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Dissertations / Theses on the topic 'Promotion of tourism services'

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1

Al-Rachkidi, Nour Hanna. "Le rôle potentiel des aéroports dans la promotion des pays comme destination touristique : Le cas de l’aéroport international de Beyrouth." Thesis, Rennes 1, 2016. http://www.theses.fr/2016REN1G014/document.

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Nous tentons dans ce travail d’étudier le rôle de l'Aéroport International de Beyrouth (BIA) dans la promotion du Liban comme destination touristique. De même, nous cherchons à identifier les facteurs qui affectent la satisfaction des touristes à l'aéroport autant pendant leur arrivée que pendant leur départ. En outre, nous accordons une importance particulière à l'étude et l'identification de la relation entre le rôle de l'aéroport d’une part et l'image de la destination d’une autre part. Nous identifions ainsi les facteurs qui peuvent influencer la décision du touriste, de visiter une telle
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2

Летуновська, Наталія Євгенівна, Наталия Евгеньевна Летуновская, and Nataliia Yevhenivna Letunovska. "Marketing innovations in the tourism product of the sphere of health and treatment." Thesis, Kharkiv State University of Food Technology and Trade, 2020. https://essuir.sumdu.edu.ua/handle/123456789/80664.

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У тезах розглядають сучасні підходи до просування послуг медичного туризму. Автор наводить конкретні приклади інструментів, що сприяють поширенню інформації про продукт цільовим споживачам медичних послуг.<br>В тезисах рассматриваются современные подходы к продвижению услуг медицинского туризма. Автор приводит конкретные примеры инструментов, которые помогают распространять информацию о продукте целевым потребителям медицинских услуг.<br>Theses consider modern approaches to the promotion of medical tourism services. The author gives specific examples of tools that help disseminate information
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3

Летуновська, Наталія Євгенівна, Наталия Евгеньевна Летуновская та Nataliia Yevhenivna Letunovska. "Маркетинг оздоровлення: розвиток спеціалізованих напрямків туризму в регіоні". Thesis, ІВВ Луцького НТУ, 2021. https://essuir.sumdu.edu.ua/handle/123456789/83618.

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У тезах проаналізований ринок України як перспективний географічний напрямок для оздоровчого туризму. Виокремлені причини, що стримують реалізаціє проєктів у сфері туризму оздоровлення. Приведені статистичні показники туристичних потоків в Україну. Перелічені доцільні способи маркетингового просування послуг оздоровчого туризму.<br>В тезисах проанализирован рынок Украины как перспективное географическое направление для оздоровительного туризма. Выделены причины, которые сдерживают реализацию проектов в сфере туризма оздоровления. Приведены статистические показатели туристических потоков в Укра
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Костандакі, К. В. "Розробка заходів просування послуг сільського зеленого туризму (на прикладі туристичного підприємства «Отдых на славу»)". Thesis, Одеський національний економічний університет, 2021. http://local.lib/diploma/Kostandaki.pdf.

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Доступ до роботи тільки на території бібліотеки ОНЕУ, для переходу натисніть на посилання нижче<br>У роботі розглядаються нормативно-правові та науково-теоретичні підходи щодо розвитку послуг сільського зеленого туризму. Проведено аналіз господарської діяльності та організаційної структури, стану конкурентного середовища підприємства, визначено умови розвитку послуг сільського зеленого туризму. Розроблено заходи щодо формування туристичного продукту сільського зеленого туризму на підприємстві «Отдых на славу». Проведено розрахунок економічної ефективності розробленого проекту туристичного прод
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5

Loedolff, Carmen. "Promoting South Africa as an international film tourism destination." Diss., University of Pretoria, 2014. http://hdl.handle.net/2263/46194.

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Film tourism is fast becoming a recognised and lucrative sector within the tourism industry. Film tourism combines knowledge from the tourism industry with that of the film industry in such a manner that it offers an attractive opportunity that can be included when marketing South Africa as a destination. The purpose of the study is to explore the attractiveness of the film tourism market for destinations, identify the unique aspects involved when marketing a destination though film tourism, explore the marketing strategies used by the local South African DMOs and local and foreign film commi
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6

Mutshekwa, Ndidzulafhi Prince. "The benefits of development and promotion of tourism in Thulamela Municipality." Thesis, University of Limpopo (Turfloop Campus), 2007. http://hdl.handle.net/10386/1173.

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7

Anderson, Claire Wynn. "Health promotion by community pharmacists." Thesis, King's College London (University of London), 1997. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.299776.

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8

Gitera, Valence. "The development and promotion of heritage tourism in Rwanda." Thesis, [S.l. : s.n.], 2008. http://dk.cput.ac.za/cgi/viewcontent.cgi?article=1003&context=td_cput.

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9

Hariri, Shapour. "Multimedia health promotion in community pharmacy." Thesis, King's College London (University of London), 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.301212.

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10

Jackson, Christine A. "Health promotion in the workplace : a strategic approach to health promotion in the workplace; the process captured." Thesis, University of Southampton, 1993. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.239363.

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11

Miller, Graham A. "The development of indicators for the promotion of sustainable tourism." Thesis, University of Surrey, 2001. http://epubs.surrey.ac.uk/1025/.

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Линник, Юлія Миколаївна, Юлия Николаевна Линник, and Yuliia Mykolaivna Lynnyk. "Consumer promotion of ecologically dangerous goods and services." Thesis, Видавництво СумДУ, 2006. http://essuir.sumdu.edu.ua/handle/123456789/8444.

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13

Kolomatskyi, Artem. "Use of social media for educational services promotion." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-264259.

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The aim of the thesis is to analyze the influence of the promotion in the social media for educational services. Current work covers all the definitions and overviews of the literature that is relevant for the understanding of the chosen topic. Theoretical data was followed by the examples of implementation of tools that could help the enterprises to promote the goods and services on the local market. The practical part of the thesis is standing on the research of the business that provides educational services in Ukraine and how investments in the development of social media tools are showing
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Vari, Alexandru I. "Commercialized modernities : a history of city marketing and urban tourism promotion in Paris and Budapest from the nineteenth-century to the inter-war period /." View online version; access limited to Brown University users, 2005. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:3174687.

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15

Jewkes, Rachel Katherine. "Meanings of 'community' in community participation in health promotion." Thesis, King's College London (University of London), 1994. https://kclpure.kcl.ac.uk/portal/en/theses/meanings-of-community-in-community-participation-in-health-promotion(b6de367c-b093-4d06-a81b-42bb9746d344).html.

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16

Royle, Jane. "Quality assurance : the implications for specialist health promotion practice." Thesis, University of Southampton, 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.300824.

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17

Hernández, Maskivker Gilda Maria. "Consumer waiting behaviour: Priority passes in tourism services." Doctoral thesis, Universitat Rovira i Virgili, 2015. http://hdl.handle.net/10803/454776.

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A pesar de que hi ha més de trenta anys d'investigació sobre els temps d'espera, poc es coneix sobre aquells que estan disposats a pagar més per evitar les esperes i sobre aquells que no ho estan, en el context dels parcs temàtics. La present tesi doctoral examina els factors interns i externs que influeixen en la decisió de compra del passi exprés en un entorn real. Variables com el dia de visita al parc, el mètode a través del qual van conèixer aquest tipus de passi, el nombre de persones del grup, la cultura, l'actitud cap al passi exprés, l'actitud cap als temps d'espera, l'experiència prè
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18

Borowa, Monika. "The demand for tourism services in Poland between 1990 and 2005." Thesis, Halmstad University, School of Business and Engineering (SET), 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-1596.

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<p>Tourism plays an important role in today’s world. More and more people leave all the issues and problems behind, and just travel to relax and experience something unique in their lives. The main research question of this paper has been created: </p><p>“Did consumer behaviour affect what services tourism companies provided in Poland between 1990 and 2005?”</p><p>The objective of this paper is to fill the lack of knowledge about tourism offerings in Poland. The purpose of this study is to investigate travellers’ preferences for facilities and services in analysed country between 1900 and 2005
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19

Chan, Lai-cheung Alvin. "Land use planning for the promotion of tourism development of Hong Kong /." Hong Kong : University of Hong Kong, 2001. http://sunzi.lib.hku.hk:8888/cgi-bin/hkuto%5Ftoc%5Fpdf?B23425830.

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20

Burns, Steve. "Modernisation or managerialism? : an investigation of the managerial paradigm and local tourism services." Thesis, Liverpool John Moores University, 2013. http://researchonline.ljmu.ac.uk/4534/.

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Tourism in England has grown to become an activity worth around £111billion to the English economy, and constituting around 4% of employment. This has led to increasing numbers of local areas becoming involved with tourism development. However local authorities supporting tourism are impacted by financial pressures and pressures for ‘less government’, which are indicative of a ‘managerial paradigm’ which has surrounded public sector management in England. This study has examined the impact of the managerial paradigm on management of tourism at the local level. Using the English cities as a ‘ca
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21

Wibberley, C. "The development and implementation of health promotion policy in England." Thesis, University of Manchester, 1989. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.277630.

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Weare, Katherine. "Building bridges : the relationship of medical education to health promotion." Thesis, University of Southampton, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.242681.

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Pettersen, Mari, and Sara Norman. "Reaching the Japanese Tourist - A qualitative study investigating Australian Tourism Companies’ promotional efforts on the Japanese market." Thesis, Halmstad University, School of Business and Engineering (SET), 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-1116.

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<p>The purpose of this study is to investigate promotion within the tourism industry on the Gold Coast, Australia, focusing on tourism companies’ promotional efforts on the Japanese market. The aim is to answer the question ‘How can Australian tourism companies effectively promote themselves on the Japanese market?’ through five specific research objectives: (1) to get a better understanding of tourism- and attraction marketing, (2) to get familiar with the characteristics of the Japanese tourist and their travel patterns, (3) to investigate which factors in regards to culture, are influencin
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Talbot, Molly A. "Nutrition and health promotion activities and nutrition." Virtual Press, 1991. http://liblink.bsu.edu/uhtbin/catkey/774735.

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The study was designed to identify current levels of corporate health promotion and nutrition activities and to highlight the need for continued health promotion activities, in particular nutrition education, throughout corporate America.Five hundred surveys were mailed to the Fortune 500 companies throughout the United States. One hundred and twenty-one were completed, yielding a 24% sample for analysis.The wellness/health promotion activities reported to be a part of corporate wellness programs included exercise, nutrition education, CPR training, stress management and intramural sports. It
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Chan, Lai-cheung Alvin, and 陳禮璋. "Land use planning for the promotion of tourism development of Hong Kong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2001. http://hub.hku.hk/bib/B31260470.

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Тимошенко, Юлія Вікторівна. "The role of a travel agency interior design in tourism product promotion." Thesis, Київський національний університет технологій та дизайну, 2020. https://er.knutd.edu.ua/handle/123456789/15366.

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Foster, Nicola Jayne. "Representing Wales : congruence and dissonance in tourism imagery; a systems approach." Thesis, Cardiff Metropolitan University, 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.298208.

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Sobel, Karen D. "Promotion of Library Reference Services to First-Year Undergraduate Students." Thesis, School of Information and Library Science, 2007. http://hdl.handle.net/1901/441.

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This study describes a survey of 237 first-year undergraduate students conducted at the University of North Carolina at Chapel Hill. Through this study, the researcher aimed to fill in gaps in librarians’ knowledge about first-year students’ awareness of reference services, and students’ preferred modes of communication with librarians. The results show significant positive relationships between librarians’ verbal promotion of reference services and students’ tendency to ask reference questions in person.
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Летуновська, Наталія Євгенівна, Наталия Евгеньевна Летуновская, Nataliia Yevhenivna Letunovska, and A. P. Nazarenko. "Medical content marketing for promotion healthcare services in a region." Thesis, Львівська політехніка, 2021. https://essuir.sumdu.edu.ua/handle/123456789/83832.

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У тезах контент-маркетинг розглядається як стратегічний маркетинговий та бізнес-процес, спрямований на створення та розповсюдження цінного, релевантного та послідовного контенту для залучення та утримання чітко визначеної аудиторії. Автори зазначають, що унікальна подача матеріалу може дати "вірусний" ефект, який наближає потенційного клієнта до очікуваного ухвалення рішення скористатися послугою певної медичної компанії.<br>В тезисах контент-маркетинг рассматривается как стратегический маркетинговый и бизнес-процесс, направленный на создание и распространение ценного, релевантного и последов
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Strielkowski, W. "Innovations in tourism marketing: e-services and modern technologies." Thesis, Tkachov O.O, 2016. http://essuir.sumdu.edu.ua/handle/123456789/47015.

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Nowadays, when a plethora of innovations found its way into the field of tourism marketing, the impact of the new technologies is likely to change the way international tourism will develop in the forthcoming decades (see Beeton, 2004; or Carl et al., 2007).
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Purnell, Allison. "Representations of nature : an ecolinguistic analysis of South Australian nature-based tourism promotion /." Title page, contents and abstract only, 1996. http://web4.library.adelaide.edu.au/theses/09ENV/09envp985.pdf.

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Rita, Paulo. "A knowledge-based system for promotion budget allocation decisions by national tourism organisations." Thesis, Cardiff University, 1993. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.294369.

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Морозова, Ірина Анатоліївна, Ирина Анатольевна Морозова, Iryna Anatoliivna Morozova, Вікторія Олексіївна Щербаченко, Виктория Алексеевна Щербаченко, and Viktoria Oleksiivna Shcherbachenko. "The prospects assessment of tourism services market development in Sumska oblast." Thesis, Сумський державний університет, 2013. http://essuir.sumdu.edu.ua/handle/123456789/31096.

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Sustainable social-economical development of territories is one of the key priorities of economic policy of Ukraine. It gives possibility to remove existent disproportions in productive forces development of the state, provides growth of welfare and population life quality, promotes chances for all regions to participate in world economic processes, creates pre-conditions to participate as an equal partner in international partnership with highly developed countries. It is necessary to analyze market possibilities to develop potential of territory, to estimate market abilities, its comparative
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Tsang, Hing-lung, and 曾慶隆. "Promotion system of Hong Kong Fire Services Department in comparative perspective." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2010. http://hub.hku.hk/bib/B46777568.

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PEREIRA, BEATRIZ HELENA KURY COSTA. "THREE ESSAYS ON EXPORT PROMOTION SERVICES AND SYSTEMS: OVERCOMING EXPORT BARRIERS." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2018. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=34884@1.

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PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO<br>COORDENAÇÃO DE APERFEIÇOAMENTO DO PESSOAL DE ENSINO SUPERIOR<br>PROGRAMA DE SUPORTE À PÓS-GRADUAÇÃO DE INSTS. DE ENSINO<br>PROGRAMA DE SUPORTE À PÓS-GRADUAÇÃO DE INSTITUIÇÕES COMUNITÁRIAS DE ENSINO PARTICULARES<br>O comércio exterior garante benefícios significativos para as nações, tanto do ponto de vista macroeconômico quanto microeconômico. Do ponto de vista macroeconômico, as exportações possibilitam o aumento das reservas cambiais e geram oportunidades de emprego proporcionando, consequentemente, melhores condições de vida. Do ponto de
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Thomas, Jullian. "Promotion of small tourism enterprises (STES) as a tool for development : case study – Tsodilo community." Thesis, Stellenbosch : Stellenbosch University, 2014. http://hdl.handle.net/10019.1/97428.

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Thesis (MDF)--Stellenbosch University, 2014.<br>ENGLISH ABSTRACT: Small tourism enterprises are a driving force in tourism economies. Support for small tourism enterprises seeks to address the challenges they are facing that hinder their business growth and their input into the tourism economy. This study investigates the available support programmes and interventions that are provided by the government of Botswana to promote Small Tourism Enterprises. The significant contribution of small enterprises to local communities has thus seen the prioritizing of small business support and development
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Finlay, Gillian C. "The role of image in the promotion of a region as a visitor destination." Thesis, Robert Gordon University, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.245619.

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Milner, Susan Joan. "Health in the high street : an evaluation of a community based health promotion projects." Thesis, Northumbria University, 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.240622.

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Florin, Dominque Anne. "How does science influence policy? Health promotion for coronary heart disease by general practitioners." Thesis, London School of Hygiene and Tropical Medicine (University of London), 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.286480.

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Moysés, Simone Tetu. "The impact of health promotion policies in schools on oral health in Curitiba, Brazil." Thesis, University College London (University of London), 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.313826.

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Ziglio, Erio. "Uncertainty and innovation in health policy : the Canadian and Norwegian approaches to health promotion." Thesis, University of Edinburgh, 1985. http://hdl.handle.net/1842/19439.

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Miles, Peter Harry. "Philippine international tourism and the role of marketing communications." Thesis, University of Derby, 2001. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.369901.

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Caraher, Martin. "Social class as illness : nurses' perceptions of the relationship between social class and health promotion." Thesis, London South Bank University, 1997. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.323905.

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Connor, Albert Stuart. "Quality policy in specialist health promotion services : a constructivist analysis of concepts, policy and practice." Thesis, Manchester Metropolitan University, 1997. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.337184.

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Fars, Noreddine. "Les TIC comme facteurs de promotion de l'industrie touristique : étude comparée." Thesis, Université Côte d'Azur (ComUE), 2018. http://www.theses.fr/2018AZUR0012.

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Le Maroc et la France, assurément deux destinations par excellence. Ledit secteur dans les deux pays figure parmi ceux générant une importante activité économique et un des plus grands pourvoyeurs d’emplois au Maroc comme en France. L’importante proportion des recettes engendrées par l’industrie touristique dans la balance des paiements des deux pays hissa celle-ci à un rang de haute priorité. Dans cette logique, maintes restructurations du système touristique marocain et son homologue français ont vu le jour depuis quelques années en vue d’augmenter les flux entrants ainsi que les recettes. À
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Kopyl, Vladyslav, and Владислав Копил. "Development of tourist services in the "smart city": world experience." Thesis, National Aviation University, 2021. https://er.nau.edu.ua/handle/NAU/51236.

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1. Smart Cities and Communities Industrial Initiative [Електронний ресурс]. – Режим доступу:http://eurlex.europa.eu/LexUriServ/LexUriServ.do?uri=COM:2009:0519:FIN:EN:PDF 2. UNWTO. World Tourism Organization. [Електронний ресурс]. – Режим доступу: http://www2.unwto.org/<br>One of the most important components of the services sector is the tourism market, among which are distinguished: historical, "green", recreational, entertainment, sports, youth, urban and other types of tourism. In the XXI century, the processes of urbanization are actively spreading. The development of the tourism potentia
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Mokhov, A. "Ecological tourism as a new competitive cluster of russian services market." Thesis, Видавництво СумДУ, 2012. http://essuir.sumdu.edu.ua/handle/123456789/26658.

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Mitsche, Nicole. "Digital destination promotion : understanding and maximizing the use of digital and cultural assets to enhance tourists' decision making and destination marketing strategies." Thesis, University of Sunderland, 2016. http://sure.sunderland.ac.uk/7105/.

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With the overarching research question “how Information and Communication Technologies can be used to support a destination in improving tourists’ information search and decision making through the use of its digital and cultural assets” this thesis connects the three themes of eTourism, destination marketing and heritage tourism through a user-centric approach and the application of innovative technologies. The eight papers provided utilise and investigate the application of technology to improve the effectiveness and promotion of destination marketing and destination marketing organisations
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Gustafsson, Johan, and Petter Wallgren. "Utilizing modern technology topromote tourism and reducephysical contact." Thesis, KTH, Hälsoinformatik och logistik, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-296412.

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Abstract:
Tourism is an important factor for economic growth. Unfortunately, the ongoingCOVID-19 pandemic has struck hard on the tourism sector due to the lockdowns andtravel restrictions. The lockdowns have also led to an increasing isolation amongpeople which in the long term can lead to a decline in people’s psychological wellbeing.Together with Cybercom Group AB, an idea to solve this problem was to developan application with the intention to nurture the tourism sector and get peopleout of their homes while keeping the human interactions at a satisfactory level. The main feature of the application d
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Rees, Lois. "The provision of disease prevention services from community pharmacies." Thesis, University College London (University of London), 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.339279.

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