Academic literature on the topic 'Real Madrid club de futbol'

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Journal articles on the topic "Real Madrid club de futbol"

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Cañibano, Leandro. "Contabilidad e intangibles: una visión actual." Contaduría Universidad de Antioquia, no. 81 (October 1, 2022): 39–60. http://dx.doi.org/10.17533/udea.rc.n81a02.

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A partir de los análisis realizados en el desarrollo de ciertos proyectos de investigación financiados por la Unión Europea, se exponen las características conceptuales más destacadas de los recursos intangibles, sus dificultades de valoración, y su reconocimiento contable como activo en los estados financieros de la empresa, con especial referencia al tratamiento del fondo de comercio, y a la amortización o deterioro de los activos de esta naturaleza, incluyéndose algunos casos de conocidas empresas como Zara-Inditex, Microsoft Skype-Linkedin, y Twitter. Adicionalmente, se presenta la importa
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Rieck, Julian. "Real Madrid: “Franco’s Club” or “Ambassador of Spain”?" STADION 45, no. 1 (2021): 6–31. http://dx.doi.org/10.5771/0172-4029-2021-1-6.

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Some observers consider the team to be “Franco’s club” while others consider it as an “Ambassador of Spain”. This paper argues that both attributions were closely intertwined. To demonstrate this, in the first section the analysis delves into the Spanish nation-state and describes how the centre-periphery cleavage determined Francoist nationalism. The second section then sheds light on the ways in which Real Madrid’s identity shifted between monarchist, aristocratic, bourgeois and republican throughout the first half of the 20th century and yet always remained a fundamentally Spanish one. The
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Pìlatti, Luiz Alberto, Gabrielly de Queiroz Pereira, José Roberto Herrera Cantorani, Luiz Marcelo De Lara, and Douglas Paulo Bertrand Renaux. "Blue Ocean Strategy in the Soccer Sector: A Real Madrid Case Study." Retos 56 (May 1, 2024): 567–76. http://dx.doi.org/10.47197/retos.v56.102328.

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The present study aims to analyze the management actions adopted by the Real Madrid club through the lens of the Four Actions Framework of the Blue Ocean Strategy. It is a systematic literature review using the methodology Methodi Ordinatio and employs content analysis as the analytical approach. Searches were conducted in the Web of Science, Science Direct, and Scopus databases in May 2023. The research portfolio included 19 articles. The analytical content analysis procedure was carried out using NVivo Pro 14 software. Applying the Blue Ocean Four Actions Framework provided insights into Rea
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Rodriguez-Pomeda, Jesus, Fernando Casani, and Maria del Mar Alonso-Almeida. "Emotions’ management within the Real Madrid football club business model." Soccer & Society 18, no. 4 (2014): 431–44. http://dx.doi.org/10.1080/14660970.2014.980736.

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Peter, Mwinwelle, Agbemehia Kwame Gabriel, and Mwinwelle Rainer. "A Stylo-Thematic Analysis of Rivalry in the Anthems of Real Madrid and FC Barcelona." Advances in Language and Literary Studies 11, no. 2 (2020): 8. http://dx.doi.org/10.7575/aiac.alls.v.11n.2p.8.

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The linguistic analysis of anthems of football clubs is a growing area of linguistic research. This paper therefore contributes significantly to literature on the linguistic analysis of anthems of football clubs by exploring the rivalry ties between Real Madrid and FC Barcelona through the prism and lens of the translated English language versions of their anthems. The study examines how stylistic devices are used to project, construct and reflect various themes in the anthems of Real Madrid and FC Barcelona towards deepening the rivalry ties between them. The study is underpinned by the lingu
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Hernández Rubio, Julio, and José Ignacio Cabrera Lorente. "Iluminación – Estadio Santiago Bernabéu." Informes de la Construcción 10, no. 093 (2017): 49. http://dx.doi.org/10.3989/ic.1957.v10.i093.5687.

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Cuando se generalizó en el extranjero la celebración de partidos nocturnos, decidió la Junta Directiva del Real Madrid Club de Fútbol completar las instalaciones deportivas del Estadio Santiago Bernabéu con una instalación eficiente de alumbrado.
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Olabe Sánchez, Fernando. "Luces y sombras de la comunicación del Real Madrid CF. Reflexiones desde el periodismo deportivo." Signo y Pensamiento 34, no. 67 (2015): 14. http://dx.doi.org/10.11144/javeriana.syp34-67.lscr.

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<p>La influencia en el entorno, las exigencias financieras y una concepción global de la gestión empresarial han originado un cambio en el modelo comunicativo del Real Madrid CF, en lo tocante a su relación con sus stakeholders y en especial con los periodistas deportivos. Se aplicó una metodología cualitativa, una revisión bibliográfica y de información secundaria de fuentes y entrevistas mediante cuestionario a periodistas que cubren la información del club.</p><p>Los resultados muestran que la gestión comunicativa del club equipara a los periodistas con otros públicos obje
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Baena, Verónica. "The importance of CSR practices carried out by sport teams and its influence on brand love: the Real Madrid Foundation." Social Responsibility Journal 14, no. 1 (2018): 61–79. http://dx.doi.org/10.1108/srj-11-2016-0205.

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Purpose This paper aims to to provide a better understanding of the effect that the corporate social responsibility (CSR) practices might have on brand love. It also analyzes the importance of making supporters be aware and involved in such initiatives. Design/methodology/approach This study focuses on the Real Madrid Foundation, which is the most followed charitable sport institution worldwide. Data have been collected through a survey that was available online from January through April 2016. Participation has been solicited among the supporters of Real Madrid on fan sites. This produced a t
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Miñano-Espin, Javier, Luis Casáis, Carlos Lago-Peñas, and Miguel Ángel Gómez-Ruano. "High Speed Running and Sprinting Profiles of Elite Soccer Players." Journal of Human Kinetics 58, no. 1 (2017): 169–76. http://dx.doi.org/10.1515/hukin-2017-0086.

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AbstractReal Madrid was named as the best club of the 20th century by the International Federation of Football History and Statistics. The aim of this study was to compare if players from Real Madrid covered shorter distances than players from the opposing team. One hundred and forty-nine matches including league, cup and UEFA Champions League matches played by the Real Madrid were monitored during the 2001-2002 to the 2006-2007 seasons. Data from both teams (Real Madrid and the opponent) were recorded. Altogether, 2082 physical performance profiles were examined, 1052 from the Real Madrid and
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Campos, Carlos. "Interview with José Ángel Sánchez Real Madrid club de fútbol's general marketing director." European Sport Management Quarterly 2, no. 3 (2002): 234–42. http://dx.doi.org/10.1080/16184740208721924.

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Dissertations / Theses on the topic "Real Madrid club de futbol"

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Doukaga, Kassa Pachely. "Football, société et politique en Espagne : du franquisme à la transition démocratique (1939-1982)." Thesis, Tours, 2017. http://www.theses.fr/2017TOUR2013/document.

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Cette thèse analyse la fonction politique et identitaire du football en Espagne pendant le franquisme et la transition démocratique, en se focalisant particulièrement sur deux clubs : le Real Madrid et le FC Barcelone. L’un est considéré comme le meilleur ambassadeur de l’Espagne à l’étranger. L’autre, un instrument pour la mobilisation de l’opposition démocratique, et surtout un refuge pour les revendications de types identitaires à cette époque. Réaliser une étude sur le football peut sembler a priori ne pas s’inscrire dans une démarche scientifique. Pourtant, au-delà du sport et du divertis
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Peixoto, Maria Inês Carvalho. "Marketing communication trends in sport organisations : case study : Futebol Clube do Porto, Sporting Clube de Portugal, Sport Lisboa e Benfica, Manchester United and Real Madrid." Master's thesis, 2016. http://hdl.handle.net/10400.14/21798.

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Marketing communication environment has changed in the last two decades, new technologies are challenging traditional media. Communication is now dominated by the internet. Sports organisations begin to understand the opportunities that arise with web 2.0 and are demonstrating great involvement on online communities, such as Facebook, Twitter, Instagram, etc. Social networking sites (SNS) have become a key platform for brands to communicate with consumers. They became the most powerful tools for brands to engage and interact with consumers to create long lasting relationships. Sports a
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Pabón, Porras Juan David. "Internacionalización de la marca del Club Atlético Nacional de Colombia." Tesis, 2014. http://hdl.handle.net/10915/39351.

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El fútbol ya es algo más que una actividad deportiva. En la actualidad, es un negocio en el cual están presentes muchas partes. Barcelona, Boca Juniors, Real Madrid y Manchester United son ya marcas a nivel mundial y realizan importantes actividades comerciales. Esto les ha significado grandes beneficios económicos. Con la internacionalización de su marca, el Club Atlético Nacional de Medellín (Colombia) podría tener presencia en Latinoamérica y Estados Unidos y así tener aumento en sus ingresos y reconocimiento deportivo.
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Books on the topic "Real Madrid club de futbol"

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Wang, Zengjie, and Jianlin Zhang. Huang ma jun tuan: Real Madrid Fc. Ren min ti yu chu ban she, 2003.

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Gatius, Alfredo. Barça-Real Madrid: Compitiendo por liderar el negocio del fútbol. LID, 2012.

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Candau, Julián García. Madrid-Barça, historia de un desamor. El País, 1996.

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Inc, Getty Images. Real Madrid v Barcelona, Barcelona v Real Madrid. HKliczkowski / Onlybook, S. L., 2011.

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Jim, Whiting. Real Madrid. Creative Paperbacks, 2017.

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Jim, Whiting. Real Madrid. Creative Education, 2014.

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Pereira, Luís Miguel. Biblia del Real Madrid. Prime Books, 2010.

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Torras, Carles. La historia oculta del Real Madrid contada por un culé. Temas de Hoy, 2013.

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Mendicutti, Eduardo. La Susi en el vestuario blanco. La Esfera de los Libros, 2003.

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Baños, Francisco Villacorta, Bartolomé Escandell Bonet, and Eduardo González Calleja. Historia del Real Madrid, 1902-2002: La entidad, los socios, el madridismo. Edited by Alvarez Gutiérrez Luis. Everest, 2002.

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Book chapters on the topic "Real Madrid club de futbol"

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Yilmaz, Serhat. "CAS 2016/A/4785 Real Madrid Club de Fútbol v. FIFA, Award of 3 May 2017." In Yearbook of International Sports Arbitration. T.M.C. Asser Press, 2019. http://dx.doi.org/10.1007/15757_2019_24.

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Phillips, Jeremy. "Identical And Similar Marks, Goods And Services." In Trade Mark Law. Oxford University PressOxford, 2003. http://dx.doi.org/10.1093/oso/9780199267965.003.0010.

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Abstract This story, if a little far-fetched, illustrates some of the realities of trade in trade mark-protected goods and services. Since the Real Madrid football club is the proprietor of the word mark real madrid in respect of a range of football supporters’ accessories such as scarves, that club would naturally wish to prevent the use of that mark on the same goods as those for which it had secured registration.
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