tenute in ottime condizioni dagli operatori stessi senza forzarne il deterioramento e gli operatori che accrescono le loro competenze professionali e diventano sempre più esperti rispetto la macchina stessa, così da assicurarsi un funzionamento delle macchine sempre più efficiente. Dopo aver descritto l’organizzazione aziendale nata dopo l’introduzione di Open +, un programma di miglioramento continuo ideato sulla base del World Class Manufacturing, ci si focalizza sul programma di sviluppo del pilastro di Autonomous Maintenance strutturato in 7 step. La situazione AS IS dell’azienda vedeva il programma di sviluppo del pilastro allo step 4. Per questa ragione nella tesi è stato riportato un esempio di attività di Manutenzione Autonoma: la Work Point Analysis. Si tratta di un’analisi condotta da un operatore su un punto critico delle macchine al fine di approfondirne le conoscenze e trovare delle soluzioni di migliorie per i difetti esistenti. Alla fine dello studio sono state risolte tutte le voci di perdita individuate al punto di partenza e migliorato l’utilizzo della macchina. L’aspetto di maggiore interesse riguarda il percorso di formazione completato dall’operatore che alla fine del percorso risulta essere ancora più autonomo ed esperto della macchina e del processo. Infine viene presentata un’overview dei prossimi step del programma di Autonomous Maintenance in azienda.

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14

Boukalíková, Ivana. "Fundamentální analýza." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-223941.

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Master´s thesis deals with the fundamental stock analysis of Philip Morris CR. The theoretical part describes the methods and procedures of fundamental analysis. In the practical part of the work a fundamental analysis on a global, sectoral and company level is performed. Outcome of this work is an investment recommendation based on the comparison of an observed intrinsic value of a stock with current market price.

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15

Røsand, Tone, and Therese Wrangdahl. "Kan CSR inom tobaksindustrin skapa legitimitet? : En studie om konsumenters uppfattning av Philip Morris International CSR-engagemang." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-218173.

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Corporate Social Responsibility (CSR) har under modern tid växt fram att bli ettstandardförfarande bland företag och en strategi för att eftersträva legitimitet. Grundati ökade krav och förväntningar från omgivande aktörer, åtar sig organisationer ettsamhällsansvar utifrån ett miljömässigt, socialt och ekonomiskt perspektiv. Parallelltmed det stegrade ansvarstagandet inom organisationer öppnar det upp för fråganhuruvida detta fenomen är direkt applicerbart på alla branscher, så som kontroversiellaindustrier. Av den anledningen utreds i denna studie huruvida konsumenter anser attPhilip Morris International, ett företag verksamt inom tobaksindustrin, uppnårlegitimitet genom deras CSR- engagemang. Genom fokusgrupper och djupintervjuerhar konsumenters uppfattning om Philip Morris International CSR- engagemangkunnat fastställas och slutsatser har kunnat erhållas. Sammantaget uppnår PhilipMorris International ingen legitimitet genom CSR, av det skälet att tobaksproduktenoch industrin till sin helhet inte är socialt accepterad. De positiva effekterna av CSRengagemangetbeskuggas av industrins negativa effekter och framhäver även en tydligdubbelmoral. Vidare poängteras även vikten av kommunikation baserat på resultatetav konsumenternas obefintliga kännedom om Philip Morris CSR-arbete.

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16

Zemková, Kateřina. "Testování úspěšnosti metod fundametální analýzy ve vybraných odvětvích." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74800.

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The aim of this thesis is to introduce the theoretical and practical aspects of fundamental analysis. The thesis is divided into three main parts in which global analysis and sector analysis is gradually performed and in the last part a valuation of selected equities is performed. Emphasis is placed on the financial sector and manufacturing of tobacco products. In the financial sector the equities of Komerční banka and Erste Bank Group are analyzed and the representative of manufacturing of tobacco products is Philip Morris ČR. After determining the intrinsic value of the shares by several methods, their market position is concluded. Finally, the success of the chosen methods is evaluated.

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17

Kirchbach, Cornelia [Verfasser]. "Das Recht auf gesundheitliche Regulierung im Investitionsschiedsverfahrensrecht : Dargestellt am Beispiel von Philip Morris v. Uruguay / Cornelia Kirchbach." Baden-Baden : Nomos Verlagsgesellschaft mbH & Co. KG, 2019. http://d-nb.info/1193804264/34.

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18

Bustos, Jácome Fausto. "Análisis jurídico del laudo arbitral del caso Philip Morris C. Uruguay. Principio del trato justo y equitativo." Tesis, Universidad de Chile, 2018. http://repositorio.uchile.cl/handle/2250/153378.

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19

Jurka, Petr. "Aplikace metod Lean Six Sigma při řešení problémů při změnách výroby ve společnosti Philip Morris ČR, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197810.

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The goal of this Master's Thesis is Lean Six Sigma application to solve problems occurring during brand changes in production in Philip Morris CR, a.s. In the first part of this thesis there is described the Lean Six Sigma methodology, which draws from current world literature. Moreover the thesis describes the company Philip Morris, production of tobacco products in Kutná Hora and there is high level process description of cigarette production. In the thesis there is thorough description of process brand change, 7 measurements of this process on different types of machines, analysis of these measurements. In case there are problems identified there is the counter action to solve them designed. At the end of the thesis there is evaluation if the goals described in the introduction were achieved.

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Locci, Elisa. "Efficientamento di una flotta di veicoli AGV a guida laser. Il caso 'Philip Morris Manufacturing & Technology Bologna'." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2020.

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Lo scopo di questa tesi è quello di identificare le principali cause di inefficienza che riguardano la flotta AGV e studiare ed implementare possibili soluzioni al fine di migliorare le prestazioni complessive del sistema. Sono state perciò analizzate in primo luogo le prestazioni del sistema AS-IS in modo da sviluppare una configurazione dello stato di partenza. Una volta mappati i flussi fisici dei materiali e i flussi informativi in base alle differenti tipologie di trasporto presenti, è stata costruita una base di dati capace di fornire una panoramica sullo stato del sistema in modo da poter poi studiare e risolvere eventuali criticità. Una volta indentificate le principali fonti di inefficienza del sistema, con l’analisi, è stata implementata la risoluzione e la valutazione dello stato TO-BE per ciascuna delle problematiche individuate. In particolare la tesi tratta dell’ottimizzazione di alcuni flussi critici, in seguito al periodico ripresentarsi di anomalie note. Sono poi sono descritte le analisi degli stop più impattanti sulle prestazioni della flotta. Quest’analisi è stata intrapresa con l’obiettivo di capire quali fossero i problemi più dannosi a livello di prestazioni e di intervenire per risolvere definitivamente le cause o perlomeno per ridurne l’impatto. I principali problemi emersi sono problemi legati alla navigazione laser, problemi di batteria e problemi durante l’Handling. Per ognuno di questi è stata analizzata la causa radice e, una volta trovata una soluzione applicabile, ne sono stati stimati i principali benefici.A valle delle analisi e degli interventi è stato stimato un saving netto di diverse migliaia di euro.

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21

Sander, Benjamin [Verfasser]. "Die Möbel Philip Speakman Webbs oder Das Verhältnis von Kunst und Arbeit bei Morris & Co. / Benjamin Sander." Göttingen : Niedersächsische Staats- und Universitätsbibliothek Göttingen, 2020. http://d-nb.info/1220504483/34.

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22

Dabraio, Antonio. "Applicazione di strumenti della Lean Manufacturing per l’ottimizzazione tempi di cambio formato: il caso Philip Morris International MTB." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2022.

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Per adattarsi meglio alle esigenze del mercato, le aziende sono state costrette nel tempo a realizzare una gamma di prodotti sempre più estesa. Questo ha determinato la necessità di produrre in lotti più piccoli ed a sua volta di incrementare la frequenza dei cambi formato. Per questo motivo la durata dei cambi formato è diventata un aspetto cruciale per la competitività di un’impresa. Il lavoro di tesi svolto presso Philip Morris ha avuto come obiettivo principale proprio la riduzione del tempo di cambio formato. Per raggiungere tale target finale è stata prima applicata la metodologia SMED, strumento della Lean production, e successivamente sono state introdotte tecnologie abilitanti legate al mondo Industria 4.0. Dopo aver rilevato le attività e tempi di un cambio formato, si è passato a classificarle in interne ed esterne. Si è poi evidenziato quali tra le interne incidevano maggiormente sul set-up: le attività di pulizia delle superfici delle macchine e la dichiarazione delle rimanenze. Seguendo la metodologia SMED, ci si è focalizzati su di queste per identificare opportunità di miglioramento e ridurre sensibilmente i tempi della loro esecuzione. Dalle analisi condotte sulle superfici delle macchine, si è cercato, quindi, di ridurre le pulizie a quelle solamente a valore aggiunto, mantenendo invariata la qualità della produzione. Eliminando le attività non strettamente necessarie al Brand Change, ed introducendo soluzioni di aggancio e sgancio rapido, la durata delle attività di pulizia sulle diverse tecnologie è stata ridotta del 80 % ottenendo una riduzione dei tempi totali di cambio formato. Per la quantificazione dei materiali rimasti a macchina al termine della produzione e da rimandare a magazzino, si è implementato un nuovo software intelligente che permette la conta automatica dei non consumati: In quest’ottica, attività che richiedono diversi minuti di lavoro umano verranno svolte in tempi pressoché nulli grazie al supporto dell’industria 4.0.

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Charopkin, Aliaksandr. "Analýza a návrh marketingové komunikační strategie společnosti Phillip Morris na českém trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-82043.

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Thesis is dedicated to characteristics of marketing and communication mix, to analysis and evaluation of marketing and communication tools and processes of Czech branch of Philip Morris company and to possible advices. Thesis is divided into three parts. The first part is a theoretical one, dedicated to general marketing definitions. The second one deals with the specific of tobacco market and with extend and impacts of existing regulation. The last one describe the company this thesis is dedicated to, its tools and processes and also include the evaluation and some advices to improvement.

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Bettini, Marco. "Ottimizzazione della material presentation dei materiali in una cella di produzione. Il caso Philip Morris Manufacturing & Technology Bologna." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2017.

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La tesi presenta il lavoro di ottimizzazione della material presentation svolto presso l'affiliata bolognese del gruppo Philip Morris International. Obiettivo del progetto è l'efficientamento del processo logistico del flusso dei materiali in una cella di produzione, derivante dall'introduzione di una flotta di carrelli AGV. Nel corso della tesi vengono trattati i temi del calcolo dei flussi di materiale, dell'analisi del carico di lavoro per gli operatori di produzione e della riduzione degli sprechi.

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Fortunato, Mary Beth McMurray. "Philip Morris faces "the truth" : a rhetorical analysis of the persuasiveness of two teen-targeted anti-smoking advertising campaigns /." Diss., CLICK HERE for online access, 2002. http://contentdm.lib.byu.edu/ETD/image/etd150.pdf.

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McMurray, Marybeth. "Philip Morris Faces "the truth": A Rhetorical Analysis of the Persuasiveness of Two Teen-Targeted Anti-Smoking Advertising Campaigns." BYU ScholarsArchive, 2003. https://scholarsarchive.byu.edu/etd/41.

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This thesis examines the persuasiveness of anti-smoking television advertisements aimed at teens and produced by Philip Morris's Youth Smoking Prevention Program and the American Legacy Foundation's truth campaign. The advertisements are analyzed rhetorically using Kenneth Burke's dramatistic approach, supplemented by theory related to persuasive advertising, characteristics of at-risk adolescents, persuasive attack, and persuasive defense (apologia). The analysis indicates that strong central themes present in both the Philip Morris and truth campaigns act as a means of rhetorical persuasion, but are not necessarily rhetoric designed to persuade adolescents not to smoke cigarettes. The truth campaign advertisements contain both strengths and weaknesses. The weakness of the truth ads is related to an over-reliance on allegory-type scenarios meant to communicate anti-smoking sentiments and the theme of manipulation. Truth ads that contain clearer messages conveyed by appealing central characters are a more effective means of communicating not only an anti-smoking ideology, but also the theme of adolescent empowerment. This thesis's analysis more alarmingly indicates that the Philip Morris ads are in no way an effective means of smoking prevention. The Philip Morris campaign acts as a persuasive defense with the intended purpose of image repair and may encourage adolescents to think of Philip Morris and their tobacco products in a positive light. Conclusions suggest that due to the vast impact of media the glorifies smoking and other self-injurious behaviors; infrequent appearance of pro-social media appeals; insidious coercive tactics of the tobacco industry; possible limitations in determining the effectiveness of pro-social media appeals due to adolescent self-perception (or third person effect variables); and lack of attention paid to more vulnerable or at-risk youth, the real need may not be better pro-social media campaigns, but rather media literacy campaigns. In doing so, youth may become empowered, critical thinkers able to make life choices based on personal preference and the desire for self-fulfillment, instead of being coerced into a belief system induced by the bombardment of media.

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Carosi, Davide. "Razionalizzazione della viabilità stradale e sicurezza di un sistema di produzione: il caso Philip Morris Manufacturing & Technology Bologna S.p.A." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2022.

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Lo scopo di questo lavoro di tesi è quello di descrivere in maniera esaustiva un progetto svolto alla Philip Morris Manufacturing & Technology Bologna S.p.A., in particolare nelle aree esterne. Il lavoro, infatti, si concentra sulla razionalizzazione della mobilità veicolare esterna, analizzando le sue criticità sotto il punto di vista della sicurezza rilevate nell’ AS IS inziale, fornendo una soluzione pratica alla loss individuata, svolgendo un’analisi finale della situazione post progetto.

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Lunghi, Andrea. "Strumenti e metodi per il miglioramento delle performance: il pilastro TPM del Focus Improvement. Il caso Philip Morris Manufacturing & Technology Bologna S.p.A." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2016.

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Le peculiarità del contesto competitivo attuale richiedono alle aziende di muoversi con la massima velocità per rispondere il più rapidamente possibile al soddisfacimento delle richieste dei clienti. La ricerca di massima flessibilità non può prescindere dall’esigenza di mantenere alti livelli di efficienza produttiva e di tendere ad un continuo miglioramento dei flussi interni. L’elaborato ripercorre i passaggi fondamentali di un progetto di miglioramento delle performance di un impianto svolto nel primo semestre 2016 presso Philip Morris Manufacturing & Technology Bologna S.p.A. La metodologia utilizzata riprende strumenti, modelli e metodi dai principi alla base del Focus Improvement, primo pilastro del tempio della Total Productive Maintenance. Attraverso l’applicazione sistematica di tecniche tipiche del problem solving (ciclo di Deming) e di approcci analitici per la determinazione delle cause di guasto (curva di Pareto, Diagramma di Ishikawa), è stato possibile identificare i principali tipi di perdite (tempo, performance, difetti qualitativi) di una macchina industriale e mettere in atto gli interventi migliorativi necessari. L’analisi si conclude con la valutazione dei futuri sviluppi dello scenario, proponendo diverse alternative a seconda dell’abilità dell’organizzazione di sostenere i risultati raggiunti o addirittura di superarli.

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Rausch, Philip [Verfasser], Manfred [Gutachter] Krifka, Werner [Gutachter] Sommer, and Jeffrey S. [Gutachter] Morris. "Predicate-induced semantic prominence in online argument linking: experiments on affectedness and analytical tools / Philip Rausch ; Gutachter: Manfred Krifka, Werner Sommer, Jeffrey S. Morris." Berlin : Humboldt-Universität zu Berlin, 2018. http://d-nb.info/1184577145/34.

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Cacaci, Michele. "la gestione delle strategie manutentive e dei flussi informativi in una nuova azienda produttiva di heatstick il caso philip morris manufacturing & technology bologna s.p.a." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2017.

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La tesi tratta della gestione delle strategie manutentive e dei flussi informativi in una nuova azienda produttiva di heatstick. Partendo da una analisi generale sul panorama manutentivo odierno e futuro, si passa alla descrizione ed analisi del lavoro aziendale specificatamente svolto dal sottoscritto in quasi 6 mesi di tirocinio in Philip Morris Bologna.

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Stejskalová, Lenka. "Fundamentální analýza vybraných akcií." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224737.

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Diploma thesis deals with the determination of the intrinsic value of Philip Morris ČR a.s. shares using methods of fundamental stock analysis. The theoretical part is focused on clarifying the basic concepts and methods that relate to this issue and will be used in the processing of the following parts. The analytical part contains fundamental stock analysis compiled on macroeconomic, branch and corporate level. The proposal part focuses on the application of selected methods to quantify the intrinsic value of shares, including the subsequent recommendation for investors.

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Snížková, Žaneta. "Využití informací manažerského účetnictví pro systém ohodnocení zaměstnanců a jejich motivaci." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-360194.

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This diploma thesis focuses on Managerial Accounting and its tools and techniques. The main part of it would serve to review whether theoretical principles of Managerial Accounting are efficiently implemented and whether Key Performance Indicators are properly set to fulfil their essential functions to measure, motivate and manage achievement of performance goals. It further investigates Responsibility Accounting, Performance Management and how they influence and impact the reward system and the motivation of employees. This thesis would provide a general overview related to modern techniques such as Management Control Systems, which are nowadays popularly used to coordinate development of human resources, their motivation, assessment and other factors influencing performance. The practical part of this thesis includes analysis of the remuneration system in concrete company, namely Philip Morris ČR a.s. The last chapter also summarizes strengths and weaknesses of the current system and suggests improvements to influence performance and employees motivation more positively and how to prosper from the application of Managerial Accounting tools.

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Lam, Law-hak. "Constructions of black identity in the works of Toni Morrison and Caryl Phillips." Hong Kong : University of Hong Kong, 1999. http://sunzi.lib.hku.hk/hkuto/record.jsp?B21161434.

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Boide, Philipp [Verfasser], Holger [Akademischer Betreuer] Steinberg, and Axel [Gutachter] Karenberg. "Konzeptgeschichte des Morbus Wilson im deutschen Sprachraum / Philipp Boide ; Gutachter: Axel Karenberg ; Betreuer: Holger Steinberg." Leipzig : Universitätsbibliothek Leipzig, 2012. http://d-nb.info/1238021123/34.

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Feistel, Arne Philip [Verfasser], and Martin [Akademischer Betreuer] Oberringer. "Charakterisierung der Eigenschaften von Fibroblasten aus Morbus Dupuytren in Mono- und Co-Kultur / Arne Philip Feistel ; Betreuer: Martin Oberringer." Saarbrücken : Saarländische Universitäts- und Landesbibliothek, 2018. http://d-nb.info/1162496126/34.

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Teufel, Philipp [Verfasser], and Jürgen [Akademischer Betreuer] Honegger. "Tübinger Fragebogen zur Erfassung der Lebensqualität bei Morbus Cushing (Tübingen CD-25) / Philipp Teufel ; Betreuer: Jürgen Honegger." Tübingen : Universitätsbibliothek Tübingen, 2012. http://d-nb.info/1160601224/34.

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Lennartz, Jessica Christine [Verfasser], Bernd [Akademischer Betreuer] Bokemeyer, and Philip [Gutachter] Rosenstiel. "Klinische Wirksamkeit und Prognosekriterien einer Biologika-Therapie bei Morbus Crohn Patienten im "Real-World-Setting" / Jessica Christine Lennartz ; Gutachter: Philip Rosenstiel ; Betreuer: Bernd Bokemeyer." Kiel : Universitätsbibliothek Kiel, 2019. http://d-nb.info/1202976727/34.

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Müller, Ann-Kristin [Verfasser], Philipp [Gutachter] Albrecht, and Rainer [Gutachter] Guthoff. "Quantifizierung retinaler Neurodegeneration mittels optischer Kohärenztomographie bei Multipler Sklerose, Parkinson-Syndromen und Morbus Wilson / Ann-Kristin Müller ; Gutachter: Philipp Albrecht, Rainer Guthoff." Düsseldorf : Universitäts- und Landesbibliothek der Heinrich-Heine-Universität Düsseldorf, 2016. http://d-nb.info/1119300541/34.

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Leyen, Antje Philine van [Verfasser], and Jörg [Akademischer Betreuer] Flitsch. "Bedeutung der Sinus cavernosus Katheterisierung bei der Diagnostik des Morbus Cushing / Antje Philine van Leyen. Betreuer: Jörg Flitsch." Hamburg : Staats- und Universitätsbibliothek Hamburg, 2015. http://d-nb.info/1066898464/34.

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Doepner, Philipp Friedrich Wilhelm [Verfasser]. "Haploidente Stammzelltransplantation und anschließende Immuntherapie mit allogenen natürlichen Killerzellen zur Behandlung von AML, CML, MDS, ALL und Morbus Hodgkin / Philipp Friedrich Wilhelm Doepner." Berlin : Medizinische Fakultät Charité - Universitätsmedizin Berlin, 2010. http://d-nb.info/1024743616/34.

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Wike, Sofia. "The Denial of Motherhood in Beloved and Crossing the River : A Postcolonial Literary Study of How the Institution of Slavery Has Restricted Motherhood for Centuries." Thesis, Högskolan i Gävle, Engelska, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-23447.

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The aim of this essay is to explore motherhood in two postcolonial literary works by African American author Toni Morrison and British author Caryl Phillips, who was born in the Caribbean. The essay is based on Morrison’s award winning novel Beloved, which was published in 1987 and was inspired by the escaping African American slave Margareth Garner. It is set just after the American Civil War and the novels deals with the trauma of slavery from the perspective of Sethe, a slave who kills her own daughter to save her from slavery. The second novel on which this essay is based is Caryl Phillips’ novel Crossing the River, which was published 1993 and focused on the African diaspora from different perspectives. Crossing the River is a non-chronological narrative covering four different characters (three African American people and one white slave trader during the eighteenth century). This essay, however, only deals with the last of the four narratives depicting white British Joyce who mothers a child with African American soldier Travis. The hypothesis on which the essay is based is that the institution of American slavery has denied the female protagonists in the two novels, Sethe and Joyce, their maternal selves. The analysis revealed that both women suffer from racial domination, and race, or simply skin color, is what leads to the maternal loss of the two protagonists. Both authors depict the world of the colonizer and the colonized and they address the common pain and guilt shared by black as well as white people.

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Wan, Pauline Gail. "Female trauma and memory in constructions of black identity." Thesis, Hong Kong : University of Hong Kong, 1999. http://sunzi.lib.hku.hk/hkuto/record.jsp?B21510969.

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Seiß, Philipp [Verfasser]. "microRNA-155 und -146a: Expressionsanalyse in der Kolonmukosa von Morbus Crohn- und Colitis Ulzerosa-Patienten und Einfluss der Überexpression auf die Epithelbarriere im Zellkulturmodell / Philipp Seiß." Berlin : Medizinische Fakultät Charité - Universitätsmedizin Berlin, 2021. http://d-nb.info/1241539383/34.

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Karras, Philipp [Verfasser], Thomas Armin [Gutachter] Schildhauer, and H. [Gutachter] Amberger. "Retrospektive Analyse zur Untersuchung, ob der Morbus Bechterew ein Risikofaktor für die Entstehung heterotoper Ossifikationen bei querschnittsgelähmten Patienten ist / Philipp Karras ; Gutachter: Thomas Armin Schildhauer, H. Amberger ; Medizinische Fakultät." Bochum : Ruhr-Universität Bochum, 2019. http://d-nb.info/1187522481/34.

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Carraro, Elaine Cristina. "O Instituto Historico de Paris : elementos para uma pre-historia da sociologia." [s.n.], 2009. http://repositorio.unicamp.br/jspui/handle/REPOSIP/280861.

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Orientador: Renato Jose Pinto Ortiz
Tese (doutorado) - Universidade Estadual de Campinas, Instituto de Filosofia e Ciencias Humanas
Made available in DSpace on 2018-08-13T12:33:32Z (GMT). No. of bitstreams: 1 Carraro_ElaineCristina_D.pdf: 1613460 bytes, checksum: 3a1f11cfe05735fba6e29b1470941e23 (MD5) Previous issue date: 2009
Resumo: Esta pesquisa analisa a emergência do pensamento sociológico na França por meio da produção intelectual dos membros do Instituto Histórico de Paris (IHP), com o auxílio de documentos manuscritos e de publicações concernentes às atividades deste Instituto entre 1834, ano de sua criação, e 1850. O IHP, criado por Eugène de Monglave, pretendia estimular exclusivamente a pesquisa histórica, mas, de fato, seus estatutos e atividades indicam uma forte proximidade com a ciência social. Sustentamos que essa "aproximação sociológica" ocorreu por meio da escola bucheziana, liderada por Philippe Buchez, de origem saint-simoniana, que continuou fiel ao projeto de Saint-Simon, de constituir uma ciência social. Particularmente, o IHP empreendeu uma tentativa de definição da ciência social e promoveu a pesquisa sociológica por meio de discussões ocorridas nos Congressos Históricos anuais organizados pela sociedade. A análise das idéias debatidas no IHP, sobre a necessidade de reorganização moral da sociedade, a teoria das raças, o higienismo e as pesquisas estatísticas esclarecem algumas condições de surgimento, ambições e preocupações que caracterizaram o período pré-disciplinar da sociologia
Abstract: This research analyzes the sociological thought emergence in France through the intellectual production of Historical Institute of Paris (IHP) members, with support from manuscript documents and publications regarding this institute activities between 1834, its foundation year, and 1850. The IHP, founded by Eugène de Monglave, intended to exclusively stimulate historical research, but actually its statutes and activities indicate a strong closeness with social science. We support that this "sociological closeness" happened through the Buchezian school, leaded by Philippe Buchez, from a saint-simonian origin, who kept loyal to Saint-Simon's project of constituting a social science. Particularly, IHP undertook an attempt of social science definition and promoted sociologic research through discussions that happened at annual Historical Conferences organized by the society. The analysis of the ideas debated at IHP about the society moral re-organization demand, races theory, hygienism and statistic research elucidate some conditions of emerging, ambitions and concerns that featured sociology pre-disciplinary period
Doutorado
Doutor em Sociologia

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Cartaya, Jorge E. "Listening/Reading for Disremembered Voices: Additive Archival Representation and the Zong Massacre of 1781." FIU Digital Commons, 2017. http://digitalcommons.fiu.edu/etd/3187.

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This thesis grapples with questions surrounding representation, mourning, and responsibility in relation to two literary representations of the ZONG massacre of 1781. These texts are M. NourbeSe Philip’s ZONG! and Fred D’Aguiar’s FEEDING THE GHOSTS. The only extant archival document—a record of the insurance dispute which ensued as a consequence of the massacre—does not represent the drowned as victims, nor can it represent the magnitude of the atrocity. As such, this thesis posits that the archival gaps or silences from which the captives’ voices are missing become spaces of possibility for additive representation. This thesis also examines the role voice and sound play in these literary texts and the deconstructive-ethical philosophies of Jean-Luc Nancy and Jacques Derrida. This thesis argues that these texts invoke the sonic materiality of voice in the service of responding to the disremembered dead through mourning and acknowledgment.

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Rowe, Peter Anthony. "The roles of the cathedral in the modern English Church." Thesis, University of St Andrews, 2011. http://hdl.handle.net/10023/1859.

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A cathedral of the Church of England is the seat of the bishop and a centre of worship and mission. The history of this institution is followed from the English Reformation, which it survived, through to the Commonwealth, which it did not. Restored on the return of the monarchy, it then survived with little further trouble until the nineteenth century, when a lot of its income was diverted to the provision of churches and ministers for the populous urban and industrialised areas, which the Church could not fund in any other way. It was the subject of investigation by two Royal Commissions in the nineteenth century and three church-inspired commissions in the twentieth. These commissions stressed the links that should exist between cathedral, bishop and diocese, which the nineteenth century diocesan revival also encouraged, and suggested changes in instruments of governance to achieve this. Some proposals came to nothing, but others were brought into law. Unlike the Roman Catholic cathedral, the Anglican one never lost its autonomy. The religious situation in Britain today is considered in the light of some contemporary sociology and psychology, and it is recognised that the continued decline in the fortunes of the Church is tied up with the massive subjective turn which characterises contemporary culture. The cathedral has not shared the mistrust which faces the Church, and its various roles are discussed in the light of its continued hold on public affection. The conclusions reached are that, although the cathedral now has strong links with bishop and diocese, it should retain its independence within relationships of interdependence with them, to enable it to harness the popularity which it enjoys to remain a centre of worship, but primarily to concentrate on being a centre of mission. Appropriate ways of achieving that are discussed.

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Fonseca, Francisco Machado Pereira da. "Equity valuation : Philip Morris International." Master's thesis, 2020. http://hdl.handle.net/10400.14/29836.

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This dissertation illustrates the equity valuation of Philip Morris International (PMI), one of the world-leading companies operating in the tobacco industry, that is traded in the New York Stock Exchange. Regarding the valuation process, two techniques were executed. Starting with the main one, the DCF-model, projected a price per share of $88.9. On a complimentary basis, a relative valuation was executed to better understand the market perception regarding PMI’s value. These valuations were followed by sensitive analyses, with the purpose of stress-testing the assumptions behind the DCF-model. Lastly, the results were benchmarked with a PMI valuation executed by Barclays in December 2019.
Esta dissertação ilustra a avaliação da Philip Morris International, uma das líderes mundiais a operar na indústria tabaqueira, cotada na bolsa de Nova Iorque, nos Estados Unidos. Relativamente ao processo de avaliação, foram utilizados dois métodos. Começando pelo método principal, o Fluxos de Caixa Descontados projeta um preço por ação de $88,9. Como método complementar, foi aplicada uma avaliação relativa com o propósito de perceber melhor o valor que o mercado atribui à PMI. Após estas avaliações, realizou-se uma análise de sensibilidade onde os pressupostos considerados no Fluxo de Caixa Descontados, foram alvos de teste. Por fim, comparou-se os resultados obtidos com uma avaliação da PMI realizada pelo banco de investimento Barclays, em Dezembro de 2019.

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Santos, Luís Manuel Pecas dos. "Philip Morris International: equity valuation." Master's thesis, 2019. http://hdl.handle.net/10071/19139.

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The focus of this dissertation is on the equity valuation of Philip Morris International (PMI), Inc., the main publicly traded tobacco company. For that matter, the main goal of this paper is to determine how much PMI is worth and reach a fair price per share, which means to calculate how much the company worth given its assets and its position in the market. As the objective of the thesis is to value only the equity part, the valuation approach followed the free cash-flow to the equity method. Additionally, is also done an overview of the principal equity valuation approaches, along with other topics considered as essential in a valuation methodology process. Philip Morris International target share price is forecasted at 92$ and when compared with the price as of 31-Dec-18 of 66,76$, the last one is clearly undervalued.
O objetivo desta dissertação é a avaliação de capitais próprios da Philip Morris International (PMI), Inc., a principal empresa de tabaco cotada em bolsa. Nesse sentido, o principal objetivo desta tese é determinar quanto vale a PMI e calcular um preço justo por ação. Esta análise é muito importante para os acionistas e todos os possíveis investidores, pois o mercado está em constantes alterações, o que torna difícil avaliar corretamente calcular o valor correto. Visto que o objetivo da tese é avaliar o capital próprio, o método de avaliação utilizado foi o free cash-flow to the equity. Adicionalmente, é também feita uma análise geral acerca dos principais processos de avaliação, junto com outros tópicos considerados importantes num processo de metodologias de avaliação. O “share price” calculado para a Philip Morris International é de 92$ e quando comparado com o preço a 31-Dez-2018 de 66,76$, este último está claramente subvalorizado.

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Fonseca, Melissa Isabel Santos. "Philip Morris International, Inc. : equity valuation." Master's thesis, 2012. http://hdl.handle.net/10400.14/11672.

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This dissertation is focused on the equity valuation of Philip Morris International, Inc., the leading publicly traded tobacco company. In other words, the work done on this paper aims at determining how much the company is worth given its current assets and position in the market. Such analysis is of great importance for shareholders and potential investors, since the market is not always able to reflect the assets’ true value. Underlying this challenge is an overview of the main equity valuation methodologies and theories, along with other aspects considered as essential in a valuation process. In this context, three methodologies were considered suitable. However, the conclusions were more influenced by the adjusted present value methodology. Philip Morris Int’ is found to be undervalued with 28.32% upside potential, a BUY recommendation. Finally, the methodologies used and results obtained were contrasted to those of UBS Investment Bank, in their report published on April 19th 2012. For a more detailed overview of the dissertation main findings, read the executive summary on appendix O.

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