Relevant bibliographies by topics / Porter’s five forces

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Porter’s five forces'

Author: Grafiati
Published: 4 June 2021
Last updated: 25 July 2025

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Journal articles on the topic "Porter’s five forces"

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Göral, Ramazan. "Competitive Analysis of the Hotel Industry in Konya by Using Porter’s Five Forces Model." European Journal of Economics and Business Studies 3, no. 1 (2015): 106. http://dx.doi.org/10.26417/ejes.v3i1.p106-115.

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One of the areas of industry in Konya which needs to be analyzed regarding effective factors on competition is hotel industry. Accordingly, the current research tries to analyze factors impacting on the industry using Porter's five forces model. According to this model, an industry is affected by five competitive forces and these forces determine the state of competitiveness and profitability of an industry. Porter’s model is based on the insight that a corporate strategy should meet the opportunities and threats in the organizations external environment. Especially, competitive strategy shoul
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Chen, Lifan. "Porter’s Five Forces: Coca-Cola Amatil." Frontiers in Sustainable Development 4, no. 11 (2024): 78–81. http://dx.doi.org/10.54691/x51y8j83.

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This report focuses on the competitive position of Coca-Cola Amatil in the Australian soft drink market. By using Porter's (1980) Five Forces as a model to evaluate the success of Coca-Cola Amatil, this report will analyse the success and shortcomings of its business. In terms of the power of suppliers, the power of buyers, and the threat of substitutes, Coca-Cola Amatil has managed to seize some opportunities and overcome some challenges, but there still exist problems such as the negative impact of packaging. It is recommended that Coca-Cola should satisfy buyers’ pluralism demand, build a s
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Nurlansa, Osiany, and Handaru Jati. "Analysis Porter’s Five forces Model on Airbnb." Elinvo (Electronics, Informatics, and Vocational Education) 1, no. 2 (2017): 84–96. http://dx.doi.org/10.21831/elinvo.v1i2.12457.

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This paper discusses about Airbnb. Airbnb is a company website that allows ordinary people to rent their residence as tourist accommodation. Anyone can rent rooms to suit their budget. The company established in 2008, and eight years later by a very rapid growth, the company reaches a turnover of millions of rooms per year. Airbnb analyzed using Porter's Five Forces Model. According to Porter, the competitive nature of the industry could be seen as a combination of top five strengths, namely Rivalry Among Existing Competitors, Threat of New Entrants, Threat of substitude Products or Services,
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Duke, Duncan. "Porter’s Five Forces and the Coffee Industry." Management Teaching Review 3, no. 3 (2017): 241–51. http://dx.doi.org/10.1177/2379298117726765.

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Kazi Obaidur Rahman, Achhia Khanam, Mehedi Hasan, et al. "Decoding U.S. Retail Dynamics: A Holistic Strategic Analysis Using PESTEL and Porter’s Five Forces Frameworks." Journal of Business and Management Studies 7, no. 2 (2025): 176–83. https://doi.org/10.32996/jbms.2025.7.2.12.

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The U.S. retail industry is undergoing rapid transformation driven by technological advancements, changing consumer behaviors, consumers preference & choice, regulatory shifts, and competitive pressures. It’s important for retailers to understand factors that may affect the business environment, its surroundings, socio-economic trends, competitiveness in the market for gaining strategic advantages. This article portrays a holistic approach analyzing the U.S. retail industry by integrating two recognized frameworks PESTEL analysis and Porter’s Five Forces. PESTEL analysis helps retailers to
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Meyer, Chris, and David Gordon Cohen. "Porter’s Five Forces in the Post-industrial Age." Academy of Management Proceedings 2018, no. 1 (2018): 16589. http://dx.doi.org/10.5465/ambpp.2018.16589abstract.

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Jacob, Wallace. "A Case Study on Porter’s Five Forces Model." ANVESHAK-International Journal of Management 10, no. 1 (2021): 126. http://dx.doi.org/10.15410/aijm/2021/v10i1/157532.

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Annisa Salsabila and Ribhan Ribhan. "Porter’s Five Forces and Competitive Advantage : A Study on Banana Chips MSMEs in Bandar Lampung." Green Inflation: International Journal of Management and Strategic Business Leadership 2, no. 1 (2025): 115–26. https://doi.org/10.61132/greeninflation.v2i1.204.

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Porter’s Five Forces, which include Supplier Bargaining Power, Threat of New Entrants, Intensity of Competitive Rivalry, and Buyer Bargaining Power, are crucial factors that companies must consider, as they can have a significant and negative impact on business operations. This approach enables companies to understand and map their strategic position within the industry. By analyzing these forces, MSMEs can identify external factors that either hinder or support their competitiveness. This study employs a quantitative descriptive research method using a survey in the form of a questionnaire. T
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Suhono, Endrick Fernando, and Charitas Fibriani. "Perencanaan Strategis Sistem Informasi Menggunakan Metode Porter’s Five Forces (Studi Kasus: CV. Bio Chitosan Indonesia)." Jutisi : Jurnal Ilmiah Teknik Informatika dan Sistem Informasi 12, no. 2 (2023): 838. https://doi.org/10.35889/jutisi.v12i2.1267.

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<p><em>Competitive strategy plays an important role in increasing the competitive ability of a company. CV Bio Chitosan Indonesia is a company engaged in providing natural fibers formed from shrimp shells or crab shells which have a molecular structure similar to cellulose. The purpose of this study is to improve the ability to compete between CV. Bio Chitosan Indonesia and other Chitosan providers. Porter's Five Forces method is used in this study to achieve this goal. After that, an analysis will be conducted based on the understanding of McFarlan Strategic Grid. The result of th
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Handojo, Rubi, Nanang Suryadi, Aris Hardiatno, and Bayu Rafisukmawan. "Analisa Porter’s Five Forces dalam Keberlangsungan Usaha Perusahaan Asuransi." Syntax Literate ; Jurnal Ilmiah Indonesia 9, no. 10 (2024): 5550–58. http://dx.doi.org/10.36418/syntax-literate.v9i10.16712.

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Penelitian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhi kinerja perusahaan asuransi di dunia menggunakan kerangka kerja Porter Five Forces. Metode yang digunakan adalah structured literature review, yang memungkinkan peneliti untuk mengidentifikasi, memilih, dan mengevaluasi literatur yang relevan secara sistematis dan transparan. Hasil penelitian menunjukkan bahwa model Porter Five Forces adalah alat yang efektif untuk menganalisis kekuatan kompetitif dalam industri asuransi. Temuan ini memberikan wawasan berharga bagi perusahaan asuransi untuk mengembangkan strategi yang
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Dissertations / Theses on the topic "Porter’s five forces"

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Andersson, Patrick, and Alexander Brewer. "Analysis of the Commercial Launch Industry : Determining Competitiveness using Porter’s Five Forces Framework." Thesis, Jönköping University, IHH, Nationalekonomi, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-52879.

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This thesis aims to analyze the rules of competition of the commercial launch industry between the years 2010-2020 to better understand the market and gain strategic insights for market share captivation or profitability. The industry is analyzed quantitively within the theoretical framework of Porter's five competitive forces. By the means of a Pooled OLS model, we conduct a regression analysis with five industry proxies that closely relate to Porter’s five forces to explain competition in the industry. The results provided us with enough evidence that quantitively applying Porter’s five forc
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Danemo, Jonathan. "How is AI influencing industry competition? : An exploration of online retailing using Porter’s Five Forces Framework." Thesis, KTH, Industriell Marknadsföring och Entreprenörskap, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-231170.

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This master thesis critically examines how new technology, AI, is influencing industry competition as viewed through the Porter’s Five Forces Framework for online retailers. It does this through a qualitative inquiry with seven expert interviews and a literature review focused on foundational papers, as well as more recent critiques of the Porter’s Five Forces Framework. Recent reports on the impact of AI is also examined. The thesis finds that several of Porter’s suggestions for the Five Framework are echoed by the interviewees, and the Forces appear to be relevant to consider for an online r
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Bojler, Therese, and Jeanette Björlin. "Entering the Swedish Management Consulting Industry : A qualitative study of what factors to consider when entering the Swedish management consulting industry." Thesis, Uppsala University, Department of Business Studies, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-89166.

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<p>The management consultancy, a 14 billion EUR industry in Europe, has become an attractive market in the last couple of years. The Swedish market is blooming with an economic growth of a staggering 20 % according to analysts at Konsultguiden. The attractiveness of the market has brought many foreign players into the field such as Celerant. Celerant is a UK-based company earning a total of $145 million in 2006 with about 650 employees around Europe and the USA. Their focus is mainly within operational management. A few years ago, Celerant decided to expand in to the Nordic region consisting o
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OZHOGINA, SOFYA, RIIKKA PELLONPÄÄ, and JEKATERINA ZOTOVA. "Approaching the green market : Swedish natural and organic cosmetic industry analysis." Thesis, Högskolan i Borås, Institutionen Handels- och IT-högskolan, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-17015.

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The research in natural &amp; organic cosmetics field is particularly scant, and especially in Sweden, no research has been done on the industry of natural &amp; organic cosmetics. In consideration of the global eco-trend and also in order to overcome this research gap, this current thesis is focused on studying Swedish natural &amp; organic cosmetics industry, which nowadays appears to be competitive and challenging as never before. Sweden is one of the most environmentally conscious countries where the consumption of cosmetics reached 15 billion SEK in 2011. There are number of companies and
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Srndovic, Aleksandra, and Jelena Gojkovic. "Bibehållning av konkurrenskraft i en digitaliserad marknad : En studie om hur digitala transformationer har påverkat kommunikationsstrategin inom detaljhandeln." Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-46299.

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Digitaliseringen har senaste åren påverkat företagsverksamhet, deras kommunikation med kunderna samt hantering av marknadsföringen. Bibehållning av konkurrenskraft inom detaljhandelns har blivit tuffare med allt bredare användning av Webb 2.0 samt sociala medier. Både kunderna och företag ser högt värde i relationer och direkt kommunikation. Marknadsföring men även strategier har gått från de traditionella formerna till allt mer digitaliserade. Denna studie kommer genom en fallspecifik undersökning av fyra företag inom detaljhandeln undersöka vilken kunskap samt åtgärder har dessa företag anvä
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Hjelte, Åsa, and Daniella Letica. "Yarn-forward production in a developing country : A case study conducted in Vietnam." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-11472.

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Purpose - The purpose of this paper is to identify the possibilities for a garment producing country, with high supplier and buyer dependency, to implement a yarn-forward value chain. Design/methodology/approach - This study analyzes existing literature along with collected data conducted through a field study in Vietnam. Primary data was collected through interviews with actors within the Vietnamese garment industry. Findings - What has been concluded through this case research is that monetary investments, relationships, and education of employees are dimensions that seem to be foundational
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Uhríková, Anna. "Strategie rozvoje podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-223918.

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The master´s thesis deals with the development strategy of the company. The thesis contains the characteristics of strategic management, analysis of external and internal environment of the company. The results of the analysis are summarized in the SWOT analysis, which is the basis for formulating recommendations. The main objective is the preparation of recommendations for the development of business strategy in the specific industry.
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Vítková, Karolína. "Návrh strategie expanze na zahraniční trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2020. http://www.nusl.cz/ntk/nusl-414499.

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The aim of the diploma thesis is to suggest a strategy for an expansion of the selected company on a foreign market. This company is based in Brno and it‘s core business is selling women‘s fashion. The thesis is divided into four parts. The first part concerns the main aspects of the problem, the aim of the thesis and the methods used in order to achieve it. The theoretical part introduces the basic theoretic concepts of the researched matter. This part is followed by a description of an external and internal environment. The last part of the thesis consists of some suggestions and proposed so
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Nordling, Kevin, and Felix Pilvinen. "Differentiering inom en växande marknad : En fallstudie om Vainu." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-447488.

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Denna studie förklarar hur differentiering kan uppnås genom att tillämpa Blue Ocean strategin och om strategin är hållbar i praktiken. Företaget som valts för denna fallstudie är Vainu. Denna studie analyserar teorin Blue Ocean Strategy skapad av Kim och Mauborgne (2005) och reflekterar kritiskt över denna teori genom Five Competitive Forces av Porter (2008). Det empiriska materialet som används i denna studie har samlats in genom intervjuer med anställda i olika positioner på det valda företaget. Efter en genomförd fallstudie har vi kommit fram till att Vainu använt Blue Ocean
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Nguyen, Viet Hung. "Expanze podniku na zahraniční trh." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2019. http://www.nusl.cz/ntk/nusl-399372.

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This diploma thesis is focused on formulation of a business plan for development of the company Jonckers Translation & Engineering, Ltd., which intends to open a new branch office in Ecuador. In this thesis the business proposal approach is applied. To accomplish the analytical part methods of external and internal environment analysis were used. The proposal is focused on formulation of a business plan.
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Books on the topic "Porter’s five forces"

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Timlon, Joachim, and Rimi Zakaria. Porter’s Five Forces. SAGE Publications, Inc., 2023. http://dx.doi.org/10.4135/9781071924174.

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Muriithi, Sammy G. Industry Analysis Using Porter’s Five Forces Model: Analyzing the Higher Education Industry. Edited by Bruce Alan Walters. SAGE Publications, Inc., 2024. http://dx.doi.org/10.4135/9781071961124.

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Hugelschaffer, Dave. One careless moment: A Porter Cassel mystery. Cormorant Books, 2008.

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Yau, Wai Yip. An application of Porter's five forces model: The effect of the internet on the telecommunications industry. UMIST, 1998.

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Strategic Foresight and Porter's Five Forces. GRIN Verlag GmbH, 2011.

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Czerwinski, Verena. Branche und Branchenattraktivität - Porters Five Forces. GRIN Verlag GmbH, 2010.

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Gleß, Eric. FIVE FORCES -BRANCHENSTRUKTURANALYSE NACH PORTER. GRIN Verlag GmbH, 2011.

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Walder, Johannes. Critical Evaluation of Michael Porter's Five Forces Framework. GRIN Verlag GmbH, 2013.

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Porter's Five Forces: Understand competitive forces and stay ahead of the competition. 50Minutes.com, 2015.

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Pereira, Alexandre Correia. Porter´s five forces: Branchen und Branchenattraktivität. GRIN Verlag GmbH, 2009.

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Book chapters on the topic "Porter’s five forces"

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Kaufmann, Traute. "Branchenstrukturanalyse (Porter’s Five Forces)." In Strategiewerkzeuge aus der Praxis. Springer Berlin Heidelberg, 2021. http://dx.doi.org/10.1007/978-3-662-63105-8_5.

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Kaufmann, Traute. "Branchenstrukturanalyse (Porter’s Five Forces)." In Strategiewerkzeuge aus der Praxis. Springer Berlin Heidelberg, 2025. https://doi.org/10.1007/978-3-662-69887-7_5.

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Maartens, Joachim, and Dietmar W. Hutmacher. "Porter’s Five Forces Analysis: Quo Vadis Immunotherapy Industry." In Novel Innovation Design for the Future of Health. Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-08191-0_31.

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Bosso, C. T., W. K. Senayah, and V. Biney-Aidoo. "Analysing the Competitiveness of Ghanaian Textile and Garment Industries Through Porter’s Five Forces Framework." In Sustainable Education and Development—Clean Energy. Springer Nature Switzerland, 2024. https://doi.org/10.1007/978-3-031-65357-5_2.

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Zhou, Mingyang. "Analysis of the Internet Industry Based on SWOT Model and Porter’s Five Forces Model—Taking Amazon as an Example." In Applied Economics and Policy Studies. Springer Nature Singapore, 2023. http://dx.doi.org/10.1007/978-981-19-7826-5_24.

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Ateljević, Jovo, Dženan Kulović, Filip Đoković, and Mirza Bavčić. "Environmental Analysis: Porter's Five Competitive Forces Concept." In Business Strategy and Competitive Advantage. Routledge, 2023. http://dx.doi.org/10.4324/9781003359173-4.

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Mukherjee, Indrajit. "Applying Porter’s Five Force Framework in Emerging Markets—Issues and Recommendations." In Strategic Marketing Issues in Emerging Markets. Springer Singapore, 2018. http://dx.doi.org/10.1007/978-981-10-6505-7_28.

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Dessain, Scott, and Scott E. Fishman. "Porter’s Five Forces and the Market for Angel Capital." In Preserving the Promise. Elsevier, 2017. http://dx.doi.org/10.1016/b978-0-12-809216-3.00007-5.

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Barney, Jay B., and Delwyn N. Clark. "Strategic factor markets and competitive advantage*." In Resource-Based Theory. Oxford University PressOxford, 2007. http://dx.doi.org/10.1093/oso/9780199277681.003.0002.

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Abstract Historically, strategic management scholars focused on competitive imperfections in product markets to explain persistent differences in firm performance (Porter 1980). This emphasis on product markets is quite reasonable since most economic logic suggests that when product markets are perfectly competitive, firms in these markets will earn a rate of return just large enough to cover their cost of capital (Foss and Knudsen 2003). Logically, it seems to follow that if product markets are competitively imperfect, then at least some firms in these markets will be able to earn superior le
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"Porter's Five Forces." In Strategic Decisions. Cambridge University Press, 2019. http://dx.doi.org/10.1017/9781108665797.015.

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Conference papers on the topic "Porter’s five forces"

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INDRARATHNE, P. K. G., K. A. T. O. RANADEWA, and V. G. SHANIKA. "IMPACT OF COMPETITIVE FORCES TO THE CONTRACTORS IN SRI LANKA: AN INDUSTRY ANALYSIS USING PORTER’S FIVE FORCES." In 13th International Research Conference - FARU 2020. Faculty of Architecture Research Unit (FARU), University of Moratuwa, 2020. http://dx.doi.org/10.31705/faru.2020.21.

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The nature of the business environment is very complex in the construction industry. Huge capital investment, supply chain management, resource scarcity and uncertainty create a multifaceted background along with impressive external environmental impacts. Thus, contracting organizations are highly influenced by the competitive nature of the construction industry. Hence identifying the impact of competitive forces to the contractors in Sri Lanka is identified as vital. Besides, Porter’s five competitive forces model is grounded to interpret the competition through external environment and it de
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Jussani, Ailton Conde, Andreas Heer, Ugo Ibusuki, and Carlos de Moura Côrtes. "Electric car and Porter’s five Forces: Marketing Positioning in the Automotive Industry." In 24th SAE Brasil International Congress and Display. SAE International, 2015. http://dx.doi.org/10.4271/2015-36-0486.

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Fadhlillah, Raihan Nur, and Alvanov Zpalanzani. "Business Opportunity for Wedding Photography in Bandung City using Porter’s Five Forces Analysis." In The International Conference on Business and Management Research (ICBMR 2020). Atlantis Press, 2020. http://dx.doi.org/10.2991/aebmr.k.201222.036.

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Yang, Xiao. "Research on Tesla’s Market—Based on Porter’s Five Forces and Ratio Analysis Model." In 2022 2nd International Conference on Enterprise Management and Economic Development (ICEMED 2022). Atlantis Press, 2022. http://dx.doi.org/10.2991/aebmr.k.220603.125.

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Lumbanraja, Prihatin, Ritha Dalimunthe, and Beby Hasibuan. "Application of Porter’s Five Forces to Improve Competitiveness: Case of Featured SMEs in Medan." In Proceedings of the 1st International Conference on Economics, Management, Accounting and Business, ICEMAB 2018, 8-9 October 2018, Medan, North Sumatra, Indonesia. EAI, 2019. http://dx.doi.org/10.4108/eai.8-10-2018.2288733.

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Peng, Yuan. "TikTok’s Business Model Innovation and Development - Porter’s Five Forces Model, Business Model Canvas and SWOT Analysis as Tools." In 1st International Symposium on Innovative Management and Economics (ISIME 2021). Atlantis Press, 2021. http://dx.doi.org/10.2991/aebmr.k.210803.066.

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Li, Zheng. "The Analysis of the Reasons for the Success of the Under Armour Brand Based on “SWOT” and Porter’s Five Forces." In 2022 7th International Conference on Social Sciences and Economic Development (ICSSED 2022). Atlantis Press, 2022. http://dx.doi.org/10.2991/aebmr.k.220405.111.

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Podarilova, Anastasia. "Application of Porter's five forces model to the company SRL "Dacia"." In Simpozion Ştiinţific al Tinerilor Cercetători. Ediţia a 22-a. Academy of Economic Studies, 2025. https://doi.org/10.53486/sstc2024.v2.85.

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This article focuses on analyzing Porter's Five Forces model as an essential tool in strategic management and business competitiveness analysis. Developed by Michael Porter in 1979, this model has remained a relevant and crucial analytical instrument for over half a century. The authors examine the applicability of the model in the modern context of the market economy, substantiating its significance in determining competitive factors and formulating strategic decisions. The aim of the study is to conduct an analysis of the key competitiveness parameters according to Porter's model and apply t
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Bendík, Dávid, and Anna Tomová. "Trhové stratégie v BA so zameraním na Spojené štáty americké." In Práce a štúdie. University of Žilina, 2024. http://dx.doi.org/10.26552/pas.z.2024.2.3.

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This paper discusses market strategies in business aviation with a focus on the United States. The first part of the paper is devoted to the definition, origins, and historical evolution of business aviation. It also includes an appraisal of the global significance of BA with an emphasis on Europe and the United States. The second part of the paper explains why it is beneficial to analyse market strategies in BA in the United States. Close attention is given to two highly important market strategies. The third, practical part of the paper provides essential data on the nineteen business airlin
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Kamel, Michael, and Roger Miller. "The Evolution of Games of Innovation in Regulated Complex Industries: The Case of Aviation Training." In ASME 2004 International Mechanical Engineering Congress and Exposition. ASMEDC, 2004. http://dx.doi.org/10.1115/imece2004-60541.

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The study of industrial games of innovation is often associated with dominant theories representing various generic forms of organizational design and dynamics. The dominant theories in this area were traditionally Schumpeter’s destructive innovation, Porter’s five-force competitive analysis and Nalebuff’s value net. Other frameworks for analyzing industrial behavior include game theory and its derivative innovation games theory. For regulated high-technology industries, theoretical frameworks that do not account for interfirm coordination are often insufficient to understand or predict the in
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Reports on the topic "Porter’s five forces"

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ตันละมัย, อุทัย, วันเพ็ญ กฤตผล, พสุ เดชะรินทร์, พันธุมดี เกตะวันดี та ศันธยา กิตติโกวิท. การรวมและการกระจายแนวคิดของการตัดสินใจเชิงกลยุทธ์ในธุรกิจโรงพยาบาลและโรงแรม. จุฬาลงกรณ์มหาวิทยาลัย, 2005. https://doi.org/10.58837/chula.res.2005.15.

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ชุดโครงการวิจัยประกอบด้วยโครงการย่อยสี่โครงการ โดยสามโครงการย่อยแรกจะศึกษาความเป็นไปได้ของกลยุทธ์ธุรกิจการรวมและการกระจายธุรกิจโรงพยาบาลและโรงแรม และความสัมพันธ์กับตัวชี้วัดผลการดำเนินงานองค์กร ความสอดคล้องของระบบสารสนเทศองค์กร อิทธิพลของระบบการกำกับดูแลที่ดี ระบบการตรวจสอบภายใน และระบบประเมินเทียบเคียง ซึ่งในภาพรวมเป็นระบบต่างๆ ที่สร้างความเชื่อมั่นแก่องค์กร และอีกหนึ่งโครงการย่อยจะมุ่งศึกษากลยุทธ์การพัฒนาการจัดการท่องเที่ยวในเชิงสุขภาพสำหรับธุรกิจโรงแรม ซึ่งผลจากการศึกษาเป็นประโยชน์ต่อวงการวิชาการ และหน่วยงานต่างที่เกี่ยวข้องกับธุรกิจบริหาร ทั้งภาครัฐ ภาคเอกชน และสมาคมวิชาชีพ กลยุทธ์ทางธุรกิ
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2

The Competitive Advantage of Nations: A Successful Experience, Realigning the Strategy to Transform the Economic and Social Development of the Basque Country. Universidad de Deusto, 2015. http://dx.doi.org/10.18543/xiqr3861.

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Why do the new economy and welfare societies recommend a new station on the long journey towards competitiveness initiated within the framework of “The Competitive Advantage of Nations”, published as long as 25 years ago? A little more than twenty-five years ago, the Basque Country decided to equip itself with its own development strategy, undertaking to meet the challenge of designing its own future. The Basque Country aspired to give itself the maximum degree of self-government as a nation without a State, following its release from a long dictatorship which had plunged it into autarchy and
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