Relevant bibliographies by topics / Positive Emotionand Impulse Buying

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Book chapters
  4. Conference papers

Academic literature on the topic 'Positive Emotionand Impulse Buying'

Author: Grafiati
Published: 4 June 2025
Last updated: 1 August 2025

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Journal articles on the topic "Positive Emotionand Impulse Buying"

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Winarto, Bara Kusuma Yanda, and Islamiyah Dinatul. "The Analysis of Store Atmosphere and Shopping Lifestyle Effects In Rubylicious Consumer." American Based Research Journal 9, no. 11 (2020): 18–23. https://doi.org/10.5281/zenodo.4305660.

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<em>Fashion industry is the growth business industry, Rubylicious store is one of this type industry that provides the best quality and creative value by creating the upto date fashion products. The subject of the researchis 140 Rubylicious consumers who made unplanned-purchases. Data collection is questionnaires that applies Structural Equation Modelling (SEM). The data is analyzed by using IBMSPSS AMOS 21 for Windows. Theresults conclude that store atmosphere has positive and significant effects on Positive Emotion, and positive emotion has positive and significant effect on impulse buying,
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Indrawan, I. Made Agus, and Ida Bagus Sudiksa. "PENGARUH STORE ENVIRONMENT TERHADAP RESPON EMOSI POSITIF DAN IMPULSE BUYING YANG DIMODERASI SITUATIONAL FACTOR." E-Jurnal Manajemen Universitas Udayana 8, no. 4 (2019): 2071. http://dx.doi.org/10.24843/ejmunud.2019.v08.i04.p07.

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The purpose of this study is to identify factors that significantly affect unplanned impulse buying or buying, namely store environment factors, positive emotional responses, and situational factors. Research samples were 90 respondents (consumers) of Ramayana Mall Denpasar. Methods of data collection carried out through questionnaires and analysis techniques used are simple linear regression and Moderated Regression Analysis (MRA). Based on the results of the analysis found that store environment has a positive and significant influence on positive emotional response, positive emotional respo
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Lestari, Intan Sri, Supriyono, and Reiga Ritomiea Ariescy. "Positive Emotional Attachment Influences Hedonic Shopping Motivation and Celebrity Endorsement on Impulse Purchase of Fashion Products on E-commerce in Java Island." Indonesian Journal of Business Analytics 3, no. 4 (2023): 1223–34. http://dx.doi.org/10.55927/ijba.v3i4.5223.

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Many factors can lead to impulsive buying actions. This study aims to analyze the effect of hedonic shopping motivation and celebrity endorsement on impulse buying with positive emotional attachment.This study uses primary data obtained from respondents' answers, namely consumers of fashion products in e-commerce on the island of Java. All existing respondents are stratified based on the region which includes: Banten, DKI Jakarta, D.I.Yogyakrta, West Java, Central Java, East Java. To fulfill the research objectives, the hypothesis was tested with SEM PLS. From the SEM PLS test, it can be concl
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Jung Chang, Hyo, Ruoh-Nan Yan, and Molly Eckman. "Moderating effects of situational characteristics on impulse buying." International Journal of Retail & Distribution Management 42, no. 4 (2014): 298–314. http://dx.doi.org/10.1108/ijrdm-04-2013-0074.

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Purpose – Guided by the Stimulus-Organism-Response (S-O-R) model, this study aimed to investigate direct and indirect effects of apparel store environmental characteristics and consumers' positive emotional responses to the environment on impulse buying behavior. Also, this study sought to examine how situational variables interact with consumers' positive emotional responses in influencing impulse buying behavior. Design/methodology/approach – Survey data were collected using a store intercept method from 118 female consumers of an outdoor retail store in the western region of the USA. Findin
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Pranoto, Hadi, Andarwati Andarwati, and Sunaryo Sunaryo. "THE EFFECT OF MONEY AVAILABILITY, TIME AVAILABILITY AND PROMOTION OF IMPULSE PURCHASE BEHAVIOR OF CHOCOLATE SNACK PRODUCTS THROUGH POSITIVE EMOTIONS." JURNAL APLIKASI MANAJEMEN 19, no. 4 (2021): 725–37. http://dx.doi.org/10.21776/ub.jam.2021.019.04.03.

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This study examines and analyzes the influence of money available, time availability, and the promotion of impulse purchases through positive emotions as a mediating variable on chocolate snack products. This research is quantitative research conducted in Hypermart Malang Town Square (Matos), Giant Hypermarket Malang Olympic Garden (MOG), Giant Ekstra Sawojajar, and Giant Ekstra Kebonagung. The population studied were consumers who bought chocolate snack products on impulse purchases. The sample used 190 respondents. Data collection techniques using questionnaires, interviews, and literature r
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Putu Yuan Barananda. "The Role of Positive Emotion in Mediating the Influence of Store Atmosphere on Impulse Buying (A Study on Customers of Uniqlo Outlet at Mall Bali Galeria)." International Journal of Economics, Management and Accounting 2, no. 1 (2024): 234–53. https://doi.org/10.61132/ijema.v2i1.421.

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The industry in Indonesia has experienced significant development both online and offline, including the fashion industry, which has also undergone rapid growth. This development inevitably alters consumer behavior toward products in the market. One consumer behavior that requires attention is impulse buying, which refers to unplanned purchases. Impulse buying occurs due to emotional factors, which are also influenced by the store atmosphere, prompting spontaneous purchases. This study aims to examine and analyze the role of positive emotion in mediating the relationship between store atmosphe
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Herniati, Nanda Putri. "Uncovering Gen Z Indonesia's Impulse Shopping Behaviour on E- Commerce Tiktok Shop." Manager Review 7, no. 1 (2025): 31–62. https://doi.org/10.33369/tmr.v7i1.41292.

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This study aims to investigate how impulse buying is influenced by time pressure, live shopping and emotional intelligence, and to examine the role of perceived value as a mediator. The purposive sampling technique was applied to a total of 450 Generation Z consumers on TikTok Shop Indonesia as respondents who had made or were making purchases through live shopping. Data processing was conducted using SEM-PLS. The results of the structural equation modeling indicate that by time pressure, live shopping, emotional intellegence and perceived value have a positive and significant effect on impuls
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Fasyni, Awisal, Astra Prima Budiarti, and Rizki Sri Lasmini. "FAKTOR-FAKTOR YANG MEMPENGARUHI ONLINE IMPULS BUYING." Jurnal Ekonomi Bisnis dan Kewirausahaan 10, no. 2 (2021): 175. http://dx.doi.org/10.26418/jebik.v10i2.47796.

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ABSTRACTThis study aims to analyze the factors that influence online impulse buying. The population in this study are people who have shopped impulsively at various e-stores in Indonesia such as Shopee, Lazada, Bukalapak and Tokopedia. The research sample size is 325 respondents. Data was collected by distributing questionnaires through social media and analyzed using Partial Least Square (PLS) with SmartPLS software. The results show that flow state, product affect and social interaction have a positive influence on online impulse buying so that the pleasure felt by consumers when browsing e-
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Maqsood, Khadija, and Iqbal Javed. "Impulse Buying, Consumer’s Satisfaction and Brand Loyalty." Journal of Economic Impact 1, no. 2 (2019): 40–47. http://dx.doi.org/10.52223/jei0102192.

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Impulse buying is unplanned or spontaneous purchasing which could be negative for consumers and sellers at the same time. Recent literature showed great importance of impulse buying and many studies conducted about the factors which lead to attract the consumer through their impulsive behavior. During the current study underhand the focus was only on the consumers who purchase goods and services due to their impulsive behavior. The hypothesis of the study was that the impulse purchase is negative for both consumers and retailers. The study was conducted in Sargodha district of Punjab province.
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Wahib, Moh. "THE INFLUENCE OF POSITIVE EMOTION AND SALES PROMOTION ON IMPULSE BUYING IN SHOPEE CONSUMERS IN PONDOK GEDE DISTRICT." JOURNAL OF HUMANITIES SOCIAL SCIENCES AND BUSINESS (JHSSB) 3, no. 3 (2024): 678–84. https://doi.org/10.55047/jhssb.v3i3.1142.

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The rise of e-commerce in Indonesia has transformed consumer behavior, leading to a growing preference for online shopping. Shopee, a unique e-commerce platform, is experiencing rapid growth in the country, sparking an increase in impulse buying. Factors such as positive emotions and sales promotions are believed to drive impulse purchases. This study employs quantitative research methods to explore these phenomena. By surveying 100 respondents, it was found that positive emotions do not impact impulse buying among Shopee users in Pondok Gede District. However, sales promotions have a signific
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Dissertations / Theses on the topic "Positive Emotionand Impulse Buying"

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Bjuhr, Beatrice, and My Tra Pham. "The impact of ad, personal, and situational characteristics on positive affect and felt urge to buy impulsively. A quantitative study in the Facebook context." Thesis, Umeå universitet, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-105908.

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Social media has grown in importance as an advertising communication tool, and companies take advantages of this by using social media marketing to meet their marketing objectives. The research context in this study is chosen to be the social media Facebook, mainly since it is the biggest and most used social media in Sweden but also since Facebook offers companies many different commercial options. We detected a research gap, since there is a lack of theory on Facebook’s customized advertisements on a more specific context that is felt urge to buy impulsively. We could also identify a resear
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Book chapters on the topic "Positive Emotionand Impulse Buying"

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Nurcholis, Lutfi, and Nailus Sa’adah. "E-Impulse Buying Improvement with Product Knowledge, Shopping Lifestyle, and Positive Emotion." In Complex, Intelligent and Software Intensive Systems. Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-08812-4_30.

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Silalahi, Ira Valentina, Ratih Hurriyati, and Bambang Widjajanta. "Encourage Impulse Buying on E-commerce: Using Positive Emotion and Price Discount to Tapping into Shoppers Desires." In Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022). Atlantis Press International BV, 2023. http://dx.doi.org/10.2991/978-94-6463-234-7_88.

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Azid, Raka Malik, and Vivin Maharani Ekowati. "Positive Emotion in Muslim Fashion Mediating the Impact of Islamic Promotion and Hedonic Motivation on Impulse Buying." In Advances in Social Science, Education and Humanities Research. Atlantis Press SARL, 2023. http://dx.doi.org/10.2991/978-2-38476-002-2_54.

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Aprilia, R. S., Indrawati, and I. Rachmawati. "The effect of hedonic shopping motivation and sales promotion on impulse buying through positive emotion as intervening variables on the marketplace shopee." In Sustainable Future: Trends, Strategies and Development. Routledge, 2022. http://dx.doi.org/10.1201/9781003335832-7.

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Dhewi, Titis Shinta, and Jihan Salsabila Karolita. "How Does Positive Emotion Mediate the Effect of the Store Environment on Impulse Buying?: A Case of Modern Retail in Malang Indonesia." In Proceedings of the BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2022). Atlantis Press International BV, 2023. http://dx.doi.org/10.2991/978-94-6463-178-4_36.

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Utama, Agung, Hafizh Fitrianna, and Arif Wibowo. "The Effect of Price Discount and Store Atmosphere on Impulse Buying Mediated by Positive Emotion and Moderated by Ease of Payment in the Context of Sustainable Retail at Shopping Centres in Yogyakarta City." In Advances in Social Science, Education and Humanities Research. Atlantis Press SARL, 2025. https://doi.org/10.2991/978-2-38476-317-7_135.

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Lee, Thaemin, Cheol Park, and Jongkun Jun. "Two Faces of Mobile Shopping." In Mobile Commerce. IGI Global, 2018. http://dx.doi.org/10.4018/978-1-5225-2599-8.ch031.

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This study examines the positive and negative effects of mobile shopping. It identifies and tests the antecedents and consequences of self-efficacy and impulse buying that result from mobile shopping. The results reveal that perceived convenience, perceived ease of response, and perceived control significantly affect self-efficacy and impulse buying. In addition, the results demonstrate that significant relationships exist between self-efficacy and satisfaction, and impulse buying and regret. Further, the study identifies significant moderating effects of consumer knowledge on casual relations
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Akram, Umair, Muhammad Kaleem Khan, Peng Hui, Yasir Tanveer, and Zubair Akram. "Development of E-Commerce." In Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-8957-1.ch007.

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This article describes how in the modern era e-commerce is growing exponentially and the consumers are more likely to shop online. The purpose of this article is to assess the relationship between website quality and the online impulse buying behavior (OIBB). This article further explores the moderating role of sales promotion and online impulse purchasing. Data were collected from 704 online shoppers from two cities, Beijing and Tianjin. Structure equation modeling (SEM), reliability, and validity were employed to test the proposed hypotheses. Findings show that all exogenous factors i.e. web
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Jumani, Zulfiqar Ali, Atheer Rashid Amur Al Salmani, and Muhammad Khuram Khalil. "Shopping Therapy." In Emerging Technologies and Marketing Strategies for Sustainable Agriculture. IGI Global, 2024. http://dx.doi.org/10.4018/979-8-3693-4864-2.ch007.

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Online shopping has increased with the development of technology in the modern era, which leads people to make unplanned purchases. The purpose of this study is to examine the factors affecting the rush to buy online in the Omani market. These factors (social shopping, convenience shopping, adventure shopping, idea shopping) motivate consumers to initiate shopping readiness and impulse buying. The research also aims to know the relationship between factors and impulsive buying via the internet and how they affect the Omani market. The data were collected from 210 online buyers belong to capita
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Shoor, Liza. "Social Commerce and Its Impact on Online Impulse Buying." In Practical Strategies and Case Studies for Online Marketing 6.0. IGI Global, 2025. https://doi.org/10.4018/979-8-3373-2058-8.ch011.

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The present chapter was conducted with the aim of comprehending the amalgamation of social commerce and online impulse buying. The swift advancement in information and communication technologies and the emergence of Web 2.0 technologies have resulted in the development of novel social platforms. Consumers nowadays are devoting substantial amount of time on such social media platforms. They participate in discussions and create content on the internet. They share their product knowledge and information with their online friends, give reviews and ratings about the products and even refer them to
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Conference papers on the topic "Positive Emotionand Impulse Buying"

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Rumangkit, Stefanus, Aloysius Bagas Pradipta Irianto, Siti Paramadita, and Lorio Purnomo. "The Role of AI Influencers in Shaping Consumer Behavior: Analyzing Impulsive Buying through Perceived Value and Positive Emotional Appeal." In 2025 5th International Conference on Innovative Research in Applied Science, Engineering and Technology (IRASET). IEEE, 2025. https://doi.org/10.1109/iraset64571.2025.11008301.

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Yade, Melinia Ester Liani, and Indrawati. "Impulse Buying in Gen Z: Impact of Website Quality, Sales Promotion, and Hedonic Shopping Through Positive Emotions." In 2024 12th International Conference on Information and Communication Technology (ICoICT). IEEE, 2024. http://dx.doi.org/10.1109/icoict61617.2024.10698117.

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Sujana, I. Nyoman, I. Wayan Suwendra, and Kadek Rai Suwena. "The Effect of Store Environment on Positive Emotional Response and Impulse Buying Moderated by Situational Factor." In 5th International Conference on Tourism, Economics, Accounting, Management and Social Science (TEAMS 2020). Atlantis Press, 2020. http://dx.doi.org/10.2991/aebmr.k.201212.023.

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Diah, Ahyar Muhammad, Heldina Pristanti, Reni Aspianti, and Syachrul. "The Influence of Hedonic Shopping Value and Store Atmosphere and Promotion of Impulse Buying through Positive Emotion on the consumer of Sogo Department Store in Samarinda." In Proceedings of the First International Conference on Materials Engineering and Management - Management Section (ICMEMm 2018). Atlantis Press, 2019. http://dx.doi.org/10.2991/icmemm-18.2019.3.

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You might also be interested in the extended bibliographies on the topic 'Positive Emotionand Impulse Buying' for particular source types:
Journal articles
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