Relevant bibliographies by topics / Public relations in hotels

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Public relations in hotels'

Author: Grafiati
Published: 4 June 2021
Last updated: 9 February 2022

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Journal articles on the topic "Public relations in hotels"

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Haningtyas, Asti. "PERAN PUBLIC RELATIONS DALAM MENINGKATKAN CITRA HOTEL SAHID MELALUI EVENT YOGA." Jurnal Riset Komunikasi 1, no. 2 (September 12, 2018): 191–202. http://dx.doi.org/10.24329/jurkom.v1i2.31.

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Hotel industry is currently booming and Grand Sahid Jaya Hotel - Jakarta, which has been established since 1974, is facing tough competition with the arrival of hotels offering a variety of themes and more affordable prices. The image of Grand Sahid Jaya Hotel - Jakarta has been declining and public relations plays an important role in rebuilding, maintaining, and improving the hotel’s image. This research was done to understand the role of public relations in improving the image of Grand Sahid Jaya Hotel - Jakarta through the Sunrise Yoga from the Skyline event using qualitative data for the research method. This study also uses the role of public relations elements by Ruslan. The research results shows that public relation plays an important role and has fulfilled its theoretical role that was used to improve the image of Grand Sahid Jaya - Jakarta.
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Milohnić, Ines. "IMPORTANCE OF PUBLIC RELATIONS MANAGEMENT IN SMALL HOTELS." Tourism and hospitality management 12, no. 2 (December 2006): 231–43. http://dx.doi.org/10.20867/thm.12.2.21.

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This work explores co-dependency of Public Relations and competitive advantage based on numerous interviews with 60 managers of small hotels in Croatia. Aim of this research is to state different ways and possibilities of public relations implementation as one of the modern, efficient leading functions which gives the opportunity of adapting to changes and needs of modern market. In its first part the research covers the qualitative grading of public relations’ implementation within the limits of communication strategy in small hotels business in Croatia. Second part refers to determining the place and role of competitive advantages in small hotels’ business within the context of measuring the public relations’ influence on the increase of small hotels’ competitive advantages increase in Croatia. The research has shown that the management of small hotels rarely applies public relations as a form of a continuous action with the aim of promoting vacation, without understanding that it is the way to improve its own type of business. The reasons for this could be found in the lack of possibility of each individual hotel's positioning as a result of insufficient funds, general and specific knowledge, as well as other possibilities. Using simple and multivariate regression analysis, the thesis of strong influence of competitive advantages on the increase of competitive advantages in small hotels in Croatia has been proven and the facts and propositions of implementation of public relations in small hotels’ business with the aim of competitive advantages increase have been stated. The research has shown that the management of public relations adds to the mastering of processes of creating specific strategies and shaping business politics to improve the competitive advantages in business objects in the market conditions.
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Santoso, Nobertus Ribut, and Sherly Hindra Negoro. "Public relations and tourism: finding public relations’ role in communicating tourist destination." Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies) 3, no. 2 (July 2, 2019): 138. http://dx.doi.org/10.25139/jsk.v3i2.1532.

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Public relations plays essential roles in communicating and building image of tourist destinations in order to attract a significant number of tourists. Starting from this consideration, this research investigates the role of hotel public relations practitioners in communicating Yogyakarta as the tourist destination. The growth of tourists arriving in Yogyakarta cannot be separated from the role of hotel public relations practitioners in communicating Yogyakarta as the great place to visit. This research employed descriptive qualitative approach. The data was gathered by conducting interviews with three hotel public relations practitioners in Yogyakarta who have experienced in this field at least one year. Based on activities they did to communicate Yogyakarta as the tourist destination, it can be categorised that hotel public relations practitioners in Yogyakarta play communication technician role by using the beautiful and unique cultures and landmarks as backgrounds to communicate their hotels to tourists, using both conventional and new media to strengthen the image of Yogyakarta.
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Saraswati, Audia, and Diana Prihadini. "Analisis Strategi Marketing Public Relations Dalam Meningkatkan Loyalitas Customer Sofyan Hotel (Studi Deskriptif Pada Sofyan Hotel Cut Meutia Menteng Jakarta Pusat)." LUGAS Jurnal Komunikasi 4, no. 2 (December 31, 2020): 54–60. http://dx.doi.org/10.31334/lugas.v4i2.1219.

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The intense competition in the Indonesian tourism industry and the number of business hotels in Jakarta that offer more modern services and facilities make customers disloyal. In this situation, companies need to make a special strategy to maintain and increase customer loyalty. Based on these problems, this research focuses on the Marketing Public Relations strategy in increasing customer loyalty. This research is qualitative research with a descriptive analysis method, data collection techniques in observation, interviews, documentation, and literature study. This research is the Public Relations of Sofyan Hotel Cut Meutia in carrying out the marketing public relations strategy activities using six of the seven marketing public relations instruments and using the pull, push, and pass strategy according to Kottler and Keller. These include publications in print and online media, identity media, events, news, sponsorship, and corporate social responsibility. The suggestions given in this study to Sofyan Hotel Cut Meutia are maximizing Marketing Public Relations activities by making innovations, improving hotel services and facilities to customers.
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Jayawardena, Chandana, and K. Michael Haywood. "International hotel managers and key Caribbean challenges." International Journal of Contemporary Hospitality Management 15, no. 3 (June 1, 2003): 195–98. http://dx.doi.org/10.1108/09596110310470284.

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Broadly categorises hotel managers. Uses lessons learnt by managing hotels in the Caribbean. Presents two recent models in the context of the Caribbean. States that clear awareness of the “ABC” related to the host community is a key step in public relations. Presents the ideal attributes and prerequisites for success in international hotel management in a nutshell. Categorises Caribbean countries based on the ethnic mix and historic reasons for negative attitude towards tourism. Expresses views on key challenges that expatriate hotel managers face in the Caribbean. In conclusion, makes brief recommendations to international hotel managers planning to work in the Caribbean.
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Sahin, Ilker, Mustafa Gulmez, and Olgun Kitapci. "E-complaint tracking and online problem-solving strategies in hospitality management." Journal of Hospitality and Tourism Technology 8, no. 3 (October 2, 2017): 372–94. http://dx.doi.org/10.1108/jhtt-02-2017-0009.

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Purpose This research aims to scrutinize the negative reviews regarding the 5-star chain hotels and the e-responses on TripAdvisor, to categorize the complaints declared in the review texts, to provide better understanding of the online problem-solving methods of hotels and their corporate approach to e-complaints and to reveal the post-vacation electronic word-of-mouth (e-WOM) behaviours of the complaining tourists. Design/methodology/approach Within the scope of this research, 404 negative reviews and 364 e-responses are subject to an extensive content analysis. A total of 1,655 tourist e-complaints which were mentioned in the negative online reviews are categorized according to their subject matters and grouped under main themes. The e-responses of hotels and statements of e-complaining tourists regarding post-vacation experience are analysed in detail based on a qualitative research approach. Findings As a result of the research, 82 sub-themes within 11 complaint categories are determined, and it is found out that the e-complaints mainly focus on “food and beverage services”, “room comfort” and “hotel staff”. The hotel management mainly implemented problem-solving strategies such as “request for future patronage, a recovery plan as a result of the detailed analysis of the problem and warning to the relevant department performing poor service” as well as giving unsatisfactory “cliché responses”. Dissatisfied tourists performed negative e-WOM behaviours by using abusing expressions in review text, recommending different hotel alternatives, failing to recommend the hotel and expressing that they would not return. Originality/value Combing through negative e-reviews which include wide range of complaints of disappointed tourists and the statements which reveal post-vacation tendencies and feelings, the e-responses of hotels that are providing insight regarding the corporate approach to negative feedbacks and formation of post-vacation relations between the hotel and customers, the paper adopts a qualitative and utilitarian approach. The originality of the paper stems from its elaborative context analysis and balanced comparison of three 5-star luxury chain resort hotels located on the shores of the Mediterranean with almost similar quality standards and guest relations/public relations (GR/PR) departments that represent corporate identity. To this respect, the research is thought to be original in quality and can fill out the gap in the tourism literature. Presenting conceptual framework and practical information, the paper is predicted to guide the future studies, tourism marketers, travel consultants, PR/GR staff and managers employed in hospitality businesses.
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Gupta, Seema, and J. Ramachandran. "The Park Hotels: Designing Communications." Asian Case Research Journal 17, no. 02 (December 2013): 199–224. http://dx.doi.org/10.1142/s0218927513500090.

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The case describes how Priya Paul, the Chairperson of The Park Hotel (TPH), and her team created a uniquely Indian boutique hotel network — infusing each property with local ethos and a charming distinction, emphasizing intimate and personalized service, and positioning each hotel as an entertainment destination for customers. The case invites students to consider the communication choices open to the TPH management in 2010 as they cope with growing competition from the entry of international majors (Hyatt, Starwood Hotels and JW Marriott) and the expansion plans of domestic giants (The Taj, Oberoi and ITC Welcomgroup) while seeking to retain the distinctiveness and individuality of each of the properties in the network. The case describes the communication strategy adopted by TPH and elaborates on the various channels of communication used such as personal selling, advertising, public relations, and social media. The rich exhibits of the case allow for analysis of creative as well as media strategy. The case will enable participants to understand the challenges in integrating the different elements of marketing communications and the challenges in communicating experiences as opposed to products or services.
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Ruliana, Poppy, Puji Lestari, and Susi Andrini. "Model Komunikasi Korporat Sari Ater Hotel & Resort Dalam Menghadapi Revolusi Industri 4.0." Jurnal ASPIKOM 4, no. 1 (August 3, 2019): 60. http://dx.doi.org/10.24329/aspikom.v4i1.535.

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The importance of implementing the corporate communication model at Sari Ater Hotel & Resort in the face of the industrial revolution 4.0 is faced with the use of new media and the effects of these changes on the company. The purpose of this study was to find out and find the corporate communication model of Sari Ater Hotel & Resort. The study used descriptive qualitative method, where data was obtained through in-depth interviews (in-depth interviews) and observations of informants (Director of Sales, Marketing Manager, and Public Relations Manager). The results of this study indicate that the social media communication model for corporate Sari Ater Hotels & Resort is relevant because in reality digital media has an influence on the implementation of Public Relations activities R Sari Ater Hotel & Resort has even been used as a medium to interact with the public, both internal and external public because through the internet can be known various information and issues that are developing or changes that occur so that a PR practitioner Sari Ater Hotel & Resort can access all information required according to the needs of the organization. The research findings are interactional communication models that can be applied at Sari Ater Hotel & Resort in the face of a linear and circular 4.0 industrial revolution
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Abdallah, Shrook Fawzy, and Sherif Gamal Saad. "THE EFFECTIVENESS OF PUBLIC RELATIONS ACTIVITIES IN THE EGYPTIAN HOTELS: AN EXPLORATORY STUDY." مجلة کلیة السیاحة والفنادق. جامعة المنصورة 6, no. 6 (December 1, 2019): 108–39. http://dx.doi.org/10.21608/mkaf.2019.107054.

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Atmadja, Isur. "The Impact of Integrated Marketing Communication (IMC) Towards the Occupancy Rate of Hotels in West Java (IMC in Practice)." Advanced Science Letters 21, no. 4 (April 1, 2015): 1005–7. http://dx.doi.org/10.1166/asl.2015.5967.

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This research aims to know, to analyze and to inform the impact of IMC or the performance of the promotion mix of occupancy rate of hotels in West Java. The research can be summed up as follows: implementation of IMC done by hotels in West Java, affects OR at 18,9%. If observe each element of the IMC turned out that the elements of marketing communication through the exhibition has the dominant influence towards the OR at 0,730 and followed by the Public Relation at 0,347, this happens because the majority of hotels in West Java still tend to use simple promotional approach, only a small portion use the advertising via on-line. The hotel room occupancy rates in West Java in the last five years experienced the rise and down but in general the average level of OR still below 50% (fifty percent), both for the quality rated and non rated hotels. The study method used was descriptive and verificative method with type a descriptive survey and research explanatory survey with total sample of 803 people.
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Dissertations / Theses on the topic "Public relations in hotels"

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Durril, Roseanne E. "Crisis communications : an examination of spokespersons use of response strategies during the Adam's Mark Hotel racial discrimination lawsuit." Virtual Press, 2001. http://liblink.bsu.edu/uhtbin/catkey/1222833.

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There have been a number of studies that examine how public relations practitioners respond during a crisis. Many researchers have examined the various response strategies and the success or failure of theses methods. Because a crisis can have legal ramifications, it is important that a good working relationship between the legal staff and public relations staff exists. To better understand the relationship between the two groups and the response strategies generated during a crisis, more research in this issue is needed. This study focused on response strategies used during a racial discrimination lawsuit. The objectives of the study were to determine which strategies were used most often, and how the influence of legal staff and public relations staff determined the responses.A content analysis of newspapers found in a NexisLexis search, during the crisis period, was used to gather responses made by spokespersons. The search yielded twenty-seven usable newspaper articles and sixty-two responses from company spokespersons.Coders were trained to identify the response strategies that were defined as traditional public relations strategy, traditional legal strategy, mixed strategy and diversionary strategy. A chi-square test was used to test the hypothesis. The findings supported a balance between the use of traditional public relations strategy and traditional legal strategy.Further analysis identified a significant increase in the use of traditional public relations strategy when a public relations firm was retained to remedy the crisis situation. The study also supported a collaborative working relationship between public relations and legal counsel.
Department of Journalism
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Veverková, Pavlína. "Hodnocení marketingové komunikace hotelu Klášter Teplá." Master's thesis, Česká zemědělská univerzita v Praze, 2016. http://www.nusl.cz/ntk/nusl-258756.

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The main objective of the thesis is to evaluate the instruments of the marketing communication in the hotel and to develop the suggestions for its improvement. The first part is devoted to the theoretical knowledges about the marketing and marketing services. It is based on the study of secondary data. The second part is focused on the analysis of the current instruments in the marketing communication. The results of the analysis are the recommendations for its improvement and the efficiency that should lead to increase the occupancy and improve the whole economic situation of the hotel. There are the implements suggested to be used by the hotel management at the end of thesis.
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Fagundes, Esnél José. "Relações públicas no complexo hoteleiro da região nordeste do Brasil: perspectiva de uma nova abrangência para o campo das relações públicas." Universidade de São Paulo, 2009. http://www.teses.usp.br/teses/disponiveis/27/27154/tde-10112010-114153/.

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Propõe-se e enfatiza-se a inter-relação existente entre as áreas de relações públicas e turismo, com base em bibliografia consultada e em diagnóstico realizado no complexo hoteleiro do nordeste brasileiro. Enfatiza-se a importância das relações públicas para o desenvolvimento e sustentação dos públicos de interesse dos empreendimentos hoteleiros, bem como a importância das atividades de relações públicas para o correto relacionamento organizacional. Citam-se conceitos e definições de relações públicas e hotel, para embasamento da hipótese e objetivos. Realça-se a importância dos relacionamentos organizacionais, do turismo, da hotelaria e da hospitalidade para a sustentação da organização na sociedade globalizada. Elabora-se, executa-se e analisa-se uma pesquisa qualitativa com o objetivo de perceber se são desenvolvidas atividades de relações públicas nos hotéis da região Nordeste do Brasil. Propõe-se como devem ser desenvolvidas as atividades de relações públicas nos hotéis.
This study porposes and emphasizes the existing relationship between public relations and tourism, based on bibliography and a diagnostic done on a chain of northeastern Brazilian hotels. The importance of public relations in the development and support of the interested public of hotel enterprises, is emphasized, as is the importance of public relations activities for a positive organizational relationship. Hypotheses and objectives based on concepts and definitions of public relations and tourism have been quoted. The importance of organizational relationships of tourism, the hotel business and hospitality as far as organizational support in globalised society is concerned, is hereby enlanced. This qualitative research has been developed, executed and analised with the objective to create awareness in the case of activities developed by the public relations sector in hotels in the Northeastern regions of Brazil. Proposals on how activities by public relations in hotels should be developed are hereby presented.
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Wilson, Amber Joy. "First impressions through the constructs of impression management." CSUSB ScholarWorks, 2005. https://scholarworks.lib.csusb.edu/etd-project/2746.

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The research on this study examines how first impressions are formed in the hotel setting. The study also looks at the social intelligence process through the constructs of self-monitoring and impression management.
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Su, Fen. "Emotional labour in the hospitality industry a case study in an international Auckland hotel : this dissertation is submitted to Auckland University of Technology in partial fulfilment of the degree of Master in International Hospitality Management, December 2005." Full Dissertation. Abstract, 2005.

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Jašová, Zuzana. "Návrh na zlepšení nabídky hotelových služeb." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2010. http://www.nusl.cz/ntk/nusl-222418.

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The diploma thesis was processed at the Hotel Pod Zámkem at Velké Meziříčí. It analyzes and evaluates its marketing communication and examines imperfections in this field. It contains proposals for improving the company promotion, which include new methods of the company marketing communication and their application in practice, leading to a growth of the hotel and the restaurant.
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Hornaman, Lisa Beth. "Public relations education and the public relations profession." [Florida] : State University System of Florida, 2000. http://etd.fcla.edu/etd/uf/2000/ane5952/thesis.pdf.

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Thesis (M.A.M.C.)--University of Florida, 2000.
Title from first page of PDF file. Document formatted into pages; contains vi, 136 p.; also contains graphics. Vita. Includes bibliographical references (p. 130-135).
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Connell, John MacQuarrie. "The attunement of international franchise relationships." Thesis, University of Strathclyde, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.340910.

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Castelli, Joelle Wiley. "Government Public Relations: A Quantitative Assessment of Government Public Relations Practitioner Roles and Public Relations Model Usage." [Tampa, Fla.] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0002006.

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Růžičková, Markéta Bc. "Online public relations." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3089.

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Cílem práce je podat co nejširší přehled o problematice online public relations a jeho praktickém využití. Autorka ve své práci představuje online PR jako efektivní a účinnou formu komunikace a řízení vztahů s veřejností a poukazuje na přednosti a výhody PR prostřednictvím internetu. Analyzuje současnou situaci online PR u neziskových organizací působících na českém internetu a poukazuje na možnosti zlepšení jejich komunikačních strategií. Konkrétním výstupem z teoretických poznatků, vlastního výzkumu a zkušeností z praxe v oboru PR, je návrh strategie online public relations pro neziskovou organizaci.
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Books on the topic "Public relations in hotels"

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Kudrle, Albert E. Public relations for hospitality managers: Communicating for greater profits. New York: Wiley, 1995.

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Kudrle, Albert E. Public relations for hospitality managers: Communicating for greater profits. New York: Wiley, 1995.

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Justiz, Austria Bundesministerium für. Anforderungen an die Öffentlichkeitsarbeit von Gerichten und Staatsanwaltschaften: Seminar gehalten am 19. und 20. Juni 1997 im Hotel Krainerhütte/Helenental. Wien: Bundesministerium für Justiz, 1999.

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Cousins, Rodney. Newark inns & public houses. 2nd ed. Nottingham: Nottinghamshire County Council, 1991.

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New Jersey. Legislature. General Assembly. Judiciary Committee. Public hearing before Assembly Judiciary Committee on child abuse and the family court, March 12, 1985, Blue Room, the Westin Bellevue Stratford Hotel, Broad Street at Walnut, Philadelphia, Pa. [Trenton, N.J.]: The Committee, 1985.

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Bhasin, Y. R. Industrial relations, wage fixation, hotels and restaurants. New Delhi: Harman Pub. House, 1992.

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Tod, Papageorge, and Museum of Modern Art (New York, N.Y.), eds. Public relations. New York: Museum of Modern Art, 2004.

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Jefkins, Frank. Public relations. 4th ed. London: Pitman, 1992.

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Grupe, Stephanie. Public Relations. Berlin, Heidelberg: Springer Berlin Heidelberg, 2011. http://dx.doi.org/10.1007/978-3-642-17827-6.

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Public relations. Oxford: Oxford University Press, 2011.

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Book chapters on the topic "Public relations in hotels"

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Isaac, Cynthia. "Public Relations." In Series in Biomedical Engineering, 263–68. New York, NY: Springer New York, 2008. http://dx.doi.org/10.1007/978-0-387-76495-5_28.

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Corke, Alison. "Public relations." In Effective Advertising and PR, 62–73. London: Macmillan Education UK, 1985. http://dx.doi.org/10.1007/978-1-349-10559-5_4.

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Busl, Ruth, and Annegret Haffa. "Public Relations." In Erfolgsfaktor Kundenzufriedenheit, 161–76. Berlin, Heidelberg: Springer Berlin Heidelberg, 2012. http://dx.doi.org/10.1007/978-3-642-32552-6_11.

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Röttger, Ulrike. "Public Relations." In Handbuch Kommunikation, 67–83. Wiesbaden: Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8078-6_4.

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Kautz, Fabian. "Public Relations." In Sport-PR 2.0, 111–39. Wiesbaden: Springer Fachmedien Wiesbaden, 2018. http://dx.doi.org/10.1007/978-3-658-22249-9_5.

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Hallam, Jed. "Public Relations." In The Social Media Manifesto, 82–98. London: Palgrave Macmillan UK, 2013. http://dx.doi.org/10.1057/9781137271426_9.

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Lancaster, Geoff, and Paul Reynolds. "Public Relations." In Marketing, 302–26. London: Macmillan Education UK, 2004. http://dx.doi.org/10.1007/978-0-230-37409-6_13.

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Hoffjann, Olaf. "Public Relations." In Journalismus und Public Relations, 95–169. Wiesbaden: VS Verlag für Sozialwissenschaften, 2001. http://dx.doi.org/10.1007/978-3-322-95628-6_3.

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Deery, June. "Public Relations." In Consuming Reality, 45–65. New York: Palgrave Macmillan US, 2012. http://dx.doi.org/10.1057/9781137007681_3.

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Jefkins, Frank. "Public Relations." In Modern Marketing Communications, 175–99. Dordrecht: Springer Netherlands, 1990. http://dx.doi.org/10.1007/978-94-011-6868-7_20.

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Conference papers on the topic "Public relations in hotels"

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Fedorova, Kapitolina. "Between Global and Local Contexts: The Seoul Linguistic Landscape." In GLOCAL Conference on Asian Linguistic Anthropology 2020. The GLOCAL Unit, SOAS University of London, 2020. http://dx.doi.org/10.47298/cala2020.5-1.

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Multilingualism in urban spaces is mainly studied as an oral practice. Nevertheless, linguistic landscape studies can serve as a good explorative method for studying multilingualism in written practices. Moreover, resent research on linguistic landscapes (Blommaert 2013; Shohamy et. al. 2010; Backhaus 2006) have shed some light on the power relations between different ethnic groups in urban public space. Multilingual practices exist in a certain ideological context, and not only official language policy but speaker linguistic stereotypes and attitudes can influence and modify those practices. Historically, South Korea tended to be oriented towards monolingualism; one nation-one people-one language ideology was domineering public discourse. However, globalization and recent increase in migration resulted in gradual changes in attitudes towards multilingualism (Lo and Kim 2012). The linguistic landscapes of Seoul, on the one hand, reflect these changes, and However, they demonstrates pragmatic inequality of languages other than South Korean in public use. This inequality, though, is represented differently in certain spatial urban contexts. The proposed paper aims at analyzing data on linguistic landscapes of Seoul, South Korea ,with the focus on different contexts of language use and different sets of norms and ideological constructs underlying particular linguistic choices. In my presentation I will examine data from three urban contexts: ‘general’ (typical for most public spaces); ‘foreign-oriented’ (seen in tourist oriented locations such as airport, expensive hotels, or popular historical sites, which dominates the Itaewon district); and ‘ethnic-oriented’ (specific for spaces created by and for ethnic minority groups, such as Mongolian / Central Asian / Russian districts near the Dongdaemun History and Culture Park station). I will show that foreign languages used in public written communication are embedded into different frameworks in these three urban contexts, and that the patterns of their use vary from pragmatically oriented ones to predominately symbolic ones, with English functioning as a substitution for other foreign languages, as an emblem of ‘foreignness.’
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Idris, Ika K. "Propaganda in Contemporary Public Relations." In International Conference on Anti-Corruption and Integrity. SCITEPRESS - Science and Technology Publications, 2019. http://dx.doi.org/10.5220/0009400200820089.

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NEGRIER, ALDRIC, JANIO MONTEIRO, JOAO M F, LUIS SOUSA, MIGUEL GOMES, PAULO BICA, PEDRO J S, and RICARDO ALVES. "PRHOLO Interactive Holographic Public Relations." In Third International Conference on Advances in Computing, Communication and Information Technology- CCIT 2015. Institute of Research Engineers and Doctors, 2015. http://dx.doi.org/10.15224/978-1-63248-061-3-74.

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Rahman, Nik Adzrieman Abd. "The Utilization of New Media in Online Public Relations Activities Among The Public Relations Practitioners." In International Conference on Emerging Media, and Social Science. EAI, 2019. http://dx.doi.org/10.4108/eai.7-12-2018.2281794.

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Guangming, Yang. "RESEARCH OVERVIEW ON GOVERNMENT PUBLIC RELATIONS." In International Symposium on Multidisciplinary Inclusive Education, Management and Legal Services (ISMIEMLS). Volkson Press, 2018. http://dx.doi.org/10.26480/ismiemls.01.2018.07.09.

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Rizkita, Karine, Dedi Prestiadi, Maisyaroh, Milanitaqwa Asri Pratiwi, Wyne Ristuti Priatna, and Fitri Wulan Purnama. "Public Relations Techniques in Elementary School." In 6th International Conference on Education and Technology (ICET 2020). Paris, France: Atlantis Press, 2020. http://dx.doi.org/10.2991/assehr.k.201204.041.

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Eller, Dan. "Expanding Public Sector Communications: Moving beyond Public Affairs to Facilitate Collaborative Public Relations." In Annual International Conference on Journalism & Mass Communications. Global science and Technology Forum (GSTF), 2015. http://dx.doi.org/10.5176/2301-3710_jmcomm15.8.

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Corduan, Anja. "Cultural diversity in international social public relations." In 2017 International Conference On Social Media, Wearable And Web Analytics (Social Media). IEEE, 2017. http://dx.doi.org/10.1109/socialmedia.2017.8057362.

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"Message from Logistics and Public Relations Chair." In 2006 International Conference on Information and Automation. IEEE, 2006. http://dx.doi.org/10.1109/icinfa.2006.374090.

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Straciak, Matus, and Ivana Butoracova Sindleryova. "Model Systems and Models of Public Relations." In 2015 International Conference on Education Reform and Modern Management. Paris, France: Atlantis Press, 2015. http://dx.doi.org/10.2991/ermm-15.2015.104.

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Reports on the topic "Public relations in hotels"

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Mascarenas, David D. Remote Sensor Placement For Public Relations. Office of Scientific and Technical Information (OSTI), December 2013. http://dx.doi.org/10.2172/1110301.

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Compte-Pujol, M., K. Matilla, and S. Hernández. Strategy and Public Relations: a Bibliometric Comparative Study. Revista Latina de Comunicación Social, April 2018. http://dx.doi.org/10.4185/rlcs-2018-1280en.

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Xifra i Triadú, Jordi. Historia de las Relaciones Públicas/Public Relations’ History. Revista Internacional de Relaciones Públicas, December 2015. http://dx.doi.org/10.5783/rirp-10-2015-01-01-04.

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de las Heras-Pedrosa, Carlos, and Ivette Soto-Vélez. Presentación: Relaciones Públicas turísticas / Presentation: Tourist Public Relations. Revista Internacional de Relaciones Públicas, December 2018. http://dx.doi.org/10.5783/rirp-16-2018-01-01-04.

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Almansa Martínez, Ana, and Isabel Ruiz Mora. Presentación: Relaciones Públicas Multidimensionales / Presentation: Multidimensional Public Relations. Revista Internacional de Relaciones Públicas, May 2014. http://dx.doi.org/10.5783/rirp-7-2014-01-03-04.

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Míguez-Gonzalez, María Isabel, Juan Manuel Corbacho-Valencia, and Xosé Manuel Baamonde-Silva. Tendencias de investigación sobre relaciones públicas en revistas internacionales: el caso de Journal of Public Relations Research 2012-2014/Research trends about Public Relations in international journals: the case of Journal of Public Relations Research. Revista Internacional de Relaciones Públicas, December 2016. http://dx.doi.org/10.5783/rirp-12-2016-02-05-24.

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Adams, Peggy H. Weights and Measures Week guide and year round public relations:. Gaithersburg, MD: National Institute of Standards and Technology, 1989. http://dx.doi.org/10.6028/nist.ir.89-4109.

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Oliveira, Ivone de Lourdes. Presentación: Relaciones Públicas en Política / Presentation: Public Relations in Politics. Chair Ana-Belen Fernandez-Souto. Revista Internacional de Relaciones Publicas, December 2019. http://dx.doi.org/10.5783/rirp-18-2019-01-01-04.

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Fernandez-Souto, Ana-Belen, and Ivone de Lourdes Oliveira. Presentación: Relaciones Públicas en Política / Presentation: Public Relations in Politics. Revista Internacional de Relaciones Publicas, December 2019. http://dx.doi.org/10.5783/rirp/18-2019-01-01-04.

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Almansa-Martinez, Ana, and Isabel Ruiz-Mora. Presentación: Diversidad de las Relaciones Públicas/Presentation: Diversity of Public Relations. Revista Internacional de Relaciones Públicas, June 2019. http://dx.doi.org/10.5783/rirp-17-2019-01-01-04.

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