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Books on the topic 'Purchase Intention'

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1

Morwitz, Vicki. When do purchase intentions predict sales? Marketing Science Institute, 1997.

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2

Morwitz, Vicki G. When do purchase intentions predict sales? Marketing Science Institute, 1997.

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3

Najmi, Setareh. The effects of object scarcity and familiarity on desirability, purchase intentions, and perceived expensiveness. Laurentian University, 2007.

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4

Becker-Olsen, Karen Lynette. Corporate sponsorship: A look at the moderating effects of fit and reach on image and purchase intentions. Lehigh University, 1998.

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5

Wiedenfels, Gunnar. Trust of Potential Buyers in New Entrepreneurial Ventures: An Analysis of Trust Drivers, the Relevance for Purchase Intentions, and the Moderating Effect of Product or Service Qualities. Gabler Verlag / GWV Fachverlage GmbH, Wiesbaden, 2009.

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6

Bluschke, Natalie. Factors Influencing Consumers' Intention to Purchase Clothing Online. GRIN Verlag GmbH, 2011.

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7

Bluschke, Natalie. Factors Influencing Consumers' Intention to Purchase Clothing Online. GRIN Verlag GmbH, 2011.

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8

Westphal, Nicklas. Cross-Cultural Differences in Electronic Word-Of-Mouth Influence on Purchase Intention. GRIN Verlag GmbH, 2017.

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9

Maine, Peter. Influence of Corporate Social Responsibility on Taiwanese Consumers' Purchase Intention and Brand Image in the Diamond Industry. GRIN Verlag GmbH, 2014.

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10

Nee, Ines. Managing Negative Word-Of-Mouth on Social Media Platforms: The Effect of Hotel Management Responses on Observers' Purchase Intention. Springer Gabler. in Springer Fachmedien Wiesbaden GmbH, 2016.

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11

Nee, Ines. Managing Negative Word-of-Mouth on Social Media Platforms: The Effect of Hotel Management Responses on Observers’ Purchase Intention. Springer Gabler, 2016.

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12

Morwitz, Vicki. Consumers' Purchase Intentions and Their Behavior. Now Publishers, 2015.

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13

Shaari, Hasnizam, and Salniza Md. Salleh. Contemporary research in brand management. UUM Press, 2018. http://dx.doi.org/10.32890/9789672064749.

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This book is about research in brand management and contemporary issues in marketing. It is designed to bring today�s professionals, managers, academicians and students the current research findings relating to issues in branding and marketing across the globe. Generally, branding has been accepted as an important strategy in managing business and marketing activities.This is because effective branding and marketing strategies can help improve business performance and bring up companies to a better position.Hence, this book is a good reference to those who wanted to understand factors influenc
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14

Byrum, Kristie. Communicating Corporate Social Responsibility. The Rowman & Littlefield Publishing Group, 2023. https://doi.org/10.5040/9781666986808.

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At a time when corporations are facing increasing pressures to devise and implement corporate social responsibility (CSR) programs and deal with societal issues, Communicating Corporate Social Responsibility: The Trust Factor explores theoretical frameworks and practical applications for creating trust between organizations and key stakeholders. By examining the effects of corporate social responsibility on social media engagement and purchase intention, Kristie Byrum navigates who should carry the CSR message and offers guidance on appropriate channels for communication. Byrum provides a robu
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15

Dhingra, Dr Manish, and Dr Vaishali Dhingra, eds. Consumer Behaviour: Consumers' Attitude Toward Social Media Advertising and Purchase Intentions. AkiNik Publications, 2021. http://dx.doi.org/10.22271/ed.book.1413.

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16

FitzGerald, Sharron A., and Kathryn McGarry. Realising Justice for Sex Workers. The Rowman & Littlefield Publishing Group, 2018. https://doi.org/10.5040/9798881812218.

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In the past two decades, feminist politics on prostitution has become more polarised and ideological. On the one hand, those on the radical spectrum of feminist politics have fought long and hard to criminalise sex purchase with the intention of ultimately abolishing prostitution. Other feminists have lobbied the state to recognise and institutionalise sex workers’ human rights. The collection is both a critical intervention in and a re-orientation of the schism in contemporary feminist prostitution politics. Contributors will use this schism as a platform from which to challenge current debat
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17

Lim, Chi Szu Margaret. The effect of service quality and customer satisfaction on future purchase intentions in selected Hong Kong department stores. 1996.

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18

Arslan, Muhammad. Impact of Brand Image and Service Quality on Consumer Purchase Intentions. a Study of Retail Stores in Pakistan. GRIN Verlag GmbH, 2015.

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19

McFarlane, Ben, Nicholas Hopkins, and Sarah Nield. 16. Interests in the home:. Oxford University Press, 2015. http://dx.doi.org/10.1093/he/9780198722847.003.0016.

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All books in this flagship series contain carefully selected substantial extracts from key cases, legislation, and academic debate, providing able students with a stand-alone resource. This chapter explores the acquisition question in relation to the family home through an analysis of the doctrines of resulting and constructive trusts. The chapter explains the different initial presumptions drawn in cases of joint and sole legal ownership and the particular approach that has been adopted in the case of a home purchased ‘in joint names for joint occupation by a married or unmarried couple, wher
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20

Bonaccio, Silvia, and Jihyun Esther Paik. Advice in the Workplace. Edited by Erina L. MacGeorge and Lyn M. Van Swol. Oxford University Press, 2018. http://dx.doi.org/10.1093/oxfordhb/9780190630188.013.22.

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This chapter reviews research related to the role of advice in workplace interactions. Indeed, advice is a ubiquitous aspect of work processes, and it is commonly sought, purchased, and received. The chapter first defines advice, reviews the benefits of advice taking, and explain findings related to advice discounting. In discussing factors that influence such behavior, the focus is on advisor characteristics (e.g., expertise, intentions, and confidence) and then on psychological states and traits of the decision maker that influence the receipt of advice. Next, the chapter discusses topics th
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21

CD-ROM, potential users, 1988-1990: A directory of 5,306 potential users in the library and information professions with intentions to purchase CD-ROM technology in 1988, 1989 and beyond. Research Publications, 1988.

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