Dissertations / Theses on the topic 'Porter's Value Chain'

The present thesis focuses on a competitive strategy draft for the purposes of a small business. The thesis is divided into three main parts. The first part comprises theoretical assumptions, by the means of which the current state of the business, under external as well as internal circumstances, is analyzed in the second part. The last part is aimed at setting goals and the strategy aimed at reaching them.

The main goal of this thesis is to define factors, based on external and internal analysis, which affect potential success of actual manufacturing concern and design strategical recommendations, which offer evaluation and possibilities of future development to the company management. This thesis is divided into three parts – theoretical part, analytical part and project part. Basic terms, used methods and analyses of external and internal influences are described in the theoretical part. These methods are applied on the actual manufacturing concern in the analytical part. Suggested alternative solutions are described in the project part. The most suitable alternative is defined in the closure.

This thesis deals with financial analysis and benchmarking for construction company Pozemní stavby Jihlava, spol. s.r.o. The first part summarizes the theoretical basis of benchmarking. In the next part –practical part contains an analysis of the current situation of the company and other construction companies, are included financial analysis, Porter's value chain and SWOT analysis. Based on the observed data are proposing measures and to imporivng and specific recommendations for evaluating enterprise.

The aim of the thesis focuses on the design of competitive strategy for the company AGRALL agricultural technology and to implement business based on the traditions of primary and secondary sectors of the Czech economy such as agriculture and engineering. Identification of appropriate strategies, namely the drafting of projects based on competitive analysis of several internal and external environment.

The diploma thesis aims at analyzing Miss Claire Ltd., a distributor of perfumes and cosmetic goods. The situation of external and internal environment is described based on Porter Value Chain, indicators of financial analysis, PESTE and SWOT matrix. GE model and BCG matrix serve as complementary tools. All suggested strategies fulfill SMART criteria as well as strategic goal of Miss Claire Ltd, which is achievement of profitability and stabilization of market position.

This Master’s thesis analyses the current status of the small selling company, which sells sport articles. The thesis investigates impact extenrnal environment on the firm and also analyse internal environment. It defines strategic targets, contains propsal of competitive strategy of the company and its time implementation.

Inledning: En distributionskedja fungerar genom att förädla en råvara till färdig produkt genom råvaruleverantörer, producenter, leverantörer, återförsäljare och konsumenter. I den klassiska distributionskedjan är det i regel leverantörerna som hanterar den slutgiltliga förpackningen och står för det varumärke konsumenten ser i butik. Denna marknad har under senare tid upplevt en stor förändring i form av återförsäljarnas egna märkesvaror (EMV). Dessa varor är tillverkade för att vara så lika marknadsledaren som möjligt och står ofta dessutom direkt bredvid dem i butikshyllan. I regel kostar de lite mindre men upplevs ha liknande värde och kvalitet. Marknadsandelarna för dessa egna märkesvaror har de senaste åren ökat stort och förväntas öka ännu mer. Återförsäljarna tillverkar inte dessa egna märkesvaror själva - de produceras av leverantörerna. Då denna marknad är mättad förlorar leverantörerna marknadsandelar då dessa produkter tar plats på marknaden. Denna studie vill gå till botten med hur leverantörerna hanterar denna trend för att fortsätta vara lönsamma och vara en del av distributionskedjan. Syfte: Studien syftar till att utforska leverantörers möjligheter, risker och strategiska beslut i hänseende till en organisations plats och styrka i distributionskedjan. Metod: Detta är en kvalitativ studie som utgår från leverantörens perspektiv. Empirin har samlats in genom semistrukturerade intervjuer med nyckelpersoner hos leverantörsorganisationer som är engagerade i EMV-produktion. Slutsats: EMV erbjuder leverantörerna många möjligheter till tillväxt och utökad konkurrensstyrka, men till en sämre marginal och kostnadsstruktur vilket kan ha förödande konsekvenser. EMV utmanar den klassiska synen på distributionskedjan och konkurrensstrategier.
Introduction: A classic distribution chain consists of a raw material supplier, manufacturer, wholesaler, retailer and consumer. In this chain it's usually the manufacturers that delivers the branded product which ends up in the store shelf. This market has in recent times had a great change in the form of the retailers own brands (PL). These products are made to be similar to the market leader, and they are often placed right next to them on the store shelf. As a rule they have a slightly lower price but the similar quality. These products have risen in popularity and they are expected to rise even more. The retailers however do not manufacture their own products - that is the manufacturer's job. Considering the market is completely mature, this implicates that whenever a new product enters, it does this on the cost of someone else. This study wants to examine how the manufacturers work to keep their place in the distribution chain. Purpose: The purpose of this study is to explore the manufacturer's opportunities, risks and strategic possibilities regarding their place in the distribution chain. Methodology: This is a qualitative study from the suppliers perspective. The data is collected through semi-structured interviews with key personalities from within the organizations who are engaged with private label production. Conclusions: EMV offer the manufacturers many possibilities for growth and strength, but at the cost of lower margins. PL challenges the classic view of the distribution chain and strategies of competition.

This diploma thesis deals with proposals and measures aimed at enhancement of the competitiveness of the company Italská dlažba, which is engaged in import and subsequent sale of Italian pavement and tiles. The final proposals are underpinned by the results of the processed analyses, which are based on theoretical knowledge.

Diplomová práca podáva komplexné a kritické zhodnotenie chodu spoločnosti Lesy Mesta Levoča, spol. s r.o. Analýza sa zameriava na firemnú stratégiu , konkurenčné postavenie spoločnosti a jej finančné zdravie. Finančná analýza je založená na štvrťročných účtovných výkazoch v období rokov 2004 až 2010. Na základe výsledkov analýz práca podáva návrhy a odporúčania, ktoré by mohli viesť k lepšiemu postaveniu spoločnosti v budúcnosti.

This thesis handles the economic strategy of the firm HATLE-UNIKLEMP. Used methods are PESTLE analysis, Porter's five forces model, SWOT analysis, value chain analysis, and most used method is the financial analysis, in which indicators are applied to absolute indicators and financial ratios of profitability,liquidity, activity and debt. The thesis aims to find solutions to the poor economic situation of analyzed firm and to set a strategy, to ensure a positive future business development.

BACKGROUND: Globally, 80% of children with cancer live in low- and middle-income countries (LMIC) and 20% or less are expected to survive. Research demonstrates a gap on recording experiences of planners who have successfully established a pediatric cancer unit (PCU), lack of studies on systematic, evidence-based planning of a PCU, and absence of an actionable, practical framework that guides planners. OBJECTIVES: This qualitative study used a case study approach to examine the key elements in the planning process of effectively establishing a new PCU and identify the challenges that need to be addressed. METHODS: Porter’s Value Chain Model served as the theoretical framework to guide the research agenda. Semi-structured in-depth interviews were conducted in 2017 with a purposive sample of 35 key informants reflecting experiences from 30 countries. An interview guide was developed and recruitment continued until saturation. Participants included physicians, nurses, architects, administrators, consultants, and academicians. Data were also employed from three other sources: document review, observation, and pre-dissertation findings. Interviews were recorded, transcribed using REV, and analyzed using NVIVO. Data were analyzed using a thematic analysis and principles of grounded theory method were applied in the interview guide design and analysis. RESULTS: Respondents reported nine strategic elements essential in the process: leadership, mission, planning principles, organizational structure, situation analysis, medical model, financing, stakeholders, and international partnerships. Corruption, distrustful culture, ineffective communication, and lack of data were cited as key barriers. DISCUSSION: Documenting best practices and implementing a data-driven, systems-based planning is essential in advancing local PCU management know-how in LMIC. The modified Porter’s Value Model showed promise as a generalizable model for future public health practitioners and created a framework for systems-based, multidisciplinary approach in strategic planning.
2020-06-30T00:00:00Z

碩士
東海大學
管理碩士學程在職進修專班
92
The production outcome of Taiwan food industry has long ranked forth or fifth among manufacturing industries. To understand the Taiwan food industry and shape favorable industry environments will help upgrade nation’s competitiveness. In addition, the competitions among enterprises vary in different industries due to different value chain activities, so that the differences in value chain activities form important origins for competitive advantages. After joining WTO and to face the impact of globalization, the domestic-demand oriented Taiwan food industry encounters heavy pressure. Besides, in order to compete with international enterprises, the Taiwan food enterprises strive very hard to upgrade their competitiveness. To upgrade the competitiveness of Taiwan food industry and food enterprises become very important for surviving and everlasting development. So the goals of this thesis are: (1) To discuss the competitiveness of the Taiwan food industry using Michael Porter’s “Diamond System”. (2) To discuss the competitiveness of Taiwan food enterprises using Michael Porter’s “Value Chain Model”. Based on Michael Porter’s “Diamond System”, the food manufacturers should transform from relying on poor factor conditions such as lack of raw material and multi-aspects of human resource and higher raw material cost to more sophisticated advantages. Each of the demand conditions should mutually interact with others to strengthen functions and form favorably competitive markets that would stimulate food enterprises to innovate and upgrade. The food industry should establish mutual relationship with peripheral industries to regain competitiveness, while the most important competitive advantage of Taiwan food industry relies on mutual cooperation between food industry and distribution industry. The food enterprises should plan and develop long-term strategies to face competitions so that original equipment manufacturer (OEM), strategic alliance, international division of labor and integration will play important roles. Most of the food enterprises are small to medium in size and it is a trend that food enterprises develop into large enterprises. Food enterprises should adjust and innovate organizational structures to upgrade competitiveness. Domestic competitions are hidden stimulating forces elevating competitiveness and the competitions of food industry have been transforming from export, production oriented to domestic-demand and marketing oriented, in addition, the competitions focus on innovation, differentiation and the implementation of strategies. According to Michael Porter’s “Value Chain Model”: The food enterprises adopt allied purchasing, allying and integrating with suppliers and establishing raw material supply system to elevate the competivitiness The first consideration of elevating transportation competitiveness is to reduce transportation cost. The methods of elevating warehousing/logistic management are centralized management, establishing automatic warehousing system and warehouse information system and piling up raw material upwards. The production activities tend to be market segmentation/domestic unique, high value added and convenient/fast foods, meanwhile, to elevate sanitary, safety and quality of foods, and the government to assist food enterprises in establishing core competence are methods of upgrading competitiveness. The food enterprises should be collaborated with packaging suppliers and food packaging tends to develop toward differentiation, uniqueness and environmental-protection oriented. Combining distribution logistics with integrating information system in establishing a complete and electronic supply chain and developing low temperature logistics are important methods of elevating competitiveness. Food enterprises utilize information technology and Internet to achieve preciseness and quick response, meanwhile they also develop electronic commerce strengthening ordering process. The processes of “commodity as the core of product design” are able to elevate the design ability for food enterprises. When setting the price, to create added value and achieve the most valuable benefit for enterprises be taken into consideration so that combining innovative management concept with breakthrough pricing will do it. Besides strengthening retailing outfits, food enterprises also establish logistics system to increase competitive advantage. The effect of TV commercial is not as good as it used to be, promotion activities should be new and innovative to achieve real effect. Due to the changing of the global competition environments, evolving of the management methods and technique developments, the methods of elevating purchasing power include electronic procurement, adopting the model of combining information technology and global logistic, scattering risks and attending food exhibitions worldwide. The food enterprises focus on information/electronic and biologic techniques, besides, they strengthen marketing research/market survey ability. The human resource management focuses on establishing basic engineering and human resource development. Finally, the food enterprises endeavor in infrastructure to match the government policies such as establishing logistics system, supply chain and information system.

The purpose of thesis is to formulate, based on an analysis of the activities taken by the operations and strategic management, measures to improve strategic-operational collaboration and raise the quality of strategic decision making in a selected business company. To accomplish the set objective, internal and external environments in which the company competes have been identified using PESTL analysis, Porter five forces analysis, Value Chain Analysis and Financial Analysis. Based on these analyses, the strengths and weaknesses, important opportunities and threats within the company have been determined. SWOT analysis and Fuller's Triangle Method have been applied to assess the internal capabilities, limitations and chances of the organization in the business environment. The completed analyses have been assessed and used to create proposals and recommendations for developing strategic decision making in the investigated company.

This study examines the social enterprise Fairafric which generates social impact in the chocolate industry by shifting chocolate production to Africa. The two central questions of the present analysis are how the entrepreneurial structure of Fairafric contributes to Fairafric’s success regarding social impact in the chocolate industry and commercial success on the chocolate market and how Fairafric acquires competitive advantages on the chocolate market. At first, a literature review on social enterprises and entrepreneurial structures, an overview of the global chocolate industry’s value chain, and a presentation of Fairafric are provided as factual basis. The first part of the analysis focuses on how Fairafrics entrepreneurial structure contributes to Fairafric’s social and commercial success. For that purpose the social entrepreneurship process framework of Lumpkin et al. (2013) is applied. The second part of the analysis focuses on how the business strategy of Fairafric enables Fairafric to acquire competitive advantages on the chocolate retail market. For this purpose, the differentiation strategy analysis framework of Michael Porter is applied to Fairafric’s business strategy. The results of the analysis show that Fairafric has a strong entrepreneurial orientation that positively affects Fairafric’s social impact and business performance. Furthermore, the analysis shows that Fairafric has acquired significant competitive advantages because of a strong market differentiation of the brand, brand purpose, the products and the communication. On a general level, the thesis shows how entrepreneurial tools are suitable and effective in order to achieve social impact.
Este estudo examina a empresa social Fairafric que gera impacto social na indústria de chocolate através da deslocação da sua produção de chocolate para África. As duas questões centrais da análise são como a estrutura empresarial da Fairafric contribui para o seu sucesso em relação ao impacto social na indústria do chocolate e ao sucesso comercial no mercado de chocolate e como a Fairafric adquire vantagens competitivas neste mercado. No início apresenta-se uma revisão da literatura sobre empresas sociais e estruturas empresariais, uma visão geral da cadeia de valor da indústria global de chocolate e da Fairafric. A primeira parte da análise enfoca como a estrutura empresarial da Fairafric contribuiu para o seu sucesso social e comercial. Para esse fim, aplica-se a estrutura do processo de empreendedorismo social de Lumpkin et al. (2013). A segunda parte da análise concentra-se em como a estratégia empresarial de Fairafric lhe permite adquirir vantagens competitivas no mercado retalhista de chocolate. A este respeito, a estrutura de análise da estratégia de diferenciação de Michael Porter é aplicada na estratégia de negócios da Fairafric. Os resultados da análise mostram que a Fairafric tem uma forte orientação empresarial que afecta positivamente o impacto social e o desempenho empresarial de Fairafric. Além disso, a análise mostra que a Fairafric adquiriu vantagens competitivas significativas devido a uma forte diferenciação de mercado da marca, do propósito da marca, dos produtos e da comunicação. A tese mostra como as ferramentas empresariais são adequadas e eficazes para alcançar o impacto social.