Academic literature on the topic 'Products of bancassurance'

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Journal articles on the topic "Products of bancassurance"

1

Nwora, Nebo Gerald. "The Revised Guidelines on Bancassurance Operation in Nigeria: Marketing Implications on Patronage of Insurance Products." Journal of Public Management Research 4, no. 2 (2018): 29. http://dx.doi.org/10.5296/jpmr.v4i2.14102.

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This study seeks to assess the marketing implication of the revised operational guidelines on bancassurance referral model in Nigeria particularly in terms of how the model can affect customers’ patronage of Insurance companies. The objectives of the study include; (i) to determine the influence of bancassurance referral on customers’ patronage of insurance products; (ii) to ascertain how customer loyalty moderate the influence of bancassurance referral on customers’ patronage of insurance products; and (iii) to assess how the perceived service quality of the deposit money banks moderate the i
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Přečková, Lenka. "Evaluation of Bancassurance Functioning in Selected Countries of the Financial Groups Erste Group Bank and UniCredit Group." Financial Assets and Investing 7, no. 2 (2016): 19–33. http://dx.doi.org/10.5817/fai2016-2-2.

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This paper will evaluate the current state of cooperation between banks and insurance companies as well as internal integration of bancassurance products in financial groups Erste Group Bank and UniCredit Group. The evaluation is performed as of May 1, 2016. There shall be selected six countries which are part of the region Central and Eastern Europe, namely the Czech Republic, the Slovak Republic, Hungary, Romania, Croatia and Serbia. This paper aims at ascertaining whether or not there are similarities in how bancassurance functions in selected financial groups and countries. This paper shal
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Přečková, Lenka, and Eva Vávrová. "The Level of Integration of Bancassurance Products of Financial Groups Erste Group Bank, UniCredit Group and KBC Group in Selected Countries." Financial Assets and Investing 8, no. 2 (2017): 49–60. http://dx.doi.org/10.5817/fai2017-2-4.

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This paper will evaluate the current state of cooperation between banks and insurance companies as well as internal integration of bancassurance products in financial groups Erste Group Bank, UniCredit Group and KBC Group. The evaluation is performed as of September, 2016. There shall be selected ten countries which are located in Central and Eastern Europe: Czech Republic, Slovak Republic, Poland, Hungary, Romania, Bulgaria, Croatia, Bosnia and Hercegovina, Slovenia and Serbia. The aim of this paper is to determine whether or not there is a similarity in integrated financial products belongin
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4

Choudhury, Mousumi, and Ranjit Singh. "Customers’ Perception regarding Assurance of Bancassurance Channel." Acta Universitatis Sapientiae, Economics and Business 4, no. 1 (2016): 85–102. http://dx.doi.org/10.1515/auseb-2016-0005.

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AbstractBancassurance has evolved as a strong distribution channel in India. Bancassurance means that the insurance company and the bank come together to offer insurance products from the counter of the banks to the bank’s customer. The present study attempts to analyse customers’ perception regarding assurance of bancassurance channel in providing insurance-related services. The study also tries to find out the impact of various demographic variables on customers’ perception regarding assurance of bancassurance channel. The study finds that customers consider bancassurance channel having high
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Marzai, Elda. "Bancassurance in a digital era." Proceedings of the International Conference on Business Excellence 12, no. 1 (2018): 601–11. http://dx.doi.org/10.2478/picbe-2018-0054.

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Abstract The implementation of bancassurance activity in the banking field contributes to the strengthening of the competitive environment, the development of new products in insurance and the higher satisfaction of the consumer's needs. The strategic priorities of banks are to increase business protection by adding new products to their portfolios, according customer's needs. The distribution of insurance in the bancassurance system is a future solution and will continue to develop on the Romanian market as well. Bancassurance is the main distribution channel in many countries, accounting for
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6

Joshi, Urmila. "Perception among the Employees of Bank towards the Bancassurance in Nepal." Nepalese Journal of Insurance and Social Security 2, no. 2 (2019): 71–80. http://dx.doi.org/10.3126/njiss.v2i2.31830.

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The study aims to explore the perception of employees working in banking industry and investigates the problems and prospects of bancassurance in Nepal. Quantitative data have been collected from 100 employees working in 20 commercial banks using structured questionnaire. Product design, customer awareness, brand name, distribution channel and awareness of retail banks are considered as independent variables whereas present status of bancassurance is taken as dependent variable in the study. Both descriptive and inferential statistical tools have been applied to analyse the data. The result re
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Rao, K. S. Muralidhara. "Promotional mix strategy in banks for bancassurance products." SAARJ Journal on Banking & Insurance Research 6, no. 4 (2017): 5. http://dx.doi.org/10.5958/2319-1422.2017.00012.1.

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Śliwiński, Adam, Joanna Dropia, and Norbert Duczkowski. "Risk Factors Affecting Bancassurance Development in Poland." Risks 9, no. 7 (2021): 130. http://dx.doi.org/10.3390/risks9070130.

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The aim of the article is to identify the risk factors affecting bancassurance development in Poland. The development is understood here as a change of gross written premiums obtained through banks in Poland. The group of risk factors selected in a survey conducted among financial sector employees was subject to statistical verification. The analysis used both variables directly related to the insurance product (e.g., a regulatory restriction of insurance acquisition costs) as well as those resulting from the specificity of the bancassurance channel, such as the sales of banking products, i.e.
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9

Okeahalam, C. Charles. "Does Bancassurance Reduce the Price of Financial Service Products?" Journal of Financial Services Research 33, no. 3 (2008): 147–62. http://dx.doi.org/10.1007/s10693-008-0031-x.

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10

Marzai Abliz, Elda. "The impact of lending on bancassurance activity." Proceedings of the International Conference on Business Excellence 13, no. 1 (2019): 171–81. http://dx.doi.org/10.2478/picbe-2019-0016.

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Abstract Due to financial crisis, and especially because of prudence in lending (retail, micro, and corporate), banks are looking for new sources of income, and bancasurance is clearly a potential source of revenue. Thus, in the financial market, the interests of two major components of it are met: banks maximize commission income, and insurers make access to the large customer base of banks. Bancassurance is a distribution channel of insurance products through bank branches, bringing important advantages for banks, insurance companies and customers. The main advantage for the bank is that ear
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