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Books on the topic 'Point of purchase (POP)'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

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1

Young, Rosemary. Consumer behaviour at the point-of-purchase: Is ambient POP an effective alternative to traditional POP in terms of inducing impulsive purchasing behaviour within the consumer?. LCP, 2000.

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2

Point of purchase design 2. PBC International, 1989.

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3

Menin, Ben. The power of point-of-purchase advertising. AMACOM, 1992.

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4

Kilian, Sven. Consumer Social Responsibility am Point of Purchase. Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-34235-7.

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5

Wansink, Brian. Point-of-purchase promotions that sell more units. Marketing Science Institute, 1997.

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6

Wansink, Brian. Point-of-purchase promotions that sell more units. Marketing Science Institute, 1997.

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7

Point of purchase: How shopping changed American culture. Routledge, 2004.

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8

Zukin, Sharon. Point of purchase: How shopping changed American culture. Routledge, 2003.

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9

Zukin, Sharon. Point of purchase: How shopping changed American culture. Routledge, 2004.

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10

Wansink, Brian. Point-of-purchase promotions that sell more units. Marketing Science Institute, 1997.

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11

Point of purchase design: The graphics of merchandise display. PBC International, 1985.

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12

National Automated Clearing House Association. Guide to implementing a point-of-purchase entry program. NACHA, 2000.

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13

Dickson, Peter R. Point-of-purchase behavior and price perceptions of supermarket shoppers. Marketing Science Institute, 1986.

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14

Kim, Deuksoo. The role of packaging design in point-of-purchase communications. De Montfort University, 2002.

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15

Dickson, Peter R. Point-of-purchase behavior and price perceptions of supermarket shoppers. Marketing Science Institute, 1986.

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16

Dickson, Peter R. Point-of-purchase behavior and price perceptions of supermarket shoppers. Marketing Science Institute, 1986.

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17

Stahlberg, Markus. Shopper marketing: How to increase purchase decisions at the point of sale. Kogan Page, 2010.

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18

Ville, Maila, ed. Shopper marketing: How to increase purchase decisions at the point of sale. Kogan Page, 2010.

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19

Shopper marketing: How to increase purchase decisions at the point of sale. 2nd ed. Kogan Page, 2012.

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20

Uniyal, Dwarika Prasad. Point of purchase communication: Role of information search, store benefit and shopping involvement. Indian Institute of Management, 2009.

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21

Seay, Davin, and Denise Jones. Life, love & other mysteries: Advice and inspiration from America's #1 Christian pop group. Pocket Books, 1996.

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22

Anthony, Campolo, ed. Adventures in missing the point: How the culture-controlled church neutered the Gospel. Youth Specialties, 2006.

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23

Anthony, Campolo, ed. Adventures in missing the point: How the culture-controlled church neutered the Gospel. EmergentYS, 2003.

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24

Reporting, Retail. Point of Purchase. McNally & Loftin Publishers, 1996.

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25

Point of Purchase. Collins Design, 2006.

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26

Group, Mintel International, ed. Point of purchase. Mintel International, 1996.

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27

Reporting, Retail. Point of Purchase. 6th ed. McNally & Loftin Publishers, 1999.

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28

Konikow, Robert B. Point Purchase Design. William Morrow & Company, 1987.

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29

Point of Purchase. Rockport Publishers, 1994.

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30

Zukin, Sharon. Point of Purchase. Routledge, 2018. http://dx.doi.org/10.4324/9781315656533.

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31

Limited, Mintel International Group, ed. Point of purchase. Mintel International Group Limited, 1996.

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32

Zukin, Sharon. Point of Purchase. Routledge, 2003.

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33

Serrats, Marta. Point of Purchase. Collins Design, 2006.

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34

International, PBC. 2 Point of Purchase. William Morrow & Company, 1989.

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35

Culoto, Giovanni. Shop as Purchase Point. Edizioni Lybra Immagine,Italy, 2001.

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36

(Editor), Paul Sigler, ed. Point of Purchase Design Annual 2 (Point of Purchase Design Annual). Visual Reference Publications, 1994.

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37

The Point of purchase survey. U.S. Dept. of Commerce, Bureau of the Census, 1986.

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38

United States. Bureau of the Census, ed. Flashcards: Point of purchase survey. U.S. Dept. of Commerce, Bureau of the Census, 1985.

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39

Great Point of Purchase Design. Rockport Pub, 1994.

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40

Point of purchase design annual. Retail Reporting Corporation, 1997.

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41

Point of Purchase Design Annual. Rockport Publishers,U.S., 1994.

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42

The Point of Purchase Advertising Institute and Retail Reporting Corp. Point of Purchase Design Annual, No. 6, Vol. 6 (Point of Purchase Design Annual). Visual Reference Publications, 1998.

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43

Point-Of-Purchase Design Annual: The 44th Merchandising Awards (Point of Purchase Design Annual). Watson-Guptill Publications, 2002.

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44

K-Pop Confidential (Point Paperbacks). Scholastic, Incorporated, 2020.

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45

Self study: Point of purchase survey. U.S. Dept. of Commerce, Bureau of the Census, 1985.

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46

Zadra, Dan. Little Miracles: Point-Of-Purchase Display. Compendium Inc, 1996.

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47

Point of Purchase Design Annual 4: The 38th Merchandising Awards (Point of Purchase Design Annual). Retail Reporting Bureau, 1996.

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48

Point of Purchase Design Annual Number 8. Visual Reference Publications, 2001.

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49

(Editor), Robert Liljenwall, and James Maskulka (Editor), eds. Marketing's Powerful Weapon: Point-Of-Purchase Advertising. Point-Of-Purchase Advertising International, 2001.

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50

Point of Purchase Design Annual No. 7. Visual Reference Publications, 2000.

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